This story was originally published on HackerNoon at:
https://hackernoon.com/profound-vs-ahrefs-when-visibility-goes-beyond-backlinks.
Explore how Profound and Ahrefs compare — one excels at SEO, the other reveals where your brand is mentioned beyond search engines.
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Ahrefs excels at classic SEO tasks like backlinks and keyword research, but it can’t detect the offsite conversations shaping brand perception. Profound fills that gap by tracking mentions across podcasts, newsletters, social media, YouTube, and broader online chatter. Together, they offer a complete visibility stack: one maps search, the other maps reputation.