Kan Talk Kulture with Kylie Anne Neal

What happens when we treat digital wellbeing like a side issue, not a shared responsibility?

In this powerful conversation, Kylie Anne Neal sits down with Ingrid Budge, CEO of Mind Shield and Chief Innovation Officer at Cybernetic Shield, to unpack the urgent need for smarter, safer online environments. From escalating cyberbullying incidents to growing digital addiction, Ingrid explains why reactive policies aren't enough, and why prevention, education, and real-time support are essential for schools, parents, and communities alike.

In this episode:
  • Why schools are under immense pressure to “fix” online harm, and why they can’t do it alone
  • The growing mental health crisis tied to digital exposure, and how to respond
  • How Cybernetic Shield protects schools with 24/7 cyber incident support
  • How Mind Shield gives parents and individuals a direct line to expert help
  • The business case for purpose-led work, and how Ingrid built a culture that genuinely saves lives
Visit cyberneticshield.au to learn more or bring online safety to your school or workplace.
Need to build a safer, more human-first workplace? Visit kankulture.com to explore culture strategy and HR support that actually sticks.

What is Kan Talk Kulture with Kylie Anne Neal?

What if your company culture wasn’t just an HR buzzword but the secret weapon to scaling your business?

Welcome to Kan Talk Kulture, the podcast that dives deep into how remarkable company cultures are intentionally built and how they can transform your team, your business, and your bottom line.

Hosted by Kylie Anne Neal, founder of Kan Kulture and a passionate expert in people, culture, and leadership, this show is designed for business owners, CEOs, HR professionals, and anyone who believes that empowered people are the key to long-term success.

Each episode features real conversations with inspiring CEOs, business leaders, and culture champions who share how they’ve shaped their team environments alongside case studies, practical tips, and bold questions that challenge the status quo.

Whether you're looking to boost employee engagement, create a high-performance team, or align your people with your vision, this podcast will help you connect the dots between culture and growth.

At Kan Kulture, we believe in Kindness, Understanding, Learning, Trust, Uniqueness, Respect, and Evolving, and this podcast brings those values to life.

If you're ready to turn your team into your biggest brand ambassadors and create a workplace people love, this is the podcast for you.

Find out more at www.kankulture.com

 Hi, I'm Kylie Ann Neal, founder of Kan Kulture and welcome to Kan Talk Kulture. In this podcast, I sit down with some of Australia's most progressive founders and CEOs. To explore the heart of their company cultures, what drives them, what they value, and what it's really like to work for the companies they lead.

You'll also find occasional episodes packed with practical HR insights to help you build safer, stronger, and more trust. So whether you're a new team member, getting to know your workplace, curious about creating remarkable company cultures, or just wanting to know more about implementing HR best practice, you are in the right place.

Let's dive in.

Hello and welcome to the Kan Talk Kulture podcast. I'm Kylie O'Neil, your host today, and with me is my guest, Ingrid Budge. Welcome Ingrid. Thanks, Kylie. I'm really excited to be here today and chat about some very important stuff, some very important stuff. It's an absolute pleasure to have you here. So Ingrid is an international business growth strategist who started her career at Unilever in marketing and innovation.

After leaving Unilever, Ingrid had her own business consultancy for the next 25 years, all around the world. So Ingrid has worked in the USA in uk, in China, in Brazil, Thailand, South Africa, and Australia. Ingrid's driven by her desire to lead a purposeful work life. Which led her to moving to Australia in October last year to take on the role of Chief Innovation Officer at Cybernetic Shield.

Here she shares the company's passion and purpose of saving minds and saving lives. Through their online safety and digital wellness offerings for school. I'm very excited to be talking about, uh, cybernetic Shield and also mine shield in which Ingrid is the CEO of. Her experience spans across a diverse range of industries and as a sought after media source.

Her business tips and advice have been featured in various publications. She's a frequent guest speaker on entrepreneurship, business strategy, marketing, and brand development. What a profile. Ingrid.

Thanks Kylie. It's been a while. It's not a profile. It's an absolute privilege. I really have had such amazing opportunities over the years, but I have to say that where I'm at now working with Cybernetic Shield and Mine Shield is probably the most purposeful yes.

Of anything I've ever done, and I'm so happy to be involved in this role.

Yeah, fantastic. Tell, tell us about it. Let's, let's get into it. So tell us all about Cybernetic Shield and Mine Shield.

So Cyber Shield is an online safety and digital wellbeing company. It focuses specifically on schools and looks to help keep staff and students safer online.

So that's on the proactive side, but very importantly on the reactive side. We are there to support staff and students when a cyber incident actually happens. And that's what makes us different. 'cause there a lot of people obviously helping to keep kids in particular safer online. Yes. But when an incident happens, and unfortunately it happens all the time, that's when who do they turn to?

Yes. And so we have a 24 7 cyber incident health plan and a great team of experts that can be there to respond. In real time when an incident occurs, and often sadly, it is after school hours or of course, or two in the morning or whatever. Um, but that is what makes this such an amazing business to be a part of.

I'm a mom. I've got three kids, two of them are teenagers, so I live this every single day, and to just have that peace of mind. Of knowing that if something happens, mm. There are people who are experts in their field that can help, is just, you can't even put a price on that. Mm. So, um, again, a pleasure and a privilege to be a part of this business.

Yes. Because we all know there's a huge need to keep kids safe online. Absolutely. Um, so Cybernetic Shield. Is really a great business. And then Mine Shield, which has really grown out of Cybernetic Shield, has really taken it a step further because at the end of the day, anyone who has a device in their hand is exposed to a lot of online dangers.

Even as adults, I'm sure you've fallen victim to some kind of scam at some stage. So it's not just the cyber bullying and the grooming and the extortion, it's all the other digital harm that happens. And I think the important thing is that at Cybernetic Shield and Mind Shield, we absolutely believe in all the advantages and the positives of what this whole digital world brings to us and the potential for our children.

We are very aware as well of the negatives. Yes. And that's where we believe that being able to support Yes. Especially younger, um, kids is so important.

Yeah, absolutely. And I don't wanna get, you know, too much into the negative space, but do you have any stats on mind, anything that's important because I.

Make an assumption that I'm sure those stats are just increasing and increasing day by day. Can you give us some of the really critical stats?

Well, Carly, when I was initially contacted and this job was offered to me, I was told, and this is true, and in fact the stats have got worse, but I was told then, and this is a year ago, that three children take their lives every week in Australia as a direct result of cyber bullying alone.

I was horrified.

Yes.

I was like, surely there are not enough kids in Australia for that to be happening. Now that I'm here and I've been in the business for a year, I can totally see how that happens. Sadly, those figures have risen, but I think what's so important is to not even just look at those stats because.

Having been in this business, and again, having teenagers at home, you realize that it's the everyday life experience that is as bad as those stats and the eSafety commissioner. Released some stats earlier this year saying that since 2019, cyber bullying has increased by 450%. Wow. So there's some big stats there, and I think it's a no-brainer that companies like Cybernetic Shield play a really important role.

In the lives of children in Australia and down the line, hopefully beyond our borders as well.

Absolutely. Absolutely. And you know, as a, as a mother myself as well, all you want is for your kids to be safe and happy. I'm fortunate enough that my little one's only eight, so he's still very much within my reach at all times.

But as. As young children, as they become teenagers, they wanna go out on their bikes on their own. They want their own independence and you know, they, you can't necessarily monitor them and protect them. So having those support mechanisms is really important so that they know if something goes wrong, that there is some support available for them and they don't have to.

Take it. They don't have to tolerate it. And I think, you know, I dunno if that's something that comes up a lot of. Children getting confused as to whether it does constitute bullying or not online? Yes. I think

that a lot of children suffer in silence. Yes. Um, because often they are threatened. But also because children tend to feel like, oh, mom and dad just don't understand.

Yes. They honestly think their parents just don't get it, and in most cases we don't get it. Yeah, because a lot of us didn't grow up with digital devices in our hands. Yes. But having said that. For parents that are even sort of in the tech world and are very tech savvy, things change all the time. So to stay up to date on the latest scams trends and to even know the platforms that your children are communicating on and how they communicate, that's really difficult to do as a busy parent.

Mm. So one of the things we always focus on, and one of the reasons Man Shield came about was to help keep parents. In the know and up to date? Yes. So within Mind Shield we share weekly bits of bite size, very digestible information to really empower parents and make them feel like they know a lot more.

Yes. Um, the great thing about that is. Kids then realize, well, mom and dad aren't that stupid. And it opens up the lines of communication. So that's a really positive thing as well, because if there isn't communication, that's when kids do tend to suffer in silence. Yes. So that's important. Um, within mind shield as well, parents have access to our 24 7 helpline.

So even if. The children go to a school that isn't signed up with Cybernetic Shield by being a part of our mind shield membership. Right? 24 7. Access to our team of experts should anything happen. Weekly information, um, on what to look out for, what to chat your children about, and those two things alone, just help parents have hopefully more peace of mind that the scary world out there doesn't have to be that scary.

Mm. Mm, fantastic. And from a, if we look at, uh, cybernetic Shield as as a business, how do you get the awareness out there?

So, it's a tough one. We tend to focus very much on sharing. Our expertise from an education perspective. So there is an entire curriculum that we've put together, so that's from prep to year 12, obviously age appropriate.

So the education program is there to help kids understand the dangers, what to do about them. But we also focus very much on digital wellbeing as well. Mm-hmm. Because. Kids need to know how to manage their screen time. And I think as adults we have to as well. I recently went to a talk, um, in Brisbane, actually at Parliament House, and it was through.

The author of a book called Digital Cocaine, it shares about our screen time and how it actually affects our brains. It's an amazing book. Mm. And, um, quite shocking. Mm. So, you know, on the one hand we worry about all these sort of online harm, but. Just the habit of being online for all of us Yes. Is a danger.

Yes. So, so there's just so much to educate people about.

Yes. Yes. And how do yourself and the team stay up to date with what's going on? So our

investigation team are obviously at the coalface of a lot of incidents that happen. Um, and so we get to hear through them about all the latest stuff going down.

Um, and then obviously we keep in touch with a whole lot of different resources that share information with us, and certainly within Man Shields. We then coate that information and as I said, share it with parents in bitesize bits of information. So nothing overwhelming. Mm. You know, it, we don't overwhelm with tech speak.

Um, and we focus on what's relevant. What's day-to-day, but also what's actionable because information without implementation is nothing. Mm-hmm. So we share with parents and others on, you know, what to do, um, what to look out for, how they can change settings, you know, the kinds of conversations to have with their kids.

I think the exciting thing about Man Shield though, is that where Cybernetic Shield focuses very much on schools, students and staff. With mind shield, we've taken it beyond that, we've recognized that, as I said earlier, anyone with a device in their hand,

yes,

opens themselves up to potential harm. And so Mind Shield focuses on offering their 24 7 helpline, not just to parents, students, senior citizens.

Sports stars, celebs, all of those are people who are possibly vulnerable to not just cyber bullying, but to scams and all of that kind of stuff. So again, keeping them in the know through our Man Shield membership. Is really, really important. And giving them access to a 24 7 helpline. Yes. Where they can get help whenever something happens is gold.

We've had such a phenomenal response. Amazing. Um, because again, at the end of the day currently in Australia, other than going to the A FP, where else do you go when something like this happens? Mm. And we want people to know that when you are part of Man Shield's membership. You have a team of experts behind you, and when something happens, you can access help immediately.

Yes. Yes. So you have psychologists on board? Yes, we

do. And in fact, we've just launched our first in-person psychology center, which is called Man Shield Matters. So there are in-person sessions happening. But online as well, and we plan to roll more of those out as well in the near future. Because again, it comes back to what you raised earlier about a lot of people suffering in silence.

Yes. One, because they don't know who to turn to. Secondly, also because especially with kids, they don't believe anyone really understands. Often children themselves feel like they're the ones that got themselves in trouble. Yes. So if we look at things like sending nudes, you know, often kids will be coerced into seeing a nude.

They do it. They realize that maybe they shouldn't have. Now they're too embarrassed to tell their parents. And so at least if they know these, someone. If they can talk to you that is an expert, that's not gonna judge them. Yes. You know, they can go and get help. So yes, that's where we are offering that extended help.

That, again, to date hasn't really been available or kids haven't known that that kind of help is available. So that's where we changing lives and ideally changing or healing minds in many cases.

Yeah. Yeah. 'cause I would, um, you know, I would make an assumption that it's those feelings of shame, of guilt of, you know.

Maybe sometimes not having the way to communicate the words to use to their parents, to go to their parents to, um, let them know that something's going on. And, you know, tho those, those type of negative emotions really do play a part in. Teenagers, but in everybody, you know, teenagers are kind of forming that independence.

But I would also think that, you know, there's an audience of people who may live on their, live by themselves and they look to social media for, um, you know, that. Companionship for want of a better word. Um, you know, and there can be some really, um, tricky situations. You know, there's that book, uh, stolen Focus, which as well, talks about what.

Social media is doing to our brains, and then there's the algorithms and the way that social media itself can groom people to act and, and think and talk and behave in a certain way. It's, it's quite, it's quite a minefield, but you know, it's very, your, your services are so needed in the digital world that is just changing every single day and at a really fast pace.

And I think Kylie, just to build what you were saying about the shame and the guilt and that predators prey on that. Yeah. They use that to their advantage. So, you know, being able to have someone that you can talk to makes a huge difference. Yes. And sadly the difference between life and death. Yes. And so we see often that these incidents escalate very, very quickly.

Mm. And so to wait a couple of days before you speak to someone, no. You've gotta actually reach out immediately when something happens. Mm. So, um, yes. It's, it's a big thing. It's a growing need, but there are solutions. Mm. And as I said earlier, anyone with a digital device Mm. Is actually vulnerable at the end of the day.

Mm. And that comes back to. Being a part of this business and yes, really having a purpose. Yes. And I always say to new team members, 'cause we are growing our team very much so at the moment with plans to grow a whole lot more. Being a part of this business means that you make a difference every single day.

Yes. And it's wonderful to be a part of something like that. Absolutely. And I think that it's going to be growing in terms of the need and it growing in terms of the difference that we make.

Yeah. Absolutely. Very, very purpose. Mm-hmm. Purpose led organization. So let, let's take this. It's, it's, I, I think I could talk for days on, uh, the meaning and the purpose behind.

It's such a. Beautiful business. Such a well needed business. And, you know, such a, a great support mechanism for, for, for anybody, you know, particularly mine Shield with that access, not just for the schools, but also cybernetic shields for the, for the school. But let's have a, let, let's have a look at the core beliefs behind the organization.

You know, let, let, let's talk about the team that you are growing, um, and the core beliefs too. Make sure that the essence of the organization, because it is very heartfelt and it is really important that the purpose of what people are attaching themselves to when they come to work for Cybernetic Shield, a mind shield, that there is not the where one thing behind closed doors and where another thing when we look externally, like it really is about embracing the beautiful humans that attach themselves to such a, a, such a purpose led organization.

But. The first of your core beliefs as a business is it takes a village. Talk us through the sentiment of that core belief. Kylie, that's

a really important one, and one that we really live all the time, because internally when we look at our internal village, we are a team of experts and everyone has their area of expertise and knowledge.

Collectively, we are able to make a difference. So I think from a culture perspective, internally, there's that respect for what everyone brings to the party and the acknowledgement of. What I can do, um, might not be what someone else can do, but what someone else does, you know? And the difference they make is something that I might not be able to, but together there's that synergistic effect.

Sure. So I think that's really important, respecting and acknowledging each other's strengths and working together as a team for that greater good understanding that we purpose led. Yes. Understanding that we all make a difference in in different ways, and really valuing one another in the team. So that from an internal perspective is our little village as such.

But certainly from the Cybernetic Shield focus, which has been on schools. What we've seen, especially for schools, is that schools get a lot of flack. I dunno if that's an Aussie slang word, but schools cop it a lot. That's They do cop it. Yeah. Because what happens is. Schools do their best. They absolutely do.

They get criticized for being the ones putting a device in a child's hand. Mm. But at the end of the day, this is a digital world we live in. Yes. And kids have to know, yes. How to use digital devices because it's inescapable. That's it. So schools shouldn't be copying it for that. Secondly, they do their best to keep kids safe online.

Mm-hmm. They've got the RCT departments, they've got all sorts of software and filters. They're doing their best there. Most schools also have a no phones policy at school, and we know the kids smuggle those phones in, but the point is they're putting the right things in place. Mm-hmm. When an incident happens.

So often it doesn't happen at school. In many cases it does, but then parents will often point fingers at the school. Mm-hmm. Well, you put the device in my child's hand, what are you gonna do about it? And so we really feel for schools because we understand and that's why we are. All about offering support.

Mm-hmm. Um, we know that schools are doing their best, but obviously it's not their area of expertise. Teachers need to be there to teach. Mm-hmm. And at the moment we find that so often schools are handling or trying to handle these incidents, which takes time away from the classroom. They're caught up in things, keeping parents happy.

It's time, it's money, it's reputational damage. And so. Honestly, we believe schools in most cases are doing their best, but we know that actually they can't do enough. Yes. And that's where we there to step in. Having said that, we did a whole lot of research at the end of last year and realized that parents play a big role as well.

So parents shouldn't be pointing fingers at schools, and schools shouldn't be getting defensive because actually. It takes a village. So parents play a very key role as well. And our research showed us that there were two sets of parents. There were those that, again, didn't grow up with digital devices, actually all kind of blindly trying to educate and guide kids in this digital world.

Which isn't great because you know, I'm one of them. It's like, well, what do I do now? And even though I work in this industry, there are days where I go, I don't have all the answers. And that's where you need the village. Yes. You need the support.

Yes.

So there are those parents that are trying really hard.

They don't know who to turn to. And then there are the other parents that go, whoa, this is just not for me. Mm. Schools can sort this out. Mm. You know, and then it's the hands-off approach. Mm. Neither of those work well, because we all need to acknowledge that it's not the schools, it's not people like cybernetic shields.

It. Parents play a role as well, and that's what mind Shield enables. Again, by empowering parents, by sharing information, keeping them up to date, giving them access to a 24 7 help plan. Sharing monthly master classes. There is no excuse then, you know, we have to be responsible. We have to work together to help children, um, and help ourselves at the same time.

Mm-hmm. So, yes, the village thing is a very big core belief for us.

Yeah. Beautiful. And I would also think that, uh, from a content perspective, the intention behind it would be to be preventative. Education piece is trying to prevent, um, serious cases from happening rather than being just reactive to when it, when something does happen.

So, you know, that education piece for parents that, um. Seeking out that information that there'd obviously need to be that appetite to seek out the information, which, you know, as you were saying, may, maybe it doesn't get those parents that put their hands up and go to the schools. But then there's cybernetic Shield that are educating the schools and the teachers and look, our beautiful teachers, like, you know, sometimes I think there is a, a lot of re responsibility that, you know, they, they are.

Rightly or wrongly responsible or not responsible for, and where is that line? It's a very, it's a very gray line and you know, like we spend a lot of time at work. Kids spend a lot of time at school and they're, you know, the interactions and connections and socialization of children is, is so important, but kind of parents aren't around to see that.

Um, but the teachers aren't really responsible for what can happen as a result of that either.

You know, Carly, the sad thing is so often teachers are the ones that are falling prey to cyber bullying. And so things like staff retention become an issue because again, teachers are trying their best, but they also land up in trouble.

So that's why Saber needed shield. We cover the staff and the students, um, because. None of us can say what's gonna happen tomorrow. No. And um, so often also I found that parents do their best in many cases and they'll talk to their children and, you know, not allow them to play certain games, for example.

But you can put everything in place. You have no control over what some other child might do tomorrow. Mm-hmm. So might. Daughter was involved in a cyber bullying incident, um, where someone else had created fake accounts and created fictitious conversations and then shared them. Um, and the issue is how could.

We as parents have stopped that. We could never have seen that coming. Luckily, I work for Cybernetic Shield, our investigation team could get to the heart of what actually happened. Mm. But the damage was done already. Yes. And um, again, all the filters you might have in place. Don't necessarily protect your child from the others out there.

Mm-hmm. Um, so it's a scary place to be. Mm-hmm. And honestly, we all need support. Mm-hmm. So we really excited about getting the Man Shield name out there and getting people to know that there is help. Yes. I had the privilege of being on TV a little while ago. Very short interview. It was amazing to see the response that we got from people who saw that and realized that, oh my word, he has this company out there that's there for us to help us.

So I guess from a marketing perspective, yes, we've gotta get the, the word out there as fast as possible because yes, lives are being lost. Yeah. But the encouraging thing is that we can say lives are being saved as well. Yes. And that's awesome. Yes. Amazing. We honestly, that's amazing. Honestly, celebrate every laugh that we know.

We played a role in saving and, and that keeps us going. Mm. At the end of the day because it can sometimes be, I don't wanna say a depressing world, but it's very sobering. Yes. And it's not necessarily pleasant because. There are some horrific things happening behind the scenes and um, I certainly look at our investigation team and go, oh, I'm so glad I don't work in that department.

Yes. Because I don't even wanna know half that stuff. But hats off to them because they're in there and, um, they are at the forefront. And that way we are able to share information and forewarn others. Mm-hmm. Which brings me to our other core belief about knowledge. Yes. You know, because knowledge is power.

But it's gotta be up to date. So we find that there are a lot of schools that will bring someone in to do a talk maybe once a year. Sadly, that's not enough. It's a good start. But kids need to be updated on what's happening right now. Yes. Um, and what the latest trends are. And um, that really is very important.

And again, what Man shield offers the UpToDate information because. It changes all the time.

Yes, yes. And I'm sure, uh, you know, if you think about it from a strategic perspective with Cybernetic Shield and with mine Shield, there is probably a lot of things that you would like to do, but you obviously, you know, as a reasonably small business at the moment, you need to be really.

On point about how you spend your time and how you incrementally continuously improve what you're doing to provide the very best service that you can. So can you talk to me from a, a strategic perspective, what are the plans over the next. 12 months, three years, five years for both Cybernetic Shield and Mine Shield

for Cybernetic Shield.

What we want to do is to roll out as many schools as we can, as quickly as we can, because this is such a growing need. Um, so, so that's the first step for us. And then for Man Shield, which is. More focused, I guess on the support side of things. As I mentioned earlier, we've just launched our first Mine Shield Matters, psychology and Counseling Center, but the plans there are to roll more of those out to really, um, be able to physically talk to, to people, not just online.

But what we also see in the future is being able to support people in other ways. We know, for example, that digital addiction is a big issue that's increasing.

Wow. Yes. And

um, so in the states in particular, there are rehab facilities and so we are looking at things like that because. The, the digital wellness or mental wellness is hugely affected by screen time.

And again, going back to the talk I spoke about earlier by, um, a gentleman called Brad Huddleston, he actually wrote that book, digital Cocaine. He's just written. Another book, and I'm trying to remember if it's digital rehab or digital detox. I think the talk was called Digital detox. But what they've now shown is actually that we can detox our brains.

So there is sort of, we wanna make room for that. Um, and. Screen addiction is very much like lots of other kinds of addiction. And again, to be able to help people in that area as well. So it is about saving lives and saving minds. Yes, in this digital world. So there are so many other exciting avenues that we can pursue if we are gonna stay true.

To that particular

mantra. Fantastic. And from a global sense, which countries do you look at? Who do you think is really at the forefront in this work?

Gosh, Carly, that's so hard to say because there are so many people involved in different areas. I was chatting to a business in the UK a little while ago where they have this amazing platform where they can screen.

They also focus on schools. Screen hiring new teachers through ai, um, to prevent those kind of issues, you know, created in schools where kids aren't safe in schools. Um, and so lots of people doing amazing work throughout the world. Mm-hmm. But I think Australia's very much at the forefront of it. Right? I think, you know, the government coming in with the social media restrictions very soon is also just another way in which we are demonstrating as a country that we are taking this stuff seriously.

Yes. Do we have all the answers yet? No, but we are doing things and we are moving forward. We certainly are hoping that we can possibly support government as well, because through the platforms that we have set up, mm, we can actually monitor what is happening in terms of the kind of cases. At the moment.

Mm-hmm. Pre the social media restrictions on the 10th and then afterwards. And so ideally we'd like to chat to government about saying, let us support you with an impact analysis so that again, we can show the rest of the world that. These are what the stats looked like before the 10th of December and then here what the stats looked like afterwards.

So that's something that we are actively pursuing at the moment. Fantastic. Because again, it's about working together. Yes. It's that village. Yes. The government is part of that village. Yes. And again, we are part of supporting the government village as well. And, uh, rather than pointing fingers at one another about.

What we are not doing well, it's work together to do everything better.

Yes. Fantastic. And as you grow the team for any new starters that are joining the team, it is so purpose led. It is so heart led, but what would be one key message that you would say to a new starter starting today?

For me, Kylie, it's about saying that this is a business where you make a difference every single day in the lives of every single person who has a digital device.

And so for me, I always say to the team. Every day that you get up, you dress up and you show up, you are making a difference. And I mean, isn't that an amazing business or purpose to be a part of? It

certainly is. It makes, uh, uh, but it really does move me because you are doing such amazing work and I know that, you know, cybernetic Shield, um, is still.

In, in its infancy really a mine shield just starting. But there is such, such a need for it, and I, I, you know, anything that, that, you know, myself or the listeners can do to, to get involved or to support the movement, like you guys are actually working really hard to create a movement to keep everyone safe in community because everybody has a device.

So, so well done. And for, for our listeners, what can. We do. How can we help?

Kylie. Well, thanks for sharing that, and thanks for the opportunity to share this message as well because it is about getting the word out there. So the way in which listeners can help is to spread the word, but also please, you know, if listeners can go and have a look at our website, find out more about what we do, that would be awesome.

I come back to even trying to protect. And help senior citizens. Mm-hmm. How many senior citizens are listening to podcasts? Like this one? Mm-hmm. Probably not that many. So again, spreading the word so that they even know that there's something or someone out there to help them is really, really important.

Yeah.

So as much as we know that, um. Online marketing gets the message out there. There's nothing like word of mouth, so that would

be wonderful. Absolutely. Absolutely. So for any listeners out there, please jump onto the website. So it's cybernetic shield.com au. Just cybernetic shield au au? Yes. Okay, fantastic.

Jump on the website and please, you know, support Cybernetic Shield and Mine Shield as much as you can. Spread the world. To, you may have elderly parents or you know, young children or a parent yourself that has a child that is experiencing, um, or is online and you have concerns about what may happen. Um, so it, it's been really beautiful to have your, have you here, Ingrid, this conversation has, you know, been quite, quite moving, you know, as, as you look through, you know, I'm sitting here having this conversation looking through the lens of.

My business of, of can Kulture, but more so as, as a parent and as a human being. And you guys really do incredible work, which is just so, so needed and to support mechanisms in any way. You know, I, I like to think that my work supports people within organization to make sure that they're, um, safe in their work.

Place and that they are being treated in a way that's respectful and kind. Um, so you guys do that and on a, a, a much, a much broader way through the work that you do. So well done and thank you. Thanks

Kylie. Can I also just say, I'm sure that there are listeners out there right now that have maybe experienced an incident, um, that are living with the impact of an incident that might have happened to their children or to themselves.

Mm-hmm. Please feel free to reach out to us. Mm. Um, so our mind shield matters, which is our psychology. Um, center is under mind shield matters au because we are there to help. No one should be suffering in silence. Yeah. So, yes, that's just a word of encouragement 'cause there might be someone out there that needs help right now.

And, um, that's what makes our work

so important. Amazing. Thank you Ingrid. I have one last question so that we can leave on a positive note. Uh, if. S let's go with Minefield. If mind were a song, what would it be?

I

hadn't thought of the song

bitch. Um, oh my gosh.

Just for the listeners, I did word ingrid up that this question would be asked towards the end, so, oh, I'm thinking of so

many, you know.

Um, I'm thinking of. You know, just simply the best 'cause this is just the best industry to be working in. I love it. You know, and I think back to Tina Turner and all the, she had to face in her laugh. And she came out on top, you know, because this is an industry where we've gotta face a lot internally and for, you know, the people that we work with.

But, um, we've got the best team, we've got the best support, we've got people like you supporting us, and together I think we can really make a difference. I love it. I love it. That is

perfect. That is perfect. Thank you so much, Ingrid. Thanks Carly. Thank you. So thank you everybody for listening to this podcast today.

We, it, it made me, um, I, I was actually quite moved emotionally by the work that Cybernetic Shield and Mine Shield do. Um, I've known Ingrid for, uh, a little while now and we've had quite a few conversations about, um, the purposeful work that Ingrid and her team do. So, you know, we've had a bit of call outs, but, you know, just a, a final, a final plug of encouragement.

We, we are all impacted by social media. Um, we are all impacted by our devices. Um, and you know, with all the great work that Ingrid and the team are doing, there is, um, support available to everyone of all, of all ages. So please keep that in mind. Um, but thank you for listening to the Kan Talk Kulture podcast and we look forward to inviting somebody new on next week.

Thank you. Thanks for joining me on Kan Talk Kulture. I'm Kylie Ann Neal. I hope today's episode gave you a clear review into the values driving your workplace. All sparked new ideas about building a remarkable company culture. If you're a founder or CEO interested in sharing your culture story, or if you are looking to build a safer, stronger, and more trusted workplace, let's connect.

Visit Kan Kulture.com. That's K-A-N-K-U-L-T-U-R-E dot. Com to learn more. Please hit that subscribe button to hear more real conversations with founders and CEOs and hands-on episodes full of people. First Kulture advice. I look forward to connecting with you on our next episode.