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How are YOU driving vision, today?
Vision defined: "The ability to think about or plan the future with imagination or wisdom." Today, visionary leaders are changing the world, in Automotive, Sports, Entertainment, Science, Education and Space...to name just a few. Join us, as together we search out those agents of change and explore their vision, its impact, and how they are driving their vision, TODAY.
We learn from our mistakes, and find a
Jimmy Yeary:little freedom along the way. We're family, patriotic, caring with loyal hearts. Hey, that's who we are.
Sam Darc:Welcome everyone to the driving vision podcast brought to you by the Zigler Auto Group. I'm your host, Sam Dark. Be sure to subscribe to the podcast. Like it if you do and leave a comment. This week, we turn to Ziglar speaker series and backstage conversation after a message shared with us from Nashville singer songwriter, Jimmy Urie.
Sam Darc:But before we turn to that backstage conversation, hear an original song he wrote team Ziegler during his message.
Jimmy Yeary:You should go hunting near Timber Ridge with our daddy. We hug Kingston and Aden every day because it makes him happy. Used to love singing an old rugged cross with the congregation underneath the steeples. Feel like we're tryin' to catch our breath sometimes in a big old crowd of people. Some mean kids used to turn good days into bad days.
Jimmy Yeary:Returned upon for a touchdown in our 1st high school football game. And the 93 black Ford Ranger was our first car. Yeah, that's who we are. We've had our ups, we've had our downs. Today we feel a little less lost and more found.
Jimmy Yeary:Our family lives in another country, and we're the only ones around to take care of daddy. He just turned 85.
Jimmy Yeary:We learn from our mistakes,
Jimmy Yeary:and find a little freedom along the way. We're family patriotic, caring with loyal hearts. Hey, that's who we are. We've had our ups, we've had our downs Today feel a little less lost and more found Family lives in another country We take care of daddy, he turned 85 today. Made a buttload, buttload of mistakes, that's right.
Jimmy Yeary:And found a little freedom on the way. We're family patriotic loyal with caring hearts. And that's who you are. Hey. Hey.
Sam Darc:Hey, everybody. Welcome to this special edition of the Driving Vision podcast. So today, we're coming from a different location. So we're near Ziegler Studios. We're here in the locker room at the Ziegler Auto Group on the second floor, the training room in the locker room at Honda Kalamazoo with singer songwriter Nashville resident Yeah.
Sam Darc:Jimmy Urie. Welcome.
Jimmy Yeary:Well, thank you for having me. Yeah. This is awesome.
Sam Darc:I'll tell you what, you just finished your speech here as part of the Zigler speaker series in our locker room. And I think you blew everybody away by relating to us the power and the message that music the ability music has to connect. So we appreciate you being here. May maybe give us your thoughts about being here, being part of the Zigler group these past couple days. You did dinner with us last night.
Jimmy Yeary:Yeah. You know, I've, I'm a big story guy. So I'm I'm I gravitate towards stories. The songs I write are story are mainly stories, that's why a lot of the artists in Nashville come to me for the stories. I enjoy, telling them, hearing them.
Jimmy Yeary:And so, everybody here has, pretty interesting stories and different stories. And so Yeah. It's been fun getting to, to to to to get to know people. You know, when you you can gauge a lot of time, a lot of times somebody's people's groups, how comfortable they are within an organization a lot of times just by how willing they are to share their personal lives and their personal stories. And so here at, at Ziegler, it's been, that's been the case.
Jimmy Yeary:I've just heard so many, neat stories. I've told some stories and it's just been it's been awesome.
Sam Darc:So music is powerful. Yeah. Right? We talked a little bit about that today in in the locker room. I think everybody can connect or relate to a couple songs.
Sam Darc:I love concerts. Some of the best moments of my life are sitting in a concert having an experience. What is it about music that connects people so powerfully? What is it about music? Well, you know, a lot
Jimmy Yeary:of times, melodies, it's that's a really good question. And it it can be simple, and it can be difficult. But, I mean, we know that, you know, there's never been an original lyric and an original melody. They're all kinda stolen. Right?
Jimmy Yeary:Oh. And so, it really is when you hear a new song, oftentimes, and research shows us this as well, that you might hear a song and go, hey, I love that song, did you hear that new song that's out there? Well, there's probably elements to that song, as far as lyrics and melodies and things that that sort of remind you of maybe other songs. And, you know, I mean, how many times, you know, I could sing jingle bells, jingle bells, jingle all the way. I don't know about you, but I'm I'm I'm back in 1978 with a Christmas tree with big old colored lights and lifesavers for, you
Sam Darc:know, it's like You could smell the carpet in that moment. That's
Jimmy Yeary:the power of a song is that once it gets in that brain and it attaches itself to emotion, it's unlike anything else. It, it has the power to take you back. I, you know, even to write songs, I'll say sometimes I have to steal it till I feel it. I go back and find, you know, if I want to write a song about feeling good, and just riding down the road and having a good day, I better go back to a time when I was riding down the road and having a really good day. Because if I don't, then it won't be authentic, and it won't be believable, and I won't feel it, and other people won't feel it.
Jimmy Yeary:So, that's, you know, to put that into a song and to feel a song, those are the ones that usually rise to the top and end up being those kind of songs that move people.
Sam Darc:Interesting. And it seems like today, a lot of musicians have created those experiences and emotional connections in concerts. Right? I go back to this idea of concert. One of my favorite concerts, you know, I think of, so it takes out of country realm.
Sam Darc:Can we go out of country just a little bit? Yes. Come on. Coldplay. Love it.
Sam Darc:Right?
Jimmy Yeary:Love them.
Sam Darc:Yeah. Chicago, some soldier filled, great experience. U2, iconic band. Right? The Sphere.
Sam Darc:Have you been to The Sphere in Vegas? No. But I've seen videos. The the big globe thing. I wanna do it.
Sam Darc:Seeing all the screens all the way around. And it creates that experience with the crowd, and maybe that's what they're going for in that concert experience. You go for that individually 1 on 1 with the person who's listening to your song. Right?
Jimmy Yeary:Yeah. And, you know, but but then again, you know, it's there's different facets of it. There's, you know, I'll write a song for Kenny Chesney or whatever, that's a party song. I'm gonna take a deep breath and hold it in, twirl you around to my head spins, kiss that lipstick where it's the end of it's gone. And I've been to his concerts and seen him sing that song and heard it and seen the crowd and everybody's having a great time.
Jimmy Yeary:But they're they're having a great time, I mean, it seems kind of, you go, come on, really? But they're having a great time because when we wrote that song, in my brain, I was imagining what it would be like to have a good time. Yeah. Because that moment's about that song's about being in the moment and having a great time. Knowing that Kenny's gonna get on stage and sing to a bunch of people that wanna forget about their stuff for the evening and not worry about anything and just live in the moment and have a good time and they're probably gonna be, partying and raising their hands and shouting and losing their minds.
Jimmy Yeary:And so, to think about that and feel that and become that character
Sam Darc:Yeah.
Jimmy Yeary:To give that to him. So, yeah. So it's, it's it's pretty wild.
Sam Darc:So as a songwriter, what's it like to for you to be at that concert with all those fans just eating that song up and having the experience the way you intended? What what does that mean to you to be able to be there for us to see it? What what were the thoughts that went through your head?
Jimmy Yeary:Yeah. It was just incredible. I was telling the story to a couple of, the members last night of team Ziegler about, I was so so Kenny Chesney had till it's gone, which was the number one, was my first one with him. And then he had a song called with David Lee Murphy called Everything's Gonna be Alright.
Sam Darc:Mhmm.
Jimmy Yeary:So I have these two songs, and so When Everything's Gonna be Alright was number 1. So then Kenny comes to town, we spend the day together, we celebrate the song that night, and then the next night he's doing the concert at the at the stadium there in Nashville. And, and so I was backstage with Kenny, but then Kenny goes on and then I go out to the front, and so there's and I'm standing out there, and he already sang till it's gone. Two songs later, now I'm listening to Everything's Gonna Be Alright. And I am looking around me at all of these thousands of people singing the lyrics to a song that I wrote after he'd already sung another one.
Jimmy Yeary:Yeah. And and thinking back to when I thought, man, I'll never get a Kenny Chesney cut. And here I am just I'm really in the moment. I'm living it. I'm enjoying it.
Jimmy Yeary:And for for what a very fleeting moment, I I take the time and give myself permission to love this and cherish this moment, and about that time I got a tap on the shoulder. I was told I was in the fire lane. Oh no. So, God or whoever said, no, no, stop. You're too happy to be there.
Jimmy Yeary:That's your ability, right? That's what you're bringing me back.
Sam Darc:Bringing you back, That is hilarious.
Jimmy Yeary:Yes. So
Sam Darc:They made you move.
Jimmy Yeary:Oh, they made me move. You know, and of course I was, you know, my ego wanted to go, hey, that's what I'm talking about. I was like, yes, sir. You got it. Now it got out of the way, but I thought, man, isn't that something?
Jimmy Yeary:That's just, that's life.
Sam Darc:Yeah. Would you ever write a song about listening to your song being sang? I mean, that's the old that's gotta be the ultimate prop to a singer songwriter is to have their song played before that crowd and to have that crowd eat it up. That performance and that listening, it's a relationship. It's a back and forth.
Sam Darc:It's love, right?
Jimmy Yeary:Yeah, it is love. And it is, you know, it is, you know, if I feel it, then the artist hears it and they feel it. Yeah. Or they wouldn't want to record it. And that means when they sing it, they're feeling it.
Jimmy Yeary:And if they feel it, that crowd's feeling it. And the crowd's feeling it, and everybody next to them that's singing along and hearing it is feeling it. And it just becomes this this this this thing, this synergy that just happens, and to see that in an arena, and then go back and think about how you wrestled over lines, and you wanted it to be right. Yeah. You know, of course, nobody knows about all that except the riders.
Jimmy Yeary:But to see that, yeah, that's beyond the the the scope of what, the brain can actually grasp oftentimes. But it's an amazing, it's a it's a moment of blessing, you know, gratitude. You just go, man, this is, again, I wondered if I'd ever have a a recording. And I used to see, and listen to other writers who had hits and sit in the audience and just be like, man, I wish that could be me one day. And, oh, that'd be like Yeah.
Jimmy Yeary:So I I try to always cherish that and and remember, man, that's a that's an awesome thing. And and one day, I'll have my last recording or my last hit. We all have a, you know, there is an expiration date Yeah. On on our on on certain levels of our successes. So so, to appreciate while you're having them
Sam Darc:is important. Who gave you that thought to recognize and acknowledge an expiration date? That was something you shared with us today before we go into the main part of your deal. That was something you shared with us today, and I actually heard a noise across the room, some chuckles. Yeah.
Sam Darc:Because some people are nervous by that idea.
Jimmy Yeary:Sure.
Sam Darc:Some kinda, well, real like, there will be an end to everything that we do. Right?
Jimmy Yeary:There'll be an end to everything. And I I believe what I'd mentioned today was the, you know, every day I think to myself, the studies again, there have been studies. There's a there's a I won't mention the book and the author and get into all that, but there's Yeah. There's a great book, about, about, being uncomfortable and the power of that. And and but one of the things it mentions in in the book, it talks about, being uncomfortable.
Jimmy Yeary:And one of the things, there are societies and groups of people all over the world that will practice thinking, have discussions about, like like you and I, if we got together every day, and we just had a discussion about, okay, we woke up today, but now one day we're not going to. Yeah. But, us talking about that, overwhelmingly, it shows, and when you practice it, it proves positive. Is that, that makes you a happier person. Oh.
Jimmy Yeary:Because you get into such a state of gratitude. Yeah.
Sam Darc:You know what? You're fully present.
Jimmy Yeary:I am you're fully present. I am there is gonna come a day, no I don't know anybody that's lived forever, who's 200 years old to you. And so, if there is going to, you know, woke up today, Won't one day. Woke up today. Won't one day.
Jimmy Yeary:Oh, man, I wanna really make sure that I don't get aggravated over silly stuff. Yeah. I wanna really make sure that everybody that I love knows I love them. I wanna make sure that I form those relationships and help people that need help and not get so caught up in myself that I don't help those people that need help.
Sam Darc:Yeah.
Jimmy Yeary:And because we're all just kinda, you know, walking through a road of uncertainty and have no idea what's around the corner. And so, it's, you know, when it just makes it just gratitude becomes more prevalent when I think like that. Yeah. And and I think it's good for everybody to do that. Even though it's uncomfortable, I think it's a good way to go.
Jimmy Yeary:Okay. Yeah. We did wake up. We're here today, and I'm gonna make this the best day I can.
Sam Darc:Yeah. So you you came into Team Ziegler with a with a really cool message of the power of storytelling as an ability to connect with other people. And, it's interesting. You're an accomplished singer songwriter, live in Nashville. You've got the life from our perspective.
Sam Darc:You know, you you don't need to come do this, but that that's kinda your gift to us today. What made you decide to kinda take this on, this message? Why do you travel around the country sharing it? And then you provided some practical ideas about how to use it. How have you seen this kinda change the world?
Jimmy Yeary:Yeah. I just, again, I I truly, you know, it's like what is what's my intention? What do I want to do? What brings about joy to me? What makes me feel like I'm I'm I'm here, I'm I'm fulfilling a purpose?
Jimmy Yeary:And it really is, it's, you know, that for me. About 10 years ago, I was riding with some of the biggest riders in Nashville. Some of which I didn't want to ride with. Mhmm. But I was compromising, joy, honestly.
Jimmy Yeary:Mhmm. To kind of follow this this this riding with these people that Following the money. Following the money is precisely what I was doing. But I was just not fulfilled. And so, what I didn't wanna do is I didn't want to, go too far down that road and compromise myself too much at all.
Jimmy Yeary:And I just woke up one day and I thought, I'm gonna start, you know, I want to I love to teach. Yeah. And I love doing songwriting shows, and I was doing some songwriting teaching, but I want to start talking about a message that I had about the power of these stories that I write and why they work. And then, you know, because I'd have these conversations in small groups, or songwriting seminars, or what have you. And so, I just really started, putting together a, preparing myself for making sure that preparation came before opportunity.
Jimmy Yeary:Yeah. And so, because, I I feel like, oftentimes, if you have a dream, get prepared. Yeah. If you get prepared, your mindset typically, attracts the opportunities. Yeah.
Jimmy Yeary:So, which the, well, the opposite of that is is not usually productive. Yeah.
Sam Darc:You know, I wanna be
Jimmy Yeary:a speaker, and I wanna have a message, and I'll wait for the opportunity, and then I'll come up with a with a talk. No. So, I put it really had it really well together, and then there's a dear friend of mine, Andy Andrews, who's a accomplished, millions of books, great author, The Traveler's Gift, The Notice Here. He's just a wonderful, a dear friend of mine and he called me one day and he said, hey, you know what, you know, you've done a couple songwriting shows and you talk and I hear you talking. I don't know if you know this or not, but you're really a speaker.
Jimmy Yeary:Mhmm. And I said, I said, well, okay. And he said, I want you to come speak for a group, this this, just a just a huge, organization. Yeah. And, and I and he said and so at first, he was gonna tell me kind of what maybe I should do.
Jimmy Yeary:And he said, hey, you wanna? I said, no. I got it. I'm ready. Let's do it.
Jimmy Yeary:He went, okay. So I was prepared for that opportunity. Yeah. And I went and did that. And then it was just it was, that was it.
Jimmy Yeary:I was ready. I was I was off and running. So and I love it more than anything. I love it, it's it's my it's the funniest thing to do today to come in and open some people's eyes to how awesome their life is and their stories, and how they can use those stories and their experiences to connect with other people.
Sam Darc:And it was incredible to hear how easily you went around the room and collected experiences, emotional moments from each one of our team members, and then turned that into a song. Yeah. And then the emotion that that song evokes as you think about the different people who are represented in that. Dan, singing at church, the football story. You went further in.
Sam Darc:We knew more about the story than was actually in the song. But it created a depth that's incredible. You're not suggesting for people to go create songs, but you're suggesting they, what are you suggesting that people do to become more vulnerable as they share those songs?
Jimmy Yeary:Well, I mean, in every group that I I I give one of these talks, and even in the group today, you could, whether you realize it or not, this group is a closer, tight knit group than it was before Yes. Before that. Because we
Sam Darc:knew more about each other.
Jimmy Yeary:You knew things about each other that the vast majority of everybody in here didn't know. Yeah. And you think that stuff is sort of trivial and then really is not that significant. It's it's it's incredibly significant. Yeah.
Jimmy Yeary:It's very important to me. I mean, we don't know each other great. Right. Right? We we know each other.
Jimmy Yeary:We've we've had, limited amount of conversation. Yeah. But the more I know about your story, the more I know about your relationship with your parents, what you did as a kid. Yeah. What sports did you play?
Jimmy Yeary:Yeah. What did your front yard look like? Who was your best buddy? Yeah. When did you learn to ride a bike?
Jimmy Yeary:What was your, you know, what's your favorite hobby today? Well, I mean, the more I know about that stuff, the more I connect with you and the and the and the and the more we become friends. Whether we realize it or not. And friends help friends. You know, if I just saw you in passing, or we just talked in the hallway, and and somebody goes, hey, you know, he's got a flat tire and he needs some help.
Jimmy Yeary:I I might pass the buck, you know, because
Sam Darc:I'm pretty busy. Call roadside assistance. Yeah.
Jimmy Yeary:But I mean, if I get a call now and you're stranded, I'm I'm I'm like, with that going, I gotta go help him out. Yeah. You know, it's just friends help friends. They just, you know, there's just, you know, there's another human that needs a that's having some trouble and I think I need to go help him out. But see, in business that's so awesome because people, you know, you can have an amazing product and tell me how awesome your product is, but I really don't care all that much.
Jimmy Yeary:I mean, I do, but it's like, okay, so but everybody's got the best product in town. Who cares? Yeah. You know, but if but if you if if you utilize your story and you connect with me and you're vulnerable and authentic and I go, dad come in, he's just a regular old guy.
Sam Darc:Yeah.
Jimmy Yeary:Well, the next time I wanna go, you know, do something and wanna buy a vehicle, well, I'm going to you. Yeah. Because I'm like, with that gun, I don't really wanna go to talk to a stranger. I want somebody that I'm friends with. Yeah.
Jimmy Yeary:And that's typically what we do. We we work with people and and and buy from people and and follow people that we trust.
Sam Darc:Yeah. Which is so interesting. One of the things that I thought of as you were sharing your message is I thought about different ways I could be more vulnerable with people around me at work and customers and clients and everybody else. And then I had this thought of, no, I'm not gonna do that because that's burning them with a part of myself or a story or an element. Have you ever had somebody come back to you and go, Jimmy, you know, this vulnerability stuff, that's great, but I got burned.
Sam Darc:Or you know what, I overshared. Or I shouldn't have, you know people really aren't that interested in each other's story. Have you ever had that, or what what what would you tell to somebody that is saying, hey. That first step is kind of tough, right, to become vulnerable?
Jimmy Yeary:It is tough. I will say that it's so beneficial and so productive to be to to utilize. Because I often say as a leader, as a, I mean, to be knowledgeable, to be, you know, to have it together, to, you know, to to to I mean, all of this stuff is important, but but if, to be strong and and but if you're but that vulnerability, if you're just strong, and you just have an air of strength and knowledge, and you're just cool, and you just got it together, and everything seems to work for you, I cannot relate with you. Yes. I'm intimidated by you.
Jimmy Yeary:Yeah. I don't I don't feel like I can come to you with the issues that I have Yeah. That that oftentimes need to be laid out on the table so that problems can be resolved. I just there's there's that only goes so far. Yeah.
Jimmy Yeary:So I'm not just saying go around just, you know, just crying and whatever. Yeah. But as a leader, more so than than the even, you know, maybe than other people. It's like, when people look up to you, that's when that's when it's the most important to be vulnerable. Because then they go, they know you're cool, they know you got it together, they know you know what you're talking about, they want to impress you.
Jimmy Yeary:But if you can be vulnerable and and and if you're having a bad day, maybe just express. Hey, I'm having a crappy day.
Sam Darc:Yeah.
Jimmy Yeary:You know what? I just, I'm aggravated, I got this going on, and dada dada. Yeah. Anyway, y'all didn't let you know that.
Sam Darc:Yeah.
Jimmy Yeary:And then there's something about, oh, that doesn't take away from the fact that you're smart Yeah. And you're cool, and you got it together, and your wife's real pretty. Yeah. It just lets me know that, hey, if he has troubles today, well, he's just like me. Yeah.
Jimmy Yeary:And that's an and that makes you more approachable, and and growth is more, can be accomplished, I think, at a greater level.
Sam Darc:Vulnerability is strength in that way. Even though it's Yes. Not easy. It's simple, but not easy, and it does take that first step, which can be tough for some people.
Jimmy Yeary:Which it can be uncomfortable. Yeah. But when you're uncomfortable Yeah. You find out your strengths and your weaknesses. Oh.
Jimmy Yeary:Yeah. And when you find out your strengths, you get more confident. You find out your weaknesses, you know what to improve on.
Sam Darc:That's good.
Jimmy Yeary:So I tell people come up to me, and they did it today. You know, it's like, he's like, my boy sings and what should I tell my boy? What's a, you know, what's a great piece of advice? Cause he's really good. Yeah.
Jimmy Yeary:You know, just coming from a dad. Yeah. You know, he's really great. Yeah. And I mean, I hear that all the time.
Sam Darc:They are. They all
Jimmy Yeary:are. Yeah. What's one piece of advice you could give to him to make him better? Yeah. And, and I always say, listen, you know, talent, perseverance, practice, all this stuff is is important.
Jimmy Yeary:Absolutely. But more so, far and above anything else is growth. You is is the level at which fear disappears, the quicker rate at which you will grow. So, if you can get rid of fear, the more fear you can get rid of, the quicker you're gonna grow. Well, fear is being uncomfortable.
Jimmy Yeary:Discontent is a primary ingredient in progress. So the more you can be uncomfortable Yeah. Well, in your being uncomfortable, you find out your weaknesses and your strengths. Every single time. I can get up in front of a bunch of people that scare me to death, and that's the greatest thing I can do.
Jimmy Yeary:Because up in front of those people, where I am uncomfortable, I am learning. Oh, I might I'll come out of that situation going, you know what? I'm pretty good at this, this, and this. Yeah. But I'm not so great at this, this, and this.
Jimmy Yeary:I can now grow.
Sam Darc:Yeah.
Jimmy Yeary:Because of but if I hadn't entered that uncomfortable zone You would
Sam Darc:have known.
Jimmy Yeary:That growth would not have happened. I would have only suspected what my strengths were and my weaknesses were. Yeah. The more you can get uncomfortable, the faster fear will disappear, and the faster rate of growth, you will experience.
Sam Darc:That is powerful. Yeah. That is powerful. So, we talk about these stories, and we talk about vulnerability to connect. And we talk about our salespeople and customers.
Sam Darc:So we're in the automotive industry. The thing that's been on everybody's minds for the past couple decades is technology is going to replace a salesperson. It's just gonna do it. The computers and AI is gonna become better. Yeah.
Sam Darc:I thought about you as you were sharing your message. AI is an issue in your world. People think that AI is going to replace songwriters and singers. Talk to us about how you view that and technology, artificial intelligence's ability to connect if if it is there at all.
Jimmy Yeary:You know, that's probably I'm probably not smart enough. Okay. To only I mean, but yeah, I mean, you know, I've experimented with it, just seen I mean, you know, in so much that it's, you know, it's it's I mean, will there come a point at which you can come up with and spit something out that that, you know, that, that's sort of, you know, one is hard, and one isn't. You know, I don't think you're ever going to be able to to match what a what a heart can do.
Sam Darc:Yeah.
Jimmy Yeary:And, I mean, it's just listen, AI can't can't, can't tear up when they talk about their, you know, their leaving their daughter. Yeah. You know, when when you have to go out on the road. AI can't bring back, you know, that memory of being Yeah. There and and one present underneath the Christmas tree that was a pack of lifesavers, but it was the greatest Christmas Yeah.
Jimmy Yeary:Of your life, you know. It's it's just memories, you know, again, I say retrieve it till you believe it. Steal it till you feel it. AI can't go back in time and pull up those memories and create words and lyrics that are felt so other people can feel and create emotion and make eyes water. Yeah.
Jimmy Yeary:It ain't it'll never do that. And, that is the key to connection. That is people wanna know that you're a little bit broken, and AI's too fixed. Yeah. That's that's what I believe.
Sam Darc:So and it's interesting because we felt that same way in the automotive industry is buying a car is a significant enough experience that it's still ultimately a human experience, to your point, one of connection. And AI can help get all the information we need to get to deliver best to the customer.
Jimmy Yeary:Right.
Sam Darc:But the heart at the end is just not there. Right?
Jimmy Yeary:Yeah. I bought my truck from a guy. I went to a truck dealership. I do not like people that sell vehicles. When I go, they make me nervous.
Jimmy Yeary:And they and I know they're gonna sell me something. So I would never go to a parking lot to buy a truck. Yeah. But I but I went one day, and I stopped, and I saw this truck I loved. And and so, you know, and so I went into this parking lot, and here come this guy coming at me.
Jimmy Yeary:And I was like, oh my gosh, no. I don't wanna do it. And and, and so, I I he comes up and he goes, hey, Nieta. He said, what you doing? And I was like, oh gosh.
Jimmy Yeary:I said, well, I'm just I'm looking for a truck, you know, and he said, yeah. He said, well, what do you do? And I thought, oh, gosh. Need crushes. I don't want to tell them what Okay.
Jimmy Yeary:So I said, oh, I'm just, you know, I'm in music a little bit, whatever. Yeah. He said, you know what? I I was in music. He said, I he said, I moved here to be in music and actually got a gig down at Tootsie's and he said, I was down there and I played for about a week and a half.
Jimmy Yeary:Every night for about a week and a half in a little band, I was playing guitar. He said, and I had a couple of songs I wrote and I sung those songs and nobody seemed to like them. But he said, I just had a baby at the house and mama wasn't happy and taking care of the baby by herself and I was drinking too much. And so he said, so anyway, I said forget that. I'm not gonna do that.
Jimmy Yeary:So I I gave up on
Sam Darc:Go sell cars.
Jimmy Yeary:Gave up on that dream, and he said, and here I am. I've been selling cars. I've been loving it. Anyway, listen. Here's a guard.
Jimmy Yeary:Just call me if you need anybody. Alright? And I said, alright. And he left and I went, okay. Well, 2 months went by and I woke up one day and I told my wife, I said, you know what?
Jimmy Yeary:I wanna buy a truck. I think today, I'm tired of waiting. I want a truck.
Sam Darc:Yeah.
Jimmy Yeary:And, and I said, and I know where I'm going to.
Sam Darc:Yeah.
Jimmy Yeary:I went to that dealership
Sam Darc:Yeah.
Jimmy Yeary:Pulled in that parking lot, got in there, and walked inside, and all these guys wanted to talk to me. And I said, nope. There he is. Come here. And he come over and we worked out a deal and I bought a truck that day.
Jimmy Yeary:Yeah. You you buy you wanna hang with, you wanna work with people you trust. And I trusted him and connected with him. I wanted to buy a truck from a human. And he was human to me.
Jimmy Yeary:Yeah. He was my buddy. Yeah. He was my friend. I've been out too late.
Jimmy Yeary:I've had a baby at home when I shouldn't, when mama was there. Yeah. I've I've, you know, I've had my dreams go up and smoke Yeah. And had to change jobs. I just that is so important.
Jimmy Yeary:So that's something, hey, I'll never be able to do. No. Who? Ever. And and
Sam Darc:he did a good job in what was that conversation initially, 10 minutes or 5 minutes or what? He hit every point. He was great. Like But when I went in him at the end. Right?
Jimmy Yeary:Well, when I went in the office to sign all the paperwork, and I saw all these awards on his wall Yeah. I thought, you little booger. Yeah. You got something figured out. Yeah.
Jimmy Yeary:But see, there's nothing wrong with having
Sam Darc:There's nothing wrong with that.
Jimmy Yeary:Well, listen, it's because all you're doing is a win win win. You're just you're connecting with people. You're, you know, neuroscience overwhelmingly shows us too that when you tell your story, it's told from such a place of authenticity. The dopamine levels raise, you're happier. People, he see their story and they're happier.
Jimmy Yeary:So your story makes them happier, you're happier, everybody's happier. There's a connection, there's a friendship, and progress and success is Yeah. A a byproduct.
Sam Darc:So you had dinner with 1 person there, and I saw a special connection between you and he. Talked to me about that and how that happened. Chris Snyder, the guy standing up at the very back. Yes. He said, I'm saving you to the end.
Sam Darc:Yeah. Larger than life personality. Yeah.
Jimmy Yeary:Yeah. He just he's got amazing stories. Yeah. You know? And and he
Sam Darc:And he connects on that vulnerability too. Right? He does.
Jimmy Yeary:Sips tied, double handcuffs. Yes. Yes. He's more vulnerable than he lets on. Yeah.
Jimmy Yeary:And and and I find that people like that that have sort of a tough, outer shell. Yeah. You know, they tend to be the ones that when you get when you earn their trust, really those tend to be the ones. Like him, he came up at the end and gave me a hug, and Yeah. You know, and was you could see his you could see it in his eyes.
Jimmy Yeary:I mean, he was just, when that song, I sent him a song that I wrote, called, I Will, about my daughter. And, well, there's a song I have out right now called, She's Somebody's Daughter. And I had him say, go listen to it later. And, he was talking to me about that song and how it, you know, it teared him up and Yeah. You know, he's not gonna talk about that stuff to anybody.
Jimmy Yeary:No. No. But but he was opening up to me, and you could see everything in his eyes. You could see you could see his heart. And, and, but, those are the ones that I enjoy.
Jimmy Yeary:You know, I've seen men that seem like the toughest men in the room shed a tear Mhmm. When they start telling their story. And, they would never in a 1000000 years believe that that has power and and significance and relevancy until they do it. And they and everybody in the room, they suddenly see that everybody is is even more on their team.
Sam Darc:Yeah.
Jimmy Yeary:And has connected with them even more, and they see the power of that. And then that just continues to to to that proof just helps them, I hope he leaves. And everybody leaves and understands. Hey. Get uncomfortable.
Jimmy Yeary:Get afraid. Tell your story. Tell your story. Make that friendship. Be vulnerable.
Jimmy Yeary:Not everybody's going to connect with you on a level. This isn't an all proof success, strategy. Yeah. But I am telling you that you will exponentially connect with more people, in and out of your business, in and out of your life, in and out of your family, with your kids, with your spouses. When you are vulnerable, when you are knowledgeable, and you have strength, but you have that vulnerability, and you utilize your story.
Jimmy Yeary:To remind people they're not alone. You ain't the only one going through something. You have bad days, so do I. You have good days, so do I. You miss your mama, your daddy, so do I.
Jimmy Yeary:You know, it's, you get stuck in traffic and you wanna just cuss somebody out, so do I. It's like, but the more that we know that about one another, the more we go, hey, I like that guy. I like that gal. Yeah. Hey, I wanna go do something with I wanna I wanna do business with somebody.
Jimmy Yeary:I wanna follow Hey, I wanna call them. That's who I wanna deal with Yeah. Because I wanna deal with a human. Yeah.
Sam Darc:It's interesting. And and we crave and we need that now more than ever. And yet, things like social media where meant to look perfect Right. Try to kill that because we need to look perfect. We need to look, you know, well dressed, say the right thing, not no cancel.
Sam Darc:How do you deal with those 2 separate challenges? The perfection of public exposure personality and and and the value of authenticity to connect and be part of things that
Jimmy Yeary:Yeah. I mean, you know, I mean, that's a that's a that's a really long conversation too, but So it's a separate podcast. Well, you can it's pretty undeniable, the research showing the level of of compromise to our emotional well-being when it comes to seeing that all the time. You can't help but start if you spend any significant amount of time at all, focused on social media, you are going to suffer with comparing yourself to others. You're gonna suffer with, man, I really don't have it together because everybody else seems like
Sam Darc:they do. Comparison is the thief of
Jimmy Yeary:joy, Abraham. It is the thief of joy. That is correct. Yeah. And so, and that's what that does, you know.
Jimmy Yeary:I've often thought it would be incredible to have a platform where everybody does nothing but just post all their crap. Just, you know, hey, as soon as you wake up, you know, before you go to the mirror or do anything, just, you know, get dressed. But, take a picture of you, take a selfie, post it.
Sam Darc:The problem is is then it would become competition to have the worst. Right? And so, like, what the beauty of what you're talking about is it is so personal 1 on 1. Well Most of them.
Jimmy Yeary:Well, the 1 on 1 is important. Right? Because even if you get on social media and you start whining about stuff that's going on that is significant and and and real Yeah. You know, then nobody wants to hear that. Because that's not why people are on social media.
Jimmy Yeary:Right. People are on social media to promote. Yeah. They just are. And they're on social media to to, like, you you know, it's always funny to me when it's like, you know, like, even with songwriters sometimes, I won't throw anybody on the bus.
Jimmy Yeary:But like, you might have somebody, or whatever success, you know, it might be, hey, sold 3 cars today. God sure is good. Yeah. Yeah. Yeah.
Jimmy Yeary:Yeah. Yeah. He's good. Yeah. Yeah.
Jimmy Yeary:Anyway, have have a blessed day. I'm just like, you just want everybody to know Yeah. That you use all 3 cars. Yeah. Yeah.
Jimmy Yeary:And so And
Sam Darc:you're humble.
Jimmy Yeary:And you're humble. Yeah. Even though that's not the case. Well, it's it's like it's like it's just a it's it's a it's a form of self promotion. And then I get it.
Jimmy Yeary:And it's hard not to fall victim to that and and and give into that. And and, you know, because there's ways to use it. You gotta have it. I mean, you know, it's it's a part of business now and and promotion. But but, yeah.
Jimmy Yeary:But one is, you know, that 1 on 1, you know, that one on one. It's, where there's no if I'm just speaking to you, and I'm coming to you, and you and I know each other, and we know our successes, and we and I come to you and I'm like, hey dude, I'm just gonna tell you. I'm just I'm dealing with an issue. I don't know what's going on, but I'm I'm really bothered by this thing anyway. I don't know.
Jimmy Yeary:But thanks for listening, man. I just Yeah. You're gonna go, that's he's just a
Sam Darc:Regular guy.
Jimmy Yeary:And you're probably going to to meet my story with a story, which is incredibly powerful. Yeah. You might just go, you know what, I'm going through this thing, now it's over here. Yeah. And suddenly, we're both we're just friends.
Sam Darc:Now we're connected.
Jimmy Yeary:We're connected.
Sam Darc:Yeah. How cool is that? Well, I I gotta tell you, thank you so much for being here at Team Ziegler, for speaking to us, for sharing with us the power of a story. And the power the story has to connect. The power of music has to connect.
Sam Darc:Thanks for talking through all of this with us. Last question.
Jimmy Yeary:Yeah.
Sam Darc:Does it get easier to write songs for you? You whip that you whipped that song out about our team so quickly, and we'll share that here on the podcast if that's okay.
Jimmy Yeary:Yeah. Absolutely.
Sam Darc:You you did it so quickly. Yeah. That it it is it easier now? It's not really.
Jimmy Yeary:Okay. Yeah. I still have to do certain things to stay prepped. Yeah. To stay, you know, I'll leave you with this.
Jimmy Yeary:Yeah. And I think it's a great thing for everybody. You know, we're all the best we can be when we are when we have peace of mind. Oh. Right?
Jimmy Yeary:And so, I look everyday, I think about this. I I imagine I have a little bag of emotional pennies. I have a 100 emotional pennies inside of a bag. Okay? Yeah.
Jimmy Yeary:And if I get up and my spouse or my kids do something, and I choose an unworthy battle, and I get aggravated, and I just and it's this for a second, it's like I'm I reach in and I take 20 of my 12 of my pennies out. Yeah. If I'm in traffic and somebody bothers me, and I'm worried at the same time because I gotta be somewhere and don't have an idea, and I'm wondering what they're gonna think, and I'm worried about what somebody you know, I lose pennies. Yeah. And I lose pennies until, before you know it, I'll show up and need to be creative and I've got 4 pennies in my little bag.
Jimmy Yeary:And so, I can't do that with 4 pennies. In fact, I need as close to a 100 pennies as I can get. Yeah. So I'm real careful about so when you say, is it hard today? Is it easier today?
Jimmy Yeary:If it's easier today, it's only because I've learned to manage my stress levels. Yeah. And so, I've learned to make sure that I am creatively, emotionally, as as as fine tuned as I can be. Which means that when someone all the stuff that's out there that can aggravate us, that's easily accessible if we want it to be. I just I kinda disregard all that, I focus on the blessings, I keep my pennies, and then I'm able to be the most productive every day that I can be.
Sam Darc:So the answer to this could be an entirely different podcast, but just real quick, because everybody, we deal with the same challenge. We show up for customers every single day, and we have to have a 100 pennies in the business. Yes. What are the top three things you do to get back to a 100 before you sit in front of a customer, or you sit in front of an audience, or you sit in front of that blank piece of paper to write? Yeah.
Sam Darc:You get back what's what are the 3 Well, you're saying
Jimmy Yeary:if you if you lose the pennies Yeah.
Sam Darc:Yeah. If you lose You're like, hey, you're not gonna lose the pennies.
Jimmy Yeary:I my objective is not to lose them.
Sam Darc:Got it. Okay.
Jimmy Yeary:Yeah. Now if I do, you know, I try to get over disappointment quicker than my competitor.
Sam Darc:Okay.
Jimmy Yeary:I focus on that a lot. Yeah. That's too
Sam Darc:much to fail.
Jimmy Yeary:Well, if I do something, to, you know, that I really messed up, it's really easy to get focused on that. It's kinda like golf. You hit a bad shot, it messes up your next shot. It messes up the next shot. Yeah.
Jimmy Yeary:And so, the quicker I try to get over it, because I get told a lot of times that, hey, oh, yeah. You thought he was getting a single on Tim McGraw. You're not getting it. Oh, you thought he was getting that cut on Kenny Chesney? Ain't happening.
Sam Darc:Yeah.
Jimmy Yeary:Oh, yeah. But now you gotta write with so and so. So get in there and be productive. Yeah. And that can be emotionally damaging and a huge hindrance.
Jimmy Yeary:And and and you want to just go throw your hands at them and go, I'm not doing it today. I'm not riding today. I'm not gonna be productive today. Yeah. But if I can get over that quicker Yeah.
Jimmy Yeary:Than the other riders, then I've got a better chance of getting this on with Chezzy's next record. Yeah. And so, so yeah. So how do you put the pennies back in? Get over disappointment as quick as you can.
Jimmy Yeary:Focus on your your blessings, and, forgive yourself, love yourself. And, yeah, and just, you know, there's it's that sort of stuff. It's that, you know, but again, most important that you got the pennies, better not to lose them.
Sam Darc:Yeah. That's awesome. Well, thank you again so much.
Jimmy Yeary:Thank you.
Sam Darc:Appreciate you. Yes. Great message. Appreciate y'all. So thank you, everybody.
Sam Darc:A special thanks to Jimmy Urie for participating in this week's podcast. Until next week, how are you driving vision today?