S05 E02: Chloe Mendel, Co-Founder and Creative Director at Maison Atia

Scott Kerr sits down with Chloe Mendel, co-founder and creative director at sustainable luxury faux-fur brand Maison Atia to discuss reinventing the market before the luxury giants started dropping animal fur. The emerging designer talks about how the first collection came together, channeling design inspiration from 1970s chic, winning the attention of Kate Moss, Gigi Hadid and other style icons, training in the atelier of her father, Gilles Mendel of J. Mendel fame, and why she favors the direct-to-consumer model. Plus: The brand's close partnership with animal charity PAWS Chicago

Featuring:
Chloe Mendel, Co-Founder and Creative Director at Maison Atia (maisonatia.com)

Host:
Scott Kerr, Founder & President of Silvertone Consulting

About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.

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What is The Luxury Item with Scott Kerr?

The Luxury Item is a podcast on the business of luxury, and the people and companies that are shaping the future of the luxury industry. Join marketing and brand expert Scott Kerr for insightful discussions with business leaders and innovators on topics that matter most for the global luxury industry. The show shines a spotlight on the challenges that are creating a new competitive landscape in the luxury sector. You'll get valuable insights and takeaways that will hopefully inspire you to rethink your strategies and unlock new growth opportunities.