Flywheel Explained: One Action, Many Wins

Show Notes

I write a post each morning. By lunch, that post is a video on YouTube. One action that touches more than one node in your system at once. I call this a tap.

Featuring: Jim Collins

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Creators and Guests

Host

Dru Riley

Founder of Trends.vc

JC

Guest

Jim Collins

Featured in Dru's Notes: Flywheel Explained: One Action, Many Wins.

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I write a post each morning. By lunch, that post is a video on YouTube.

My writing was already running. Multi, the tool that renders videos, was already running. The video is the joint output. Writing produces the post that goes in. Multi turns it into the video that comes out.

A flywheel is a system where each part feeds the next. Mine has many parts:

- my writing
- Multi
- the YouTube channel
- paying customers

Each part is a node. A tap is a single action that touches more than one node at once.

When my morning post becomes a video, my writing gets a second life on YouTube. Multi gets a tag in the video so viewers learn the tool exists. The video also stress-tests Multi so I see what to improve next. The YouTube channel gets one more video in the library.

One video. Three nodes move at once.

Some viewers see the tag, visit Multi and become customers. Their money funds more videos. More videos earn more viewers. More viewers means more customers.

The sum is bigger than the parts because one input becomes many.

Most actions you take do one thing. A flywheel turns one action into many moves.

What action are you already taking that could be feeding a second node if you let it?