To Tik Tok or Not To Tik Tok

In this episode of Rogue Creators, Bryan Fittin and Loren Lewis discuss a commonly-asked question – To TikTok or Not to TikTok? As the social media platform continues to grow beyond 80 million active users, it stands to provide a serious opportunity to help brands expand their audience. Are you nervous about joining another social media platform? Have no fear; Bryan and Loren share their top 10 tips to ensure your time on TikTok is a success!

Show Notes

Shownotes

(1:22) What are you obsessed with?

(4:58) What is TikTok?

(8:00) Beyond Gen-Z

(10:03) The 10 Rules of TikTok

(25:52) Rapid Fire 

Links

Bryan Fittin

Loren Lewis

Census 

Quotes

“I think something to remember is that a lot of times generations will shift platforms.  So, they’ll move off of one platform and onto the other.  You can’t just continue to say, ‘I’ll just always stay on this one platform for my audience.’ No, they might’ve shifted.” (9:14) 

“You’re starting to see more creators, who are a little bit older, who are creating amazing videos [on TikTok] and being able to express themselves and even be able to showcase products and different things like that.” (9:44)

“Not every trend is going to be in line with your business...But I would say, don’t take yourself too seriously in this space because it’s designed for entertainment.  If you take advantage of entertaining as well as educating and/or putting someone into your pipeline and driving them back to your website or another platform to engage with you, take advantage of that, but be a little more loose with it.” (11:47)

“Just like we’ve talked about on Instagram or any other platform, you have to be able to say, ‘This is my brand.  This is what to expect when you show up on my channel.’” (13:04)

“[TikTok] is such short-form content.  It is so highly digestible that you need to post often or your audience will get bored and moe on to somebody else.” (19:15)

What is Rogue Creators?

Stop wasting your time and learn marketing strategies that work. Gain valuable tools and resources, so that you do not get left behind in your industry. We discuss about building authority online, marketing tips and tricks, content marketing, social media strategies, how to get more traffic, search engine optimization, productivity tips, how to brand your company, podcasting, live streaming for Facebook, YouTube, LinkedIn, and Instagram, graphic design, content creation, repurposing content, Facebook and LinkedIn ads, YouTube channel building, video marketing, creating a quality audio, studio set up, and how to be the go to name in your industry.