Every business owner faces the same problem: Increasing conversions and reducing churn. With a client list of companies such as AWeber, Buffer, Stripe, AppCues, InVision, AppCues and more, Val Geisler, nicknamed "The Email Marketing Queen", has cracked the code to the email marketing strategy that actually increases trial conversions and reduces churn. The last onboarding emails she re-wrote saw a 209% increase in conversions. In episode 51, Val shares two of her BIGGEST pet peeves when it comes to onboarding emails you should avoid, Val's "Dinner Party Strategy" for high-converting onboarding emails and three retention strategies that helps grow MRR.
Whether you’re a marketer, founder, or consultant, gain a competitive edge by learning the battle-tested marketing strategies in-detail from today's smartest marketers such as Rand Fishkin, April Dunford, Hiten Shah, and Val Geisler. Each week I uncover the proven step-by-step marketing processes and systems from each guest so you can apply the lessons to accelerate the growth of your company.
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Question? Comments? Feedback? Reach out to this podcast's host at @RamliJohn via Twitter or ramli@growthtoday.fm via email.