In this episode of All About the Insights, Lucy Alexander, Director of Analytics and Insights at the Financial Times, shares her journey into the world of insights, emphasising the importance of understanding the voice of the customer and the power of insights in driving business decisions. She discusses the challenges of communicating insights effectively, the significance of data visualisation, and offers valuable advice for aspiring insights professionals. The conversation also touches on the evolving role of AI in the insights industry and the necessity of building trust and influence within organisations.
Find Lucy on Linkedin: https://www.linkedin.com/in/lucy-alexander-85706017/?originalSubdomain=uk
#insights #customervoice #datavisualization #analytics #businessdecisions #financialtimes #lucyalexander #insightsprofessionals #aiininsights #measuringimpact
What is All About the Insight?
Welcome to All About The Insight!
Here, you'll find the hub for focused conversations on business insights and the power of research. We'll be having conversations with a lineup of fantastic guests each week to discover all about the insights.
More to come on Thursdays 8am each week!