Concierge-Level Service in a Chatbot World: Lessons from Payments Veteran Allen Kopelman

🚀 Welcome to Inside Marketing with MarketSurge
Your front-row seat to the boldest ideas and smartest strategies in the marketing game.

In this episode, host Reed Hansen, Chief Growth Officer at MarketSurge, sits down with Alan Kopelman, CEO and Co-Founder of Nationwide Payment Systems and the creator of the B2B Vault Podcast.

Alan’s entrepreneurial journey started early, working behind the cash registers in his family’s clothing stores in Miami. From there, his path took several unexpected turns — culinary school, becoming an executive chef, running food and beverage operations for major hotels, opening his own restaurant and catering company, and eventually finding his way into merchant services in 2001.

Alan co-founded Nationwide Payment Systems with a simple but powerful mission: deliver concierge-level service in an industry known for being confusing, transactional, and impersonal. Today, Nationwide Payment Systems serves over 1,000 clients nationwide across payments, fintech, SaaS, and regulated industries.

In this conversation, we dive into entrepreneurship, scaling service-based businesses, customer retention, payments risk, compliance, AI, fraud, and what Alan has learned after decades of building companies the hard way.

🎙️ Topics Covered in This Episode

• Growing up in a family business and learning the value of money early
• How hospitality and restaurant experience translate into better customer service
• Why most payment processors fail business owners
• Scaling a service business through referrals and long-term relationships
• The shift from traditional merchant services to fintech and SaaS
• How AI is impacting payments, fraud, and identity theft
• Understanding compliance in regulated and high-risk industries
• Why customer retention matters more than customer acquisition
• Using podcasts to build authority, trust, and relationships
• Lessons learned from 25+ years in entrepreneurship

👤 About the Guest

Alan Kopelman is the CEO and Co-Founder of Nationwide Payment Systems, a full-service payments and fintech company focused on transparency, compliance, and real human support.

He is also the host of the B2B Vault Podcast, where he interviews entrepreneurs and business owners about scaling, compliance, leadership, marketing, and real-world business challenges.

🔗 Connect with Alan Kopelman

Website: https://nationwidepaymentservices.com
Podcast: B2B Vault (available on Apple Podcasts, Spotify, and YouTube)
LinkedIn: Search “Alan Kopelman”

📈 About MarketSurge

MarketSurge is a customer relationship management platform built for service and product-based businesses focused on growth. Manage all your contacts, conversations, and automation in one place without losing the personal touch.

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Creators and Guests

Host

Reed Hansen

Reed Hansen is a seasoned digital marketing executive with a proven track record of driving business growth through innovative strategies. As the Chief Growth Officer at MarketSurge, he focuses on leveraging AI-powered marketing tools to help businesses scale efficiently. Reed's expertise spans from leading startups to Fortune 500 companies, making him a recognized authority in the digital marketing space. His unique ability to combine data-driven insights with creative solutions has been instrumental in achieving remarkable sales growth for his clients. ​

What is Inside Marketing with MarketSurge?

Welcome to Inside Marketing with MarketSurge — your front-row seat to the boldest business insights, marketing breakthroughs, and entrepreneurial real talk.

Hosted by Reed Hansen, Chief Growth Officer at MarketSurge and a digital marketing veteran who's helped scale everything from scrappy startups to Fortune 500 giants, this podcast dives deep into what’s really moving the needle in today’s marketing world. Find us at Marketsurge.io

Each week, we’ll break down the latest marketing and business news (minus the fluff), explore tech trends you actually need to know, and feature unfiltered conversations with the most interesting minds in entrepreneurship and marketing.

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Speaker: Welcome to Inside
Marketing With Market Surge.

Your front row seat to the
boldest ideas and smartest

strategies in the marketing game.

Your host is Reed Hansen, chief
Growth Officer at Market Surge.

Reed Hansen, MarketSurge: Welcome back
to Inside Marketing with Market Surge.

Today's guest is Alan Copeman, CEO, and
co-founder of Nationwide Payment Systems,

and the creator of B2B Vault, the Biz
to Biz Podcast focused on business

conversations and entrepreneurship.

entrepreneurial journey started early,
literally behind the cash registers of

his family's clothing stores in Miami.

And has taken him through
some unexpected chapters.

Culinary school, becoming a chef,
then an executive chef, and running

food and beverage operations
for major hotels in Dallas.

opening his own restaurant catering
company and consulting group back in

Florida, Alan eventually found his
way to Merchant Services in 2001.

He co-founded Nationwide Payment
Systems with a simple but powerful

idea, deliver a concierge level service.

In an industry known for being
transactional and confusing.

Today we're gonna talk about
entrepreneurship, scaling, service-based

businesses, payments risk, and what Alan
has learned after decades of building

companies, in sometimes the hard way.

Alan, welcome to the show.

Allen Kopelman: Thank
you for having me today.

Reed Hansen, MarketSurge: Thank you.

Alan, I love talking with fellow
entrepreneurs and I have noticed a common

thread that they get an early start
often with family businesses very young.

You had that experience.

You're working behind the cash
register at your family store.

Did you put your children through
that experience in your businesses?

Allen Kopelman: No, my kids actually,
they experienced, like when I

owned the restaurant, coming to the
restaurant, seeing what was going

on there, watching, seeing me cook,
and things like that, I told them,

don't do anything this hard today.

My kids, my daughter,
I'm very proud of her.

She's a chief meteorologist
at CCBs two and.

Cedar Rapids, Iowa, where today she's
forecasting some kind of snow activity

it's a turn into a blizzard now

Reed Hansen, MarketSurge: Whoa.

Allen Kopelman: and with 30, 40 negative

Reed Hansen, MarketSurge: Wow.

Allen Kopelman: 30 to 40 negative
degrees tonight and tomorrow.

So I feel bad.

Reed Hansen, MarketSurge: A lot of
eyes are gonna be on her, obviously, so

Allen Kopelman: Yeah, she's on TV and
on the internet doing live updates,

on Facebook and all that all day.

And my son is a general manager
for a clothing store called

Paxon at a big mall here.

Reed Hansen, MarketSurge: How

Allen Kopelman: So shout out to
both of them for picking up on my

work ethic and hard work pays off.

Reed Hansen, MarketSurge: Yeah,

Allen Kopelman: They both reached the
pinnacles that they, strive to reach.

Reed Hansen, MarketSurge: Absolutely.

Okay, so you have, beyond your
family business in an early start

you've also worked as a chef.

You've been to culinary school,
owned a restaurant, and now

you're in the payments field.

What would you say what are some of the
skills you picked up in early jobs that

have been very useful in your current
business and maybe even your podcast?

Allen Kopelman: One thing
is understanding money

Reed Hansen, MarketSurge: Ah.

Allen Kopelman: and super, super important
to understand how money works, and

that's very important and understanding.

When I was in the hotel business,
the guys that I worked for, they

had green computers, I call it.

And they used to, they had these
computer programs and they used to

make spreadsheets and I had to learn
oh, what do they, so every day we

used to have to give them numbers
and I learned it so well that I used

to go around and train people on.

What we were doing and how it was helping
you run your hotel more efficiently

in all the areas of the hotel.

Obviously I focused on food and beverage,
but we used to track everything from like

hours and, but we started very basic okay.

How many people do you need to just
open, put the key in the door and open

the doors up and service your business?

So I learned all of this and I learned
how to read spreadsheets and it's

very interesting when you are using
spreadsheets and everybody Excel.

We didn't have Excel.

We had these big giant green paper, right?

Massive green paper.

And we did everything from figuring
that out to budgets, to this, to

that, and that ratios how much
percent of labor can you have.

So it's really important to
understand that in a business

and understand cash flow.

For your business and understand
like that, everything costs money,

And that's one thing you
understand when you work with food

Is everything costs money.

Everything from the salt and
pepper on the table to the steak

you're putting on the plate.

Everything in between.

So all of that, you have to figure out
okay, there's labor, there's overhead,

there's electricity, gas, there's
all these things that you have to pay

for, the cooks and then the food, and
then how are you gonna make money?

I learned that at a very, I was like
30 years old an executive chef, and

through my chef training and all that,
you're learning all these things and

then you're putting in all the work.

So even in this business, in
payments, one of the people who I

got started with in the business
told me, you have to understand this

is a Penny's business where there's
pennies made all over the place.

And you gotta understand that
so that you can make money.

But one of the things is I had
merchant accounts when I had

my restaurant, so I didn't like
how those companies treated me.

So when I got into this business, I said,
we don't want to treat people that way.

We want to make sure our customers
have our phone number, we're available.

Email calls, text messages, however
you want to get in touch with us,

and then we're gonna make sure
that we take, if you have an issue,

we take ownership of that issue.

And you heard me on the phone
before we went live on the podcast

on some other issue, and, and you
gotta take ownership of that so

that we take care of the customers
and give 'em good customer service.

Because the trend today is all
these FinTech companies and all

these AI companies and all these
software companies, everything's

done through a chat bot

Reed Hansen, MarketSurge: Yeah.

Allen Kopelman: email.

No, there's no live person.

So we are still the live person 25
years in business, and you can get

a live person when you deal with us.

Reed Hansen, MarketSurge: Yeah, no,
I think that's tremendously valuable.

You've worked in these restaurants
where hospitality is pretty key.

It's pretty, not gonna go to a
restaurant where people ignore

you or are short with you and.

I guess I don't stereotypically
think of any financial entity I

deal with as super hospitable.

And that's very refreshing to
hear that's a priority for you.

Allen Kopelman: I like to explain
how payments work to people so

that they understand, because I'll
talk to an accountant and A CFO and

we'll be explaining to them this
is how it works, and they'll be

like, what are you talking about?

And I'm like, yeah you go to your
doctor when you need a doctor, you

talk to your accountant and your
accountant explains the tax laws to you.

What I do is I explain the rules of
how Visa, MasterCard, American Express

Discover, and the debit networks what
did they do and what are their rules.

And I don't say we bend the
rules, but what we do is we

make sure if your business.

Is in a certain industry that gets
better rates from Visa and MasterCard,

then we're gonna make sure that you
qualify to get those better rates.

'cause we don't get money from
Visa and MasterCard's fees.

We only make on the spread,
we charge on top of that.

If the debit is 0.05%,

we're gonna get you that rate.

If you're on our Cost plus program,
where if you're using Stripe,

you're paying whatever, 3.5%

to Stripe, you're not getting that 0.05

rate for, 20% of the people
who pay you with a debit card.

Reed Hansen, MarketSurge: Yeah.

Did.

Allen Kopelman: But we are able to do
that because we know how to do the pricing

so that you can take advantage and you
know when you get it, when you put it

all into the blender you're gonna come
out a lot less than a flat rate program.

Reed Hansen, MarketSurge: Yeah.

no, that is really interesting.

so you started in 2001 now you've
scaled to over a thousand clients.

How do you typically scale?

do you do a lot of outreach
or is it word of mouth?

What's been your best method

Allen Kopelman: Today it's
all, referral, word of mouth.

Having referral partners
is super important.

Traditionally, you get started
in business, you're out on the

street knocking on doors and
the business has changed a lot.

So if you were knocking on
doors back in 2001, right?

you would find businesses that
don't have a credit card machine.

They've never had a credit
card machine in those days.

And when you asked 'em who they were
with, I would tell you probably 80% of

the people said, oh, I'm with my bank.

Reed Hansen, MarketSurge: Ah, okay.

Allen Kopelman: And that was actually,
so that was actually like a big thing.

And we actually worked
with the bank at that time,

Imperial Bank of California, and
later they merged with Comerica Bank.

So we had that bank
thing that people liked.

Today, when you go talk to clients,
oh, I'm with Stripe, I'm with

Square, I'm with PayPal, I'm with
QuickBooks, they're with these FinTech

companies, Totally different business.

Today, before 2001, people
went to the Yellow Pages.

If I told a 20-year-old, yeah.

if I showed them the yellow Pages,
they would look at me like I'm insane.

Like Yellow pages, what
are you talking about?

Yellow Pages, today people just go to
the internet and get what they want.

Reed Hansen, MarketSurge: Yeah.

Allen Kopelman: That's even changing
because today, now, I would say people,

if someone's searching for a specific
website, they probably go to Google or

whatever edge, whatever they're going.

But I think when people are looking for
something super specific or shopping

for a product, they go to the AI today

Reed Hansen, MarketSurge: Yeah.

Allen Kopelman: and that's where you
hear all this stuff about agentic

commerce and things like words that.

Have very little meaning right now until
Google and everybody figures out that

they're gonna start charging people to
get your info put into these AI websites.

Reed Hansen, MarketSurge: Okay,
so you're over a thousand clients.

You've been growing for a while and
before we started, you were taking a

direct call and, I am curious, how do
you manage support for so many accounts?

Do you have, you interacting with them,
each account or do you have a team?

How does that work?

Allen Kopelman: So when
we set up a client.

Today it's so much different.

Back in the day, they're just getting
a machine most of the time, so there

was a lot more telephone calls.

Oh, my machine's not working.

It broke this, that.

Today most people are using software,
so usually the software companies

handling the phone calls because they're
also interacting with the payments.

So we only work with companies who handle
the software and the payments together.

So when we sell you.

Let's say, a point of sale system and
or a SaaS product, the company answering

the phone can answer questions about
your software and about your payments.

Because back in the old days,
people would be calling up,

Hey, my computer's not working.

Did you talk to the software company?

They say, it's not their
problem, it's your problem.

Then we gotta dig in.

and figure out where the problems are.

So we try to make it a very tight
ecosystem today when we're selling people.

technology.

People today are buying technology.

They're not buying credit card processing,

Reed Hansen, MarketSurge: Okay.

Allen Kopelman: buying technology.

Back in 2001, people wanted a machine
and they got their machine and

there was a, they're more concerned
about the rates and the fees.

Today people are more concerned about,
Hey, what's this technology do and

how can it help me run my business?

Reed Hansen, MarketSurge: Gotcha.

Okay.

now you touched on AI
a little bit earlier.

And.

How is AI affecting
your industry directly?

The first one I wanna
ask is in terms of fraud.

I think we had a live example of that,
but, what are the other ways that AI is

affecting payments and merchant systems?

Allen Kopelman: One thing,
definitely fraud has increased.

Reed Hansen, MarketSurge: Okay.

Allen Kopelman: And because people
can, now, obviously I'm not using

any of these Chinese AI programs
'cause I'm a little scared, like

they're gonna have my information.

Because when you use ai,
you're teaching the AI.

Reed Hansen, MarketSurge: Yeah.

Allen Kopelman: So when you're teaching
it, it's learning about you, your

business, your tone, this that, I've
trained an A chat GBT to write like

blog posts and things like that.

So how did I train it?

I took articles that I wrote.

I took blog posts that I wrote
and uploaded them all in there so

it learned my voice and all this.

And then you learn from the
what they can do and how they

can help you, the how that.

Equip that software for.

But today people can go get these Chinese
AI stuff or stuff from other countries,

make fake driver's licenses, make fake
bank statements, make fake merchant

statements create a fake identity.

We even saw a guy who basically took
over, I don't know how he did it.

He took over somebody's Google page.

Reed Hansen, MarketSurge: Oh, wow.

Allen Kopelman: Google my business page.

He found, they find them that aren't
claimed, took it over, created

a fake business at that address,
it's some crazy stuff going on

right now from a fraud perspective.

Because people can just
commit all kinds of fraud.

The good stuff is like one of the
companies we work with took their FAQs,

which is like a thousand pages long.

They put it into an ai and now you can
go, let's say you have a question, oh,

how do I add an employee to the software?

You can type it in and the AI gives you
the answer without you searching through.

This, thousand pages on your computer
and it gives you the answers and how to

do it and blah, blah, blah, blah, blah.

So there's the good and the bad.

And AI also helps us with like merchant
fraud and making sure merchants are.

Searching their website for products
that maybe shouldn't be there,

that are illegal products or that
they don't know that are illegal.

We found a guy once he was selling
gummy bears that contained Viagra.

He had no idea, but we showed
him like, here's the FDA report

says you can't sell this.

And they remove it from
their website and we move on.

Reed Hansen, MarketSurge: Okay.

So

Allen Kopelman: Yeah, AI is, there's
good stuff going on and there's

things that are preventing people from
getting fined and things like that.

And there's, with Visa and MasterCard,
because we're able to remove products

or remove things from the website
before the merchant gets in trouble.

So those, that's good stuff.

Bad stuff is the fraudsters have
figured out how to make fake businesses

fake IDs, steal people's identities.

There's like identity theft is the I
don't know what the percentage is today,

but through the roof, I tell anybody
that I know, Lock your credit report.

That's it.

If you're not gonna lock it, at least
have Credit Karma, the free version.

So anytime somebody, anything's going
on with your credit, you get an alert

and you can handle it right away.

Reed Hansen, MarketSurge: Okay.

Allen Kopelman: Yeah,

Reed Hansen, MarketSurge: Yeah.

Allen Kopelman: it's important.

Your credit is your life.

That's your lifeblood,
especially if you own a business.

Reed Hansen, MarketSurge: Okay.

All right.

This is good advice now.

Merchant services specifically,
I know you've worked with

all kinds of businesses.

Have you worked with hard to
place or high risk businesses?

what are your thoughts on that from your

Allen Kopelman: We work with a lot of
businesses that we call them niche or

in the regulated industries, and you
have to learn okay, which processors

and banks accept those businesses?

And you have to talk to those banks
and you have to find out what are

the qualifications and you deal with
businesses that wanna play by the rules.

So if you have a CBD business, you have
to have COAs that cannot be expired.

They have to all be on your website.

People don't realize when you're
selling like any kind of product

that has a product label, whether
it's food, it's a new vitamin A,

C, B, D, whatever it is that you're
selling, if there's ingredients, it

has to be displayed on your website.

Reed Hansen, MarketSurge: Okay.

Allen Kopelman: So you have
to, 'cause when you get into

regulated products, which is a
lot of different products today.

You gotta play by all the rules and
you gotta, 'cause you have the FTC

looking at truth in advertising,
which is the wording on your website.

You got the FDA looking at products.

If they're not FDA approved, you
need a FDA disclosure selling vape.

You need a nicotine disclosure.

Sell cigars.

You have to have a nicotine disclosure.

You have to have age
verification on certain products.

Vapes, cigars.

Things like that, people
sell CBD and stuff like that.

There's age restrictions and there's
some places you can't ship to, so

you have to abide by those rules.

Or if you're doing firearms or things
like that, you have to deal with those

rules if you're dealing with adult.

Adult websites, they have
rules that they have to follow.

So you have to understand what the rules
are, communicate them to the merchant,

and then make sure that they're,
we make sure that they're compliant

before we submit them to the bank.

Because the worst thing you wanna
do is you submit it, then the bank

goes, oh, they're not compliant.

Then they don't want to deal with it.

And a lot of times the banks don't
want to tell the merchant what's wrong.

Reed Hansen, MarketSurge: Okay.

Allen Kopelman: they don't know.

We'll get people, oh, I've
been declined 10 times.

Yeah, you're declined 10 times
'cause you're not compliant.

Oh, why didn't anybody tell me?

Because they just, they don't know.

And they then, it's not their, they're
not trained to do that and they don't,

they're not trained by whoever they
work for to deal with compliance.

So you have to deal with,
every kind of industry.

When you get into, like you're talking
about higher risk or high risk industries.

There's compliance, and so you have
to deal with compliance upfront.

Not wait for the bank to come back
and go, oh you're being noncompliant.

What's noncompliant?

Then they don't tell you.

They just tell you, you're not compliant.

Reed Hansen, MarketSurge: Yeah.

Allen Kopelman: We can't help you because
they're not gonna go do all the work,

Reed Hansen, MarketSurge: Yeah.

Allen Kopelman: Make you compliant.

Where we will educate you and tell you.

And there's services that you can use
for compliance, and sometimes we direct

people to those services or we say,
oh, you need a lawyer because you're

noncompliant in a travel industry and
you need these proper licenses or you're

starting a iGaming company, therefore
you need a legal opinion letter.

Reed Hansen, MarketSurge: Yeah.

Allen Kopelman: From a gaming attorney,
there's all kinds of Compliance

Reed Hansen, MarketSurge: Yeah.

Allen Kopelman: compliance
comes in all shapes and sizes.

Like even everybody's buying
ED medication and GLP one.

So you have to be legit script
certified or you have to be

National Board of Pharmacy.

Otherwise, we can't give you a
merchant account so there's a lot

of regulated industries and we know.

What they are, what industries and
the compliance that needs to be done

so that this way you can go through
the application process much faster.

Reed Hansen, MarketSurge: yeah, that's
a very valuable resource that you offer.

pivoting slightly.

I know you host a podcast
yourself, and I am curious

Allen Kopelman: Okay.

Reed Hansen, MarketSurge: you, what
motivated you to start a podcast and

how have you found that as a vehicle for
promoting your business, if you're doing

that at all, has it been successful?

How are you getting guests?

what's your general
philosophy on the podcast?

Allen Kopelman: So the idea in the
beginning was to educate people

about payments, but it was boring.

Even though I made it interesting,
it's still very boring and it's

also who's searching for that?

So it's not that easy to do that.

So then we switched it up to more
business, and then I switched it up

to being more entrepreneur, which
has gotten us into the top 100.

We've been around in like the 50.

As high as 25 in Entrepreneur on Apple
Podcasts, but generally between 50 and

60, 70 range of the, so the top 100
on Apple Podcast for entrepreneurship.

And so we've shifted towards that.

Does it help get customers?

Sure.

It helps get customers.

'cause customers can.

Come on.

And payments always comes up because
those people own businesses and

we talk about payments in some
way, shape or form a little bit.

'cause the focus is more on the
guests and we try to come up with

guests that business owners are gonna
wanna, they're gonna learn from.

So somebody, we had somebody, one
of the most popular podcasts, we

had a guy on Scott Kelly talk about
how to raise money for your startup.

We had.

Somebody come on, talk about compliance.

We had lawyers come on and talk
about, oh, you have a problem

with your business partner.

What do you do?

Reed Hansen, MarketSurge: Okay.

Yeah.

Allen Kopelman: We had somebody come
on and talk about like human resources,

hiring, firing, how do you handle that?

All different types of guests.

Any regular business owner owns a small,
medium size, or even a large company, is

gonna wanna listen to these discussions.

I've had people come on
and talk about marketing.

We had a guy come on who builds
sales teams, and we talked about

should you have 10 99 salespeople or
should you hire salaried salespeople?

And what's the difference and where do
you lose control and how does it all work?

And we had a whole
discussion surrounding that.

And I try to tackle areas where
I have experience, So that way

I can lend in my, what I've
experienced in my business journey.

And they're talking about what they're
doing in their business journey.

So we try to have those
interesting discussions.

Some of the more popular podcasts
have been about chargebacks.

It's a big.

Subject matter today.

So we have chargebacks
out, we talk about that.

Have somebody come on who's a
chargeback expert and speak about that.

Reed Hansen, MarketSurge: about that?

Allen Kopelman: So those are
kind of things that we try to

do on the podcast and promote
the company and our new product.

Nps one, the all in one gateway
that's very similar to Stripe.

Reed Hansen, MarketSurge: Okay.

Allen Kopelman: So who also helps
with payment links, invoicing just has

a few modules you can add on to it.

so that's the kind of
thing that we try to do.

So with the podcast, and it's been, I
enjoy doing it and I meet interesting

people and I like guesting on podcasts,
like today But you asked a question

about scaling your business before

Reed Hansen, MarketSurge: please.

Allen Kopelman: wanna scaling.

Is super important, and that's when
you gotta get into the whole thing.

When am I hiring my first employee?

Because you're running
your company, right?

So you gotta wear every kind of hat.

Reed Hansen, MarketSurge: Right.

Allen Kopelman: you're the
bookkeeper, you're the salesperson.

You're the one installing or whatever
it is that you're doing, right?

Selling.

So you gotta figure that out.

Okay, when am I, you know how
I'm making enough money, I can

afford an employee, and you gotta
figure out what are they gonna do.

How much control do you want
to have over things or how

much are you gonna outsource?

We try to outsource things didn't
work for us because I think if you're

gonna outsource, then you gotta
have at least one employee who's

watching all the outsourced people.

If you don't have that, the
outsourcing is never gonna work.

So that's one thing.

And then scaling is just basically,
you gotta make sales and you gotta,

and you also have to remember, you
have to have retention, sales retention

is more important than making a sale
because it costs you less money to keep

a customer than to get, and it cost
you more money to go get new customers.

So you wanna, and today,
like in our business.

Technology plays the biggest role because
we can put credit card machines on the

counter, but they can get rid of it and
get another one from a different company.

But if you're buying our software
from us, or you're buying our virtual

software, or a SaaS product or a point
of sale system, now you're locked in.

So

Reed Hansen, MarketSurge: Yeah.

Allen Kopelman: you're locked in or we're
providing you with some other services

that you know, we're helping you with your
chargebacks, we're helping you with your.

Vamp issues, which is a
charge related to chargebacks.

So those kind of expertise that's
gonna also keep customers around.

And people have to think about
that in all kinds of business.

Whether you're selling marketing
websites, plumber, you're

electrician, you're a handyman,
you're whatever business that you're

in customer retention is number one.

Reed Hansen, MarketSurge:
Alan, this is great.

I'd love to hear about your journey and
you obviously have a great service and.

You have a lot of happy clients that
seem to be sending business your way.

If people would like to work with
you, where can they find you?

Where are the best places?

And probably

Podcast name again too.

Allen Kopelman: Yeah, so you can
find me on LinkedIn, Alan Kopelman.

You can find the podcast B2B Vault
wherever you listen to podcast.

Apple, Spotify, YouTube.

you can go to the website,
nationwide payment systems.com.

We always do free consultations.

You can go to our solution centers, see
the different products and services.

That we offer to our clientele.

Everything from different types
of SaaS, software, invoicing

payments, payment gateways.

we're a full service
payments and FinTech company.

Reed Hansen, MarketSurge: Fantastic.

Alan, thanks so much for coming
on and I would definitely point

anybody looking for an improvement
in their merchant services to go your

way to national Payment Services.

Alan.

Once again, thanks for coming on the show.

Allen Kopelman: Thank
you for having me read.

I always say Carpe Diem, seize the day.

Reed Hansen, MarketSurge: Love it.

Speaker 2: Want to stay ahead of what's
actually working in marketing right now.

Head over to Market surge.io

and see how we're helping businesses
grow smarter, faster, and louder.

That's market surge.io

because your next breakthrough
shouldn't be a guess.