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you're listening to the Far Side
with founders and Leaders Podcast
the podcast that gives you a behind the scenes look
of some of the world's most
amazing founders and leaders
looking at their journeys
and how they got to where they are today
hello everyone
and welcome to this latest edition of the fireside
with founders and leaders podcast
today
I'm delighted to be joined by the brilliant Punit Goyal
who is technology director over at PE firm Aurelius
so
we talk all about how he's got to that position today
of course but also
we go into some really interesting insights
around what it's like to work in that position
what he's looking for when he's doing due diligence
um
when they're looking to acquire new portfolio companies
as that private equity firm
we look at sometimes how due diligence can fall short
in the tech space what to look out for
if you're looking to be acquired
by a private equity firm
if you're a technology leader in that space
the things you can do to really carve out value
and the things that they're generally looking for
we also delve into what really happens after that P
deal is complete
and what it's really like to be on the inside
some super interesting insights in this one
so stay tuned and enjoy
so Punit welcome to the podcast
thank you for having me oh no
thank you for coming coming in
so look I think we've got some really
really interesting and exciting topics to talk about
through your career working with P E firms
um perhaps unlocking and demystifying some
some myths that
that we know of things that we've talked about um
before so before we get into all of that uh
I wanna talk a bit about you
your history and your career
so you're currently um
you're it and technology director for Aurelius
yes uh
you haven't always worked there
you've had a had a career history before that
so talk to us a bit more about
how you got into the technology sector
and then also how you got into
you know working with
with PE firms um
as your your first venture
sure I'm Punit
I started working in the field of technology
about 22 years back yeah
before that
I did my majors and bachelors of engineering
in information systems
I've always been intrigued by technology how it
it can help uh businesses and corporates in
automating things making life easier for everyone
I started my career as a software engineer uh
and a lot of work I did early in my career
was in the space of ERP delivery
uh and I was always intrigued by uh
why certain projects happen
what's the business rational for that
how are we creating solving a business problem
and that intrigue and curiosity always
drove me to understand
what's the business problem
why are we doing something
and throughout my career
I've evolved roles from a software engineer
to integration architect solution architect
project management then
delivering and managing large transformation programs
yup uh
enabled by technology large enterprise applications
uh ERP
Oracle specifically
I work with big uh vendors like Oracle Consulting
P W C and EY
and a lot of the works you do in ERP space
is a result of
a deal or a transaction mergers and acquisitions
either
it's carving out a business and making it stand alone
operationally from a big corporate
or
an organization has acquired another business
and integrating that within their own business yeah
so leading those programs from a technology angle
it's been I've been doing that for many years now
and most of those transactions were a result of a P E
buying something from a corporate or a P E
integrating
into a portfolio as a buy and build strategy
nice so that's what uh
brought me to Aurelius as well
and within Aurelius we have an Ops advisory team
which enables and helps all the
portfolio companies on the technology landscape
so we support uh
our deal teams throughout the deal life cycle
before even a transaction happens in technology
due diligence
where we look at
how easy or difficult it would be yeah
to carve out that business from a corporate
or to make it run independently
what would it cost yeah
what time it might take uh
what are the risks yeah
uh how we can use technology as a value creation tool
either reducing operational cost
mm hmm improving the processes
or using it as a value creation tool
of making a business omni channel digital
uh opening up new revenue work streams yeah
and that's what I'm currently doing
for the various portfolio companies being
leading some of the major transformation programs
as well as uh
stabilizing them carving them out uh
or making them ready for an exit uh
so that's where I am now nice
okay very good
so the and it's
it's quite a pivotal role right in an organization
as you say
there's lots of things that you need to determine um
with your team I'm assuming uh to
to make sure that you're weighing UPS
of the risk versus reward
as you say
and the cost and the opportunity and the benefit
and how easy is it to implement these things
into the portfolio companies
can they turn it around quickly
how do you how did you get into that
going from someone who's starting as a
a software engineer and then as you say
sort of working with other companies
always in the ERP system so
you're obviously a bit of a domain expert
with ERP systems that
that's quite clear
how do you go and transition into that role
that you're in now from
from where you were before
so I think the few things some of our
some of these were deliberate and some of them
life happened and I've been uh open
curious and adapting to situations
so and as opportunities present them
I see I think it's a good area for me to learn more
it's interesting
exciting for me and this is where I can make an impact
this is where I can add value
so that curiosity of making an impact
creating value
and understanding why we are doing certain things yeah
before jumping into the what's and how
that always
and that why always keeps the focus as well
mm hmm of what are we trying to achieve
and sometimes you get uh
distractions noise
but once you have the clarity of why
we are doing something it helps to uh remove that uh
ambiguity or noise
and focus on what should we prioritize
where should where can we get the best value yeah
nice
and it is as you say for you about solving problems
right that's how you started
and that's how
most people start in sort of engineering of any sort
whether that's software or physical engineering
I think even drawing comparisons from that
so it's problem solving at its at its core right
yes problems solving and solving for who
yeah is it making life
a few clicks easier for somebody in the business
yup or is it really creating value by automating
reducing risk uh
making the platform attractive for potential buyers
making
uh
true efficiencies are
not just saving one or two hours a week for somebody
that in my terms is not actual value
because if you are not
taking the cost out from an organization yeah
that's not efficiency
it's just making somebody's life a bit easier yeah OK
and and you spend a lot of time
like with portfolio companies right
working working with them to
to either go and buy their buy their business
buy the product buy into it from the P firm um
like what are the the things that
when you walk into a portfolio company
that you're looking at that go
tell you this is either gonna be a great
you know product or great
uh great business to implement
or if this is gonna be messy
like
what are the first three things that you're generally
looking at in that scenario
so I think I look at three things all in combination
so you can have a great product
but if you don't have a great team
mm hmm uh
that may wither down because we cannot enhance
improve the product uh
for the evolving market needs
or where the competition is heading
or where
uh it might be disrupted by others
uh huh we also need a good team
good leadership
who can provide direction and management
to deliver those outcomes
and sometimes we just need to marry up
those leadership with the shareholder values
or shareholder goals of where we see the best value
sometimes modernization or moving to cloud yeah
seen by a lot of technology leaders as a Panacea yeah
but that may or may not always create value
so if you're moving something from on prem to a cloud
or moving from
uh physical hardware to Amazon or Azure
you're doing a lift and shift yeah it may reduce
certain cost but you are just doing the same thing
what you're doing in the old system in a newer
brand new application or brand new infrastructure
so in my head the main thing is why are we doing it
where do we see the best value
hmm in context of NRP
yup
implementation or transformation
it's how are the processes going to be different okay
how are they going to be more resilient
yup
how do we reduce shadow it
and people working in Excel around as workarounds
yeah
uh
and how do we standardize across
if our corporation or companies
spread across countries or divisions or departments
do they have the common understanding of
what revenue is what margin is what costs are
and if they are
following a similar or standardized processes
across the country
because everybody says we are unique
we are different we do things differently here
but most businesses
80 to 90% is the same yup
they buy something from their suppliers
yup add some value and then sell it to their customers
yup and there that's where they create value yeah
yeah so a lot of it is
could be standardized could be fit
fitted within a solution from a software vendor
be it SAP SAP
Oracle Workday or Microsoft or any uh
it just
that aligning those people to what the vision would be
what the processes would be
and with that processes what's a target operating model
from a people perspective
yeah I can
and taking those people on that journey
that how it's beneficial for them
how it will help them deliver the values
yeah nice
so it's a lot about the people then that are in
in that organization yes
so I never find technology as a challenge
yeah I think the biggest challenge is
uh having clarity on that
the outcomes how it would look yeah
okay and then how it would be a win win
it's not a zero sum game
that somebody wins or somebody loses
it could be a win win for the colleagues
employees that they have experience of working on
delivering large ERP programs
which they can add to their CV
mm hmm it could mean
uh the organization is more resilient
adaptable flexible
yup and even the vendors who are helping implement
it's not a one time job
uh once you implement an enterprise application
once you go live the job is not done yeah
that's just the first stage
that's the uh
starting point of how
uh where you can further incrementally uh
make minor improvements on a ongoing
continuous improvement basis
yeah okay
and that's where I think uh
some organizations think
we have done a large transformation program
we have handed life
that's where the journey ends yeah I think that's a
myth
and also sometimes that's what a wrong notion to have
yeah okay
and especially I think that's the reason
like
a lot of vendors have moved on to a SAS cloud version
where they continuously provide new functionality
every quarter every six months
and it's for those organization to pick and choose
what works for them and how
uh
they can
derive the benefits of the investment they have made
yeah and technology is changing of course all the time
right so as you say
to think you're doing this big transformation
and then that's it done
we're out uh
it's not really the case for the
for the business because technology is gonna change
so they're gonna have to keep
keep changing and evolving as technology
transforms itself ultimately yeah
I think I just take uh
analogy from personal health goals and stuff
like you can go on a crash diet
lose some weight
or go to a fitness class for six months and
be slightly fitter but it's about the habits and the
things you do on a daily basis around discipline
consistency
around uh
making that one person incremental improvement
uh every month
every week yeah
you'll be better than what you were six months back
12 months back
and you can apply that in any corporate scenario
or organisation as well that uh
it's the journey doesn't end
it's continuous improvement
and you need to be consistent persistent
there'll be
challenges mm hmm
uh you might have to pivot
you might have to pivot because of
geopolitical or competition
or changing strategy because
the organization decided to
sell off a part of the business or yup
have a another acquisition uh
but I think having that consistency and deliberate
focus on
how we can improve making uh
small incremental improvements
yep so I'm really influenced by the book Atomic Habits
yeah yeah
I was gonna say this
sounds a lot like stuff that I've seen from Atomic
Habits
those small incremental changes that really helps
and yeah also like sometimes making uh
short term call versus uh
medium to long term sustainable things
so sometimes you can make short term cost efficiencies
or things but that may harm the organization
and being a sustainable resilient organization or
creating unnecessary risks or yep
making the business less scalable and
and you see obviously a lot of uh
sort of your deals go through and you know
companies that
the firm will be looking at any one time
like what's the
the reality between like what's being offered as
as a sale as a business versus the reality of what
what you might be buying yeah
do they differ quite wildly sometimes
uh majority of the time yeah
so and it happens uh because once you're buying
the seller is in a sales mode yeah
so they're polishing up a old car yeah
so what's looking a spanking
well polished car may have a failing engine
yeah
secondly like when you're doing a due diligence uh
it's a short period of time 4 weeks
6 weeks so you can go to the surface
and the people who are available for you to question
or examine that's asset may not have the details yeah
you might look at the application landscape and see
you have a
a modern system
but you can't
know exactly what
functionality of that system is being used
and what's being done outside the system in Excel
and manual workarounds
also uh
when you're buying a bigger complex target
they may have operations
different in different countries
or different applications in different countries
and you cannot get all the details
uh up front
yeah and third is there's a gap between when you
the seller has prepared a due diligence report or
the architecture and the roadmap
when you do a due diligence
and when the deal is signed
and the deal is closed yeah
so sometimes that can be period of three months
or up to a year or 12
18 months and during that time things evolve
mm hmm uh
either due to external factors like tariffs yeah
gas prices tax
uh
or
market cycles
let certain products which were selling amazingly well
yeah when we did the due diligence
may not be doing that well
once we have the ownership of that asset
does that happen yeah
reasonable amount of times
usually it happens yes yeah
is that just
purely down to the length of time it takes
to go through the
so it's not just that it's also like uh
also because sometimes some of the numbers
some of the things metrics are presented in a way
which may not be a true reflection as well okay
it's a mix of combination
so and the third thing I would say is like
when you're doing a due diligence
there might be people
you think are capable and running the business
mm hmm but when you do acquire a business
some of them may or may not be part of the transaction
transfer of the company yup
especially the leadership
uh huh or they might leave
because they are not aligned with the new ownership
or the new goals of the new organization
yup and when they leave
they leave a gap knowledge gap
experience gap
or sometimes
they have been running that business for far too long
say 15 years 10 years
so they can't think outside the box of how to do
things differently yeah
yeah or they can run the business in Bau
yeah but they don't know how to transform
yeah yeah
which is and that's the biggest
biggest thing
for anyone who's been leading and running a business
for that length of time ultimately as well
they're giving up their their baby
yeah potentially it alters my
one of their children for some people
giving up that business
and you're relinquishing a lot of control
and then it's a different way of thinking
like a P E mindset is quite different
in the sense that it's very commercially minded
commercial acumen is quite key
yeah and a lot of
technology people are not that commercially
able to explain or create the narrative of how
a certain initiative could be creating value
in the terms of
a bit up yeah
or growth revenue growth and things like that
so they might see uh
migrating from a 20 year old system
it needs to be happen yeah
and they might create a five year road map
to move all their applications
from
older version of SAP or Oracle to yeah
the latest version of SAP
Hana or Oracle Fusion Cloud and things like that
that needs to be looked at
what's the business benefit
and sometimes if you have a investment cycle of
from a PE perspective
a exit horizon of three to five years or seven years
uh huh
uh from a PE shareholder perspective
you're looking at could we deliver value sooner
mm hmm and we have to deprioritize things
which we may or may not feel confident around
will it give the value in the over holding period
yeah so it's a balance between the shareholder uh
priorities versus for the organization needs
in a medium to long run sustainable business
yeah and what would you say are the most overlooked
factors in due diligence that are done on deals
so sometimes in a due diligence
uh technology is not considered as a key driver okay
so
just the commercial value or the market or the sector
uh but sometimes technology can be a deal breaker
or a red flag in the sense that
it could be overtly complex to separate the business
or run it as a stand alone
because either they do not have the capacity capability
uh or
the right tools and applications mm hmm
and the transition of ownership
creates a bit of uncertainty
insecurity for the initial three to six months
yup and that is a challenge
yeah and
and have you ever seen
sort of deals where the technology looked OK on paper
but when you sort of lift the
lift the hood up so to speak
it's crumbling yes
a lot of the times because uh
usually it's a combination of factors
so when a seller
a corporate seller is usually trying to divest
a non core asset
either that's either a non growth area
slow growth area or it's not profitable area
yeah so
and they start that thinking process 12 months
18 months 24 months down the line
so in that process what they usually do is
reduce the investment and modernization expense okay
uh so they do not start a big ERP transformation
just before they're about to sell
yup
so a lot of times when we acquire assets or companies
they would be having a 20 year old ERP
which is out of support
is a security risk or has a low availability goes down
yeah during peak seasons or peak periods
which reduces the ability to sell more
or invoice the customers on time
yeah or get the uh
best discounts from the vendors and stuff
so that happens all the time
I was gonna say it probably sounds like it's
it's quite a common theme if you're
if you're going in cause your whole
purpose and plan will be to go and
transform and upgrade everything
so I'd imagine it's probably sort of
cracking at the seams quite often
yes it is yeah
and and do you find that is it
is it a challenge
or does that make things easier to go in and say
well look
it is what it is
we know we can get more value out of it
because I can see instantly where I can make some
some change I was gonna say quick changes
it's not necessarily quick changes
but some you can easily spot those changes
and then you know how you're gonna get that value add
look at the increasing the EBIT Dar as you say
all those sort of things that you're trying to do to
to drive more revenue into the business to get
you know maximum out of it when you
when you eventually sort of look to
to move it on so yes
there are two aspects to it
so when we are looking at a due diligence
we form of a investment thesis
of how we could scale the business
grow the business
what would the potential exit look like yeah
that may change over the period of time
but we have those investment theses to see
this is how we'll create value either by reducing cost
adding new digital channels things like that
and so once we have after day one
once we have owned the company
we go into the details
look at where are we spending every penny
mm hmm
what are essential what are non essentials
what major programs
and projects are aligned to the strategy
we have yup
and sometimes
we are very ruthless to reduce the portfolio
projects to bare minimum
so that we reduce any unnecessary spend
any contracts long term contracts
we don't get into them and then first three months
we have a good understanding of the capability
yup within the organizations create come up
with a transformation road map for next 12 months
24 months
look at what capabilities we need to build it
uh either through leadership interim rules
uh partners
either system implementation partner consultancies
boutique consultancies in those areas
yup and create a road map 12 month
24 months and sometimes we take some
make some early quick wins of uh
making tactical things so one things
which is
quite critical in most of our portfolio is data
and dashboards and reporting
yeah around how are we doing on a daily basis
so in some corporates when we acquire them
it takes them weeks to understand
how did the business did two weeks back
three weeks back yeah
uh having that real time
or near real time visibility
helps on how the business is heading on a daily basis
weekly basis
then we can make informed decision in our buying
for the next season next year
yup how to procure or what to target to our customers
so having some tactical dashboards
using simple tools like Power BI
with data from their legacy ERPs or excels
yeah and then in the meantime working on a roadmap
how to make that a production ready
standardize automated a BI platform similarly like a
in corporates it takes a lot of time to decide what
product to go with or what vendor to go with in ERP
yup
and that exercise of vendor selection can take 6 months
9 months mm hmm
but having worked long enough in P environments
I understand that you have your thesis
you have your gut feel and you never like get 100%
all the data you need to make a decision
yeah okay
so don't sacrifice uh
good for perfection yeah
start with something yeah
even if you have 60% 70% and then we can course correct
yeah okay
so things which are reversible
make easy quick decisions
yep move ahead
things which are irreversible
have it think through take your time
but not too much yeah
is that saying of sometimes done is better than not
right yeah
so
you get paralyzed by wanting everything to be perfect
and then you don't start and that
that could be worse than making a few mistakes
and then going as you say
you make some quick decisions on those mistakes
and go back and reverse them pretty quickly
yeah and also it's also around uh
having that agility of Mark evolving market situations
things like that
sometimes you have to look at conserving cash
uh to have the business operational in current 3 months
6 months rather than looking at 3 years
5 years window uh huh
and sometimes it's looking at that long term horizon of
uh
and mixing that up yep
okay nice
and in terms of those those um
sort of deals and so
it sounds like sometimes it can be like
12 months before you even start making any changes to
to the organization does
that generally sort of shock leadership people when
when they when you're going in
or they think things are gonna happen instantly
like what's the feeling normally from the inside
so it's a mix some people are energized
yeah because they are
sometimes frustrated with the sloppiness
or the inability to take decisions and move ahead
so they are energized and they are uh
aligned to what the new owners would do
mm hmm it's also a fact that
uh within a PE environment when a business is acquired
majority of the leadership and the exec
or the C suite changes within the first 12 months yeah
I think I was reading somewhere at
the figure is between somewhere to 70 to 90% okay
fairly fairly sizable yeah
so that's a big change yeah
the whole leadership change and uncertainty around that
and when they move the second layer
they usually take them with them as well
so managing that transition
mm hmm uh
with communication managing with
providing them the comfort that it's
for the better of the organization
and also creating that balance between
creating a win win situation for both sides
mm hmm
yep and
and that's what it's gotta be right
it's gotta be everyone's getting something out of it
it can't just be this uh
like one person smash and grab
otherwise
it all falls down because people are not then on board
you've got one person going against the other
and it's a loggerheads have you ever seen that
that sort of scenario play out
uh not in that sense
but in the sense that sometimes when uh
pre deal or just before a deal
somebody will come up with an investment thesis
and a roadmap for value creation
yeah they are usually external customer
consultants or advisors who have not
never worked in a business before
right
so sometimes that strategy may or may not work in
real life scenarios okay
so that's one of the challenge
uh and secondly
uh sometimes you have
a different kind of incentives for vendors and partners
so they want to maximize their own revenue
yup
uh but I work with them in a collaborative fashion
to say it's a long term relationship
it's not just you do one piece of job and you're away
yeah it's a long term relationship
not just within that portfolio
but other portfolio companies
if they do a good job in one portfolio company
we use them massively in other portfolio companies and
so we create the right incentives for each vendor
either through is it a fixed price or is it yeah
diamond material with milestones
and where they have a skin in the game as well
yeah
in the outcomes rather than just a time and material
yeah it makes sense
because then everyone's driven
to work towards that outcome
right
rather than just everybody working on their own silos
or towards their own goals
yeah exactly which
which can be uh
detrimental to the whole thing
I think it's the as I mentioned
like previously like it's a main thing of uh
working in leadership role is alignment
and alignment of the stakeholders
the shareholders uh huh
they're executing the portfolio companies
and from that driving the vendors and their
junior teams to work towards that outcome
yeah nice
and it talked earlier about um
like data and getting data out and looking at the data
seeing what it's telling you
using platforms like Power BI
obviously the data is what the data is
you can't control the data
that's been there historically
um but I'd imagine things have become
slightly easier over the last couple of years
especially with
with AI modernizing how we can read data
get access to it quickly analyze it
has that has that helped
so speed up transactions yes
also it's massively helped
mm hmm and a lot of the leaders
operating partners are the exes
are now quite fluent in some of the generators
yeah and they try
a cloud or a co pilot to
analyze large amount of data themselves
and the
uh and sometimes it's very good
because that provides them the visibility
either good or bad yeah
and also sometimes it uh
opens up all the challenges the business had
because if you have poor data in
you'll get poor insights correct yeah
so a sales team may have a different view of revenue
versus a finance team or accounting team
yeah or the margins
yeah or
our organization may have the same customer names
at three different ways in three different systems
uh huh
uh somewhere it may be an IBM
somewhere it may be an IBM Limited
or somewhere it may be IBM UK
I've seen that before and
they can't get a clear view of
how much are they spending
with a single vendor yeah
or how much is a single customer buying from them
yeah it's really
that's a really common
uh sort of issue
I think a lot of across a lot of businesses
no matter what they're doing is that sort of
especially across multiple customer
large scale organizations
different countries
they're really trying to get on different systems
yeah all on different systems
it's uh
it's
I think it's more of a governance and operational topic
rather than a pure technology topic
hmm so it's around who is owning that data
yeah who is owning that process
yeah
once there's an ownership and accountability
within the business
uh
technology falls into place
yeah the technology works right
ultimately as you say
it's not the technology you're normally looking at
it's the it's the people and how they
how they're utilizing the technology
and the systems that are in place
to get the most out of it
and also
like a lot of these tools are helping in the sense
like especially the AI tools are helping
uh
in making that analysis quicker
mm hmm uh
the initial drafts easier to make previously
something which used to take 4 weeks
6 weeks can be done in a matter of hours yeah
so if I look at software delivery or ERP delivery
like I remember programs which were 3 years 5 years and
there are team of five or six colleagues working on
preparing test scripts and test documentation
for 3 months five months yeah
that can be done in hours because AI can generate you
first draft which is 80% 90% there
then you just need to tailor it
for your specific organization
for your specific use case
that can accelerate a lot of it things
but you still need that human judgement human
lenses on top of it does it cover everything
are we missing some
gaps or are we overlooking some blind spots
or what have we Learned from our experience
or what may or may not work in
within this specific context
or within this organization
and do you think it can become an issue whereby people
you say AI is great at getting you to sort of 80
maybe 90% of the way there
but there's sometimes an over reliance on uh
not not checking the work that AI is doing
people that I've seen have
have sort of looked at it and go well
I'll just use AI and it's fine and then pump it out
not really looking through using your human
human eye to to
really sort of your fact check and make sure that it's
it's giving you the right information
that you're looking for yeah
I think uh tools are maturing
it's a new landscape and AI tools are probabilistic
they are not deterministic
so if you ask the same question two different times
you might get a two different answers
and you're never sure
what's the calculation being used
or what's the logic being used yeah
or what was the logic you used two weeks back
you have a new version of a model every few weeks and
uh
what they calculated two months back
versus what it calculates
or shows you the data may be totally different yeah
and it's also like how you prompt
or how you ask a specific question yeah
so I'll give you an example
like if you ask any GNI tool
what's the benefits of Ozempic for example
yeah yeah yeah
it will give you that it's a Panacea for diabetes
it's a Panacea for weight loss
and it has so many positives
mm hmm but if you ask the same genie I told
what are the side effects
it will show you all doom and gloom
yeah yeah
here we go sunny says you're right a lot
it tends AI tends to agree with us
to make us feel positive about how we're
how we sort of interacting with it
so it's also like what questions you ask
how you ask yeah
and it is probabilistic
it is a best guess or based on that experience
it may or may not have the full set of data
yup it may not be nuanced enough
uh based on the context you are in
do you think we'll see some
some issues coming out of this though
as we go down the line
I say deals being done by people using AI to
to do some of their due diligence
and not doing their own due diligence on
on the AI so let's not say it will be because of AI
it's again back to the human diligence around
uh
have you cross checked everything
yup also around
and it can happen without AI tools as well
like yup
there's a lot of things to consider when you're doing
making a decision mm hmm and
I think AI will help reduce some of those things
because
uh as a human
you can do as much as possible
like when you're doing a diligence
and looking at hundred contracts
each contract is 50 page or hundred page
you can't go through a single
every single line and find that out
yeah but if you turn that through an AI engine
which can process hundred contracts line by line
and look at what things to look at uh
the red flags
or things which might impact the long term journey
yup so I think it will help more on the positive side
rather than the negative side
yup there's always some potential bad actors
especially in the space of cyber or hackers and stuff
which would try to
uh
misuse it but I think
every technology has more good than the negatives
just making sure that people are prepared to
to use it in a correct way
where they're not just relying on it 100% blindly
exactly that and they
and they need to question it uh
and just say how are these numbers right
what was the calculation used
where did you find this fact
yup or did you just made it up
yeah OK
yeah that yeah
sometimes it does have a habit of making things up
and also you talked about going through contracts
you need to make sure you're
telling it what to look for
you need to know what you're looking for
you can't just say to an AI
well you can just say to an AI platform
look through this contract and show me some red flags
but
you need to want it to tell it what the red flags are
that you're potentially on the lookout for
yeah um
rather than just expecting it to know
and that comes from experience
that comes from having you burned your hands few times
yeah yeah yeah
I think that's that's the key right
you only get you only learn from experience
by actually going through
getting your hands burnt through some of these things
and going I didn't see that in there
so you
need to make sure you're going back and double checking
and sometimes it's not humanly possible to
like some people are extremely diligent
detail oriented
and they can go through every line and make it out
lawyers and legal teams have been doing that
paralegals have been doing that for long
yup but humanly
it's impossible to look at every possible detail
every TS and CS
and the caveats or assumptions and things like that
so you'll never be hundred percent there
but I think it will help uh reduce the risk
yup and you've worked with tech leaders in
in various of PE backed um
firms that that you've
you've had as a portfolio companies
what do you think
makes the difference between a tech leader
in a PE backed organisation that thrives
versus one that struggles
in a PE backed environment
tech leaders needs to be commercially minded okay
as a lot of tech leaders are great
tech leaders who can deliver
could take outcomes
but they may or may not be commercial
in the sense of how is it adding value
how is it reducing risk
and being able to communicate to stakeholders
uh
in terms of the language they understand yeah
so if a tech leader
circumstances will modernize from on prem
hardware to cloud
uh P s holder may ask what does that mean why yeah
what does that mean yeah
or how is adding value or reducing risk or uh
adding to your exit
multiples or how is it attractive to a buyer
yeah so I think being able to communicate
to the stakeholders in the terms they understand
to the CEOs
to the Chief operating Officers that this is how
this is why we're doing this initiative
this is how it will create cost reduction
value creation
growth or reducing a cyber risk which can impact
either operations and things like that
yup if you look at recent examples
last year of marks and Spencer's or co op and others
the business was uh impacted massively for a quarter
because they were not able to sell online
and things like that yup
so not to create panic
but also to put that a number to say okay
if we do this we're reducing the risk by this
this will create a resiliency
or we are able to operate during peaks
they won't understand okay
if we increase the capacity of a server by xgb RAM
or what our processing power by this
what does it mean so yeah
they need to be translated into a language
uh financial leaders or yup
people's for number crunching understand
so it's being that having business business savvy
so next commercial acumen
commercial acumen and being like operationally
the second thing I would say is being
on top of their operational numbers
yup having their KPIs understood that uh
where are they spending
are there still room and being
constantly monitoring their spend
on various initiatives mm hmm
and third is having a focused portfolio
so sometimes they start too many initiatives
all in parallel yeah
which are vying for the same human resources
or decisions
so I always work with them and to say
have a shorter list of focused programs
uh
which deliver value so it's better always to do
deliver three programs well done
rather than 10 programs which are faltering yeah
yeah and
and do you see that often when you go into
to portfolio companies yes yup
especially if uh
they're acquiring a business from a big corporate
where they have higher standards of governance
or red tape and bureaucracy
mm hmm and they want to be extra cautious on everything
decision making
everything has to go through multiple change boards
enterprise architecture security architects
uh that decision takes time
so need to create a balance between speed and safety
and and how do you do that
because there sometimes there's pressure
right to get things done quickly
especially in the modern world
and when you've got timelines of uh
you wanna get through a transformation program in
so however however long that it's gonna do
or implementing new ERP
whatever it is that you're you're going through alright
how do you balance that that speed versus uh
so due diligence
of making sure you're doing the right thing
so there are two things I usually do
one is like
things which can be reversed easily
or without much impact mm hmm
make quick decisions things which require
thought through like
if you're signing a three year contract with a vendor
mm hmm think through properly
yeah so things which are irreversible
think through properly yeah
but more time
things which are easily reversible
or without major impact make quick decisions
and the second would be around
don't wait for a perfect answer
yup you will have a good picture and good gut feel
judgement when you have 50 to 60
70% data yeah
and with your experience uh
uh having worked in this field
most leaders understand they can make a decision
it's just that aligning those stakeholders to say okay
this is a risk we are carrying
yup are we ready to accept that risk
or if not how do we mitigate
yeah okay
no so it's about sort of either you gotta go okay
there's some risk here and we have to
we have to take it on board
and try and ultimately reduce the
the risk as much as possible
but just by doing the thing that we need to do
yeah I think action speaks louder than the long plans
yeah strategy
because a good plan or a strategy is as good as uh
preparing as much for a boxing match
until the first punch hits your face
yeah yeah
yeah yeah
so true and then suddenly your face hits the canvas
and that's it the strategy's out the window
and then how you pick up
and how you stay resilient and pivot or yeah
uh course correct as you go along
so start working on it make actions
uh
go for some quick quick wins
early wins show value
mm hmm gain confidence in your stakeholders
yup and then once you show them that value
once you have that confidence
you get a bit more uh room
mm hmm uh
and in parallel
you work on the medium to long term strategy of
have production ready resilient solution nice
and and we've talked a bit about um
like the balance between so technology and the people
and we've talked about creating value EBIT Dar
like where does technology
do you think actually move the needle on EBITDA
how can how can it create more value
because
we talked a lot about the people in the organization
the strategy the systems
but where does the technology actually move the needle
do you think some things are quite simple
yeah uh
so some places where
uh moving from
a older technology stack to a new technology landscape
say moving from an on prem to Saas ERP
you can get value by reducing
uh single person dependencies in the business
who know how to operate a specific function
within that
uh ERP
DBA or BL interpret uh
integration person
who knows how these integrations work
yup
uh to the vendor doing it or the uh
software doing that process for you and uh
reducing that people cost from the business
yup
uh
or like moving where you have on premise
applications or infrastructure
which takes a expensive real estate
maintenance and specialist skills
which you may or may not have because people retire
move on
so we are removing that risk as well as the cost okay
those are the easier and quick ones
mm hmm but other changes
especially in the space of ERP technologies
or digital transformation
come more from your operating model and process
yeah okay
how are you doing things differently
if you're just
lifting and shifting from an old application
to a new application
or old hardware to a new infrastructure
yeah that will not give you the best value
yeah OK
it's just around
how are you going to do things differently
yeah how are we going to change the process
how are we automating things
hmm that's where the value lies
so I'll give an example where uh
moving from uh
manual paper based field sales solution
where the sales people are going from
customer to customer taking orders
giving them prices brochures
moving them to an iPad Pro with a field sales system
which again give them real time stock
real time prices customized for that customer
and they don't have to do paperwork
and come back to their office
in the later in the evening and type that order in
yeah uh
can reduce it similarly
like moving from that to a self serve ECOM platform
where customers instead of
relying on salesperson to visit them once a week
or once a month
can place an order whenever they want to yeah
they can check the availability price
and if they have a question
they can call somebody and say okay uh
can I get a discount or whatever
yeah
similarly like uh
a lot of things which happened
uh in a lot of
common back office functions can be automated
uh we'd say
and voice processing accounting function of automating
uh month end processes of reducing the time from say
10 days to 3 days yup
uh similarly
a lot of things
I'm seeing a positive improvement in the
field of customer care con contact centers
okay yeah
so I don't know like
how many retailers or things you have interacted
in the recent past
you'll be able to connect to a human
yeah it's very difficult
so and a lot of those
customer journeys are consistent across
most retailers
most customers are looking at where is my order
when will I get it yup
I've returned it I've not received my refund
yup
when can I expect a refund or I ordered a replacement
yup do you have that in red colour or size 10
yeah yeah
that can be automated
and that can take away a lot of manual work
from the organisation
reduce cost which impacts your profitability
yeah and sometimes
a majority of the time
also creates a better customer experience
so yeah like if you look at Amazon
the return processes refund processes are so brilliant
that creates a customer stickiness
and long term loyalty
but that's what they've done with everything
isn't it
is they've just created a really simple process to
very simple to buy stuff simple to return it
simple to solve our problems on the most part
uh so it's about creating
they've created systems like you say to
to simplify everything and make it really easy
yes and it makes customers stick because they
they have a good customer experience
yeah and it reduces the manual labour from day to day
we still need people but they
are we dealing with exceptions
where you need a human judgement
yeah to look at patterns
are somebody misusing those systems
are
continuously improve those systems
and solutions to reduce either fraud or leakage
yeah and so you make a lot of this sound so relatively
relatively simple
I'm sure it's the way you're explaining
I know full well that there are
you know complex parts of the things that you do
otherwise it wouldn't be so simple to do it
and things wouldn't go wrong
um but I see so still like tech investments failing to
um create financial outcomes for firms
so why do you think that still happens
like when it's if you can create the systems
it should be fairly simple
like why why do issues still happen
where it doesn't create the financial outcomes
that people want so
I think one of the main thing is
people who start those initiatives
may not live towards the end of the initiatives okay
uh so they
they go with a vision mm hmm
or a strategy or the outcomes in mind
yep so
but either
they're not involved throughout the life cycle of that
transformation journey to follow through and say
are we delivering uh
working towards the same outcomes
yup because
somebody in the leadership may
decide that we are doing this transformation
for these outcomes but
the people actually delivering that program are
junior teams within the business
or Sai partners or vendors
mm hmm and having that constant feedback loop to say
are we going on the right track
why are we doing it uh
sometimes create the gap
and sometimes people who are creating that vision
are bit
away from reality of how things actually happen
yeah and there are challenges on the way
or things evolve during the life cycle of programs
which are like 2 years 3 years program
uh decisions made at the beginning may not hold true
two years three years down the line
because the business has evolved
markets have evolved
and the third thing I would say is
not tracking the benefits yup
from day one to say okay
these are the benefits we are trying to gather
or achieve yup
documenting them
and having that clarity to all the stakeholders
these are the benefits we want to achieve yeah
this is how we'll track them
these are the KPIs
so having that transparency mm hmm
or not having that transparency yeah
can be a deal breaker yeah
and third is sometimes some of these initiatives are
confidential or some of the outcomes are confidential
because a lot of these programs may result in
a reduction in workforce for example yeah
OK so or could result in a yeah
reduction in workforce so how do you communicate
what do you communicate and when do you communicate
it impact people's roles responsibilities
and some people see it through yeah
sometimes they be maybe become a blocker
or if not a blocker but maybe uh
not as cooperative
and so a final couple of questions for you punit
before I let you let you go um
someone if they are a technology leader in a
in a business at the moment
they're looking at potentially
going through some sort of P acquisition
like what are the
the top things that they should get in order
to make sure that they're prepared for
for any you know
potential sale or or purchase
so think uh
for a P buyer
what they're looking at is transparency in numbers
mm hmm what are they spending
where are they spending yep
how much of that is critical
how easy or difficult would it be to run that business
in a stand alone
and giving them that confidence
that they have the people
the capabilities and the maturity
having that commercial acumen and
being operationally astute
so it's a combination of these
yes you need to know your technology
you need to know your
core tech skills yeah
but over and above that I think having that uh
business acumen and
stakeholder communications
yeah okay
and if you could fix one thing
in the way that PE firms think about technology
businesses what would that be
good question let me think about it
uh so it's that marrying up of
the vision that organization has for medium to long run
balancing that with short term efficiency
cost out or value creation things and
making informed decisions
yup you may take a decision
uh
and as long as you're aware that these are the
pitfalls or risks of taking that decisions
of either letting go of some people who have the key
skills expertise
knowledge or domain expertise or
thinking that certain feature or product
is not as beneficial for customers
yeah customers may start
you stop using that product or service
because we took away certain thing
because they were expensive to deliver
yeah OK
so it's really
really sort of making sure that you're giving
giving everything to everyone they
they want not everything
but making informed decision that yes
sometimes we want to sell things which we are
are profitable yup
but sometimes you need to make a judgement call
if you don't give this small thing freebie
yup the customers will walk out yeah
okay so haven't got that value without anything yeah
nice fantastic
well
it's been an absolute pleasure having you here today
thank you so much for
for sharing your insights and your wisdom
uh I think we've we've
you know busted a couple of myths along the way um
and unlocked some some things that people won't know
so again
really appreciate you taking the time to talk to me
thank you Rupert
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