Tangent: Conversations with Real Estate & Tech Innovators

Justin Segal is President of Boxer Property, where he oversees operations, leasing, technology, and marketing across a national portfolio of office, retail, and hotel assets. He co-founded Brava Systems, an AI-enabled platform originally built for Boxer's own operations and now deployed across the commercial real estate industry, and Relay Human Cloud, a global staffing and team augmentation company. Justin is based in Houston.

(02:50) - Building the Data Foundation for AI
(05:10) - The Data You Have vs. What You're Missing
(06:30) - Why Data Cleanup Isn't a Massive IT Project
(09:00) - Why Most CRE Companies Aren't Data-Ready
(11:10) - The Chief Innovation Officer's Mixed Track Record
(14:10) - Avoiding Agent Sprawl and Vendor Lock-In
(17:20) - Vibe Coding: Great for Interfaces, Dangerous for Logic
(20:20) - Rethinking How We Measure AI ROI
(22:40) - What Boxer Actually Spends on Tokens and Compute
(24:30) - Putting a Number on AI-Driven Deal Flow
(27:30) - Balancing Employee Access to AI Tools With Governance
(29:00) - Treating Tokens and Compute as a Trackable Line Item
(31:50) - Where AI Adoption Creates the Need for More Humans
(34:20) - Freeing People From Being "Professional Rememberers"
(36:30) - Collaboration Superpower: Thomas Davenport (Wikipedia)

🏙️ Learn more:
-Visit Boxer Property
-Visit Brava
-Justin Segal on LinkedIn

🏙️ NYC Real Estate Week: 
-CTO Exchange & Hackathon: 3-in-1 event on Oct. 19 featuring C-suite roundtables, a hackathon and the Power AI & Tech Awards reception (invite-only). Email ecohen@commercialobserver.com for info.

🏙️ CRE Events coming up:
-Institutional Investors & PE Forum: in NYC on 9/16
-South Florida Capital & Development Forum: in Miami on 10/15
-All upcoming events

🏙️ Connect with Tangent:
-Edward Cohen on LinkedIn
-Zach Aarons on LinkedIn
-Tangent on LinkedIn


Disclaimer: Commercial Observer Tangent podcast is for entertainment and informational purposes only, you should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained on our program constitutes a solicitation, recommendation, endorsement, or offer by Tangent, Commercial Observer, MetaProp, or any third party guest to buy or sell any securities, public or private, other financial instruments or funds.

🏙️ In-person Events:
-Finance Forum: NYC | 11/3
-State of Office Forum: NYC | 11/4
-Breakthrough Awards Breakfast | NYC | 12/2
-All upcoming Commercial Observer events

🏙️ Virtual Events:
-AI & Real Estate: You’ve Hired an Alien Superintelligence. Now What?: 11/10
-AI & Innovation Forum: 11/18

🏙️ Connect with Tangent:
-Edward Cohen on LinkedIn
-Zach Aarons on LinkedIn
-Tangent on LinkedIn

Creators and Guests

Host
Edward Cohen
Host & Executive Producer at Tangent
Guest
Justin Segal
President of Boxer Property

What is Tangent: Conversations with Real Estate & Tech Innovators?

A podcast community for real estate and tech leaders, investors, operators and innovators.

A new era is upon us. Tangent💚Proptech unites Proptech founders💡, Real Estate investors and operators🏢, Venture Capital investors, urban leaders🏙 and passionate creators🌎 who are improving our communities and cities. Join us to learn how we can solve present day challenges with innovative technology and greater collaboration.

Join Proptech entrepreneur Edward Cohen, to learn about housing innovation, the future of work and climate tech. We examine these themes through interviews and conversations with Proptech CEO's, real estate owners and operators, and venture investors, and how we can leverage tech and collaboration to help solve the housing crisis, figure out the future of work and how to decarbonize the built environment.

If you would like to get your company’s or organization’s mission featured on Tangent, email us at community@tangentproptech.com.

Stay curious and always be learning! 🤓