The official podcast of Few Will Hunt, the world’s largest community of hard workers and 100% Made in the USA apparel brand. We’re on a mission to restore the dignity of hard work and help others live The Rules of The Few to strengthen ourselves and strengthen society. No entitlement or excuses are allowed here.
What's going on Eagles? I'm Joey. Welcome to the Fuel Hunt Show. Since many of the few are entrepreneurs or considering becoming entrepreneurs, we thought it would be a great idea to go back through some of our previous episodes and pull out some really tactical advice about starting and operating a business. We share everything from the brutal realities of starting and growing a business to the importance of building systems within your business.
Joey Bowen:And of course, impostor syndrome, knowing your worth, and why becoming the best version of yourself is always good for business. It would mean the world to Drew and me if you could leave the Fuel Hunt Show a review on Spotify or Apple Podcasts. And make sure you subscribe to the Fuel Hunt Show on YouTube. Enjoy the episode and let's hunt.
Trevor Cowley:Welcome to the Fuel Hunt Show.
Joey Bowen:Entrepreneurship is not the solution. It's not a solution, it's a problem. And it's a big problem. And it's the hardest problem that you will ever introduce into your life. I feel like nowadays, everybody looks to entrepreneurship because it's been glorified.
Joey Bowen:They look to it as a solution. It's a solution for their boss that they dislike. It's a solution for their shitty schedule that they don't like, right? It's a solution for what they believe the freedom that they don't have. It's a solution.
Joey Bowen:So in reality, it's a big problem. Like when you bite the bullet and become an entrepreneur, you are introducing the hardest problem, the hardest challenge into your life. It's probably the hardest career path known to modern man and woman, I would say. Right? Yeah.
Joey Bowen:I'm not saying that it won't solve your schedule. You know? It won't solve the boss issue. It won't solve the freedom issue. I'm not saying it won't, but the first thing, the hardest truth you need to know is before there's any solutions, there's a big fucking problem that presents itself.
Drew Beech:I agree. And like you said, it can't be your escape or like your solution to your problem because you're going to just be presented with a lot more. Yep. On a day to day basis, it's a it's what problems can I solve?
Joey Bowen:You know what I mean? Yep. Yeah. It takes and you tell me how you feel about this statement. Right?
Joey Bowen:I feel like entrepreneurship takes more than it gives, especially in the early phases. And meaning it it takes more from you than it gives to you. Like, you have to give 10 x just to get two x back.
Drew Beech:I might even disagree with that because I feel like it takes even more in the latter phases. You know what I mean? Like like you always say, like new levels, new devils. Right?
Joey Bowen:So
Drew Beech:it gets almost things that have that were hard for you in the beginning become easier. Mhmm. But then new things get harder.
Joey Bowen:Yeah. That's the that's the whole paradox between like, it's hard to start and achieve, but it's even harder to keep it and maintain it. Right?
Drew Beech:Yes. But with every day that passes though, like, it it does grow easier and more rewarding. Like like, every day you're doing the thing you love to do Yep. It it fulfills you more. Like, I I do truly believe that.
Joey Bowen:Oh, yeah. Oh, for sure. For sure. Yeah.
Drew Beech:Trevor, we were just talking before we start kicked it off, but you've been there, done that, built businesses. You're out there doing the RBO thing, like, build a podcast. A lot of people in the Fuqua community are looking to get where you are or where they believe you are. And we've talked about that too, just how the grind is a grind. If you can
Trevor Cowley:wish for. Be careful about, you know, the expectation you have in terms of what you wish for because the problem is is, yeah, you want the result, but there's an exchange that needs to be made in order for that result to happen. I just don't think people understand how brutal of a process that exchange is in order to receive what it is that you think that you want. Obviously, people have heard, hey, man, if I really do what this process would have been like going into it, you know, I probably wouldn't have started the business or I wouldn't have done what I have done. But it's not like that they would change anything.
Trevor Cowley:It's just the version of them on day one that started their business. If they saw what they would have had to go through on year two, three, four, five, they wouldn't have been mentally prepared to go through the brutality of building a business. And so that's why the process is so perfect and so beautiful is because it does mold you and continue to prepare you for the next step and the next step and the next step. And so I definitely super grateful for the process and everything that I've been able to build and the success that I've had. But to say that, you know, it's easy or act like that there's, you know, it's it's roses or sunshine like, dude, man, there's a lot of dark days.
Trevor Cowley:There's a lot of dark days, as you guys know. I mean, it's when they say it's a grind. I mean, I know it's, you know, we're in the hustle culture and grind sounds cool. But having it sound cool and what it feels like when you're going through it, there's a big disconnect. And I think that, we need to do better about exposing really the truth of what the process is.
Trevor Cowley:And that's why I'm a big believer in self improvement and creating an individual that's actually capable of surviving what you're going to have to survive when you're building a business. And so most people want to focus on the business and the revenue and the fun stuff in terms of, you know, the trucks or the cars or the houses. And, you know, that's really where their focus is when in reality, you're not going to ever receive those things if you can't make it through the process. And the thing that has to make it through the process is you. Right?
Trevor Cowley:Exactly. Developing yourself, you you might get to the point where it becomes so brutal that you quit. And so I give somebody the perfect game plan and say, hey, here's how you get there. But when they're going through the process, it doesn't matter if they know how to get there if they can't bear the stress, the struggle, the exhaustion, the second guessing. If you can't go through that, then it doesn't matter how thought out the plan is.
Trevor Cowley:It's making it through the tough days and that's why this thing has to be on lock, right? I think
Joey Bowen:a lot of people, they quickly find out that they can't build their business or their best business if they don't build their best self. They find that out quickly. And a lot of people tap out because they don't want to make that exchange because it's no longer fun. They have to look in the deep dark crevices of themselves to make themselves the best version, the most productive version, the most energetic version, the most giving version, so that their business can be built.
Trevor Cowley:Well, I mean, let's think about it, right? Like, let's look at a professional athlete, for instance, right? So if you're on if you're on a basketball team or a football team, everybody's showing up to practice and everybody's showing up to the games. That's not where you're really separating yourself. Where you're really separating yourself is the work that you're doing outside of practice, the work that you're doing out outside of the games.
Trevor Cowley:And so we're talking to entrepreneurs right now. So they think that, hey, they're grinding, they're putting in a good day's work at the office or at the job site or whatever it is. The real progress is made when you're doing things away from the office or away from the job, developing yourself so that when you do show up to the office or you do show up to the job site, that you're showing up a better version of yourself or an athlete showing up to practice better. So therefore, they show up to the game better. And so there's this this lie that just because you show up for eight hours or ten hours or twelve hours doing the actual thing that you should be receiving a massive result when in reality you're just showing up doing the thing as the same version of you that wasn't good enough to get the result that you wanted the day before.
Trevor Cowley:So therefore, you're going to continue to have the same results over and over and over. And that's why people experience year two, three, four, five, eight, nine, 10, and they're bottlenecked. And they are the bottleneck, and they make a hundred grand a year for the rest of their life or $200 a year for the rest of their life. They're not developing themselves outside of the work that they actually have to do to maintain the result that they're currently experiencing.
Aaron Hinde:There's something to be said about burning the ships at the shore. I mean, when you're backed into a corner, you gotta do what you gotta do. Comfort is the the enemy of success. You know? It's like people are like, oh, I wanna do this and that.
Aaron Hinde:And it's like, but they already got a nice house and they got a nice cushy job. Like you won't find many entrepreneurs that shift over from like nice high paying comfortable positions. It rarely happens. Usually it's like even Elon after richest man in the world by a long shot, even after his PayPal payout, I mean, he got to a point where he's so overleveraged and put all his money in these three startups has to borrow a couple hundred grand from his in laws just to be able to to Mhmm. Pay for his living expenses and stuff.
Aaron Hinde:I mean, talk about being backed into a corner. Like, that's big time.
Drew Beech:Yeah. I I actually had written down here comfort. I heard you say before comfort is the enemy of entrepreneurship. I mean I know Rama Rama personally your wife but I mean I can only imagine that. I do believe that the person you pick as your partner determines where your life will go.
Drew Beech:So she was she always like when you're like I'm gonna figure this out she was always on board and always had your back? I can only imagine she was.
Aaron Hinde:She was always supportive and even more so like I'm and you know men and especially fathers, we just don't get enough credit. And I think that's starting to change a bit. We don't get enough credit for the burden that we carry. Not only the burden of the obvious, but the mental burden too, of the pressure that we put on ourselves to live our version of success and to be a role model for our kids and to provide and all of these things, like that pressure is real and it's heavy. She would always take, my favorite quote of hers that she said to me many, many, many times that I need to be reminded of probably weekly is she always says, look, it all works out in the end and if it hasn't worked out, it's not the end.
Aaron Hinde:That's her philosophy, it's very simple, but it's very effective it's like, it's the journey, we're on the journey and the more I like started getting into, you know, self help and reading and all this stuff, I mean, I love, you know, some people love or hate Tony. I love Tony. It's like, you know, Tony always says, life is happening to you. I'm sorry, life is happening for you, not to you. Right?
Aaron Hinde:Not a victim of life. It's happening for us. The challenges are there specifically for our ability to overcome them and become a better version of ourself. And that's my only desire for myself is to be the best version of myself. Like literally, I wanna be the best version of myself and I know where I'm deficient, it's like putting energy and time there to become the version of myself that I was intended to be.
Aaron Hinde:That the version of myself that my wife knows that I can become, that I know I can become, that I wanna be the best version for my kids and and from my business and all of that. Yep.
Connor McStravick:Being an entrepreneur, like, it's a very hard life.
Joey Bowen:Mhmm.
Connor McStravick:And we get very few moments in time where it's like, we actually, like, like, oh, yeah. This is it. Yeah. You know? Everything else is just grind.
Connor McStravick:Yeah. Grind. Grind. Stress. You know?
Connor McStravick:Pressure. Mhmm. So, like, trying to carve out that time for gratitude, in my opinion, is super important. Yeah. Because, like, you can get lost and, like, not realize that how far you've come in such a short amount of time.
Aaron Hinde:And Yeah.
Drew Beech:I do have a few so I think Elon Musk said it, but entrepreneurship is like chewing glass and staring into the abyss. That is so true. Yeah. But I think gratitude is such a an important part of the entrepreneurial journey because, like you said, you need that reminder. You gotta, like, you'll never get through the things you're gonna have to go through as an entrepreneur without it, without remaining grateful.
Drew Beech:So, like, my new a quote I picked up from somewhere was, you can't have a bad day when you're breathing. Yeah. And I've been saying that nonstop. Like, once a I forget where we heard it, but a man once a man I heard it, she was like, you're never gonna stop saying that. And I was like, that's so true.
Drew Beech:Because that
Connor McStravick:That's funny.
Drew Beech:Literally is my is my I
Connor McStravick:actually just saw a funny one, like, making fun entrepreneurs. Like, the guy wakes up, I just took an ice bath. Yeah. Posted on social media five times.
Joey Bowen:Yeah. It's a
Connor McStravick:great day to alive.
Drew Beech:Yeah. There was a video. Probably was.
Joey Bowen:Yeah. It's there's a real interesting dichotomy. Right? Like, you said I think, Drew, you had asked. You're like, did you ever look back?
Joey Bowen:Like, when you had that moment, did you ever look back? And you're like, no. From that moment forward, like, I was So there's this like dichotomy of like, you can't look back, but then you have to look back. Like the further you get down the road because otherwise, if you don't look backwards, you can't be grateful. Like you can't see where you came from.
Joey Bowen:You know what I mean? So there's like that delicate balance every day of, like, you know, having to look backwards, but then also having to stay focused on the, you know, the future goal forward ahead of you.
Drew Beech:And, again, we were talking about how entrepreneurship levels you up just in general. But
Joey Bowen:If you choose to level.
Drew Beech:You're rarely gonna find an entrepreneur that's that gets upset about the temperature of their coffee. You know what mean? Like, dumbass shit type people get upset about nowadays. Like, because, like, like, or I'll drink a cold coffee if I
Connor McStravick:got it.
Drew Beech:Exactly. But, like, dumb shit, like, like, little little inconveniences that that that get normal people in a tizzy really just isn't gonna happen for an entrepreneur because, one, we have way too much others with even care about the temperature of the coffee. And secondly, you through that, those trials and tribulations, you develop that gratitude that makes you, oh, my coffee's cold. Well, at least I have coffee to drink. Yeah.
Drew Beech:You know what mean? Like that perspective.
Joey Bowen:But I was out eating the other day, and they brought me the complete wrong meal, and I just ate it. Like, I didn't say anything. Like, it wasn't like, know? I didn't look at the price and say, is this is this was this more than that? Or, like, I was really in the mood for my, you know, avocado toast.
Joey Bowen:Like, the meal came out, and I was just like, I'm just gonna eat this. Like, it doesn't even matter what's got bigger fish to fry.
Drew Beech:Went to a a restaurant with my Italian bistro. Yeah.
Joey Bowen:It's hype. On the bullfart? Yeah. It's not there anymore.
Connor McStravick:Yeah. At the bullfart.
Drew Beech:I ordered a veal parm, but they and my grandpa ordered a eggplant parm, and but they swapped us, like and I didn't know. And they were like, oh, like, how do
Joey Bowen:like eggplant? Eggplant's good.
Drew Beech:And I was like, I don't like eggplant. Ew. I would never eat that. I just I just house the whole thing. That's funny.
Drew Beech:A lot of our listeners are side hustle entrepreneurs. Right? There are a lot of people and the few that want to be their own boss
Pam Jordan:Right.
Drew Beech:Get the like, achieve freedom through financial freedom, freedom of time, freedom of relationships that we always talk about. But yeah. So maybe some tips or, like, things you did to get started for them would be great.
Pam Jordan:Yeah. So let me start with some, you know, blunders that I made early on that I see a lot of people making. One is not valuing yourself enough and not charging enough early on my how I charge for my services is comical compared to it is now like comical, comical. So I just started out and almost was apologizing to people, be like, Hey, I can help you. Do you want help?
Pam Jordan:Sorry, it costs a little bit of money. And I see entrepreneurs do that all the time where they're like, Oh, by the way, I can solve this problem for you. It's like $500. Is that okay? Like you're almost apologizing.
Pam Jordan:And so that was something that very early on, I had to work through and be like, no, you know what? I know my stuff. I bring value. This is what I'm worth. Are you in or out?
Pam Jordan:And so it was an evolution for me to be confident in what I was and get a couple wins under my belt of like, dude, I just did that. Like that company's value went up $1,200,000 because of what I did. Like this matters. So that's a huge mistake that I did early on and also is not having a structure around what I was performing. And I know you guys see this all the time.
Pam Jordan:You've got buddies that are like, oh, I wanna start my own business. Oh, great. And they just like sell this, that, everything. They have no packages. They have no clarity.
Pam Jordan:They have no process. They're just selling anything just to put food on the table. Right? And at the get, that's fine, but there's a very short runway where you need to get your crap together, and you need to figure out like, this is what I do, these are my services, these are my products, this is what it costs, and then rinse and repeat that, right? Like it doesn't matter what Chick fil A you go to, the fries are gonna be like bomb, right?
Pam Jordan:It's because there is a one way to make Chick fil A french fries, and you need to, in your business, figure that out. And early on, I was doing I was trying to be all things to all people. So someone would come to me with a cash flow problem. Oh, can solve that. Oh, you've got a sales problem.
Pam Jordan:I got I can solve that. Oh, you know, profit isn't where you want. Oh, I can figure that out. Oh, marketing? Sure.
Pam Jordan:I can build a funnel. Right? Like, no, I can't. Yeah. You know?
Pam Jordan:And so that was definitely early lessons, for me of, like, really honing in what was my skill set, what was I good at, and what was my value that I was bringing to people.
Joey Bowen:Yeah. That'll that'll really resonate with a few with the members of our community because they're rooted those two things are rooted in something everybody two things everybody struggles with. I think it's like a bit of a posture syndrome, right? When in the beginning, you're like, you're apologizing for what you're charging or you're undercutting yourself. You know, there's that, am I really that person question that your brain keeps running through, you know?
Joey Bowen:So, the impostor syndrome and then the second thing is really like a scarcity mindset which we all kind of battle with, right? Because you don't want to say no to something that could potentially bring money in to put food on the table. So, you find yourself doing everything and when you do that, you're pretty much good at nothing, Right?
Pam Jordan:%.
Drew Beech:Imagine sacrifice seems to be I've just picked up on something that you and Danny say a lot. Yeah. Could you tell us in the community, like, how that plays in the movement are and and your guys' mindset?
Nick Salles:Oh, yeah. I mean, Imagine Sacrifice is kinda like a mantra we've been kinda repeating to ourselves since, like, the beginning. And maybe if not those words, like, other iterations, like, similar sentiments to that even before we met each other, me and Danny. Because, since the beginning, we all have doubtful thoughts in our minds telling us like, is this worth pursuing? Is it possible?
Nick Salles:Is it even possible? Are you wasting your time? And that's something that took me a long time to shake out of my mind. Like basically up until like late Brown Belt, I had these doubtful thoughts, you know, not so much anymore because you find a way to be confident in the things that you do by chasing passion and seeing the results in the people around you. You know, I find confidence in knowing that the people around me are benefiting from what I'm doing.
Nick Salles:That gives me confidence. It's not like this false sense of security. I see the results. But yeah, I mean, there was a time, right? And I'm sure you guys heard the story about, you know, us opening up a gym during COVID.
Nick Salles:And that was a time where a lot of people were doubtful. A lot of people online were disparaging us. You know, I had even, you know, my family telling me like, are you sure you want to do this? This is not the best time to do it, not the
Trevor Cowley:best thing to do at this particular time,
Nick Salles:you know? It wasn't like people were chomping at the bits to do a close contact sport
Joey Bowen:Yeah.
Nick Salles:When there was, like, this infection or virus.
Drew Beech:I didn't even think of that.
Nick Salles:Yeah. Yeah.
Drew Beech:Yeah. So like, this is hard enough. What? So, yeah.
Joey Bowen:You can make the argument that, like, maybe it's not the best time or maybe it is the best time.
Nick Salles:Maybe it well, and there's only one way to find out. Right?
Joey Bowen:So They're doing.
Nick Salles:We gambled on the possibility that it was the best time, like you just mentioned. And, you know, it worked out. But it goes back to the idea of you imagine this idea, you execute it, and that's the sacrifice, right? Like, I think at the time, me and Danny had literally the exact amount it would take to purchase the the business that was selling during the pandemic. It was it was a martial arts facility that was closing down.
Nick Salles:They were doing like jujitsu, MMA, CrossFit, all that stuff.
Drew Beech:Everything.
Nick Salles:And they were just like, you know, let's just sell the business. And literally, it worked out perfectly. The the exact amount we had in our bank accounts was the amount it would take us to just get in the doors and just start this operation. And so to kind of just put our whole life savings on the line for this imagination, this idea, like, that's a huge sacrifice, you know. At the time, I think we were just like so excited, but looking back, I'm like, oh my god.
Nick Salles:That's crazy.
Drew Beech:You know? Like It was just just to even underscore how aligned we are actually. Like, we have a similar vision, intention, action. Like, that's what the three things, like, basically the same exact. Literally.
Drew Beech:Yeah.
Joey Bowen:It is easier now than it ever has been to create your own life, to
Connor McStravick:turn
Joey Bowen:your passion into the project that pays you. Mhmm. It's easier. Mhmm. So if it's so easy and the tools are freely available and the knowledge is freely available, question for you, why don't more people do
Drew Beech:it? So the first S. Looking for a specific answer or are you? Yeah. Because it's because
Joey Bowen:it's first s. Yeah. You can
Drew Beech:you can yeah. You're saying because of the story they tell themselves. Yes. I thought you were looking for, me to give my reasoning. I was gonna say Yeah.
Drew Beech:I mean, the few it might be to the few it might be the story they tell themselves, but to the like you said, other people Yeah. It's realistically they're just consuming and being and being lazy.
Joey Bowen:Yeah. Well, I think the two are kind of related. Right? Because I think you have to have a certain level of awareness like the few have to realize that it's actually the story. And that's why you're lazy.
Joey Bowen:In other words, you don't believe in yourself enough to take the steps required to rewrite that story of that limiting belief. So instead of creating, you're consuming. You know what I'm saying? Yeah. Yeah.
Joey Bowen:So I really think that that's the and that's why you know it's the first S for me when I sat down and I thought about this like, you have to rewrite your story. The tools are there for you to do this. It is possible. There are literally thousands upon thousands of examples. We're one of them.
Drew Beech:Yeah.
Joey Bowen:You first need to rewrite the story you're telling yourself. It could be some limiting belief you have that you don't deserve it, you're not smart enough, you're not some story someone told you when you were a kid that's still rattling around in your nervous system, right? You need to release that, heal that. I realize that's a whole another topic, but that work needs to be done
Drew Beech:Yep.
Joey Bowen:Because that is what unleashes you
Drew Beech:Mhmm.
Joey Bowen:To ultimately do what you wanna do.
Drew Beech:Hey. You gotta believe in yourself more than anybody else does, especially when starting.
Joey Bowen:Yes.
Drew Beech:Delusional self belief.
Joey Bowen:Yes. Here's here's another thing though. Right? When you're rewriting that story, and obviously that story varies for people, you know, it can be very traumatic. Right?
Joey Bowen:It can be a little bit less traumatic where it's, you know, I don't know. Let's just say there's varying degrees of it, okay? You hit on a word, you said belief. Regardless of the story, and how deep the trauma is, sometimes you need to believe in someone else's belief in you before you can believe in yourself. And I think that the few will hunt community is that for a lot of people.
Joey Bowen:Mhmm. Because we believe in the few. No matter where you're at on your journey, we see not you as you are, but you as you could be and who you should be. And that sometimes helps you rewrite that story more than anything else, that community support, you know? Yeah.
Joey Bowen:So lean into and speaking to the few, like lean into the community for that belief if you're having trouble believing yourself that you're capable of it.
Drew Beech:Yeah. I think what we do best, especially with the content we put out on social, email, SMS, is that we let you know and assure you that the power that you're looking for to to achieve what you want to achieve and become what you want to become is already inside you.
Joey Bowen:Mhmm. Yep.
Drew Beech:And I think that's what we do best for our community. One of the things we do best for our community.
Joey Bowen:Yeah. I think it's because we see people not as they are. We see them as what they could be. And that's rare nowadays. With attention spans being three seconds, everybody sees the book for the cover, not the knowledge that's inside.
Drew Beech:Exactly. And that's what we did for ourselves. Right? Like, being in in our main gig or our previous full time jobs, a lot of people doubted us and never even thought we were ever going to become anything. And we had to take that criticism and feedback and channel it
Joey Bowen:Mhmm.
Drew Beech:And believe in ourselves almost to a delusional point. Mhmm. Because at the beginning when we were hanging eagle flags on our office doors, it was weird. Right? But now when that eagle that same eagle flag is flying across in offices all across the country, offices, gyms, boardrooms, whatever, across the the the world or the country, it doesn't seem that crazy anymore.
Joey Bowen:Yep. We were you're taking this exactly where I wanted to go. We are we are the founding members of the few. Right? So the limiting beliefs that I had that were slowing me down and trying to convince me that we couldn't do this Mhmm.
Joey Bowen:I believed in your belief in me Yeah. To rewrite those and vice versa.
Drew Beech:Yeah.
Joey Bowen:Right?
Drew Beech:And that and we could even this could be an entrepreneur cop podcast, but like partner having a partner.
Joey Bowen:Yes.
Drew Beech:It almost made it easier. Well, it did make it easier. Like, that's the like, one of the best parts of having you as a partner is it's it made it, like, knew you always had my back. I always had yours. So, like, where we were we were flying wherever we were flying in the industry, we were flying together.
Joey Bowen:Yes. So that's exactly where I'm going with the story. Took us a little bit to get there. We we chopped it up a little bit, but that limiting belief, that story that you're telling yourself that's keeping you from taking the steps and using all the freely available tools to monetize your skills or turn your side hustle into your main gig, that story needs to be rewritten. And the best way to do it is to lean into your people.
Joey Bowen:Yeah. Find a partner. Find a community. Yeah. And those that are listening and watching the the show, it just so happens now we have a large community that they can lean into.
Joey Bowen:And you have to believe in others belief in you before you can believe in yourself.