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The Factory Floor is hosted by the three co-founders of Conversion Factory, the marketing agency at the forefront of SaaS growth, marketing, and tech trends. Episodes are released on Twitter one day early, @coreyhainesco.
Every other week Corey, Zach, and Nick break down what’s working right now in SaaS marketing, share real-world lessons from the field, and give you the strategies you need to outpace the competition.
You can also find us on YouTube, X, and everywhere you listen to podcasts!
Don't fall behind. Subscribe. Like. Drop a comment. Or not. The ball is in your court.
Nick Loudon (00:00)
Ladies and gentlemen, welcome to the break room. Today we're gonna break someone, one man, Corey Haynes, you will be broken. Sounds good? ⁓ God. This one is, I mean, it's for everyone, but.
Corey Haines (00:12)
I've already been broken in. Broken like a stallion in the wild.
Zstvns (00:15)
Sounds good to me.
How do you break that which is already broken?
Corey Haines (00:24)
Mm, broken heart.
Nick Loudon (00:28)
It's mostly going to be a test for Corey that Zach can flavor as he would like. We are going to be doing a, is Corey at any point going to be ready to be a father quiz? Okay. We're going to discuss all things babies, childbirth, and ask a bunch of really gross questions and see what he knows about childbirth. How does that sound, Corey?
Zstvns (00:53)
my.
Corey Haines (00:53)
Dang,
I don't think I'm gonna do as well as I did on the founder of fraud.
Nick Loudon (00:57)
Are you?
Zstvns (00:57)
Did you
not?
Nick Loudon (01:01)
Yeah, yeah, you need to learn a little bit more about baby making or baby producing. ⁓ Obviously, you know, there's going to be some things in here that Zach, maybe you know all of them, maybe you don't know some of them, but it's fine. Either way you can answer to that way. We have a gauge of like what a father knows on average and then what Corey knows and just see how far off I only have eight questions, so it's not going to be crazy.
Zstvns (01:23)
Mm-hmm.
Nick Loudon (01:30)
but ⁓ if you guys are ready, I'll just jump in with question number one. And Corey has to answer first, that's the rule.
Zstvns (01:34)
Let's go.
Corey Haines (01:34)
Let's do it.
Zstvns (01:37)
answers first and then I will answer.
Nick Loudon (01:39)
Okay, and there's no multiple choice. I'm just going to ask you it and you have to tell me the answer. Okay, question one. What is meconium?
Corey Haines (01:51)
Sorry, I cut out. You're going to have repeat it.
Nick Loudon (01:55)
What is Meconium?
Corey Haines (01:59)
Cut out again. You're gonna task it again.
Nick Loudon (02:01)
That's no idea. What? I'm cutting. Am I cutting out? Come on, dude. Meconium.
Zstvns (02:02)
I'm
None.
Corey Haines (02:05)
Something inium.
Hold on,
let me close some apps.
This is crazy.
Nick Loudon (02:16)
This guy. What are you doing? You got some stuff on your computer? What are you looking at while we're doing this?
Zstvns (02:17)
That's a gay.
Corey Haines (02:24)
Yeah, I've been like maxing out my RAM, so.
Let me just close all these things.
Nick Loudon (02:29)
look is if you look i'd better your
your google chrome always has like six hundred tabs at once
Corey Haines (02:35)
Yeah, I only had like six, but I do have a bunch of other like apps open at all times. Okay. Quit, quit, quit, quit. All right. Hopefully that should be better. Okay.
Nick Loudon (02:49)
Can you hear me?
Corey Haines (02:50)
Yes.
Nick Loudon (02:53)
No, you can't. I can tell you can't.
Corey Haines (02:56)
What? I can't
ask it before he cut out again.
Nick Loudon (03:00)
Okay, good. All right, let's go. Okay. Question one. What is meconium?
Corey Haines (03:08)
Dude.
It's every time you start to say the word, that's when it just say the word.
Nick Loudon (03:12)
What?
I- I- Meconium.
Zstvns (03:20)
Here, me,
yeah, what is Meconium?
Corey Haines (03:23)
Meconium.
It's obviously something that comes out of a woman's vagina.
Zstvns (03:27)
Yeah, he has no freaking clue
what it is, dude.
Corey Haines (03:32)
Meconium is the part of the baby's umbilical cord attached to the uterus. No, no, no, that's in the placenta.
Zstvns (03:43)
Stop.
Stop.
Nick Loudon (03:47)
No, let him keep
going, let him keep going. I wanna know what he thinks.
Corey Haines (03:49)
What?
Meconium? Huh? No, maybe it's, I'm going to, okay, how about this? I'm to go with it's the kind of slimy substance when the baby's in the uterus, then like they come out and they're covered in it and that kind of dries. That's what it is.
Nick Loudon (03:53)
Do you give up?
Zstvns (03:55)
Yeah.
Nick Loudon (04:12)
Okay, go ahead Zach
Zstvns (04:14)
Meconium is the first fecal expulsion from a baby. It's this like black, tarry, poop that comes out.
Nick Loudon (04:22)
first poop.
Corey Haines (04:28)
I was close.
Nick Loudon (04:30)
dude, this is great. Yeah. Okay. Next one. What are Braxton Hicks contractions?
Zstvns (04:32)
You got closer, but okay, next one. see.
Corey Haines (04:43)
and Hicks they sound like Gen Z names for kids
Nick Loudon (04:47)
Braxton Hicks.
Zstvns (04:47)
Braxton,
Braxton Hicks.
Corey Haines (04:51)
Say it one more time, Braxton Hicks what?
Zstvns (04:55)
What are Braxton Hicks contractions?
Nick Loudon (04:55)
contractions.
Corey Haines (04:58)
Braxton Hicks contractions are when your contractions are longer than 10 seconds in length.
Nick Loudon (05:12)
He's just making everything up.
Zstvns (05:17)
I mean, he's
technically not wrong.
Nick Loudon (05:21)
well no because no that's not like the defining trait of bracton hicks ⁓
Zstvns (05:29)
Braxton Hex contractions are, pseudo contractions. It's like, you feel like you're having labor pains, but you're not. They come on way too early.
Corey Haines (05:36)
Like when you eat a burrito and then you're trying to poop it out.
Nick Loudon (05:39)
They're like practice.
Corey Haines (05:41)
Okay, I see.
Zstvns (05:42)
A
little bit.
Nick Loudon (05:44)
No, they're like practice they happen like a couple weeks before ⁓ Okay, and Zach you have to be honest when you don't know the answer to one Okay, if there's any you don't know the answer to it, you know, I just want to see like what things actually dads are supposed to know Okay next one
Zstvns (05:47)
Yeah.
Corey Haines (05:48)
I see.
Zstvns (06:00)
But bear in mind
though, I'm like autistic with some of the stuff that I recall. ⁓
Nick Loudon (06:04)
That's true. That's
true. You are super autistic. I do know that. Okay. The next one. What is the ring of fire?
Corey Haines (06:15)
the ring of fire is when it isn't it when your vaginal opening is ripping when the baby's coming out.
Nick Loudon (06:19)
huh.
Kinda?
stack do you know?
Zstvns (06:30)
I actually don't remember that one. I don't think we went over that.
Nick Loudon (06:33)
It might be just for people that have their baby at home. It's term used to describe when the baby is crowning. So when the baby starts to crown and their head starts to come out of the spot, it feels like it's a ring of fire is what is described. My wife has told me it's a ring of fire. You did pretty good. ⁓ Okay, next question. What is the mucus plug?
Corey Haines (06:41)
yeah. Yeah.
Zstvns (06:45)
huh.
Corey Haines (06:48)
I nailed that one.
Zstvns (06:59)
Hmm
Corey Haines (07:01)
THE mucus plug.
Zstvns (07:03)
Mm.
Nick Loudon (07:06)
That's B. Well, or A. What is A, mucus plug? But B is fine.
Corey Haines (07:12)
A Mikas plug is when a baby, a baby's snot is like, can't come out and you have to suck it out with one of those little like things.
Zstvns (07:25)
aspirators.
Nick Loudon (07:27)
I can't wait to show this to Brittany later. It's like, sorry. Zach, what's a mucus plug?
Zstvns (07:35)
The mucus plug, it's a super thick mucus membrane that ⁓ basically keeps the amniotic sac inside of the uterus. It's like a, it's a plug for the hoo-ha on the in, like at the cervix.
Nick Loudon (07:50)
Yeah.
Corey Haines (07:50)
Why
is it mucus?
Zstvns (07:55)
because it's what your body has,
Nick Loudon (07:56)
It's like a
seal and like it's like a seal that holds the spot. And so then like, you know, a couple of days before or a day of there's like this big snot bubble ball that comes out before birth starts. Okay, good job. What? Okay, next question. What is the afterbirth?
Corey Haines (08:10)
Mike Goss
⁓ the afterbirth. ⁓ it's, ⁓ it's all the other stuff in the uterus that comes out after the birth.
Nick Loudon (08:34)
What other stuff? What else is in there?
Zstvns (08:35)
Good job.
Corey Haines (08:39)
⁓
Nick Loudon (08:40)
What else is in there?
Corey Haines (08:43)
Well, we've already gotten rid of the mucus plug and the placenta and other stuff and book. ⁓ it's the placenta. Okay. Okay. Yeah. I know it came out after I was just, I thought like that was a given that that was already out.
Nick Loudon (08:51)
It's the placenta dude. The placenta comes out after. I mean, technically you did get.
Zstvns (08:52)
It's just a placenta. Yeah, it's just a placenta.
Nick Loudon (09:03)
No, comes out after, like it's like, it has to also be birthed just like the baby does. Just so you know.
Zstvns (09:06)
Post Baby.
Corey Haines (09:09)
It does, it doesn't just come out with the baby.
Nick Loudon (09:14)
Now, sometimes it comes out like minutes after.
Zstvns (09:14)
No, cause the baby, the baby breaks through
breaks through the placenta and then everything else comes out. It's like, there's this thing called the, I'll save it. I mean, is the tree, well, I was going to say there's like this thing called the tree of life, which is like, you know, the spot where the egg attached to the uterus and it has like all these branches from veins and other stuff that come out of it. And then when that falls off, there's like,
Corey Haines (09:31)
See you there.
Right. And people eat it.
Nick Loudon (09:42)
they do.
Zstvns (09:42)
People do, people do eat it, but there's like, it's like a hole in the Udrin wall and like it eventually scabs over on the inside. It's crazy, but it's like, it's like the only part that's thick. It's weird looking, man. It's scary. It's like alien.
Corey Haines (09:48)
Mmm.
Nick Loudon (09:58)
I'm,
this is so great. I love doing this to you. Corey, what does it mean if a baby is a breach?
Corey Haines (10:10)
it's when he's upside down. Wait. Yeah. Yeah. Ousside down.
Nick Loudon (10:14)
Alright, where? Like before, after?
Corey Haines (10:20)
Before birth. Yeah, like it's supposed like it's feet first, right? Or if it's faced up.
Nick Loudon (10:22)
You
Here's its butt first.
Corey Haines (10:31)
What first? How do they get through? No, it's when they're crowding. yeah, yeah, when they're... Yeah, okay. Yeah, exactly. Upside down.
Nick Loudon (10:33)
Like when you're the head is supposed to be down. It's when the head is up
Corey Haines (10:42)
Nailed it. Baby stuff is easy.
Nick Loudon (10:42)
Sorry Zach,
pre-answered that. I thought that was a gimme. I thought you had that, problem. Okay, what is a VBAC? ⁓
Zstvns (10:46)
It's a one. Yeah, it's a good one.
Corey Haines (10:54)
VBAC is.
Nick Loudon (10:57)
This is an acronym. VBAC.
Corey Haines (11:02)
it's an acronym.
It's the close cousin to the HVAC, which powers the internal cooling system of the baby in the uterus.
Nick Loudon (11:10)
You
There you go, you're on the right track.
Corey Haines (11:14)
Bye.
Really? VBAC has gotta be, ⁓ let's see, it's an acronym. Yeah, it's gotta be like vaginal, obviously for V, vaginal, breach, adjacent.
Nick Loudon (11:20)
HVAC. No.
Just take a stab at the acronym, you can do it.
you
Corey Haines (11:41)
Corral. Coral area. I don't know.
Nick Loudon (11:44)
You
Good try. No, it is not that. Zach, do know what a VBAC is?
Zstvns (11:52)
I didn't actually, but I looked at, I've never heard it referred to that. This also, this was something that never came up because Harper was born naturally, so I guess it wouldn't have been a, I think it came up, but it's a vaginal birth after caesarean.
Nick Loudon (11:58)
really?
So if you have a C-section and you wanna have a VBAC next time, you wanna have a vaginal birth even though you had one, because it's like more riskier, whatever. But.
Corey Haines (12:20)
It's like you run it back through the vagina
this time.
Nick Loudon (12:24)
Yes, yeah, VBAC, baby. Let's go back to the V.
Zstvns (12:26)
You realize all
of these are going to have to be like, you know, asterisk and all that, like when we're making captions, cause LinkedIn will flag it. But anyway, keep going.
Nick Loudon (12:31)
Oops, yeah, we can't how many
Corey Haines (12:33)
Dude, yeah, we're.
Nick Loudon (12:36)
times can we say vaginal?
Corey Haines (12:38)
I know, this is not gonna fly on YouTube.
Nick Loudon (12:40)
You
sure it will. Yeah, so it's not a vaginal breach adjacent corollary, as you guessed, but good try. Okay, last one.
Corey Haines (12:54)
I got one out of four.
Nick Loudon (12:58)
Yeah, that's pretty good. Why do newborns get the vitamin K shot?
Corey Haines (13:05)
⁓ vitamin K is potassium and they must not have had any source of potassium in the uterus or wait, vitamin K, it's a shot. They get a vitamin K shot.
Nick Loudon (13:27)
Mm-hmm.
Corey Haines (13:30)
Huh. Yeah, because they were obviously deficient of vitamin K. There, nailed it.
Nick Loudon (13:32)
Well, they, they, yeah.
Okay, but what does it do?
Zstvns (13:42)
Dude, that's not fair.
Corey Haines (13:43)
it gives them vitamin K.
Nick Loudon (13:47)
You don't know what it does?
Corey Haines (13:49)
potassium helps your muscles to not cramp.
Zstvns (13:49)
I mean, like...
Nick Loudon (13:54)
Okay. Well, okay. I thought this was a fair question, okay? Because I was like, what is it?
Zstvns (13:58)
I think, well, I'd look, so when they
told, when they went through that part with us, were like, yeah, yeah, just get vitamin K. I said, all right. I mean, they probably don't get a lot of things that they would need living in the non-utero, so.
Nick Loudon (14:15)
Dude,
you're just totally brainwashed, dude, by the medical world. I'm just kidding. ⁓ Vitamin K is so that the baby's ⁓ blood clots properly. like, if they get a cut, like right when they come out, their blood doesn't clot very well, so it just like pours out. So like, if your kid's gonna get like a circumcision or whatever, and you don't have a vitamin K shot, they'll just bleed too much. Yeah, exactly. So, fun fact. That's why they do the vitamin K shot.
Corey Haines (14:32)
Hmm.
Zstvns (14:38)
bleed out.
Corey Haines (14:41)
they could bleed out through their foreskin.
Nick Loudon (14:46)
You I don't know. So anyway, think you failed.
Corey Haines (14:49)
That's crazy.
Zstvns (14:53)
Well, Corey's Yeah, you failed.
It was bad. It's probably the worst score on a test you've ever gotten.
Nick Loudon (15:03)
Yeah.
Corey Haines (15:03)
Yeah,
but wouldn't it be even weirder if I happen to know all that knowledge even though I don't have a child?
Zstvns (15:13)
Well, considering how many, I feel like a lot of those things I actually knew because I was A, the oldest of all my cousins and my siblings, and then two, I had a lot of friends who had already had kids before I did. So, yeah, I know what Braxton says, and I know what I've heard about a lot of that stuff.
Nick Loudon (15:14)
I don't know.
Corey Haines (15:26)
Hold on.
Nick Loudon (15:33)
To be fair, I didn't know what any of this was. You know, I had no idea. So I think that it's pretty much fine that Corey doesn't know any of this. didn't know. He got after birth, I guess, if you want to give it to him, even though he didn't say it was the placenta. And he got breach, which was good. And that is it. I don't think I knew any.
Zstvns (15:41)
You didn't know any of them?
No, but you said you didn't know any of them.
Nick Loudon (16:02)
I don't think I knew any of these before we before we were pregnant and like went through like a birthing class and stuff. So I think you did a good job, Corey. Proud of you.
Corey Haines (16:11)
Thanks. Appreciate
it.
Nick Loudon (16:14)
You're ready. Okay. Someone get this man pregnant.
Corey Haines (16:18)
Now I know everything I need to know about having a baby.
Nick Loudon (16:20)
Okay, let's wrap it up.
Zstvns (16:23)
Yeah.
Nick Loudon (16:25)
Yeah, all the fun stuff. Okay.
Zstvns (16:26)
Let's make ourselves
just a little bit more cancelable, please.
Nick Loudon (16:29)
Yeah. Thank you for entertaining my quiz and thanks for joining the break room. We will see you on the next episode where we test something else about Corey. Okay. Bye bye.