Marketing News Canada

On this episode of Marketing Jam, Shaheed Devji talks to Paula Skaper, President and Co-founder of Kinetix Media.

Paula discusses the importance of using your existing social media following to build a longterm email mailing list. We also chat about the importance of spending your marketing dollars on higher quality content.

You can find and subscribe to Marketing Jam on iTunes, and Stitcher.

Follow Jelly Marketing:

Twitter - http://twitter.com/jellymarketing
Facebook - http://facebook.com/jellymarketing
Instagram - http://instagram.com/jellymarketing
Website - http://jellymarketing.com

Find Shaheed Devji:

Website - http://shaheed.ca
Facebook - http://facebook.com/shaheeddevjimedia
Instagram - http://instagram.com/shaheeddevji
Twitter - http://twitter.com/shaheeddevji

Follow Paula Skaper:

Website - https://www.kinetixdigital.ca/marketing-speaker/
YouTube - https://www.youtube.com/user/kinetixmedia
Twitter - https://twitter.com/KinetixMedia
LinkedIn - https://ca.linkedin.com/in/paulaskaper
Facebook - https://www.facebook.com/KinetixMedia

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

Show Notes

On this episode of Marketing Jam, Shaheed Devji talks to Paula Skaper, President and Co-founder of Kinetix Media. Paula discusses the importance of using your existing social media following to build a longterm email mailing list. We also chat about the importance of spending your marketing dollars on higher quality content. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Follow Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Find Shaheed Devji: Website - http://shaheed.ca Facebook - http://facebook.com/shaheeddevjimedia Instagram - http://instagram.com/shaheeddevji Twitter - http://twitter.com/shaheeddevji Follow Paula Skaper: Website - https://www.kinetixdigital.ca/marketing-speaker/ YouTube - https://www.youtube.com/user/kinetixmedia Twitter - https://twitter.com/KinetixMedia LinkedIn - https://ca.linkedin.com/in/paulaskaper Facebook - https://www.facebook.com/KinetixMedia

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

What is Marketing News Canada?

Marketing News Canada spotlights the people, ideas, and innovations redefining Canadian marketing. Produced by SocialNext, Canada’s largest independent marketing conference series, we bring you candid conversations with marketers, founders, creators, and industry leaders shaping the future of the industry.

Recorded live at SocialNext events and through in-depth interviews from coast to coast, each episode dives into the ideas, bold campaigns, and community-driven strategies defining the Canadian marketing landscape. If you care about Canadian creativity, innovation, and the people behind the work, you’re in the right place.

Presented by Marketing News Canada www.marketingnewscanada.com