Learning From Your App Store Competitors with Ariel Mitcheli

In this episode, Leo is joined by returning guest Ariel Mitcheli from AppFigures to talk about what's new in App Store Optimization this year as well as how we can learn from our competitors when trying to get our app found on the App Store.

Show Notes

Guest

•  Ariel Michaeli  - Twitter @arielmichaeli
  • AppFigures - Twitter @appfigures
  • Newsletter
  • Podcast
  • YouTube Channel 
  • 360idev 2019 - App Store Optimization for the Rest of Us
  • AppFigures Guides
    • AF Chats 
    • ASO & App Promotion Guides
    • App & Keyword Teardowns
    • This Week in Apps
    • AppFigures App Store Optimization Checklist
    • How to Optimize Your Keywords List in App Store Connect
    • Optimizing Your App’s Name to Get More Downloads
    • How to Choose the Right Keywords for App Store Optimization

Youtube Video - https://youtu.be/JHmn2y--wy0

Related Episodes

• Episode 26 - App Store Optimization with Ariel Michaeli
• Episode 71 - App Dev Stack with Jordan Morgan
• Episode 97 - Day One App Ideas with Mikaela Caron
• Episode 100 - 100th Episode Spectacular

Related Links

• AF Chats - WWDC 2021 Recap with Joe Cieplinski
• AF Chats - A/B Testing Part 1: The Basics with Katie from Storemaven
• AF Chats - A/B Testing Part 2: How & What to Test with Gilad from Moburst
• AF Chats - Using Competitive Intelligence to Drive Growth with Ian Irving from The BBC
• Made to Stick by Heath Brothers
• The Curse of Knowledge

Show Notes

• Thoughts on 360iDev
• What's New in the App Store?
• How to do A/B Testing on the App Store
• What to do before starting an app
• Information to research from competitors
• Why competitors' tech stack matters
• Future changes to the App Store
• Other Apple App Stores
• Future of the Metaverse

Social Media

Email
[e-mail]
GitHub - @brightdigit

Twitter
BrightDigit - @brightdigit
Leo - @leogdion

Reddit
Leo - /u/leogdion

LinkedIn
BrightDigit
Leo

Instagram - @brightdigit
Patreon - empowerappshow

Credits

Music from https://filmmusic.io
"Blippy Trance" by Kevin MacLeod (https://incompetech.com)
License: CC BY (http://creativecommons.org/licenses/by/4.0/)

Thanks to our monthly supporters

• Bertram Eber
• Edward Sanchez
• Satoshi Mitsumori
• Steven Lipton

★ Support this podcast on Patreon ★

Creators & Guests

Host

Leo Dion

Swift developer for Apple devices and more; Founder of BrightDigit; husband and father of 6 adorable kids

Guest

Ariel from Appfigures

Apps are businesses! Building @appfigures and talking about #mobile #apps, #marketing, and #ASO.

What is Empower Apps?

An exploration of Apple business news and technology. We talk about how businesses can use new technology to empower their business and employees, from Leo Dion, founder of BrightDigit.