Podcast fans from all around - come and nerd out about podcasts and discover new shows along the way!
On Podcast Book Club - a different group of podcast industry pros sit down each week to pour over an episode of a show they admire.
We're a group of podcasting professionals who spend every day scripting, producing, engineering, and promoting podcasts. And in our free time? We’re podcast fans just like you. We love to listen to even more podcasts and figure out what makes the best podcasts so good.
So tune in and join the club - listen to podcast reviews of some of our favorite gems. We’ll give feedback on podcast content but also sound design, production, scripting, storytelling, and more.
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Podcast Book Club is produced by Alex Bennett, Head of Post Production at Lower Street. Alex is a domesticated audio nerd, who has spent the past five years learning about human social conventions via the medium of podcasting. From Edinburgh, Scotland he is an audio engineer that helps produce audio dramas in his spare time. Alex specialises in soundscapes and creative mixing. He has a deep and abiding love for sandwiches, and is the 2nd worst bowler at Lower Street.
Lower Street provides next-level podcast production services for ambitious companies: everything from podcast strategy and creation to growth. We’ve worked with companies like BCG to develop multiple podcasts like Climate Vision 2050, BCG Compliance, BCG Fintech Files, and BCG In Her Element. We’ve also helped produce: Cadence Bank’s In Good Companies; HPE’s Technology Now, Zuhlke’s Data Today, Northern Trust’s The Road to Why, Zoobean’s The Reading Culture; ICR’s Welcome to the Arena and ZeroNorth’s Navigating Zero.
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PBC Lateral
[00:00:00] Zoe Anderson: Welcome to Podcast Book Club from Lower Street Media, where we take a look at what makes great podcasts great. Our day job is making podcasts, but we're also fans of the medium, and we think it can be really useful to dig into what makes the shows we love great. Today
we're going to be discussing Lateral, a podcast by YouTube superstar Tom Scott. Lateral is a weekly podcast that was first released in late 2022 and it describes itself as a comedy panel game show about weird questions and wonderful answers. Each week Tom is joined by three guests who ask each other questions that have a sideways answer.
Every episode is uploaded as audio to the various podcast platforms and they're also broken up for shorter clips to YouTube. Only the first episode The Elevator, Where You're Born Again, was uploaded to YouTube as a full length video. And we're going to be concentrating on that episode today, but we're equally going to be discussing the shorter YouTube clips.
You'll also see that we are channeling the spirit of Lateral today, and we're doing a video podcast. My name is Zoe, I'm going to be your host today, and I'm a producer at Lower Street Media. And I'd like to give my companions here a chance to introduce themselves. So you want to go first Daria?
[00:01:25] Daria Lawson: Hi guys, my name is Daria Lawson and I am a junior producer here at Lower Street.
I'm Elizabeth, I'm the production manager at Lower Street.
[00:01:34] Alex Bennett: And I'm Alex, I'm senior audio engineer at Lower Street.
[00:01:37] Zoe Anderson: Okay, thank you everybody. So let's just start off with broad thoughts about the episode and kind of just the clips and podcast in general. Do you want to start us off? What did you think?
What were your thoughts?
[00:01:51] Daria Lawson: Yeah, general thoughts. Um, I'd never seen or heard the show before and I really like game shows. I had no idea that there was like podcast game shows out there. So, yeah, it was, it was fun to try to play along and, um, You also said about the video clips. Yeah, I liked them. I feel like I don't want to get too deep into it yet.
But yeah, it's definitely a unique expansion of, I feel like it kind of maybe cheapens the subject. Interesting. But, we'll get into that more.
[00:02:28] Zoe Anderson: Okay, let's put a pin in that one. Elizabeth, what did you think?
[00:02:32] Elizabeth Amos: Well, this was my first time listening to Lateral and I thought it was a really fun concept, good personalities on the show.
I also am not someone who watches a lot of podcasts. I am purely a podcast listener because I like to multitask while I listen to podcasts. So it was a very different mindset from me sitting down to watch with full attention a podcast when I'm generally moseying around the house while I listen. And I found it easier to connect to unknown voices right away when I could see their faces and expressions and watch them banter with each other.
Um, but I did Ultimately feel like the video didn't necessarily add a ton to the storytelling of this particular podcast. Not that it's a story based podcast. Yeah, yeah. You know what I mean? Yeah. So, I think I'm more a fan of this one as an audio podcast. I didn't feel like visually. It added a ton for me, but fun concept.
Okay, interesting.
[00:03:40] Zoe Anderson: And what did you think, Alex?
[00:03:42] Alex Bennett: It's interesting. This was like almost a nostalgic listen for me. This felt like something that would have existed on the internet like five plus years ago. Yeah, yeah. I don't know whether that's because Tom Scott's hosting it and it feels like he's been online forever.
[00:03:57] CLIP: I'm Tom Scott, this is Lateral, and we'll have the answer to that at the end of the show.
[00:04:03] Alex Bennett: Whether it's because of the format,
[00:04:05] CLIP: I've asked three people to come and play a game where all the questions have a sideways answer.
[00:04:09] Alex Bennett: It's very niche and nerdy and kind of low budget, I think. Yeah. Which is something that a lot of media on the internet, I think, is less and less.
So nowadays, like it's the production values tend to be a bit higher, but overall, I thought it was pretty good I'm not sure if I'd go on to listen to more episodes myself But I did have a strong feeling throughout the whole thing both listening to so I listened to the full episode And watched the full episode.
I didn't get into many of the clips But I did get a strong feeling whilst listening to it, and then watching it, that there's like a small subsection of people for whom this show absolutely slaps.
[00:04:47] Zoe Anderson: I don't
[00:04:48] Alex Bennett: think it's me, but they're, yeah.
[00:04:51] Zoe Anderson: Yeah I think you would know if it was you. I think there would be a vibe.
You might have gotten deeper into the clips. Yeah, yeah, exactly. It's interesting, so I first came across this show through the short clips, and I didn't actually realise it was a full. either video or audio podcast. I just thought it was sort of a YouTube shorts thing. And I do really like the shorts. I like the full length video, but I can absolutely see why they've turned it into shorts.
Just the nature of the show, like the short questions and like these little sections, it really makes sense actually for what the content is to have it like that. And it's interesting that they, and I, Like to talk about the fact that they never did a full video episode again. They just did the one I imagine to test it out and see, you know, if it worked and maybe something didn't work and what was that?
I have thoughts. Yeah. Well, that's, that's good. I'm glad you have thoughts. Imagine if you didn't. Were you going to say something, Alex? Sorry.
[00:05:55] Alex Bennett: Yeah, I was just going to chime in and say that for a lot of video podcast content on YouTube, the clips do far better than the full episodes. sir. Do I think this is especially true for the big shows, even something like the Joe Rogan podcast, which just feels like it's absolutely everywhere.
It's the clip channels and the clip channels for the clip channels that actually drive the majority of the views for them. So I think from like just a reaching as many people as possible perspective, clips are ideal. And then also what you said, Zoe, the show, it feels like it really lends itself towards the clips.
And actually, in my opinion, the weakest part of the full episodes. with the transitions between the questions. So actually just having them as standalone things probably get more views and it'll probably play more to the strengths of that, of that show, I think.
[00:06:45] Elizabeth Amos: I did not dig into this show's social media persona at all either, but I would bet money that those clips make good reels and TikToks and translate really nicely to that medium.
There's a lot of filler in this episode. It's quite long, but each of the questions with the quippiest answer would make great content for flipping through reels. So that's it. my hunch of why the full length episode did not translate to audiences, but the clips are making it.
[00:07:20] Zoe Anderson: Yeah, absolutely. I mean, 100 percent right with that.
It's definitely A very social, social media y, social media able, I don't know, piece of content and absolutely they do use it on Instagram and all those kind of things, so you're absolutely right. Any more points on
[00:07:37] Daria Lawson: that? I was just going to say, I liked the clips, I generally like watching YouTube shorts just for like quick entertainment purposes.
And I felt like for a show that It's really, the subject matter is about the process of what's being discussed, and the shorts really cut that whole process down, and I thought that really reduced the theme of the show. I know that it's probably helpful having the shorts anyway, and driving people from the shorts to the show, but I feel like it really subtracted value in the actual show theme.
[00:08:15] Alex Bennett: Oh, and because of YouTube naming conventions, when you say shorts, do you mean the clips are like the YouTube shorts?
[00:08:22] Daria Lawson: YouTube shorts.
[00:08:23] Alex Bennett: Yes. Okay. Yes. Yeah. I always get them confused because they have the clips of the show, which are shorter versions of the full show, and then you have the shorts, which are shorter versions of the clips.
Yeah.
[00:08:34] Zoe Anderson: Yeah. It's complicated. The clips are about five to six minutes long, and then the Clips of that are shorter. The shorts of the clips are shorter. Yeah. I'd just like to pick up, I know a few of you've mentioned already, but do you have a preference in terms of full audio, full video, or the clips? What do we prefer generally?
[00:08:57] Alex Bennett: See, I can't speak to the clips because I don't really watch many of them. I think the full video was probably slightly better. If we're going to leave things unchanged, then probably the video, because A lot of what came across as slightly disjointed, like pacing and back and forth in the episode listening to audio only, made loads more sense when you had the video, because you could see people like thinking, or like making facial expressions, or like, you could see the cogs turning.
[00:09:24] CLIP: They've lined up a very famous bit of a very famous painting with the elevator button. Now, what is a painting? That has a conspicuous, circular, possibly arrow shaped feature that could be replaced with a button to call an elevator.
[00:09:44] Elizabeth Amos: For me, because this type of show, I prefer to listen to half heartedly, um, these kind of like winding conversation shows that aren't like storytelling shows or journalism shows.
I prefer to kind of have an ear on while I'm doing something else too. So definitely I prefer the audio version because the pauses and gaps don't bug me as much when I'm listening to it on an audio because I feel more like I'm just like listening in on a group of friends having a conversation than that I'm focusing all of my attention on watching a presentation.
So I think my buy in is different when I'm listening to it on an audio. On audio versus when I'm watching the video, and I have like way more patience for the pauses if I feel like I'm doing the same thing, kind of like weaving in and out of the conversation. I do feel that the audio podcast could also be strengthened.
Yeah,
[00:10:51] Zoe Anderson: I'd like to get around to that in a sec, but Dara, do you have a preference? I guess maybe the clips for you? The short ones?
[00:10:56] Daria Lawson: Well, in terms of like, the video or audio, just that. I prefer the audio too. I didn't find that there was much that, you know, The video added, it was just conversation, it was just thinking through speaking.
So that's why I liked the audio. I actually really liked the clips, where they're like five to seven minutes, because you did still get a bit of that like thought process, and it wasn't as quick and rushed as the shorts. There was a little bit more like, meat to the, to the video clips. Interesting.
[00:11:33] Zoe Anderson: Yeah, for me, it's funny because I came into it via the clips and was like, well, this is a very good idea.
I do think that's still my favorite, but it does steer you, if you're interested in, you know, what's being said, you can go over to the full audio version and get more of a fleshed out conversation, which is actually quite a prudent idea in many ways.
[00:11:56] Alex Bennett: Yeah, I also wonder how much overlap there is between those two audiences.
Whether they have people who cross that barrier at all, or whether they just have video watchers and audio listeners and that's, that's kind of it. Because I would, I mean personally I'd pick one and stick with it, I think.
[00:12:12] Zoe Anderson: Yeah, I don't know if I necessarily would have gone to the full audio version if we weren't discussing it.
I think I probably would have stayed just with the clips because it's that kind of mindset thing, isn't it? Where just because you're on YouTube, it doesn't mean you want to go and listen to a 45 minute podcast. The episode's quite long. So yeah, I get that, that the audiences might be different. I'd be curious to know
[00:12:36] Elizabeth Amos: which one they consider their main vehicle, because my hunch is that the clips are the Main product that they're driving towards here and yeah, the long form podcast is a good way to collect the material For those clips and then also might as well throw it up.
Yeah, I did notice I won the audio podcast I didn't notice when I was watching the video, but maybe this was present there as well And I just noticed it in the audio. They have some uh Like, who wants to be a millionaire? Music playing in the background. Yeah, yeah, that's in the video. That's in the full length video, too, and it's very I didn't notice it at all in the video, but it really stuck out in the audio version.
And I wonder why that was. It's kind of corny, but still cute. In a fun way.
[00:13:26] CLIP: All right, it's back to me for the next one and it goes something like this. Putney Bridge in London is unusual in that it has a church at both ends. All saints on the north bank of the Thames and St Mary's on the south bank. How did that come about?
[00:13:40] Zoe Anderson: I wanted to pick up on something you said, Alex, about the video version of it feeling like Maybe a little bit lower budget or like not as polished as other things that are maybe out there. I wondered if you could expand on that a little bit. What do you mean?
[00:13:54] Alex Bennett: There's a lack of consistency, I think, between the guests and then also, I mean, they probably just don't necessarily have the equipment, which is fine.
And this is a podcast, which knowing Tom Scott's stuff, it's like him and his friends.
[00:14:09] Alex Bennett: So if you're making like a show, and Tom Scott obviously likes game shows, or from what I understand is that he, he likes game shows. I know
[00:14:18] Elizabeth Amos: Tom Scott, and I know he loves games. Yeah, exactly. Yeah, I know him, and I know that, yeah.
[00:14:23] Alex Bennett: But he's doing something he enjoys with his friends, so I don't know if it makes a huge amount of sense for him to be like, well I'm not gonna send you a camera, you need to blah blah blah.
[00:14:32] Alex Bennett: But it's just, yeah, it's slightly lower budget. Yeah. It kind of. almost feels like you're peeping in on like a friend's game night or something.
Aside from Tom Scott being in like 12k ultra HD. Yeah. Like almost weirdly sharper than, than everyone else on that show. But yeah, it's just that the consistency isn't quite there, which I mean, I think from our point of view, as people who make like branded podcasts, that'd be a problem. But if you're basically making a game show with your friends, then I think it's totally fair.
And then my final point, which is completely unrelated to what we've said so far is. Tom Scott's boom arm for his microphone, and I think for one of the guests as well, it comes into the shot, it then goes down at 40, uh, 90 degrees, and then the microphone comes out at 90 degrees again, so it's like there's this whole central half of the image that's just like blocked off by the boom arm, and why wouldn't you have it like, Over there.
Coming up from, I don't know, it's very strange.
[00:15:32] Zoe Anderson: Yeah, any thoughts on that? On the sort of consistency piece, so maintaining the audio and video, is that something that you've heard? And here's the time where I admit that I watched the first 20 minutes and then I just left. I mean, you would have got a flavor for it.
I mean, did you notice a real disparity between Tom's audio visual and the guest's? Oh, yes, of course. Right.
[00:15:54] Daria Lawson: Yeah, I thought that was pretty hard to ignore. Like, what you said about, like, it's just hard to expect, you know, Tom who does that, like, professionally for a living and is so used to it and has done it for ages.
And then just inviting someone on. Yeah, just sort of like at bare minimum, you'd hope they kind of position their camera like in front of a relatively scenic background. But yeah, just, just sort of those simple things that can just up the quality like that much.
[00:16:21] Alex Bennett: Yeah, I think for that Australian Cup as well, like more light, maybe.
They just seem much darker.
[00:16:26] Zoe Anderson: Yeah, I mean, the big caveat I would give to this is that all of the people in the podcast are either podcasters or YouTubers. So it's not just like, his, I assume they are his friends, but they're like his YouTube friends. So if there was any group of people that would have access, To good microphones and maybe good cameras, depending, it would be them.
So I think it's probably a show that's got a fairly good shot, maybe a bit later down the line, because that's the first episode as well that we looked at.
[00:16:58] Elizabeth Amos: When did this podcast come out? Because it had real early pandemic vibes.
[00:17:04] Zoe Anderson: Yeah. Do you know what, it only came out in October last year. So it just,
[00:17:08] Elizabeth Amos: it really felt like we've all been locked in our homes for four months and we're going to hop on zoom and I think this goes to the consistency piece of the video, but it had the quality of like early pandemic zoom calls where no one quite knew how to use the technology they were working with.
And yeah. I was so sure that that was the time period. So it's kind of funny to hear much later than that.
[00:17:34] Alex Bennett: Yeah, 100%.
[00:17:38] Zoe Anderson: Yeah, it was late 2022. I think we're all going to get flamed by Tom Scott. This is not going to get in the edit, by the way. Um, interesting. So you mentioned editing and that fact that it could benefit potentially the longer versions from a bit more editing.
Could you expand on that a little bit?
[00:17:56] Elizabeth Amos: So, the podcast is called Lateral, right? And I think I hoped for more lateral conversation and less, like, chatter after we know what the answer is.
[00:18:07] Zoe Anderson: Mm. Yeah, I think it is something that potentially is corrected by the clips. Some of them, where that kind of chatter about, oh, this is how all of you got to the answer, is kind of in there, but there's not as much of it.
But it's almost like I don't know, being a bit more dear with what you keep in will maybe make it a richer experience, right?
[00:18:31] Alex Bennett: I agree with you. Some of the conversation after the questions have been answered can go. And then also, I put this down as a point here, there were no points, which I feel like kind of robs a game show of like a lot of it's like motivating, I don't know, essence, whatever it is, you're, you know, you're competing for points.
So it, I feel like that makes. It adds a little bit of urgency, it makes it a little bit more brisk to listen to. So like, just shorting up the post answer conversation, and having some points as well, I think would make it much more interesting.
[00:19:03] Elizabeth Amos: I also think if there were points involved, and the point system doesn't need to make any logical sense, right?
[00:19:10] Zoe Anderson: Hello, and welcome to Whose Line Is It Anyway? The show where everything is made up and the points don't matter. Ha!
[00:19:16] Elizabeth Amos: The point system can be randomly assigned points based on how much I liked your answer. Mm. Um, which it kind of should. Yeah, something like that, yeah. That would make a case for a video podcast of this show.
Because if you're watching a scoreboard, I care so much more about paying attention to this
[00:19:32] Zoe Anderson: video podcast. Yeah. And you're also playing along, you're getting points as well, so there's an element of comparing yourself to the people playing.
[00:19:40] CLIP: There's no points, no prizes, it's just reputation bragging rights on the line.
[00:19:44] Daria Lawson: Yeah, I kept saying in the episode like, oh you know we're, we're not doing points and it's kind of like poking fun at it, and I was like, just like, why not? It ain't broke. No, we need points.
[00:19:54] Zoe Anderson: Yeah, no, I totally understand that. And kind of moving into our own world of branded podcast, I wondered if anybody had any kind of learnings to share essentially from maybe how the production is done or things maybe we could do differently?
[00:20:11] Alex Bennett: I think the precursor to all this should be to say that like for all that we've said about this podcast, it's obviously It feels like something that's ideal for its intended audience. Like if you go to the the comment section on any of the videos, everyone's having a whale of a time.
[00:20:26] Zoe Anderson: Oh, that's nice. But
[00:20:27] Alex Bennett: just from our point of view, like just shorter, a bit more consistency in terms of the video stuff.
Some points, like you guys were saying, they don't have to mean anything, but they're just a great animating force behind it. And yeah, I think as well, if you're doing like a podcast and you want an excuse to talk to other people, getting them on your game shows. It's a good idea. Especially like when, the more you talk to people that are involved in like capital B business or whatever you want to call it, there are, there are a lot of type A competitive people that I'm sure would love to be on a game show.
[00:21:01] Elizabeth Amos: From an entertainment perspective in branded podcasting, I have been thinking so much recently about the relationship between the host and the guests on episodes, particularly interview episodes and gamifying anything is such a great way. To naturalize that relationship and make it feel less formal, more fun.
You see a side of someone that you don't see on every other podcast that they're guesting on. So I think that is definitely something to learn from this, that forcing people To think a little differently than they're used to thinking while they're on a podcast. Um, goes a long way to seeing more genuine personality from them and probably learning something more about them than is out there.
So definitely shifting that guest host relationship.
[00:21:55] Alex Bennett: I think as well, you have, like, you can still use guests as sources of information, but maybe you can get that information via like, I don't know, the questions they ask or something like that would be. Interesting. Rather than being like, let me ask you a question about something I don't understand, they can ask the host a question about something maybe the host doesn't understand and kind of take it from there.
That might be a little bit more interesting. Right. I do like the idea that the Even though Tom Scott's the host, like the question answer kind of shifts throughout the episode. They're all asking each other questions, which I like. It was interesting.
[00:22:28] Elizabeth Amos: Yeah. I feel like if your guest is an expert on something, this is not what Lateral does, but in that same stream, if your guest is an expert on something, you don't need to ask them questions about how they became an expert on that thing.
Right. I think thinking of ways that they can show that expertise via the audio medium is arguably more interesting.
[00:22:50] Daria Lawson: Yeah, yeah, I agree with both you guys. I'm really glad you said Alex about potentially having like, just, I don't know, people in business or just different kinds of guests and it's fun to do with your friends, I'm sure, but just to extend that would be, Yeah, a great opportunity to like humanize maybe some business owners or yeah, just get the personality of brands out there and um, yeah, great advertising.
Maybe if they're going to do something that's a game, they could like, I don't know, compete to donate for something and yeah, I think that'd be super, super advantageous for brands.
[00:23:28] Zoe Anderson: And one final question, it's difficult to maintain quality in a remote setup, right? So, you know, you can send out mics, that kind of thing, but having like good quality video is an issue.
I wonder, would maybe the quality of Lateral being improved if it was in a setup like this, right? Where everybody's sitting together, versus everybody joining in remotely. And is there a way to boost the quality remotely?
[00:23:58] Alex Bennett: I think, to your first point, almost certainly it would be better if they were in person.
If they were in person and on lower quality equipment than Tom Scott was on, But it was just consistent across all of them. I think that would be better. And then for, for doing stuff remotely, it's really tricky because it's not something that's crystallized as like a surefire way to get good video. I think more and more we're seeing now you can like use your phone as a web camera or cameras as a web camera.
But Yeah, it's just difficult, and I think it's one of those things like, a few years ago, the idea of everyone, all remote guests, having a microphone of their own was like a bit weird, but more and more that's just the way it's done, so hopefully cameras can be The next frontier on that, which is a very roundabout way of me saying, I don't know when it comes to the video side of things.
[00:24:46] Elizabeth Amos: I do think most people's camera phones are higher quality than their webcams, their built in webcams now. So having a setup where they can use their camera on their iPhone is probably More ideal. But yes, of course, I think if they were all in person, not only would it have been consistent quality, but I think the video would have been more entertaining to watch because you would have had some of like, it's a competition, right?
So you get some natural dynamics when you're in the room with someone you're competing with that you don't get when you're over zoom, right? You're going to see more back and forth. I'm sure more people would be, like, jumping on each other. We've all adapted a real politeness on webcalls where we, you know, take turns.
Which is nice, right? Like, that's a good thing to do.
[00:25:37] CLIP: If you disrupt this meeting, I will have to remove you from it. You have no authority here, Jackie Weaver. No authority at all.
[00:25:45] Elizabeth Amos: But it's a little bit more pronounced than it is even in normal conversation when you wait for someone to finish speaking, just because.
The internet lags, or you don't know who's gonna go next. We have more natural cues with body language when we're in person. Totally. I think
[00:26:01] Alex Bennett: on that quiz as well, there was whole bits where they're trying to explain, like, the direction of the pointing of Michelangelo's David. And like, if you were in person, that would be so much, yeah.
[00:26:13] Alex Bennett: I feel like that would be so much more frictionless.
[00:26:17] Zoe Anderson: I think that's a fair comment. Well, thank you everybody for discussing Lateral with me. I wondered if anybody had any final thoughts they wanted to share. It could be about anything at all that we've spoken about.
[00:26:28] Alex Bennett: Yeah, I suppose it would be to say that I did like it.
You know, it's, I meant nostalgic in a good way at the start. Like it's quite comforting. And I think a lot of the kind of issues I had with it just stem from, you know, having the editor's brain all the time of listening to things and constantly being like, how could it be shorter? How could it be shorter? Right, right, right. Yep.
[00:26:48] Alex Bennett: But. This to me feels like an enjoyable show that was really geared towards a certain kind of audience that Tom Scott already has and I think like the a lot of the stuff we've talked about is like how interesting it would be to like adapt that show for something else I think even though there are obviously little improvements that could be made to the show itself it's just I feel like an underutilized format of show like game shows I think.
But yeah, that's me. Those are my thoughts.
[00:27:20] Zoe Anderson: Thank you,
[00:27:21] Elizabeth Amos: Elizabeth. I feel like this format of show, which is not defined by a narrative arc.
[00:27:28] CLIP: Tonight is the second to last heat of the first playoff heats in our third Group F Draw Finals. In 17 weeks time, we'll know all the 63 finalists competing to be named the Critical Factor Superperson of the Year.
And take away this state of the art plastic trophy.
[00:27:42] Elizabeth Amos: Not even in a point system that leads to an eventual winner. Lends itself far more to the short form video content than the long form video content. I think without the arc to watch from beginning to end, it's harder to maintain attention for a full 45 minute video.
And the shorter clips that, you know, match the format of the video, Podcasts make more sense and are more bingeable, um, I think it would be easier to watch that podcast in, you know, eight separate five minute clips than the one full 45 minute clip. So that's just interesting to note. And then, yes, game shows, underutilized format, and any way that we can.
Rethink how we get people to connect with each other is good fodder for new podcasts, I think. Yes.
[00:28:42] Daria Lawson: Yeah. That's such a great point about the story arc. I think if there was points and there was like some sort of like great build up at the end. Yeah. There would just be a really, really simple natural arc.
So yeah, I would like to see points still implemented, but yeah, I think going away from it, just the main thing is just editing it down. I feel like doing chores or just doing things around the house, you could easily listen to like a few 20 minute episodes of that and just be thoroughly entertained, but it just kind of dragged on a bit for me.
So yeah, definitely benefit from just some structuring.
[00:29:22] Zoe Anderson: Awesome. Thank you, everybody. Thank you for listening. This has been Podcast Book Club. If you've listened, we'd love to know what you thought about Lateral. If you've seen it, you can let us know and you can find us at Lower Street on Twitter at The Lower Street.
We'd also love you to hit follow in Apple Podcasts or Spotify, and you'll see you for the next episode of Podcast Book Club with a new show, a new host, maybe video again sometime. Who knows? Bye for now.