2020 has been one of the most difficult years in recent memory. It has been difficult for everyone and seemingly spared no one from its wrath. We at WPIC and The Negotiation fully recognize this, which is why we’re so incredibly grateful that you, our listeners, have not only stuck with us, but helped us grow tremendously this past year, as we are seeing thousands and thousands of listeners every month, quite honestly much more than we ever thought we’d achieve. So, thank you. Thank you to you our listeners, and thank you to all of our amazing guests. In light of the incredible year we had, we thought a fun way to close out the year would be to look back and collect some of our favourite moments on the show, and put together a Greatest Hits album of 2020. From all of us here at The Negotiation and WPIC Marketing + Technologies, we wish all of you a Merry Christmas and a Happy New Year. Enjoy!
What is The Negotiation?
Despite being the world’s most potent economic area, Asia can be one of the most challenging regions to navigate and manage well for foreign brands. However, plenty of positive stories exist and more are emerging every day as brands start to see success in engaging and deploying appropriate market growth strategies – with the help of specialists.
The Negotiation is an interview show that showcases those hard-to-find success stories and chats with the incredible leaders behind them, teasing out the nuances and digging into the details that can make market growth in APAC a winning proposition.