Be a Marketer with Dave Charest

Be a Marketer with Dave Charest Trailer Bonus Episode 77 Season 1

Expand Your Reach with Multi-Channel Campaigns with Aaron Wesley Means

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Juggling a business is hard enough without adding the pressure of mastering multiple marketing channels. It's easy to feel overwhelmed, spreading yourself thin across social media, email, and who-knows-what-else. 

But what if there was a way to streamline your efforts and make your marketing work smarter, not harder?

That's where multichannel marketing comes in. "When you use them together, you get a sum that's greater than the parts," says Aaron Wesley Means, Founder and CEO of Activate Business Solutions, emphasizing the power of combining channels like email and social media. 

In this episode of Constant Contact's Be a Marketer podcast, host Dave Charest, Director of Small Business Success at Constant Contact, welcomes back Constant Contact Community Coach Aaron. 

Aaron shares his expert insights on creating cohesive, impactful campaigns that extend your reach and boost your business growth.

Tune in to learn how to leverage the unique strengths of each digital platform, discover how Constant Contact's Campaign Builder can streamline your multichannel strategy, and walk away with actionable advice to amplify your marketing impact.


Additional Resources:

Meet Today's Guest: Aaron Wesley Means of Activate Business Solutions

πŸ’» What he does: Aaron is the founder and CEO of Activate Business Solutions, a full-service micro-agency based in Asheville, North Carolina. A Constant Contact partner since 2011 and community coach, Aaron is passionate about empowering small businesses and nonprofits through education and hands-on marketing support.

πŸ’‘ Key quote: "I've seen folks that are 'not techies' doing full campaigns with the Campaign Builder in five or 10 minutes."

πŸ‘‹ Where to find him: LinkedIn

πŸ‘‹ Where to find Activate Business Solutions: Website | X, formerly known as Twitter 

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What is Be a Marketer with Dave Charest?

As a small business owner, you need to be a lot of things to make your business goβ€”but you don't have to be a marketer alone. Join host Dave Charest, Director of Small Business Success at Constant Contact, and Kelsi Carter, Brand Production Coordinator, as they explore what it really takes to market your business. Even if marketing's not your thing! You'll hear from small business leaders just like you along with industry experts as they share their stories, challenges, and best advice to get real results. This is the Be a Marketer podcast! New episodes every Thursday!