Dear Asian Americans

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Meet Ted Kim, Co-Founder and Co-Owner of Seoul Sausage Company, a game-changing cultural icon that he and his brother Yong co-founded 8 years ago. Listen in as he shares his story of growing up in Cupertino, how he found his passion for digital marketing at UCI, and how volunteering for the Korean American Coalition changed his life in more ways than one.

Show Notes

Meet Ted Kim!

We celebrate all of Ted's awesome achievements, both academic and professional, with particular kudos to his early career in digital marketing, where he was often promoted and recruited to lead amazing campaigns.

We support his passion, his baby, his company Seoul Sausage and all the good memories and emotions they have brought the Korean American community for the past 8 years.

We are inspired by his vision and tenacity to create something that he and his brother can call their own and to show us all that through thick and thin, you can have fun running a meaningful company with your brother.


Ted Kim is co-founder and co-owner of Seoul Sausage Company, a company he founded with his brother Yong in 2012. They started the company out of a crazy idea of creating Korean inspired sausages and put the world on notice when they won The Great Food Truck Race Season 3. Since then, they have grown the brand through multiple distribution channels including being a mainstay at the LAFC Banc of California Stadium in Los Angeles. Prior to founding Seoul Sausage, Ted worked in digital marketing for clients such as: T-Mobile, Pala Casino, McDonalds, Saturn, GM, Anthem Blue Cross Blue Shield, CiCi's Pizza, California Milk Advisory Board, Sony PSP, Westfield, Zogenix, VW and Best Buy. Ted has served on the board of the Korean American Coalition.


Connect with Ted!

Meet Seoul Sausage:


Seoul Sausage Street Cred:

Check out Seoul Sausage on Season 3 of The Great Food Truck Race!

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What is Dear Asian Americans?

Dear Asian Americans is a podcast for and by Asian Americans, focusing on authentic storytelling rooted in origin, identity, and legacy. Host Jerry Won brings on guests from diverse backgrounds and career paths to celebrate, support, and inspire the Asian American community. New episodes air every Tuesday across all major platforms. Instagram: @dearasianamericans