Try Tank Podcast

In this episode, Fr Lorenzo Lebrija and Dr. Josh Packard discuss the transition of TryTank from an experimental research laboratory to an applied research institute. They explore the importance of data-driven research in understanding faith communities, particularly focusing on the role of sacred listening and the challenges of faith transmission among young adults. The conversation emphasizes the need for churches to adapt to changing dynamics and leverage research to inform action, ultimately aiming to recognize and harness God's abundance in their communities.
 
Josh Packard, Ph.D.
Dr. Josh Packard is the co-founder of Future of Faith and one of the foremost experts in the spiritual lives of American youth and religious trends in the United States. He is an accomplished researcher in the sociology of religion and new forms of religious expression. He has authored numerous books and articles in both popular and academic outlets including Church Refugees: Sociologists reveal why people are DONE with church but not their faith and Meaning Making: 8 Values That Drive America’s Newest Generations
 
Josh was previously a professor, founding Executive Director of Springtide Research Institute and Vice President of Strategy with the National Catholic Educational Association.  He has a B.A. in English from Texas Lutheran University and Ph.D. in Sociology from Vanderbilt University.
 
He lives in Greeley, Colorado with his wife and teenage son where he is quickly becoming the third best golfer in his family of three.
 
Website: www.futureoffaith.org 
LinkedIn: https://www.linkedin.com/in/joshpackard/ 
Twitter: @drjoshpackard

Creators and Guests

LL
Host
Lorenzo Lebrija
Try Tank
LR
Producer
Loren Richmond Jr.
Resonate Media

What is Try Tank Podcast?

The Try Tank Podcast is about innovation and the church

>> Father Lorenz Lebrija: From Try Tank Experimental Laboratory. This

is the Try Tank podcast, where we talk

about all things related to innovation in the

church. I'm Father Lorenz la Brija. Thank

you for joining us,

and welcome to the Try Tank podcast. Father Lorenzo Lebrija

Breja, with you here, I'm gonna take a little bit longer in

today's introduction just because I need to explain

something that I will mention in the program a little bit

later that I don't think I've ever explained out to you all. But,

uh, today, this is episode zero two one.

Episode 21 on becoming a research

institute. Because Try Tank became a research institute as of

January of this year. And our

guest is our research director. We partnered, uh,

with Future of Faith, which is an organization that

is out there, and we partner with them. And,

uh, doctor Josh Packard, who is one of the co

founders of Research of, uh, future of faith, became

our research director, and that's who I will

be speaking with today. And let me tell you a little bit about Doctor

Packard. He is, of course, the co founder of Future of Faith and one of

the foremost experts in the lives of american

youth and religious trends in the United States.

He is an accomplished researcher in sociology of

religion and new forms of religious

expression. He has authored numerous books and

articles in both popular and academic outlets, including

church refugees. It's a great book, by the way. Church

refugees sociologists reveal

why people are done with church, but not

their faith and meaning, making eight

values that drive America's newest

generations. Josh was previously a professor,

founding executive director of Springtide Research

Institute, and vice president of strategy with the

National Catholic Education association. He

lives in Colorado, Greeley, Colorado, with his wife and teenage son. You'll

hear about that when we speak. Actually,

in today's program, we're going to talk a lot

about why we made this change at Try Tank. What

does it mean for Try Tank? What does it mean for the work that we do?

We'll also talk about future of faith and the work they're doing,

particularly in the area of sacred listening, which is

incredible work that they're doing, uh, and just well

worth your time. Um, and

in all of that, though, one of the things that you're going to note that we

will say, and I think I'm the one who says it in passing, is

tritanks path to purpose.

What that basically means, our path to purpose, is

our methodology, how we do the work here at Tritex. Right.

It begins with this idea that may come up. Ah,

an article or something, or another study that

says you should look deeper into something else. The first thing

that we do, step number one is we pilot or we ideate.

We figure out, what is this? What would it look like out there?

Uh, can we collaborate with someone in doing this? So sometimes we'll just do a

quick little experiment, or we may put a focus group together just to

find out some more. Then we sort of yield, if

you will. We do a little pause and we say, okay, what have we found

out here? Is there something here to go deeper into?

Is there an opportunity for research? If we

find out something, would it make a difference?

And so is there funding available for this?

For research costs money. So then we go to step number

two. If we decide to go forward, which is

the research, we actually do research, and

we try to find external funding for

it. Uh, and once we have the research back, then

we look at what we have found, and we say, is there

a missional case for this?

Uh, is there something,

the old way of saying it would be, is there a there

there for the good of the church?

And this is where we also can go outside to try to

find bigger research dollars that can

help us do larger research, or how would we do

it? But most importantly for us, it's also where we

begin to look at what are the actions that we can take

here. Tritank. Uh, for those of you that have been following our

work, we're all about research that leads to

action. We are about being out in the world. We're not just a think

tank. We're a Try Tank. So we will then, step number,

um, three, prototype and design. And step four, we'll actually

go out and experiment. We will take the data that we found,

and we will experiment out in the field to see, are

there points of intervention that we could do that would

actually perhaps make a difference? And

after we do that, once again, we yield and we say,

what have we found here? Uh, and

the most, most of the time, that sort of will be the

end of us, because we're all about

proof of concept, and as we do the research, we do experimentation.

And then the fifth step would be, is there a way

to scale, replicate, or disseminate

the information that we have gathered here? That's our path

to purpose, is what we call that. So it is about

taking and doing good research, but

also research that leads to

action. So that's important for you to know as we go

into this podcast. I hope you like it. It's a great conversation.

Here we go.

And Doctor Josh Packard. Welcome to the

Try Tank podcast.

>> Josh Packard: Hey, thank you for having me. It's glad to be here.

>> Father Lorenz Lebrija: So, um, you know, today's episode is

called on being a research institute.

This past January of 2024, Try Tank went from

being an experimental research laboratory to

becoming research, uh, institute. The better term,

I think, would be an applied research institute, because we still go

out and experiment with it. But I think for people that may

not know what that means or why that makes a

difference. Um, tell us a little

bit about how you see it, why it's important that tritech made this

move, made this pivot.

>> Josh Packard: Well, I think for me, it's a little bit

about legitimacy, I guess, but mostly it's

about, um, rigor and

sophistication. It's nice to

have an idea. It's nice if that idea can be rooted

in some sort of empirical

reality. I say this in an era

when it feels like so m many of the ideas that I hear from people are

not rooted in any reality, empirical or otherwise.

Um, but even then,

you run into some real limitations. So if you're not sort

of, you know, if you're not collecting your own data, if you're. If you're

not able to ask your own questions,

then you're sort of limited to the way that other people see the

world. And, you know, through our conversations at least, or into it,

it felt like, you know, you were increasingly seeing the

world in a slightly adjacent way. You're having

a unique viewpoint, um, on what

was happening, uh, in the church world, in the world of faith, and

wanting to ask some different questions. And I'm not,

like a person as a researcher. I'm still not a person who would advocate

that, like, everybody should have a research arm, or certainly

not a whole research center or rebrand themselves, uh,

because I think there's a lot of really great work out there. But

in those cases where increasingly the existing work

just doesn't give you the footing that you need to be

credible with the experiments and the interventions that you want to create,

then. Then I think you have to look very honestly and say, yeah,

maybe we do need to be able to do

on behalf of our own work, and for others,

like, who want the same approach, we need to be able to add a research

element. So I think, again, I think

research is really important. I am a researcher, uh,

but I'm not one of these people who thinks it's

the answer to every single question in the world. In

this case, I think it's incredibly useful because of how

honed tri tanks, uh, work is on the

design, thinking and action side of it,

I think.

>> Father Lorenz Lebrija: That you bring up a great point. We, for the first

five and a half years or so of Try Tank, we were working

using data, because I've always really, uh,

gone, and the experiments are generally based

on data or something that we find, but

it's always been secondhand

that we're getting it. And particularly

to the point that you just made. The

information we get, for example, from barna or pew or

Gallup, right. They're not specific to sort of

the mainline denomination that we are. So.

And in this case, when I say we, I'm talking about like

the Episcopal, the Episcopalians, the Lutherans, the,

uh, uh, Presbyterians, uh, because Barna

tends to be much more evangelical, pew tends to be much more

general. Uh, so we

wanted data that spoke about, about

our people that we could actually, again, are what we call

our path to purpose, which is we take the data and we're able

to turn it into something, an intervention that might, might actually

move some needles. Um, so, actually.

So let's go back here for a moment. Uh, tell us about

yourself. It's like the dating game,

Josh. Tell us a little bit about yourself.

>> Josh Packard: Well, I mean, that, that is a big part, at

least professionally, of who I am. I mean, the,

you know, we were not like, ah, at future of faith. Like, we were not

setting out to try and like, let's see if we can find a, you

know, some entity to become a research partner of and,

you know, a place where I could be the research director. It was that

I have always, you know, whether

from the time I became, you know, went into graduate school and became a

professor, all the way up to now, my career, I've been saying that I want to do

work. That is, I want to do research that's useful, not

interesting, hopefully. Um, we're doing both

things, you know, feed two birds in one scone sort

of situation. Um, you know,

I'd like for it to be, but if I had to pick,

if somebody was like, well, look, you can do this work, it'll be really useful, but it'd

be really boring. I would do

that, but I wouldn't take the other.

I will never take the other. Or somebody promises me some really

interesting research that isn't useful. Um, I

think I always found that.

>> Father Lorenz Lebrija: Interesting, that people would come up, and this is the example

I give. People imagine that you're in a presentation, someone's like going, slide,

slide, slide of the data, and one of the slides says,

like, um, turns out that seven out of ten people want

to talk about God at Starbucks, and then they just go to the next

slide, and I'm like, this is where Lorenzo's tri type branch comes

in. Like, no, no, stop. We need to go to Starbucks right

now and see whether or not this works. And what does that mean? How

can we use this for the betterment of the church? Right. That's sort

of our, uh, you know, our research that

leads to action is.

>> Josh Packard: The researcher who is

focused on being useful and not interesting. Wouldn't you

know, I think that's where you and I meet is like, I wouldn't have

only asked that question in the first place. Like, we would have been

even on the research before we even got to the experimentation

side. On the research side, we wouldn't have

ever collected just one data point that

we would have a lot more context around that, you know, a lot more. We

would have been asking questions from the beginning that could lead to action or

intervention, um, ah, at the end. And it's.

You just, when you do that, you ask a different set of questions,

you think about the world a little bit differently. And I think

it's sometimes small, but really critical difference. And so that's

been, you know, that focus

on application has run throughout my

professional sensibilities now. I have not always had the ability to do it.

So, you know, I'm not, uh, I don't work in a

denominational setting. I've never worked at a church before. All my

research and scholarly work has been,

um, in the field of religion for the most part. But it's not.

I would be like a fraud, you know, if I were like, trying to tell you how to do

ministry. Um, and so it's not.

There are real limits to what I can do just by myself on that side.

It's part of the reason why I like this connection so much.

>> Father Lorenz Lebrija: And I think part of what it also does for Try Tank

overall, uh, is by having.

Because every time that I come to you and say, hey, Josh, I want to

study this, and you created this

wonderful framework that I use now. It just becomes.

Has become part of the way that I think, which I think helps

clarify both my thinking and what we're trying to do

here, which is, I want to know. Blank.

So that. Blank. Right. And so for us at Try Tank

is, I want to know. One of the studies that

we're launching right now is about faith formation. I want to know

whether the congregations that double down on faith formation

are more vital and growing so that

we can share that with the world, right. So that we can figure out where

are exactly within there. Are there changes happening

so that we can tell us and move some needles, right. I think

as our resources become more scarce,

as the world is changing rapidly

around us, uh, the more we

have actionable data, the

better decisions we'll be able to make.

But going back to. So you were in

academia. Uh, uh, you

also were with a large, uh, research

company. Tell us a little bit about you.

>> Josh Packard: Yeah, um, left academia. I loved higher ed.

It's the only job I ever tried to get, uh,

1st, 1st gen college student. It was amazing to me, still is

amazing to me that I have a PhD and

anybody ever hired me, let alone two places, as a

professor. When I sit and think about it, it's

weird, um, left higher ed

though, because, you know, I just, it was,

if I had a million lives to live, I would have been happy to do that for one of

them. But there are other things I was interested in doing. I had

the opportunity to go and start springtide research institute, focus on

religion and faith, uh, among young people. Washington

was thrilled to get that opportunity and be the executive director there,

uh, after, uh,

and then a brief stint as, um, the,

what was my official title as executive vice president of

strategy and operations, uh, for. I know,

right, that's fancy at the national, ah, Catholic

Educational association, which was really an interesting insight to try

and help the, that's the professional association

for all the catholic schools in the country, um,

and to help them think through the changes

that are coming for them, just like they're coming to the rest of the church. More and more of their

students are not catholic. You know, how do you do faith formation

in a setting where you can't assume a working knowledge of,

um, um, the tradition anymore? What does that

mean for teachers and formers and stuff like that, and love that

and probably would have been happy to stay there. But this,

uh, uh, we kept, my co founder and I at

Future of faith, kept really coming around to this idea that the

future of faith really is rooted in relationships and

relationships that are sent have listening as a central

component. And what could we bring to

that conversation? People don't trust institutions in an era

of misinformation. All they trust are relationships

that they have with people they know. How do we do ministry?

How could we bring some sociological tools to that? And so that's what we do at future of

faith. And uh, of course, wrapped up in that is a lot of

research, um, to try and,

uh, not just build something on an idea but build something

that's, you know, rooted in

fact. Um, and some empirical evidence.

The. So that's. I mean, you know,

personally live in Colorado, have a 14 year old watching, you

know, trying to do our best as parents. Uh, my wife

works at a local parachurch ministry here and

trauma informed ministry program that she built.

Um, I don't know that either of us ever. We could never have said

that this is where we would end up, that we both end up working in some sort of ministry or

ministry adjacent fields. But here we are.

>> Father Lorenz Lebrija: That's the holy spirit for you at work, actually. And

actually, one of the great. I do love future of faith and the work that

you're all doing there when you're not doing Try Tank work, when you're doing that

work. Uh, but let's talk a little bit about sacred

listening and the tools that you all are building. We

are, uh. I don't know which came first,

actually. I was trying to think about this earlier today. Was it that we

decided to join up with and partner

with the. With the sacred listening project

or whether or not I had already asked you to come in

and also be our research partner and our research director in

this?

>> Josh Packard: Yeah, they sort of emerge at the same time. Right. And I don't think of these as

separate. I mean, I very much think of the work we're doing at Try Tank as related, for sure.

>> Father Lorenz Lebrija: Oh, absolutely. But so for someone who

hasn't heard of sacred listening, and all the

Try Tank subscribers, uh, to our

newsletter are, I'm going to share with them one of your

newsletters, uh, so that they can also see, because I really. You're

absolutely right. They overlap a lot. And the work that you're all

doing in sacred listening, the church is

relational. When we're not relational, we're doing it wrong.

>> Josh Packard: Well, that is

a bold claim, Lorenzo.

>> Father Lorenz Lebrija: I will stand by that claim. Uh, and I think that

that's part of the reason why sometimes,

um, why digital church, for example,

I don't think will ever approximate what we're able

to do in a physical setting in church.

So tell us about sacred listening and what are the tools that

you're building and how you're spreading that into the world? Because

I think, actually, I don't know if I've ever said this to you, but I think you and Megan have

taken a leap of faith by saying, this is

important to the world, this particular

part of sacred listening, and we're going

to leave our jobs to go do this, to go and

just share this with the world, uh, as sort of

profits of listening and being in relationship.

>> Josh Packard: Yeah, thank you. Um, that is how it feels, like a

leap of faith.

>> Father Lorenz Lebrija: Um.

>> Josh Packard: Ah, so our central. We started from

this place of trying to take the data very seriously that say

that the only real source of

trust right now among people is interpersonal.

For about 50 years, trust has been declining in institutions

and in those institutional leaders. There's lots of really great data about

that. That's a, you know, it's a whole presentation for a different day.

But the, the call then for us came like,

well, what if that was ours to try and help solve, you

know? Because I think the real crux of that question

becomes, um, or the

implication of that question becomes like, well, how do I do relational

ministry like that, if I have, you know, 300, 500,

a thousand people in my congregation?

Relationships famously don't scale.

And except that we started wondering, like, well, what

if. What if we tried to get, you know, what if we tried to build a system

that, that did scale and that led us to this model

of, um, sacred

listening. And it's, it's really three parts. There's a theological component,

which is that I think you have to start with this posture of imago dei

that you're having. It every, every conversation is an

opportunity to have an encounter with God, you know, manifest

here, um, on earth. And that's really

critical. And if you don't think, you know, if you don't start from that

point, then I don't think that you can take. You end up

not thinking that the interaction is all that important.

Um, the second thing is a little bit of communicate. We realized

people did need some. Some way to think about the

actual interpersonal skills of listening. And so that we draw from

some communication theory to talk about alignment, that you have to put. You

have to position yourself as a listener in a way that makes the person

who is talking feel heard. Um, that

requires a certain level of empathy and a cultural

knowledge about their background and where they come from. And

whether you're in a digital space or an in person, you just have to be a little

bit aware of your surroundings. Um,

and then there's a sociological component. It's the third part of the

model. And that, for us, is really about

gathering some information in a very systematic

way so you can see some patterns. And what I

mean by that is that we know you can't have, you

know, you can't have 300 cups of coffee a week

with people, but you can have ten. Um,

so you can do relational ministry with 300 people,

if you know which ten need you this week. But the only way you can

do that is if you're gathering information, tracking it in

some way, looking for patterns. And so we build, are these sacred listening tools

on our website, um, that you can download for free or

whatever. You can see some examples of how to do it. I think the ones that we build

are probably, like, they're well intended. I think they're awesome. But I

also recognize that probably what's most valuable is

to take that theory, see an example of how it could be applied, and

build your own for your own context. Um, this is not

rocket science. It's really just us trying to figure out a

way to sort of scale those relationships. And we know other people do it.

We know fundraisers do it, we know salespeople do it, we know community

organizers do it. Other fields have figured out how to do this.

Now, what we're doing in ministry is not transactional, it's

transformational. So we have to figure out a way to do it in a ministry way.

Like, fundraisers are not starting from a position of

day. Um, I don't think

you've been one.

>> Father Lorenz Lebrija: That's all they see, dollar bills.

>> Josh Packard: So I do. I think that that fundamentally changes some

things. Um, but still, I think we can

do this. And that's been. And that theory of sacred

listening is not just present in the tools that we build, but it's

present in the way that we approach research, um, both

for the project of listening, over it,

future, um, of faith, but even in the ways that we, uh,

approach our research here at

Try Tank, which is not just the straight up, kind of white

coated, uh, objective arm's

length, you know, point a, point b, and what happened in between,

but really, what does it mean to immerse yourself and listen to the people

that are having some kind of experience and what can we learn from it?

>> Father Lorenz Lebrija: And I really do think that, you

know, I. I think this is the first time I hear you

compare it to, like, salespeople and fundraisers

already sort of do this. And you would think that the one

that would get that

naturally would be sort of the. The ones that are called to

be with people, right? The ministers who are out there, who are

supposed to really be that. But

my question to that is, I wonder how much

of it is not just one intentionality that

you have to. This is now a priority for, hm, me as your

pastor, right, in this congregation, as your rector. Um,

I'm going to do sacred listening, and I'm going to

infuse that into everything that we do. So that, to

your point, I know, or as best as I

can, who are the ten people that I need to have coffee with this

week? Who are the ones that I need to reach out to this week just to sort of follow

up with? Uh, even if I have

150, I think that's still the number, right?

150 is the maximum number of relationships that one person can

hold. But whatever the number might be, right?

>> Josh Packard: Oh, no, it's way less for one person. I mean, it's. I mean, at

any important level, without. Without just in your own,

like, most of us walk around with like 15.

>> Father Lorenz Lebrija: Yeah, no, this is very true. Very true.

>> Josh Packard: Uh.

>> Father Lorenz Lebrija: And I like the, you know, even as you were talking, this

is, this is. This is what happens, ladies and gentlemen,

when Lorenzo and Josh get together. He'll say some, some

data points, and Lawrence will be like, oh, I think we could do an experiment with

that. And I think we can bring an AI to do this and to

do that and to help us do this, but, you know, to create

it for your own context. And you're absolutely right.

Uh, I certainly do hope this is why

we. I wanted us to share your newsletter. I want

people to be following your work, because, as you say, it's not rocket

science. And I think if someone just is intentional in

their work and wanting to do this, if

they sort of learn how you all do

it, your framework, and then they

contextualize it for themselves, they could come up with something. Even if you

have 29 people in your congregation

on, uh, a Sunday, or even if you're not ordained.

Um, the largest number, the

greatest growth in congregations in the episcopal church are lay

led congregations. And so being able to equip

lay leaders also with the opportunity to

be sort of present to each other, this

is the theology of being with that Sam Wells,

uh, talks about all the time. So let's talk

a little bit about, um, the work we're doing

at Try Tank. Our four areas of focus right now

are artificial intelligence, faith formation, young

adult families, and latino ministry. And

in particular, and in all of those, now that we have a research arm,

of course, we're trying to do research, uh, on all of

them. Uh, but the one that we've actually, we partnered together

with the Lutherans and with the Presbyterians to do

something in is the young adult families or young adult

parents. Um, and

the high level in that, uh,

we don't need to go into specifics of the percentages or anything like

that. But as you, as a sociologist, when you look

at that data that comes back. Right. The question that we set

out asking today

was, uh, when we. Not today,

when we did, when we launched the survey was,

what are, what's happening

to faith transmission when nuns get together with other

nuns and have kids? And I'm not talking about the roman Catholic nuns with

habits, but the n o n e s, what happens

to faith transmission? And the news wasn't good,

right.

>> Josh Packard: Well, I think, I mean, I mean, it's

great you can make that jump.

>> Father Lorenz Lebrija: When Lorenzo looks at it. Don't forget, Lorenzo sees bad news as opportunities.

There's always, God's abundance is in there somewhere.

But if we were to just present the data to people, they'd be

like.

>> Josh Packard: Oh, yeah, I think a lot of

people would. But the, you know, as,

as a researcher, we.

I'm not the one who's going to say this is good or bad.

Um, the, I think that inter, that kind of

interpretation is left, is better left to the people who are actually

going to be responsible for doing something with it. Now what? So

when I look at that data, what I think is like, oh, very clearly

it's telling us that something different is happening here.

And in particular, like, uh, faith transmission. What

we found from the data, faith transmission is not going to happen

in the traditional ways. And by traditional, I mean at least the

last 50, 60, 70 years. And so that means that the models

that we've been largely relying on to do faith

transmission, um, or for faith

transmission probably aren't going to be very effective.

And, uh, what the second and third,

what I loved about this project and love about it still is that it's, there

are multiple iterations. I mean, it's survey interviews, survey. I mean,

there's, we get to keep going back and refining and asking

more. So not only is it clear that faith

transmission is not happening through those traditional

pathways, um, to the extent that it's,

that it's happening at all, it's that parents, you know, they want some

autonomy for their kids. They want them to be able to choose, but I don't think they

feel like the church is a resource in that regard.

Um, and, um, I'm not sure that they

even feel very equipped to make that happen at

home. Um, so that's the

dog in the fight that I have that I'll say is that the

research shows consistently that,

um, in order for a person to flourish, their

faith life has to be well considered, that the

worst thing that can happen is not in terms of human

flourishing, the worst thing that can happen is not

atheism the worst thing that can happen is that you're one

of these people who just says, like, I don't know, I don't think about that. I

never, like, I don't, you know, church is not. God is not

a thing I think about. Or, you know, I never really

contemplate why I'm here on earth. Those kinds of things. That's,

that's the worst, uh, you know, that's, that's the thing that's

less likely to doom you. And that's the thing that gets me

nervous like that. So if I'm going to make a judgment call, it is still

rooted in data, but I'll say, that's bad.

And I, and that feels like a place where a lot of these

nones parents, these nuns are leading,

potentially not through design, but just their default.

That's where they're, they're leading their kids.

>> Father Lorenz Lebrija: And what I find interesting in that, in that data and in

the statement you just made, right, that they don't, you call it a

well considered faith life. I find

that fascinating, because when we look

at what they want as outcomes, even for their kids.

>> Josh Packard: Yeah.

>> Father Lorenz Lebrija: What they want them to learn are literally

the things that the church is not only

equipped for, but you would look at it and be like,

wait, this is literally why the church exists.

To give character, to give meaning, to give all these

other things that they say they want for their

kids. And I see that as, uh, just, uh,

a massive disconnect between one or the other. I think,

again, that presents an opportunity for us. But

it's fascinating to me, and I think it also talks about.

So another one of the research

projects that's going to come about because of that is

this deeper study to look at,

uh, just how, how toxic is the

quote unquote brand? I did air quotes. You can't see them people, but I did do air

quotes right now about the brand church.

Because if people

want something and we have it,

and the moment they hear your church, they're like, I don't even care what you're

building, what you're showing, what are you offering?

You use the word church. So I have to turn away from it just

because it's ingrained in me that it's such a bad brand, as

it were, then we as a church

have to reconsider. Well, if our job is to transform

people's lives, how can we get to them

to tell them, no, we do offer these things that you're seeking, that

you want. It's just, it's fascinating to me

that a, uh, simpler example

would be, these people are hungry.

We have great food. Uh, I mean,

if we want to get all theological, I'd say we have the bread of eternal life, right? But

we have great food, they're hungry, and

they just refuse to even look at us.

And so what we need to do is figure a way of

showing them that it's not scary and figuring

out what is at the root of their. Why they're

so, why it's such a toxic brand to them and all these things.

But that's what I love about this also. And you

can tell me you've been doing research longer, obviously.

Uh, does it ever end? Because I've

noticed that as we continue to do these, uh,

studies, one study sort of opens up

more questions. It's like a rabbit hole, right? It's like

just going down. That brings up a question and that brings

up another question and another question.

>> Josh Packard: I mean, if it never ends or at least doesn't pause,

then you are this, like, man,

I'm going to sound like a jerk, but you, you end up being not just

an academic, but a navel gazing academic, you know, where like,

you are just sort of holed up in your own world. And

I, um. I think a lot of good can come from that.

I don't know that it's necessarily Tritank's mission.

Um, it certainly isn't mine. Um, I love those people.

I've used their work a lot. I've written some of those things.

Um, so it's not me saying that that's

always bad. I just mean that it is a particular kind of

thing. If you're always

writing that last section of every academic paper, which is

future studies, blah, blah, blah, and as

you're doing the future study, right, and that is just your

job is to produce knowledge and information. Okay? But I think what we're trying to do at

Tri tank here is not. No, it never ends, but it

does pause long enough so that we can inform some

kind of an action design, some sort of experiment

or intervention to then test out what we have

learned from the project. Um, I mean, you could

study, you know, we could have a line, uh, of inquiry at,

uh, Try Tank around faith formation forever. Yeah.

Uh, but it doesn't mean that we would always be in this holding

pattern. It means that our line of inquiry would look like, okay, we did a,

we did a chunk of things to learn stuff that nobody else

knows or nobody else has learned up to now. And now we're going to

try some stuff and that becomes near the assessment of that

thing becomes the next stage of the research, um, which may

lead to another round of national research or something like that. But, yeah,

we could keep chasing that, but we would always be sort

of interjecting action throughout the

process.

>> Father Lorenz Lebrija: Oh, yeah, no, I could. I mean, as much as I admire

your work and everything, I think I would be bored if I. If all I had

to do was just research, research and never get to do the

action, because it just. It just

comes very naturally to me to be like, oh,

again, if they're thinking about God at Starbucks, let's go

talk to them. Let's go. Let's go figure out, how do we.

How do we have that conversation with them? So, looking

forward, looking ahead. What excites you

about, uh, about the work? That.

And I asked this question. Let me. Let me be

fully open with this question in the sense of,

uh, there is a lot of anxiety in the church. The

numbers keep going down, uh, uh, for

all mainline denominations.

What sort of excites you within that. Within

that era where I call it the valley? And I keep

saying that the decisions we make in the valley now will determine when our

next peak is. And my hope is that

in 50 years, people look back and be, wow,

I'm glad they looked at this and they made these decisions, because we're a

stronger church. We might be smaller, but we'll be stronger.

We'll be more focused on Jesus. But I'm

curious, as you look ahead, what sort of excites you

about the studies that we're doing or possible studies in the future that we might

do? What excites you about the work?

>> Josh Packard: There's a really great book I, uh, talk about a

lot. Came out 2012, maybe, or something like

that from Nancy Emmerman, famous sociologist of religion called sacred

stories and spiritual tribes. And she wrote

in the, like, real early on, maybe even the intro to the book, she said,

in a time of significant change,

um, if we don't find as much religion in

the predictable places or in the predictable forms, we should not

assume that, uh, there's not as much religion in

the world. It's just not in those predictable places and in those predictable

forms. And, like, you know, Nancy

is a big proponent of this line of

scholastic inquiry called everyday or lived religion

and is great, and I recommend people to read her stuff, but

I get excited about this idea of, like, oh,

and for the last ten years, I've been animated by this. It's like, what are the

unpredictable places? Like, if religion is not showing up in the

unpredictable forms, but we shouldn't assume that it's

disappearing. Then where is it showing

up? You know, if the story of

people wanting something that the church, well, that at least

church leaders are uniquely equipped to offer,

um, you know, how do we. How do we

find where those two things can match if it can't happen in

institutions? Because people don't trust institutions. Like, well, then, like,

how do we leverage the power of institutions to do

non institutional things? I mean, these are the kinds of. But those are

the questions we get to ask at Tritenk, because it's a,

you know, try. I love the idea that, like, Try Tank is not

an, uh. It's. It's not like,

it's not like, well, here's the final answer. We do experiments.

Like, we get to, you know, like, here is the experiment

that we're going to run based on the research that we've done, and we're going to learn some

stuff. And so, essentially, I think of a lot of

the knowledge that we're gathering in the experiments that we're doing as

based around this idea of, like, what are the unconventional,

unpredictable places where people's faith lives

are showing up? And how can the church meet them there?

Um, in that space that gets me super animated.

>> Father Lorenz Lebrija: And to give a concrete example of that, uh,

and I don't know if I've told you the story or not, one time, my nephew came out to

visit me in California. Visit us in California. He

stayed on our couch. He borrowed my car. Then he went out

to the desert in San Bernardino to go see his

band. That was. The concert was beginning, like, at 09:00 at night,

and he was out there all day. He did the concert,

then he slept in the car, uh, out there in the desert. And then he came back the

next day, and I just. I was like, I just need to know

why on earth. This is a group. They're touring. They're going to

go by Florida. Why did you have to? It's like, oh, there's just something that

happens when you travel somewhere

to go visit someone or see something that's important

to you. I'm like, oh, he just went on a pilgrimage. And

then he's like, and then you wait there all day with people, and you

share your stories of the first time I heard this band,

it was like this. And then the whole day is just

people that share these interests. I'm like, oh, you form community.

And then he says, and then finally, you've had a couple of beers, you're with these people

that are your new best friends, and then all sudden, your group comes

on, and it just feels otherworldly. I'm like, oh, you

found transcendence, right. It's like, uh, he's

someone who doesn't go to church on Sundays, but he

definitely had a spiritual trip that

he made.

>> Josh Packard: He went to church in the desert.

>> Father Lorenz Lebrija: Exactly. So

that is exciting. And that's why this work at Try Tank

is, I think, so good and

cool. Um, any final

words, uh, for our listeners

as they're out there trekking and doing this work, and they're excited

by it as well. Any final words?

>> Josh Packard: Not so much final words, but it's a question, Loren. So, I mean,

you. Try Tank was doing good work in the

world, and you made the bold decision that you wanted to

add research. You want. You wanted to change, uh,

and do that. So I'm going to pitch the last thing back

to you, which was the first thing you asked me, which is why.

Why turn tritank into a center that has

not just experiments, but also a research

component?

>> Father Lorenz Lebrija: Oh. And that's all the time we have. Oh, look at the time. We

gotta go.

This is my part. No, um, actually, I

think what actually costed was

that we weren't we being Lorenzo

and the lama, right. Um, in the

experiments we were doing, we weren't, quote,

unquote, moving needles. We weren't doing systemic

change. And as the church is changing so

fast, I felt that we needed to

have more information so that we could

do better research, so that we could

do better experiments, so that we could

actually then impact the church more. Not in

a scary way, not in a we're going to change it way. I've been

in this job. I've been accused of killing the church and trying

to end Sundays. I've been accused of everything. Right?

So. But rather, so that we could actually. I

mean, if we're able to show, and this is, this will come out from one

of our, uh, one of our research projects, and then we go and

try it. If we're able to show that faith formation, the churches that

double down on faith formation are stronger, more

vital, and each actually show some numeric growth as

well, which is not the goal, by the way. The goal is not

numeric growth. The goal is to transform

people's lives as being a church. So if we're able

to show that that happens, then we can

show that to the world and be like, this is who we are. So let's focus

back on that. So as we're in this valley, if

we're able to prune out the things that aren't working, that

aren't, shouldn't be part of our focus, even though

they're good, even though they're great. And that's actually from the

moment we joined with you all and brought you on board,

I've been able to focus more of trite chance work. We only have four

focus areas as opposed to, I think when we first met, I had, like,

18.

>> Josh Packard: More than four. Yeah.

>> Father Lorenz Lebrija: So having four is good, and we might go down to three at some

point if we wrap up one of them, um,

and we'll find new ones and we'll just keep moving forward. So, yeah, that's what it was for

me, I think, is the wanting to have more.

A greater impact in the work that we're doing so that,

uh, because the church is changing fast, I see a lot

of people that are scared and

remember much to, uh, what this book that you

spoke about, sacred stories, book much like that. I

think the theological way that Try Tank has looked at

this for, at least for four or five years

now, is that ours is a God of

abundance, and God provides everything we

need to do the work we're called to do in the world right now. And if we

don't see that abundance, it's simply because we

don't recognize it. It's in the form we don't see

it. So I'm hopeful

that with deeper research, more legitimate,

sort of rigorous, uh, sociological research,

we will be able to say, here's some inflection points.

Here's where we can actually see. See God's abundance. Now let's

go after it.

>> Josh Packard: I love that. I love that. That's great.

>> Father Lorenz Lebrija: All right, Josh, thanks so much for joining us. I know

you're hitting the road again, just like me. Uh,

so thanks for joining us. It is

wonderful to have you be part of the. You and Megan to be part of the

Try Tank team, and I look forward to many years of

continued collaboration as we do, uh, more and

research same.

>> Josh Packard: It's very exciting.

>> Father Lorenz Lebrija: All right,

thanks for listening. Please subscribe and

be sure to leave a review. To learn more about

Try Tank, visit

triteank.org. be sure to sign

up for our monthly newsletter where you can keep up

with all of our experiments. The Try Tank

podcast is a production of Try Tank in association with

resonate Media. Try Tank is a joint

venture between Virginia Theological

Seminary and general theological

Seminary. Again, thanks for joining

us. I'm, um, Father Lorenzo la Briga. Until next

time. May God bless.