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This Podcast will focus on the future of transportation. Such as driverless cars, autonomous trucks, flying vehicles and much more!
speaker-0 (00:19.852)
Welcome to the Transportation Channel Podcast, coming to you from the ITS America Conference and Expo here in Detroit. I'm Michelle Quadt and today we're highlighting the Taiwan Excellence Pavilion, featured here at the conference as a showcase of smart mobility innovation from Taiwan.
The pavilion brings together companies working in cross-connected transportation, vehicle safety, EV infrastructure, and intelligent mobility systems. I'm joined by two multiple Taiwan Excellence Award winners, Gary Chen and Stephanie Chien, from you're from MSI, and Gary, you're from Ever Focus. We'll talk about your work across intelligent mobility from AI powered fleet safety and video analytics to EV charging, smart energy, and connected vehicle platforms. So, Gary,
Stephanie, thank you both for joining me. Okay, so the introductions, Gary, let's start with you. You know, I would love it if you could briefly introduce yourself. Tell us about, you know, the mobility problem that EberFocus is focused on solving.
speaker-1 (01:19.779)
Yeah.
Hi, this is Gary from Ever Focus. I'm the manager of the Ever Focus USA branch office taking care of the product sales and marketing. Yeah, so as I mentioned earlier to Michelle, that we actually are a company that focused on CCV for a while, but about 15 years ago we shipped our focus to smart transportation solutions. So we can see here we begin our customization projects with a local vendor here for school buses, and we started to develop our own deploy.
of mobile recording units in Asia. So we now became a Tier 1 provider for Toyota Hino trucks and also Miz Fiji Fuzzo trucks as well. So what we are good at is you know as well the vehicle to everything, B2X, so so-called connected vehicles. So our device, you know, it's not just about recording, it's also an all-in-one device that can connect to you know different equipment including the alcohol locks, the audio alert sensors.
etc. So a lot of customers they use our device to you know do the mobile recording but also they also do it with you know some you know AI features okay as you may know is that right now all the large windposts they don't have the built-in AI functions so right now we are trying to build this in with with our next generation EMV series with some then departure warning blind spot detection
etc. So these are our know-how for almost 30 years of history that we believe that your safety focus will ever focus.
speaker-0 (02:58.56)
And Stephanie, how about you? Give a brief introduction of yourself and tell us how MSI is contributing to the intelligent mobility.
speaker-2 (03:06.178)
Okay. So I'm Stephanie from MSI and actually most people know more about MSI will be our own brand products for our customer goods. For example, like the motherboards, the gaming laptops. Yeah.
Actually, it is also the main focus that we're having in the past. But actually, meanwhile, we also have different business units are supporting different business. And that's why that we're here. I'm from Automotive and Commercial Solutions Business Units. And our business units focuses more on the automotive solutions. And we separate into two parts.
The first part will be the OE parts, which we provide the PCBAs for the clusters or like the control displays in the vehicle. And the other section, the second section, will be the aftermarkets. For aftermarkets, we provide the telematics relevant solutions, including like the recognized tablets, the telematics boxes, and we kind of define ourselves like in the provide a full ecosystem in the vehicle.
Yeah, so in the commercial vehicle itself. Not only with the telematics like the regular side tablets and the telemetrics boxes, but also have the smart railview mirror solutions to also have the blind zone like what Gary just mentioned. That's really important to enhance the safety for the drivers and in this industry. Yeah, so we're defining ourselves as the per can provide help us help our customers to have the ecosystem for the vehicle environments.
speaker-0 (04:40.794)
Okay. So Gary, I'm going start with you and the work that you're doing. One of the themes in your materials and as you were showing me around your booth booth is that moving fleet safety from passive reporting to the active prevention. So in simple terms, what does that shift mean for fleet operator?
speaker-1 (04:58.274)
Yeah, as you may know in that right now for the recording, it can be easily replaced by dash cameras. But what Air Force has been good at will be the you know not just about recording but also the AI detection that we have you know building with the the next generation mobile recorders. So you can see right now we bundled together with some audio and video alerts to make sure that all the drivers can you know can be reminded when before even before
before the accidents come. You know, it's kind of critical that most of the large vehicles they are the major causes of the in accidents, but
Unfortunately most of them they don't have the building ADOS functions. That's why why we make this you know work. we also are partnered with Nvidia and Intel to make sure that we are expandable to more powerful AI performance you know devices that can provide more applications to the role users as well. So we sincerely hope that this could you know ensure the you know the safety of the world.
And then everything.
speaker-0 (06:09.006)
So right now, you know, how dependent are you on on your equipment seeing what's happening to give those alerts versus also taking it from other information that might be coming from the infrastructure itself? What is your design?
speaker-2 (06:19.374)
Yeah.
speaker-1 (06:22.018)
Yeah, yeah, yeah. So definitely. Yeah. Right now take a vi so not just about radio, but also about other data as well. So for example we have a design
you know, cold canvas, they connect all the different data. So like I mentioned to Michelle earlier, we have some truck logics. They want to make sure that your you know driver is not being doing overtime driving. So they need to register when they get on board. And the second example is about the the drunk driving. We also combine this with the alcohol lock to make sure that you know your drivers are sober before they get on board. So based on these two we collect
not just about video data but also other data interactive with our drivers and the row users.
speaker-2 (07:12.286)
Two
speaker-0 (07:12.992)
One of the things we were looking at too is the blind spot information system. Can you talk about how that is designed to detect those vulnerable road users, the pedestrians, the cyclists, and and how does that, you know, work to go around saying buses and other vehicles?
speaker-1 (07:28.686)
Yeah, so you know previously we call it blind spot detection BSD. It was not accurate enough. We are trying to catch up with the European standard. So we make it a information system. So it's a blind spot information system and also moving off information system. We put it in brief, so-called BSIS and O I S. So basically these two, it's quite common in small cars, but for large vehicles we start to do the you know like a different
zones like red zones, green zones, are they safe to make sure that no blind spot would be missing there to make sure you know we prevent the incident accident from happening before it's too late. Yeah and then we also keep the video sources to make sure that we can retrieve all the data from you know before after the accident. So that's what we are good at.
speaker-0 (08:24.138)
So important for that continuous learning of what's going on. Last time it was near Mrs. 2 and we could learn a lot from those to know then how prevent you know an accident in the future. That's really important. Yeah. So Stephanie, I want to make a shift and and talk a bit about you know EV charging and smart energy. You guys have a number of solutions in that area. I'm wondering if you can you know talk a bit about that EV charging and smart energy and maybe your easy go portable charger. Tell me a bit more about that.
speaker-2 (08:52.366)
Okay. Yeah. So indeed for MSI we also have the E V chargers solutions and the product solutions actually cover from a A C A C power supply to a D C. A C will be more like protocol or the personal use in your garage, for example. But for D C they are more commercial vehicle use. It has a more powerful power supply for that. And that's the reason that we've mentioned MSI want to provide an ecosystem for the
charging as well. So no matter it's for the smaller vehicles, the normal vehicles that we are driving every day till the bigger vehicle, the commercial vehicles charging, we also want to support that's for first for the infrastructure part. And for EasyGo, like what you just mentioned, actually EasyGo's purpose is to help the drivers who actually would like to go anywhere they want, then they can directly bring lowest charging.
speaker-0 (09:49.358)
And bring it so that they can go farther than the
speaker-2 (09:53.292)
They can do they can go everywhere and with the with the charger and don't w don't need to worry about that if they suddenly lose the electro electricity for that. Yeah. So that's a main idea that we are providing for the power part. But for the software part, actually we not only have the facilities like products that we just mentioned, but also have the software accordingly. So what does the software work? We have the it connects the platform.
It can see all the information like the charging and how long you need to charge and also like how what is the current charging status and also have some access in like the member access for example and for all this information can be seen on the app itself and also can be deployed on the clouds.
speaker-0 (10:41.294)
So does it help them understand, you know, the status of how well it's doing, but then planning out their trip and where they may be able to find the next charging that they might need to go, assuming they don't have one of your packs with them, but you know, does it help map that out for them too and and
speaker-2 (10:56.76)
that through? Yes, depend on how you use it, but indeed with with this kind of information and data like you can have a more flexible planning for the train. And the other side would be more commercial uses like our E V chargers actually are also using for the parking lot. Yeah.
So not only for the personal use but also for the commercial use. For parking lots, like what they care more about would be what would be the efficiency for the power supply and how to know where are the spare charging and they can promote that more people to come to use it. And that's the information. Actually we also have the software platform to gather the information, the data to on the cloud so that the operators for the parking lot they can know how to manage fruit.
Right.
speaker-0 (11:46.286)
So then shifting to another part of your portfolio, though, because that's an important one, but the edge computing, the ADAS, which is the assisted driving systems and connected vehicles. So talk to me a bit about the high performance platforms that you have that are supporting these types of use cases and what role does edge computing very specifically play in making vehicles safer and smart.
speaker-2 (12:08.558)
Okay. So actually for like what just me what you just mentioned that edge computing will be used for the vehicles itself because it's a closer closer environment for for all these devices. And indeed, because now everyone is talking about age computing to not only put all the things on the clouds because they will close the latency for responding. For for example accident happens or an incident happen that
If all the things need to go to the cloud for rounding and then give you the suggestions or the proposal for for reactions, then that would be too late. So that's why it calls the edge computing and brings to the devices for edge computing used in the vehicle environment. And secondly, is that because MSI has
from our business by motherboards and to a system level like PC laptops. Actually this information also helps us to develop the edge computing devices because we have the knowledge for the electronics, for the communications like the LTE, for example, GN GPS functions. So
All this information can be integrated by our past experience to what we're doing for automotive. And the other side, I would say that for MSI, we also be focused on the production quality. So our factory actually has the IT 6949, which is an automotive rate certification for the factories to prove that actually our products can be used for the automotive rate environment.
speaker-0 (13:47.342)
So I want to take us back to, you know, I talked about at the opening that you guys are set up in the Taiwan Excellence area and experience pavilion. And I also mentioned that both of your companies are multi-award winners with that. One of the things I would love to get your reflection on is what is happening in Taiwan's technology ecosystem that is really making it a force for the future in intelligent mobility.
speaker-2 (14:15.662)
I would say actually from inside from us, actually for the vehicle relevant products, we not only have the telemetry solutions and DV charging solutions, we actually also have infotainment solutions. Infotainment is like entertainment in the vehicles, then we say this way.
And the important solutions that we provided on in the in the provide will be like media on demands, emoji, like we can use a wiped streaming for single videos and also can do some VIP survey, for example, to gather information for the for the operators as well.
And I would say that now for the the smart the smart transportation in the future will be all connected. The connectivity will be a very important point. The second point will be electricity because now everyone is talking about electric vehicles for example and for the green
carbon emission perspective everyone's hoping to get more carbon free for like zero carbon near that and so that's why that's for ourselves we will foresee that for the transportation in the future will be old old vehicles or other things will be the connectivity and secondly will be electricity.
speaker-0 (15:42.242)
to Gary, what's happening in in your ecosystem and where you're doing all of this great development that is allowing this innovation to occur?
speaker-1 (15:51.692)
Yeah, so you know, Thailand is a hub of technology that manufacturers all the main sets for all the big players in the US. You can tell that we actually are catching up with a lot of latest technology, especially when we are bonded together with the US tech you know even private sectors or public sectors, that it's actually our impervious to showcase all the solutions to the world as well. we also have very strict government you know, rules that
The screening all the you know
products and make sure that all the products are complying with a certain standard, especially right now it's about cybersecurity. But we are very conscientious people and we believe that technology itself should be also based on ethics as well. Just not just about profits, but also about innovation. So I believe that, you know, as a hub, again, we are very proud to be here. our first time to be here in ITS America. So we are proud to
you know to be to announce that we are going to host the ITS World Congress in 2029. That is something that we are recognized by also ITS as well. So yeah that's what we are really good at. Taiwan is very precious island that you know we we we are you know very embracing to the technologies to people to new challenges
speaker-0 (17:22.488)
That's beautiful sentiment. So as we start to bring this to a close, I would love to know from just from each of you why you as an individual are so excited about what's happening in transportation and what you know the type of development you're doing, what motivates you in this space.
speaker-2 (17:45.09)
I would say that from my individual point of view, actually like I want to echo what Gary just mentioned. I think Taiwan really has a strong core value for not only hardware but also software.
we just mentioned we believe we focus a lot on people and on the safety for the safety environment for the vehicles itself. So that's why that we have so many software like recognition under detection and driver behavior monitoring all this information and all this development is to help to create a more safer environment for the vehicle. And secondly would be that Taiwan is also very strong for the supply
and management now not only for the electronics I would say but actually for the whole the vertical whole system from the chipset level like it's an EC lab everyone knows until the system level let's bring us here that we are all providing a whole system level products and also the total solutions for the transportation so
speaker-0 (18:54.476)
But you'll be
speaker-1 (18:56.876)
Yeah, as an individual I I shifted from partline project management to sales pro. So to to be honest, what I'm real excited about this change was be how to face a pain point from the customers and how to solve their problems. That's really the key. It's not just about profit, it's about the solution that we were able to say the very accurate solution that we address these issues from the customers. That's what really makes me excited. So yeah, especially it also brings
back to what the market really needs rather than just you know develop products that kind of far away from the real hands-on experience so to my personal experience here I'm really excited to collect all the useful information and feedback from ITS America 2026.
speaker-0 (19:48.046)
It's amazing. Well, like you both said, taking these technologies, turning that into safer vehicles, smarter infrastructure, more reliable systems for the individuals that are on that roadway and are you know driving on that roadway. And so thank you both for joining me. my thanks also to Time on Excellence for bringing this conversation to ITS America. and I look forward to the you said it's in ITS World in 2029.
speaker-1 (20:17.219)
Yeah.
speaker-0 (20:18.03)
exciting. And I want to say thank you to both of you. I want to say thank you to everyone who watches the transportation channel. We look forward to continuing the conversation around the future of connected transportation and intelligible. This has been a production of the transportation channel. Thank you.
speaker-1 (20:35.106)
Thank you.
speaker-2 (20:35.88)
Thank you.