In this pilot episode, host Kendra Losee dives into the art and importance of personal branding. From sharing her own experiences of job instability leading to her creating her own company and prioritizing her personal brand, to the power of becoming an authority in your field, this episode is packed with insights based on her firsthand experiences.
Specifically, Kendra:
- Shares her background of being laid off 6 times but continually reinventing her career
- What are the common (and consistent) themes from fellow entrepreneurs and employees
One Problem: Lacking Personal Brand
- The impact she felt firsthand about not making time for personal branding while progressing in her corporate career
- How building a community, platform, and influence could have eased transitions
- The importance of intentionally developing your brand and expertise
The Solution: Create an Authority Platform
- Crucial tips for choosing an ideal foundation channel to spotlight your perspectives
- Breaking down characteristics to analyze to choose blogs, podcasts, video, etc.
- Strategies to improve consistency, measure impact, and gradually expand authority
Key Takeaways
- You need to be proactively showcasing your genius (the world is waiting for your story)
- Small action steps you can take to start shifting momentum today
- Share your progress made by building expertise through platforms
This is the Invisible to Invincible Podcast with Kendra Losee.
https://www.invisibletoinvinciblepodcast.com
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What is Invisible to Invincible Podcast: Marketing and Branding for High Achievers?
Gain visibility, clarity, connection (and peace of mind) when it comes to your business.
The Invisible to Invincible Podcast with award-winning marketing expert and author Kendra Losee is specifically designed for executives, business owners, coaches, consultants, entrepreneurs, and even frazzled misfits who know you were meant for more - that you can do more.
Learn how to stop playing small and find the joy and ease that comes from knowing you're working to your highest potential in your business and in your career.
Your host, Kendra Losee, brings over 20 years of marketing, branding, and business expertise to the podcast. She knows visibility inside out, from shaping strategies for major household brands to helping launch startups.
In addition, Kendra is a former social media marketing professor, the author of Digital Etiquette for Dummies, and a certified master NLP practitioner, making her uniquely qualified to be your guide to all things marketing and business mindset strategies.
Today, Kendra combines business expertise with transformative mindset coaching. She works closely with coaches, consultants, agencies, and high-achievers (and recovering high-achievers) to help spotlight their genius and create their business their way.
Connect with her at kendralosee.com