The Bootstrapped Founder

The Bootstrapped Founder Trailer Bonus Episode 195 Season 1

195: Don't Fall for the Follower Count Trap

195: Don't Fall for the Follower Count Trap195: Don't Fall for the Follower Count Trap

00:00
Goodhart's law is powerful and important to remember for every creator: when a measure becomes a target, people tend to optimize their behavior to meet that target, which can lead to unintended consequences. You'll see examples of this law in action, including in education and social media, and learn the negative consequences of over-optimizing for follower count. But I won't let you go without prevention methods and tips for building a quality audience on social media.

00:00:00 Intro
00:01:51 Goodhart's Law
00:03:28 The Pitfalls of Focusing on Follower Count
00:07:32 The Negative Consequences of Over-Optimizing for Follower Count
00:09:18 Prevention Methods
00:12:16 How to Build a Quality Audience on Social Media

The blog post: https://thebootstrappedfounder.com/dont-fall-for-the-follower-count-trap
The podcast episode: https://share.transistor.fm/s/33be4469
The video: https://www.youtube.com/watch?v=P1HtIy5JyHI

You'll find my weekly article on my blog: https://thebootstrappedfounder.com
Podcast: https://thebootstrappedfounder.com/podcast
Newsletter: https://thebootstrappedfounder.com/newsletter

My book Zero to Sold: https://zerotosold.com/
My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/
My course Find your Following: https://findyourfollowing.com

Find me on Twitter: https://twitter.com/arvidkahl/

This episode is sponsored by Fathom Analytics.

Creators & Guests

Host
Arvid Kahl
Empowering founders with kindness. Building in Public. Sold my SaaS FeedbackPanda for life-changing $ in 2019, now sharing my journey & what I learned.

What is The Bootstrapped Founder?

Arvid Kahl talks about starting and bootstrapping businesses, how to build an audience, and how to build in public.