In this episode of the Profits on Purpose podcast, host Nate Littlewood speaks with Khushboo Saraf, founder and CEO of Lattooland, a children's toy brand. Khushboo shares her journey from a stable career in finance and product management at Amazon to launching her own business during the pandemic. The conversation explores the challenges of entrepreneurship, cultural differences between India and the US, the importance of financial literacy, and the emotional landscape of the child toy industry. Khushboo emphasizes the significance of purpose in her work and the personal growth she has experienced as a founder.
Find links to connect here:
LinkedIn: https://www.linkedin.com/in/khushboo-saraf-11417715/
Lattooland website: www.lattooland.us
Facebook: www.facebook.com/lattooland
Instagram: www.instagram.com/lattooland , www.instagram.com/lattooland.us
YouTube: https://www.youtube.com/channel/UC55qMs6kcJJxEhRfTyfGvFg
Pinterest: https://in.pinterest.com/lattooland
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– Nate and the Profits on Purpose podcast team
Connect with Nathan Littlewood on LinkedIn: https://www.linkedin.com/in/nathanlittlewood/
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Welcome to the Profits on Purpose podcast, where we explore the journeys of purpose-led founders and the financial strategies that help them survive and thrive. Host Nate Littlewood sits down with eCommerce and CPG founders to unpack the real-life tension between a brand's mission and the practical realities of generating profit.
Each episode digs into the leadership insights and financial approaches that empower consumer products businesses to grow with clarity, resilience, and impact. You'll get a behind-the-scenes look at how visionary founders reconcile their purpose with the everyday demands of scaling a successful brand and leading with both mission and margin.
If you're a founder, finance leader, or simply navigating the purpose-profit paradox, this podcast is for you.