Below the Surface

How does Linear build a $1B+ business with under 200 people, without a culture of burnout? 

Cristina Cordova is COO of Linear, the product development system for teams and agents. Before Linear, Cristina was an early employee at Stripe, helping scale the company from under 30 employees to over 3,000, and later helped build partnerships at Notion.

In this episode, Cristina joins host Joelle Emerson to discuss why Linear has explicitly rejected the 996 culture common in tech startups. She explains why Linear treats headcount as a deliberate choice rather than a byproduct of growth, why the company's hiring bar is about learning ability and risk-taking rather than resume checkboxes, and why focus, not raw output, is Linear's real competitive advantage.

They also discuss Linear's paid work trials, how the company organizes engineering into project-based "collapsible teams," and why investing in brand early pays off for years.

If you're thinking about how to build a high-performing team without overhiring, or how to design a hiring process that actually predicts success, this conversation is for you.

What is Below the Surface?

Below the Surface is a show about what the world's best companies are doing right now to build high-performing teams. Each episode, Joelle Emerson (co-founder and CEO of Paradigm) talks with a leader who's rethinking people, talent, and culture. Conversations consider how AI is reshaping work, what hiring should look like as organizations evolve, and how to create the conditions for performance. If your work touches people, talent, or culture, this one's for you.

Kind: captions
Language: en


We<00:00:00.880> want<00:00:01.040> to<00:00:01.199> hire<00:00:01.600> only<00:00:02.399> really<00:00:02.720> great<00:00:02.960> people

We want to hire only really great people

We want to hire only really great people
and<00:00:03.919> we<00:00:04.160> don't<00:00:04.319> want<00:00:04.400> to<00:00:04.560> hire<00:00:05.120> just<00:00:05.440> bodies<00:00:05.920> to

and we don't want to hire just bodies to

and we don't want to hire just bodies to
fill<00:00:06.400> seats.<00:00:06.879> For<00:00:07.120> us,<00:00:07.279> it's<00:00:07.520> not<00:00:07.680> just<00:00:07.839> like

fill seats. For us, it's not just like

fill seats. For us, it's not just like
did<00:00:08.320> we<00:00:08.480> ship<00:00:08.720> more,<00:00:09.040> did<00:00:09.200> we<00:00:09.280> do<00:00:09.440> more,<00:00:09.840> but

did we ship more, did we do more, but

did we ship more, did we do more, but
like<00:00:10.320> did<00:00:10.559> we<00:00:10.719> actually<00:00:11.040> ship<00:00:11.280> the<00:00:11.599> right

like did we actually ship the right

like did we actually ship the right
things?<00:00:12.800> And<00:00:13.040> so<00:00:13.519> for<00:00:13.759> us,<00:00:14.080> I<00:00:14.320> think<00:00:14.480> it's

things? And so for us, I think it's

things? And so for us, I think it's
always<00:00:15.200> been<00:00:15.360> about<00:00:15.759> focus,<00:00:16.400> like<00:00:16.640> did<00:00:16.800> we

always been about focus, like did we

always been about focus, like did we
work<00:00:17.039> on<00:00:17.199> the<00:00:17.359> right<00:00:17.520> things<00:00:17.680> this<00:00:18.000> year<00:00:18.320> and

work on the right things this year and

work on the right things this year and
did<00:00:18.720> we<00:00:18.880> do<00:00:19.039> them<00:00:19.520> well?<00:00:20.080> So<00:00:20.320> I<00:00:20.560> think<00:00:20.640> there's

did we do them well? So I think there's

did we do them well? So I think there's
ultimately<00:00:21.520> like<00:00:21.760> a<00:00:22.000> trust<00:00:22.560> in<00:00:23.119> remote

ultimately like a trust in remote

ultimately like a trust in remote
culture<00:00:24.080> that<00:00:24.400> exists<00:00:25.039> around<00:00:25.439> how<00:00:25.680> people

culture that exists around how people

culture that exists around how people
work<00:00:26.240> and<00:00:26.480> working<00:00:26.960> for<00:00:27.279> whatever<00:00:27.760> schedule

work and working for whatever schedule

work and working for whatever schedule
kind<00:00:28.640> of<00:00:28.800> makes<00:00:29.039> sense<00:00:29.199> for<00:00:29.359> them.<00:00:29.840> While<00:00:30.160> all

kind of makes sense for them. While all

kind of makes sense for them. While all
of<00:00:30.400> these<00:00:30.640> AI<00:00:31.039> tools<00:00:31.359> are<00:00:31.519> great,<00:00:32.000> I<00:00:32.320> think

of these AI tools are great, I think

of these AI tools are great, I think
they're<00:00:32.960> creating<00:00:33.360> just<00:00:33.600> like<00:00:33.840> more<00:00:34.239> and<00:00:34.559> more

they're creating just like more and more

they're creating just like more and more
and<00:00:35.680> sometimes<00:00:36.239> actually<00:00:36.559> what<00:00:36.800> you<00:00:37.040> need<00:00:37.200> is

and sometimes actually what you need is

and sometimes actually what you need is
less.<00:00:37.920> I<00:00:38.160> think<00:00:38.239> we'll<00:00:38.480> look<00:00:38.640> back<00:00:38.800> on<00:00:38.960> that

less. I think we'll look back on that

less. I think we'll look back on that
and<00:00:39.280> and<00:00:39.600> think<00:00:39.840> very<00:00:40.079> differently<00:00:40.559> about

and and think very differently about

and and think very differently about
like<00:00:41.520> wanting<00:00:41.840> to<00:00:42.000> build<00:00:42.160> a<00:00:42.320> company<00:00:42.559> where

like wanting to build a company where

like wanting to build a company where
people<00:00:43.200> can<00:00:43.440> spend<00:00:44.239> their<00:00:44.559> lives<00:00:44.960> and<00:00:45.360> do

people can spend their lives and do

people can spend their lives and do
great<00:00:46.320> work<00:00:46.640> that<00:00:46.960> they're<00:00:47.200> going<00:00:47.280> to<00:00:47.440> be

great work that they're going to be

great work that they're going to be
proud<00:00:47.760> of<00:00:47.920> for<00:00:48.160> years<00:00:48.719> rather<00:00:49.039> than<00:00:49.360> spinning

proud of for years rather than spinning

proud of for years rather than spinning
through<00:00:49.920> companies<00:00:50.399> in<00:00:50.719> like<00:00:51.360> 12<00:00:51.600> to<00:00:51.840> 18<00:00:52.239> month

through companies in like 12 to 18 month

through companies in like 12 to 18 month
cycles<00:00:52.800> and<00:00:52.960> getting<00:00:53.199> burned<00:00:53.440> out<00:00:53.520> and<00:00:53.680> then

cycles and getting burned out and then

cycles and getting burned out and then
moving<00:00:54.000> on<00:00:54.160> to<00:00:54.320> the<00:00:54.480> next<00:00:54.640> one.

moving on to the next one.

moving on to the next one.
I'm<00:00:57.280> Joel<00:00:57.680> Emerson<00:00:58.320> and<00:00:58.559> this<00:00:58.800> is<00:00:59.039> Below<00:00:59.359> the

I'm Joel Emerson and this is Below the

I'm Joel Emerson and this is Below the
Surface<00:01:00.320> where<00:01:00.559> we<00:01:00.719> dig<00:01:00.879> into<00:01:01.120> what<00:01:01.280> the<00:01:01.520> most

Surface where we dig into what the most

Surface where we dig into what the most
innovative<00:01:02.320> companies<00:01:02.719> in<00:01:02.879> the<00:01:03.039> world<00:01:03.359> are

innovative companies in the world are

innovative companies in the world are
doing<00:01:03.920> to<00:01:04.159> build<00:01:04.400> high<00:01:04.640> performing<00:01:05.040> cultures

doing to build high performing cultures

doing to build high performing cultures
right<00:01:06.159> now.<00:01:06.720> My<00:01:06.960> guest<00:01:07.119> today<00:01:07.360> is<00:01:07.600> Christina

right now. My guest today is Christina

right now. My guest today is Christina
Cordova.<00:01:08.880> Christina<00:01:09.520> built<00:01:09.840> partnerships<00:01:10.479> as

Cordova. Christina built partnerships as

Cordova. Christina built partnerships as
an<00:01:10.880> early<00:01:11.119> employee<00:01:11.439> at<00:01:11.680> Stripe<00:01:12.159> and<00:01:12.479> Notion,

an early employee at Stripe and Notion,

an early employee at Stripe and Notion,
and<00:01:13.520> she's<00:01:13.840> now<00:01:14.159> COO<00:01:14.640> of<00:01:14.880> Linear,<00:01:15.680> the<00:01:15.920> product

and she's now COO of Linear, the product

and she's now COO of Linear, the product
development<00:01:16.720> system<00:01:16.960> for<00:01:17.200> teams<00:01:17.600> and<00:01:17.759> agents.

development system for teams and agents.

development system for teams and agents.
Linear<00:01:19.200> famously<00:01:19.759> hit<00:01:20.000> a<00:01:20.320> 1.25<00:01:21.119> billion

Linear famously hit a 1.25 billion

Linear famously hit a 1.25 billion
valuation<00:01:22.799> with<00:01:23.040> only<00:01:23.520> 100<00:01:23.920> employees.<00:01:24.560> Now,

valuation with only 100 employees. Now,

valuation with only 100 employees. Now,
you<00:01:24.960> might<00:01:25.040> assume<00:01:25.280> that<00:01:25.520> achieving<00:01:25.920> this

you might assume that achieving this

you might assume that achieving this
kind<00:01:26.320> of<00:01:26.479> growth<00:01:26.720> with<00:01:26.960> such<00:01:27.200> a<00:01:27.360> small

kind of growth with such a small

kind of growth with such a small
headcount<00:01:28.400> means<00:01:28.640> a<00:01:28.880> brutal<00:01:29.439> 24/7<00:01:30.159> work

headcount means a brutal 24/7 work

headcount means a brutal 24/7 work
culture,<00:01:30.960> but<00:01:31.119> Linear<00:01:31.520> is<00:01:31.680> the<00:01:31.840> opposite.

culture, but Linear is the opposite.

culture, but Linear is the opposite.
They<00:01:32.799> are<00:01:33.040> famously<00:01:33.759> anti<00:01:34.320> burnout.<00:01:34.960> So,<00:01:35.119> how

They are famously anti burnout. So, how

They are famously anti burnout. So, how
do<00:01:35.360> they<00:01:35.520> do<00:01:35.680> it?<00:01:36.400> I'm<00:01:36.720> excited<00:01:37.040> to<00:01:37.280> talk<00:01:37.439> with

do they do it? I'm excited to talk with

do they do it? I'm excited to talk with
Christina<00:01:38.159> and<00:01:38.479> find<00:01:38.640> out.<00:01:39.439> Christina,

Christina and find out. Christina,

Christina and find out. Christina,
welcome<00:01:40.640> to<00:01:40.960> Below<00:01:41.200> the<00:01:41.360> Surface.

welcome to Below the Surface.

welcome to Below the Surface.
Thanks<00:01:42.320> for<00:01:42.479> having<00:01:42.720> me.

Thanks for having me.

Thanks for having me.
So<00:01:43.759> many<00:01:44.000> questions<00:01:44.320> to<00:01:44.560> dive<00:01:44.720> into<00:01:45.439> uh<00:01:45.520> into

So many questions to dive into uh into

So many questions to dive into uh into
today.<00:01:46.560> So,<00:01:46.799> one<00:01:46.960> thing<00:01:47.040> that's<00:01:47.280> been<00:01:47.439> top<00:01:47.600> of

today. So, one thing that's been top of

today. So, one thing that's been top of
mind<00:01:47.920> for<00:01:48.079> me,<00:01:48.880> Linear<00:01:49.439> recently<00:01:49.840> waited<00:01:50.240> into

mind for me, Linear recently waited into

mind for me, Linear recently waited into
a<00:01:51.360> sort<00:01:51.600> of<00:01:51.759> online<00:01:52.240> debate.<00:01:53.280> You<00:01:53.439> know,<00:01:53.600> a<00:01:53.840> lot

a sort of online debate. You know, a lot

a sort of online debate. You know, a lot
of<00:01:54.159> San<00:01:54.399> Francisco<00:01:54.799> startups<00:01:55.200> these<00:01:55.520> days<00:01:55.680> are

of San Francisco startups these days are

of San Francisco startups these days are
like<00:01:56.079> really<00:01:56.240> big<00:01:56.479> into<00:01:56.720> this<00:01:56.880> idea<00:01:57.119> of<00:01:57.680> 996

like really big into this idea of 996

like really big into this idea of 996
culture<00:01:58.960> and<00:01:59.360> you<00:01:59.520> know,<00:01:59.759> hard<00:02:00.000> work<00:02:00.159> is

culture and you know, hard work is

culture and you know, hard work is
proven<00:02:00.640> by<00:02:00.880> like<00:02:01.119> sleeping<00:02:01.439> at<00:02:01.600> the<00:02:01.759> office

proven by like sleeping at the office

proven by like sleeping at the office
and<00:02:02.640> mattress<00:02:02.960> on<00:02:03.200> the<00:02:03.360> floor.<00:02:04.240> And<00:02:04.399> you<00:02:04.640> all

and mattress on the floor. And you all

and mattress on the floor. And you all
have<00:02:05.280> very<00:02:05.600> explicitly<00:02:06.240> and<00:02:06.560> intentionally

have very explicitly and intentionally

have very explicitly and intentionally
talked<00:02:08.479> about<00:02:08.720> taking<00:02:09.039> the<00:02:09.599> opposite

talked about taking the opposite

talked about taking the opposite
approach.<00:02:10.239> That<00:02:10.479> doesn't<00:02:10.640> seem<00:02:10.800> to<00:02:10.879> be<00:02:11.039> your

approach. That doesn't seem to be your

approach. That doesn't seem to be your
philosophy.<00:02:11.760> So<00:02:11.920> tell<00:02:12.160> me<00:02:12.319> more<00:02:12.640> about<00:02:13.520> what

philosophy. So tell me more about what

philosophy. So tell me more about what
work<00:02:14.480> culture<00:02:15.120> and<00:02:15.280> approach<00:02:15.599> to<00:02:15.840> like<00:02:16.080> hard

work culture and approach to like hard

work culture and approach to like hard
work<00:02:17.280> means<00:02:17.920> at<00:02:18.319> linear.<00:02:18.800> What<00:02:18.959> is<00:02:19.040> the

work means at linear. What is the

work means at linear. What is the
culture<00:02:19.440> that<00:02:19.680> is<00:02:19.840> allowing<00:02:20.160> you<00:02:20.319> all<00:02:20.560> to

culture that is allowing you all to

culture that is allowing you all to
achieve<00:02:21.440> so<00:02:21.760> much<00:02:21.920> success?

achieve so much success?

achieve so much success?
Yeah,<00:02:23.280> I<00:02:23.520> guess<00:02:23.599> I'd<00:02:23.920> say<00:02:24.080> a<00:02:24.319> lot<00:02:24.400> of<00:02:24.560> this<00:02:24.800> is,

Yeah, I guess I'd say a lot of this is,

Yeah, I guess I'd say a lot of this is,
you<00:02:25.360> know,<00:02:25.520> by<00:02:25.760> virtue<00:02:26.080> of<00:02:26.400> how<00:02:26.720> our<00:02:27.040> culture

you know, by virtue of how our culture

you know, by virtue of how our culture
started.<00:02:27.920> You<00:02:28.080> know,<00:02:28.160> we<00:02:28.400> started<00:02:28.640> as<00:02:28.879> a

started. You know, we started as a

started. You know, we started as a
remote<00:02:29.680> company<00:02:30.160> with<00:02:30.480> people<00:02:31.120> all<00:02:31.360> over<00:02:31.599> the

remote company with people all over the

remote company with people all over the
world,<00:02:32.319> right?<00:02:33.040> And<00:02:33.360> so,<00:02:34.000> you<00:02:34.160> know,<00:02:34.319> even<00:02:34.560> our

world, right? And so, you know, even our

world, right? And so, you know, even our
three<00:02:35.040> founders,<00:02:35.599> you<00:02:35.680> know,<00:02:35.840> one<00:02:36.080> being<00:02:36.239> in

three founders, you know, one being in

three founders, you know, one being in
Europe,<00:02:36.720> one<00:02:36.879> being<00:02:37.040> in<00:02:37.200> New<00:02:37.280> York,<00:02:37.599> one<00:02:37.760> being

Europe, one being in New York, one being

Europe, one being in New York, one being
in<00:02:38.480> San<00:02:38.720> Diego,<00:02:39.360> and<00:02:39.519> you're<00:02:39.680> like,<00:02:39.840> okay,

in San Diego, and you're like, okay,

in San Diego, and you're like, okay,
well,<00:02:40.319> there<00:02:40.480> aren't<00:02:41.040> uh<00:02:41.360> hours<00:02:42.000> that<00:02:42.239> kind<00:02:42.400> of

well, there aren't uh hours that kind of

well, there aren't uh hours that kind of
work,<00:02:43.200> you<00:02:43.280> know,<00:02:43.440> for<00:02:43.599> our<00:02:43.760> lives<00:02:44.000> where

work, you know, for our lives where

work, you know, for our lives where
we're<00:02:44.400> all<00:02:44.560> going<00:02:44.640> to<00:02:44.800> be<00:02:44.959> working,<00:02:45.680> you<00:02:45.760> know,

we're all going to be working, you know,

we're all going to be working, you know,
at<00:02:46.160> the<00:02:46.400> same<00:02:46.640> time.<00:02:47.599> And,<00:02:48.160> you<00:02:48.319> know,<00:02:48.480> so<00:02:48.640> I

at the same time. And, you know, so I

at the same time. And, you know, so I
think<00:02:48.959> there's<00:02:49.440> ultimately<00:02:49.840> like<00:02:50.080> a<00:02:50.319> trust<00:02:50.879> in

think there's ultimately like a trust in

think there's ultimately like a trust in
remote<00:02:51.920> culture<00:02:52.640> that<00:02:52.959> exists<00:02:53.840> uh<00:02:54.160> around<00:02:54.480> how

remote culture that exists uh around how

remote culture that exists uh around how
people<00:02:55.040> work<00:02:55.280> and<00:02:55.519> working<00:02:56.000> for<00:02:56.319> whatever

people work and working for whatever

people work and working for whatever
schedule<00:02:57.519> kind<00:02:57.680> of<00:02:57.840> makes<00:02:58.080> sense<00:02:58.239> for<00:02:58.480> them.

schedule kind of makes sense for them.

schedule kind of makes sense for them.
So<00:02:59.280> at<00:02:59.519> this<00:02:59.680> point<00:02:59.920> now<00:03:00.080> that<00:03:00.319> we<00:03:00.480> have<00:03:00.640> people

So at this point now that we have people

So at this point now that we have people
in<00:03:02.239> every<00:03:02.720> geography<00:03:03.840> including<00:03:04.239> now<00:03:04.560> not

in every geography including now not

in every geography including now not
just<00:03:04.959> like<00:03:05.120> Europe<00:03:05.360> and<00:03:05.680> North<00:03:05.840> America<00:03:06.159> but

just like Europe and North America but

just like Europe and North America but
like<00:03:06.560> Apac<00:03:07.040> as<00:03:07.200> well<00:03:07.920> people<00:03:08.159> are<00:03:08.400> just<00:03:08.560> going

like Apac as well people are just going

like Apac as well people are just going
to<00:03:08.800> be<00:03:08.959> working<00:03:09.280> at<00:03:09.599> all<00:03:09.760> times<00:03:10.640> and<00:03:10.879> so<00:03:11.519> you

to be working at all times and so you

to be working at all times and so you
know<00:03:11.840> someone<00:03:12.080> is<00:03:12.239> awake<00:03:12.640> doing<00:03:12.959> work<00:03:13.360> at<00:03:13.599> some

know someone is awake doing work at some

know someone is awake doing work at some
time<00:03:14.400> of<00:03:14.640> the<00:03:14.800> day.<00:03:15.360> Um<00:03:15.920> and<00:03:16.159> so<00:03:16.640> facilitating

time of the day. Um and so facilitating

time of the day. Um and so facilitating
a<00:03:17.680> culture<00:03:18.000> where<00:03:18.319> everyone<00:03:18.720> is<00:03:18.879> like<00:03:19.120> in<00:03:19.280> the

a culture where everyone is like in the

a culture where everyone is like in the
in<00:03:19.920> the<00:03:20.159> office<00:03:20.879> for<00:03:21.120> a<00:03:21.360> particular<00:03:21.840> set<00:03:22.000> of

in the office for a particular set of

in the office for a particular set of
hours<00:03:22.720> every<00:03:23.120> single<00:03:23.440> day<00:03:23.680> or<00:03:24.000> 6<00:03:24.319> days<00:03:24.560> or

hours every single day or 6 days or

hours every single day or 6 days or
whatever<00:03:25.519> is<00:03:25.760> just<00:03:25.920> like<00:03:26.080> not<00:03:26.319> something<00:03:26.640> that

whatever is just like not something that

whatever is just like not something that
would<00:03:27.040> ever<00:03:27.440> work<00:03:27.840> for<00:03:28.159> how<00:03:28.400> we<00:03:28.560> started<00:03:28.879> the

would ever work for how we started the

would ever work for how we started the
company,<00:03:29.440> right?<00:03:29.760> So<00:03:29.920> I<00:03:30.080> think<00:03:30.159> you<00:03:30.319> have<00:03:30.400> to

company, right? So I think you have to

company, right? So I think you have to
start<00:03:30.640> with<00:03:30.799> like<00:03:30.959> the<00:03:31.200> foundation<00:03:31.680> of<00:03:31.920> like

start with like the foundation of like

start with like the foundation of like
why<00:03:32.640> it<00:03:32.799> is<00:03:33.040> this<00:03:33.280> way,<00:03:33.680> right?<00:03:34.400> And<00:03:34.640> then<00:03:34.879> I

why it is this way, right? And then I

why it is this way, right? And then I
think<00:03:35.280> a<00:03:35.519> lot<00:03:35.599> of<00:03:35.680> it<00:03:35.920> goes<00:03:36.480> back<00:03:36.799> to<00:03:37.760> a<00:03:38.080> feeling

think a lot of it goes back to a feeling

think a lot of it goes back to a feeling
that<00:03:39.360> different<00:03:39.680> people<00:03:40.000> bring<00:03:40.239> different

that different people bring different

that different people bring different
things<00:03:40.799> to<00:03:41.040> the<00:03:41.280> table,<00:03:41.840> right?<00:03:42.560> Um,<00:03:43.120> if<00:03:43.360> you

things to the table, right? Um, if you

things to the table, right? Um, if you
look<00:03:43.680> at<00:03:43.920> all<00:03:44.159> three<00:03:44.319> of<00:03:44.480> our<00:03:44.640> founders,<00:03:45.200> they

look at all three of our founders, they

look at all three of our founders, they
had<00:03:45.599> all<00:03:45.760> worked<00:03:46.000> at<00:03:46.239> like,<00:03:47.040> you<00:03:47.200> know,

had all worked at like, you know,

had all worked at like, you know,
hyperrowth<00:03:48.080> companies<00:03:48.879> in<00:03:49.519> San<00:03:49.760> Francisco,

hyperrowth companies in San Francisco,

hyperrowth companies in San Francisco,
um,<00:03:51.599> you<00:03:51.760> know,<00:03:52.000> Coinbase,<00:03:52.799> Airbnb,<00:03:53.680> Uber.

um, you know, Coinbase, Airbnb, Uber.

um, you know, Coinbase, Airbnb, Uber.
Um,<00:03:55.120> so<00:03:55.280> they<00:03:55.760> had<00:03:55.920> a<00:03:56.159> sense<00:03:56.400> of<00:03:56.640> like

Um, so they had a sense of like

Um, so they had a sense of like
basically<00:03:57.840> all<00:03:58.000> the<00:03:58.080> ways<00:03:58.319> explode,

basically all the ways explode,

basically all the ways explode,
right?<00:03:59.280> Like<00:03:59.439> what<00:03:59.680> these<00:04:00.000> kinds<00:04:00.159> of

right? Like what these kinds of

right? Like what these kinds of
companies<00:04:00.720> were<00:04:00.959> like,<00:04:01.360> right?<00:04:02.319> And<00:04:02.959> in<00:04:03.200> a<00:04:03.360> lot

companies were like, right? And in a lot

companies were like, right? And in a lot
of<00:04:03.599> ways,<00:04:04.080> I<00:04:04.319> think<00:04:04.640> they<00:04:05.519> thought<00:04:05.760> about<00:04:06.799> um

of ways, I think they thought about um

of ways, I think they thought about um
aspects<00:04:07.920> of<00:04:08.560> their<00:04:08.879> work<00:04:09.599> and<00:04:10.080> said,<00:04:10.480> "Well,

aspects of their work and said, "Well,

aspects of their work and said, "Well,
okay,<00:04:11.519> if<00:04:11.760> we're<00:04:11.920> going<00:04:12.000> to<00:04:12.080> actually<00:04:12.319> start<00:04:12.480> a

okay, if we're going to actually start a

okay, if we're going to actually start a
company<00:04:12.879> of<00:04:13.040> our<00:04:13.200> own,<00:04:13.599> like<00:04:13.840> what<00:04:14.000> do<00:04:14.080> we<00:04:14.239> want

company of our own, like what do we want

company of our own, like what do we want
the<00:04:14.560> culture<00:04:14.879> to<00:04:15.120> look<00:04:15.360> like<00:04:15.519> and<00:04:15.760> to<00:04:16.000> feel

the culture to look like and to feel

the culture to look like and to feel
like?"<00:04:16.799> And<00:04:16.959> then<00:04:17.120> I<00:04:17.280> think<00:04:17.359> they<00:04:17.680> were<00:04:17.759> very

like?" And then I think they were very

like?" And then I think they were very
intentional<00:04:18.720> about<00:04:19.280> how<00:04:19.519> they<00:04:19.759> wanted<00:04:19.919> that

intentional about how they wanted that

intentional about how they wanted that
to<00:04:20.239> be<00:04:20.400> different<00:04:20.959> in<00:04:21.199> some<00:04:21.359> ways<00:04:22.000> uh<00:04:22.160> from

to be different in some ways uh from

to be different in some ways uh from
what<00:04:22.560> they<00:04:22.720> had<00:04:22.880> experienced<00:04:23.360> before<00:04:23.680> and

what they had experienced before and

what they had experienced before and
similar<00:04:24.960> um<00:04:25.120> in<00:04:25.360> other<00:04:25.520> ways.<00:04:26.000> So,<00:04:26.560> I<00:04:26.800> think<00:04:26.880> we

similar um in other ways. So, I think we

similar um in other ways. So, I think we
took<00:04:27.360> out<00:04:27.919> some<00:04:28.160> of<00:04:28.240> the<00:04:28.479> feeling<00:04:28.800> around

took out some of the feeling around

took out some of the feeling around
like,<00:04:29.759> okay,<00:04:30.000> you're<00:04:30.320> expected<00:04:30.639> to<00:04:30.800> work<00:04:30.960> a

like, okay, you're expected to work a

like, okay, you're expected to work a
certain<00:04:31.360> number<00:04:31.520> of<00:04:31.680> hours<00:04:32.080> and<00:04:32.880> uh<00:04:33.040> do<00:04:33.280> these

certain number of hours and uh do these

certain number of hours and uh do these
things<00:04:33.600> a<00:04:33.840> certain<00:04:34.080> way<00:04:34.320> because<00:04:34.800> all<00:04:35.040> three

things a certain way because all three

things a certain way because all three
of<00:04:35.440> our<00:04:35.680> founders<00:04:36.240> have<00:04:36.560> families<00:04:37.199> and<00:04:37.520> want

of our founders have families and want

of our founders have families and want
to<00:04:37.840> spend<00:04:38.080> time<00:04:38.160> with<00:04:38.320> their<00:04:38.560> families<00:04:39.199> and

to spend time with their families and

to spend time with their families and
are<00:04:39.680> doing<00:04:39.840> a<00:04:40.000> startup<00:04:40.320> like<00:04:40.479> later<00:04:40.720> in<00:04:40.960> life,

are doing a startup like later in life,

are doing a startup like later in life,
then<00:04:41.440> maybe<00:04:42.160> you<00:04:42.479> see<00:04:43.360> early<00:04:43.840> 20s<00:04:44.800> uh<00:04:44.960> startup

then maybe you see early 20s uh startup

then maybe you see early 20s uh startup
founders<00:04:45.840> with<00:04:46.080> like<00:04:46.479> no<00:04:46.800> families<00:04:47.280> or<00:04:47.520> no

founders with like no families or no

founders with like no families or no
other<00:04:48.080> responsibilities

other responsibilities

other responsibilities
um<00:04:50.000> running<00:04:50.240> their<00:04:50.560> companies,<00:04:51.040> right?<00:04:51.600> And<00:04:51.840> I

um running their companies, right? And I

um running their companies, right? And I
think<00:04:52.160> that's<00:04:52.400> also<00:04:52.880> indicative<00:04:53.280> of<00:04:53.440> who<00:04:53.600> we

think that's also indicative of who we

think that's also indicative of who we
attract<00:04:54.240> to<00:04:54.479> the<00:04:54.720> company,<00:04:55.120> right?<00:04:55.600> So

attract to the company, right? So

attract to the company, right? So
company<00:04:56.720> leaders<00:04:57.919> um<00:04:58.160> individual

company leaders um individual

company leaders um individual
contributors<00:04:59.680> etc<00:05:00.000> who<00:05:00.240> are<00:05:00.400> probably<00:05:00.720> like<00:05:01.120> a

contributors etc who are probably like a

contributors etc who are probably like a
little<00:05:01.520> bit<00:05:01.600> later<00:05:01.919> in<00:05:02.080> life<00:05:02.560> and<00:05:02.960> you<00:05:03.120> know

little bit later in life and you know

little bit later in life and you know
have<00:05:03.600> like<00:05:03.840> obligations<00:05:04.479> and<00:05:04.800> families<00:05:05.120> and

have like obligations and families and

have like obligations and families and
things<00:05:05.600> that<00:05:05.759> they<00:05:05.919> want<00:05:06.000> to<00:05:06.080> pursue<00:05:06.880> while

things that they want to pursue while

things that they want to pursue while
also<00:05:07.520> wanting<00:05:07.759> to<00:05:07.919> build<00:05:08.160> a<00:05:08.320> great<00:05:08.479> company

also wanting to build a great company

also wanting to build a great company
and<00:05:09.039> build<00:05:09.199> a<00:05:09.440> great<00:05:09.680> product<00:05:10.160> right<00:05:10.800> so<00:05:11.199> I

and build a great product right so I

and build a great product right so I
think<00:05:11.600> all<00:05:11.840> of<00:05:11.919> that<00:05:12.240> leads<00:05:12.560> to<00:05:12.960> a<00:05:13.199> culture

think all of that leads to a culture

think all of that leads to a culture
that<00:05:13.759> just<00:05:14.000> doesn't<00:05:14.320> subscribe<00:05:14.800> to<00:05:15.600> the<00:05:15.840> 996

that just doesn't subscribe to the 996

that just doesn't subscribe to the 996
like<00:05:16.960> format<00:05:17.840> and<00:05:18.080> very<00:05:18.320> much<00:05:18.560> believes<00:05:19.039> that

like format and very much believes that

like format and very much believes that
you<00:05:20.000> know<00:05:20.240> you<00:05:20.479> should<00:05:20.720> be<00:05:20.880> looking<00:05:21.199> at<00:05:22.000> work

you know you should be looking at work

you know you should be looking at work
as<00:05:22.880> its<00:05:23.199> own<00:05:23.680> like<00:05:24.080> product<00:05:24.720> in<00:05:24.960> a<00:05:25.199> way<00:05:26.240> and<00:05:26.479> for

as its own like product in a way and for

as its own like product in a way and for
everyone<00:05:27.039> that's<00:05:27.360> going<00:05:27.440> to<00:05:27.600> look<00:05:27.759> a<00:05:28.000> little

everyone that's going to look a little

everyone that's going to look a little
bit<00:05:28.240> different<00:05:28.800> and<00:05:29.199> you<00:05:29.360> know<00:05:29.520> what<00:05:29.680> I

bit different and you know what I

bit different and you know what I
brought<00:05:30.160> to<00:05:30.960> an<00:05:31.199> early<00:05:31.520> stage<00:05:31.759> startup<00:05:32.240> in<00:05:32.560> my

brought to an early stage startup in my

brought to an early stage startup in my
20s<00:05:33.199> was<00:05:33.440> like<00:05:33.840> a<00:05:34.160> lot<00:05:34.240> of<00:05:34.400> just<00:05:34.639> like<00:05:34.880> raw

20s was like a lot of just like raw

20s was like a lot of just like raw
hours<00:05:36.160> at<00:05:36.400> the<00:05:36.560> job<00:05:37.120> and<00:05:37.360> what<00:05:37.520> I<00:05:37.759> bring<00:05:37.919> to<00:05:38.160> a

hours at the job and what I bring to a

hours at the job and what I bring to a
startup<00:05:38.800> now<00:05:39.680> in<00:05:39.919> my<00:05:40.160> late<00:05:40.560> 30s<00:05:41.440> and<00:05:42.320> in<00:05:42.479> a<00:05:42.639> very

startup now in my late 30s and in a very

startup now in my late 30s and in a very
different<00:05:43.120> stage<00:05:43.440> of<00:05:43.600> life<00:05:44.639> um<00:05:44.880> is<00:05:45.199> looking<00:05:45.360> at

different stage of life um is looking at

different stage of life um is looking at
things<00:05:45.759> in<00:05:45.919> a<00:05:46.080> very<00:05:46.240> different<00:05:46.400> way<00:05:46.560> like<00:05:46.720> I

things in a very different way like I

things in a very different way like I
have<00:05:47.039> a<00:05:47.280> network<00:05:47.600> of<00:05:47.840> people<00:05:48.720> who<00:05:48.960> I<00:05:49.120> can<00:05:49.360> ask

have a network of people who I can ask

have a network of people who I can ask
for<00:05:49.919> advice<00:05:50.160> from<00:05:50.560> so<00:05:50.720> I'm<00:05:50.880> like<00:05:51.120> cutting

for advice from so I'm like cutting

for advice from so I'm like cutting
through<00:05:51.759> things<00:05:52.000> a<00:05:52.320> lot<00:05:52.400> faster<00:05:52.880> rather<00:05:53.199> than

through things a lot faster rather than

through things a lot faster rather than
having<00:05:53.600> to<00:05:53.840> like<00:05:54.479> iterate<00:05:55.120> on<00:05:55.360> my<00:05:55.520> own,<00:05:56.000> right?

having to like iterate on my own, right?

having to like iterate on my own, right?
Um,<00:05:57.039> and<00:05:57.280> then<00:05:57.440> I<00:05:57.600> also<00:05:57.840> have<00:05:58.000> like

Um, and then I also have like

Um, and then I also have like
connections<00:05:58.720> and<00:05:58.880> a<00:05:59.120> network<00:05:59.280> of<00:05:59.440> people<00:05:59.600> who

connections and a network of people who

connections and a network of people who
can<00:05:59.919> be<00:06:00.080> our<00:06:00.240> customers<00:06:00.560> or<00:06:00.720> our<00:06:00.960> partners<00:06:01.280> or

can be our customers or our partners or

can be our customers or our partners or
what<00:06:01.759> have<00:06:01.840> you,<00:06:02.160> right?<00:06:02.400> And<00:06:02.560> that<00:06:02.720> makes

what have you, right? And that makes

what have you, right? And that makes
things<00:06:03.199> easier<00:06:03.520> for<00:06:03.680> us<00:06:03.919> and<00:06:04.160> for<00:06:04.319> our

things easier for us and for our

things easier for us and for our
business,<00:06:04.960> right?<00:06:05.520> And<00:06:05.840> I<00:06:06.160> also<00:06:06.400> have

business, right? And I also have

business, right? And I also have
experience<00:06:07.199> so<00:06:07.360> that<00:06:07.600> I<00:06:07.759> don't<00:06:07.840> have<00:06:08.000> to

experience so that I don't have to

experience so that I don't have to
necessarily<00:06:08.639> feel<00:06:08.800> like<00:06:08.960> I'm<00:06:09.120> doing<00:06:09.360> things

necessarily feel like I'm doing things

necessarily feel like I'm doing things
for<00:06:09.759> the<00:06:09.919> first<00:06:10.080> time.<00:06:10.800> And<00:06:11.039> so<00:06:11.520> all<00:06:11.680> of<00:06:11.840> those

for the first time. And so all of those

for the first time. And so all of those
things<00:06:12.319> add<00:06:12.560> up<00:06:12.720> in<00:06:12.880> a<00:06:13.039> way<00:06:13.120> where<00:06:13.440> I<00:06:13.840> can<00:06:14.080> come

things add up in a way where I can come

things add up in a way where I can come
to<00:06:14.560> the<00:06:14.800> table<00:06:15.199> and<00:06:15.520> bring<00:06:15.759> something<00:06:16.160> more

to the table and bring something more

to the table and bring something more
than<00:06:16.720> just<00:06:16.960> my<00:06:17.199> hourly<00:06:17.680> output.<00:06:18.639> Um<00:06:19.039> and<00:06:19.199> I

than just my hourly output. Um and I

than just my hourly output. Um and I
think<00:06:19.520> if<00:06:19.759> you<00:06:19.840> look<00:06:20.000> at<00:06:20.080> a<00:06:20.319> lot<00:06:20.400> of<00:06:20.560> other

think if you look at a lot of other

think if you look at a lot of other
corollaries<00:06:22.800> in<00:06:23.039> other<00:06:23.280> industries<00:06:24.240> like

corollaries in other industries like

corollaries in other industries like
legal<00:06:24.960> as<00:06:25.199> an<00:06:25.280> example<00:06:25.840> where<00:06:26.240> people<00:06:26.639> bill<00:06:26.960> in

legal as an example where people bill in

legal as an example where people bill in
like<00:06:27.360> six<00:06:27.680> minute<00:06:27.919> increments<00:06:29.039> um

like six minute increments um

like six minute increments um
familiar<00:06:30.080> familiar<00:06:30.479> with<00:06:30.639> this<00:06:30.960> didn't<00:06:31.199> like

familiar familiar with this didn't like

familiar familiar with this didn't like
it<00:06:31.600> like

it like

it like
yeah<00:06:32.319> yes<00:06:33.280> um<00:06:33.600> you<00:06:33.759> know<00:06:34.000> like<00:06:34.240> if<00:06:34.479> you<00:06:34.639> talk<00:06:34.800> to

yeah yes um you know like if you talk to

yeah yes um you know like if you talk to
someone<00:06:35.280> who's<00:06:35.520> been<00:06:35.600> in<00:06:35.759> the<00:06:35.840> legal<00:06:36.080> field

someone who's been in the legal field

someone who's been in the legal field
for<00:06:36.720> their<00:06:37.039> entire<00:06:37.360> career<00:06:38.080> you<00:06:38.240> know<00:06:38.400> they

for their entire career you know they

for their entire career you know they
look<00:06:38.880> at<00:06:39.280> like<00:06:39.840> billable<00:06:40.319> hours<00:06:40.720> is<00:06:41.120> when<00:06:41.440> the

look at like billable hours is when the

look at like billable hours is when the
industry<00:06:42.080> started<00:06:42.319> to<00:06:42.479> die<00:06:42.800> and<00:06:43.120> started<00:06:43.360> to

industry started to die and started to

industry started to die and started to
kind<00:06:43.680> of<00:06:43.759> feel<00:06:44.319> so<00:06:44.560> much<00:06:44.720> more<00:06:45.039> like

kind of feel so much more like

kind of feel so much more like
transactional<00:06:46.240> and<00:06:46.479> less<00:06:46.720> humane<00:06:47.120> and<00:06:47.840> And<00:06:48.319> I

transactional and less humane and And I

transactional and less humane and And I
kind<00:06:48.720> of<00:06:48.960> look<00:06:49.199> at<00:06:49.520> maybe<00:06:49.840> some<00:06:50.080> things<00:06:50.240> that

kind of look at maybe some things that

kind of look at maybe some things that
are<00:06:50.560> happening<00:06:50.800> now<00:06:50.960> in<00:06:51.120> tech<00:06:51.360> in<00:06:51.440> a<00:06:51.600> in<00:06:51.759> a<00:06:51.840> very

are happening now in tech in a in a very

are happening now in tech in a in a very
similar<00:06:52.240> way.<00:06:52.400> I<00:06:52.560> think<00:06:52.639> we'll<00:06:52.880> look<00:06:53.039> back<00:06:53.120> on

similar way. I think we'll look back on

similar way. I think we'll look back on
that<00:06:53.520> and<00:06:53.919> and<00:06:54.240> think<00:06:54.479> very<00:06:54.800> differently

that and and think very differently

that and and think very differently
about<00:06:55.919> like<00:06:56.240> wanting<00:06:56.479> to<00:06:56.639> build<00:06:56.800> a<00:06:57.039> company

about like wanting to build a company

about like wanting to build a company
where<00:06:57.600> people<00:06:57.840> can<00:06:58.080> spend<00:06:58.880> their<00:06:59.199> lives<00:06:59.680> and

where people can spend their lives and

where people can spend their lives and
do<00:07:01.039> um<00:07:01.759> great<00:07:02.160> work<00:07:02.479> that<00:07:02.800> they're<00:07:03.039> going<00:07:03.120> to

do um great work that they're going to

do um great work that they're going to
be<00:07:03.360> proud<00:07:03.599> of<00:07:03.759> for<00:07:04.000> years<00:07:05.039> um<00:07:05.360> rather<00:07:05.680> than

be proud of for years um rather than

be proud of for years um rather than
spinning<00:07:06.319> through<00:07:06.560> companies<00:07:07.039> in<00:07:07.360> like<00:07:08.000> 12<00:07:08.240> to

spinning through companies in like 12 to

spinning through companies in like 12 to
18<00:07:08.800> month<00:07:09.039> cycles<00:07:09.360> and<00:07:09.599> getting<00:07:09.759> burned<00:07:10.080> out

18 month cycles and getting burned out

18 month cycles and getting burned out
and<00:07:10.319> then<00:07:10.479> moving<00:07:10.639> on<00:07:10.800> to<00:07:10.880> the<00:07:11.039> next<00:07:11.199> one.

and then moving on to the next one.

and then moving on to the next one.
Do<00:07:12.319> you<00:07:12.479> feel<00:07:12.639> like<00:07:13.039> any<00:07:13.280> of<00:07:13.440> that<00:07:13.680> dynamic<00:07:14.160> is

Do you feel like any of that dynamic is

Do you feel like any of that dynamic is
changing<00:07:14.720> at<00:07:14.960> all<00:07:15.120> with<00:07:15.440> the<00:07:15.680> pace?<00:07:16.080> So,<00:07:16.240> like

changing at all with the pace? So, like

changing at all with the pace? So, like
how<00:07:16.720> I<00:07:16.960> feel<00:07:17.039> like<00:07:17.440> the<00:07:17.680> kind<00:07:17.840> of<00:07:18.000> 996<00:07:18.720> dynamic

how I feel like the kind of 996 dynamic

how I feel like the kind of 996 dynamic
really<00:07:19.360> seemed<00:07:19.599> to<00:07:19.759> pick<00:07:19.919> up<00:07:20.479> with<00:07:20.800> AI<00:07:21.199> and<00:07:21.440> it

really seemed to pick up with AI and it

really seemed to pick up with AI and it
just<00:07:21.840> seems<00:07:22.080> like<00:07:22.479> everyone's<00:07:22.960> trying<00:07:23.120> to

just seems like everyone's trying to

just seems like everyone's trying to
move<00:07:23.440> so<00:07:23.680> fast.<00:07:24.080> Everything's<00:07:24.560> become<00:07:24.880> so

move so fast. Everything's become so

move so fast. Everything's become so
competitive.<00:07:25.919> People<00:07:26.240> feel<00:07:26.479> like<00:07:26.720> they<00:07:26.960> can't

competitive. People feel like they can't

competitive. People feel like they can't
take<00:07:27.440> time<00:07:27.680> off<00:07:27.840> because<00:07:28.160> someone<00:07:28.479> else<00:07:28.800> is

take time off because someone else is

take time off because someone else is
just<00:07:29.360> going<00:07:29.440> to<00:07:29.599> be<00:07:29.759> outworking<00:07:30.240> them.<00:07:30.400> And<00:07:30.479> I

just going to be outworking them. And I

just going to be outworking them. And I
hear<00:07:30.800> everything<00:07:31.039> you're<00:07:31.280> saying<00:07:31.440> about,<00:07:32.160> you

hear everything you're saying about, you

hear everything you're saying about, you
know,<00:07:33.120> you're<00:07:33.360> looking<00:07:33.520> for<00:07:33.680> other<00:07:33.919> things

know, you're looking for other things

know, you're looking for other things
and<00:07:34.240> you're<00:07:34.479> competing<00:07:34.720> on<00:07:34.880> other<00:07:35.120> things.

and you're competing on other things.

and you're competing on other things.
You're<00:07:35.520> not<00:07:35.599> competing<00:07:35.919> on<00:07:36.080> hours<00:07:36.319> in<00:07:36.479> the

You're not competing on hours in the

You're not competing on hours in the
day,<00:07:36.720> but<00:07:36.880> I<00:07:37.039> just<00:07:37.120> wonder<00:07:37.280> if<00:07:37.440> it<00:07:37.599> feels<00:07:37.919> any

day, but I just wonder if it feels any

day, but I just wonder if it feels any
different<00:07:38.720> for<00:07:38.960> you<00:07:39.199> even<00:07:39.520> over<00:07:39.759> the<00:07:40.000> last

different for you even over the last

different for you even over the last
year<00:07:40.960> with<00:07:41.199> the<00:07:41.520> just<00:07:41.759> the<00:07:42.319> pace<00:07:42.560> that<00:07:42.800> the

year with the just the pace that the

year with the just the pace that the
world<00:07:43.120> is<00:07:43.280> moving.<00:07:43.680> Do<00:07:43.840> you<00:07:43.919> feel<00:07:44.080> like<00:07:44.240> you

world is moving. Do you feel like you

world is moving. Do you feel like you
have<00:07:44.479> to<00:07:44.639> put<00:07:44.800> in<00:07:44.960> more<00:07:45.120> hours<00:07:45.360> or<00:07:45.599> do<00:07:45.759> you

have to put in more hours or do you

have to put in more hours or do you
still<00:07:46.080> think<00:07:47.360> both<00:07:47.680> you<00:07:48.000> and<00:07:48.160> and<00:07:48.639> Linear<00:07:49.039> as<00:07:49.199> a

still think both you and and Linear as a

still think both you and and Linear as a
company<00:07:49.520> are<00:07:49.680> just<00:07:49.840> like<00:07:50.000> competing<00:07:50.319> on<00:07:50.479> a

company are just like competing on a

company are just like competing on a
different<00:07:50.800> dimension?

different dimension?

different dimension?
I<00:07:52.000> definitely<00:07:52.319> don't<00:07:52.479> think<00:07:52.639> that's<00:07:52.880> like<00:07:53.039> a

I definitely don't think that's like a

I definitely don't think that's like a
like<00:07:53.440> a<00:07:53.680> wrong<00:07:53.919> approach<00:07:54.240> or<00:07:54.560> diff<00:07:54.960> like<00:07:55.280> wrong

like a wrong approach or diff like wrong

like a wrong approach or diff like wrong
way<00:07:55.759> to<00:07:55.919> see<00:07:56.160> what's<00:07:56.479> happening.<00:07:57.199> I<00:07:57.360> do<00:07:57.599> think

way to see what's happening. I do think

way to see what's happening. I do think
it's<00:07:58.000> true<00:07:58.240> that<00:07:58.639> like<00:07:59.759> uh<00:08:00.000> you<00:08:00.240> can<00:08:00.400> build

it's true that like uh you can build

it's true that like uh you can build
things<00:08:00.879> faster<00:08:01.199> than<00:08:01.440> ever.<00:08:02.000> So<00:08:02.400> in<00:08:02.560> a<00:08:02.720> lot<00:08:02.879> of

things faster than ever. So in a lot of

things faster than ever. So in a lot of
ways<00:08:03.360> like<00:08:03.599> this<00:08:03.919> great<00:08:04.160> idea<00:08:04.400> that<00:08:04.639> you<00:08:04.800> came

ways like this great idea that you came

ways like this great idea that you came
up<00:08:05.039> with<00:08:05.280> six<00:08:05.440> months<00:08:05.599> ago<00:08:05.919> someone<00:08:06.160> could

up with six months ago someone could

up with six months ago someone could
very<00:08:06.560> easily<00:08:07.039> replicate<00:08:07.680> pretty<00:08:08.000> quickly.<00:08:09.039> Um

very easily replicate pretty quickly. Um

very easily replicate pretty quickly. Um
there<00:08:09.680> is<00:08:09.840> a<00:08:10.000> lot<00:08:10.080> more<00:08:10.319> competition,<00:08:11.199> right?

there is a lot more competition, right?

there is a lot more competition, right?
All<00:08:11.919> of<00:08:12.080> those<00:08:12.240> things<00:08:12.479> are<00:08:12.720> true.<00:08:13.680> I<00:08:13.919> think

All of those things are true. I think

All of those things are true. I think
you<00:08:14.240> just<00:08:14.400> have<00:08:14.479> to<00:08:14.639> look<00:08:14.720> at<00:08:14.879> it<00:08:15.039> from<00:08:15.280> a<00:08:15.759> well,

you just have to look at it from a well,

you just have to look at it from a well,
what<00:08:17.039> makes<00:08:17.280> us<00:08:17.440> different?<00:08:17.840> What<00:08:18.080> makes<00:08:18.319> us

what makes us different? What makes us

what makes us different? What makes us
special?<00:08:18.879> And<00:08:19.039> then<00:08:19.280> how<00:08:19.360> do<00:08:19.440> we<00:08:19.680> continue<00:08:19.919> to

special? And then how do we continue to

special? And then how do we continue to
like<00:08:20.400> iterate<00:08:20.800> on<00:08:21.039> that,<00:08:21.440> right?<00:08:22.160> And<00:08:22.560> is<00:08:22.960> what

like iterate on that, right? And is what

like iterate on that, right? And is what
makes<00:08:23.440> us<00:08:23.680> different<00:08:24.000> and<00:08:24.240> special<00:08:25.360> purely

makes us different and special purely

makes us different and special purely
going<00:08:26.639> to<00:08:27.360> increase<00:08:27.759> in<00:08:28.000> its<00:08:28.240> output<00:08:28.879> by

going to increase in its output by

going to increase in its output by
putting<00:08:29.440> more<00:08:29.680> hours<00:08:30.160> behind<00:08:30.560> it?<00:08:31.360> Um,<00:08:31.840> and<00:08:32.080> I

putting more hours behind it? Um, and I

putting more hours behind it? Um, and I
and<00:08:32.399> I<00:08:32.560> think<00:08:32.640> that's<00:08:32.800> a<00:08:32.959> question<00:08:33.120> for<00:08:33.279> most

and I think that's a question for most

and I think that's a question for most
companies.<00:08:33.839> And<00:08:34.000> I<00:08:34.159> think<00:08:34.240> if<00:08:34.479> you<00:08:34.640> are<00:08:34.959> you

companies. And I think if you are you

companies. And I think if you are you
know<00:08:35.279> for<00:08:35.360> example<00:08:36.479> in<00:08:36.800> a<00:08:37.200> like

know for example in a like

know for example in a like
operationsshheavy

operationsshheavy

operationsshheavy
logisticsheavy<00:08:41.039> type<00:08:41.279> of<00:08:41.519> industry<00:08:42.959> um<00:08:43.120> with

logisticsheavy type of industry um with

logisticsheavy type of industry um with
very<00:08:43.839> little<00:08:44.480> moat<00:08:45.360> and<00:08:45.680> very<00:08:46.720> undescerning

very little moat and very undescerning

very little moat and very undescerning
customers<00:08:48.720> right

customers right

customers right
yeah<00:08:50.959> it<00:08:51.200> is<00:08:51.360> probably<00:08:51.680> going<00:08:51.760> to<00:08:51.839> be<00:08:52.000> really

yeah it is probably going to be really

yeah it is probably going to be really
tough<00:08:52.399> and<00:08:52.640> you<00:08:52.800> might<00:08:52.959> have<00:08:53.120> to<00:08:53.279> approach<00:08:53.519> it

tough and you might have to approach it

tough and you might have to approach it
this<00:08:54.000> way<00:08:54.399> right<00:08:55.040> I<00:08:55.279> think<00:08:55.600> some<00:08:56.000> in<00:08:56.240> some<00:08:56.399> ways

this way right I think some in some ways

this way right I think some in some ways
like<00:08:56.959> our<00:08:57.279> response<00:08:57.680> is<00:08:57.920> like<00:08:59.360> a<00:08:59.680> reflection

like our response is like a reflection

like our response is like a reflection
of<00:09:00.080> the<00:09:00.320> business<00:09:00.480> that<00:09:00.720> they're<00:09:00.959> that<00:09:01.200> we're

of the business that they're that we're

of the business that they're that we're
in<00:09:01.600> and<00:09:01.839> the<00:09:02.080> customers<00:09:02.399> that<00:09:02.640> we<00:09:02.959> have<00:09:03.519> who

in and the customers that we have who

in and the customers that we have who
are<00:09:04.000> very<00:09:04.240> discerning,<00:09:05.120> who<00:09:05.360> care<00:09:05.519> a<00:09:05.680> lot

are very discerning, who care a lot

are very discerning, who care a lot
about<00:09:06.160> product<00:09:06.480> quality,<00:09:07.360> who<00:09:07.519> are<00:09:07.760> not

about product quality, who are not

about product quality, who are not
necessarily<00:09:08.399> just<00:09:08.640> looking<00:09:08.880> for<00:09:09.120> like<00:09:09.360> raw

necessarily just looking for like raw

necessarily just looking for like raw
output<00:09:10.080> of<00:09:10.240> just<00:09:10.399> like<00:09:10.560> did<00:09:10.800> you<00:09:10.959> build<00:09:11.200> more

output of just like did you build more

output of just like did you build more
features<00:09:11.760> this<00:09:12.000> year<00:09:12.160> than<00:09:12.399> last<00:09:12.640> year,<00:09:12.880> but

features this year than last year, but

features this year than last year, but
like<00:09:13.600> are<00:09:13.839> they<00:09:14.000> higher<00:09:14.399> quality,<00:09:15.040> are<00:09:15.279> they

like are they higher quality, are they

like are they higher quality, are they
better<00:09:15.680> to<00:09:15.920> use,<00:09:16.480> right?<00:09:16.959> Um<00:09:17.360> does<00:09:17.519> this<00:09:17.680> make

better to use, right? Um does this make

better to use, right? Um does this make
my<00:09:18.000> full<00:09:18.240> endto-end<00:09:18.720> experience<00:09:19.200> better,

my full endto-end experience better,

my full endto-end experience better,
right?<00:09:20.080> Whereas<00:09:20.399> I<00:09:20.560> think<00:09:20.640> for<00:09:20.800> us<00:09:21.040> it's<00:09:21.200> not

right? Whereas I think for us it's not

right? Whereas I think for us it's not
just<00:09:21.600> like<00:09:21.839> did<00:09:22.000> we<00:09:22.160> ship<00:09:22.480> more,<00:09:22.880> did<00:09:23.120> we<00:09:23.279> do

just like did we ship more, did we do

just like did we ship more, did we do
more,<00:09:23.839> right?<00:09:24.399> But<00:09:24.560> like<00:09:24.800> did<00:09:25.040> we<00:09:25.200> actually

more, right? But like did we actually

more, right? But like did we actually
ship<00:09:25.839> the<00:09:26.080> right<00:09:26.320> things?<00:09:27.200> And<00:09:27.519> so<00:09:28.000> for<00:09:28.240> us,<00:09:28.640> I

ship the right things? And so for us, I

ship the right things? And so for us, I
think<00:09:28.959> it's<00:09:29.279> always<00:09:29.680> been<00:09:29.920> about<00:09:30.240> focus,<00:09:31.519> like

think it's always been about focus, like

think it's always been about focus, like
did<00:09:31.920> we<00:09:32.080> work<00:09:32.240> on<00:09:32.320> the<00:09:32.560> right<00:09:32.640> things<00:09:32.880> this

did we work on the right things this

did we work on the right things this
year<00:09:33.680> and<00:09:33.920> did<00:09:34.160> we<00:09:34.320> do<00:09:34.480> them<00:09:34.959> well,<00:09:35.760> right?<00:09:36.560> Um,

year and did we do them well, right? Um,

year and did we do them well, right? Um,
and<00:09:37.440> I<00:09:37.600> think<00:09:37.680> that's<00:09:37.839> a<00:09:38.000> very<00:09:38.320> different<00:09:38.720> look

and I think that's a very different look

and I think that's a very different look
at<00:09:40.320> the<00:09:40.640> problem<00:09:40.959> set<00:09:41.360> in<00:09:41.600> front<00:09:41.760> of<00:09:41.839> us

at the problem set in front of us

at the problem set in front of us
compared<00:09:42.640> to<00:09:43.040> other<00:09:43.360> businesses<00:09:43.920> where<00:09:44.560> maybe

compared to other businesses where maybe

compared to other businesses where maybe
those<00:09:45.040> things<00:09:45.279> just<00:09:45.440> don't<00:09:45.680> matter<00:09:45.920> as<00:09:46.240> much,

those things just don't matter as much,

those things just don't matter as much,
right?<00:09:47.120> So<00:09:47.279> I<00:09:47.519> think<00:09:47.680> everyone<00:09:48.000> has<00:09:48.160> to<00:09:48.320> do

right? So I think everyone has to do

right? So I think everyone has to do
this<00:09:48.640> differently.<00:09:49.120> Like<00:09:49.360> I'm<00:09:49.760> speaking<00:09:50.240> the

this differently. Like I'm speaking the

this differently. Like I'm speaking the
I'm<00:09:51.600> talking<00:09:51.839> the<00:09:52.000> linear<00:09:52.320> book<00:09:52.640> in<00:09:52.880> in<00:09:53.120> a<00:09:53.279> way.

I'm talking the linear book in in a way.

I'm talking the linear book in in a way.
And<00:09:54.560> for<00:09:54.959> another<00:09:55.360> business<00:09:55.680> that<00:09:55.920> operates

And for another business that operates

And for another business that operates
in<00:09:56.480> a<00:09:56.640> different<00:09:56.880> field,<00:09:57.600> it<00:09:57.920> might<00:09:58.160> be,<00:09:58.640> you

in a different field, it might be, you

in a different field, it might be, you
know,<00:09:58.959> quite<00:09:59.279> different.<00:09:59.680> But<00:09:59.760> I<00:09:59.920> think,<00:10:00.240> you

know, quite different. But I think, you

know, quite different. But I think, you
know,<00:10:00.560> we've<00:10:00.880> been<00:10:02.080> coming<00:10:02.560> from<00:10:03.279> behind

know, we've been coming from behind

know, we've been coming from behind
already<00:10:04.160> like<00:10:04.399> we're<00:10:04.560> not<00:10:04.720> the<00:10:04.959> first<00:10:05.360> like,

already like we're not the first like,

already like we're not the first like,
you<00:10:06.160> know,<00:10:06.800> project<00:10:07.279> management<00:10:07.839> system<00:10:08.560> for

you know, project management system for

you know, project management system for
people<00:10:09.839> who<00:10:10.080> build<00:10:10.320> software<00:10:10.720> that's<00:10:11.040> ever

people who build software that's ever

people who build software that's ever
existed<00:10:11.600> in<00:10:11.839> the<00:10:11.920> world.<00:10:12.240> So,<00:10:12.560> you<00:10:12.720> know,<00:10:12.800> we

existed in the world. So, you know, we

existed in the world. So, you know, we
were<00:10:13.120> already<00:10:13.440> like<00:10:13.600> in<00:10:13.760> a<00:10:13.920> way<00:10:14.079> behind<00:10:15.200> other

were already like in a way behind other

were already like in a way behind other
tools<00:10:16.079> that<00:10:16.320> are<00:10:16.399> in<00:10:16.560> the<00:10:16.720> space.<00:10:17.680> So<00:10:18.079> you<00:10:18.320> look

tools that are in the space. So you look

tools that are in the space. So you look
at<00:10:18.480> these<00:10:18.800> companies,<00:10:19.120> these<00:10:19.360> legacy

at these companies, these legacy

at these companies, these legacy
companies<00:10:19.920> in<00:10:20.079> our<00:10:20.240> space<00:10:20.399> that<00:10:20.640> have<00:10:20.720> been

companies in our space that have been

companies in our space that have been
around<00:10:21.040> for<00:10:21.200> 20,<00:10:21.519> 25<00:10:21.920> years<00:10:22.560> and<00:10:22.880> of<00:10:23.120> course

around for 20, 25 years and of course

around for 20, 25 years and of course
they<00:10:23.440> have<00:10:23.600> more<00:10:23.760> features.<00:10:24.240> Like<00:10:24.560> of<00:10:24.640> course

they have more features. Like of course

they have more features. Like of course
when<00:10:25.040> you<00:10:25.120> look<00:10:25.200> at<00:10:25.279> like<00:10:25.440> a<00:10:25.600> box<00:10:25.839> checking

when you look at like a box checking

when you look at like a box checking
exercise,<00:10:26.640> they<00:10:26.880> check<00:10:27.120> more<00:10:27.360> boxes.

exercise, they check more boxes.

exercise, they check more boxes.
Yes.<00:10:28.480> That's<00:10:28.720> never<00:10:28.880> been<00:10:28.959> the<00:10:29.120> dimension

Yes. That's never been the dimension

Yes. That's never been the dimension
you've<00:10:29.600> competed<00:10:29.839> on<00:10:30.000> is<00:10:30.480> raw<00:10:30.800> output.<00:10:31.279> You

you've competed on is raw output. You

you've competed on is raw output. You
have<00:10:32.079> always<00:10:32.240> had<00:10:32.480> to<00:10:32.640> have<00:10:32.800> your<00:10:33.440> kind<00:10:33.600> of

have always had to have your kind of

have always had to have your kind of
competitive<00:10:34.160> mop<00:10:34.959> focus<00:10:35.440> quality<00:10:35.920> doing

competitive mop focus quality doing

competitive mop focus quality doing
things<00:10:36.320> the<00:10:36.560> right<00:10:36.640> way<00:10:36.880> a<00:10:37.120> different<00:10:37.279> way<00:10:37.839> and

things the right way a different way and

things the right way a different way and
that<00:10:38.320> doesn't<00:10:38.640> sort<00:10:38.880> of<00:10:39.120> necessarily<00:10:39.680> just

that doesn't sort of necessarily just

that doesn't sort of necessarily just
come<00:10:40.000> from<00:10:40.160> more<00:10:40.399> hours<00:10:40.560> in<00:10:40.720> the<00:10:40.800> day.

come from more hours in the day.

come from more hours in the day.
Yes.<00:10:41.360> And<00:10:41.519> innovating<00:10:42.000> in<00:10:42.160> the<00:10:42.320> right<00:10:42.480> places.

Yes. And innovating in the right places.

Yes. And innovating in the right places.
So<00:10:43.360> now,<00:10:44.079> funny<00:10:44.399> enough,<00:10:44.880> we're<00:10:45.200> seeing<00:10:45.600> that

So now, funny enough, we're seeing that

So now, funny enough, we're seeing that
like<00:10:46.399> things<00:10:46.640> that<00:10:46.800> we<00:10:47.040> built<00:10:47.360> a<00:10:47.680> year<00:10:47.760> ago<00:10:48.240> are

like things that we built a year ago are

like things that we built a year ago are
now<00:10:48.800> being<00:10:49.279> copied<00:10:49.760> by<00:10:50.160> our<00:10:50.480> competitors.<00:10:51.440> And

now being copied by our competitors. And

now being copied by our competitors. And
you're<00:10:51.839> kind<00:10:52.000> of<00:10:52.079> looking<00:10:52.240> at<00:10:52.399> it<00:10:52.480> and<00:10:52.640> you're

you're kind of looking at it and you're

you're kind of looking at it and you're
saying<00:10:52.959> like,<00:10:53.120> "Huh,<00:10:54.079> wow,<00:10:54.480> that's<00:10:54.720> kind<00:10:54.880> of

saying like, "Huh, wow, that's kind of

saying like, "Huh, wow, that's kind of
nice,<00:10:55.760> you<00:10:55.920> know,

nice, you know,

nice, you know,
from<00:10:58.160> us,<00:10:58.560> you<00:10:58.720> know,<00:10:58.880> feeling<00:10:59.200> like<00:10:59.440> we<00:10:59.680> were

from us, you know, feeling like we were

from us, you know, feeling like we were
playing<00:11:00.079> catch-up<00:11:00.560> to<00:11:00.880> now<00:11:01.040> being<00:11:01.200> in<00:11:01.360> a<00:11:01.600> place

playing catch-up to now being in a place

playing catch-up to now being in a place
where<00:11:02.079> it<00:11:02.240> feels<00:11:02.480> like<00:11:02.720> they're<00:11:03.040> playing

where it feels like they're playing

where it feels like they're playing
catch-up<00:11:03.680> to<00:11:03.920> us,<00:11:04.560> right?<00:11:05.040> And<00:11:05.200> I<00:11:05.360> think

catch-up to us, right? And I think

catch-up to us, right? And I think
that's<00:11:05.680> because<00:11:05.839> we<00:11:06.160> made<00:11:06.320> the<00:11:06.560> right<00:11:06.720> choices

that's because we made the right choices

that's because we made the right choices
a<00:11:07.519> year<00:11:07.680> ago,<00:11:08.079> right?<00:11:08.480> Even<00:11:08.720> though<00:11:08.959> those

a year ago, right? Even though those

a year ago, right? Even though those
companies<00:11:09.519> have<00:11:09.839> like<00:11:10.079> if<00:11:10.240> you<00:11:10.399> look<00:11:10.480> at<00:11:10.640> the

companies have like if you look at the

companies have like if you look at the
sheer<00:11:11.120> number<00:11:11.279> of<00:11:11.440> output<00:11:11.920> number<00:11:12.160> of<00:11:12.399> people

sheer number of output number of people

sheer number of output number of people
times<00:11:13.519> hours<00:11:14.000> they<00:11:14.240> have<00:11:14.480> worked<00:11:14.959> right<00:11:15.760> they

times hours they have worked right they

times hours they have worked right they
should<00:11:16.240> be<00:11:16.480> so<00:11:16.720> far<00:11:16.800> ahead<00:11:17.120> of<00:11:17.200> us<00:11:17.600> right<00:11:18.800> um<00:11:19.120> so

should be so far ahead of us right um so

should be so far ahead of us right um so
you<00:11:19.600> know<00:11:19.760> there<00:11:19.920> are<00:11:20.160> many<00:11:20.480> examples<00:11:21.200> of

you know there are many examples of

you know there are many examples of
those<00:11:21.760> kinds<00:11:22.000> of<00:11:22.160> companies<00:11:22.880> and<00:11:23.120> I<00:11:23.440> think

those kinds of companies and I think

those kinds of companies and I think
it's<00:11:23.760> because<00:11:24.000> they<00:11:24.240> strategically<00:11:24.880> just<00:11:25.120> are

it's because they strategically just are

it's because they strategically just are
making<00:11:25.519> the<00:11:25.760> wrong<00:11:26.000> choices<00:11:26.800> not<00:11:27.040> necessarily

making the wrong choices not necessarily

making the wrong choices not necessarily
because<00:11:27.920> they're<00:11:28.160> working<00:11:28.560> any<00:11:28.880> less<00:11:29.440> hard<00:11:30.320> or

because they're working any less hard or

because they're working any less hard or
more<00:11:30.800> hard<00:11:31.120> than<00:11:31.279> we<00:11:31.519> are<00:11:31.760> right

more hard than we are right

more hard than we are right
one<00:11:32.240> of<00:11:32.320> those<00:11:32.480> choices<00:11:32.720> is<00:11:32.959> around<00:11:33.279> number<00:11:33.440> of

one of those choices is around number of

one of those choices is around number of
people<00:11:33.839> so<00:11:34.079> you're<00:11:34.240> still<00:11:34.480> sub<00:11:34.880> 200<00:11:35.360> people

people so you're still sub 200 people

people so you're still sub 200 people
that<00:11:36.880> at<00:11:37.360> your<00:11:38.240> valuation<00:11:39.200> and<00:11:39.680> revenue<00:11:40.320> is

that at your valuation and revenue is

that at your valuation and revenue is
pretty<00:11:41.680> unprecedented.<00:11:42.800> And<00:11:42.959> so<00:11:43.120> when<00:11:43.279> you

pretty unprecedented. And so when you

pretty unprecedented. And so when you
talk<00:11:43.519> about<00:11:43.680> focus,<00:11:44.079> it<00:11:44.240> seems<00:11:44.399> like<00:11:44.480> this<00:11:44.720> is

talk about focus, it seems like this is

talk about focus, it seems like this is
another<00:11:45.200> area<00:11:45.440> where<00:11:45.600> you've<00:11:45.839> had<00:11:46.000> sort<00:11:46.160> of

another area where you've had sort of

another area where you've had sort of
ruthless<00:11:46.880> and<00:11:47.120> intentional<00:11:47.600> focus,<00:11:48.000> which<00:11:48.240> is

ruthless and intentional focus, which is

ruthless and intentional focus, which is
you<00:11:49.120> you<00:11:49.440> don't<00:11:49.600> see<00:11:49.760> headcount<00:11:50.240> as<00:11:50.399> a

you you don't see headcount as a

you you don't see headcount as a
function<00:11:50.720> of<00:11:50.880> growth.<00:11:51.279> Like<00:11:51.440> you<00:11:51.920> have<00:11:52.160> sort

function of growth. Like you have sort

function of growth. Like you have sort
of<00:11:52.399> disagregated<00:11:53.040> those<00:11:53.279> two<00:11:53.440> things.

of disagregated those two things.

of disagregated those two things.
They're<00:11:53.839> not<00:11:53.920> connected<00:11:54.240> to<00:11:54.399> one<00:11:54.560> another.

They're not connected to one another.

They're not connected to one another.
So<00:11:56.000> talk<00:11:56.240> to<00:11:56.320> me<00:11:56.399> about<00:11:56.560> how<00:11:56.800> you<00:11:56.959> do<00:11:57.040> see

So talk to me about how you do see

So talk to me about how you do see
headcount.<00:11:57.760> Like<00:11:57.920> when<00:11:58.160> do<00:11:58.320> you<00:11:58.480> decide<00:11:58.880> it<00:11:59.120> is

headcount. Like when do you decide it is

headcount. Like when do you decide it is
time<00:11:59.440> to<00:11:59.680> add<00:11:59.839> another<00:12:00.079> role?<00:12:00.399> When<00:12:00.560> do<00:12:00.640> you

time to add another role? When do you

time to add another role? When do you
need<00:12:00.959> more<00:12:01.200> humans?<00:12:02.000> What<00:12:02.240> threshold<00:12:02.800> do<00:12:02.959> you

need more humans? What threshold do you

need more humans? What threshold do you
have<00:12:03.200> to<00:12:03.360> hit<00:12:03.600> to<00:12:03.760> decide<00:12:04.000> you<00:12:04.240> want<00:12:04.320> to<00:12:04.399> hire

have to hit to decide you want to hire

have to hit to decide you want to hire
someone?<00:12:05.680> And<00:12:06.320> like<00:12:06.639> what<00:12:06.800> are<00:12:06.959> your<00:12:07.279> general

someone? And like what are your general

someone? And like what are your general
what's<00:12:07.920> the<00:12:08.160> company's<00:12:08.480> general<00:12:08.800> philosophy

what's the company's general philosophy

what's the company's general philosophy
on<00:12:10.800> headcount<00:12:11.360> growth?

on headcount growth?

on headcount growth?
Yeah,<00:12:12.480> I<00:12:12.720> think<00:12:12.880> when<00:12:13.040> I<00:12:13.279> joined<00:12:13.519> the<00:12:13.760> company,

Yeah, I think when I joined the company,

Yeah, I think when I joined the company,
you<00:12:14.720> know,<00:12:14.800> it's<00:12:15.120> very<00:12:15.279> much<00:12:15.440> an<00:12:15.680> assessment

you know, it's very much an assessment

you know, it's very much an assessment
of<00:12:16.480> like<00:12:16.800> where<00:12:17.040> are<00:12:17.279> things<00:12:17.680> where<00:12:17.839> do<00:12:18.000> we

of like where are things where do we

of like where are things where do we
want<00:12:18.320> them<00:12:18.480> to<00:12:18.639> be?<00:12:19.200> Um,<00:12:20.480> and<00:12:20.959> I<00:12:21.279> remembered

want them to be? Um, and I remembered

want them to be? Um, and I remembered
coming<00:12:22.399> into<00:12:22.639> the<00:12:22.800> company<00:12:22.959> and<00:12:23.200> seeing<00:12:23.440> there

coming into the company and seeing there

coming into the company and seeing there
was<00:12:23.760> this<00:12:24.000> goal<00:12:24.240> like,<00:12:24.560> you<00:12:24.639> know,<00:12:24.800> go<00:12:24.959> up

was this goal like, you know, go up

was this goal like, you know, go up
market<00:12:25.440> to<00:12:25.680> enterprise<00:12:26.240> in<00:12:26.560> 2023.<00:12:28.000> And<00:12:28.560> I<00:12:28.959> look

market to enterprise in 2023. And I look

market to enterprise in 2023. And I look
at<00:12:29.279> our<00:12:29.760> team<00:12:30.800> team<00:12:31.600> and<00:12:31.920> it<00:12:32.160> was<00:12:32.399> like<00:12:32.639> we<00:12:32.880> have

at our team team and it was like we have

at our team team and it was like we have
like<00:12:33.200> one<00:12:33.440> salesperson<00:12:33.920> and<00:12:34.160> a<00:12:34.320> second<00:12:34.480> one

like one salesperson and a second one

like one salesperson and a second one
who<00:12:34.800> had<00:12:34.959> just<00:12:35.120> joined<00:12:35.839> and<00:12:36.079> I<00:12:36.320> was<00:12:36.399> like<00:12:36.959> so

who had just joined and I was like so

who had just joined and I was like so
like<00:12:38.079> how<00:12:38.240> are<00:12:38.399> we<00:12:38.560> going<00:12:38.639> to<00:12:38.720> go<00:12:38.880> up<00:12:39.040> market<00:12:39.279> to

like how are we going to go up market to

like how are we going to go up market to
enterprise<00:12:39.839> with<00:12:40.160> two<00:12:40.399> salespeople<00:12:41.279> like

enterprise with two salespeople like

enterprise with two salespeople like
like<00:12:42.320> so<00:12:42.480> I<00:12:42.720> immediately<00:12:43.200> like<00:12:43.440> crossed<00:12:43.680> that

like so I immediately like crossed that

like so I immediately like crossed that
goal<00:12:44.240> off<00:12:44.399> the<00:12:44.720> the<00:12:45.040> list<00:12:45.200> and<00:12:45.440> it<00:12:45.600> was<00:12:45.680> just

goal off the the list and it was just

goal off the the list and it was just
like<00:12:46.079> no<00:12:46.320> I'm<00:12:46.480> not<00:12:46.639> signing<00:12:46.880> up<00:12:47.040> for<00:12:47.120> this<00:12:47.440> like

like no I'm not signing up for this like

like no I'm not signing up for this like
we<00:12:47.839> don't<00:12:47.920> have<00:12:48.000> a<00:12:48.240> team<00:12:48.560> to<00:12:48.800> go<00:12:48.959> do<00:12:49.120> it<00:12:49.519> right

we don't have a team to go do it right

we don't have a team to go do it right
and<00:12:50.160> so<00:12:50.320> then<00:12:50.480> we<00:12:50.639> need<00:12:50.720> to<00:12:50.880> have<00:12:50.959> like<00:12:51.120> a<00:12:51.360> hard

and so then we need to have like a hard

and so then we need to have like a hard
conversation<00:12:52.240> about<00:12:52.560> like<00:12:52.800> focus<00:12:53.200> and<00:12:53.519> what

conversation about like focus and what

conversation about like focus and what
are<00:12:53.839> we<00:12:54.000> going<00:12:54.079> to<00:12:54.160> be<00:12:54.320> good<00:12:54.399> at<00:12:54.639> this<00:12:54.800> year

are we going to be good at this year

are we going to be good at this year
right<00:12:55.200> and<00:12:55.360> what<00:12:55.519> are<00:12:55.680> we<00:12:55.760> going<00:12:55.839> to<00:12:55.920> do<00:12:56.000> with

right and what are we going to do with

right and what are we going to do with
the<00:12:56.320> team<00:12:56.399> that<00:12:56.639> we<00:12:56.800> have<00:12:57.279> and<00:12:57.440> And<00:12:57.519> then<00:12:57.760> also

the team that we have and And then also

the team that we have and And then also
having<00:12:58.160> a<00:12:58.320> conversation<00:12:58.639> about<00:12:58.800> like<00:12:59.040> I<00:12:59.200> think

having a conversation about like I think

having a conversation about like I think
we<00:12:59.440> need<00:12:59.600> to<00:12:59.839> grow<00:13:00.079> this<00:13:00.320> business<00:13:00.639> because<00:13:00.880> in

we need to grow this business because in

we need to grow this business because in
some<00:13:01.279> ways<00:13:01.600> you<00:13:01.760> know<00:13:02.160> we<00:13:02.399> were<00:13:02.560> almost

some ways you know we were almost

some ways you know we were almost
strangling<00:13:05.279> you<00:13:05.440> know<00:13:05.600> what<00:13:05.839> could<00:13:06.079> have<00:13:06.320> been

strangling you know what could have been

strangling you know what could have been
by<00:13:07.279> not<00:13:07.519> hiring<00:13:08.079> fast<00:13:08.399> enough<00:13:08.959> right<00:13:09.839> so<00:13:10.320> in

by not hiring fast enough right so in

by not hiring fast enough right so in
some<00:13:10.800> ways<00:13:11.279> I<00:13:11.519> came<00:13:11.680> in<00:13:11.839> and<00:13:12.000> was<00:13:12.079> like<00:13:12.320> we<00:13:12.480> need

some ways I came in and was like we need

some ways I came in and was like we need
to<00:13:12.639> hire<00:13:12.880> more<00:13:13.120> people<00:13:13.600> right<00:13:14.800> that<00:13:15.040> doesn't

to hire more people right that doesn't

to hire more people right that doesn't
necessarily<00:13:15.760> mean<00:13:16.000> hiring<00:13:16.399> like<00:13:16.560> a<00:13:16.800> 100

necessarily mean hiring like a 100

necessarily mean hiring like a 100
person<00:13:17.519> sales<00:13:17.839> team<00:13:18.320> tomorrow<00:13:19.040> right<00:13:19.360> but

person sales team tomorrow right but

person sales team tomorrow right but
let's<00:13:19.760> talk<00:13:20.000> about<00:13:20.480> like<00:13:20.720> what<00:13:20.880> that<00:13:21.120> looks

let's talk about like what that looks

let's talk about like what that looks
like<00:13:21.600> right<00:13:21.839> so<00:13:22.000> at<00:13:22.160> the<00:13:22.320> beginning<00:13:23.040> it<00:13:23.360> was

like right so at the beginning it was

like right so at the beginning it was
very<00:13:23.760> much<00:13:24.000> like<00:13:24.320> okay<00:13:24.639> let's<00:13:24.959> hire<00:13:26.160> you<00:13:26.320> know

very much like okay let's hire you know

very much like okay let's hire you know
two<00:13:26.720> or<00:13:26.880> three<00:13:26.959> sales<00:13:27.200> people<00:13:27.440> at<00:13:27.519> a<00:13:27.760> time<00:13:28.079> as

two or three sales people at a time as

two or three sales people at a time as
an<00:13:28.399> example<00:13:29.200> and<00:13:29.360> then<00:13:29.600> just<00:13:29.760> like<00:13:30.000> see<00:13:30.240> how<00:13:30.560> we

an example and then just like see how we

an example and then just like see how we
feel,<00:13:31.360> right?<00:13:31.920> Because<00:13:32.079> I'<00:13:32.320> I've<00:13:32.639> seen<00:13:32.800> it<00:13:33.200> so

feel, right? Because I' I've seen it so

feel, right? Because I' I've seen it so
many<00:13:33.680> times<00:13:34.000> before<00:13:34.320> where<00:13:34.639> you<00:13:34.800> hire<00:13:35.040> these

many times before where you hire these

many times before where you hire these
like<00:13:35.680> massive<00:13:36.079> sales<00:13:36.320> teams<00:13:36.639> and<00:13:36.800> you<00:13:36.880> have<00:13:36.959> a

like massive sales teams and you have a

like massive sales teams and you have a
bunch<00:13:37.120> of<00:13:37.200> people<00:13:37.360> going<00:13:37.519> around,<00:13:37.680> they<00:13:37.839> don't

bunch of people going around, they don't

bunch of people going around, they don't
know<00:13:38.079> how<00:13:38.160> to<00:13:38.240> sell<00:13:38.399> anything,<00:13:38.720> they<00:13:38.880> don't

know how to sell anything, they don't

know how to sell anything, they don't
know<00:13:39.120> the<00:13:39.279> product,<00:13:40.160> they're<00:13:40.800> selling<00:13:41.040> things

know the product, they're selling things

know the product, they're selling things
that<00:13:41.440> don't<00:13:41.680> exist<00:13:42.079> with<00:13:42.320> the<00:13:42.480> hope<00:13:42.639> that<00:13:42.800> the

that don't exist with the hope that the

that don't exist with the hope that the
product<00:13:43.120> team<00:13:43.279> will<00:13:43.519> build<00:13:43.680> it.<00:13:44.240> Um,<00:13:44.639> you

product team will build it. Um, you

product team will build it. Um, you
know,<00:13:44.880> and<00:13:45.040> all<00:13:45.200> of<00:13:45.279> these<00:13:45.440> like<00:13:45.600> bad<00:13:45.839> things

know, and all of these like bad things

know, and all of these like bad things
can<00:13:46.240> happen,<00:13:46.560> right?<00:13:46.720> So,<00:13:46.880> like<00:13:47.040> just<00:13:47.200> kind<00:13:47.360> of

can happen, right? So, like just kind of

can happen, right? So, like just kind of
like<00:13:47.600> starting<00:13:47.920> slow<00:13:48.160> and<00:13:48.399> building<00:13:48.560> up<00:13:48.800> your

like starting slow and building up your

like starting slow and building up your
kind<00:13:49.200> of<00:13:49.279> like<00:13:49.600> base<00:13:50.079> organization<00:13:51.519> and<00:13:51.760> then

kind of like base organization and then

kind of like base organization and then
feeling<00:13:52.240> like,<00:13:52.560> okay,<00:13:52.800> great.<00:13:53.120> there's<00:13:53.440> like

feeling like, okay, great. there's like

feeling like, okay, great. there's like
a<00:13:54.079> lot<00:13:54.240> of<00:13:54.320> opportunity<00:13:54.800> here<00:13:54.959> and<00:13:55.120> now<00:13:55.279> that

a lot of opportunity here and now that

a lot of opportunity here and now that
we're<00:13:55.600> talking<00:13:55.760> to<00:13:55.920> customers<00:13:56.320> we<00:13:56.480> have<00:13:56.560> a

we're talking to customers we have a

we're talking to customers we have a
better<00:13:56.880> sense<00:13:56.959> of<00:13:57.120> what<00:13:57.279> that<00:13:57.440> opportunity<00:13:58.000> is

better sense of what that opportunity is

better sense of what that opportunity is
especially<00:13:59.600> you<00:13:59.680> know<00:13:59.839> as<00:14:00.000> we<00:14:00.160> go<00:14:00.320> up<00:14:00.480> market

especially you know as we go up market

especially you know as we go up market
and<00:14:01.360> then<00:14:01.600> you<00:14:01.760> know<00:14:01.839> in<00:14:02.000> 2025<00:14:02.800> was<00:14:03.040> the<00:14:03.279> first

and then you know in 2025 was the first

and then you know in 2025 was the first
year<00:14:03.680> that<00:14:03.920> I<00:14:04.079> was<00:14:04.160> like<00:14:04.320> okay<00:14:04.480> we<00:14:04.639> can<00:14:04.720> add

year that I was like okay we can add

year that I was like okay we can add
this<00:14:05.040> goal<00:14:05.279> back<00:14:05.600> right<00:14:06.320> um<00:14:06.480> we<00:14:06.720> have<00:14:06.800> a<00:14:06.959> team

this goal back right um we have a team

this goal back right um we have a team
to<00:14:07.519> actually<00:14:07.839> do<00:14:08.079> this<00:14:08.720> you<00:14:08.880> know<00:14:09.040> go<00:14:09.199> further

to actually do this you know go further

to actually do this you know go further
up<00:14:09.680> market<00:14:09.839> to<00:14:10.000> enterprise<00:14:11.279> um<00:14:11.519> we're<00:14:11.760> going

up market to enterprise um we're going

up market to enterprise um we're going
to<00:14:11.920> introduce<00:14:12.399> like<00:14:12.880> a<00:14:13.120> segment<00:14:14.480> um<00:14:15.519> called

to introduce like a segment um called

to introduce like a segment um called
enterprise<00:14:16.320> and<00:14:16.480> we're<00:14:16.639> going<00:14:16.639> to<00:14:16.720> have

enterprise and we're going to have

enterprise and we're going to have
people<00:14:17.120> like<00:14:17.360> solely<00:14:17.760> dedicated<00:14:18.240> to<00:14:18.399> that

people like solely dedicated to that

people like solely dedicated to that
effort<00:14:19.199> we're<00:14:19.360> going<00:14:19.440> to<00:14:19.519> have<00:14:19.680> enough<00:14:19.839> people

effort we're going to have enough people

effort we're going to have enough people
in<00:14:20.240> marketing<00:14:20.560> to<00:14:20.800> support<00:14:21.040> it<00:14:21.920> um<00:14:22.160> and<00:14:22.399> we<00:14:22.560> can

in marketing to support it um and we can

in marketing to support it um and we can
actually<00:14:23.040> do<00:14:23.279> that,<00:14:23.680> right?<00:14:23.920> But<00:14:24.000> I<00:14:24.160> think<00:14:24.240> you

actually do that, right? But I think you

actually do that, right? But I think you
just<00:14:24.560> have<00:14:24.720> to<00:14:24.800> be<00:14:24.880> realistic<00:14:25.279> with<00:14:25.600> like

just have to be realistic with like

just have to be realistic with like
where<00:14:26.079> the<00:14:26.240> company<00:14:26.480> is<00:14:26.639> at<00:14:26.880> a<00:14:27.040> given<00:14:27.199> point<00:14:27.279> in

where the company is at a given point in

where the company is at a given point in
time.<00:14:28.240> But<00:14:28.399> I<00:14:28.560> think<00:14:28.720> like<00:14:29.199> philosophically

time. But I think like philosophically

time. But I think like philosophically
it<00:14:30.480> always<00:14:30.800> came<00:14:30.959> from<00:14:31.199> this<00:14:31.440> place<00:14:31.600> of<00:14:31.839> like

it always came from this place of like

it always came from this place of like
we<00:14:33.440> want<00:14:33.600> to<00:14:33.760> hire<00:14:34.240> only<00:14:34.959> really<00:14:35.279> great

we want to hire only really great

we want to hire only really great
people.<00:14:36.160> Um<00:14:36.399> and<00:14:36.639> we<00:14:36.880> don't<00:14:37.040> want<00:14:37.120> to<00:14:37.279> hire,

people. Um and we don't want to hire,

people. Um and we don't want to hire,
you<00:14:38.320> know,<00:14:38.480> just<00:14:38.720> bodies<00:14:39.440> to<00:14:39.760> to<00:14:40.079> fill<00:14:40.320> seats,

you know, just bodies to to fill seats,

you know, just bodies to to fill seats,
right?<00:14:41.440> And<00:14:41.680> that's<00:14:41.920> really<00:14:42.240> important<00:14:42.480> to

right? And that's really important to

right? And that's really important to
us.<00:14:43.040> And<00:14:43.199> then<00:14:43.440> also<00:14:44.000> feeling<00:14:44.399> like<00:14:45.199> we<00:14:45.519> could

us. And then also feeling like we could

us. And then also feeling like we could
grow<00:14:45.920> the<00:14:46.240> company<00:14:46.560> but<00:14:46.800> not<00:14:47.040> necessarily

grow the company but not necessarily

grow the company but not necessarily
have<00:14:47.920> to<00:14:48.079> grow<00:14:48.240> it<00:14:48.560> purely<00:14:49.120> just<00:14:49.360> through

have to grow it purely just through

have to grow it purely just through
headcount,<00:14:50.160> right?<00:14:50.399> though,<00:14:50.959> you<00:14:51.120> know,

headcount, right? though, you know,

headcount, right? though, you know,
linear<00:14:52.160> not<00:14:52.399> growing<00:14:52.800> linearly.<00:14:54.000> Um,<00:14:55.040> and<00:14:55.680> so

linear not growing linearly. Um, and so

linear not growing linearly. Um, and so
what<00:14:56.079> does<00:14:56.240> that<00:14:56.399> require?<00:14:56.720> If<00:14:56.880> you<00:14:56.959> think

what does that require? If you think

what does that require? If you think
about<00:14:57.360> support,<00:14:57.839> right?<00:14:58.480> Often<00:14:58.880> as<00:14:59.199> you<00:14:59.360> grow

about support, right? Often as you grow

about support, right? Often as you grow
more<00:15:00.079> and<00:15:00.240> more<00:15:00.399> users,<00:15:00.720> they<00:15:01.040> write<00:15:01.279> into

more and more users, they write into

more and more users, they write into
support<00:15:02.480> and<00:15:02.720> and<00:15:03.120> so<00:15:03.360> that<00:15:03.680> team<00:15:03.920> kind<00:15:04.160> of

support and and so that team kind of

support and and so that team kind of
grows<00:15:04.480> linearly.<00:15:05.199> But<00:15:05.360> for,<00:15:05.760> you<00:15:05.920> know,<00:15:06.079> the

grows linearly. But for, you know, the

grows linearly. But for, you know, the
first<00:15:06.560> couple<00:15:06.720> years<00:15:06.880> that<00:15:07.040> I<00:15:07.199> was<00:15:07.279> at<00:15:07.360> the

first couple years that I was at the

first couple years that I was at the
company,<00:15:07.760> we<00:15:07.920> didn't<00:15:08.079> really<00:15:08.320> have<00:15:08.560> to<00:15:08.720> grow

company, we didn't really have to grow

company, we didn't really have to grow
that<00:15:09.199> team<00:15:09.600> that<00:15:10.000> much.<00:15:10.480> So<00:15:10.720> the<00:15:10.959> question<00:15:11.120> was

that team that much. So the question was

that team that much. So the question was
like<00:15:11.680> how<00:15:11.920> could<00:15:12.079> we<00:15:12.560> gain<00:15:12.959> in<00:15:13.360> efficiencies

like how could we gain in efficiencies

like how could we gain in efficiencies
with<00:15:14.160> like<00:15:14.639> better<00:15:14.959> tooling<00:15:16.000> uh<00:15:16.160> better

with like better tooling uh better

with like better tooling uh better
connection<00:15:17.040> between<00:15:17.360> like<00:15:17.600> our<00:15:17.839> support<00:15:18.079> team

connection between like our support team

connection between like our support team
and<00:15:18.480> engineering<00:15:18.959> so<00:15:19.120> that<00:15:19.279> we<00:15:19.440> can<00:15:19.600> fix

and engineering so that we can fix

and engineering so that we can fix
things<00:15:20.639> um<00:15:20.720> that<00:15:20.880> are<00:15:21.040> clearly<00:15:21.680> causing<00:15:22.240> more

things um that are clearly causing more

things um that are clearly causing more
tickets<00:15:22.800> to<00:15:22.880> come<00:15:23.040> in<00:15:23.360> right<00:15:23.839> what<00:15:24.079> are<00:15:24.160> the

tickets to come in right what are the

tickets to come in right what are the
ways<00:15:24.560> that<00:15:24.800> we<00:15:25.040> can<00:15:25.279> make<00:15:25.519> gains<00:15:25.839> on<00:15:26.079> some<00:15:26.240> of

ways that we can make gains on some of

ways that we can make gains on some of
these<00:15:26.639> things<00:15:27.199> now<00:15:27.440> you<00:15:27.680> have<00:15:27.839> like<00:15:28.079> AI<00:15:28.480> and

these things now you have like AI and

these things now you have like AI and
other<00:15:28.880> types<00:15:29.120> of<00:15:29.279> tools<00:15:29.600> that<00:15:29.920> hopefully

other types of tools that hopefully

other types of tools that hopefully
helps<00:15:30.720> your<00:15:30.959> team<00:15:31.440> ultimately<00:15:31.760> become<00:15:32.079> more

helps your team ultimately become more

helps your team ultimately become more
efficient<00:15:33.120> um<00:15:33.279> ways<00:15:33.519> that<00:15:33.760> your<00:15:33.920> own<00:15:34.079> internal

efficient um ways that your own internal

efficient um ways that your own internal
teams<00:15:34.800> can<00:15:34.959> build<00:15:35.199> tools<00:15:36.000> for<00:15:36.240> themselves

teams can build tools for themselves

teams can build tools for themselves
where<00:15:37.199> historically<00:15:37.519> they<00:15:37.760> would<00:15:37.839> have

where historically they would have

where historically they would have
needed<00:15:38.160> an<00:15:38.399> engineer<00:15:38.720> to<00:15:38.800> go<00:15:39.040> build<00:15:39.199> that<00:15:39.360> tool

needed an engineer to go build that tool

needed an engineer to go build that tool
for

for

for
Right.<00:15:40.720> So,<00:15:41.120> I<00:15:41.279> I<00:15:41.519> look<00:15:41.680> at<00:15:41.760> it<00:15:41.920> very<00:15:42.160> much<00:15:42.240> as<00:15:42.399> a

Right. So, I I look at it very much as a

Right. So, I I look at it very much as a
like<00:15:43.199> ideally<00:15:43.760> the<00:15:44.079> like<00:15:44.320> number<00:15:44.560> of<00:15:44.800> tickets

like ideally the like number of tickets

like ideally the like number of tickets
per<00:15:45.600> support<00:15:46.079> rep<00:15:46.399> is<00:15:46.639> going<00:15:46.880> up<00:15:47.360> over<00:15:47.760> time<00:15:48.880> so

per support rep is going up over time so

per support rep is going up over time so
that<00:15:49.279> we're<00:15:49.519> not<00:15:49.680> just<00:15:50.240> simply<00:15:50.639> adding<00:15:51.040> bodies

that we're not just simply adding bodies

that we're not just simply adding bodies
to<00:15:51.680> like<00:15:52.000> solve<00:15:52.320> problems.<00:15:53.360> Um,<00:15:54.079> and<00:15:54.480> you

to like solve problems. Um, and you

to like solve problems. Um, and you
know,<00:15:54.720> I<00:15:54.880> think<00:15:54.959> you<00:15:55.199> can<00:15:55.279> do<00:15:55.360> that<00:15:55.600> as<00:15:55.839> long<00:15:55.920> as

know, I think you can do that as long as

know, I think you can do that as long as
you're<00:15:56.320> continuously<00:15:56.959> being<00:15:58.000> um<00:15:58.240> cognizant

you're continuously being um cognizant

you're continuously being um cognizant
of<00:15:58.959> like<00:15:59.199> what's<00:15:59.600> coming<00:15:59.839> for<00:16:00.079> you<00:16:00.720> in<00:16:00.959> the

of like what's coming for you in the

of like what's coming for you in the
future.<00:16:01.519> And<00:16:01.680> we've<00:16:02.000> also<00:16:02.240> had<00:16:02.480> really<00:16:02.720> strong

future. And we've also had really strong

future. And we've also had really strong
points<00:16:03.680> of<00:16:03.839> view<00:16:04.000> around<00:16:04.560> like<00:16:04.800> not

points of view around like not

points of view around like not
outsourcing<00:16:05.759> as<00:16:05.920> an<00:16:06.079> example.<00:16:06.639> So,<00:16:06.800> that's

outsourcing as an example. So, that's

outsourcing as an example. So, that's
one<00:16:07.279> way<00:16:07.440> to<00:16:07.680> not<00:16:07.920> grow<00:16:08.160> headcount<00:16:08.720> is<00:16:08.959> that

one way to not grow headcount is that

one way to not grow headcount is that
you<00:16:09.440> hire<00:16:09.680> a<00:16:09.759> bunch<00:16:09.920> of<00:16:10.079> contractors<00:16:11.279> um<00:16:11.440> who

you hire a bunch of contractors um who

you hire a bunch of contractors um who
aren't<00:16:11.839> full-time<00:16:12.240> employees.<00:16:13.040> We've

aren't full-time employees. We've

aren't full-time employees. We've
explicitly<00:16:13.839> said<00:16:14.079> we<00:16:14.320> don't<00:16:14.560> want<00:16:14.639> to<00:16:14.800> do<00:16:14.880> that

explicitly said we don't want to do that

explicitly said we don't want to do that
when<00:16:15.360> it<00:16:15.440> comes<00:16:15.600> to<00:16:15.759> things<00:16:16.000> like<00:16:16.240> support<00:16:16.560> and

when it comes to things like support and

when it comes to things like support and
sales.<00:16:17.279> And<00:16:17.600> we<00:16:17.920> want<00:16:18.000> to<00:16:18.160> feel<00:16:18.320> like<00:16:18.480> we<00:16:18.639> own

sales. And we want to feel like we own

sales. And we want to feel like we own
the<00:16:19.120> experience<00:16:19.759> and<00:16:20.000> that<00:16:20.160> we<00:16:20.320> provide<00:16:20.560> a

the experience and that we provide a

the experience and that we provide a
really<00:16:20.880> high<00:16:21.040> quality<00:16:21.440> experience<00:16:21.839> not<00:16:22.000> just

really high quality experience not just

really high quality experience not just
in<00:16:22.320> the<00:16:22.560> product,<00:16:22.800> but<00:16:23.040> in<00:16:23.519> the<00:16:23.839> people<00:16:24.079> who

in the product, but in the people who

in the product, but in the people who
help<00:16:24.720> serve<00:16:24.959> you<00:16:25.199> when<00:16:25.360> you<00:16:25.440> have<00:16:25.600> a<00:16:25.759> question

help serve you when you have a question

help serve you when you have a question
um<00:16:26.720> and<00:16:26.959> you<00:16:27.120> want<00:16:27.199> to<00:16:27.279> talk<00:16:27.440> to<00:16:27.600> someone.<00:16:28.240> So,

um and you want to talk to someone. So,

um and you want to talk to someone. So,
making<00:16:28.800> sure<00:16:28.880> that<00:16:29.040> we<00:16:29.199> kind<00:16:29.360> of<00:16:29.440> hold<00:16:29.680> true<00:16:29.920> to

making sure that we kind of hold true to

making sure that we kind of hold true to
those<00:16:30.320> values<00:16:30.800> and<00:16:31.040> and<00:16:31.360> what<00:16:31.519> those<00:16:31.759> bring.

those values and and what those bring.

those values and and what those bring.
Um,<00:16:32.720> and<00:16:32.880> then<00:16:33.120> making<00:16:33.279> sure<00:16:33.440> that<00:16:33.600> we're<00:16:33.759> like

Um, and then making sure that we're like

Um, and then making sure that we're like
making<00:16:34.160> efficiency<00:16:34.720> gains<00:16:34.959> as<00:16:35.199> we<00:16:35.360> grow<00:16:35.839> and

making efficiency gains as we grow and

making efficiency gains as we grow and
not<00:16:36.320> just<00:16:36.639> necessarily<00:16:37.360> like<00:16:37.600> bringing<00:16:37.920> more

not just necessarily like bringing more

not just necessarily like bringing more
people<00:16:38.399> on<00:16:38.720> to<00:16:38.959> solve<00:16:39.759> problems<00:16:40.560> um<00:16:40.639> that

people on to solve problems um that

people on to solve problems um that
could<00:16:41.040> very<00:16:41.279> easily<00:16:41.600> be<00:16:41.759> solved<00:16:42.079> by,<00:16:42.720> you

could very easily be solved by, you

could very easily be solved by, you
know,<00:16:43.120> tooling<00:16:43.680> or<00:16:44.160> software.<00:16:44.800> Like<00:16:45.199> I<00:16:45.519> always

know, tooling or software. Like I always

know, tooling or software. Like I always
am<00:16:46.079> like,<00:16:46.480> can<00:16:46.639> we<00:16:46.880> buy<00:16:47.120> software<00:16:47.440> to<00:16:47.600> solve

am like, can we buy software to solve

am like, can we buy software to solve
this<00:16:47.920> problem?<00:16:48.240> Do<00:16:48.399> we<00:16:48.560> need<00:16:48.639> to

this problem? Do we need to

this problem? Do we need to
hire<00:16:49.759> someone<00:16:50.079> to<00:16:50.240> do<00:16:50.399> this?<00:16:50.639> Is<00:16:50.800> this<00:16:50.959> is<00:16:51.199> this

hire someone to do this? Is this is this

hire someone to do this? Is this is this
a<00:16:51.519> job?<00:16:51.839> Like<00:16:52.000> those<00:16:52.160> are<00:16:52.320> all<00:16:52.480> questions<00:16:52.800> I

a job? Like those are all questions I

a job? Like those are all questions I
think<00:16:53.120> that<00:16:53.279> we<00:16:53.360> should<00:16:53.519> be<00:16:53.600> asking<00:16:53.920> ourselves

think that we should be asking ourselves

think that we should be asking ourselves
before<00:16:55.040> we<00:16:55.199> just<00:16:55.440> like<00:16:55.680> unlock<00:16:56.079> headcount<00:16:56.639> and

before we just like unlock headcount and

before we just like unlock headcount and
let<00:16:57.040> people<00:16:57.519> hire<00:16:57.759> willy-nilly.<00:16:59.120> Do<00:16:59.360> you

let people hire willy-nilly. Do you

let people hire willy-nilly. Do you
think<00:16:59.680> that<00:17:00.160> this<00:17:00.560> approach<00:17:00.880> and<00:17:01.120> philosophy

think that this approach and philosophy

think that this approach and philosophy
like<00:17:02.079> I<00:17:02.320> think<00:17:02.639> thinking<00:17:02.959> about<00:17:03.199> are<00:17:03.360> there

like I think thinking about are there

like I think thinking about are there
other<00:17:03.680> ways<00:17:03.839> to<00:17:04.000> solve<00:17:04.240> problems<00:17:04.480> other<00:17:04.720> than

other ways to solve problems other than

other ways to solve problems other than
other<00:17:05.280> than<00:17:05.360> headcount<00:17:06.079> probably<00:17:06.400> scales

other than headcount probably scales

other than headcount probably scales
forever<00:17:07.199> but<00:17:07.919> you've<00:17:09.120> seen<00:17:09.439> in<00:17:09.919> your<00:17:10.319> past

forever but you've seen in your past

forever but you've seen in your past
roles<00:17:10.880> and<00:17:11.120> you<00:17:11.199> know<00:17:11.280> at<00:17:11.439> Stripe<00:17:11.760> which<00:17:11.919> I

roles and you know at Stripe which I

roles and you know at Stripe which I
want<00:17:12.160> to<00:17:12.240> talk<00:17:12.400> about<00:17:12.640> like<00:17:13.199> massive<00:17:13.919> scaling.

want to talk about like massive scaling.

want to talk about like massive scaling.
Do<00:17:14.559> you<00:17:14.640> think<00:17:14.880> this<00:17:15.120> approach<00:17:15.360> that<00:17:15.520> you're

Do you think this approach that you're

Do you think this approach that you're
taking<00:17:15.919> now<00:17:16.720> doesn't<00:17:17.039> work<00:17:17.199> at<00:17:17.439> any<00:17:17.600> point<00:17:17.919> or

taking now doesn't work at any point or

taking now doesn't work at any point or
at<00:17:18.319> some<00:17:18.480> point<00:17:18.640> you'll<00:17:18.880> be<00:17:19.039> trading<00:17:19.360> off

at some point you'll be trading off

at some point you'll be trading off
actual<00:17:20.079> ability<00:17:20.400> to<00:17:20.559> grow<00:17:20.880> because<00:17:21.280> you<00:17:21.439> know

actual ability to grow because you know

actual ability to grow because you know
maybe<00:17:22.319> you<00:17:22.559> could<00:17:22.720> have<00:17:22.880> gone<00:17:23.039> up<00:17:23.280> market<00:17:23.520> a

maybe you could have gone up market a

maybe you could have gone up market a
few<00:17:23.839> years<00:17:24.000> ago<00:17:24.160> if<00:17:24.319> you'd<00:17:24.559> been<00:17:24.640> willing<00:17:24.880> to

few years ago if you'd been willing to

few years ago if you'd been willing to
just<00:17:25.199> hire<00:17:25.839> 100<00:17:26.000> reps<00:17:26.319> and<00:17:26.480> obviously<00:17:26.720> you

just hire 100 reps and obviously you

just hire 100 reps and obviously you
decided<00:17:27.120> that<00:17:27.360> wasn't<00:17:27.520> worth<00:17:27.679> the<00:17:27.919> downsides

decided that wasn't worth the downsides

decided that wasn't worth the downsides
of<00:17:28.400> doing<00:17:28.559> that<00:17:28.799> but<00:17:28.960> like<00:17:29.360> at<00:17:29.679> some<00:17:29.840> point<00:17:30.080> are

of doing that but like at some point are

of doing that but like at some point are
you<00:17:30.400> going<00:17:30.480> to<00:17:30.559> be<00:17:30.720> constraining<00:17:31.120> your<00:17:31.280> own

you going to be constraining your own

you going to be constraining your own
growth<00:17:31.760> by<00:17:32.480> continuing<00:17:32.960> to<00:17:33.120> hold<00:17:33.360> this<00:17:33.679> bar<00:17:34.559> or

growth by continuing to hold this bar or

growth by continuing to hold this bar or
is<00:17:35.679> this<00:17:35.919> bar<00:17:36.160> what's<00:17:36.480> going<00:17:36.559> to<00:17:36.640> contribute

is this bar what's going to contribute

is this bar what's going to contribute
to<00:17:37.039> your<00:17:37.200> growth<00:17:37.520> because<00:17:38.480> you<00:17:38.720> just

to your growth because you just

to your growth because you just
fundamentally<00:17:39.520> believe<00:17:39.760> that<00:17:40.480> the<00:17:40.799> craft<00:17:41.200> can

fundamentally believe that the craft can

fundamentally believe that the craft can
only<00:17:41.679> come<00:17:41.919> if<00:17:42.160> you<00:17:42.320> continue<00:17:42.640> to<00:17:43.280> hold<00:17:43.520> this

only come if you continue to hold this

only come if you continue to hold this
are.<00:17:44.080> Yeah,<00:17:45.039> I<00:17:45.280> think<00:17:45.440> it's<00:17:45.600> a<00:17:45.760> little<00:17:45.840> bit<00:17:46.000> of

are. Yeah, I think it's a little bit of

are. Yeah, I think it's a little bit of
both.<00:17:46.559> Like<00:17:47.120> I<00:17:48.320> firmly<00:17:48.880> believe<00:17:49.520> that<00:17:49.840> we<00:17:50.080> have

both. Like I firmly believe that we have

both. Like I firmly believe that we have
to<00:17:50.480> continue<00:17:50.720> to<00:17:50.960> hire<00:17:51.360> like<00:17:51.600> really

to continue to hire like really

to continue to hire like really
highquality<00:17:52.559> people<00:17:53.200> and<00:17:53.600> you<00:17:53.840> know<00:17:54.400> we<00:17:54.720> work

highquality people and you know we work

highquality people and you know we work
with<00:17:55.120> customers,<00:17:55.840> developers<00:17:56.400> who<00:17:56.640> normally

with customers, developers who normally

with customers, developers who normally
don't<00:17:57.280> like<00:17:57.520> talking<00:17:57.760> to<00:17:58.000> sales<00:17:58.240> people<00:17:58.480> as<00:17:58.720> an

don't like talking to sales people as an

don't like talking to sales people as an
example,<00:17:59.360> right?<00:18:00.160> So<00:18:00.880> often<00:18:01.120> when<00:18:01.360> you<00:18:01.520> talk

example, right? So often when you talk

example, right? So often when you talk
about<00:18:01.760> companies<00:18:02.080> that<00:18:02.240> build<00:18:02.400> in<00:18:02.640> like

about companies that build in like

about companies that build in like
developer<00:18:03.200> tools<00:18:03.840> like<00:18:04.000> people<00:18:04.240> are<00:18:04.320> like<00:18:04.480> why

developer tools like people are like why

developer tools like people are like why
do<00:18:04.720> you<00:18:04.799> even<00:18:04.880> need<00:18:05.039> sales<00:18:05.280> people?<00:18:05.440> The

do you even need sales people? The

do you even need sales people? The
product<00:18:05.840> should<00:18:06.000> just<00:18:06.080> like<00:18:06.240> sell<00:18:06.480> itself.

product should just like sell itself.

product should just like sell itself.
Then<00:18:07.039> I'm<00:18:07.200> like,<00:18:07.360> h<00:18:07.679> yeah,<00:18:07.919> we<00:18:08.320> I've<00:18:08.559> tried

Then I'm like, h yeah, we I've tried

Then I'm like, h yeah, we I've tried
that<00:18:08.880> at<00:18:09.120> other<00:18:09.280> companies,<00:18:09.600> but<00:18:09.760> it<00:18:09.919> doesn't

that at other companies, but it doesn't

that at other companies, but it doesn't
doesn't<00:18:10.400> always<00:18:10.640> work<00:18:10.799> that<00:18:10.960> way,<00:18:11.280> right?<00:18:12.080> And

doesn't always work that way, right? And

doesn't always work that way, right? And
you<00:18:12.799> know,<00:18:13.039> eventually<00:18:13.600> you<00:18:13.840> need<00:18:14.160> someone

you know, eventually you need someone

you know, eventually you need someone
who<00:18:15.600> is<00:18:16.000> like<00:18:16.320> convincing<00:18:16.960> and<00:18:17.280> thoughtful

who is like convincing and thoughtful

who is like convincing and thoughtful
and<00:18:18.240> consultative<00:18:19.200> to<00:18:19.520> come<00:18:19.679> into<00:18:19.919> the

and consultative to come into the

and consultative to come into the
equation<00:18:20.559> and<00:18:20.799> help<00:18:20.960> a<00:18:21.280> customer<00:18:21.760> make<00:18:21.919> that

equation and help a customer make that

equation and help a customer make that
decision<00:18:22.559> and<00:18:22.880> sometimes<00:18:23.280> like<00:18:23.760> navigate

decision and sometimes like navigate

decision and sometimes like navigate
their<00:18:24.559> own<00:18:24.880> organization.<00:18:26.320> And<00:18:26.880> you<00:18:27.039> know,

their own organization. And you know,

their own organization. And you know,
it's<00:18:27.520> not<00:18:27.679> in<00:18:28.080> like<00:18:28.880> we're<00:18:29.120> a<00:18:29.360> harder<00:18:29.679> cell

it's not in like we're a harder cell

it's not in like we're a harder cell
than<00:18:30.160> most<00:18:30.559> other<00:18:30.880> products<00:18:31.280> I've<00:18:31.520> worked

than most other products I've worked

than most other products I've worked
with<00:18:31.919> in<00:18:32.160> the<00:18:32.320> past.<00:18:32.799> like<00:18:33.280> you<00:18:33.440> know<00:18:33.600> there's

with in the past. like you know there's

with in the past. like you know there's
a<00:18:34.000> whole<00:18:34.240> set<00:18:34.400> of<00:18:34.559> like<00:18:34.720> organizational

a whole set of like organizational

a whole set of like organizational
change<00:18:36.240> elements<00:18:36.640> that<00:18:36.960> need<00:18:37.120> to<00:18:37.360> take<00:18:37.520> place

change elements that need to take place

change elements that need to take place
before<00:18:38.720> every<00:18:39.039> single<00:18:39.280> person<00:18:39.520> in<00:18:39.760> your

before every single person in your

before every single person in your
company<00:18:40.160> is<00:18:40.400> using<00:18:40.559> a<00:18:40.720> tool<00:18:41.039> like<00:18:41.280> ours<00:18:41.760> right

company is using a tool like ours right

company is using a tool like ours right
and<00:18:42.640> so<00:18:43.600> for<00:18:43.919> us<00:18:44.320> that<00:18:44.640> can<00:18:44.799> be<00:18:45.039> really

and so for us that can be really

and so for us that can be really
difficult<00:18:46.960> for

difficult for

difficult for
a<00:18:48.880> lot<00:18:48.960> of<00:18:49.120> people<00:18:50.160> um<00:18:50.320> and<00:18:50.559> so<00:18:50.720> I<00:18:50.880> I<00:18:51.200> really

a lot of people um and so I I really

a lot of people um and so I I really
value<00:18:52.080> like<00:18:52.400> holding<00:18:52.640> a<00:18:52.880> really<00:18:53.039> high<00:18:53.280> bar<00:18:53.600> for

value like holding a really high bar for

value like holding a really high bar for
salespeople<00:18:54.880> but<00:18:55.440> you<00:18:55.600> know<00:18:55.760> what's<00:18:56.080> required

salespeople but you know what's required

salespeople but you know what's required
of<00:18:56.720> like<00:18:57.280> someone<00:18:57.600> who<00:18:57.760> works<00:18:57.919> with<00:18:58.160> startups

of like someone who works with startups

of like someone who works with startups
as<00:18:58.880> an<00:18:58.960> example<00:18:59.440> and<00:18:59.760> someone<00:18:59.919> who<00:19:00.160> works<00:19:00.320> with

as an example and someone who works with

as an example and someone who works with
very<00:19:00.720> large<00:19:01.039> enterprises<00:19:02.080> is<00:19:02.400> different,

very large enterprises is different,

very large enterprises is different,
right?<00:19:03.760> Not<00:19:04.000> everyone<00:19:04.400> needs<00:19:04.640> to<00:19:04.799> necessarily

right? Not everyone needs to necessarily

right? Not everyone needs to necessarily
have<00:19:05.520> the<00:19:05.840> same<00:19:06.000> skill.<00:19:06.400> So,<00:19:06.559> while<00:19:06.799> I<00:19:06.960> still

have the same skill. So, while I still

have the same skill. So, while I still
feel<00:19:07.360> like<00:19:07.600> I<00:19:07.760> want<00:19:07.840> to<00:19:08.000> hold<00:19:08.160> a<00:19:08.320> really<00:19:08.559> high

feel like I want to hold a really high

feel like I want to hold a really high
bar,<00:19:09.919> um,<00:19:10.400> naturally<00:19:10.960> as<00:19:11.120> the<00:19:11.280> organization

bar, um, naturally as the organization

bar, um, naturally as the organization
grows,<00:19:12.559> you<00:19:12.720> know,<00:19:12.960> you<00:19:13.200> start<00:19:13.440> to<00:19:14.080> kind<00:19:14.320> of

grows, you know, you start to kind of

grows, you know, you start to kind of
narrow<00:19:14.960> the<00:19:15.200> scope<00:19:15.440> of<00:19:15.679> some<00:19:15.919> certain<00:19:16.480> roles

narrow the scope of some certain roles

narrow the scope of some certain roles
on<00:19:17.039> the<00:19:17.200> team<00:19:17.760> and<00:19:18.080> that<00:19:18.400> shifts<00:19:18.720> what<00:19:18.880> you're

on the team and that shifts what you're

on the team and that shifts what you're
looking<00:19:19.280> for<00:19:19.919> and<00:19:20.320> also<00:19:20.640> enables<00:19:20.960> you<00:19:21.120> to<00:19:21.280> take

looking for and also enables you to take

looking for and also enables you to take
more<00:19:21.600> chances<00:19:22.000> and<00:19:22.240> take<00:19:22.400> risks.<00:19:22.880> And<00:19:23.280> one<00:19:23.520> of

more chances and take risks. And one of

more chances and take risks. And one of
the<00:19:23.840> things<00:19:24.080> I've,<00:19:24.640> you<00:19:24.799> know,<00:19:24.960> worried<00:19:25.280> about

the things I've, you know, worried about

the things I've, you know, worried about
historically<00:19:26.000> is<00:19:26.160> like,<00:19:26.320> are<00:19:26.400> we<00:19:26.559> taking

historically is like, are we taking

historically is like, are we taking
enough<00:19:26.880> risks<00:19:27.120> when<00:19:27.280> it<00:19:27.440> comes<00:19:27.600> to<00:19:27.679> like

enough risks when it comes to like

enough risks when it comes to like
hiring,<00:19:28.640> right?<00:19:29.039> because<00:19:29.280> I<00:19:29.440> think<00:19:29.600> for<00:19:29.840> a<00:19:30.000> lot

hiring, right? because I think for a lot

hiring, right? because I think for a lot
of<00:19:30.240> companies<00:19:30.480> that<00:19:30.799> like<00:19:31.120> claim<00:19:31.360> to<00:19:31.520> hold<00:19:31.679> a

of companies that like claim to hold a

of companies that like claim to hold a
really<00:19:32.000> high<00:19:32.240> bar,<00:19:32.559> you<00:19:32.720> tend<00:19:32.880> to<00:19:33.039> find<00:19:33.120> that

really high bar, you tend to find that

really high bar, you tend to find that
they're<00:19:33.520> not<00:19:33.760> always<00:19:33.919> the<00:19:34.160> most<00:19:34.320> risk-taking,

they're not always the most risk-taking,

they're not always the most risk-taking,
right?<00:19:35.440> Um<00:19:35.919> when<00:19:36.160> hiring<00:19:36.640> people<00:19:36.960> or<00:19:37.200> it's

right? Um when hiring people or it's

right? Um when hiring people or it's
like,<00:19:37.919> you<00:19:38.080> know,<00:19:38.559> risk-taking<00:19:39.039> in<00:19:39.280> some

like, you know, risk-taking in some

like, you know, risk-taking in some
areas<00:19:39.679> but<00:19:39.919> not<00:19:40.080> in<00:19:40.240> others,<00:19:40.559> right?<00:19:40.720> And<00:19:40.880> it's

areas but not in others, right? And it's

areas but not in others, right? And it's
so<00:19:41.280> it's<00:19:41.520> uneven<00:19:42.000> across<00:19:42.240> the<00:19:42.480> organization.

so it's uneven across the organization.

so it's uneven across the organization.
And<00:19:43.520> so<00:19:43.679> that's<00:19:43.919> one<00:19:44.080> thing<00:19:44.240> I've<00:19:44.559> always

And so that's one thing I've always

And so that's one thing I've always
wanted<00:19:45.039> to<00:19:45.200> push<00:19:45.440> on<00:19:45.760> a<00:19:46.000> little<00:19:46.080> bit<00:19:46.240> more.

wanted to push on a little bit more.

wanted to push on a little bit more.
It's<00:19:46.720> like,<00:19:46.960> oh,<00:19:47.120> we<00:19:47.360> only<00:19:47.520> hire<00:19:47.840> people<00:19:48.000> who

It's like, oh, we only hire people who

It's like, oh, we only hire people who
have<00:19:48.320> sold<00:19:48.480> a<00:19:48.720> technical<00:19:49.039> tool<00:19:49.360> before,

have sold a technical tool before,

have sold a technical tool before,
right?<00:19:50.559> So<00:19:50.640> they<00:19:50.880> know<00:19:51.039> our<00:19:51.280> customer,<00:19:51.760> they

right? So they know our customer, they

right? So they know our customer, they
know<00:19:52.000> the<00:19:52.160> space,<00:19:52.400> they<00:19:52.559> just<00:19:52.640> have<00:19:52.720> to<00:19:52.880> learn

know the space, they just have to learn

know the space, they just have to learn
linear.<00:19:53.440> And<00:19:53.520> it's<00:19:53.679> like,<00:19:53.919> well,<00:19:54.320> could<00:19:54.480> we

linear. And it's like, well, could we

linear. And it's like, well, could we
take<00:19:54.799> a<00:19:54.960> chance<00:19:55.120> on<00:19:55.360> this<00:19:55.520> person<00:19:55.919> who<00:19:56.160> I<00:19:56.400> think

take a chance on this person who I think

take a chance on this person who I think
you<00:19:56.960> know<00:19:57.120> could<00:19:57.360> learn<00:19:57.600> it,<00:19:58.000> right?<00:19:58.559> who<00:19:58.799> I

you know could learn it, right? who I

you know could learn it, right? who I
think<00:19:59.039> could<00:19:59.280> get<00:19:59.440> there<00:19:59.840> and<00:20:00.160> you<00:20:00.320> know<00:20:00.480> we're

think could get there and you know we're

think could get there and you know we're
starting<00:20:00.880> to<00:20:01.039> kind<00:20:01.200> of<00:20:01.360> take<00:20:01.919> some<00:20:02.160> of<00:20:02.320> those

starting to kind of take some of those

starting to kind of take some of those
chances<00:20:03.039> right<00:20:03.520> doesn't<00:20:03.840> necessarily<00:20:04.400> to<00:20:04.559> me

chances right doesn't necessarily to me

chances right doesn't necessarily to me
feel<00:20:05.120> like<00:20:05.280> we're<00:20:05.440> lowering<00:20:05.840> the<00:20:06.000> bar<00:20:06.640> let's

feel like we're lowering the bar let's

feel like we're lowering the bar let's
say<00:20:07.520> but<00:20:07.679> it's<00:20:07.919> more<00:20:08.320> just<00:20:08.559> saying<00:20:08.880> like<00:20:09.120> as<00:20:09.360> we

say but it's more just saying like as we

say but it's more just saying like as we
start<00:20:09.679> to<00:20:09.840> grow<00:20:10.160> we're<00:20:10.320> going<00:20:10.400> to<00:20:10.480> need<00:20:10.640> to

start to grow we're going to need to

start to grow we're going to need to
learn<00:20:10.960> how<00:20:11.120> to<00:20:11.360> grow<00:20:11.760> people

learn how to grow people

learn how to grow people
right<00:20:12.400> cuz<00:20:12.640> those<00:20:12.960> people<00:20:13.120> that<00:20:13.280> had<00:20:13.520> that

right cuz those people that had that

right cuz those people that had that
selling<00:20:14.000> experience<00:20:14.720> at<00:20:14.960> some<00:20:15.039> point<00:20:15.280> didn't

selling experience at some point didn't

selling experience at some point didn't
their<00:20:16.559> first<00:20:16.799> job<00:20:17.039> like<00:20:17.280> top<00:20:17.840> so<00:20:18.000> they

their first job like top so they

their first job like top so they
obviously<00:20:18.480> learned<00:20:18.640> it<00:20:18.799> at<00:20:18.960> some<00:20:19.039> point<00:20:19.280> so

obviously learned it at some point so

obviously learned it at some point so
maybe<00:20:19.919> this<00:20:20.160> other<00:20:20.400> person<00:20:20.559> can<00:20:20.799> too

maybe this other person can too

maybe this other person can too
exactly<00:20:21.440> so<00:20:21.600> we're<00:20:21.840> not<00:20:22.240> you<00:20:22.400> know<00:20:22.720> we're<00:20:22.960> not

exactly so we're not you know we're not

exactly so we're not you know we're not
tomorrow<00:20:23.520> going<00:20:23.760> to<00:20:23.919> like<00:20:24.240> hire<00:20:24.480> new<00:20:24.720> grads

tomorrow going to like hire new grads

tomorrow going to like hire new grads
who've<00:20:25.280> never<00:20:25.440> sold<00:20:25.679> anything<00:20:25.919> before<00:20:26.080> in

who've never sold anything before in

who've never sold anything before in
their<00:20:26.480> lives<00:20:27.039> and<00:20:27.280> like<00:20:27.679> train<00:20:28.080> them<00:20:28.240> to<00:20:28.480> both

their lives and like train them to both

their lives and like train them to both
like<00:20:29.840> sell<00:20:30.400> and<00:20:30.720> like<00:20:30.960> learn<00:20:31.200> linear,<00:20:31.919> but

like sell and like learn linear, but

like sell and like learn linear, but
like<00:20:32.720> can<00:20:32.960> they<00:20:33.440> learn<00:20:33.679> how<00:20:33.840> to<00:20:34.080> roughly<00:20:34.480> like

like can they learn how to roughly like

like can they learn how to roughly like
sell<00:20:35.280> some<00:20:35.520> of<00:20:35.600> these<00:20:36.080> things,<00:20:36.720> you<00:20:36.880> know,<00:20:37.440> uh

sell some of these things, you know, uh

sell some of these things, you know, uh
based<00:20:37.840> on<00:20:38.000> some<00:20:38.240> prior<00:20:38.480> sales<00:20:38.799> experience?

based on some prior sales experience?

based on some prior sales experience?
Like<00:20:39.360> yeah,<00:20:39.520> I<00:20:39.679> think<00:20:39.840> so.<00:20:40.320> And<00:20:40.799> you<00:20:40.880> know,<00:20:41.039> I

Like yeah, I think so. And you know, I

Like yeah, I think so. And you know, I
think<00:20:41.280> it's<00:20:41.520> about<00:20:41.840> figuring<00:20:42.159> out<00:20:42.320> how<00:20:42.559> you

think it's about figuring out how you

think it's about figuring out how you
evaluate<00:20:43.679> for<00:20:43.919> those<00:20:44.240> things<00:20:44.480> and<00:20:44.720> like<00:20:44.960> what

evaluate for those things and like what

evaluate for those things and like what
your<00:20:45.280> rubric<00:20:45.679> is<00:20:45.840> and<00:20:46.159> making<00:20:46.400> sure<00:20:46.480> that<00:20:46.799> like

your rubric is and making sure that like

your rubric is and making sure that like
culturally<00:20:48.080> you<00:20:48.320> still<00:20:48.480> hold<00:20:48.640> a<00:20:48.799> really<00:20:48.960> high

culturally you still hold a really high

culturally you still hold a really high
bar<00:20:49.919> and<00:20:50.240> you<00:20:50.640> hold<00:20:50.799> a<00:20:51.039> really<00:20:51.200> high<00:20:51.360> bar<00:20:51.600> for

bar and you hold a really high bar for

bar and you hold a really high bar for
things<00:20:52.080> like,<00:20:52.480> you<00:20:52.640> know,<00:20:52.880> ability<00:20:53.440> to<00:20:53.679> to

things like, you know, ability to to

things like, you know, ability to to
learn,<00:20:54.559> ability<00:20:54.960> to<00:20:55.200> scale<00:20:55.440> with<00:20:55.600> the

learn, ability to scale with the

learn, ability to scale with the
company.<00:20:56.480> And<00:20:56.640> then<00:20:56.880> other<00:20:57.120> things<00:20:57.360> that

company. And then other things that

company. And then other things that
were,

were,

were,
you<00:20:59.360> know,<00:21:00.000> resume<00:21:00.400> filters<00:21:01.360> or<00:21:02.559> brand

you know, resume filters or brand

you know, resume filters or brand
checks,<00:21:03.600> you<00:21:03.760> know,<00:21:04.000> in<00:21:04.159> a<00:21:04.320> lot<00:21:04.400> of<00:21:04.559> ways,

checks, you know, in a lot of ways,

checks, you know, in a lot of ways,
those<00:21:05.440> can<00:21:05.600> go<00:21:05.760> away<00:21:05.919> over<00:21:06.240> time.<00:21:07.039> I<00:21:07.200> want<00:21:07.280> to

those can go away over time. I want to

those can go away over time. I want to
talk<00:21:07.600> more<00:21:07.679> about<00:21:07.840> your<00:21:08.000> hiring<00:21:08.400> process

talk more about your hiring process

talk more about your hiring process
because<00:21:08.960> I<00:21:09.120> find<00:21:09.280> it<00:21:09.600> so<00:21:10.000> interesting.<00:21:10.799> I

because I find it so interesting. I

because I find it so interesting. I
guess<00:21:11.360> just<00:21:11.760> is<00:21:12.400> thinking<00:21:12.640> about<00:21:12.799> how<00:21:13.039> linear

guess just is thinking about how linear

guess just is thinking about how linear
works,<00:21:13.760> how<00:21:13.919> small<00:21:14.159> you<00:21:14.400> are<00:21:14.640> for<00:21:15.360> every

works, how small you are for every

works, how small you are for every
dollar<00:21:15.919> of<00:21:16.159> revenue<00:21:16.480> you<00:21:16.640> generate.<00:21:17.520> Has<00:21:18.240> the

dollar of revenue you generate. Has the

dollar of revenue you generate. Has the
rest<00:21:18.640> of<00:21:18.799> corporate<00:21:19.200> America<00:21:19.600> overhired?

rest of corporate America overhired?

rest of corporate America overhired?
Like<00:21:20.799> has<00:21:21.120> everyone<00:21:21.520> just<00:21:21.760> hired<00:21:22.240> way<00:21:22.480> too

Like has everyone just hired way too

Like has everyone just hired way too
many<00:21:22.960> people?<00:21:23.679> And<00:21:23.919> if<00:21:24.080> they<00:21:24.320> thought<00:21:24.480> about

many people? And if they thought about

many people? And if they thought about
things<00:21:24.880> the<00:21:25.200> way<00:21:25.280> you<00:21:25.520> did,<00:21:25.840> if<00:21:25.919> they<00:21:26.080> had<00:21:26.240> a

things the way you did, if they had a

things the way you did, if they had a
goal<00:21:26.640> that,<00:21:27.200> you<00:21:27.280> know,<00:21:27.440> the<00:21:27.600> number<00:21:27.760> of

goal that, you know, the number of

goal that, you know, the number of
tickets<00:21:28.240> per<00:21:28.480> rep<00:21:28.799> should<00:21:29.039> be<00:21:29.200> going<00:21:29.360> up<00:21:29.600> as

tickets per rep should be going up as

tickets per rep should be going up as
we're<00:21:30.080> bringing<00:21:30.320> on<00:21:30.400> the<00:21:30.559> right<00:21:30.720> software<00:21:30.960> and

we're bringing on the right software and

we're bringing on the right software and
becoming<00:21:31.440> more<00:21:31.600> efficient,<00:21:32.559> could<00:21:32.799> every

becoming more efficient, could every

becoming more efficient, could every
company<00:21:33.440> be<00:21:34.640> 50%<00:21:35.280> smaller,<00:21:36.400> 80%<00:21:37.120> smaller?

company be 50% smaller, 80% smaller?

company be 50% smaller, 80% smaller?
Like<00:21:37.840> what<00:21:38.000> do<00:21:38.080> you<00:21:38.159> see<00:21:38.320> when<00:21:38.480> you<00:21:38.559> look<00:21:38.640> at

Like what do you see when you look at

Like what do you see when you look at
other<00:21:38.960> companies<00:21:39.280> now<00:21:39.520> operating<00:21:39.840> from<00:21:40.080> this

other companies now operating from this

other companies now operating from this
vantage<00:21:40.720> point<00:21:40.880> of<00:21:41.039> linear?<00:21:41.840> Or<00:21:42.080> do<00:21:42.240> you<00:21:42.320> think

vantage point of linear? Or do you think

vantage point of linear? Or do you think
this<00:21:42.640> is<00:21:42.720> just<00:21:42.960> something<00:21:43.280> that<00:21:43.520> is<00:21:43.760> so<00:21:44.000> unique

this is just something that is so unique

this is just something that is so unique
to<00:21:44.400> you<00:21:44.559> all<00:21:44.799> because<00:21:44.960> of<00:21:45.120> your<00:21:45.280> culture,

to you all because of your culture,

to you all because of your culture,
because<00:21:45.919> of<00:21:46.000> your<00:21:46.159> founders,<00:21:46.720> because<00:21:46.880> of<00:21:47.039> the

because of your founders, because of the

because of your founders, because of the
product<00:21:47.360> that<00:21:47.520> you're<00:21:47.679> selling<00:21:47.840> and<00:21:48.000> the<00:21:48.080> way

product that you're selling and the way

product that you're selling and the way
you're<00:21:48.320> building<00:21:48.559> it?

you're building it?

you're building it?
I<00:21:49.039> think<00:21:49.200> it's<00:21:49.360> a<00:21:49.440> little<00:21:49.520> bit<00:21:49.600> of<00:21:49.760> both.<00:21:50.000> I

I think it's a little bit of both. I

I think it's a little bit of both. I
think<00:21:50.320> some<00:21:50.559> of<00:21:50.640> it<00:21:50.799> is<00:21:51.760> uh<00:21:52.480> oriented<00:21:52.960> around

think some of it is uh oriented around

think some of it is uh oriented around
what<00:21:53.440> we<00:21:53.679> do.<00:21:54.000> So,<00:21:54.880> you<00:21:55.039> know,<00:21:55.280> we're<00:21:56.000> a<00:21:56.320> team

what we do. So, you know, we're a team

what we do. So, you know, we're a team
of<00:21:56.720> like<00:21:57.440> engineers<00:21:58.240> building<00:21:58.559> for<00:21:58.880> mostly

of like engineers building for mostly

of like engineers building for mostly
engineers,<00:22:01.039> right?<00:22:01.440> Engineers,<00:22:02.000> designers,

engineers, right? Engineers, designers,

engineers, right? Engineers, designers,
and<00:22:02.480> PMs.<00:22:03.120> Then<00:22:03.440> building<00:22:03.679> for<00:22:03.840> engineers,

and PMs. Then building for engineers,

and PMs. Then building for engineers,
designers,<00:22:04.640> and<00:22:04.799> PMs<00:22:05.760> that,<00:22:06.480> you<00:22:06.640> know,<00:22:06.799> can

designers, and PMs that, you know, can

designers, and PMs that, you know, can
scale<00:22:07.360> up<00:22:07.600> to<00:22:07.760> a<00:22:07.919> certain<00:22:08.159> point.<00:22:08.720> But<00:22:08.799> I

scale up to a certain point. But I

scale up to a certain point. But I
remember<00:22:09.200> when<00:22:09.360> I<00:22:09.520> was<00:22:09.600> at<00:22:09.760> Stripe<00:22:10.080> and<00:22:10.240> early

remember when I was at Stripe and early

remember when I was at Stripe and early
on<00:22:10.640> we<00:22:10.880> were<00:22:11.039> building<00:22:11.360> like<00:22:11.679> it's<00:22:11.919> payments

on we were building like it's payments

on we were building like it's payments
for<00:22:12.400> developers.<00:22:12.799> Well,<00:22:12.960> we're<00:22:13.200> developers.

for developers. Well, we're developers.

for developers. Well, we're developers.
Great.<00:22:14.400> Like<00:22:14.640> we<00:22:14.880> know<00:22:15.039> what<00:22:15.200> developers

Great. Like we know what developers

Great. Like we know what developers
want,<00:22:16.159> right?<00:22:16.880> Uh<00:22:17.120> it<00:22:17.440> makes<00:22:17.600> things<00:22:17.840> really

want, right? Uh it makes things really

want, right? Uh it makes things really
easy,<00:22:18.640> right?<00:22:19.440> And<00:22:19.679> then<00:22:20.480> eventually<00:22:21.120> Stripe

easy, right? And then eventually Stripe

easy, right? And then eventually Stripe
starts<00:22:21.840> to<00:22:22.000> sell<00:22:22.240> to<00:22:22.559> like<00:22:22.799> your<00:22:23.039> mom<00:22:23.280> and<00:22:23.600> pop

starts to sell to like your mom and pop

starts to sell to like your mom and pop
like<00:22:24.960> shop<00:22:25.360> selling<00:22:25.600> t-shirts<00:22:26.000> on<00:22:26.240> the

like shop selling t-shirts on the

like shop selling t-shirts on the
internet<00:22:26.640> and<00:22:26.799> you're<00:22:27.039> like,<00:22:27.200> "Whoa,<00:22:27.679> I<00:22:27.840> don't

internet and you're like, "Whoa, I don't

internet and you're like, "Whoa, I don't
I<00:22:28.240> don't<00:22:28.320> really<00:22:28.480> know<00:22:28.640> what<00:22:29.200> you<00:22:30.000> this<00:22:30.240> store

I don't really know what you this store

I don't really know what you this store
needs,<00:22:31.039> right?"<00:22:31.760> Um,<00:22:32.240> and<00:22:32.480> so<00:22:32.640> then<00:22:32.880> you<00:22:33.039> need

needs, right?" Um, and so then you need

needs, right?" Um, and so then you need
to<00:22:33.280> hire<00:22:33.600> like<00:22:33.919> product<00:22:34.240> managers<00:22:34.799> and

to hire like product managers and

to hire like product managers and
operations<00:22:35.679> folks<00:22:36.080> to<00:22:36.400> start<00:22:36.640> to<00:22:36.799> like<00:22:37.039> expand

operations folks to start to like expand

operations folks to start to like expand
into<00:22:37.760> this<00:22:37.919> new<00:22:38.080> market<00:22:38.320> because<00:22:38.559> you<00:22:38.799> don't

into this new market because you don't

into this new market because you don't
understand<00:22:39.280> them<00:22:39.520> really<00:22:39.760> well.<00:22:40.320> you're

understand them really well. you're

understand them really well. you're
starting<00:22:40.799> to<00:22:40.960> sell<00:22:41.200> stripe<00:22:41.600> in<00:22:41.760> Brazil<00:22:42.240> like

starting to sell stripe in Brazil like

starting to sell stripe in Brazil like
well<00:22:43.039> oh<00:22:43.440> it's<00:22:43.760> not<00:22:44.000> exactly<00:22:44.320> just<00:22:44.559> like

well oh it's not exactly just like

well oh it's not exactly just like
porting<00:22:45.200> over<00:22:46.000> like<00:22:46.320> you<00:22:46.400> know<00:22:46.480> the<00:22:46.720> product

porting over like you know the product

porting over like you know the product
from<00:22:47.039> the<00:22:47.200> US<00:22:47.440> to<00:22:47.679> this<00:22:47.919> new<00:22:48.080> country<00:22:48.559> like

from the US to this new country like

from the US to this new country like
there's<00:22:48.960> a<00:22:49.120> whole<00:22:49.280> different<00:22:49.440> set<00:22:49.600> of<00:22:49.760> needs

there's a whole different set of needs

there's a whole different set of needs
there<00:22:50.559> so<00:22:51.200> that<00:22:51.600> requires<00:22:52.000> a<00:22:52.159> whole<00:22:52.320> new<00:22:52.480> way

there so that requires a whole new way

there so that requires a whole new way
of<00:22:52.799> thinking<00:22:53.039> and<00:22:53.280> a<00:22:53.360> whole<00:22:53.520> new<00:22:53.679> set<00:22:53.840> of

of thinking and a whole new set of

of thinking and a whole new set of
people<00:22:54.400> right<00:22:55.039> in<00:22:55.360> a<00:22:55.520> lot<00:22:55.600> of<00:22:55.679> ways<00:22:55.840> we<00:22:56.080> don't

people right in a lot of ways we don't

people right in a lot of ways we don't
have<00:22:56.320> those<00:22:56.559> problems<00:22:57.200> right<00:22:58.080> um<00:22:58.559> building

have those problems right um building

have those problems right um building
here<00:22:59.360> is<00:22:59.679> not<00:23:00.080> too<00:23:00.400> dissimilar<00:23:01.200> from<00:23:02.480> building

here is not too dissimilar from building

here is not too dissimilar from building
in<00:23:03.039> Europe<00:23:03.360> as<00:23:03.520> an<00:23:03.600> example<00:23:04.320> like<00:23:04.559> maybe<00:23:04.720> you

in Europe as an example like maybe you

in Europe as an example like maybe you
want<00:23:04.960> to<00:23:05.039> store<00:23:05.280> your<00:23:05.440> data<00:23:05.679> there<00:23:06.000> instead<00:23:06.320> of

want to store your data there instead of

want to store your data there instead of
storing<00:23:06.799> your<00:23:06.960> data<00:23:07.200> here<00:23:08.000> u<00:23:08.080> maybe<00:23:08.320> you<00:23:08.480> have

storing your data here u maybe you have

storing your data here u maybe you have
certain<00:23:08.799> regulations<00:23:09.280> or<00:23:09.520> other<00:23:09.679> things<00:23:09.840> that

certain regulations or other things that

certain regulations or other things that
you<00:23:10.159> care<00:23:10.320> about,<00:23:10.640> but<00:23:11.200> generally<00:23:11.840> building

you care about, but generally building

you care about, but generally building
products<00:23:12.559> in<00:23:12.880> software<00:23:13.200> is<00:23:13.440> like<00:23:13.600> pretty

products in software is like pretty

products in software is like pretty
similar.<00:23:14.480> Um,<00:23:14.799> so<00:23:14.960> it's<00:23:15.200> really<00:23:15.360> easy<00:23:15.600> for<00:23:15.840> us

similar. Um, so it's really easy for us

similar. Um, so it's really easy for us
to<00:23:16.320> go<00:23:16.559> to<00:23:16.720> new<00:23:17.120> markets<00:23:17.440> with<00:23:17.679> the<00:23:17.840> same<00:23:18.000> team

to go to new markets with the same team

to go to new markets with the same team
and<00:23:18.480> the<00:23:18.640> same<00:23:18.799> product,<00:23:19.280> right?<00:23:20.000> We<00:23:20.159> don't

and the same product, right? We don't

and the same product, right? We don't
necessarily<00:23:21.360> yet<00:23:21.840> have<00:23:22.080> to<00:23:22.320> think<00:23:22.480> about<00:23:23.120> new

necessarily yet have to think about new

necessarily yet have to think about new
types<00:23:23.679> of<00:23:23.840> like<00:23:24.080> personas<00:23:24.559> to<00:23:24.720> sell<00:23:24.960> to,

types of like personas to sell to,

types of like personas to sell to,
right?<00:23:26.240> So,<00:23:26.640> I<00:23:26.960> think<00:23:27.039> it<00:23:27.280> keeps<00:23:27.520> us<00:23:27.760> really

right? So, I think it keeps us really

right? So, I think it keeps us really
focused<00:23:28.640> on<00:23:29.440> what<00:23:29.760> matters<00:23:30.159> most<00:23:30.480> to<00:23:30.640> the

focused on what matters most to the

focused on what matters most to the
business<00:23:31.200> right<00:23:31.440> now,<00:23:32.240> uh,<00:23:32.400> as<00:23:32.559> we<00:23:32.720> start<00:23:32.880> to

business right now, uh, as we start to

business right now, uh, as we start to
expand<00:23:33.360> to<00:23:33.520> like<00:23:33.679> more<00:23:33.760> and<00:23:34.000> more<00:23:34.240> software

expand to like more and more software

expand to like more and more software
teams.<00:23:35.360> Um,<00:23:36.320> and<00:23:37.039> you<00:23:37.280> know,<00:23:37.440> I<00:23:37.679> think<00:23:37.840> what's

teams. Um, and you know, I think what's

teams. Um, and you know, I think what's
changed<00:23:38.480> and<00:23:38.720> what's<00:23:38.960> interesting<00:23:39.200> is<00:23:39.440> like

changed and what's interesting is like

changed and what's interesting is like
we're<00:23:39.760> now<00:23:39.919> working<00:23:40.080> with<00:23:40.240> teams<00:23:40.480> that<00:23:40.640> are

we're now working with teams that are

we're now working with teams that are
like<00:23:41.039> building<00:23:41.360> hardware<00:23:42.000> as<00:23:42.240> an<00:23:42.320> example.<00:23:42.799> So

like building hardware as an example. So

like building hardware as an example. So
it's<00:23:43.120> like<00:23:43.200> you're<00:23:43.360> selling<00:23:43.600> to<00:23:43.760> like<00:23:44.000> boom

it's like you're selling to like boom

it's like you're selling to like boom
aerospace<00:23:44.880> and<00:23:45.039> you're<00:23:45.200> like,<00:23:45.440> well,<00:23:45.919> I've

aerospace and you're like, well, I've

aerospace and you're like, well, I've
never<00:23:46.480> built<00:23:46.640> a<00:23:46.960> supersonic<00:23:47.600> plane<00:23:47.919> before.

never built a supersonic plane before.

never built a supersonic plane before.
Like<00:23:48.640> what<00:23:48.799> is<00:23:48.960> that<00:23:49.120> like?<00:23:49.440> And<00:23:49.760> you<00:23:49.919> know,

Like what is that like? And you know,

Like what is that like? And you know,
how<00:23:50.240> does<00:23:50.400> that<00:23:50.640> work<00:23:50.799> with<00:23:51.120> what<00:23:51.360> we<00:23:51.679> have<00:23:51.840> to

how does that work with what we have to

how does that work with what we have to
offer,<00:23:52.480> right?<00:23:53.200> So<00:23:53.600> sometimes<00:23:54.400> that<00:23:54.799> deserves

offer, right? So sometimes that deserves

offer, right? So sometimes that deserves
like<00:23:56.640> more<00:23:57.120> research,<00:23:57.679> more<00:23:58.159> work,<00:23:58.720> more

like more research, more work, more

like more research, more work, more
understanding<00:23:59.440> of<00:23:59.600> like<00:23:59.840> what<00:24:00.000> that<00:24:00.240> customer

understanding of like what that customer

understanding of like what that customer
needs.<00:24:01.120> And<00:24:01.360> so<00:24:01.520> I<00:24:01.760> expect<00:24:02.159> that<00:24:02.640> over<00:24:02.960> time<00:24:03.360> we

needs. And so I expect that over time we

needs. And so I expect that over time we
will<00:24:03.760> start<00:24:03.919> to<00:24:04.159> grow<00:24:04.400> the<00:24:04.640> like<00:24:04.799> surface<00:24:05.120> area

will start to grow the like surface area

will start to grow the like surface area
of<00:24:05.520> who<00:24:05.679> we<00:24:05.840> serve<00:24:06.320> and<00:24:06.559> that<00:24:06.720> will<00:24:06.880> start<00:24:07.039> to

of who we serve and that will start to

of who we serve and that will start to
look<00:24:07.280> less<00:24:07.440> and<00:24:07.600> less<00:24:07.840> like<00:24:08.080> our<00:24:08.320> team<00:24:08.799> and

look less and less like our team and

look less and less like our team and
more<00:24:09.200> and<00:24:09.360> more<00:24:09.520> like<00:24:09.679> other<00:24:09.919> teams<00:24:10.080> that<00:24:10.240> we

more and more like other teams that we

more and more like other teams that we
need<00:24:10.480> to<00:24:10.640> like<00:24:10.880> explore<00:24:11.200> and<00:24:11.440> discover.

need to like explore and discover.

need to like explore and discover.
So<00:24:12.720> I<00:24:12.960> think<00:24:13.120> in<00:24:13.279> some<00:24:13.440> ways<00:24:13.679> there<00:24:13.840> are<00:24:14.080> things

So I think in some ways there are things

So I think in some ways there are things
that<00:24:14.400> are<00:24:14.480> like<00:24:14.720> special<00:24:15.120> about<00:24:15.440> us<00:24:15.760> and<00:24:15.919> our

that are like special about us and our

that are like special about us and our
business<00:24:16.400> that<00:24:16.720> enables<00:24:17.120> us<00:24:17.279> to<00:24:17.440> stay<00:24:17.679> small.

business that enables us to stay small.

business that enables us to stay small.
Um,<00:24:19.679> but<00:24:19.919> at<00:24:20.080> the<00:24:20.240> same<00:24:20.480> time,<00:24:21.039> I<00:24:21.279> think<00:24:21.360> there

Um, but at the same time, I think there

Um, but at the same time, I think there
are<00:24:21.679> a<00:24:21.840> lot<00:24:21.919> of<00:24:22.080> companies<00:24:22.400> out<00:24:22.640> there<00:24:23.200> that<00:24:23.440> if

are a lot of companies out there that if

are a lot of companies out there that if
they<00:24:23.840> really<00:24:24.080> asked<00:24:24.320> themselves<00:24:24.880> like<00:24:25.520> are

they really asked themselves like are

they really asked themselves like are
they<00:24:25.919> focused<00:24:26.240> on<00:24:26.400> what<00:24:26.640> really<00:24:26.880> matters<00:24:27.600> and

they focused on what really matters and

they focused on what really matters and
if<00:24:28.000> they<00:24:28.159> had<00:24:28.480> to,<00:24:29.039> you<00:24:29.279> know,<00:24:29.520> cut<00:24:29.760> back<00:24:30.240> and

if they had to, you know, cut back and

if they had to, you know, cut back and
you're<00:24:30.640> seeing<00:24:30.799> this<00:24:30.960> with<00:24:31.120> a<00:24:31.200> lot<00:24:31.360> of

you're seeing this with a lot of

you're seeing this with a lot of
companies<00:24:31.679> that<00:24:31.840> are<00:24:32.000> choosing<00:24:32.320> to<00:24:32.400> do

companies that are choosing to do

companies that are choosing to do
layoffs,<00:24:33.039> they<00:24:33.279> probably<00:24:34.159> more<00:24:34.480> easily<00:24:34.880> than

layoffs, they probably more easily than

layoffs, they probably more easily than
they<00:24:35.679> than<00:24:35.919> they<00:24:36.159> thought,<00:24:36.640> you<00:24:36.799> know,<00:24:36.960> could

they than they thought, you know, could

they than they thought, you know, could
do<00:24:37.360> these<00:24:37.679> things.<00:24:38.480> Um,<00:24:39.520> but<00:24:39.919> I<00:24:40.159> it<00:24:40.400> requires

do these things. Um, but I it requires

do these things. Um, but I it requires
focus<00:24:42.000> in<00:24:42.159> a<00:24:42.320> way<00:24:42.400> that<00:24:42.640> I<00:24:42.799> think<00:24:42.880> a<00:24:43.120> lot<00:24:43.200> of

focus in a way that I think a lot of

focus in a way that I think a lot of
companies<00:24:43.600> that<00:24:43.840> are<00:24:44.000> quite<00:24:44.240> large<00:24:44.640> like

companies that are quite large like

companies that are quite large like
historically<00:24:45.440> have<00:24:45.600> not<00:24:45.840> operated<00:24:46.240> that<00:24:46.480> way.

historically have not operated that way.

historically have not operated that way.
M

M

M
so<00:24:47.440> I<00:24:47.600> I<00:24:47.840> think<00:24:47.919> it<00:24:48.159> requires<00:24:48.480> a<00:24:48.720> lot<00:24:48.880> of

so I I think it requires a lot of

so I I think it requires a lot of
cultural<00:24:50.000> change<00:24:50.320> and<00:24:50.559> like<00:24:50.720> a<00:24:50.960> big<00:24:51.120> shift<00:24:51.840> in

cultural change and like a big shift in

cultural change and like a big shift in
in<00:24:52.320> how<00:24:52.480> a<00:24:52.640> lot<00:24:52.720> of<00:24:52.880> companies<00:24:53.200> work.

in how a lot of companies work.

in how a lot of companies work.
You<00:24:55.039> joined<00:24:55.520> Stripe<00:24:56.000> sub<00:24:56.559> employee<00:24:57.039> 30<00:24:57.360> I

You joined Stripe sub employee 30 I

You joined Stripe sub employee 30 I
think<00:24:57.600> you<00:24:57.760> were<00:24:58.159> 27<00:24:58.720> 28<00:24:59.120> I've<00:24:59.279> read<00:24:59.520> very<00:24:59.760> very

think you were 27 28 I've read very very

think you were 27 28 I've read very very
very<00:25:00.559> early<00:25:01.760> and<00:25:02.960> scaled<00:25:03.360> with<00:25:03.440> the<00:25:03.600> company

very early and scaled with the company

very early and scaled with the company
over<00:25:04.240> 10x<00:25:04.799> headcount<00:25:05.279> I<00:25:05.440> think<00:25:05.520> to<00:25:05.679> over<00:25:05.919> 3,000

over 10x headcount I think to over 3,000

over 10x headcount I think to over 3,000
people.<00:25:06.880> Is<00:25:07.120> there<00:25:07.279> anything<00:25:07.440> that<00:25:07.600> you<00:25:07.679> saw

people. Is there anything that you saw

people. Is there anything that you saw
in<00:25:08.080> that<00:25:08.240> process<00:25:08.960> that<00:25:09.279> as<00:25:09.600> you<00:25:10.080> start<00:25:10.320> to

in that process that as you start to

in that process that as you start to
scale<00:25:11.039> in<00:25:11.200> some<00:25:11.360> of<00:25:11.440> these<00:25:11.600> ways<00:25:11.760> at<00:25:11.919> linear

scale in some of these ways at linear

scale in some of these ways at linear
you<00:25:13.760> wouldn't<00:25:14.080> replicate<00:25:14.559> or<00:25:14.799> anything<00:25:15.039> that

you wouldn't replicate or anything that

you wouldn't replicate or anything that
you've<00:25:15.440> seen<00:25:15.600> that<00:25:15.760> you're<00:25:15.919> like<00:25:16.159> you<00:25:16.240> know

you've seen that you're like you know

you've seen that you're like you know
now<00:25:16.640> that<00:25:16.880> I'm<00:25:17.039> in<00:25:17.200> a<00:25:17.279> different<00:25:17.440> culture<00:25:17.760> and

now that I'm in a different culture and

now that I'm in a different culture and
a<00:25:18.000> different<00:25:18.159> type<00:25:18.240> of<00:25:18.400> organization<00:25:19.200> I<00:25:19.440> would

a different type of organization I would

a different type of organization I would
actually<00:25:19.760> do<00:25:19.919> this<00:25:20.159> differently<00:25:20.640> as<00:25:20.880> we<00:25:21.120> as<00:25:21.360> we

actually do this differently as we as we

actually do this differently as we as we
start<00:25:21.679> to<00:25:22.080> scale<00:25:22.400> into<00:25:22.799> new<00:25:23.039> sectors<00:25:23.440> and<00:25:23.600> and

start to scale into new sectors and and

start to scale into new sectors and and
have<00:25:24.320> more<00:25:24.480> headcount<00:25:24.880> growth.<00:25:25.600> I<00:25:25.919> think

have more headcount growth. I think

have more headcount growth. I think
one<00:25:27.760> of<00:25:27.919> the<00:25:28.080> things<00:25:28.240> that<00:25:28.480> I<00:25:28.640> think<00:25:28.799> was

one of the things that I think was

one of the things that I think was
harder<00:25:29.600> for<00:25:29.840> Stripe<00:25:30.240> at<00:25:30.400> a<00:25:30.559> certain<00:25:31.279> scale

harder for Stripe at a certain scale

harder for Stripe at a certain scale
um<00:25:34.559> was,<00:25:35.679> you<00:25:35.919> know,<00:25:36.159> moving<00:25:36.480> into<00:25:36.720> these<00:25:36.960> new

um was, you know, moving into these new

um was, you know, moving into these new
kind<00:25:37.440> of<00:25:37.520> like<00:25:37.840> echelons<00:25:38.480> of<00:25:38.640> how<00:25:38.799> the<00:25:39.039> company

kind of like echelons of how the company

kind of like echelons of how the company
thought<00:25:39.840> about<00:25:40.080> itself,<00:25:40.640> right?<00:25:41.039> Um<00:25:41.840> you

thought about itself, right? Um you

thought about itself, right? Um you
know,<00:25:42.159> you<00:25:42.320> go<00:25:42.480> from<00:25:42.720> like<00:25:43.039> oo<00:25:43.200> we're<00:25:43.360> a

know, you go from like oo we're a

know, you go from like oo we're a
billion<00:25:43.760> dollar<00:25:43.919> company<00:25:44.159> to<00:25:44.480> oo<00:25:44.640> we're<00:25:44.720> a<00:25:44.799> 10

billion dollar company to oo we're a 10

billion dollar company to oo we're a 10
billion.<00:25:45.520> Oo,<00:25:45.760> we're<00:25:45.919> a<00:25:46.080> $50<00:25:46.240> billion

billion. Oo, we're a $50 billion

billion. Oo, we're a $50 billion
company.<00:25:47.039> And<00:25:47.279> you<00:25:47.360> know,<00:25:47.440> and<00:25:47.600> then<00:25:47.760> it<00:25:48.000> keeps

company. And you know, and then it keeps

company. And you know, and then it keeps
going.<00:25:49.120> I

going. I

going. I
Nobody<00:25:49.760> listening<00:25:50.000> to<00:25:50.080> this<00:25:50.240> is<00:25:50.400> like<00:25:50.559> yes,

Nobody listening to this is like yes,

Nobody listening to this is like yes,
I've<00:25:50.960> had<00:25:51.039> that<00:25:51.120> experience.<00:25:51.760> Everyone's

I've had that experience. Everyone's

I've had that experience. Everyone's
like,

like,

like,
okay,<00:25:53.600> I<00:25:53.840> wish.<00:25:54.320> Right.<00:25:55.039> So,<00:25:55.520> you<00:25:55.679> know,<00:25:56.000> in<00:25:56.159> a

okay, I wish. Right. So, you know, in a

okay, I wish. Right. So, you know, in a
lot<00:25:56.400> of<00:25:56.480> ways,<00:25:56.640> I<00:25:56.799> feel<00:25:56.960> really<00:25:57.200> lucky<00:25:57.520> to<00:25:57.840> have

lot of ways, I feel really lucky to have

lot of ways, I feel really lucky to have
been<00:25:58.480> along<00:25:58.960> for<00:25:59.200> that<00:25:59.440> ride.<00:25:59.679> I<00:25:59.840> was,<00:26:00.159> you

been along for that ride. I was, you

been along for that ride. I was, you
know,<00:26:00.480> there<00:26:00.720> from<00:26:00.960> just<00:26:01.200> under<00:26:01.440> 30<00:26:01.679> people<00:26:01.840> to

know, there from just under 30 people to

know, there from just under 30 people to
3,000<00:26:02.640> people,<00:26:03.200> right?<00:26:04.080> And<00:26:04.880> I<00:26:05.120> think<00:26:05.360> in<00:26:05.679> that

3,000 people, right? And I think in that

3,000 people, right? And I think in that
journey,<00:26:07.120> I<00:26:07.360> look<00:26:07.600> back<00:26:07.760> on<00:26:08.000> a<00:26:08.240> lot<00:26:08.400> of

journey, I look back on a lot of

journey, I look back on a lot of
decisions<00:26:10.159> um<00:26:10.720> that<00:26:11.039> were<00:26:11.200> made<00:26:11.360> over<00:26:11.679> time<00:26:12.960> um

decisions um that were made over time um

decisions um that were made over time um
where<00:26:14.559> we<00:26:14.880> optimized<00:26:15.520> almost<00:26:16.000> for<00:26:16.480> who<00:26:16.720> we

where we optimized almost for who we

where we optimized almost for who we
could<00:26:17.200> get

could get

could get
rather<00:26:18.320> than<00:26:18.559> like<00:26:18.799> who<00:26:19.120> was<00:26:19.200> on<00:26:19.440> the<00:26:19.600> team

rather than like who was on the team

rather than like who was on the team
specifically<00:26:21.279> because<00:26:22.000> and<00:26:22.159> and<00:26:22.480> I<00:26:22.559> think

specifically because and and I think

specifically because and and I think
it's<00:26:22.799> a<00:26:22.960> very<00:26:23.120> reasonable<00:26:23.520> thing<00:26:23.919> like<00:26:24.320> you

it's a very reasonable thing like you

it's a very reasonable thing like you
know<00:26:24.880> you're<00:26:25.200> building<00:26:25.360> a<00:26:25.600> company<00:26:26.480> someone's

know you're building a company someone's

know you're building a company someone's
like<00:26:27.279> there's<00:26:27.600> this<00:26:27.840> amazing<00:26:28.320> hire<00:26:28.799> out<00:26:28.960> there

like there's this amazing hire out there

like there's this amazing hire out there
you<00:26:29.919> know<00:26:30.320> and<00:26:30.799> I<00:26:31.039> think<00:26:31.120> they<00:26:31.360> would<00:26:31.440> be<00:26:31.600> a

you know and I think they would be a

you know and I think they would be a
great<00:26:31.919> fit<00:26:32.080> for<00:26:32.240> the<00:26:32.400> company<00:26:32.640> right<00:26:32.880> and<00:26:33.360> It's

great fit for the company right and It's

great fit for the company right and It's
like,<00:26:33.679> okay,<00:26:33.919> great.<00:26:34.159> Well,<00:26:34.559> we<00:26:34.720> don't<00:26:34.880> have<00:26:34.960> a

like, okay, great. Well, we don't have a

like, okay, great. Well, we don't have a
role<00:26:35.279> for<00:26:35.360> them<00:26:35.520> or<00:26:35.760> we<00:26:36.000> have<00:26:36.080> to<00:26:36.240> figure<00:26:36.320> out<00:26:36.400> a

role for them or we have to figure out a

role for them or we have to figure out a
role<00:26:36.720> for<00:26:36.880> them<00:26:37.120> or<00:26:37.520> we'll<00:26:37.760> slot<00:26:38.000> them<00:26:38.080> in<00:26:38.320> here

role for them or we'll slot them in here

role for them or we'll slot them in here
or<00:26:38.720> whatever.<00:26:39.520> Um,<00:26:40.159> and<00:26:40.559> what<00:26:40.799> that<00:26:41.120> does<00:26:41.440> to

or whatever. Um, and what that does to

or whatever. Um, and what that does to
the<00:26:41.919> team<00:26:42.240> that<00:26:42.559> has<00:26:42.799> to

the team that has to

the team that has to
absorb<00:26:44.880> that

absorb that

absorb that
absorb<00:26:45.679> that,<00:26:46.000> right?<00:26:46.320> So,<00:26:46.880> we<00:26:47.120> had,<00:26:47.360> I<00:26:47.520> would

absorb that, right? So, we had, I would

absorb that, right? So, we had, I would
say,<00:26:47.840> a<00:26:48.080> lot<00:26:48.159> more<00:26:48.400> like<00:26:48.640> organ<00:26:49.039> rejection<00:26:50.320> of

say, a lot more like organ rejection of

say, a lot more like organ rejection of
leaders<00:26:51.440> that<00:26:51.679> were<00:26:51.840> brought<00:26:52.000> into<00:26:52.240> the

leaders that were brought into the

leaders that were brought into the
company

company

company
um<00:26:54.559> than<00:26:54.799> I<00:26:54.960> would<00:26:55.120> have<00:26:55.360> liked<00:26:56.240> and<00:26:56.480> I<00:26:56.720> think

um than I would have liked and I think

um than I would have liked and I think
other<00:26:58.400> leaders<00:26:58.880> probably<00:26:59.200> would<00:26:59.440> have<00:26:59.520> agreed

other leaders probably would have agreed

other leaders probably would have agreed
with<00:27:00.000> that.<00:27:00.799> Um,<00:27:01.679> and<00:27:01.919> it<00:27:02.240> just<00:27:02.400> creates<00:27:02.720> a<00:27:02.880> lot

with that. Um, and it just creates a lot

with that. Um, and it just creates a lot
of<00:27:03.120> churn<00:27:03.440> because<00:27:03.679> I<00:27:04.000> think<00:27:04.400> you<00:27:04.720> have<00:27:04.880> a<00:27:05.039> lot

of churn because I think you have a lot

of churn because I think you have a lot
of<00:27:05.200> people<00:27:05.279> at<00:27:05.520> the<00:27:05.679> company<00:27:06.480> who<00:27:06.720> take<00:27:06.880> that

of people at the company who take that

of people at the company who take that
in<00:27:07.200> one<00:27:07.360> of<00:27:07.520> two<00:27:07.679> ways.<00:27:08.400> Uh,<00:27:09.679> a<00:27:09.919> lot<00:27:10.000> of<00:27:10.159> people

in one of two ways. Uh, a lot of people

in one of two ways. Uh, a lot of people
who<00:27:10.640> were<00:27:10.799> early<00:27:11.120> to<00:27:11.279> the<00:27:11.360> team<00:27:11.600> were<00:27:11.760> just

who were early to the team were just

who were early to the team were just
like,<00:27:12.320> "We<00:27:12.559> have<00:27:12.640> the<00:27:12.799> same<00:27:13.039> person.<00:27:13.679> They're

like, "We have the same person. They're

like, "We have the same person. They're
not<00:27:14.000> a<00:27:14.159> fit.<00:27:14.559> Whatever.<00:27:14.880> I'm<00:27:15.120> leaving."

not a fit. Whatever. I'm leaving."

not a fit. Whatever. I'm leaving."
Right?<00:27:16.240> So,<00:27:16.400> you<00:27:16.640> lose<00:27:16.880> great<00:27:17.200> talent<00:27:17.600> because

Right? So, you lose great talent because

Right? So, you lose great talent because
you<00:27:18.159> brought<00:27:18.320> in<00:27:18.559> someone<00:27:18.799> from<00:27:18.960> the<00:27:19.200> outside

you brought in someone from the outside

you brought in someone from the outside
and<00:27:19.919> like<00:27:20.320> layered<00:27:20.640> when<00:27:20.799> you<00:27:20.960> didn't<00:27:21.200> really

and like layered when you didn't really

and like layered when you didn't really
need<00:27:21.600> to<00:27:22.159> and<00:27:22.400> they<00:27:22.559> weren't<00:27:22.720> the<00:27:22.880> right<00:27:23.120> fit

need to and they weren't the right fit

need to and they weren't the right fit
anyway.<00:27:24.480> Right?<00:27:24.960> And<00:27:25.120> then<00:27:25.279> sometimes<00:27:25.679> you

anyway. Right? And then sometimes you

anyway. Right? And then sometimes you
bring<00:27:26.000> in<00:27:26.159> someone<00:27:26.400> who's<00:27:26.720> like<00:27:27.279> really

bring in someone who's like really

bring in someone who's like really
spectacular<00:27:28.240> and<00:27:28.400> it<00:27:28.640> was<00:27:28.720> totally<00:27:29.039> worth<00:27:29.200> it

spectacular and it was totally worth it

spectacular and it was totally worth it
regardless<00:27:29.919> of<00:27:30.080> whether<00:27:30.320> people<00:27:30.559> left<00:27:30.799> or

regardless of whether people left or

regardless of whether people left or
not,<00:27:31.200> right?<00:27:32.159> And<00:27:33.120> so<00:27:33.360> it's<00:27:33.679> really<00:27:33.840> hard<00:27:34.000> to

not, right? And so it's really hard to

not, right? And so it's really hard to
make<00:27:34.320> those<00:27:34.559> decisions<00:27:35.279> and<00:27:35.919> you<00:27:36.080> know<00:27:36.159> as

make those decisions and you know as

make those decisions and you know as
someone<00:27:36.559> who<00:27:36.720> now<00:27:36.880> has<00:27:37.039> to<00:27:37.200> make<00:27:37.279> them.<00:27:37.520> I'm

someone who now has to make them. I'm

someone who now has to make them. I'm
like

like

like
I<00:27:40.000> get<00:27:40.080> it.<00:27:40.240> I<00:27:40.480> get<00:27:40.559> it<00:27:40.799> how<00:27:41.279> like<00:27:41.840> why<00:27:42.159> it's<00:27:42.400> so

I get it. I get it how like why it's so

I get it. I get it how like why it's so
hard.<00:27:43.600> But<00:27:43.840> I<00:27:44.080> probably<00:27:44.720> orient<00:27:45.279> myself

hard. But I probably orient myself

hard. But I probably orient myself
personally<00:27:47.200> now<00:27:48.000> to<00:27:48.400> thinking<00:27:48.640> a<00:27:48.799> lot<00:27:48.960> more

personally now to thinking a lot more

personally now to thinking a lot more
about<00:27:49.360> how<00:27:49.600> we<00:27:49.760> can<00:27:50.000> grow<00:27:50.320> people

about how we can grow people

about how we can grow people
uh<00:27:52.000> as<00:27:52.320> the<00:27:52.480> organization<00:27:53.120> grows<00:27:54.000> rather<00:27:54.399> than

uh as the organization grows rather than

uh as the organization grows rather than
automatically<00:27:55.440> thinking<00:27:55.760> that<00:27:56.480> because

automatically thinking that because

automatically thinking that because
there's<00:27:56.960> a<00:27:57.200> great<00:27:57.360> person<00:27:57.600> out<00:27:57.760> there,<00:27:58.480> we

there's a great person out there, we

there's a great person out there, we
should<00:27:58.799> just<00:27:58.960> hire<00:27:59.200> them<00:27:59.360> because

should just hire them because

should just hire them because
or<00:27:59.840> because<00:27:59.919> you're<00:28:00.080> at<00:28:00.240> a<00:28:00.399> next<00:28:00.480> phase<00:28:00.640> of

or because you're at a next phase of

or because you're at a next phase of
your<00:28:01.039> growth,<00:28:01.279> you<00:28:01.440> need<00:28:01.600> the<00:28:01.760> next<00:28:02.000> level

your growth, you need the next level

your growth, you need the next level
person<00:28:03.120> that<00:28:03.440> might<00:28:03.600> be<00:28:03.760> external.<00:28:04.480> You're

person that might be external. You're

person that might be external. You're
kind<00:28:04.880> of<00:28:04.960> thinking<00:28:05.279> we<00:28:05.520> might<00:28:05.679> be<00:28:05.760> able<00:28:05.919> to

kind of thinking we might be able to

kind of thinking we might be able to
grow<00:28:06.240> these<00:28:06.480> amazing<00:28:06.720> people<00:28:06.880> that<00:28:07.039> we've

grow these amazing people that we've

grow these amazing people that we've
hired<00:28:07.520> to<00:28:07.760> meet<00:28:08.000> our<00:28:08.240> needs<00:28:08.480> for<00:28:08.640> the<00:28:08.799> next

hired to meet our needs for the next

hired to meet our needs for the next
phase<00:28:09.120> of<00:28:09.279> growth.

phase of growth.

phase of growth.
Exactly.<00:28:10.080> And<00:28:10.240> I<00:28:10.399> and<00:28:10.640> I<00:28:10.799> think<00:28:10.880> it's<00:28:11.360> it's<00:28:11.760> so

Exactly. And I and I think it's it's so

Exactly. And I and I think it's it's so
reasonable<00:28:12.880> to<00:28:13.120> think<00:28:13.600> that<00:28:13.919> like<00:28:14.320> all<00:28:14.720> oh

reasonable to think that like all oh

reasonable to think that like all oh
this<00:28:15.200> like<00:28:15.919> you<00:28:16.080> know<00:28:16.399> executive<00:28:17.200> at<00:28:18.000> you<00:28:18.159> know

this like you know executive at you know

this like you know executive at you know
all<00:28:18.480> of<00:28:18.640> these<00:28:18.880> amazing<00:28:19.279> companies<00:28:19.760> like<00:28:20.000> of

all of these amazing companies like of

all of these amazing companies like of
course<00:28:20.320> it<00:28:20.559> would<00:28:20.640> be<00:28:20.720> a<00:28:20.880> great<00:28:21.039> fit<00:28:21.200> here<00:28:21.919> and

course it would be a great fit here and

course it would be a great fit here and
you<00:28:22.880> know<00:28:23.279> not<00:28:23.520> every<00:28:23.919> you<00:28:24.159> can't<00:28:24.320> just<00:28:24.720> you

you know not every you can't just you

you know not every you can't just you
know<00:28:25.279> take<00:28:25.520> a<00:28:25.760> square<00:28:26.159> peg<00:28:26.320> and<00:28:26.480> try<00:28:26.559> to<00:28:26.640> fit<00:28:26.799> it

know take a square peg and try to fit it

know take a square peg and try to fit it
into<00:28:27.039> a<00:28:27.200> round<00:28:27.360> hole<00:28:27.679> sometimes<00:28:28.159> right<00:28:28.880> and<00:28:29.360> I

into a round hole sometimes right and I

into a round hole sometimes right and I
think<00:28:29.679> it's<00:28:29.919> really<00:28:30.159> hard<00:28:31.039> um<00:28:31.120> to<00:28:31.440> make<00:28:31.600> those

think it's really hard um to make those

think it's really hard um to make those
decisions<00:28:32.320> about<00:28:32.640> people<00:28:33.120> so<00:28:34.159> um<00:28:34.720> you<00:28:34.880> know

decisions about people so um you know

decisions about people so um you know
you<00:28:35.440> have<00:28:35.600> to<00:28:35.679> give<00:28:35.840> everyone<00:28:36.159> some<00:28:36.399> grace<00:28:36.640> for

you have to give everyone some grace for

you have to give everyone some grace for
like<00:28:37.200> poor<00:28:37.520> decisions<00:28:37.919> that<00:28:38.159> get<00:28:38.320> made<00:28:38.480> in

like poor decisions that get made in

like poor decisions that get made in
companies<00:28:39.120> like<00:28:39.520> 2020<00:28:40.000> on<00:28:40.399> all<00:28:40.559> these<00:28:40.799> things,

companies like 2020 on all these things,

companies like 2020 on all these things,
all<00:28:41.679> of<00:28:41.840> those<00:28:42.080> things.<00:28:42.480> But,<00:28:42.960> you<00:28:43.039> know,<00:28:43.200> I

all of those things. But, you know, I

all of those things. But, you know, I
look<00:28:43.520> at<00:28:43.600> some<00:28:43.919> companies<00:28:44.320> now.<00:28:44.960> Figma<00:28:45.440> is

look at some companies now. Figma is

look at some companies now. Figma is
actually<00:28:45.679> a<00:28:45.919> great<00:28:46.159> example<00:28:47.279> of<00:28:48.240> a<00:28:48.559> company

actually a great example of a company

actually a great example of a company
that<00:28:49.440> brought<00:28:49.679> in<00:28:50.559> leaders<00:28:51.679> early<00:28:52.000> on.<00:28:52.880> And,

that brought in leaders early on. And,

that brought in leaders early on. And,
you<00:28:53.760> know,<00:28:54.080> eventually<00:28:54.559> those<00:28:54.880> leaders<00:28:55.200> were

you know, eventually those leaders were

you know, eventually those leaders were
like<00:28:55.679> the<00:28:55.919> sea<00:28:56.159> level<00:28:56.399> executives<00:28:56.960> running

like the sea level executives running

like the sea level executives running
finance<00:28:58.640> and<00:28:59.520> product<00:29:00.880> um<00:29:01.520> and<00:29:02.080> sales<00:29:02.559> and

finance and product um and sales and

finance and product um and sales and
like<00:29:03.679> huge<00:29:04.080> chunks<00:29:04.399> of<00:29:04.559> the<00:29:04.720> company<00:29:05.679> um<00:29:05.840> from

like huge chunks of the company um from

like huge chunks of the company um from
very<00:29:06.399> early<00:29:06.640> on.<00:29:07.279> And<00:29:08.080> I<00:29:08.399> think<00:29:08.720> I<00:29:08.960> have<00:29:09.039> to

very early on. And I think I have to

very early on. And I think I have to
give<00:29:09.279> like<00:29:09.520> Dylan<00:29:09.919> a<00:29:10.080> lot<00:29:10.159> of<00:29:10.320> credit<00:29:10.559> for<00:29:10.799> that

give like Dylan a lot of credit for that

give like Dylan a lot of credit for that
as<00:29:11.279> an<00:29:11.440> example<00:29:12.000> of<00:29:12.480> people<00:29:12.880> who,<00:29:13.919> you<00:29:14.080> know,

as an example of people who, you know,

as an example of people who, you know,
he<00:29:14.480> was<00:29:14.640> probably<00:29:14.960> told<00:29:15.279> time<00:29:15.440> and<00:29:15.600> time<00:29:15.840> again

he was probably told time and time again

he was probably told time and time again
like<00:29:16.320> you<00:29:16.559> can<00:29:16.640> hire<00:29:16.880> someone<00:29:17.120> better.

like you can hire someone better.

like you can hire someone better.
This<00:29:18.159> person<00:29:18.399> has<00:29:18.640> never<00:29:18.880> run<00:29:19.120> a<00:29:19.360> product

This person has never run a product

This person has never run a product
organization<00:29:20.320> of,<00:29:20.799> you<00:29:20.880> know,<00:29:21.360> 150,<00:29:22.000> you

organization of, you know, 150, you

organization of, you know, 150, you
know,<00:29:22.240> or<00:29:22.399> whatever.<00:29:23.120> Um,<00:29:23.520> so<00:29:23.679> you<00:29:23.840> should

know, or whatever. Um, so you should

know, or whatever. Um, so you should
hire<00:29:24.240> someone<00:29:24.399> who<00:29:24.640> has,<00:29:25.039> right?<00:29:25.440> And<00:29:26.000> just

hire someone who has, right? And just

hire someone who has, right? And just
feeling<00:29:26.640> confident<00:29:27.120> in<00:29:27.520> who<00:29:27.760> he<00:29:28.000> hired<00:29:28.320> and

feeling confident in who he hired and

feeling confident in who he hired and
their<00:29:28.799> ability<00:29:29.039> to<00:29:29.279> grow.<00:29:30.080> And<00:29:30.320> I<00:29:30.559> hope<00:29:30.640> we

their ability to grow. And I hope we

their ability to grow. And I hope we
start<00:29:31.120> seeing<00:29:31.600> more<00:29:31.840> of<00:29:32.000> that<00:29:32.480> in<00:29:32.720> technology.

start seeing more of that in technology.

start seeing more of that in technology.
And<00:29:33.360> I<00:29:33.520> hope<00:29:33.760> Linear<00:29:34.240> is<00:29:34.480> an<00:29:34.640> example<00:29:34.960> of<00:29:35.120> that.

And I hope Linear is an example of that.

And I hope Linear is an example of that.
So<00:29:36.159> much<00:29:36.240> of<00:29:36.399> that<00:29:36.559> then<00:29:36.799> has<00:29:36.960> to<00:29:37.120> come<00:29:37.279> to<00:29:37.520> your

So much of that then has to come to your

So much of that then has to come to your
hiring<00:29:38.080> process<00:29:38.320> and<00:29:38.480> that<00:29:38.640> you've<00:29:38.880> brought

hiring process and that you've brought

hiring process and that you've brought
the<00:29:39.360> right<00:29:39.679> amazing<00:29:40.080> people<00:29:40.399> in<00:29:41.360> to<00:29:41.760> that<00:29:42.000> you

the right amazing people in to that you

the right amazing people in to that you
can<00:29:42.320> grow<00:29:42.480> and<00:29:42.640> that<00:29:42.799> you<00:29:42.880> can<00:29:43.039> grow<00:29:43.120> to<00:29:43.279> these

can grow and that you can grow to these

can grow and that you can grow to these
next<00:29:43.600> stages.<00:29:44.080> And<00:29:44.559> you<00:29:44.799> all<00:29:45.600> are<00:29:45.919> well<00:29:46.159> known

next stages. And you all are well known

next stages. And you all are well known
for<00:29:46.640> having<00:29:46.960> a<00:29:47.360> very<00:29:47.679> unique<00:29:48.080> hiring<00:29:48.480> process

for having a very unique hiring process

for having a very unique hiring process
for<00:29:49.360> I<00:29:49.520> think<00:29:49.760> pretty<00:29:50.000> much<00:29:50.159> every<00:29:50.480> role.<00:29:50.960> You

for I think pretty much every role. You

for I think pretty much every role. You
do<00:29:51.360> these<00:29:51.679> lengthy<00:29:52.640> on-site<00:29:53.279> projects.<00:29:54.480> You

do these lengthy on-site projects. You

do these lengthy on-site projects. You
pay<00:29:54.880> people<00:29:55.200> for<00:29:55.440> them<00:29:55.840> and<00:29:56.080> your<00:29:56.399> goal<00:29:56.640> is<00:29:56.799> to

pay people for them and your goal is to

pay people for them and your goal is to
actually<00:29:57.440> see<00:29:58.159> how<00:29:58.399> people<00:29:58.720> work.<00:29:59.120> Not<00:29:59.360> just

actually see how people work. Not just

actually see how people work. Not just
the<00:29:59.919> output<00:30:00.240> they<00:30:00.880> you<00:30:01.120> know<00:30:01.279> deliver<00:30:01.520> but

the output they you know deliver but

the output they you know deliver but
like<00:30:01.840> the<00:30:02.000> approach<00:30:02.159> and<00:30:02.320> how<00:30:02.480> does<00:30:02.559> it<00:30:02.640> feel

like the approach and how does it feel

like the approach and how does it feel
to<00:30:02.880> work<00:30:03.039> with<00:30:03.200> someone.<00:30:03.840> And<00:30:04.080> I<00:30:04.240> the<00:30:04.480> first

to work with someone. And I the first

to work with someone. And I the first
time<00:30:04.640> I<00:30:04.720> heard<00:30:04.880> about<00:30:04.960> this,<00:30:05.200> it<00:30:05.279> blew<00:30:05.440> me<00:30:05.600> away

time I heard about this, it blew me away

time I heard about this, it blew me away
because<00:30:06.320> I've<00:30:06.559> been<00:30:06.720> trying<00:30:06.799> to<00:30:07.039> get

because I've been trying to get

because I've been trying to get
companies<00:30:07.600> to<00:30:07.679> do<00:30:07.840> this<00:30:08.000> for<00:30:08.080> like<00:30:08.240> a<00:30:08.399> decade.

companies to do this for like a decade.

companies to do this for like a decade.
There's<00:30:09.200> so<00:30:09.440> much<00:30:09.600> research<00:30:09.919> that<00:30:10.159> shows<00:30:10.399> that

There's so much research that shows that

There's so much research that shows that
this<00:30:10.720> is<00:30:10.799> far<00:30:11.039> more<00:30:11.200> predictive<00:30:11.520> of<00:30:11.760> ultimate

this is far more predictive of ultimate

this is far more predictive of ultimate
success<00:30:12.320> in<00:30:12.480> the<00:30:12.640> role.<00:30:13.039> It's<00:30:13.279> the<00:30:13.440> way<00:30:13.520> we

success in the role. It's the way we

success in the role. It's the way we
would<00:30:13.840> all<00:30:14.000> be<00:30:14.080> hiring<00:30:14.399> for<00:30:14.559> if<00:30:14.720> we<00:30:14.880> had<00:30:15.039> the

would all be hiring for if we had the

would all be hiring for if we had the
ability<00:30:15.520> to<00:30:15.679> do<00:30:15.760> it.<00:30:16.320> But<00:30:16.480> the<00:30:16.640> reason<00:30:16.799> most

ability to do it. But the reason most

ability to do it. But the reason most
companies<00:30:17.520> don't<00:30:17.760> is<00:30:18.000> because<00:30:18.159> of<00:30:18.320> the

companies don't is because of the

companies don't is because of the
operational<00:30:18.960> constraints.<00:30:19.440> Candidates

operational constraints. Candidates

operational constraints. Candidates
don't<00:30:19.919> want<00:30:20.000> to<00:30:20.080> do<00:30:20.159> it.<00:30:20.399> People<00:30:20.559> don't<00:30:20.720> have

don't want to do it. People don't have

don't want to do it. People don't have
time<00:30:21.039> to<00:30:21.200> go<00:30:21.360> do<00:30:21.440> this<00:30:21.600> paid<00:30:21.840> thing.<00:30:22.559> It's<00:30:22.799> a

time to go do this paid thing. It's a

time to go do this paid thing. It's a
huge<00:30:23.200> investment<00:30:23.679> from<00:30:23.919> the<00:30:24.159> team<00:30:25.279> from

huge investment from the team from

huge investment from the team from
linear's<00:30:26.000> team<00:30:26.240> to<00:30:26.480> like<00:30:27.039> you're<00:30:27.360> spending

linear's team to like you're spending

linear's team to like you're spending
days<00:30:28.000> with<00:30:28.240> someone<00:30:28.399> that<00:30:28.640> might<00:30:28.799> not<00:30:28.960> be<00:30:29.039> the

days with someone that might not be the

days with someone that might not be the
person<00:30:29.360> you<00:30:29.600> hire.<00:30:30.159> Y

person you hire. Y

person you hire. Y
so<00:30:30.880> I<00:30:31.120> would<00:30:31.279> love<00:30:31.360> to<00:30:31.520> hear<00:30:31.600> from<00:30:31.760> you<00:30:31.919> more

so I would love to hear from you more

so I would love to hear from you more
about<00:30:32.320> the<00:30:32.480> philosophy,

about the philosophy,

about the philosophy,
how<00:30:34.320> you<00:30:35.200> you<00:30:35.360> know<00:30:35.679> make<00:30:35.919> this<00:30:36.159> happen,<00:30:36.480> how

how you you know make this happen, how

how you you know make this happen, how
you<00:30:36.880> justify<00:30:37.440> the<00:30:37.840> time<00:30:38.159> investment<00:30:38.960> and<00:30:39.120> then

you justify the time investment and then

you justify the time investment and then
what<00:30:39.440> you<00:30:39.600> see<00:30:39.760> as<00:30:40.000> the<00:30:40.159> sort<00:30:40.320> of<00:30:40.399> ROI<00:30:40.960> on<00:30:41.120> it.

what you see as the sort of ROI on it.

what you see as the sort of ROI on it.
Yeah.<00:30:42.720> Um<00:30:43.440> so<00:30:43.919> when<00:30:44.320> I<00:30:44.640> joined<00:30:44.880> the<00:30:45.039> company,<00:30:45.600> I

Yeah. Um so when I joined the company, I

Yeah. Um so when I joined the company, I
was<00:30:45.919> able<00:30:46.080> to<00:30:46.240> see<00:30:46.320> this<00:30:46.480> firsthand<00:30:46.960> cuz<00:30:47.200> I<00:30:47.520> had

was able to see this firsthand cuz I had

was able to see this firsthand cuz I had
to<00:30:47.840> partake<00:30:48.240> in<00:30:48.399> a<00:30:48.559> work<00:30:48.720> trial.<00:30:49.600> I<00:30:49.840> think<00:30:50.080> the

to partake in a work trial. I think the

to partake in a work trial. I think the
early<00:30:50.720> parts<00:30:50.960> of<00:30:51.120> our<00:30:51.279> recruiting<00:30:51.679> process

early parts of our recruiting process

early parts of our recruiting process
are<00:30:52.240> pretty<00:30:52.399> standard.<00:30:52.880> You<00:30:53.039> know,<00:30:53.200> recruiter

are pretty standard. You know, recruiter

are pretty standard. You know, recruiter
screen,<00:30:55.120> uh<00:30:55.440> engineering<00:30:55.919> roles,<00:30:56.159> you'll

screen, uh engineering roles, you'll

screen, uh engineering roles, you'll
have<00:30:56.480> a<00:30:56.640> couple<00:30:56.720> of<00:30:56.880> like<00:30:57.120> technical<00:30:58.320> uh

have a couple of like technical uh

have a couple of like technical uh
screens.<00:30:59.760> nontechnical<00:31:00.399> roles,<00:31:01.120> interviews,

screens. nontechnical roles, interviews,

screens. nontechnical roles, interviews,
traditional<00:31:02.080> interviews.<00:31:02.960> Maybe<00:31:03.200> there<00:31:03.360> will

traditional interviews. Maybe there will

traditional interviews. Maybe there will
be<00:31:03.679> some<00:31:03.840> kind<00:31:04.000> of<00:31:04.159> like<00:31:04.559> written<00:31:04.960> project<00:31:05.279> or

be some kind of like written project or

be some kind of like written project or
assignment<00:31:07.039> um<00:31:07.360> of<00:31:07.679> some<00:31:07.919> sort<00:31:08.320> and<00:31:08.480> then<00:31:08.640> you

assignment um of some sort and then you

assignment um of some sort and then you
get<00:31:08.880> to<00:31:08.960> the<00:31:09.120> work<00:31:09.279> trial.<00:31:10.000> Um<00:31:10.559> and<00:31:10.799> so<00:31:10.960> this

get to the work trial. Um and so this

get to the work trial. Um and so this
can<00:31:11.279> last<00:31:11.520> anywhere<00:31:11.840> from<00:31:12.159> two<00:31:12.960> days<00:31:13.360> to<00:31:13.679> like

can last anywhere from two days to like

can last anywhere from two days to like
5<00:31:14.240> days<00:31:14.480> typically<00:31:14.720> for<00:31:14.880> like<00:31:15.039> a<00:31:15.200> leadership

5 days typically for like a leadership

5 days typically for like a leadership
role.<00:31:16.080> We've<00:31:16.320> worked<00:31:16.559> our<00:31:16.880> engineering<00:31:17.600> work

role. We've worked our engineering work

role. We've worked our engineering work
trial<00:31:18.080> down<00:31:18.320> to<00:31:18.559> 3<00:31:18.799> days.<00:31:19.360> Um<00:31:20.320> and<00:31:20.720> you<00:31:20.799> know,

trial down to 3 days. Um and you know,

trial down to 3 days. Um and you know,
our<00:31:21.120> goal<00:31:21.279> is<00:31:21.440> to<00:31:21.600> keep<00:31:21.679> it<00:31:21.840> as<00:31:22.080> tight<00:31:22.320> as

our goal is to keep it as tight as

our goal is to keep it as tight as
possible<00:31:22.960> so<00:31:23.200> that<00:31:23.360> we<00:31:23.520> can<00:31:23.679> get<00:31:24.320> uh<00:31:24.399> the

possible so that we can get uh the

possible so that we can get uh the
signal<00:31:25.120> that<00:31:25.440> we<00:31:25.600> need<00:31:25.840> and<00:31:26.080> that<00:31:26.240> hopefully

signal that we need and that hopefully

signal that we need and that hopefully
the<00:31:26.720> candidate<00:31:27.120> needs.<00:31:27.840> But<00:31:28.080> I<00:31:28.320> think<00:31:28.399> the

the candidate needs. But I think the

the candidate needs. But I think the
great<00:31:28.880> thing<00:31:29.039> is<00:31:29.360> that,<00:31:29.760> you<00:31:29.840> know,<00:31:30.000> I<00:31:30.159> talk<00:31:30.320> to

great thing is that, you know, I talk to

great thing is that, you know, I talk to
people<00:31:30.720> all<00:31:30.880> the<00:31:31.039> time<00:31:32.000> about<00:31:32.559> how<00:31:32.799> they're

people all the time about how they're

people all the time about how they're
looking<00:31:33.200> at<00:31:33.360> new<00:31:33.520> opportunities<00:31:34.000> and<00:31:34.240> they're

looking at new opportunities and they're

looking at new opportunities and they're
just<00:31:34.559> like,<00:31:34.640> "Yeah,<00:31:34.960> I<00:31:35.120> just<00:31:35.279> don't<00:31:35.440> know<00:31:35.679> if

just like, "Yeah, I just don't know if

just like, "Yeah, I just don't know if
this<00:31:36.080> is,<00:31:36.399> you<00:31:36.559> know,<00:31:36.640> the<00:31:36.880> right<00:31:37.039> fit<00:31:37.279> for

this is, you know, the right fit for

this is, you know, the right fit for
me."<00:31:37.679> And<00:31:37.840> and<00:31:38.080> it's<00:31:38.159> like,<00:31:38.240> "Well,<00:31:38.559> yeah,<00:31:38.720> how

me." And and it's like, "Well, yeah, how

me." And and it's like, "Well, yeah, how
would<00:31:39.039> you<00:31:39.120> know?<00:31:39.279> You<00:31:39.440> spent<00:31:39.679> five<00:31:39.840> hours

would you know? You spent five hours

would you know? You spent five hours
with,<00:31:40.720> you<00:31:40.799> know,<00:31:40.960> people<00:31:41.120> at<00:31:41.360> this<00:31:41.519> company

with, you know, people at this company

with, you know, people at this company
and<00:31:41.919> now<00:31:42.000> you<00:31:42.159> need<00:31:42.320> to<00:31:42.480> decide<00:31:42.799> on<00:31:43.120> where

and now you need to decide on where

and now you need to decide on where
you're<00:31:43.440> going<00:31:43.519> to<00:31:43.600> spend<00:31:43.760> the<00:31:43.919> next<00:31:44.080> like<00:31:44.240> four

you're going to spend the next like four

you're going to spend the next like four
or<00:31:44.640> five<00:31:44.799> years<00:31:44.960> of<00:31:45.120> your<00:31:45.279> life.<00:31:45.919> It<00:31:46.159> feels<00:31:46.399> a

or five years of your life. It feels a

or five years of your life. It feels a
little<00:31:46.720> crazy."<00:31:47.519> Um,<00:31:48.080> and<00:31:48.320> this<00:31:48.480> is<00:31:48.559> a<00:31:48.720> great

little crazy." Um, and this is a great

little crazy." Um, and this is a great
way,<00:31:49.039> I<00:31:49.200> think,<00:31:49.360> for<00:31:49.600> candidates<00:31:50.080> who<00:31:50.399> are

way, I think, for candidates who are

way, I think, for candidates who are
more<00:31:51.760> thoughtful<00:31:52.320> in<00:31:52.559> a<00:31:52.799> lot<00:31:52.880> of<00:31:52.960> ways<00:31:53.360> about

more thoughtful in a lot of ways about

more thoughtful in a lot of ways about
their<00:31:54.000> careers<00:31:54.399> and<00:31:54.720> where<00:31:54.880> they<00:31:55.039> want<00:31:55.120> to<00:31:55.279> be,

their careers and where they want to be,

their careers and where they want to be,
um,<00:31:56.480> to<00:31:56.799> spend<00:31:57.120> that<00:31:57.360> time<00:31:57.600> to<00:31:57.840> figure<00:31:58.080> out<00:31:58.240> if

um, to spend that time to figure out if

um, to spend that time to figure out if
linear<00:31:58.799> is<00:31:58.880> the<00:31:59.039> right<00:31:59.120> fit<00:31:59.360> for<00:31:59.519> them.<00:32:00.080> And<00:32:00.320> we

linear is the right fit for them. And we

linear is the right fit for them. And we
try<00:32:00.640> to<00:32:00.799> give<00:32:00.960> people<00:32:01.519> a<00:32:01.840> real<00:32:02.240> project.<00:32:02.799> Like

try to give people a real project. Like

try to give people a real project. Like
my<00:32:03.600> my<00:32:04.080> project<00:32:04.480> as<00:32:04.720> an<00:32:04.799> example<00:32:05.440> was<00:32:05.760> like

my my project as an example was like

my my project as an example was like
build<00:32:06.159> the<00:32:06.320> go<00:32:06.480> to<00:32:06.640> market<00:32:06.880> plan<00:32:07.039> for<00:32:07.200> Linear.

build the go to market plan for Linear.

build the go to market plan for Linear.
And<00:32:08.240> it's<00:32:08.480> like,<00:32:08.720> well,<00:32:08.880> yeah,<00:32:09.200> that<00:32:09.440> that

And it's like, well, yeah, that that

And it's like, well, yeah, that that
would<00:32:09.840> be<00:32:09.919> my<00:32:10.080> job.

would be my job.

would be my job.
I<00:32:10.559> paid<00:32:10.720> you<00:32:10.799> a<00:32:10.960> lot<00:32:11.039> for<00:32:11.279> that.

I paid you a lot for that.

I paid you a lot for that.
Yeah.<00:32:13.279> Um,<00:32:13.600> and<00:32:13.760> so<00:32:13.919> I<00:32:14.000> was<00:32:14.080> like,<00:32:14.240> okay,<00:32:14.640> like

Yeah. Um, and so I was like, okay, like

Yeah. Um, and so I was like, okay, like
I'll<00:32:15.200> I'll<00:32:15.519> do<00:32:15.600> what<00:32:15.760> I<00:32:15.919> can,<00:32:16.159> right?<00:32:16.559> I'm

I'll I'll do what I can, right? I'm

I'll I'll do what I can, right? I'm
coming<00:32:16.880> up<00:32:17.039> with<00:32:17.200> like<00:32:17.360> a<00:32:17.600> 6<00:32:17.840> to<00:32:18.080> 12<00:32:18.320> month<00:32:18.720> plan

coming up with like a 6 to 12 month plan

coming up with like a 6 to 12 month plan
of<00:32:19.279> what<00:32:19.440> I<00:32:19.600> would<00:32:19.760> do,<00:32:20.480> right?<00:32:20.799> And<00:32:20.960> of

of what I would do, right? And of

of what I would do, right? And of
course,<00:32:21.360> like<00:32:21.519> if<00:32:21.679> you<00:32:21.840> don't<00:32:22.000> like<00:32:22.159> it,<00:32:22.399> if

course, like if you don't like it, if

course, like if you don't like it, if
you<00:32:22.640> don't<00:32:22.720> think<00:32:22.880> this<00:32:23.039> is<00:32:23.120> the<00:32:23.279> right<00:32:23.440> plan,

you don't think this is the right plan,

you don't think this is the right plan,
then<00:32:24.080> yeah,<00:32:24.399> maybe<00:32:24.640> I'm<00:32:24.799> not<00:32:24.960> the<00:32:25.120> right<00:32:25.279> fit

then yeah, maybe I'm not the right fit

then yeah, maybe I'm not the right fit
for<00:32:25.600> you,<00:32:25.919> right?<00:32:26.399> So,<00:32:26.559> I<00:32:26.799> think<00:32:26.880> it<00:32:27.120> gives

for you, right? So, I think it gives

for you, right? So, I think it gives
both<00:32:27.600> sides<00:32:28.240> a<00:32:28.480> lot<00:32:28.640> of<00:32:28.720> signal<00:32:30.080> and<00:32:31.519> um<00:32:31.760> this

both sides a lot of signal and um this

both sides a lot of signal and um this
was<00:32:32.159> actually<00:32:32.399> something<00:32:32.640> that<00:32:32.799> we<00:32:32.960> borrowed

was actually something that we borrowed

was actually something that we borrowed
from<00:32:33.679> Coinbase,<00:32:34.240> which<00:32:34.399> is<00:32:34.480> where<00:32:34.640> two<00:32:34.880> of<00:32:34.960> our

from Coinbase, which is where two of our

from Coinbase, which is where two of our
founders<00:32:35.440> had<00:32:35.679> worked<00:32:35.919> previously,<00:32:36.320> and

founders had worked previously, and

founders had worked previously, and
Coinbase<00:32:37.039> did<00:32:37.200> this<00:32:37.360> in<00:32:37.519> the<00:32:37.760> early<00:32:38.000> days<00:32:38.240> as

Coinbase did this in the early days as

Coinbase did this in the early days as
well,<00:32:39.039> and<00:32:39.279> they,<00:32:40.240> you<00:32:40.399> know,<00:32:40.559> had<00:32:40.799> seen<00:32:40.960> it

well, and they, you know, had seen it

well, and they, you know, had seen it
before,<00:32:41.360> and<00:32:41.600> they<00:32:41.760> were<00:32:41.840> like,<00:32:41.919> "Yeah,

before, and they were like, "Yeah,

before, and they were like, "Yeah,
didn't<00:32:42.399> we<00:32:42.559> hire<00:32:42.799> some<00:32:43.039> like<00:32:43.279> great<00:32:43.600> people

didn't we hire some like great people

didn't we hire some like great people
when<00:32:44.559> we<00:32:44.720> did<00:32:44.880> work<00:32:45.120> trials?"<00:32:45.760> Um,<00:32:46.399> and<00:32:46.720> you

when we did work trials?" Um, and you

when we did work trials?" Um, and you
know,<00:32:46.960> eventually<00:32:47.279> the<00:32:47.440> company<00:32:47.600> was<00:32:47.760> scaling

know, eventually the company was scaling

know, eventually the company was scaling
to<00:32:48.159> a<00:32:48.240> point<00:32:48.399> they<00:32:48.559> couldn't<00:32:48.720> do<00:32:48.799> work<00:32:49.039> trials

to a point they couldn't do work trials

to a point they couldn't do work trials
anymore.<00:32:50.240> So,<00:32:50.559> I<00:32:50.799> don't<00:32:50.880> know<00:32:50.960> if<00:32:51.120> it's<00:32:51.279> a

anymore. So, I don't know if it's a

anymore. So, I don't know if it's a
forever<00:32:52.159> thing<00:32:52.399> for<00:32:52.640> us,<00:32:52.960> but<00:32:53.200> in<00:32:53.440> terms<00:32:53.600> of

forever thing for us, but in terms of

forever thing for us, but in terms of
like<00:32:54.000> how<00:32:54.480> quickly<00:32:54.880> we're<00:32:55.120> scaling<00:32:55.519> now,<00:32:56.159> it's

like how quickly we're scaling now, it's

like how quickly we're scaling now, it's
still<00:32:56.720> workable.<00:32:57.200> Again,<00:32:57.519> we're<00:32:57.679> trying<00:32:57.840> to

still workable. Again, we're trying to

still workable. Again, we're trying to
get<00:32:58.000> the<00:32:58.159> work<00:32:58.320> trials<00:32:58.720> down<00:32:59.120> and<00:32:59.440> try<00:32:59.600> to<00:32:59.760> make

get the work trials down and try to make

get the work trials down and try to make
them<00:33:00.000> more<00:33:00.159> compact<00:33:00.559> both<00:33:00.799> for<00:33:00.880> the<00:33:01.039> candidate

them more compact both for the candidate

them more compact both for the candidate
and<00:33:01.519> for<00:33:01.679> us.<00:33:01.919> It's<00:33:02.080> hard<00:33:02.159> for<00:33:02.320> anyone<00:33:02.559> to<00:33:02.720> take

and for us. It's hard for anyone to take

and for us. It's hard for anyone to take
a<00:33:03.039> full<00:33:03.279> week<00:33:03.440> off.<00:33:04.240> So,<00:33:04.960> um,<00:33:05.279> keeping<00:33:05.519> those

a full week off. So, um, keeping those

a full week off. So, um, keeping those
down<00:33:05.919> to<00:33:06.159> just<00:33:06.320> a<00:33:06.480> few<00:33:06.559> days,<00:33:06.880> I<00:33:07.120> think,<00:33:07.200> is

down to just a few days, I think, is

down to just a few days, I think, is
really<00:33:07.600> helpful.<00:33:08.480> And<00:33:08.720> then<00:33:09.519> I<00:33:09.760> think<00:33:09.840> from

really helpful. And then I think from

really helpful. And then I think from
our<00:33:10.320> perspective<00:33:11.200> like<00:33:11.519> we<00:33:11.760> have<00:33:11.840> a<00:33:12.080> really

our perspective like we have a really

our perspective like we have a really
high<00:33:12.720> like<00:33:13.039> offer<00:33:13.360> accept<00:33:13.679> rate<00:33:14.080> because<00:33:14.799> you

high like offer accept rate because you

high like offer accept rate because you
know<00:33:15.200> some<00:33:15.440> somewhat<00:33:15.760> of<00:33:15.840> it<00:33:16.080> is<00:33:16.240> is<00:33:16.559> self-

know some somewhat of it is is self-

know some somewhat of it is is self-
selecting.<00:33:17.279> You<00:33:17.519> probably<00:33:17.679> wouldn't<00:33:17.919> do<00:33:18.080> a

selecting. You probably wouldn't do a

selecting. You probably wouldn't do a
work<00:33:18.480> trial<00:33:19.039> company

work trial company

work trial company
if<00:33:19.440> you<00:33:19.519> weren't<00:33:19.679> going<00:33:19.760> to<00:33:19.919> accept<00:33:20.240> if<00:33:20.399> you

if you weren't going to accept if you

if you weren't going to accept if you
got<00:33:20.559> the<00:33:20.720> offer

got the offer

got the offer
if<00:33:21.279> you<00:33:21.440> weren't<00:33:21.679> interested<00:33:22.399> really<00:33:22.640> working

if you weren't interested really working

if you weren't interested really working
at<00:33:23.039> the<00:33:23.200> company.<00:33:23.840> So<00:33:24.080> there's<00:33:24.240> a<00:33:24.399> little<00:33:24.480> bit

at the company. So there's a little bit

at the company. So there's a little bit
of<00:33:24.720> a<00:33:24.880> filter<00:33:25.519> uh<00:33:25.600> that<00:33:25.840> comes<00:33:26.000> with<00:33:26.159> that.<00:33:26.559> But

of a filter uh that comes with that. But

of a filter uh that comes with that. But
I<00:33:26.880> think<00:33:26.960> we<00:33:27.200> end<00:33:27.360> up<00:33:27.600> coming<00:33:27.840> out<00:33:28.080> like<00:33:28.240> so

I think we end up coming out like so

I think we end up coming out like so
much<00:33:28.640> more<00:33:28.799> confident<00:33:29.679> um<00:33:29.840> in<00:33:30.080> our<00:33:30.240> decisions.

much more confident um in our decisions.

much more confident um in our decisions.
And<00:33:31.600> there<00:33:31.760> have<00:33:31.919> been<00:33:32.080> so<00:33:32.320> many<00:33:32.480> times<00:33:32.799> where

And there have been so many times where

And there have been so many times where
I've<00:33:33.279> looked<00:33:33.679> at<00:33:33.919> candidates<00:33:34.559> and<00:33:35.360> we<00:33:35.600> we

I've looked at candidates and we we

I've looked at candidates and we we
typically<00:33:36.240> have<00:33:36.399> like<00:33:36.559> a<00:33:36.720> kickoff<00:33:37.679> on<00:33:37.919> the

typically have like a kickoff on the

typically have like a kickoff on the
first<00:33:38.240> day<00:33:38.399> of<00:33:38.480> the<00:33:38.640> work<00:33:38.880> trial<00:33:39.279> where<00:33:39.519> the

first day of the work trial where the

first day of the work trial where the
whole<00:33:40.000> team<00:33:40.240> gets<00:33:40.480> together<00:33:40.799> and<00:33:41.360> you<00:33:41.440> know<00:33:41.600> we

whole team gets together and you know we

whole team gets together and you know we
walk<00:33:41.919> through<00:33:42.080> the<00:33:42.240> prompt<00:33:42.559> and<00:33:43.039> candidate

walk through the prompt and candidate

walk through the prompt and candidate
asks<00:33:43.679> any<00:33:43.840> questions<00:33:44.080> that<00:33:44.240> they<00:33:44.399> might<00:33:44.559> have

asks any questions that they might have

asks any questions that they might have
and<00:33:45.200> then<00:33:45.360> we<00:33:45.519> have<00:33:45.600> like<00:33:45.760> a<00:33:45.919> check-in<00:33:46.320> and<00:33:46.480> the

and then we have like a check-in and the

and then we have like a check-in and the
check-in<00:33:47.519> is<00:33:48.000> you<00:33:48.240> know<00:33:48.480> a<00:33:48.720> day<00:33:48.799> later,<00:33:49.200> two

check-in is you know a day later, two

check-in is you know a day later, two
days<00:33:49.600> later<00:33:50.240> and<00:33:50.480> typically<00:33:50.799> the<00:33:51.039> candidate

days later and typically the candidate

days later and typically the candidate
is<00:33:51.519> supposed<00:33:51.679> to<00:33:51.840> use<00:33:51.919> that<00:33:52.159> as<00:33:52.320> their<00:33:52.559> time<00:33:52.799> to

is supposed to use that as their time to

is supposed to use that as their time to
like<00:33:53.200> get<00:33:53.360> feedback<00:33:53.760> on<00:33:54.000> what<00:33:54.159> they've<00:33:54.320> come

like get feedback on what they've come

like get feedback on what they've come
up<00:33:54.640> with<00:33:55.360> and<00:33:56.240> it's<00:33:56.640> usually<00:33:57.039> my<00:33:57.360> first<00:33:57.600> signal

up with and it's usually my first signal

up with and it's usually my first signal
of<00:33:58.080> like<00:33:58.399> is<00:33:58.559> this<00:33:58.880> going<00:33:59.039> to<00:33:59.200> go<00:33:59.360> well<00:33:59.519> or<00:33:59.840> is

of like is this going to go well or is

of like is this going to go well or is
it<00:34:00.240> not<00:34:00.399> going<00:34:00.559> to<00:34:00.720> go<00:34:00.960> Well,<00:34:01.360> and<00:34:01.519> you'd<00:34:01.760> be

it not going to go Well, and you'd be

it not going to go Well, and you'd be
surprised<00:34:02.080> at<00:34:02.240> how<00:34:02.399> many<00:34:02.559> candidates<00:34:03.039> come<00:34:03.440> to

surprised at how many candidates come to

surprised at how many candidates come to
that<00:34:04.240> check-in<00:34:04.720> and<00:34:04.960> like<00:34:05.600> don't<00:34:05.840> have<00:34:05.919> a<00:34:06.159> plan

that check-in and like don't have a plan

that check-in and like don't have a plan
for<00:34:07.360> how<00:34:07.519> they're<00:34:07.679> going<00:34:07.760> to<00:34:07.840> use<00:34:08.000> their<00:34:08.240> time.

for how they're going to use their time.

for how they're going to use their time.
And<00:34:08.560> I'm<00:34:08.720> like,<00:34:09.040> you<00:34:09.200> have<00:34:09.359> like<00:34:10.240> five<00:34:10.560> people

And I'm like, you have like five people

And I'm like, you have like five people
from<00:34:11.119> the

from the

from the
needed<00:34:11.919> at<00:34:12.079> that<00:34:12.240> time<00:34:12.320> or<00:34:12.639> you<00:34:13.359> do<00:34:13.440> you<00:34:13.599> ever

needed at that time or you do you ever

needed at that time or you do you ever
just<00:34:13.919> be<00:34:14.000> like<00:34:14.320> typically<00:34:14.960> trial<00:34:15.119> is<00:34:15.280> shorter

just be like typically trial is shorter

just be like typically trial is shorter
than<00:34:15.839> planned.

than planned.

than planned.
Typically<00:34:17.280> not.<00:34:18.240> Uh,<00:34:18.800> you<00:34:18.960> know,<00:34:19.919> I<00:34:20.240> think<00:34:20.399> I

Typically not. Uh, you know, I think I

Typically not. Uh, you know, I think I
always<00:34:20.879> leave<00:34:21.679> like<00:34:22.079> open<00:34:22.399> for<00:34:22.639> possibility

always leave like open for possibility

always leave like open for possibility
that<00:34:23.599> maybe<00:34:23.919> the<00:34:24.159> format<00:34:24.480> of<00:34:24.560> the<00:34:24.720> work<00:34:24.879> trial

that maybe the format of the work trial

that maybe the format of the work trial
itself<00:34:25.599> doesn't<00:34:25.919> always<00:34:26.159> work<00:34:26.399> for<00:34:26.639> everyone.

itself doesn't always work for everyone.

itself doesn't always work for everyone.
They'll<00:34:27.520> show<00:34:27.599> up<00:34:27.760> later<00:34:28.000> in<00:34:28.079> the<00:34:28.240> work<00:34:28.399> trial,

They'll show up later in the work trial,

They'll show up later in the work trial,
earlier.

earlier.

earlier.
Yeah,<00:34:29.919> exactly.<00:34:30.399> like<00:34:30.560> maybe<00:34:30.720> they're<00:34:30.879> better

Yeah, exactly. like maybe they're better

Yeah, exactly. like maybe they're better
in<00:34:31.119> a<00:34:31.280> one-on-one<00:34:31.679> format<00:34:32.159> versus<00:34:32.560> like<00:34:32.800> a

in a one-on-one format versus like a

in a one-on-one format versus like a
one-on-one,<00:34:34.000> right?<00:34:34.240> And<00:34:34.720> you<00:34:34.879> know,<00:34:34.960> so<00:34:35.200> just

one-on-one, right? And you know, so just

one-on-one, right? And you know, so just
kind<00:34:35.520> of<00:34:35.599> giving<00:34:35.839> people<00:34:36.079> some<00:34:36.320> grace<00:34:36.560> for

kind of giving people some grace for

kind of giving people some grace for
that.<00:34:37.440> Um,<00:34:38.000> but<00:34:38.720> it<00:34:38.800> it<00:34:38.960> is<00:34:39.119> really<00:34:39.359> hard<00:34:39.599> to<00:34:39.760> be

that. Um, but it it is really hard to be

that. Um, but it it is really hard to be
able<00:34:40.079> to<00:34:40.320> say<00:34:40.480> like,<00:34:40.800> okay,<00:34:41.119> like<00:34:41.359> now<00:34:41.520> you're

able to say like, okay, like now you're

able to say like, okay, like now you're
kind<00:34:41.919> of<00:34:42.000> leading<00:34:42.240> a<00:34:42.480> meeting<00:34:43.040> around<00:34:43.359> how

kind of leading a meeting around how

kind of leading a meeting around how
you're<00:34:43.760> going<00:34:43.839> to<00:34:43.919> work<00:34:44.079> on<00:34:44.240> this<00:34:44.480> project<00:34:45.119> and

you're going to work on this project and

you're going to work on this project and
like<00:34:45.679> does<00:34:45.919> someone<00:34:46.159> have<00:34:46.320> the<00:34:46.480> ability<00:34:46.800> to<00:34:47.040> do

like does someone have the ability to do

like does someone have the ability to do
that,<00:34:47.599> right?<00:34:48.079> But<00:34:48.240> that's<00:34:48.480> going<00:34:48.560> to<00:34:48.639> be<00:34:48.720> a

that, right? But that's going to be a

that, right? But that's going to be a
really<00:34:49.119> core<00:34:49.440> part<00:34:49.679> of<00:34:49.919> potentially<00:34:50.480> working

really core part of potentially working

really core part of potentially working
at<00:34:51.200> linear<00:34:51.679> for<00:34:51.919> certain<00:34:52.159> kinds<00:34:52.399> of<00:34:52.560> roles,

at linear for certain kinds of roles,

at linear for certain kinds of roles,
right?<00:34:53.599> So<00:34:53.760> it's<00:34:54.000> a<00:34:54.159> really<00:34:54.320> good<00:34:54.480> signal<00:34:54.879> for

right? So it's a really good signal for

right? So it's a really good signal for
how<00:34:55.520> someone<00:34:55.760> is<00:34:56.000> doing.<00:34:56.320> And<00:34:56.480> then<00:34:56.639> of<00:34:56.800> course

how someone is doing. And then of course

how someone is doing. And then of course
there's<00:34:57.359> like<00:34:57.440> a<00:34:57.599> final<00:34:57.839> presentation.<00:34:58.240> And

there's like a final presentation. And

there's like a final presentation. And
if<00:34:58.480> you're<00:34:58.640> an<00:34:58.800> engineer,<00:34:59.119> you're<00:34:59.440> like<00:35:00.000> um

if you're an engineer, you're like um

if you're an engineer, you're like um
showcasing<00:35:00.640> the<00:35:01.040> feature<00:35:01.359> that<00:35:01.520> you<00:35:01.680> built

showcasing the feature that you built

showcasing the feature that you built
and<00:35:02.480> you<00:35:02.640> know,<00:35:02.720> you<00:35:02.880> get<00:35:03.119> asked<00:35:03.359> questions

and you know, you get asked questions

and you know, you get asked questions
about<00:35:03.920> it.<00:35:04.560> Um<00:35:04.960> and<00:35:05.200> the<00:35:05.359> questions<00:35:05.599> aren't

about it. Um and the questions aren't

about it. Um and the questions aren't
always<00:35:06.240> like,<00:35:06.560> "Oh,<00:35:06.880> wow.<00:35:07.200> You<00:35:07.359> did<00:35:07.520> such<00:35:07.680> an

always like, "Oh, wow. You did such an

always like, "Oh, wow. You did such an
amazing<00:35:08.160> job.<00:35:08.480> Like,<00:35:08.720> how<00:35:08.880> did<00:35:09.040> you<00:35:09.200> do<00:35:09.280> it?"

amazing job. Like, how did you do it?"

amazing job. Like, how did you do it?"
Often<00:35:10.960> it's<00:35:11.200> like<00:35:11.440> challenging.<00:35:11.839> Well,<00:35:12.079> yeah.

Often it's like challenging. Well, yeah.

Often it's like challenging. Well, yeah.
Like,<00:35:12.480> I<00:35:12.640> wouldn't<00:35:12.800> have<00:35:12.960> done<00:35:13.040> it<00:35:13.200> that<00:35:13.359> way.

Like, I wouldn't have done it that way.

Like, I wouldn't have done it that way.
Why<00:35:13.920> didn't<00:35:14.079> you<00:35:14.240> do<00:35:14.320> it<00:35:14.400> this<00:35:14.640> other<00:35:14.800> way?<00:35:14.960> Or

Why didn't you do it this other way? Or

Why didn't you do it this other way? Or
did<00:35:15.280> you<00:35:15.440> think<00:35:15.599> about<00:35:15.760> this<00:35:16.079> or<00:35:16.480> that,<00:35:16.880> right?

did you think about this or that, right?

did you think about this or that, right?
Instead<00:35:17.599> of<00:35:17.680> the<00:35:17.920> approach<00:35:18.160> that<00:35:18.320> you<00:35:18.480> took.

Instead of the approach that you took.

Instead of the approach that you took.
Um<00:35:19.680> and<00:35:19.839> so<00:35:20.079> it<00:35:20.320> also<00:35:20.640> kind<00:35:20.880> of<00:35:21.119> gives<00:35:21.359> you<00:35:21.520> a

Um and so it also kind of gives you a

Um and so it also kind of gives you a
sense<00:35:21.839> of<00:35:22.000> like,<00:35:22.240> well,<00:35:22.480> how<00:35:22.640> does<00:35:22.800> someone

sense of like, well, how does someone

sense of like, well, how does someone
like<00:35:23.200> defend<00:35:23.520> their<00:35:23.760> own<00:35:23.920> ideas,<00:35:24.480> right?<00:35:24.960> or

like defend their own ideas, right? or

like defend their own ideas, right? or
come<00:35:25.359> up<00:35:25.520> with<00:35:25.680> new<00:35:26.000> proposals<00:35:26.640> and<00:35:27.119> different

come up with new proposals and different

come up with new proposals and different
ways<00:35:27.599> they<00:35:27.839> could<00:35:28.000> have<00:35:28.079> approached<00:35:28.400> it,

ways they could have approached it,

ways they could have approached it,
right?<00:35:29.119> This<00:35:29.280> also<00:35:29.520> gives<00:35:29.680> you<00:35:29.760> a<00:35:29.839> sense<00:35:30.000> of

right? This also gives you a sense of

right? This also gives you a sense of
how<00:35:30.240> someone<00:35:30.480> handles<00:35:30.800> like<00:35:30.960> feedback<00:35:31.440> and

how someone handles like feedback and

how someone handles like feedback and
and<00:35:31.920> other<00:35:32.079> types<00:35:32.320> of<00:35:32.400> things<00:35:32.560> as<00:35:32.800> well.<00:35:32.960> So,<00:35:33.200> I

and other types of things as well. So, I

and other types of things as well. So, I
find<00:35:33.520> it<00:35:33.760> like<00:35:34.079> incredibly<00:35:35.040> informative<00:35:35.680> and

find it like incredibly informative and

find it like incredibly informative and
I<00:35:36.160> feel<00:35:36.320> like<00:35:36.880> I<00:35:37.200> probably<00:35:37.520> would<00:35:37.680> have<00:35:37.839> made

I feel like I probably would have made

I feel like I probably would have made
many<00:35:39.680> poor<00:35:40.079> decisions

many poor decisions

many poor decisions
uh<00:35:41.760> in<00:35:42.000> terms<00:35:42.160> of<00:35:42.320> hiring<00:35:42.880> had<00:35:43.119> we<00:35:43.280> not<00:35:43.520> had

uh in terms of hiring had we not had

uh in terms of hiring had we not had
work<00:35:44.240> trials.<00:35:45.359> And<00:35:46.000> you<00:35:46.160> know,<00:35:46.400> again,<00:35:46.720> like

work trials. And you know, again, like

work trials. And you know, again, like
it's<00:35:47.119> working<00:35:47.359> for<00:35:47.520> us<00:35:47.760> now.<00:35:48.400> I<00:35:48.640> hope<00:35:48.720> that<00:35:48.960> it

it's working for us now. I hope that it

it's working for us now. I hope that it
continues<00:35:49.520> working.<00:35:50.160> It<00:35:50.400> also<00:35:50.640> requires<00:35:51.119> that

continues working. It also requires that

continues working. It also requires that
you<00:35:51.520> have<00:35:52.160> like<00:35:52.400> a<00:35:52.560> a<00:35:52.960> bigger<00:35:53.280> team.<00:35:53.520> Like<00:35:53.680> when

you have like a a bigger team. Like when

you have like a a bigger team. Like when
I<00:35:54.000> joined<00:35:54.320> Linear,<00:35:54.720> it<00:35:54.800> was<00:35:54.960> actually<00:35:55.119> the

I joined Linear, it was actually the

I joined Linear, it was actually the
first<00:35:55.440> time<00:35:55.520> I<00:35:55.920> had<00:35:56.160> a<00:35:57.119> like<00:35:57.359> a<00:35:58.079> people<00:35:58.480> and

first time I had a like a people and

first time I had a like a people and
talent<00:35:59.599> team<00:36:00.720> that<00:36:01.040> existed<00:36:01.520> at<00:36:01.760> a<00:36:01.920> company

talent team that existed at a company

talent team that existed at a company
when<00:36:02.320> I<00:36:02.480> joined.<00:36:03.520> Uh<00:36:03.839> you<00:36:03.920> know,<00:36:04.000> I<00:36:04.240> joined

when I joined. Uh you know, I joined

when I joined. Uh you know, I joined
Stripe<00:36:04.800> at<00:36:04.960> the<00:36:05.040> same<00:36:05.200> size,<00:36:06.079> didn't<00:36:06.400> have

Stripe at the same size, didn't have

Stripe at the same size, didn't have
anyone.<00:36:07.680> Uh<00:36:08.160> and<00:36:08.320> I<00:36:08.480> joined<00:36:08.720> Notion<00:36:09.119> at<00:36:09.280> around

anyone. Uh and I joined Notion at around

anyone. Uh and I joined Notion at around
the<00:36:09.680> same<00:36:09.760> size,<00:36:10.160> didn't<00:36:10.320> have<00:36:10.480> anyone<00:36:11.200> uh<00:36:11.359> on

the same size, didn't have anyone uh on

the same size, didn't have anyone uh on
like<00:36:12.000> recruiting<00:36:12.560> or<00:36:13.040> on<00:36:13.440> people<00:36:13.920> really.<00:36:14.800> And

like recruiting or on people really. And

like recruiting or on people really. And
so<00:36:15.680> when<00:36:15.920> I<00:36:16.079> joined<00:36:16.480> Linear,<00:36:16.880> we<00:36:17.040> had<00:36:17.280> three

so when I joined Linear, we had three

so when I joined Linear, we had three
full-time<00:36:18.480> recruiters.<00:36:18.960> Mhm.

full-time recruiters. Mhm.

full-time recruiters. Mhm.
Um<00:36:20.079> and<00:36:20.320> we<00:36:20.480> had<00:36:20.640> like<00:36:20.880> one<00:36:21.119> dedicated<00:36:22.240> uh<00:36:22.400> like

Um and we had like one dedicated uh like

Um and we had like one dedicated uh like
people<00:36:22.800> ops<00:36:23.119> generalist

people ops generalist

people ops generalist
and<00:36:24.079> it's<00:36:24.320> because<00:36:24.560> like<00:36:25.200> it<00:36:25.440> takes<00:36:25.599> a<00:36:25.839> lot<00:36:26.240> to

and it's because like it takes a lot to

and it's because like it takes a lot to
run<00:36:27.599> this<00:36:27.920> process<00:36:28.560> right<00:36:29.440> um<00:36:29.599> in<00:36:29.839> terms<00:36:30.000> of

run this process right um in terms of

run this process right um in terms of
like<00:36:30.320> shephering<00:36:30.800> candidates<00:36:31.200> through<00:36:31.440> the

like shephering candidates through the

like shephering candidates through the
process<00:36:32.079> as<00:36:32.400> well<00:36:32.480> as<00:36:33.040> you<00:36:33.200> know<00:36:33.359> making<00:36:33.680> sure

process as well as you know making sure

process as well as you know making sure
that<00:36:34.480> logistically<00:36:35.119> we're<00:36:35.359> able<00:36:35.520> to<00:36:35.599> handle

that logistically we're able to handle

that logistically we're able to handle
everything<00:36:36.240> spinning<00:36:36.560> up<00:36:36.720> like<00:36:37.119> Slack

everything spinning up like Slack

everything spinning up like Slack
channels<00:36:38.079> and<00:36:38.720> getting<00:36:38.960> NDAs<00:36:39.520> signed<00:36:40.079> and<00:36:40.560> you

channels and getting NDAs signed and you

channels and getting NDAs signed and you
know<00:36:41.040> contractor<00:36:41.599> agreements<00:36:42.079> and<00:36:42.400> all<00:36:42.560> of

know contractor agreements and all of

know contractor agreements and all of
these<00:36:42.960> kinds<00:36:43.119> of<00:36:43.200> things<00:36:43.359> to<00:36:43.599> make<00:36:43.760> sure<00:36:43.839> that

these kinds of things to make sure that

these kinds of things to make sure that
we<00:36:44.160> can<00:36:44.240> do<00:36:44.400> this.

we can do this.

we can do this.
Yeah.<00:36:45.280> This<00:36:45.359> is<00:36:45.440> not<00:36:45.599> an<00:36:45.760> area<00:36:45.839> that<00:36:46.000> you're

Yeah. This is not an area that you're

Yeah. This is not an area that you're
like<00:36:46.560> optimizing<00:36:47.040> yet<00:36:47.280> for<00:36:47.440> efficiency.<00:36:48.000> Like

like optimizing yet for efficiency. Like

like optimizing yet for efficiency. Like
you<00:36:48.400> are<00:36:48.880> spending<00:36:49.200> a<00:36:49.440> lot<00:36:49.520> of<00:36:49.680> time<00:36:50.079> because

you are spending a lot of time because

you are spending a lot of time because
you<00:36:51.040> believe<00:36:51.440> obviously<00:36:51.760> that<00:36:51.920> this<00:36:52.079> upfront

you believe obviously that this upfront

you believe obviously that this upfront
investment<00:36:53.280> in<00:36:53.599> really<00:36:53.920> getting<00:36:54.160> to<00:36:54.320> know

investment in really getting to know

investment in really getting to know
people<00:36:54.720> is<00:36:54.960> going<00:36:55.040> to<00:36:55.119> pay<00:36:55.280> off<00:36:55.520> in<00:36:55.920> their

people is going to pay off in their

people is going to pay off in their
performance<00:36:56.640> and<00:36:57.440> them<00:36:57.680> staying<00:36:57.920> and<00:36:58.160> then

performance and them staying and then

performance and them staying and then
everything<00:36:58.880> you<00:36:59.119> hope<00:36:59.280> they'll<00:36:59.520> be.

everything you hope they'll be.

everything you hope they'll be.
Yes.<00:37:00.240> And<00:37:00.720> you<00:37:00.880> know<00:37:01.119> I<00:37:01.440> it's<00:37:01.760> hard<00:37:02.000> to<00:37:02.160> get

Yes. And you know I it's hard to get

Yes. And you know I it's hard to get
like<00:37:02.640> firm<00:37:03.040> attrition<00:37:03.839> data<00:37:04.480> you<00:37:04.640> know<00:37:04.800> for

like firm attrition data you know for

like firm attrition data you know for
companies<00:37:05.520> of<00:37:05.839> our<00:37:06.079> size<00:37:06.480> and<00:37:06.800> scale<00:37:07.280> but<00:37:07.760> I

companies of our size and scale but I

companies of our size and scale but I
generally<00:37:08.480> think<00:37:08.640> that<00:37:08.960> we<00:37:09.280> tend<00:37:09.520> to<00:37:09.680> have

generally think that we tend to have

generally think that we tend to have
people<00:37:10.240> for<00:37:10.720> longer

people for longer

people for longer
than<00:37:12.800> most<00:37:13.040> companies.

than most companies.

than most companies.
Yeah.<00:37:13.760> No.<00:37:13.920> And<00:37:14.079> no<00:37:14.160> one's<00:37:14.320> going<00:37:14.400> to<00:37:14.480> go

Yeah. No. And no one's going to go

Yeah. No. And no one's going to go
through<00:37:14.720> that<00:37:14.880> interview<00:37:15.200> process<00:37:15.440> if<00:37:15.680> they

through that interview process if they

through that interview process if they
aren't<00:37:16.480> planning<00:37:16.800> to<00:37:17.040> stay<00:37:17.280> a<00:37:17.440> little<00:37:17.520> bit

aren't planning to stay a little bit

aren't planning to stay a little bit
longer.<00:37:18.000> Like<00:37:18.240> the<00:37:18.480> personal<00:37:19.359> ROI<00:37:19.839> wouldn't

longer. Like the personal ROI wouldn't

longer. Like the personal ROI wouldn't
wouldn't<00:37:20.400> make<00:37:20.560> sense.<00:37:20.880> So,<00:37:21.119> you<00:37:21.200> know,<00:37:21.359> you

wouldn't make sense. So, you know, you

wouldn't make sense. So, you know, you
see<00:37:21.599> a<00:37:21.760> lot<00:37:21.839> of<00:37:21.920> jumpiness<00:37:22.400> at<00:37:22.640> at<00:37:23.040> earlier

see a lot of jumpiness at at earlier

see a lot of jumpiness at at earlier
stage<00:37:23.760> tech<00:37:24.000> companies<00:37:24.240> that<00:37:24.480> I<00:37:24.640> imagine<00:37:25.359> you

stage tech companies that I imagine you

stage tech companies that I imagine you
might<00:37:25.920> not<00:37:26.079> get<00:37:26.240> as<00:37:26.400> much<00:37:26.560> of.

might not get as much of.

might not get as much of.
Totally.<00:37:27.359> Yeah.<00:37:27.520> I<00:37:27.760> mean,<00:37:27.839> sometimes<00:37:28.160> we'll

Totally. Yeah. I mean, sometimes we'll

Totally. Yeah. I mean, sometimes we'll
have<00:37:28.480> candidates<00:37:28.960> come<00:37:29.040> to<00:37:29.200> us<00:37:29.280> and<00:37:29.520> they'll

have candidates come to us and they'll

have candidates come to us and they'll
be<00:37:29.839> like,<00:37:29.920> "So,<00:37:30.240> I've<00:37:30.560> got<00:37:30.720> four<00:37:30.960> or<00:37:31.200> five

be like, "So, I've got four or five

be like, "So, I've got four or five
offers,<00:37:32.160> you<00:37:32.320> know,<00:37:33.200> from<00:37:33.520> all<00:37:33.680> the<00:37:33.920> like<00:37:34.160> you

offers, you know, from all the like you

offers, you know, from all the like you
name<00:37:34.480> it<00:37:34.720> companies<00:37:35.440> right<00:37:35.680> now,<00:37:36.400> but<00:37:36.800> maybe<00:37:36.960> I

name it companies right now, but maybe I

name it companies right now, but maybe I
could<00:37:37.280> still<00:37:37.440> interview<00:37:37.680> at<00:37:37.839> Lier."<00:37:38.160> And<00:37:38.240> then

could still interview at Lier." And then

could still interview at Lier." And then
we're<00:37:38.480> like,<00:37:38.560> "Well,<00:37:39.440> let's<00:37:39.760> pause."<00:37:40.160> Like,

we're like, "Well, let's pause." Like,

we're like, "Well, let's pause." Like,
what<00:37:40.960> are<00:37:41.040> you<00:37:41.200> really<00:37:41.440> looking<00:37:41.599> for?<00:37:42.240> like

what are you really looking for? like

what are you really looking for? like
and<00:37:43.200> why<00:37:43.440> are<00:37:43.599> you<00:37:44.000> trying<00:37:44.240> to<00:37:44.480> get<00:37:44.720> like<00:37:45.200> your

and why are you trying to get like your

and why are you trying to get like your
sixth<00:37:46.000> offer,<00:37:46.640> right?<00:37:47.280> So,<00:37:47.440> a<00:37:47.599> lot<00:37:47.680> of<00:37:47.760> it<00:37:47.920> is

sixth offer, right? So, a lot of it is

sixth offer, right? So, a lot of it is
just<00:37:48.240> kind<00:37:48.320> of<00:37:48.480> understanding<00:37:48.960> like<00:37:49.200> the

just kind of understanding like the

just kind of understanding like the
candidate<00:37:49.839> and<00:37:50.240> where<00:37:50.480> they're<00:37:50.800> coming<00:37:50.960> from

candidate and where they're coming from

candidate and where they're coming from
and<00:37:51.920> what<00:37:52.160> motivates<00:37:52.640> them<00:37:52.960> and<00:37:53.280> trying<00:37:53.440> to

and what motivates them and trying to

and what motivates them and trying to
figure<00:37:53.680> out<00:37:53.839> if<00:37:54.079> that<00:37:54.320> aligns,<00:37:55.040> right?<00:37:55.839> Um

figure out if that aligns, right? Um

figure out if that aligns, right? Um
with<00:37:56.480> what<00:37:56.720> we<00:37:56.880> have<00:37:56.960> to<00:37:57.119> offer.<00:37:57.760> Um<00:37:58.000> so

with what we have to offer. Um so

with what we have to offer. Um so
sometimes<00:37:58.640> it's<00:37:58.880> a<00:37:59.040> good<00:37:59.359> forcing<00:37:59.760> function

sometimes it's a good forcing function

sometimes it's a good forcing function
for<00:38:00.240> that<00:38:00.480> conversation<00:38:01.119> too.

for that conversation too.

for that conversation too.
Yeah.<00:38:01.920> To<00:38:02.160> kind<00:38:02.320> of<00:38:02.480> and<00:38:02.720> to<00:38:02.880> filter<00:38:03.119> out

Yeah. To kind of and to filter out

Yeah. To kind of and to filter out
people<00:38:03.440> that<00:38:03.599> are<00:38:03.760> just<00:38:03.920> trying<00:38:04.079> to<00:38:04.160> get

people that are just trying to get

people that are just trying to get
another<00:38:04.800> offer<00:38:05.119> in<00:38:05.280> their<00:38:05.680> gather<00:38:05.920> in<00:38:06.079> their

another offer in their gather in their

another offer in their gather in their
cap.<00:38:06.800> What<00:38:07.040> would<00:38:07.200> you<00:38:07.280> say<00:38:07.440> to<00:38:07.599> like<00:38:07.839> chief

cap. What would you say to like chief

cap. What would you say to like chief
people<00:38:08.240> officer<00:38:08.560> of<00:38:08.640> a<00:38:08.800> 2,000<00:38:09.119> person<00:38:09.440> company

people officer of a 2,000 person company

people officer of a 2,000 person company
that's<00:38:09.920> like<00:38:10.079> all<00:38:10.160> right<00:38:10.960> can't<00:38:11.200> do<00:38:11.359> it<00:38:11.760> fully

that's like all right can't do it fully

that's like all right can't do it fully
the<00:38:12.320> way<00:38:12.400> you<00:38:12.560> do<00:38:12.640> it<00:38:12.880> my<00:38:13.040> candidates<00:38:13.599> can't

the way you do it my candidates can't

the way you do it my candidates can't
take<00:38:14.079> 3<00:38:14.320> days<00:38:14.480> off<00:38:14.720> work<00:38:15.040> or<00:38:15.280> our<00:38:15.440> scale<00:38:15.680> is<00:38:15.920> too

take 3 days off work or our scale is too

take 3 days off work or our scale is too
big<00:38:16.640> are<00:38:16.800> there<00:38:17.040> lessons<00:38:17.520> from<00:38:17.680> what<00:38:17.839> you're

big are there lessons from what you're

big are there lessons from what you're
doing<00:38:18.160> that<00:38:18.400> are<00:38:18.560> applicable<00:38:18.960> at<00:38:19.119> a<00:38:19.280> larger

doing that are applicable at a larger

doing that are applicable at a larger
stage<00:38:19.839> even<00:38:20.000> if<00:38:20.160> it's<00:38:20.320> not<00:38:20.480> a<00:38:20.640> 5day<00:38:21.119> work<00:38:21.280> trial

stage even if it's not a 5day work trial

stage even if it's not a 5day work trial
yeah<00:38:22.400> I<00:38:22.720> mean<00:38:23.200> even<00:38:23.440> if<00:38:23.680> we<00:38:23.920> had<00:38:24.160> to<00:38:24.320> get<00:38:24.480> rid<00:38:24.720> of

yeah I mean even if we had to get rid of

yeah I mean even if we had to get rid of
this<00:38:25.119> at<00:38:25.280> a<00:38:25.440> certain<00:38:25.760> scale<00:38:27.040> I<00:38:27.760> would

this at a certain scale I would

this at a certain scale I would
definitely<00:38:28.400> still<00:38:28.640> look<00:38:28.800> to<00:38:28.960> do<00:38:29.119> it<00:38:29.280> for<00:38:29.680> like

definitely still look to do it for like

definitely still look to do it for like
leadership<00:38:30.480> candidates<00:38:31.200> at<00:38:31.440> the<00:38:31.520> very<00:38:31.760> least

leadership candidates at the very least

leadership candidates at the very least
as<00:38:32.240> an<00:38:32.320> example<00:38:33.200> and<00:38:33.440> I<00:38:33.680> think<00:38:34.640> the<00:38:35.040> reason<00:38:35.680> for

as an example and I think the reason for

as an example and I think the reason for
that<00:38:36.240> is<00:38:36.720> is<00:38:36.800> is<00:38:37.280> actually<00:38:37.520> like<00:38:37.839> I<00:38:38.079> do<00:38:38.240> know<00:38:38.320> a

that is is is actually like I do know a

that is is is actually like I do know a
lot<00:38:38.640> of<00:38:38.720> leadership<00:38:39.119> candidates<00:38:39.440> that<00:38:39.680> go

lot of leadership candidates that go

lot of leadership candidates that go
through<00:38:40.079> maybe<00:38:40.400> not<00:38:40.560> exactly<00:38:40.880> a<00:38:41.040> work<00:38:41.280> trial

through maybe not exactly a work trial

through maybe not exactly a work trial
but<00:38:41.760> something<00:38:42.160> similar.<00:38:43.119> Uh<00:38:43.440> Claire<00:38:43.760> Hughes

but something similar. Uh Claire Hughes

but something similar. Uh Claire Hughes
Johnson<00:38:44.320> when<00:38:44.560> she<00:38:44.800> was<00:38:45.359> um<00:38:45.680> thinking<00:38:45.920> about

Johnson when she was um thinking about

Johnson when she was um thinking about
joining<00:38:46.720> Stripe<00:38:47.760> would,<00:38:48.800> you<00:38:48.960> know,<00:38:49.119> after

joining Stripe would, you know, after

joining Stripe would, you know, after
she<00:38:49.599> finished<00:38:49.839> up<00:38:50.160> or<00:38:50.320> work<00:38:50.480> at<00:38:50.720> Google,<00:38:51.280> you

she finished up or work at Google, you

she finished up or work at Google, you
know,<00:38:51.760> take<00:38:51.920> a<00:38:52.160> car<00:38:52.560> up<00:38:52.800> to<00:38:53.040> the<00:38:53.599> Stripe<00:38:53.920> San

know, take a car up to the Stripe San

know, take a car up to the Stripe San
Francisco<00:38:54.560> office<00:38:54.960> and<00:38:55.200> just<00:38:55.760> spend<00:38:56.079> a<00:38:56.320> few

Francisco office and just spend a few

Francisco office and just spend a few
hours<00:38:56.800> in<00:38:56.960> a<00:38:57.200> conference<00:38:57.520> room<00:38:58.160> with<00:38:58.400> the

hours in a conference room with the

hours in a conference room with the
Stripe<00:38:58.880> founders<00:38:59.440> and<00:38:59.760> just<00:38:59.920> kind<00:39:00.079> of<00:39:00.480> be

Stripe founders and just kind of be

Stripe founders and just kind of be
like,<00:39:00.800> "Okay,<00:39:01.200> what<00:39:01.359> are<00:39:01.440> your<00:39:01.599> problems?

like, "Okay, what are your problems?

like, "Okay, what are your problems?
Like,<00:39:02.320> let's<00:39:02.560> talk<00:39:02.720> through<00:39:02.960> them<00:39:03.200> and<00:39:03.520> let's,

Like, let's talk through them and let's,

Like, let's talk through them and let's,
you<00:39:04.160> know,<00:39:04.320> think<00:39:04.480> through<00:39:04.640> how<00:39:04.800> we<00:39:04.960> would

you know, think through how we would

you know, think through how we would
solve<00:39:05.359> them,<00:39:05.680> right?"<00:39:05.920> And<00:39:06.560> so,<00:39:06.880> you<00:39:07.040> know,

solve them, right?" And so, you know,

solve them, right?" And so, you know,
whatever<00:39:07.680> variant<00:39:08.560> kind<00:39:08.800> of<00:39:08.960> makes<00:39:09.200> sense.<00:39:09.839> I

whatever variant kind of makes sense. I

whatever variant kind of makes sense. I
would<00:39:10.320> say<00:39:11.680> for<00:39:13.040> roles<00:39:13.440> like<00:39:13.680> IC<00:39:14.079> roles,<00:39:14.400> first

would say for roles like IC roles, first

would say for roles like IC roles, first
level<00:39:14.960> management<00:39:15.200> roles,<00:39:15.760> etc.<00:39:16.480> You<00:39:16.640> know,

level management roles, etc. You know,

level management roles, etc. You know,
starting<00:39:17.119> with<00:39:17.359> like<00:39:17.760> how<00:39:17.920> do<00:39:18.079> you<00:39:19.200> transition

starting with like how do you transition

starting with like how do you transition
your<00:39:19.920> recruiting<00:39:20.400> process<00:39:20.800> to<00:39:21.040> be<00:39:21.200> as<00:39:21.440> similar

your recruiting process to be as similar

your recruiting process to be as similar
to<00:39:21.920> the<00:39:22.160> real<00:39:22.400> work<00:39:22.640> environment<00:39:23.440> as<00:39:23.760> possible

to the real work environment as possible

to the real work environment as possible
and<00:39:24.800> think<00:39:24.960> about<00:39:25.119> the<00:39:25.280> things<00:39:25.440> that<00:39:25.599> you

and think about the things that you

and think about the things that you
really<00:39:25.920> care<00:39:26.160> about,<00:39:26.640> you<00:39:26.720> know,

really care about, you know,

really care about, you know,
collaboration?<00:39:27.839> Is<00:39:28.000> it<00:39:28.160> feedback?<00:39:28.640> Are<00:39:28.800> you

collaboration? Is it feedback? Are you

collaboration? Is it feedback? Are you
really<00:39:29.200> like<00:39:29.920> assessing<00:39:30.400> those<00:39:30.800> in<00:39:31.040> the

really like assessing those in the

really like assessing those in the
process<00:39:31.520> that<00:39:31.760> you<00:39:32.000> have?<00:39:32.560> Um,<00:39:32.880> one<00:39:33.040> of<00:39:33.040> the

process that you have? Um, one of the

process that you have? Um, one of the
things<00:39:33.280> that<00:39:33.440> I<00:39:33.599> think<00:39:33.680> Stripe<00:39:34.079> did<00:39:34.240> really

things that I think Stripe did really

things that I think Stripe did really
well<00:39:34.480> when<00:39:34.640> we<00:39:34.800> were<00:39:34.880> hiring<00:39:35.200> for<00:39:35.359> managers

well when we were hiring for managers

well when we were hiring for managers
was<00:39:36.400> um,<00:39:36.480> there<00:39:36.640> was<00:39:36.720> a<00:39:36.960> manager<00:39:37.359> roleplay

was um, there was a manager roleplay

was um, there was a manager roleplay
exercise<00:39:38.480> that<00:39:38.720> we<00:39:38.880> had<00:39:39.119> as<00:39:39.359> part<00:39:39.440> of<00:39:39.599> our

exercise that we had as part of our

exercise that we had as part of our
manager<00:39:40.800> recruiting<00:39:41.200> process.<00:39:41.680> And<00:39:41.839> that's

manager recruiting process. And that's

manager recruiting process. And that's
always<00:39:42.320> like<00:39:42.640> a<00:39:42.880> very<00:39:43.119> awkward<00:39:44.480> thing

always like a very awkward thing

always like a very awkward thing
thing<00:39:46.160> to<00:39:46.400> do,<00:39:46.880> but<00:39:47.040> it's<00:39:47.280> like,<00:39:47.520> okay,<00:39:47.920> like

thing to do, but it's like, okay, like

thing to do, but it's like, okay, like
we're<00:39:48.400> going<00:39:48.480> to<00:39:48.560> get<00:39:48.640> you<00:39:48.800> in<00:39:48.880> a<00:39:49.040> room<00:39:49.119> and

we're going to get you in a room and

we're going to get you in a room and
this<00:39:49.680> these<00:39:50.079> two<00:39:50.240> people<00:39:50.560> are<00:39:50.800> going<00:39:50.960> to

this these two people are going to

this these two people are going to
pretend<00:39:51.839> to<00:39:52.079> be<00:39:52.240> engineers<00:39:52.960> who<00:39:53.359> are<00:39:54.000> who

pretend to be engineers who are who

pretend to be engineers who are who
disagree<00:39:54.720> on<00:39:54.880> the<00:39:55.119> approach<00:39:55.440> for<00:39:55.680> how<00:39:55.839> to

disagree on the approach for how to

disagree on the approach for how to
handle<00:39:56.240> this<00:39:56.960> product<00:39:57.280> and<00:39:57.599> you're<00:39:57.839> going<00:39:57.920> to

handle this product and you're going to

handle this product and you're going to
be<00:39:58.560> the<00:39:58.880> manager<00:39:59.280> that<00:39:59.520> like<00:39:59.760> talks<00:40:00.079> them

be the manager that like talks them

be the manager that like talks them
through<00:40:00.400> this<00:40:00.480> and<00:40:00.720> tries<00:40:00.880> to<00:40:00.960> get<00:40:01.119> to<00:40:01.200> a

through this and tries to get to a

through this and tries to get to a
resolution.<00:40:02.000> That's<00:40:02.240> like<00:40:02.400> a<00:40:02.640> very<00:40:03.040> real<00:40:03.760> life

resolution. That's like a very real life

resolution. That's like a very real life
example.<00:40:04.880> And<00:40:05.040> so<00:40:05.760> trying<00:40:06.000> to<00:40:06.240> like

example. And so trying to like

example. And so trying to like
understand<00:40:06.880> how<00:40:07.119> someone<00:40:07.440> was<00:40:07.680> going<00:40:07.760> to

understand how someone was going to

understand how someone was going to
handle<00:40:08.320> like<00:40:08.640> conflict<00:40:09.119> between<00:40:09.440> people<00:40:09.599> on

handle like conflict between people on

handle like conflict between people on
their<00:40:10.000> teams<00:40:10.320> is<00:40:10.560> really<00:40:10.800> important.<00:40:11.280> Right.

their teams is really important. Right.

their teams is really important. Right.
So<00:40:12.000> if<00:40:12.160> you<00:40:12.320> can't<00:40:12.480> do<00:40:12.560> the<00:40:12.720> full<00:40:12.880> work<00:40:13.040> trial,

So if you can't do the full work trial,

So if you can't do the full work trial,
you're<00:40:13.520> approximating<00:40:14.560> a<00:40:14.800> scenario<00:40:15.200> they

you're approximating a scenario they

you're approximating a scenario they
would<00:40:15.520> run<00:40:15.599> into<00:40:15.839> and<00:40:16.000> you're<00:40:16.160> seeing<00:40:16.320> how

would run into and you're seeing how

would run into and you're seeing how
they<00:40:16.720> would<00:40:17.280> solve<00:40:17.520> that.

they would solve that.

they would solve that.
Exactly.<00:40:18.400> Exactly.<00:40:18.880> So<00:40:19.040> I<00:40:19.200> think<00:40:19.359> you<00:40:19.520> should

Exactly. Exactly. So I think you should

Exactly. Exactly. So I think you should
be<00:40:19.760> bringing<00:40:20.000> that<00:40:20.160> into<00:40:20.400> like<00:40:20.960> every<00:40:21.680> process

be bringing that into like every process

be bringing that into like every process
uh<00:40:23.359> where<00:40:24.000> you<00:40:24.320> can<00:40:25.119> and<00:40:25.280> then<00:40:25.440> I<00:40:25.680> think<00:40:25.760> for<00:40:25.920> a

uh where you can and then I think for a

uh where you can and then I think for a
leadership<00:40:26.480> candidate<00:40:26.800> it's<00:40:27.040> like

leadership candidate it's like

leadership candidate it's like
approximating<00:40:28.079> some<00:40:28.640> kind<00:40:28.880> of<00:40:29.280> similar<00:40:30.160> we're

approximating some kind of similar we're

approximating some kind of similar we're
going<00:40:30.560> to<00:40:30.640> give<00:40:30.800> you<00:40:31.280> something<00:40:31.680> that<00:40:32.560> we're

going to give you something that we're

going to give you something that we're
facing<00:40:33.440> you<00:40:33.599> know<00:40:33.760> we<00:40:34.079> don't<00:40:34.240> really<00:40:34.880> you<00:40:35.040> know

facing you know we don't really you know

facing you know we don't really you know
understand<00:40:35.680> how<00:40:35.839> to<00:40:36.000> handle<00:40:36.240> it<00:40:36.400> yet<00:40:36.640> or<00:40:36.880> know

understand how to handle it yet or know

understand how to handle it yet or know
what<00:40:37.200> to<00:40:37.359> do<00:40:37.760> and<00:40:38.000> we<00:40:38.640> want<00:40:38.960> you<00:40:39.520> to<00:40:39.760> like

what to do and we want you to like

what to do and we want you to like
workshop<00:40:40.480> it<00:40:40.640> with<00:40:40.800> us<00:40:41.200> right<00:40:41.599> or<00:40:41.920> come<00:40:42.079> up

workshop it with us right or come up

workshop it with us right or come up
with<00:40:42.400> something<00:40:42.960> right<00:40:43.920> um<00:40:44.240> I'm<00:40:44.560> always

with something right um I'm always

with something right um I'm always
surprised<00:40:45.119> at<00:40:45.359> how<00:40:46.320> difficult<00:40:46.720> it<00:40:46.960> is

surprised at how difficult it is

surprised at how difficult it is
sometimes<00:40:47.440> for<00:40:47.680> leaders<00:40:48.000> to<00:40:48.320> like<00:40:49.280> come<00:40:49.839> up

sometimes for leaders to like come up

sometimes for leaders to like come up
with<00:40:50.480> like<00:40:51.920> a

with like a

with like a
like<00:40:54.000> a<00:40:54.320> real<00:40:54.560> work<00:40:54.800> product.

like a real work product.

like a real work product.
Yeah.<00:40:56.319> Because<00:40:56.480> they've<00:40:56.720> had<00:40:57.200> 10<00:40:57.599> layers

Yeah. Because they've had 10 layers

Yeah. Because they've had 10 layers
below<00:40:58.240> them<00:40:58.800> doing<00:40:59.040> that.<00:40:59.359> Like<00:40:59.599> sometimes

below them doing that. Like sometimes

below them doing that. Like sometimes
people<00:41:00.319> just<00:41:00.560> can't<00:41:01.040> like<00:41:01.359> make<00:41:01.599> their<00:41:01.839> own

people just can't like make their own

people just can't like make their own
deck<00:41:02.480> and<00:41:02.720> it's<00:41:02.960> really<00:41:03.359> incredible.<00:41:03.760> And<00:41:03.920> if

deck and it's really incredible. And if

deck and it's really incredible. And if
you're<00:41:04.160> in<00:41:04.319> a<00:41:04.400> culture<00:41:04.640> where<00:41:04.880> that's

you're in a culture where that's

you're in a culture where that's
required,

required,

required,
I<00:41:06.160> think<00:41:06.319> making<00:41:06.640> people<00:41:07.040> put<00:41:07.440> words<00:41:07.760> down<00:41:08.000> on

I think making people put words down on

I think making people put words down on
paper<00:41:08.800> that<00:41:09.040> they<00:41:09.200> have<00:41:09.359> written<00:41:09.599> themselves

paper that they have written themselves

paper that they have written themselves
is<00:41:10.400> a<00:41:10.640> really<00:41:10.800> good<00:41:11.040> test<00:41:11.359> of<00:41:11.520> whether<00:41:11.839> people

is a really good test of whether people

is a really good test of whether people
can<00:41:12.240> do<00:41:12.800> certain<00:41:13.040> jobs.

can do certain jobs.

can do certain jobs.
Yes.<00:41:13.920> And<00:41:14.160> we<00:41:14.319> had<00:41:14.400> this<00:41:14.560> at<00:41:14.720> Stripe<00:41:15.040> where

Yes. And we had this at Stripe where

Yes. And we had this at Stripe where
there<00:41:15.359> was<00:41:15.440> a<00:41:15.599> certain<00:41:15.920> I<00:41:16.160> remember<00:41:16.400> there<00:41:16.560> was

there was a certain I remember there was

there was a certain I remember there was
a<00:41:16.880> certain<00:41:17.119> person<00:41:17.359> we<00:41:17.599> hired<00:41:17.920> and<00:41:18.640> I<00:41:18.880> think<00:41:19.040> a

a certain person we hired and I think a

a certain person we hired and I think a
lot<00:41:19.359> of<00:41:19.440> times<00:41:19.680> when<00:41:19.920> you're<00:41:20.160> hiring<00:41:21.440> like<00:41:21.760> a

lot of times when you're hiring like a

lot of times when you're hiring like a
senior<00:41:22.400> leader<00:41:22.880> you<00:41:23.119> have<00:41:23.280> like<00:41:23.920> people<00:41:24.319> who

senior leader you have like people who

senior leader you have like people who
would<00:41:24.880> be<00:41:25.040> managed<00:41:25.359> by<00:41:25.520> them<00:41:25.839> interview<00:41:26.319> them

would be managed by them interview them

would be managed by them interview them
and<00:41:26.960> then<00:41:27.200> sometimes<00:41:27.599> you<00:41:27.920> have<00:41:28.160> that<00:41:28.400> happen

and then sometimes you have that happen

and then sometimes you have that happen
the<00:41:29.040> feedback<00:41:29.359> isn't<00:41:29.680> good<00:41:29.760> and<00:41:29.920> you<00:41:30.079> hire

the feedback isn't good and you hire

the feedback isn't good and you hire
them<00:41:30.400> anyway

them anyway

them anyway
right<00:41:33.119> and<00:41:33.359> so<00:41:33.599> sometimes<00:41:33.920> when<00:41:34.160> you're<00:41:34.400> like

right and so sometimes when you're like

right and so sometimes when you're like
the<00:41:35.040> people<00:41:35.200> on<00:41:35.359> the<00:41:35.440> team<00:41:35.599> you're<00:41:35.760> like<00:41:35.920> well

the people on the team you're like well

the people on the team you're like well
so<00:41:36.400> why<00:41:36.560> did<00:41:36.640> I<00:41:36.800> even<00:41:36.960> interview<00:41:37.359> them<00:41:37.520> at<00:41:37.760> all

so why did I even interview them at all

so why did I even interview them at all
right<00:41:38.720> at<00:41:38.880> the<00:41:39.040> same<00:41:39.200> time<00:41:39.599> not<00:41:39.839> everyone's

right at the same time not everyone's

right at the same time not everyone's
going<00:41:40.480> to<00:41:40.640> give<00:41:41.839> the<00:41:42.640> most<00:41:43.040> relevant

going to give the most relevant

going to give the most relevant
and<00:41:44.400> honest<00:41:44.720> feedback<00:41:45.440> on<00:41:45.760> anyone<00:41:46.240> like<00:41:46.640> you

and honest feedback on anyone like you

and honest feedback on anyone like you
might<00:41:47.200> have<00:41:47.440> people<00:41:47.599> who<00:41:47.760> are<00:41:47.920> just<00:41:48.000> like<00:41:48.160> I

might have people who are just like I

might have people who are just like I
hate<00:41:48.480> everyone<00:41:48.720> who's<00:41:48.960> going<00:41:49.040> to<00:41:49.119> interview

hate everyone who's going to interview

hate everyone who's going to interview
for<00:41:49.599> my<00:41:49.839> manager<00:41:50.160> role<00:41:51.119> you<00:41:51.200> know<00:41:51.520> and<00:41:51.680> then

for my manager role you know and then

for my manager role you know and then
you'll<00:41:52.079> end<00:41:52.160> up<00:41:52.319> never<00:41:52.560> hiring<00:41:52.880> anyone<00:41:53.440> so<00:41:54.000> you

you'll end up never hiring anyone so you

you'll end up never hiring anyone so you
know<00:41:54.240> I<00:41:54.480> think<00:41:54.560> you<00:41:54.720> have<00:41:54.880> to<00:41:55.040> find<00:41:55.280> the<00:41:55.520> right

know I think you have to find the right

know I think you have to find the right
balance<00:41:56.079> but<00:41:56.319> I<00:41:56.400> I<00:41:56.720> look<00:41:56.880> back<00:41:57.040> on<00:41:57.200> that

balance but I I look back on that

balance but I I look back on that
particular<00:41:58.000> situation<00:41:58.480> and<00:41:58.640> I'm<00:41:58.800> like<00:41:59.599> that

particular situation and I'm like that

particular situation and I'm like that
person<00:42:00.160> didn't<00:42:00.480> produce<00:42:00.800> anything<00:42:01.359> before

person didn't produce anything before

person didn't produce anything before
they<00:42:02.079> before<00:42:02.319> they<00:42:02.560> came<00:42:02.720> in<00:42:03.040> and<00:42:03.200> I<00:42:03.359> think

they before they came in and I think

they before they came in and I think
immediately<00:42:04.400> we're<00:42:04.640> like<00:42:04.800> I<00:42:04.960> need<00:42:05.119> a<00:42:05.200> chief<00:42:05.440> of

immediately we're like I need a chief of

immediately we're like I need a chief of
staff<00:42:06.240> I<00:42:06.400> need<00:42:06.480> a<00:42:06.640> strategy<00:42:06.960> and<00:42:07.200> operations

staff I need a strategy and operations

staff I need a strategy and operations
person<00:42:08.480> I<00:42:08.640> need<00:42:08.800> this<00:42:09.040> other<00:42:09.200> person<00:42:09.599> because

person I need this other person because

person I need this other person because
they<00:42:10.319> need<00:42:10.480> someone<00:42:10.720> to<00:42:10.960> go<00:42:11.200> do<00:42:11.359> the<00:42:11.520> work<00:42:11.680> for

they need someone to go do the work for

they need someone to go do the work for
I'm<00:42:13.200> more<00:42:13.359> of<00:42:13.440> an<00:42:13.680> ideas<00:42:14.079> guy.

I'm more of an ideas guy.

I'm more of an ideas guy.
Right.<00:42:15.040> Exactly.<00:42:16.000> And<00:42:16.319> so<00:42:16.640> I<00:42:16.960> look<00:42:17.119> back<00:42:17.280> and

Right. Exactly. And so I look back and

Right. Exactly. And so I look back and
I'm<00:42:17.599> like<00:42:17.760> I<00:42:17.920> feel<00:42:18.000> like<00:42:18.160> we<00:42:18.319> could<00:42:18.480> have<00:42:18.640> saved

I'm like I feel like we could have saved

I'm like I feel like we could have saved
ourselves<00:42:19.359> like<00:42:19.599> so<00:42:19.839> much<00:42:20.000> time.

ourselves like so much time.

ourselves like so much time.
Some<00:42:20.640> kind<00:42:20.720> of<00:42:20.880> work<00:42:21.200> sample<00:42:21.680> work.

Some kind of work sample work.

Some kind of work sample work.
Right.<00:42:22.240> And<00:42:22.400> and<00:42:22.720> I<00:42:23.040> again<00:42:23.520> maybe<00:42:23.839> that<00:42:24.079> person

Right. And and I again maybe that person

Right. And and I again maybe that person
flies<00:42:24.800> at<00:42:25.040> a<00:42:25.119> different<00:42:25.359> kind<00:42:25.440> of<00:42:25.599> company.

flies at a different kind of company.

flies at a different kind of company.
But<00:42:26.160> I<00:42:26.400> think<00:42:27.040> Stripe<00:42:27.520> at<00:42:27.599> least<00:42:27.839> at<00:42:28.079> that

But I think Stripe at least at that

But I think Stripe at least at that
point<00:42:28.400> in<00:42:28.640> time<00:42:28.880> was<00:42:29.200> still<00:42:29.440> like<00:42:29.760> no<00:42:30.079> you<00:42:30.319> got

point in time was still like no you got

point in time was still like no you got
to<00:42:30.480> like<00:42:30.720> dig<00:42:30.880> in<00:42:31.119> and<00:42:31.440> like<00:42:31.680> know<00:42:31.920> the<00:42:32.079> details

to like dig in and like know the details

to like dig in and like know the details
of<00:42:32.560> the<00:42:32.720> work<00:42:33.119> and

of the work and

of the work and
it's<00:42:33.599> also<00:42:33.760> a<00:42:33.920> very<00:42:34.079> writingheavy<00:42:35.119> culture.

it's also a very writingheavy culture.

it's also a very writingheavy culture.
Yes.<00:42:36.240> Exactly.

Yes. Exactly.

Yes. Exactly.
So<00:42:36.720> I<00:42:36.800> would<00:42:36.880> imagine<00:42:37.200> people<00:42:37.359> have<00:42:37.440> to<00:42:37.520> be

So I would imagine people have to be

So I would imagine people have to be
able<00:42:37.760> to<00:42:37.839> write<00:42:38.079> things.

able to write things.

able to write things.
Exactly.<00:42:39.280> Exactly.<00:42:39.920> So,<00:42:40.319> you<00:42:40.480> know,<00:42:40.640> things

Exactly. Exactly. So, you know, things

Exactly. Exactly. So, you know, things
like<00:42:40.960> that,<00:42:41.280> figuring<00:42:41.599> out<00:42:41.760> what<00:42:42.000> to<00:42:42.160> test

like that, figuring out what to test

like that, figuring out what to test
that<00:42:42.800> matters<00:42:43.440> in<00:42:43.920> your<00:42:44.240> organization.

that matters in your organization.

that matters in your organization.
Linear,<00:42:45.760> not<00:42:46.079> a<00:42:46.319> super<00:42:46.560> writing<00:42:46.960> heavy

Linear, not a super writing heavy

Linear, not a super writing heavy
culture.<00:42:48.160> We<00:42:48.319> try<00:42:48.480> to<00:42:48.640> get<00:42:48.800> everything<00:42:49.040> down

culture. We try to get everything down

culture. We try to get everything down
to<00:42:49.440> like<00:42:49.680> bullets<00:42:50.079> in<00:42:50.160> the<00:42:50.319> Slack<00:42:50.640> message<00:42:51.040> and

to like bullets in the Slack message and

to like bullets in the Slack message and
keep<00:42:51.920> it<00:42:52.079> very<00:42:52.640> concise.<00:42:53.599> So,<00:42:53.839> very<00:42:54.079> different

keep it very concise. So, very different

keep it very concise. So, very different
from<00:42:54.480> like<00:42:54.800> at<00:42:54.960> Stripe,<00:42:55.280> you're<00:42:55.440> expected<00:42:55.680> to

from like at Stripe, you're expected to

from like at Stripe, you're expected to
write<00:42:55.920> a<00:42:56.079> five-page<00:42:56.480> memo<00:42:56.880> if<00:42:57.119> you<00:42:57.280> expect<00:42:57.520> to

write a five-page memo if you expect to

write a five-page memo if you expect to
like<00:42:58.160> start<00:42:58.480> anything<00:42:58.800> new<00:42:59.119> or<00:42:59.359> get<00:42:59.520> anything

like start anything new or get anything

like start anything new or get anything
off<00:42:59.920> the<00:43:00.079> ground,<00:43:00.400> right?<00:43:01.280> So,<00:43:01.599> different

off the ground, right? So, different

off the ground, right? So, different
cultures<00:43:02.240> need<00:43:02.400> different<00:43:02.640> things<00:43:02.880> and<00:43:03.359> you

cultures need different things and you

cultures need different things and you
know,<00:43:03.760> testing<00:43:04.079> for<00:43:04.240> what<00:43:04.480> matters<00:43:04.720> I<00:43:04.960> think

know, testing for what matters I think

know, testing for what matters I think
is<00:43:05.200> the<00:43:05.359> most<00:43:05.520> important.<00:43:06.640> You<00:43:06.960> also<00:43:07.200> have<00:43:07.520> So,

is the most important. You also have So,

is the most important. You also have So,
I've<00:43:08.000> read<00:43:08.160> something<00:43:08.400> about<00:43:08.560> your<00:43:08.720> org

I've read something about your org

I've read something about your org
design.<00:43:09.119> Tell<00:43:09.280> me<00:43:09.359> if<00:43:09.520> this<00:43:09.680> is<00:43:09.760> true<00:43:09.839> that<00:43:10.079> you

design. Tell me if this is true that you

design. Tell me if this is true that you
have<00:43:10.400> like<00:43:10.800> I<00:43:11.040> read<00:43:11.200> about<00:43:11.440> it<00:43:11.680> kind<00:43:11.920> of<00:43:12.000> titled

have like I read about it kind of titled

have like I read about it kind of titled
as<00:43:12.560> collapsible<00:43:13.119> teams<00:43:13.440> but<00:43:13.599> this<00:43:13.760> idea<00:43:13.920> that

as collapsible teams but this idea that

as collapsible teams but this idea that
you<00:43:14.319> create<00:43:15.040> teams<00:43:15.359> for<00:43:15.680> urgent<00:43:15.920> projects<00:43:16.240> and

you create teams for urgent projects and

you create teams for urgent projects and
then<00:43:16.560> you<00:43:16.640> can<00:43:16.720> dissolve<00:43:17.119> those<00:43:17.280> teams<00:43:17.599> and

then you can dissolve those teams and

then you can dissolve those teams and
put<00:43:18.240> people<00:43:18.480> on<00:43:18.880> different<00:43:19.280> things<00:43:19.760> that<00:43:20.000> are

put people on different things that are

put people on different things that are
next<00:43:20.640> highest<00:43:21.040> priority.

next highest priority.

next highest priority.
Is<00:43:22.720> that<00:43:22.880> true?<00:43:23.119> And<00:43:23.280> then<00:43:23.440> how<00:43:23.599> does<00:43:23.680> that

Is that true? And then how does that

Is that true? And then how does that
work<00:43:24.000> for<00:43:24.160> how<00:43:24.319> people<00:43:24.560> think<00:43:24.720> about<00:43:24.880> like

work for how people think about like

work for how people think about like
their<00:43:25.599> career<00:43:25.920> growth<00:43:26.240> if<00:43:26.480> people<00:43:26.720> are<00:43:26.880> sort

their career growth if people are sort

their career growth if people are sort
of<00:43:27.599> if<00:43:27.760> it's<00:43:28.000> maybe<00:43:28.160> not<00:43:28.319> so<00:43:28.560> linear<00:43:28.800> and

of if it's maybe not so linear and

of if it's maybe not so linear and
people<00:43:29.200> are<00:43:29.359> just<00:43:29.520> like<00:43:29.680> moving<00:43:29.920> around<00:43:30.160> to

people are just like moving around to

people are just like moving around to
different<00:43:30.560> projects<00:43:30.880> more<00:43:31.119> like<00:43:31.280> jungle<00:43:31.599> gym

different projects more like jungle gym

different projects more like jungle gym
style.

style.

style.
I<00:43:33.520> would<00:43:33.680> love<00:43:33.760> to<00:43:33.839> hear<00:43:34.000> more<00:43:34.160> about<00:43:34.319> that.

I would love to hear more about that.

I would love to hear more about that.
Yeah.<00:43:35.040> Yeah.<00:43:35.359> So<00:43:35.520> this<00:43:35.599> is<00:43:35.680> what<00:43:35.839> we<00:43:35.920> do<00:43:36.079> for

Yeah. Yeah. So this is what we do for

Yeah. Yeah. So this is what we do for
engineering<00:43:37.200> um<00:43:38.560> specifically<00:43:39.839> uh<00:43:40.160> well

engineering um specifically uh well

engineering um specifically uh well
engineering<00:43:40.800> and<00:43:41.040> product<00:43:41.359> design<00:43:41.839> and

engineering and product design and

engineering and product design and
product<00:43:43.040> management<00:43:43.520> as<00:43:43.760> well.<00:43:44.079> So<00:43:44.640> any<00:43:44.880> teams

product management as well. So any teams

product management as well. So any teams
that<00:43:45.359> are<00:43:45.599> working<00:43:45.760> on<00:43:46.160> the<00:43:46.400> build<00:43:46.640> out<00:43:46.800> of

that are working on the build out of

that are working on the build out of
products<00:43:47.200> with<00:43:47.440> the<00:43:47.599> exception<00:43:47.920> of<00:43:48.319> our

products with the exception of our

products with the exception of our
infrastructure<00:43:49.200> teams<00:43:50.160> uh<00:43:50.240> and<00:43:50.400> our<00:43:50.640> mobile

infrastructure teams uh and our mobile

infrastructure teams uh and our mobile
teams<00:43:51.280> specifically<00:43:51.680> because<00:43:51.920> those<00:43:52.160> require

teams specifically because those require

teams specifically because those require
like<00:43:52.960> specialized<00:43:53.680> skill<00:43:53.920> sets<00:43:54.800> and

like specialized skill sets and

like specialized skill sets and
knowledge<00:43:55.760> right<00:43:56.079> like<00:43:56.319> you<00:43:56.480> have<00:43:56.640> to<00:43:56.720> know

knowledge right like you have to know

knowledge right like you have to know
you<00:43:57.440> know<00:43:57.599> certain<00:43:57.920> languages<00:43:58.400> to<00:43:59.280> code<00:43:59.599> for

you know certain languages to code for

you know certain languages to code for
iOS<00:44:00.640> applications<00:44:01.200> or<00:44:01.520> Android<00:44:01.839> or<00:44:02.079> whatever.

iOS applications or Android or whatever.

iOS applications or Android or whatever.
Um<00:44:02.880> so<00:44:03.040> those<00:44:03.280> require<00:44:03.599> I<00:44:03.760> think<00:44:03.920> a<00:44:04.160> specific

Um so those require I think a specific

Um so those require I think a specific
set<00:44:04.640> of<00:44:04.800> skills.<00:44:05.280> So<00:44:05.599> those<00:44:05.839> are<00:44:06.000> their<00:44:06.240> own

set of skills. So those are their own

set of skills. So those are their own
kind<00:44:07.040> of<00:44:07.200> non-olapsible<00:44:08.160> teams,<00:44:08.880> enduring

kind of non-olapsible teams, enduring

kind of non-olapsible teams, enduring
teams.<00:44:10.079> Um<00:44:10.319> and<00:44:10.480> then<00:44:10.640> everything<00:44:10.960> else

teams. Um and then everything else

teams. Um and then everything else
within<00:44:12.079> um<00:44:12.319> engineering,<00:44:13.119> product<00:44:13.440> design

within um engineering, product design

within um engineering, product design
and<00:44:14.000> product<00:44:14.319> management<00:44:14.800> is<00:44:15.280> collapsible.

and product management is collapsible.

and product management is collapsible.
So<00:44:16.720> uh<00:44:16.880> you<00:44:17.119> as<00:44:17.280> an<00:44:17.520> engineer<00:44:17.920> will<00:44:18.160> get

So uh you as an engineer will get

So uh you as an engineer will get
assigned<00:44:18.800> to<00:44:19.680> uh<00:44:19.839> a<00:44:20.079> particular<00:44:20.480> project<00:44:21.520> um

assigned to uh a particular project um

assigned to uh a particular project um
and<00:44:21.920> when<00:44:22.160> that<00:44:22.640> project<00:44:22.960> is<00:44:23.200> done<00:44:23.440> and<00:44:23.680> in

and when that project is done and in

and when that project is done and in
maintenance<00:44:24.319> mode,<00:44:24.800> you'll<00:44:25.119> spin<00:44:25.359> down<00:44:25.920> and

maintenance mode, you'll spin down and

maintenance mode, you'll spin down and
you'll<00:44:26.720> go<00:44:26.880> and<00:44:27.040> work<00:44:27.200> on<00:44:27.359> something<00:44:27.599> else.<00:44:27.839> It

you'll go and work on something else. It

you'll go and work on something else. It
could<00:44:28.079> be<00:44:28.160> with<00:44:28.319> that<00:44:28.560> same<00:44:28.720> team,<00:44:29.119> could<00:44:29.280> be

could be with that same team, could be

could be with that same team, could be
with<00:44:29.520> a<00:44:29.680> completely<00:44:29.920> different<00:44:30.079> team.

with a completely different team.

with a completely different team.
And<00:44:30.480> I<00:44:30.480> might<00:44:30.560> get<00:44:30.720> a<00:44:30.800> different<00:44:30.960> manager.<00:44:31.280> I'm

And I might get a different manager. I'm

And I might get a different manager. I'm
like<00:44:31.839> moving<00:44:32.079> around<00:44:32.240> with<00:44:32.400> different

like moving around with different

like moving around with different
typically<00:44:33.200> typically<00:44:33.520> the<00:44:33.760> manager<00:44:34.240> stays

typically typically the manager stays

typically typically the manager stays
the<00:44:34.720> same.<00:44:35.040> Okay.

the same. Okay.

the same. Okay.
Um<00:44:35.520> so<00:44:35.680> that<00:44:35.920> you<00:44:36.079> have<00:44:36.240> like<00:44:36.480> a<00:44:36.720> single<00:44:36.960> person

Um so that you have like a single person

Um so that you have like a single person
who<00:44:37.359> kind<00:44:37.520> of<00:44:37.680> knows<00:44:38.000> you<00:44:38.319> and<00:44:38.640> your<00:44:38.880> history

who kind of knows you and your history

who kind of knows you and your history
but<00:44:40.160> the<00:44:40.400> team<00:44:40.880> can<00:44:41.200> definitely<00:44:41.599> change.<00:44:42.319> Um

but the team can definitely change. Um

but the team can definitely change. Um
and<00:44:43.040> so<00:44:43.520> I<00:44:43.839> think<00:44:43.920> the<00:44:44.160> way<00:44:44.319> that<00:44:44.480> we've<00:44:44.800> looked

and so I think the way that we've looked

and so I think the way that we've looked
at<00:44:45.200> it<00:44:45.440> is<00:44:45.680> that<00:44:46.720> um<00:44:47.440> we<00:44:47.760> have<00:44:48.000> yet<00:44:48.240> to<00:44:48.480> have

at it is that um we have yet to have

at it is that um we have yet to have
specific<00:44:49.920> product<00:44:50.319> areas<00:44:50.800> that<00:44:51.200> are<00:44:51.920> always

specific product areas that are always

specific product areas that are always
like<00:44:53.680> high<00:44:54.000> priority<00:44:54.400> and<00:44:54.640> always<00:44:55.119> worked<00:44:55.359> on.

like high priority and always worked on.

like high priority and always worked on.
And<00:44:57.040> I<00:44:57.280> think<00:44:57.440> that's<00:44:57.680> because<00:44:58.000> things<00:44:58.240> are

And I think that's because things are

And I think that's because things are
just<00:44:58.560> so<00:44:58.880> fluid<00:44:59.359> and<00:44:59.599> like<00:44:59.839> we<00:45:00.000> kind<00:45:00.160> of<00:45:00.240> talked

just so fluid and like we kind of talked

just so fluid and like we kind of talked
about<00:45:00.560> this<00:45:00.880> earlier<00:45:01.359> when<00:45:01.599> it<00:45:01.839> comes<00:45:02.079> to<00:45:02.319> like

about this earlier when it comes to like

about this earlier when it comes to like
AI<00:45:03.440> and<00:45:03.760> product<00:45:04.000> development<00:45:04.560> and<00:45:04.800> it's<00:45:05.040> like

AI and product development and it's like

AI and product development and it's like
I<00:45:05.520> think<00:45:05.680> you<00:45:05.920> can<00:45:06.079> only<00:45:06.240> have<00:45:06.319> a<00:45:06.480> road<00:45:06.640> map

I think you can only have a road map

I think you can only have a road map
that<00:45:07.040> goes<00:45:07.200> out<00:45:07.440> maybe<00:45:07.839> 6<00:45:08.000> months<00:45:08.400> in<00:45:08.640> our

that goes out maybe 6 months in our

that goes out maybe 6 months in our
industry<00:45:09.440> right<00:45:09.760> now.<00:45:10.560> Um<00:45:11.280> and<00:45:11.520> so<00:45:12.319> maybe<00:45:12.560> if

industry right now. Um and so maybe if

industry right now. Um and so maybe if
you<00:45:12.960> had<00:45:13.760> a<00:45:14.079> team<00:45:14.400> that<00:45:14.640> could<00:45:14.800> see<00:45:15.040> 18<00:45:15.280> months

you had a team that could see 18 months

you had a team that could see 18 months
out<00:45:15.920> right<00:45:16.560> then<00:45:17.040> enduring<00:45:17.520> teams<00:45:18.000> would<00:45:18.319> make

out right then enduring teams would make

out right then enduring teams would make
more<00:45:18.720> sense.<00:45:19.040> But<00:45:19.280> I<00:45:19.440> think<00:45:19.599> for<00:45:19.760> us,<00:45:20.400> the

more sense. But I think for us, the

more sense. But I think for us, the
collapsible<00:45:21.119> teams<00:45:21.359> work<00:45:21.520> really<00:45:21.760> well<00:45:22.000> when

collapsible teams work really well when

collapsible teams work really well when
we<00:45:22.640> only<00:45:22.880> know<00:45:23.119> what<00:45:23.280> the<00:45:23.520> product<00:45:23.760> roadmap<00:45:24.319> is

we only know what the product roadmap is

we only know what the product roadmap is
for<00:45:25.119> the<00:45:25.280> next<00:45:25.440> six<00:45:25.680> months.<00:45:26.480> Um,<00:45:26.960> and<00:45:27.280> I<00:45:27.440> think

for the next six months. Um, and I think

for the next six months. Um, and I think
for<00:45:27.839> us<00:45:28.079> on<00:45:28.400> the<00:45:28.640> engineering<00:45:29.200> team,<00:45:29.920> like

for us on the engineering team, like

for us on the engineering team, like
it's<00:45:30.400> actually<00:45:30.560> one<00:45:30.720> of<00:45:30.800> the<00:45:30.960> most<00:45:31.119> exciting

it's actually one of the most exciting

it's actually one of the most exciting
and<00:45:31.680> attractive<00:45:32.319> things<00:45:32.560> to<00:45:32.800> people<00:45:33.200> because

and attractive things to people because

and attractive things to people because
sometimes<00:45:34.000> you<00:45:34.480> get<00:45:34.720> placed<00:45:34.960> on<00:45:35.119> a<00:45:35.280> team<00:45:35.359> as<00:45:35.599> an

sometimes you get placed on a team as an

sometimes you get placed on a team as an
engineer.<00:45:36.560> Well,<00:45:36.800> first<00:45:37.040> sometimes<00:45:37.280> you<00:45:37.359> get

engineer. Well, first sometimes you get

engineer. Well, first sometimes you get
hired<00:45:37.680> at<00:45:37.839> companies<00:45:38.079> you<00:45:38.160> don't<00:45:38.240> even<00:45:38.400> know

hired at companies you don't even know

hired at companies you don't even know
what<00:45:38.640> team<00:45:38.800> you're<00:45:39.040> going<00:45:39.200> to.<00:45:39.760> You're<00:45:39.920> like,

what team you're going to. You're like,

what team you're going to. You're like,
I'm<00:45:40.319> going<00:45:40.400> to<00:45:40.480> be<00:45:40.560> an<00:45:40.720> engineer<00:45:41.040> at<00:45:41.440> X<00:45:41.599> company

I'm going to be an engineer at X company

I'm going to be an engineer at X company
and<00:45:42.000> you're<00:45:42.160> like,<00:45:42.400> uh,<00:45:42.640> okay.<00:45:43.359> Um,<00:45:43.839> and<00:45:44.000> then

and you're like, uh, okay. Um, and then

and you're like, uh, okay. Um, and then
you<00:45:44.240> get<00:45:44.400> assigned<00:45:44.720> to<00:45:44.800> a<00:45:44.960> team<00:45:45.040> and<00:45:45.200> you're

you get assigned to a team and you're

you get assigned to a team and you're
like,<00:45:45.440> "Oh,<00:45:46.000> that's<00:45:46.319> kind<00:45:46.400> of<00:45:46.560> unexiting<00:45:47.119> and

like, "Oh, that's kind of unexiting and

like, "Oh, that's kind of unexiting and
now<00:45:47.440> I'm<00:45:47.680> stuck<00:45:47.839> on<00:45:48.079> this<00:45:48.240> team<00:45:48.880> for,<00:45:49.520> you

now I'm stuck on this team for, you

now I'm stuck on this team for, you
know,<00:45:49.920> at<00:45:49.920> least<00:45:50.240> a<00:45:50.400> year,<00:45:50.720> maybe<00:45:50.960> a<00:45:51.119> year<00:45:51.280> and

know, at least a year, maybe a year and

know, at least a year, maybe a year and
a<00:45:51.520> half<00:45:51.680> until<00:45:52.000> I<00:45:52.160> can<00:45:52.240> move<00:45:52.400> to<00:45:52.560> another<00:45:52.880> one."

a half until I can move to another one."

a half until I can move to another one."
Right?<00:45:54.000> So,<00:45:54.560> I've<00:45:54.960> found<00:45:55.280> that<00:45:55.599> often<00:45:55.920> for

Right? So, I've found that often for

Right? So, I've found that often for
engineers<00:45:56.880> like<00:45:57.200> you<00:45:57.520> get<00:45:57.680> assigned<00:45:58.000> a<00:45:58.160> team

engineers like you get assigned a team

engineers like you get assigned a team
and<00:45:58.480> then<00:45:58.640> your<00:45:58.800> scope<00:45:59.359> really<00:45:59.680> narrows.<00:46:00.800> And

and then your scope really narrows. And

and then your scope really narrows. And
I<00:46:01.520> think<00:46:01.599> the<00:46:01.839> opposite<00:46:02.079> is<00:46:02.319> true<00:46:02.640> for<00:46:02.960> us

I think the opposite is true for us

I think the opposite is true for us
where<00:46:03.920> you<00:46:04.079> know<00:46:04.560> you<00:46:05.119> get<00:46:05.359> assigned<00:46:05.839> a

where you know you get assigned a

where you know you get assigned a
project<00:46:06.880> and<00:46:07.200> then<00:46:07.520> after<00:46:07.839> that<00:46:08.400> like<00:46:08.960> you

project and then after that like you

project and then after that like you
could<00:46:09.359> be<00:46:09.599> working<00:46:09.760> on<00:46:10.480> literally<00:46:10.960> anything

could be working on literally anything

could be working on literally anything
within<00:46:11.680> the<00:46:11.920> company.<00:46:12.400> So<00:46:13.040> you<00:46:13.280> have<00:46:13.440> the<00:46:13.680> full

within the company. So you have the full

within the company. So you have the full
product<00:46:14.240> surface<00:46:14.560> area<00:46:15.040> to<00:46:15.280> work<00:46:15.440> on.<00:46:16.240> So<00:46:16.400> I

product surface area to work on. So I

product surface area to work on. So I
think<00:46:17.200> one<00:46:17.440> thing<00:46:18.079> that's<00:46:18.400> really<00:46:18.640> exciting

think one thing that's really exciting

think one thing that's really exciting
is<00:46:19.280> that<00:46:19.920> you<00:46:20.079> know<00:46:20.480> you<00:46:20.800> could<00:46:21.040> work<00:46:21.280> on

is that you know you could work on

is that you know you could work on
literally<00:46:22.079> anything.<00:46:22.720> So<00:46:23.040> maybe<00:46:23.280> you<00:46:23.440> don't

literally anything. So maybe you don't

literally anything. So maybe you don't
like<00:46:23.680> this<00:46:23.839> project.<00:46:24.160> Okay,<00:46:24.400> that's<00:46:24.560> fine.

like this project. Okay, that's fine.

like this project. Okay, that's fine.
You're<00:46:24.880> probably<00:46:25.040> going<00:46:25.119> to<00:46:25.200> work<00:46:25.359> on<00:46:25.599> a

You're probably going to work on a

You're probably going to work on a
completely<00:46:26.160> different<00:46:26.400> part<00:46:26.560> of<00:46:26.640> the<00:46:26.800> product

completely different part of the product

completely different part of the product
surface<00:46:27.359> area<00:46:28.240> you<00:46:28.319> know<00:46:28.480> in<00:46:28.720> the<00:46:28.880> next<00:46:29.119> month.

surface area you know in the next month.

surface area you know in the next month.
And<00:46:29.760> so<00:46:30.720> any<00:46:30.960> given<00:46:31.359> project<00:46:31.760> I<00:46:32.000> think<00:46:32.079> is<00:46:32.319> not

And so any given project I think is not

And so any given project I think is not
too<00:46:33.119> high<00:46:33.440> pressure<00:46:33.920> or<00:46:34.480> feel<00:46:34.800> too

too high pressure or feel too

too high pressure or feel too
constraining<00:46:36.640> in<00:46:36.880> in<00:46:37.040> a<00:46:37.280> way.<00:46:37.839> And<00:46:38.079> then<00:46:38.240> I

constraining in in a way. And then I

constraining in in a way. And then I
think<00:46:38.560> the<00:46:38.800> next<00:46:38.960> piece<00:46:39.200> is<00:46:39.440> that<00:46:39.920> you<00:46:40.160> feel<00:46:40.319> a

think the next piece is that you feel a

think the next piece is that you feel a
responsibility<00:46:41.280> to<00:46:41.520> kind<00:46:41.680> of<00:46:41.839> fix<00:46:42.160> anything

responsibility to kind of fix anything

responsibility to kind of fix anything
that<00:46:42.720> is<00:46:42.960> broken<00:46:43.839> because<00:46:44.480> anything<00:46:45.599> could<00:46:45.839> be

that is broken because anything could be

that is broken because anything could be
what<00:46:46.480> you<00:46:46.720> work<00:46:46.880> on<00:46:47.119> tomorrow,<00:46:47.760> right?<00:46:48.319> And

what you work on tomorrow, right? And

what you work on tomorrow, right? And
everyone<00:46:48.960> has<00:46:49.359> knowledge<00:46:49.680> and<00:46:49.920> awareness<00:46:50.480> of

everyone has knowledge and awareness of

everyone has knowledge and awareness of
different<00:46:51.280> parts<00:46:51.520> of<00:46:51.680> the<00:46:51.839> product<00:46:52.480> versus,

different parts of the product versus,

different parts of the product versus,
you<00:46:53.280> know,<00:46:53.520> if<00:46:53.760> you're<00:46:53.920> at<00:46:54.160> Stripe,<00:46:54.560> for

you know, if you're at Stripe, for

you know, if you're at Stripe, for
example,<00:46:54.960> and<00:46:55.119> you<00:46:55.280> only<00:46:55.440> work<00:46:55.520> on<00:46:55.680> billing,

example, and you only work on billing,

example, and you only work on billing,
it's<00:46:56.160> like,<00:46:56.319> well,<00:46:56.480> I<00:46:56.720> have<00:46:56.800> no<00:46:57.040> idea<00:46:57.280> how

it's like, well, I have no idea how

it's like, well, I have no idea how
checkout<00:46:58.000> works.

checkout works.

checkout works.
Yeah.

Yeah.

Yeah.
I<00:46:58.880> only<00:46:59.040> know<00:46:59.200> how<00:46:59.359> billing<00:46:59.760> works,<00:47:00.240> right?

I only know how billing works, right?

I only know how billing works, right?
Um,<00:47:01.599> and<00:47:01.920> so,<00:47:02.720> uh,<00:47:02.880> it<00:47:03.200> it<00:47:03.440> creates<00:47:03.680> a<00:47:03.920> really

Um, and so, uh, it it creates a really

Um, and so, uh, it it creates a really
great<00:47:04.240> culture<00:47:04.640> around<00:47:05.280> things<00:47:05.440> that<00:47:05.680> we<00:47:05.839> have

great culture around things that we have

great culture around things that we have
like<00:47:06.800> a<00:47:07.040> rotation<00:47:07.599> every<00:47:07.920> week<00:47:08.240> where<00:47:08.560> people

like a rotation every week where people

like a rotation every week where people
are<00:47:09.040> responsible<00:47:09.359> for<00:47:09.520> fixing<00:47:09.839> bugs<00:47:10.160> that

are responsible for fixing bugs that

are responsible for fixing bugs that
come<00:47:10.400> in.<00:47:10.960> So,<00:47:11.359> bugs<00:47:11.760> could<00:47:11.920> be<00:47:12.000> coming<00:47:12.160> in

come in. So, bugs could be coming in

come in. So, bugs could be coming in
from<00:47:12.640> literally<00:47:13.119> anywhere<00:47:13.839> on<00:47:14.079> the<00:47:14.240> product

from literally anywhere on the product

from literally anywhere on the product
surface<00:47:14.880> area<00:47:15.359> and<00:47:16.160> uh,<00:47:16.319> we<00:47:16.480> have<00:47:16.560> like<00:47:16.720> a

surface area and uh, we have like a

surface area and uh, we have like a
goalie<00:47:17.280> who<00:47:17.520> was<00:47:17.920> assigned<00:47:18.880> uh,<00:47:19.040> typically

goalie who was assigned uh, typically

goalie who was assigned uh, typically
two<00:47:19.760> now<00:47:20.240> uh,<00:47:20.400> per<00:47:20.640> week<00:47:21.200> uh,<00:47:21.280> to<00:47:21.520> fixing<00:47:21.839> those

two now uh, per week uh, to fixing those

two now uh, per week uh, to fixing those
issues<00:47:22.240> as<00:47:22.560> they<00:47:22.720> come<00:47:22.800> in.<00:47:23.359> Um,<00:47:23.680> and<00:47:23.839> so<00:47:24.000> they

issues as they come in. Um, and so they

issues as they come in. Um, and so they
get<00:47:24.319> to<00:47:24.400> fix<00:47:24.560> anything<00:47:24.880> across<00:47:25.200> the<00:47:25.359> entire

get to fix anything across the entire

get to fix anything across the entire
product<00:47:26.000> surface<00:47:26.319> area,<00:47:26.560> you<00:47:26.640> know,<00:47:26.720> with<00:47:26.880> the

product surface area, you know, with the

product surface area, you know, with the
exception<00:47:27.280> of<00:47:27.599> infrastructure<00:47:28.160> and<00:47:28.400> mobile.

exception of infrastructure and mobile.

exception of infrastructure and mobile.
And<00:47:29.760> I<00:47:30.079> think<00:47:30.160> that's<00:47:30.400> really<00:47:30.560> exciting<00:47:30.800> for

And I think that's really exciting for

And I think that's really exciting for
people<00:47:31.359> ownership<00:47:32.240> where<00:47:32.560> people<00:47:32.800> really

people ownership where people really

people ownership where people really
have<00:47:33.280> a<00:47:33.520> sense<00:47:33.599> of<00:47:33.760> the<00:47:33.839> whole<00:47:34.000> span<00:47:34.240> of<00:47:34.319> the

have a sense of the whole span of the

have a sense of the whole span of the
product<00:47:34.640> and<00:47:34.800> are<00:47:35.040> touching<00:47:35.280> every<00:47:35.440> piece<00:47:35.680> of

product and are touching every piece of

product and are touching every piece of
it.<00:47:36.319> So<00:47:36.480> I<00:47:36.800> imagine<00:47:37.119> it<00:47:37.280> creates<00:47:37.520> sort<00:47:37.599> of<00:47:37.680> an

it. So I imagine it creates sort of an

it. So I imagine it creates sort of an
ownership<00:47:38.240> mindset

ownership mindset

ownership mindset
exactly

exactly

exactly
in<00:47:39.440> the<00:47:39.599> team.<00:47:40.079> So<00:47:40.400> you<00:47:40.640> have<00:47:40.880> now<00:47:41.040> helped

in the team. So you have now helped

in the team. So you have now helped
build<00:47:41.920> three<00:47:42.160> of<00:47:42.319> the<00:47:42.480> most<00:47:42.960> successful

build three of the most successful

build three of the most successful
companies<00:47:43.920> in<00:47:44.160> Silicon<00:47:44.560> Valley.<00:47:45.040> Stripe,

companies in Silicon Valley. Stripe,

companies in Silicon Valley. Stripe,
notion,<00:47:45.760> and<00:47:45.920> now<00:47:46.160> linear.<00:47:47.119> What<00:47:47.359> is

notion, and now linear. What is

notion, and now linear. What is
something<00:47:47.760> that<00:47:48.079> you<00:47:48.319> see<00:47:48.720> companies<00:47:50.160> doing

something that you see companies doing

something that you see companies doing
today<00:47:50.960> commonly<00:47:51.520> that<00:47:51.760> you<00:47:52.000> think<00:47:52.240> maybe

today commonly that you think maybe

today commonly that you think maybe
we'll<00:47:53.119> all<00:47:53.359> look<00:47:53.599> back<00:47:53.839> on<00:47:54.319> in<00:47:54.560> a<00:47:54.720> couple<00:47:54.800> of

we'll all look back on in a couple of

we'll all look back on in a couple of
years<00:47:55.119> and<00:47:55.280> think<00:47:55.440> was<00:47:55.680> obviously<00:47:56.160> wrong?

years and think was obviously wrong?

years and think was obviously wrong?
something<00:47:56.720> that<00:47:56.800> you've<00:47:56.960> seen<00:47:57.119> the<00:47:57.359> best

something that you've seen the best

something that you've seen the best
companies<00:47:57.920> do<00:47:58.160> well<00:47:58.560> and<00:47:58.800> that<00:47:58.960> you<00:47:59.119> think

companies do well and that you think

companies do well and that you think
maybe<00:47:59.680> some<00:47:59.839> of<00:47:59.920> the<00:48:00.079> companies<00:48:00.319> that<00:48:00.480> aren't

maybe some of the companies that aren't

maybe some of the companies that aren't
going<00:48:00.800> to<00:48:00.880> be<00:48:00.960> as<00:48:01.119> successful<00:48:01.599> maybe<00:48:02.000> maybe

going to be as successful maybe maybe

going to be as successful maybe maybe
missing<00:48:03.200> you<00:48:03.359> know<00:48:03.440> a<00:48:03.599> thread<00:48:03.920> that<00:48:04.079> maybe<00:48:04.319> is

missing you know a thread that maybe is

missing you know a thread that maybe is
consistent<00:48:04.880> across<00:48:05.119> the<00:48:05.359> three<00:48:05.599> companies<00:48:06.640> uh

consistent across the three companies uh

consistent across the three companies uh
that<00:48:06.960> not<00:48:07.119> everyone's<00:48:07.520> picking<00:48:07.760> up<00:48:07.839> on

that not everyone's picking up on

that not everyone's picking up on
I<00:48:09.040> think<00:48:09.280> more<00:48:09.599> people<00:48:09.839> are<00:48:10.079> picking<00:48:10.400> up<00:48:10.560> on

I think more people are picking up on

I think more people are picking up on
this<00:48:11.839> than<00:48:12.160> ever<00:48:13.280> because<00:48:13.599> of<00:48:13.760> what<00:48:13.920> we<00:48:14.079> talked

this than ever because of what we talked

this than ever because of what we talked
about<00:48:14.400> earlier<00:48:14.720> with<00:48:15.040> the<00:48:15.359> crazy<00:48:15.680> competition

about earlier with the crazy competition

about earlier with the crazy competition
um<00:48:17.440> but<00:48:17.680> I<00:48:17.920> think<00:48:18.160> building<00:48:18.640> a<00:48:18.960> really<00:48:19.200> strong

um but I think building a really strong

um but I think building a really strong
brand<00:48:20.240> early<00:48:20.560> on<00:48:21.839> um<00:48:22.160> matters<00:48:22.559> so<00:48:22.880> much<00:48:23.200> both

brand early on um matters so much both

brand early on um matters so much both
in<00:48:23.680> terms<00:48:23.920> of<00:48:24.240> like<00:48:24.480> your<00:48:24.720> ability<00:48:25.040> to<00:48:25.280> like

in terms of like your ability to like

in terms of like your ability to like
build<00:48:26.240> like<00:48:26.400> a<00:48:26.800> recruiting<00:48:27.280> brand,<00:48:27.680> talent

build like a recruiting brand, talent

build like a recruiting brand, talent
brand,<00:48:28.720> right?<00:48:29.440> And<00:48:29.680> recruit<00:48:30.079> people<00:48:30.240> who

brand, right? And recruit people who

brand, right? And recruit people who
want<00:48:30.559> to<00:48:30.720> work<00:48:30.800> for<00:48:30.960> your<00:48:31.200> company.<00:48:32.079> Uh<00:48:33.040> to<00:48:34.240> uh

want to work for your company. Uh to uh

want to work for your company. Uh to uh
being<00:48:34.800> able<00:48:34.960> to<00:48:35.200> stand<00:48:35.440> out<00:48:35.599> in<00:48:35.839> what<00:48:36.000> feels

being able to stand out in what feels

being able to stand out in what feels
like<00:48:36.400> this<00:48:36.640> like<00:48:36.880> endless<00:48:37.680> sea<00:48:38.160> of

like this like endless sea of

like this like endless sea of
information<00:48:39.280> that<00:48:39.599> is<00:48:39.839> hitting<00:48:40.160> you<00:48:40.720> in<00:48:41.040> your

information that is hitting you in your

information that is hitting you in your
Twitter<00:48:41.599> feed<00:48:42.000> or<00:48:42.240> in<00:48:42.480> other<00:48:42.640> places<00:48:43.520> and<00:48:43.760> when

Twitter feed or in other places and when

Twitter feed or in other places and when
it<00:48:44.079> feels<00:48:44.240> like<00:48:44.480> everyone's<00:48:44.880> starting<00:48:45.119> a

it feels like everyone's starting a

it feels like everyone's starting a
company<00:48:45.520> or<00:48:45.839> everyone<00:48:46.160> has<00:48:46.400> like<00:48:46.559> a<00:48:46.800> tool<00:48:47.040> that

company or everyone has like a tool that

company or everyone has like a tool that
can<00:48:47.359> do<00:48:47.520> X<00:48:47.920> Y<00:48:48.160> or<00:48:48.400> Z.<00:48:49.200> Um<00:48:50.160> investing<00:48:50.559> in<00:48:50.800> that

can do X Y or Z. Um investing in that

can do X Y or Z. Um investing in that
early<00:48:51.440> on.<00:48:52.240> I<00:48:52.480> still<00:48:52.720> don't<00:48:52.880> think<00:48:53.359> everyone

early on. I still don't think everyone

early on. I still don't think everyone
is<00:48:54.000> necessarily<00:48:54.640> doing<00:48:54.880> it,<00:48:55.200> but<00:48:56.000> putting<00:48:56.240> a

is necessarily doing it, but putting a

is necessarily doing it, but putting a
lot<00:48:56.720> of<00:48:57.680> effort<00:48:58.160> and<00:48:58.720> quality<00:48:59.280> into<00:48:59.599> that

lot of effort and quality into that

lot of effort and quality into that
motion,<00:49:00.720> I<00:49:00.960> think,<00:49:01.040> is<00:49:01.280> going<00:49:01.520> to<00:49:01.680> be<00:49:02.400> very

motion, I think, is going to be very

motion, I think, is going to be very
important<00:49:03.119> for<00:49:03.440> companies.<00:49:04.000> And<00:49:05.119> um<00:49:05.280> you<00:49:05.520> see

important for companies. And um you see

important for companies. And um you see
a<00:49:05.839> lot<00:49:05.920> of<00:49:06.000> companies<00:49:06.319> out<00:49:06.559> there<00:49:06.720> that<00:49:06.960> are

a lot of companies out there that are

a lot of companies out there that are
just<00:49:07.280> like<00:49:07.520> kind<00:49:07.760> of<00:49:07.920> unable<00:49:08.400> to<00:49:08.720> gain

just like kind of unable to gain

just like kind of unable to gain
traction<00:49:10.720> um<00:49:10.960> or<00:49:11.280> find<00:49:11.520> it<00:49:11.760> really<00:49:12.000> difficult

traction um or find it really difficult

traction um or find it really difficult
to<00:49:12.960> kind<00:49:13.200> of<00:49:13.359> stay<00:49:13.680> top<00:49:13.920> of<00:49:14.079> mind.<00:49:14.960> Um<00:49:15.200> and<00:49:15.359> I

to kind of stay top of mind. Um and I

to kind of stay top of mind. Um and I
think<00:49:15.599> a<00:49:15.760> lot<00:49:15.839> of<00:49:15.920> that's<00:49:16.160> just<00:49:16.319> because<00:49:16.480> they

think a lot of that's just because they

think a lot of that's just because they
didn't<00:49:16.960> invest<00:49:17.520> early<00:49:17.839> on<00:49:18.720> um<00:49:18.800> in<00:49:19.040> building<00:49:19.280> a

didn't invest early on um in building a

didn't invest early on um in building a
brand.<00:49:19.760> But<00:49:19.839> it<00:49:20.000> was<00:49:20.079> one<00:49:20.240> of<00:49:20.240> the<00:49:20.400> things<00:49:20.559> that

brand. But it was one of the things that

brand. But it was one of the things that
for<00:49:20.960> me<00:49:21.200> was<00:49:21.440> really<00:49:21.760> attractive<00:49:22.400> about<00:49:23.200> both

for me was really attractive about both

for me was really attractive about both
Stripe<00:49:24.960> and<00:49:25.920> Notion.<00:49:26.800> Stripe<00:49:27.119> did<00:49:27.280> it<00:49:27.440> in<00:49:27.599> its

Stripe and Notion. Stripe did it in its

Stripe and Notion. Stripe did it in its
kind<00:49:27.920> of<00:49:28.000> very<00:49:28.240> own<00:49:29.359> unique<00:49:29.760> way<00:49:29.920> of<00:49:30.160> like,<00:49:30.480> oh,

kind of very own unique way of like, oh,

kind of very own unique way of like, oh,
we're<00:49:30.880> going<00:49:30.960> to<00:49:31.839> post<00:49:32.160> a<00:49:32.319> lot<00:49:32.480> on<00:49:32.640> hacker<00:49:33.040> news

we're going to post a lot on hacker news

we're going to post a lot on hacker news
and<00:49:33.680> we're<00:49:33.920> going<00:49:34.000> to<00:49:34.079> get<00:49:34.319> up,<00:49:34.640> you<00:49:34.720> know,

and we're going to get up, you know,

and we're going to get up, you know,
onto<00:49:35.119> the<00:49:35.280> front<00:49:35.440> page<00:49:35.920> and<00:49:36.960> uh<00:49:37.200> we're<00:49:37.440> going

onto the front page and uh we're going

onto the front page and uh we're going
to<00:49:37.680> build<00:49:38.400> like<00:49:38.880> a<00:49:39.200> developer<00:49:40.000> brand<00:49:40.720> very

to build like a developer brand very

to build like a developer brand very
specifically<00:49:41.839> this<00:49:42.160> way.<00:49:42.800> And<00:49:42.960> then<00:49:43.200> we<00:49:43.440> were

specifically this way. And then we were

specifically this way. And then we were
able<00:49:43.760> to<00:49:43.839> kind<00:49:44.000> of<00:49:44.079> transition<00:49:44.480> that<00:49:44.720> into

able to kind of transition that into

able to kind of transition that into
like<00:49:45.040> a<00:49:45.200> broader<00:49:45.520> brand.<00:49:46.480> Notion<00:49:46.880> was<00:49:47.119> almost

like a broader brand. Notion was almost

like a broader brand. Notion was almost
like<00:49:47.520> a<00:49:47.680> hybridy<00:49:48.319> like<00:49:48.720> consumer<00:49:50.000> B2B<00:49:50.559> brand

like a hybridy like consumer B2B brand

like a hybridy like consumer B2B brand
in<00:49:51.040> a<00:49:51.200> way.<00:49:51.440> So<00:49:51.680> very<00:49:51.920> different.<00:49:52.880> Um<00:49:53.520> and<00:49:53.920> you

in a way. So very different. Um and you

in a way. So very different. Um and you
know<00:49:54.240> I<00:49:54.480> think<00:49:54.800> every<00:49:55.119> company<00:49:55.440> that<00:49:55.760> chose<00:49:56.079> to

know I think every company that chose to

know I think every company that chose to
invest<00:49:56.720> in<00:49:57.040> this<00:49:57.280> way<00:49:57.839> like<00:49:58.160> gets<00:49:58.480> to<00:49:58.960> reap<00:49:59.280> the

invest in this way like gets to reap the

invest in this way like gets to reap the
rewards<00:49:59.920> for<00:50:00.319> a<00:50:00.640> really<00:50:00.800> long<00:50:01.119> period<00:50:01.440> of<00:50:01.680> time

rewards for a really long period of time

rewards for a really long period of time
after<00:50:02.319> that.<00:50:02.960> But,<00:50:03.359> you<00:50:03.520> know,<00:50:03.599> I<00:50:03.839> think<00:50:04.000> a<00:50:04.240> lot

after that. But, you know, I think a lot

after that. But, you know, I think a lot
of<00:50:04.480> companies<00:50:04.800> are<00:50:05.440> going<00:50:05.599> to<00:50:05.839> struggle<00:50:06.079> if

of companies are going to struggle if

of companies are going to struggle if
they<00:50:06.480> don't<00:50:06.640> come<00:50:06.800> up<00:50:06.960> with<00:50:07.520> a<00:50:07.839> way<00:50:08.000> to<00:50:08.240> do<00:50:08.400> that

they don't come up with a way to do that

they don't come up with a way to do that
and<00:50:08.960> like<00:50:09.119> a<00:50:09.280> way<00:50:09.440> to<00:50:09.680> stand<00:50:09.920> out<00:50:10.559> in<00:50:10.800> a<00:50:11.040> world

and like a way to stand out in a world

and like a way to stand out in a world
where<00:50:11.440> it's<00:50:11.680> like,<00:50:12.000> you<00:50:12.160> know,<00:50:12.319> the<00:50:12.559> number

where it's like, you know, the number

where it's like, you know, the number
one<00:50:13.040> reaction<00:50:13.599> to<00:50:13.839> like<00:50:14.000> a<00:50:14.240> product<00:50:14.559> launch<00:50:14.800> is

one reaction to like a product launch is

one reaction to like a product launch is
like,<00:50:15.520> well,<00:50:15.760> I<00:50:16.000> could<00:50:16.160> build<00:50:16.400> this<00:50:16.559> in<00:50:16.880> 10

like, well, I could build this in 10

like, well, I could build this in 10
minutes<00:50:17.440> with<00:50:17.680> cloud<00:50:18.079> code<00:50:18.400> or,<00:50:18.800> you<00:50:18.960> know,

minutes with cloud code or, you know,

minutes with cloud code or, you know,
why<00:50:19.280> should<00:50:19.440> I<00:50:19.599> care,<00:50:20.400> right?<00:50:20.800> Um,<00:50:21.200> and<00:50:21.440> I

why should I care, right? Um, and I

why should I care, right? Um, and I
think<00:50:21.760> that's<00:50:22.000> going<00:50:22.079> to<00:50:22.160> be<00:50:22.240> a<00:50:22.400> really

think that's going to be a really

think that's going to be a really
important<00:50:22.960> piece<00:50:23.200> for<00:50:23.599> for<00:50:23.920> most<00:50:24.160> companies.

important piece for for most companies.

important piece for for most companies.
No,<00:50:24.880> that's<00:50:25.040> such<00:50:25.280> great<00:50:25.440> advice.<00:50:26.160> Um,<00:50:26.400> all

No, that's such great advice. Um, all

No, that's such great advice. Um, all
right,<00:50:26.720> I'm<00:50:26.880> going<00:50:26.960> to<00:50:27.040> do<00:50:27.200> a<00:50:27.359> final<00:50:28.160> lightning

right, I'm going to do a final lightning

right, I'm going to do a final lightning
round<00:50:28.880> with<00:50:29.040> like<00:50:29.200> a<00:50:29.440> few<00:50:29.760> quick<00:50:30.160> questions

round with like a few quick questions

round with like a few quick questions
for<00:50:30.880> you.<00:50:31.440> So<00:50:31.680> the<00:50:31.839> first<00:50:32.079> question<00:50:32.240> is<00:50:32.559> okay

for you. So the first question is okay

for you. So the first question is okay
this<00:50:33.040> is<00:50:33.200> your<00:50:33.520> preference<00:50:34.240> remote<00:50:34.880> hybrid<00:50:35.680> or

this is your preference remote hybrid or

this is your preference remote hybrid or
in<00:50:36.240> office

in office

in office
personally<00:50:38.319> hybrid

personally hybrid

personally hybrid
and<00:50:39.520> that<00:50:39.760> is<00:50:39.839> how<00:50:40.079> you<00:50:40.319> all<00:50:40.720> work<00:50:40.960> at<00:50:41.200> linear

and that is how you all work at linear

and that is how you all work at linear
but<00:50:41.760> you're<00:50:41.920> remote<00:50:42.240> first.

but you're remote first.

but you're remote first.
Yeah<00:50:43.200> so<00:50:43.760> remote<00:50:44.160> first<00:50:45.040> um<00:50:45.440> we<00:50:45.680> do<00:50:45.920> have<00:50:46.640> uh

Yeah so remote first um we do have uh

Yeah so remote first um we do have uh
offices<00:50:47.599> right<00:50:47.839> now<00:50:48.640> um<00:50:48.800> in<00:50:49.599> uh<00:50:49.680> we<00:50:49.920> call<00:50:50.000> them

offices right now um in uh we call them

offices right now um in uh we call them
kind<00:50:50.319> of<00:50:50.400> co-working<00:50:50.880> hubs<00:50:51.119> so<00:50:51.359> place<00:50:51.599> that

kind of co-working hubs so place that

kind of co-working hubs so place that
you<00:50:51.839> can<00:50:52.000> work<00:50:52.079> with<00:50:52.240> other<00:50:52.480> people<00:50:52.880> in<00:50:53.119> your

you can work with other people in your

you can work with other people in your
location<00:50:53.760> in<00:50:54.000> San<00:50:54.160> Francisco,<00:50:54.640> New<00:50:54.800> York<00:50:54.960> and

location in San Francisco, New York and

location in San Francisco, New York and
Berlin<00:50:56.000> uh<00:50:56.079> and<00:50:56.240> London.<00:50:57.119> So,<00:50:57.920> um<00:50:58.319> I<00:50:58.559> think

Berlin uh and London. So, um I think

Berlin uh and London. So, um I think
we'll<00:50:58.880> have<00:50:58.960> more<00:50:59.119> of<00:50:59.280> that,<00:50:59.599> but<00:50:59.920> like<00:51:00.079> those

we'll have more of that, but like those

we'll have more of that, but like those
are<00:51:00.559> are<00:51:00.880> where<00:51:01.119> our<00:51:01.440> like<00:51:01.760> highest

are are where our like highest

are are where our like highest
concentration<00:51:02.800> of<00:51:03.040> people<00:51:03.280> are.

concentration of people are.

concentration of people are.
What's<00:51:03.920> your<00:51:04.079> dream<00:51:04.319> schedule?<00:51:04.720> Like<00:51:05.119> 2<00:51:05.280> days

What's your dream schedule? Like 2 days

What's your dream schedule? Like 2 days
in<00:51:05.760> the<00:51:05.839> office,<00:51:06.160> 3<00:51:06.400> days<00:51:06.559> at<00:51:06.720> home?

in the office, 3 days at home?

in the office, 3 days at home?
Probably<00:51:08.240> 3<00:51:08.559> days<00:51:08.800> in<00:51:09.040> the<00:51:09.280> office.

Probably 3 days in the office.

Probably 3 days in the office.
Okay.<00:51:09.920> Three<00:51:10.079> and<00:51:10.319> two.

Okay. Three and two.

Okay. Three and two.
Yeah.

Yeah.

Yeah.
I<00:51:11.119> know<00:51:11.200> I<00:51:11.359> promised<00:51:11.599> lightning<00:51:11.920> round,<00:51:12.160> but

I know I promised lightning round, but

I know I promised lightning round, but
I'm<00:51:12.400> just<00:51:12.800> I<00:51:12.960> had<00:51:13.040> to<00:51:13.200> ask<00:51:13.280> the<00:51:13.440> followup

I'm just I had to ask the followup

I'm just I had to ask the followup
question.

question.

question.
Um<00:51:15.040> if<00:51:15.200> you<00:51:15.280> could<00:51:15.440> only<00:51:15.680> ask<00:51:15.920> one<00:51:16.240> interview

Um if you could only ask one interview

Um if you could only ask one interview
question<00:51:16.960> of<00:51:17.200> a<00:51:17.440> candidate,<00:51:18.240> what<00:51:18.400> would<00:51:18.559> it

question of a candidate, what would it

question of a candidate, what would it
be?

be?

be?
I<00:51:19.520> usually<00:51:19.920> like<00:51:20.160> to<00:51:20.319> ask<00:51:20.559> candidates<00:51:21.119> to<00:51:22.319> uh

I usually like to ask candidates to uh

I usually like to ask candidates to uh
like<00:51:23.119> brag<00:51:23.599> about<00:51:23.920> themselves.<00:51:24.559> So,<00:51:24.800> this

like brag about themselves. So, this

like brag about themselves. So, this
will<00:51:25.599> I<00:51:25.839> I'll<00:51:26.079> take<00:51:26.240> a<00:51:26.480> different<00:51:26.880> tactic

will I I'll take a different tactic

will I I'll take a different tactic
depending<00:51:27.760> on<00:51:27.920> where<00:51:28.160> the<00:51:28.480> interview<00:51:28.800> is

depending on where the interview is

depending on where the interview is
going<00:51:29.119> and<00:51:29.359> how<00:51:29.520> much<00:51:29.680> time<00:51:29.920> I<00:51:30.240> have.<00:51:30.720> But

going and how much time I have. But

going and how much time I have. But
usually<00:51:31.599> I'll<00:51:31.839> I'll<00:51:32.160> try<00:51:32.319> to<00:51:32.400> ask<00:51:32.640> someone

usually I'll I'll try to ask someone

usually I'll I'll try to ask someone
like<00:51:34.160> what<00:51:34.400> was<00:51:34.640> the<00:51:34.880> most<00:51:35.119> impactful<00:51:35.680> thing

like what was the most impactful thing

like what was the most impactful thing
that<00:51:36.079> they<00:51:36.800> think<00:51:37.040> that<00:51:37.200> they've<00:51:37.520> worked<00:51:37.680> on

that they think that they've worked on

that they think that they've worked on
or<00:51:38.240> I'll<00:51:38.480> ask<00:51:38.720> sometimes<00:51:39.119> like<00:51:39.839> what<00:51:40.079> do<00:51:40.240> they

or I'll ask sometimes like what do they

or I'll ask sometimes like what do they
think<00:51:41.119> their<00:51:41.359> superpower<00:51:41.920> is<00:51:42.319> as<00:51:42.480> an<00:51:42.559> example

think their superpower is as an example

think their superpower is as an example
cuz<00:51:43.520> like<00:51:43.760> you<00:51:44.160> as<00:51:44.319> an<00:51:44.480> example<00:51:44.720> when<00:51:44.880> you<00:51:44.960> ask

cuz like you as an example when you ask

cuz like you as an example when you ask
sales<00:51:45.440> people<00:51:45.680> it's<00:51:45.920> always<00:51:46.079> like<00:51:46.240> well<00:51:46.400> it's

sales people it's always like well it's

sales people it's always like well it's
the<00:51:46.640> biggest<00:51:46.880> deal<00:51:47.119> I've<00:51:47.359> ever<00:51:47.520> closed<00:51:47.760> and

the biggest deal I've ever closed and

the biggest deal I've ever closed and
I'm<00:51:48.000> like<00:51:48.160> okay<00:51:48.400> well<00:51:48.720> eventually<00:51:49.040> that<00:51:49.280> gets

I'm like okay well eventually that gets

I'm like okay well eventually that gets
sold.<00:51:50.720> So,<00:51:50.960> I<00:51:51.280> try<00:51:51.440> to<00:51:51.599> ask<00:51:51.839> like<00:51:52.160> what<00:51:52.480> they're

sold. So, I try to ask like what they're

sold. So, I try to ask like what they're
really<00:51:52.960> great<00:51:53.119> at<00:51:53.359> kind<00:51:53.520> of<00:51:53.599> innately,<00:51:54.480> right?

really great at kind of innately, right?

really great at kind of innately, right?
And<00:51:56.400> kind<00:51:56.559> of<00:51:56.720> trying<00:51:56.960> to<00:51:57.200> understand<00:51:58.160> then

And kind of trying to understand then

And kind of trying to understand then
like<00:51:58.720> through<00:51:59.040> follow-up<00:51:59.520> questions<00:51:59.839> from

like through follow-up questions from

like through follow-up questions from
there<00:52:00.559> like<00:52:00.960> why<00:52:01.200> that<00:52:01.440> is<00:52:01.599> or<00:52:01.920> where<00:52:02.079> did<00:52:02.240> that

there like why that is or where did that

there like why that is or where did that
come<00:52:02.559> from<00:52:02.720> or<00:52:02.960> where<00:52:03.119> did<00:52:03.200> they<00:52:03.359> learn<00:52:03.599> that

come from or where did they learn that

come from or where did they learn that
just<00:52:04.400> to<00:52:04.640> kind<00:52:04.720> of<00:52:04.880> understand<00:52:05.520> like<00:52:06.160> what

just to kind of understand like what

just to kind of understand like what
motivates<00:52:06.880> them<00:52:07.119> and<00:52:07.440> what<00:52:07.680> makes<00:52:07.920> them

motivates them and what makes them

motivates them and what makes them
special.

special.

special.
So<00:52:10.000> you

So you

So you
talent<00:52:12.000> people<00:52:12.319> report<00:52:12.559> to<00:52:12.800> you.<00:52:13.760> Um<00:52:14.240> what<00:52:14.480> is

talent people report to you. Um what is

talent people report to you. Um what is
something<00:52:14.800> that<00:52:14.960> you<00:52:15.119> think<00:52:15.440> HR<00:52:15.839> teams<00:52:16.160> in

something that you think HR teams in

something that you think HR teams in
general<00:52:16.640> waste<00:52:16.960> time<00:52:17.200> on?

general waste time on?

general waste time on?
I<00:52:20.480> would<00:52:20.720> say



creating<00:52:24.319> a<00:52:24.559> lot<00:52:24.720> of<00:52:24.880> rules<00:52:25.520> around<00:52:26.000> things

creating a lot of rules around things

creating a lot of rules around things
that<00:52:26.720> have<00:52:26.960> yet<00:52:27.280> to<00:52:28.640> become<00:52:29.040> a<00:52:29.359> problem.

that have yet to become a problem.

that have yet to become a problem.
So<00:52:31.119> too<00:52:31.359> much<00:52:31.520> structure

So too much structure

So too much structure
in<00:52:33.119> advance.<00:52:33.839> You're<00:52:34.079> not<00:52:34.240> even<00:52:34.400> trying<00:52:34.559> to

in advance. You're not even trying to

in advance. You're not even trying to
solve<00:52:34.880> anything.<00:52:35.200> You're<00:52:35.359> just<00:52:35.520> sort<00:52:35.680> of

solve anything. You're just sort of

solve anything. You're just sort of
taking<00:52:36.240> a<00:52:36.480> kind<00:52:36.559> of<00:52:36.640> bureaucratic<00:52:37.280> approach

taking a kind of bureaucratic approach

taking a kind of bureaucratic approach
because<00:52:37.760> you<00:52:37.920> feel<00:52:38.000> like<00:52:38.160> you<00:52:38.319> need<00:52:38.480> to.

because you feel like you need to.

because you feel like you need to.
Yes.<00:52:39.680> um<00:52:40.160> with<00:52:40.400> the<00:52:40.640> approach<00:52:40.960> being<00:52:41.440> like

Yes. um with the approach being like

Yes. um with the approach being like
coming<00:52:41.920> from<00:52:42.079> a<00:52:42.319> very<00:52:42.559> reasonable<00:52:43.040> place<00:52:43.280> of

coming from a very reasonable place of

coming from a very reasonable place of
like<00:52:44.160> well<00:52:44.400> at<00:52:44.640> my<00:52:44.880> last<00:52:45.040> company<00:52:45.440> which<00:52:45.760> was

like well at my last company which was

like well at my last company which was
three<00:52:46.079> times<00:52:46.319> the<00:52:46.559> size<00:52:47.040> like<00:52:47.280> this<00:52:47.440> was<00:52:47.599> a

three times the size like this was a

three times the size like this was a
problem<00:52:48.000> at<00:52:48.240> this<00:52:48.640> scale<00:52:48.880> or<00:52:49.119> this<00:52:49.280> was<00:52:49.440> the

problem at this scale or this was the

problem at this scale or this was the
problem<00:52:49.839> and<00:52:50.000> I<00:52:50.160> think<00:52:50.400> anticipating<00:52:51.040> things

problem and I think anticipating things

problem and I think anticipating things
is<00:52:51.520> always<00:52:51.839> great<00:52:52.720> you<00:52:52.880> know<00:52:53.040> but<00:52:53.280> I<00:52:53.520> think

is always great you know but I think

is always great you know but I think
often

often

often
uh<00:52:56.319> the<00:52:56.559> best<00:52:56.800> things<00:52:56.960> that<00:52:57.200> I<00:52:57.440> find<00:52:57.599> when

uh the best things that I find when

uh the best things that I find when
you're<00:52:58.000> trying<00:52:58.160> to<00:52:58.319> introduce<00:52:58.720> these<00:52:59.040> things

you're trying to introduce these things

you're trying to introduce these things
for<00:52:59.440> the<00:52:59.599> first<00:52:59.680> time<00:53:00.000> like<00:53:00.800> levels<00:53:01.280> and

for the first time like levels and

for the first time like levels and
ladders<00:53:02.319> or<00:53:03.359> um<00:53:03.920> you<00:53:04.160> know<00:53:04.480> performance

ladders or um you know performance

ladders or um you know performance
reviews<00:53:05.760> or<00:53:06.319> you<00:53:06.480> know<00:53:06.640> every<00:53:06.880> company<00:53:07.119> has<00:53:07.280> to

reviews or you know every company has to

reviews or you know every company has to
introduce<00:53:07.760> these<00:53:08.319> for<00:53:08.559> the<00:53:08.720> first<00:53:08.960> time<00:53:09.200> at

introduce these for the first time at

introduce these for the first time at
some<00:53:09.599> point,<00:53:09.920> right?<00:53:10.319> Equity<00:53:10.800> refreshers,

some point, right? Equity refreshers,

some point, right? Equity refreshers,
just<00:53:11.599> like<00:53:11.760> all<00:53:11.920> these<00:53:12.079> things,<00:53:12.400> right?<00:53:13.119> Like

just like all these things, right? Like

just like all these things, right? Like
you<00:53:13.839> want<00:53:13.920> it<00:53:14.079> to<00:53:14.240> come<00:53:14.400> from<00:53:14.559> a<00:53:14.720> place<00:53:14.960> where

you want it to come from a place where

you want it to come from a place where
you<00:53:15.359> kind<00:53:15.599> of<00:53:15.760> understand<00:53:16.800> like<00:53:17.040> what<00:53:17.280> the

you kind of understand like what the

you kind of understand like what the
perception<00:53:18.079> of<00:53:18.480> that<00:53:19.200> topic<00:53:19.599> area<00:53:19.920> is<00:53:20.160> at<00:53:20.559> this

perception of that topic area is at this

perception of that topic area is at this
company<00:53:21.839> versus<00:53:22.319> coming<00:53:22.640> in<00:53:22.960> and<00:53:23.280> saying,

company versus coming in and saying,

company versus coming in and saying,
well,<00:53:24.400> the<00:53:24.640> best<00:53:24.800> way<00:53:24.880> to<00:53:25.040> do<00:53:25.200> equity

well, the best way to do equity

well, the best way to do equity
refreshers<00:53:26.160> is<00:53:26.480> XYZ<00:53:27.119> from<00:53:27.359> my<00:53:27.520> prior

refreshers is XYZ from my prior

refreshers is XYZ from my prior
experience<00:53:28.319> at<00:53:28.640> ABC.<00:53:29.599> And<00:53:30.400> you<00:53:30.559> know,<00:53:30.720> I<00:53:31.040> think

experience at ABC. And you know, I think

experience at ABC. And you know, I think
not<00:53:31.520> every<00:53:31.760> company<00:53:32.880> is<00:53:33.119> the<00:53:33.359> same.<00:53:34.079> A<00:53:34.319> classic

not every company is the same. A classic

not every company is the same. A classic
example<00:53:35.040> in<00:53:35.280> that<00:53:35.520> area<00:53:35.760> for<00:53:36.000> us<00:53:36.160> is<00:53:36.400> like<00:53:37.359> um

example in that area for us is like um

example in that area for us is like um
you<00:53:37.920> know<00:53:38.079> people<00:53:38.400> value<00:53:38.720> equity<00:53:39.119> differently

you know people value equity differently

you know people value equity differently
in<00:53:39.680> different<00:53:40.000> countries.<00:53:40.640> We<00:53:40.880> have<00:53:41.040> people

in different countries. We have people

in different countries. We have people
all<00:53:41.520> over<00:53:41.680> the<00:53:41.839> world.<00:53:42.480> We<00:53:42.720> tend<00:53:42.880> to<00:53:43.040> find<00:53:43.280> that

all over the world. We tend to find that

all over the world. We tend to find that
people<00:53:44.160> here<00:53:44.400> in<00:53:44.640> the<00:53:44.800> United<00:53:45.040> States<00:53:45.760> really

people here in the United States really

people here in the United States really
value<00:53:46.480> equity<00:53:46.880> because<00:53:47.200> they<00:53:47.440> see<00:53:47.599> what<00:53:47.760> the

value equity because they see what the

value equity because they see what the
impact<00:53:48.400> could<00:53:48.640> be.<00:53:49.280> A<00:53:49.440> lot<00:53:49.520> of<00:53:49.599> our<00:53:49.839> employees

impact could be. A lot of our employees

impact could be. A lot of our employees
in<00:53:50.880> Europe<00:53:51.440> don't<00:53:51.680> value<00:53:52.000> it<00:53:52.160> as<00:53:52.319> much<00:53:52.559> because

in Europe don't value it as much because

in Europe don't value it as much because
often<00:53:53.440> they<00:53:53.760> don't<00:53:54.000> see<00:53:54.319> companies<00:53:54.880> make<00:53:55.040> it

often they don't see companies make it

often they don't see companies make it
to<00:53:55.359> IPO<00:53:55.920> and<00:53:56.240> then<00:53:56.559> make<00:53:56.880> all<00:53:57.040> of<00:53:57.200> their

to IPO and then make all of their

to IPO and then make all of their
employees<00:53:58.640> uh<00:53:58.960> financially<00:53:59.520> well<00:53:59.760> off<00:54:00.000> as<00:54:00.240> a

employees uh financially well off as a

employees uh financially well off as a
result.<00:54:01.119> Um<00:54:01.599> so<00:54:01.760> they<00:54:02.000> don't<00:54:02.079> value<00:54:02.319> it<00:54:02.480> as

result. Um so they don't value it as

result. Um so they don't value it as
much.<00:54:02.960> Right?<00:54:03.359> So<00:54:03.599> I<00:54:03.839> think<00:54:03.920> you<00:54:04.079> have<00:54:04.240> to

much. Right? So I think you have to

much. Right? So I think you have to
think<00:54:04.480> a<00:54:04.720> little<00:54:04.800> bit<00:54:04.960> differently<00:54:05.440> about

think a little bit differently about

think a little bit differently about
what<00:54:06.160> your<00:54:06.400> approach<00:54:06.720> is<00:54:07.040> to<00:54:07.280> different

what your approach is to different

what your approach is to different
people<00:54:07.920> in<00:54:08.160> different<00:54:08.400> contexts<00:54:08.800> and

people in different contexts and

people in different contexts and
environments.<00:54:10.000> And<00:54:10.559> I<00:54:10.880> think<00:54:11.200> generally

environments. And I think generally

environments. And I think generally
coming<00:54:11.839> in<00:54:12.079> with<00:54:12.319> like<00:54:13.040> a<00:54:13.280> playbook<00:54:13.839> and<00:54:14.079> a<00:54:14.319> lot

coming in with like a playbook and a lot

coming in with like a playbook and a lot
of<00:54:14.480> structure<00:54:14.960> before<00:54:15.280> you<00:54:15.440> really

of structure before you really

of structure before you really
understand<00:54:17.119> people<00:54:17.440> and<00:54:17.760> what<00:54:17.920> they<00:54:18.079> care

understand people and what they care

understand people and what they care
about<00:54:18.480> is<00:54:18.720> is<00:54:19.200> often<00:54:19.839> usually<00:54:20.240> taking<00:54:21.359> uh<00:54:21.680> the

about is is often usually taking uh the

about is is often usually taking uh the
wrong<00:54:22.160> approach<00:54:22.559> or<00:54:22.800> like<00:54:23.040> introducing

wrong approach or like introducing

wrong approach or like introducing
performance<00:54:24.240> reviews<00:54:24.720> when<00:54:25.280> seems<00:54:25.599> like

performance reviews when seems like

performance reviews when seems like
everyone's<00:54:26.160> getting<00:54:26.400> a<00:54:26.559> lot<00:54:26.640> of<00:54:26.800> feedback<00:54:27.119> and

everyone's getting a lot of feedback and

everyone's getting a lot of feedback and
you<00:54:27.520> don't<00:54:27.680> really<00:54:27.839> need<00:54:27.920> to<00:54:28.160> yet.<00:54:28.720> So<00:54:28.800> then

you don't really need to yet. So then

you don't really need to yet. So then
people<00:54:29.200> are<00:54:30.240> solving<00:54:30.480> for<00:54:30.720> yeah<00:54:30.880> like<00:54:31.040> why<00:54:31.119> am

people are solving for yeah like why am

people are solving for yeah like why am
I<00:54:31.359> doing<00:54:31.599> why<00:54:31.760> am<00:54:31.839> I<00:54:32.000> filling<00:54:32.160> this<00:54:32.319> out?<00:54:32.559> Why

I doing why am I filling this out? Why

I doing why am I filling this out? Why
am<00:54:32.800> I<00:54:32.880> writing<00:54:33.040> a<00:54:33.200> peer<00:54:33.440> review<00:54:33.599> for<00:54:33.760> this

am I writing a peer review for this

am I writing a peer review for this
person?

person?

person?
Right?<00:54:36.319> But<00:54:36.480> it's<00:54:36.720> much<00:54:36.880> easier<00:54:37.440> when<00:54:37.680> it's

Right? But it's much easier when it's

Right? But it's much easier when it's
like,<00:54:38.079> oh,<00:54:38.319> we<00:54:38.480> did<00:54:38.640> we<00:54:38.880> did<00:54:39.040> a<00:54:39.599> uh<00:54:39.839> like<00:54:40.319> survey

like, oh, we did we did a uh like survey

like, oh, we did we did a uh like survey
and<00:54:41.760> half<00:54:42.000> the<00:54:42.160> employees<00:54:42.400> of<00:54:42.559> the<00:54:42.720> company

and half the employees of the company

and half the employees of the company
said<00:54:43.040> they<00:54:43.200> hadn't<00:54:43.440> received<00:54:43.760> any<00:54:44.240> like

said they hadn't received any like

said they hadn't received any like
feedback<00:54:44.960> in<00:54:45.200> the<00:54:45.359> last<00:54:45.599> 6<00:54:45.839> months,

feedback in the last 6 months,

feedback in the last 6 months,
right?

right?

right?
And<00:54:47.839> and<00:54:48.160> they<00:54:48.319> want<00:54:48.480> more<00:54:48.640> feedback.<00:54:49.280> So

And and they want more feedback. So

And and they want more feedback. So
that's<00:54:49.680> a<00:54:49.839> problem.<00:54:50.319> So<00:54:50.559> now<00:54:50.720> we<00:54:50.880> have<00:54:50.960> a

that's a problem. So now we have a

that's a problem. So now we have a
reason<00:54:51.280> to<00:54:51.440> say<00:54:51.680> like,<00:54:51.920> oh,<00:54:52.240> here's<00:54:52.480> why<00:54:52.960> we're

reason to say like, oh, here's why we're

reason to say like, oh, here's why we're
introducing<00:54:53.599> this.<00:54:53.920> not<00:54:54.160> because<00:54:54.400> we're<00:54:54.640> like

introducing this. not because we're like

introducing this. not because we're like
becoming<00:54:55.200> like<00:54:55.839> corpory<00:54:56.480> and<00:54:56.720> annoying<00:54:57.680> and

becoming like corpory and annoying and

becoming like corpory and annoying and
want<00:54:58.559> to<00:54:58.640> give<00:54:58.800> you<00:54:58.960> a<00:54:59.119> bunch<00:54:59.280> of<00:54:59.520> work<00:54:59.839> that

want to give you a bunch of work that

want to give you a bunch of work that
that<00:55:00.400> feels<00:55:00.720> meaningless,<00:55:01.359> but<00:55:01.599> actually<00:55:01.839> you

that feels meaningless, but actually you

that feels meaningless, but actually you
asked<00:55:02.319> for<00:55:02.480> this,<00:55:02.960> right?<00:55:03.359> And<00:55:03.520> like<00:55:03.760> let's

asked for this, right? And like let's

asked for this, right? And like let's
show<00:55:04.160> you<00:55:04.319> why<00:55:04.480> and<00:55:04.720> let's<00:55:04.880> like<00:55:05.040> use<00:55:05.200> your<00:55:05.440> own

show you why and let's like use your own

show you why and let's like use your own
words<00:55:06.160> to<00:55:06.480> like<00:55:06.640> explain<00:55:07.040> why<00:55:07.200> we're<00:55:07.440> doing

words to like explain why we're doing

words to like explain why we're doing
this<00:55:08.000> and<00:55:08.160> and<00:55:08.480> so<00:55:08.640> I<00:55:08.880> think<00:55:09.119> a<00:55:09.359> lot<00:55:09.440> of<00:55:09.520> the

this and and so I think a lot of the

this and and so I think a lot of the
introduction<00:55:10.559> to<00:55:10.720> these<00:55:11.040> like<00:55:11.440> programs<00:55:12.160> can

introduction to these like programs can

introduction to these like programs can
go<00:55:13.040> a<00:55:13.359> lot<00:55:13.440> better<00:55:14.319> if<00:55:14.800> they<00:55:15.040> almost<00:55:15.280> like

go a lot better if they almost like

go a lot better if they almost like
originate<00:55:16.160> from<00:55:16.400> the<00:55:16.559> employees<00:55:16.960> in<00:55:17.119> a<00:55:17.280> way.

originate from the employees in a way.

originate from the employees in a way.
Yeah,<00:55:17.920> absolutely.<00:55:18.559> Sounds<00:55:18.800> like<00:55:18.960> overall<00:55:19.280> a

Yeah, absolutely. Sounds like overall a

Yeah, absolutely. Sounds like overall a
people<00:55:19.680> strategy<00:55:19.920> that's<00:55:20.160> more<00:55:20.319> data<00:55:20.559> driven

people strategy that's more data driven

people strategy that's more data driven
and<00:55:20.960> context<00:55:21.359> specific<00:55:21.760> and<00:55:22.000> then<00:55:22.240> anytime

and context specific and then anytime

and context specific and then anytime
you're<00:55:22.800> rolling<00:55:23.040> something<00:55:23.200> out<00:55:23.440> it's

you're rolling something out it's

you're rolling something out it's
responsive<00:55:24.160> to<00:55:24.319> what<00:55:24.480> people<00:55:24.640> have<00:55:24.800> asked<00:55:24.960> for

responsive to what people have asked for

responsive to what people have asked for
it's<00:55:25.359> going<00:55:25.440> to<00:55:25.599> go<00:55:25.760> better.<00:55:26.400> Okay,<00:55:26.800> last

it's going to go better. Okay, last

it's going to go better. Okay, last
question.<00:55:27.359> The<00:55:27.520> companies<00:55:27.760> that<00:55:27.920> are<00:55:28.079> most

question. The companies that are most

question. The companies that are most
successful<00:55:28.960> over<00:55:29.200> the<00:55:29.440> next<00:55:29.760> 5<00:55:30.079> years<00:55:30.960> will<00:55:31.280> be

successful over the next 5 years will be

successful over the next 5 years will be
those<00:55:31.760> that<00:55:32.720> what<00:55:33.760> I'll<00:55:34.000> say<00:55:34.240> focus

those that what I'll say focus

those that what I'll say focus
while<00:55:36.880> all<00:55:37.040> of<00:55:37.119> these<00:55:37.359> AI<00:55:37.680> tools<00:55:38.000> are<00:55:38.240> great.

while all of these AI tools are great.

while all of these AI tools are great.
Um,<00:55:39.760> you<00:55:40.000> know,<00:55:40.160> I<00:55:40.400> think<00:55:40.559> they're<00:55:41.839> creating

Um, you know, I think they're creating

Um, you know, I think they're creating
just<00:55:42.559> like<00:55:42.800> more<00:55:43.200> and<00:55:43.520> more.<00:55:44.160> And<00:55:44.960> sometimes

just like more and more. And sometimes

just like more and more. And sometimes
actually<00:55:45.839> what<00:55:46.079> you<00:55:46.319> need<00:55:46.480> is<00:55:46.800> less.

actually what you need is less.

actually what you need is less.
Um,<00:55:48.960> in<00:55:49.200> a<00:55:49.440> lot<00:55:49.520> of<00:55:49.839> contexts,<00:55:51.040> you<00:55:51.200> know,<00:55:51.440> I<00:55:51.599> I

Um, in a lot of contexts, you know, I I

Um, in a lot of contexts, you know, I I
use<00:55:52.079> AI<00:55:52.480> for<00:55:52.720> writing<00:55:53.040> and<00:55:53.280> I'm<00:55:53.440> just<00:55:53.599> like,<00:55:53.839> I

use AI for writing and I'm just like, I

use AI for writing and I'm just like, I
didn't<00:55:54.240> need<00:55:54.480> that.<00:55:54.799> I<00:55:55.040> didn't<00:55:55.200> need<00:55:55.280> that

didn't need that. I didn't need that

didn't need that. I didn't need that
whole<00:55:55.760> page,<00:55:56.640> right?<00:55:57.280> I<00:55:57.599> just<00:55:57.760> needed<00:55:58.640> like

whole page, right? I just needed like

whole page, right? I just needed like
succinct,<00:55:59.920> concise<00:56:00.640> thoughts<00:56:01.280> that<00:56:01.520> we<00:56:01.760> can,

succinct, concise thoughts that we can,

succinct, concise thoughts that we can,
you<00:56:02.240> know,<00:56:02.400> convey<00:56:03.359> or<00:56:03.920> I<00:56:04.160> didn't<00:56:04.319> need<00:56:04.640> all

you know, convey or I didn't need all

you know, convey or I didn't need all
those<00:56:05.359> features,<00:56:06.160> right?<00:56:06.480> I<00:56:06.799> actually<00:56:07.040> just

those features, right? I actually just

those features, right? I actually just
needed<00:56:07.599> like<00:56:07.920> a<00:56:08.160> simplified<00:56:08.720> view,<00:56:10.000> right,<00:56:10.400> of

needed like a simplified view, right, of

needed like a simplified view, right, of
this<00:56:11.440> thing<00:56:11.599> in<00:56:11.839> the<00:56:12.000> product.<00:56:12.400> And<00:56:12.559> so

this thing in the product. And so

this thing in the product. And so
sometimes<00:56:13.200> I<00:56:13.520> think<00:56:13.760> these<00:56:14.160> tools<00:56:14.799> help<00:56:15.040> you

sometimes I think these tools help you

sometimes I think these tools help you
create<00:56:15.599> more,<00:56:16.160> but<00:56:16.480> more<00:56:16.720> is<00:56:16.880> not<00:56:17.119> actually

create more, but more is not actually

create more, but more is not actually
what<00:56:18.240> you<00:56:18.400> need.<00:56:19.280> And<00:56:19.440> so<00:56:19.599> I<00:56:19.839> think<00:56:20.000> companies

what you need. And so I think companies

what you need. And so I think companies
that<00:56:20.640> are<00:56:20.799> able<00:56:21.040> to<00:56:21.359> focus<00:56:21.839> and<00:56:22.160> use<00:56:22.319> these

that are able to focus and use these

that are able to focus and use these
tools<00:56:23.520> to<00:56:23.839> their<00:56:24.079> benefit.<00:56:24.559> And<00:56:24.720> I<00:56:24.880> think

tools to their benefit. And I think

tools to their benefit. And I think
there<00:56:25.119> are<00:56:25.200> a<00:56:25.359> lot<00:56:25.440> of,<00:56:25.760> you<00:56:25.839> know,<00:56:26.079> amazing

there are a lot of, you know, amazing

there are a lot of, you know, amazing
use<00:56:26.720> cases<00:56:27.119> for<00:56:27.359> them,<00:56:28.000> but<00:56:28.319> you<00:56:28.480> have<00:56:28.640> to<00:56:28.799> have

use cases for them, but you have to have

use cases for them, but you have to have
taste

taste

taste
with<00:56:31.200> them<00:56:32.240> um<00:56:32.400> and<00:56:32.640> use<00:56:32.880> them<00:56:33.119> judiciously.

with them um and use them judiciously.

with them um and use them judiciously.
When<00:56:35.040> I<00:56:35.359> think<00:56:35.599> about<00:56:35.760> how<00:56:36.000> you<00:56:36.240> all<00:56:36.559> approach

When I think about how you all approach

When I think about how you all approach
hiring<00:56:37.520> and<00:56:37.760> how<00:56:37.920> you<00:56:38.079> approach<00:56:38.480> product

hiring and how you approach product

hiring and how you approach product
development<00:56:39.119> and<00:56:39.359> how<00:56:39.440> you<00:56:39.599> approach<00:56:39.839> so<00:56:40.000> many

development and how you approach so many

development and how you approach so many
things,<00:56:40.400> I<00:56:40.559> think<00:56:40.720> this<00:56:41.200> point<00:56:41.440> of<00:56:41.599> more<00:56:41.920> isn't

things, I think this point of more isn't

things, I think this point of more isn't
always<00:56:42.400> better<00:56:42.799> seems<00:56:43.040> like<00:56:43.200> sort<00:56:43.440> of<00:56:43.520> a

always better seems like sort of a

always better seems like sort of a
undercurrent<00:56:44.720> in<00:56:45.040> everything<00:56:45.280> that<00:56:45.520> that<00:56:45.839> you

undercurrent in everything that that you

undercurrent in everything that that you
all<00:56:46.160> are<00:56:46.319> doing.<00:56:46.559> The<00:56:46.720> focus<00:56:46.880> on<00:56:47.119> taste<00:56:47.359> and

all are doing. The focus on taste and

all are doing. The focus on taste and
the<00:56:47.680> focus<00:56:47.839> on<00:56:48.079> quality<00:56:48.799> versus<00:56:49.200> just<00:56:50.000> numbers

the focus on quality versus just numbers

the focus on quality versus just numbers
and<00:56:50.720> hours<00:56:51.040> and<00:56:51.359> people.<00:56:52.079> So<00:56:52.240> I<00:56:52.319> think<00:56:52.400> that's

and hours and people. So I think that's

and hours and people. So I think that's
a<00:56:52.799> really<00:56:52.880> good<00:56:53.119> a<00:56:53.359> good<00:56:53.520> takeaway<00:56:53.920> from

a really good a good takeaway from

a really good a good takeaway from
everything<00:56:54.319> that<00:56:54.480> you've<00:56:54.640> shared.

everything that you've shared.

everything that you've shared.
Christina,<00:56:55.680> I've<00:56:55.920> learned<00:56:56.160> so<00:56:56.400> much.<00:56:56.720> Thank

Christina, I've learned so much. Thank

Christina, I've learned so much. Thank
you<00:56:57.200> so<00:56:57.440> much<00:56:57.520> for<00:56:57.680> your<00:56:57.839> time<00:56:58.079> today.

you so much for your time today.

you so much for your time today.
Thanks<00:56:58.720> for<00:56:58.880> having<00:56:59.119> me.

Thanks for having me.

Thanks for having me.
That<00:57:00.240> was<00:57:00.319> Christina<00:57:00.799> Cordova.<00:57:01.680> What<00:57:01.920> I<00:57:02.079> keep

That was Christina Cordova. What I keep

That was Christina Cordova. What I keep
thinking<00:57:02.480> about<00:57:02.640> is<00:57:02.880> how<00:57:03.119> much<00:57:03.359> linear<00:57:03.839> story

thinking about is how much linear story

thinking about is how much linear story
runs<00:57:04.400> in<00:57:04.559> the<00:57:04.720> opposite<00:57:05.119> direction<00:57:05.440> from<00:57:05.680> the

runs in the opposite direction from the

runs in the opposite direction from the
usual<00:57:06.160> playbook.<00:57:06.880> The<00:57:07.119> idea<00:57:07.280> that<00:57:07.520> you<00:57:07.680> can

usual playbook. The idea that you can

usual playbook. The idea that you can
build<00:57:08.000> something<00:57:08.240> huge<00:57:08.720> with<00:57:08.960> a<00:57:09.119> small<00:57:09.359> team.

build something huge with a small team.

build something huge with a small team.
And<00:57:10.160> the<00:57:10.319> way<00:57:10.480> you<00:57:10.559> get<00:57:10.720> there<00:57:10.960> maybe<00:57:11.200> isn't

And the way you get there maybe isn't

And the way you get there maybe isn't
more<00:57:11.760> hours<00:57:12.079> or<00:57:12.319> more<00:57:12.480> hires.<00:57:13.280> It's<00:57:13.520> being

more hours or more hires. It's being

more hours or more hires. It's being
relentlessly<00:57:14.640> deliberate<00:57:15.119> about<00:57:15.520> every

relentlessly deliberate about every

relentlessly deliberate about every
decision<00:57:16.160> you<00:57:16.400> make.<00:57:16.960> Conversations<00:57:17.520> like

decision you make. Conversations like

decision you make. Conversations like
this<00:57:17.920> one<00:57:18.079> are<00:57:18.319> the<00:57:18.559> whole<00:57:18.799> reason<00:57:18.960> I<00:57:19.280> started

this one are the whole reason I started

this one are the whole reason I started
building<00:57:20.000> surface<00:57:20.960> because<00:57:21.280> company<00:57:21.680> culture

building surface because company culture

building surface because company culture
has<00:57:22.160> a<00:57:22.400> huge<00:57:22.640> impact<00:57:22.880> on<00:57:23.119> performance<00:57:24.000> and<00:57:24.240> for

has a huge impact on performance and for

has a huge impact on performance and for
too<00:57:24.720> long<00:57:25.280> talent<00:57:25.599> and<00:57:25.760> people<00:57:26.000> leaders

too long talent and people leaders

too long talent and people leaders
haven't<00:57:26.640> had<00:57:26.799> the<00:57:26.960> data<00:57:27.280> to<00:57:27.520> prove<00:57:27.680> it<00:57:27.839> or<00:57:28.160> act

haven't had the data to prove it or act

haven't had the data to prove it or act
on<00:57:28.480> it.<00:57:28.799> That's<00:57:29.040> the<00:57:29.200> gap<00:57:29.359> we're<00:57:29.599> trying<00:57:29.760> to

on it. That's the gap we're trying to

on it. That's the gap we're trying to
close.<00:57:30.559> I'm<00:57:30.799> Joelle<00:57:31.200> Emerson<00:57:31.680> and<00:57:31.920> this<00:57:32.160> is

close. I'm Joelle Emerson and this is

close. I'm Joelle Emerson and this is
Below<00:57:32.720> the<00:57:32.960> Surface,<00:57:33.680> where<00:57:33.920> we<00:57:34.079> find<00:57:34.240> out<00:57:34.400> how

Below the Surface, where we find out how

Below the Surface, where we find out how
category<00:57:35.280> defining<00:57:35.760> companies<00:57:36.160> are

category defining companies are

category defining companies are
approaching<00:57:36.880> people,<00:57:37.359> talent,<00:57:37.680> and<00:57:37.920> culture

approaching people, talent, and culture

approaching people, talent, and culture
right<00:57:38.640> now.<00:57:39.200> Subscribe<00:57:39.680> wherever<00:57:40.000> you<00:57:40.160> get

right now. Subscribe wherever you get

right now. Subscribe wherever you get
your<00:57:40.480> podcasts<00:57:41.119> and<00:57:41.359> I'll<00:57:41.599> see<00:57:41.680> you<00:57:41.839> next

your podcasts and I'll see you next

your podcasts and I'll see you next
time.