TikTok is a platform I have not invested my time in outside creating my profile because it’s yet another app that I feel like I have to check, and to be honest, TikTok just feels like one more thing I have to do.
But I keep hearing about how great it is - from other educators that I love and respect, from wedding pros, and from my hair person… obviously - and not just for funny videos or going down weird rabbit holes. There are recipes, packing hacks, how to videos galore, and so much more - so they tell me.
But more importantly, because there are many people like me who are a little intimidated by TikTok, right now it’s an untapped market for ads.
So let's find out all about TikTok ads from Mark Chapman, President of the I Do Society.
Show Notes
TikTok is a platform I have not invested my time in outside creating my profile because it’s yet another app that I feel like I have to check, and to be honest, TikTok just feels like one more thing I have to do.
But I keep hearing about how great it is - from other educators that I love and respect, from wedding pros, and from my hair person… obviously - and not just for funny videos or going down weird rabbit holes. There are recipes, packing hacks, how to videos galore, and so much more - so they tell me.
But more importantly, because there are many people like me who are a little intimidated by TikTok, right now it’s an untapped market for ads.
So let's find out all about TikTok ads from Mark Chapman, President of the
I Do Society.
This episode is brought to you by
The Planner's Vault (TikTok @plannersvault maybe?), my online membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there are guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my templates that I have built out over the years, like How to Get on Preferred Vendor Lists, The Client Experience, and more. The mission with the vault is to elevate the industry (along with some amazing experts and fellow entrepreneurs) and I want it to be affordable so it's possible to stay invested in the community and yourself for the long haul.
The doors are currently closed for The Vault, but join the
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Weddings for Real on Social Media:
Creators and Guests
Host
Megan Gillikin
Wedding Industry Coach + Founder of The Planner's Vault
Producer
Jason Gillikin
CEO and Executive Producer at Earfluence
What is For Real: Life, Leadership, & Unlearning?
For Real is a top 1% podcast for high-achievers who look successful on paper but feel like they’re one group text away from burning it all down. Hosted by Megan Gillikin - serial entrepreneur, business coach, keynote speaker, and recovering people pleaser - this show explores burnout, boundaries, identity shifts, and the brave act of unlearning who you thought you had to be.
With unfiltered conversations, “I thought it was just me” moments, and just enough humor to keep it from feeling like group therapy, For Real is your permission slip to evolve.
Formerly Weddings for Real - and glow-ups look good on us.