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In this episode, Victoria breaks down why she left in-house roles at Airbnb and Twitter behind to buy a 30-year-old stove and chimney business near Lake Tahoe, how she got the seller to finance most of the deal, and what happened when she modernized a business that still ran on paper.
◼️ Why the seller's contractor license scared off most buyers, and how she solved it
◼️ What made her willing to buy a business she calls "super high risk" at a price under 2x what it earns in a year
◼️ The list of 5,000 past customers the old owner never advertised to, and what happened after one email
◼️ The interview with another business buyer that convinced her to hire a technician on day 1
◼️ How she and her wife split the work while she keeps her film production company running
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What is The SMB Deal Hunter Podcast?
Every week, Helen Guo interviews successful acquisition entrepreneurs, independent sponsors, and investors who have acquired businesses. Learn how to buy a business rather than starting one from scratch from those who have done it themselves.