Content Alchemy

Matt and Shelby are joined by Chris Logsdon as he shares his journey through the creative industry, highlighting his experiences at VaynerMedia and the lessons learned about team dynamics, trust, and the importance of communication. He emphasizes the need for regular check-ins with team members to foster a positive work environment and discusses how these principles translate into his current work in brand identity. The discussion also touches on the relationship between clients and creatives, the audience's perception of branding, and the fulfillment derived from successful projects 

What is Content Alchemy?

Examining the sorcery that goes into creating cosmic content.