The Beyond Capital Podcast

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According to the USDA, in 2018, Americans consumed a near-record 220 pounds of red meat and poultry per capita — in 1960, that figure was just 167 pounds. Domestic production of meat hit a record high of more than 100 billion pounds.

In this episode, meet Paul Shapiro. Paul is the CEO of The Better Meat Co., a business-to-business company that produces plant-based proteins and sells them to institutional food sellers and meat processors. Paul previously worked in animal rights advocacy at The Humane Society, and is the host of the Business for Good podcast. He is also the author of “Clean Meat: How Growing Meat Without Animals Will Revolutionize Dinner and the World.”

"Beyond the health benefits, I believe our strategy will reduce the number of animals needed for food production, faster than anything else," says Paul. "Better Meat Co. is not trying to compete against anyone in the marketplace. We're trying to help food companies do better."

For more on the podcast, see the Beyond Capital Podcast website.

Show Notes

According to the USDA, in 2018, Americans consumed a near-record 220 pounds of red meat and poultry per capita — in 1960, that figure was just 167 pounds. Domestic production of meat hit a record high of more than 100 billion pounds.

In this episode, meet Paul Shapiro. Paul is the CEO of The Better Meat Co., a business-to-business company that produces plant-based proteins and sells them to institutional food sellers and meat processors. Paul previously worked in animal rights advocacy at The Humane Society, and is the host of the Business for Good podcast. He is also the author of “Clean Meat: How Growing Meat Without Animals Will Revolutionize Dinner and the World.”

"Beyond the health benefits, I believe our strategy will reduce the number of animals needed for food production, faster than anything else," says Paul. "Better Meat Co. is not trying to compete against anyone in the marketplace. We're trying to help food companies do better."

For more on the podcast, see the Beyond Capital Podcast website.

What is The Beyond Capital Podcast?

Tune into the Beyond Capital Podcast to discover how the C-Suite thinks about social impact as a business grows. Learn about how social values and causes integrate into a company's operations, product, culture - and ultimately - its success.

Eva and Ed have built, scaled and sold companies worth millions. We are active early-stage investors with more than 20 current investments. We sit on private and public-company boards, and we believe strongly in business as a force for good.

From the CEO of a company serving two and a half million healthy school meals a week to one of the world’s first and most successful recycling entrepreneurs, in each episode our candid conversations show how and why profit can be married with purpose. Inspiring leaders will articulate their philosophies and share the mark their business will leave on the world. You will be inspired by these stories to explore your own possibilities for social impact because money and meaning can co-exist!