PwC 28th Annual CEO Survey: Middle East findings

Confident about economic growth and revenue prospects for the coming year, CEOs in the UAE are actively pursuing reinvention strategies, by accelerating AI adoption and making climate-friendly investments. Despite challenges like cyber risk and key skill shortages, they want to radically transform how they create, deliver and capture value, and position their business for long-term success

What is PwC 28th Annual CEO Survey: Middle East findings?

CEOs in the Middle East are among the most confident globally about revenue growth in the year ahead. Yet, they remain acutely aware of the huge wave of disruptive change, primarily driven by AI, climate challenges and an intensifying competition over new domains of growth as industry lines blur. Our region’s CEOs are striking a difficult balance - capturing the significant market opportunities today while also reinventing their businesses for tomorrow.