Subscribe
Share
Share
Embed
As a small business owner, you need to be a lot of things to make your business go—but you don't have to be a marketer alone. Join host Dave Charest, Director of Small Business Success at Constant Contact, and Kelsi Carter, Brand Production Coordinator, as they explore what it really takes to market your business. Even if marketing's not your thing! You'll hear from small business leaders just like you along with industry experts as they share their stories, challenges, and best advice to get real results. This is the Be a Marketer podcast! New episodes every Thursday!
Today on episode 47 of the be a marketer podcast, you'll hear from an owner who after 12 years in business was diagnosed as an adult with ADHD. This is the Be A Marketer podcast.
Intro Voice:Be a marketer.
Dave Charest:I'm your host, Dave Charest, director of small business success at Constant Contact. And I help small business owners like you make sense of online marketing. And on this podcast, we'll explore how to find the time to be a marketer. Remember friend, you can be a marketer. In a Constant Contact, we're here to help.
Dave Charest:Well, hello, friend, and thanks for joining me for another episode of the Be A Marketer podcast. Today's guest is Dave Delaney. He's a keynote speaker, author, and he offers workshops and communication consulting through his business, Futureforth. Now in 2023, after 12 years in business, Dave was diagnosed with attention deficit hyperactivity disorder, otherwise known as ADHD. Now not only did this diagnosis lead to lifestyle changes, but it also changed Dave's coping strategies as an entrepreneur and how he approaches his work.
Dave Charest:Today, Dave hosts a podcast called ADHD Wise Squirrels where he and his guest discuss and explore the coping mechanisms of late diagnosed adults. Now although Dave started his business in 2011, it was through a series of events starting in 2020 where he'd learned the most about himself as an entrepreneur and a person. Let's pick up the conversation there.
Dave Delaney:2020, we had the pandemic and, I mean, still around, but we had this global pandemic. Nobody knew exactly what was happening. It's pretty scary. And then we had civil unrest. We had political stuff going on that was pretty horrendous.
Dave Delaney:We had just so many things that seemed to be imploding, and 2020 was just such a mess that way. On top of that, in March of 2020, a tornado came through Nashville and destroyed my kids' school. So their school
Dave Delaney:is gone,
Dave Delaney:and neighboring businesses and homes are gone. And, like, whole areas are just wiped off the map. And that was pretty heavy for my family. So that period was pretty tough. Fast forward 3 more months, now we're talking May 2020 to the day, another storm came through.
Dave Delaney:And this time, it took down 10 of our trees or excuse me, 7 of our trees, put 10 holes in our roof, including, shishkebabbing my roof, attic, and the living room with a huge branch. And so because of that damage and the water damage and all that, we were we we had to move out of our house for 3 months now. And so now we're getting into the summer of 2020, and now we're not home. And now my business is in the toilet for the most part because of not being able to go to conferences and meet with clients. And in addition to all of that, now I'm I'm dealing with, you know, shoddy contractors and insurance agents all during COVID.
Dave Delaney:So it was extremely stressful. And it got to the point where I made some choices. One was taking meditation and mindfulness way more seriously. To start working out at home or, you know, at the gym, the place we could go, just to get healthier and to take our health more seriously, especially with the pandemic, not knowing exactly, you know, what would come. And then a big choice I made, I was drinking too much during that time.
Dave Delaney:And so I thought, you know, I'm gonna take 30 days off. And so I did, and I found some nonalcoholic beers that were actually really good and tasty. And so that 30 days is now over 3 years since I've had a drink. And so all of these decisions I made were just so important. And then, you know, fast forward to 2023.
Dave Delaney:Oh, and I was also seeing a therapist because of the stress that I was under with everything, just a virtual therapist. And she sort of you know, she wasn't a psychologist or psychiatrist, so she loosely diagnosed me with anxiety, like, heavier on anxiety and a little bit of depression and learned some valuable lessons from that experience. But and then fast forward to 2023, I was diagnosed with ADHD, And that has been, like, an epic revelation, and, the clouds have parted. Everything makes sense.
Dave Charest:So, yeah. Tell me a little bit about that then. Right? So you get to this place where you're, you know, you're doing this stuff. You're living your life.
Dave Charest:And then 2023, I mean, we're but that's not too long ago Yeah. You get diagnosed with ADHD. What was it like to hear that?
Dave Delaney:Well, it was very interesting because, you know so in 2016, my wife is a school teacher, and so she said I have ADHD multiple times over the year. And you're like, yeah. Yeah. Yeah. Yeah.
Dave Delaney:There is a lesson here. Yeah. Always listen to your spouse. Just if you take away anything from today's conversation, always listen to your spouse. So in 2016, I was under some stress and things, and so I did go see a psych my doctor, and I went to see a psychologist.
Dave Delaney:And I had a couple sessions with him. And, again, the diagnosis was more around anxiety, but we didn't do much with that information. I say that because, 2023 came, and I'm in a mastermind with a couple friends. 1 guy I know well and the other guy I didn't know very well at all. And we were texting one day after a few months of working together, and the guy I don't know very well text me out of the blue, and he says, do you have ADHD?
Dave Delaney:And I'm like, no. And he said,
Dave Delaney:I think you do. Yeah. You need to
Dave Delaney:go talk to your doctor. And he said, so he has ADHD, and so he saw it in me. And so I went back to my doctor, and for whatever reason, he looked up my charts and found that, oh, yeah. You're a candidate for ADHD. So somehow that got missed from the 2016 sessions.
Dave Delaney:And so it wasn't a shock that I have ADHD. My mom kept all my old report cards from school, and I have them in a box in my closet. So I I pulled them out, and my wife and I were just in stitches laughing at all the comments because it's like, the signs were there the whole time. Oh my god. It's so clear.
Dave Delaney:So clear. And, of course, in true ADHD form, what do I do? I start a new website, I start a new keynote, and I start a new podcast, And the podcast is called ADHD Wise Squirrels. And the idea is wise because for late diagnosed adults with ADHD, we've learned a lot of coping mechanisms without realizing we have ADHD. So we've earned a lot of wisdom, so we're wise from our experiences.
Dave Delaney:And then squirrel because squirrel.
Dave Charest:Of course. So well, tell me about this then because, like, I think this is part of the issue, right, is that I think you'd I guess, what were the signs or what are the things that you're like, oh, yeah, of course, that makes sense now. Because, like, I would I would say, even regardless, like, just everyday things where I'm, like, you don't really know unless somebody tells you or points it out to you. Right? Or says something because I'm, like, yeah, this is just I'm thinking of myself personally.
Dave Charest:Right? Like, this is my life, or, like, that's just how my back feels, or this like, you don't really know that there's something I don't wanna use wrong because I don't think that's the right term, but you don't know that this is something that, oh, you should probably talk to somebody about that. So what were the things and for people listening who might even be, like, maybe, I don't know, what were the signs?
Dave Delaney:Yeah. So for me, it was and I I should preface all of this by saying that ADHD shows differently in different people. So there's different thing, you know, types of ADHD. It shows up differently. However, there are, like, some consistencies.
Dave Delaney:And in the podcast, I've talked to a lot of experts and, like, high achievers. Like, I spoke to the former NASA director of the International Space Station, doctor Bob Dempsey. He was diagnosed at 60, so after he had left NASA, and now he's with Blue Horizon. So I guess things are still going okay. The things for me were certainly lack of focus, but the more that I learned about ADHD, the more I realized, oh my god.
Dave Delaney:Like, it was so obvious. So things quickly for me, I interrupt a lot. I talk a lot. I have trouble focusing on some things. That's part of the confusion of ADHD is that you actually become hyper focused on whatever that you're working on.
Dave Delaney:Like, for my podcast, for example, I love doing it. I love editing it. I love putting it all together. And so for the podcast, I can lose all hours of of the day just working on the podcast or working on a blog or working on my new book or a presentation. I lose all that time.
Dave Delaney:Easily, I get into what we call flow. Right? The difference though is that for me to do something that I don't wanna do, like accounting, let's say, my my taxes, there's this weird invisible wall that's, like, literally stopping me from doing it. And it's like I just can't do it. Now with full disclosure to any IRS people listening, I've done my taxes.
Dave Delaney:I've everything's good.
Dave Charest:There's nothing to see here.
Dave Delaney:Nothing to see here. Yes. But that's another thing is you you kind of fall into that. There's hyperactivity. That's another real confusing thing because ADHD used to be called ADD, and then they added they changed it and added h, for hyperactivity.
Dave Delaney:But the confusing stuff with ADHD or ADD, it's just now called ADHD, just to be clear, is traditionally, it was like a 90 boy thing. So it was the boy bouncing around the class, not sitting down, not paying attention, the class clown, which was me. And for girls, it often shows up differently where girls are more, you know, daydreaming out of the window, and so it doesn't show up it's not as loud enough as obnoxious as the boys. And so girls didn't get diagnosed also because of just sexism and and things like that traditionally. And so now a lot more women are being diagnosed and men, but certainly a lot more women.
Dave Delaney:So it's pretty fascinating to learn about this, and and this is what the root down is all about is this keynote and the book that I'm working on. The keynote is it's made, as I said, for to help anybody in the audience or the company to better know themselves, to identify and understand their strengths, and then to accept themselves and respect themselves as I mentioned, and then connecting themselves. And part of that is about the loneliness that we all feel, finding community, connecting with peers, and so forth. But I mentioned that because so the purpose of the presentation isn't just for neurodiverse audiences. It's for anyone, but it's a big part of it is my story about ADHD.
Dave Delaney:And so what comes from the presentation is teaching audiences about ADHD partly to remove stigmas to understand that, yes, there are certainly challenges with, being a wise squirrel. However, there's also some strengths and some really great things. We're highly creative and very outgoing and very loving people too, and we can work like hell on whatever great projects that we're working on. So there's a lot of great positive stuff too. And so part of the the root down, really, the gist of it is is to help educate people and to remove stigmas, but also just celebrate ourselves, whether we're neurodiverse or neurotypical.
Dave Charest:So how has the diagnosis impacted how you work today then?
Dave Delaney:Oh, it's it's huge. It's really huge. Self doubt, imposter syndrome are up to 11 for many folks with ADHD. And so the fact that I wrote my first book with undiagnosed ADHD, I'm still, like, scratching my head how I was able to pull that off and meet my publisher's commitments for chapters and all that. It wasn't pretty, but I somehow knocked it out.
Dave Delaney:And it was my wife who held me accountable. But it's different now because I got help. So I'm seeing, an ADHD coach, Roxanne Turner. She's awesome if you're looking for one. I have a therapist.
Dave Delaney:I'm seeing a psychologist who's handling my meds, so I'm on medication as well. I'm on stimulants. So that's all playing a role in helping me. And, also, just writing the book and doing the podcast, I'm learning so much as well. But I've learned just to give myself more grace and understand that there are limits to some of this stuff, but at the same time, you know, I've I've existed this long and had the biggest successes, you know, 25 years with my wife, 2 amazing teenage kids who are loving and creative and and awesome, and this is stuff that most people you can't buy it.
Dave Delaney:So and incredible experiences and things like that. And I'm learning new skills and also applying, not just reevaluating, but but using the skills that I've learned over the years, like meditation, as I mentioned. Like, that is huge, and that is especially helpful for folks with ADHD. Same with quitting alcohol. Like, I'm so glad I did that because what I didn't know about ADHD is if you have ADHD, you're more likely more susceptible to addiction.
Dave Delaney:And I'm not saying I was necessarily addicted to alcohol. I wasn't, like, an alcoholic, but I would always have not always, but a lot of the times, I would have, like, one extra, a couple too many. You know, I probably didn't need to have those 2 extras, 3 extras, And it was the same when I used to smoke cigarettes a 1000000 years ago. You know? I would finish a pack.
Dave Delaney:No problem. Or, like, compuls like, eating. I would eat my kids' food on the table. Like, at a restaurant, I'd finish the chicken fingers and those you're gonna eat those fries. And so you get to be you realize addiction is a is a big problem for folks with ADHD.
Dave Delaney:Part of that also is because and, again, I'm not a scientist. I'm not a doctor. I don't claim to be. But one thing that I've learned is about how we we have neurotransmitters don't produce as much dopamine. And so the addiction part, it's served by, you know, whatever your advice is, you receive dopamine from that.
Dave Delaney:It doesn't help depending on what it is. Right? So if you're smoking, obviously, that's not gonna help you in the long run. That's why we drink coffee like Fiends as well. But it's also something another realization I've had is as a speaker, somebody who loves being in front of audiences on stages, it's that rush of dopamine that I get from the audience.
Dave Delaney:I'm like, that's why I love it so much. I mean, I'm great at what I do. I know I am. But when I get that rush of of, you know, laughter from the audience, it's just like, yeah. That puts me in my happy place.
Dave Delaney:And then when you get the dopamine, that can, like, accelerate you. So you take you know, you can get tons done when you've had that rush of dopamine. So I've been rambling here.
Dave Charest:No. No. You're I wanna talk about some of the coping strategies that you've learned. But before we go go there, I'm just curious, how has understanding what you know and and learning some of these things, how has it changed your, I guess, your typical day to day before in terms of just running your business? Has that had an impact there?
Dave Delaney:Yeah. I've started taking my, like, blocking time, but committing to it and being more I'm finding it's much more effective now than I've dabbled with different ways to block my time in the past, but I find what I'm doing now is really helpful. Having nonnegotiables in a day, meditation, stretching, my back is l5 s 1. If you know, you know.
Dave Delaney:Yeah. But yeah. So working out is a huge or just exercising, going for walks, all this stuff, nonnegotiables, journaling, all this stuff has been really helpful. So blocking time to do that stuff in a day is important. Celebrating small wins.
Dave Delaney:As far as, like, changing the rest of the day, I think I haven't changed too, too much because I was already doing a lot of this stuff. That's the interesting thing. Right? Like, one of the things that I I I did I actually just posted a video on YouTube and TikTok today about this. So I was talking to a couple of friends, and they recommended this great planner.
Dave Delaney:And so I bought it, and it came, and it is. It's great. It's got a guidebook with the planner. It's got videos online that you can watch on their website. It comes in a really nice box.
Dave Delaney:It's it's beautiful, really well designed. Hardcover. It's got little tassels in the center so you can and it's really well laid out, and it's a 13 week planner. And I haven't done I got it in December, and I I haven't even written my name in it. And what's interesting is someone else that I know produced a really great planner, years ago, and he also sent me a copy sent me one of his, and it's an even nicer one.
Dave Delaney:And I never did anything with it, but I would carry it around with me. I'd flip through it, and I would never just write my name and and start. And so I I saw my therapist recently, and we were talking about this. I brought this planner with me, this new one. I said, what do you think of this?
Dave Delaney:And she flipped through and she's like, oh, that's great. Yeah. It's really well designed. It's yeah. I could see how this could be helpful.
Dave Delaney:And I'm like, why the hell can't I write my name in it? Why can't I use this? What is wrong? It's bizarre. Like, what is wrong?
Dave Delaney:Like, it's perfectly laid out. And she's like, your brain doesn't work that way. And I'm like, oh. And so what I learned from the conversation was that because there's so many steps to it, because there's it takes so much time to fill it out and to think through it all and to, you know, make sure you're doing it right and watching the videos and all that stuff. It becomes this huge the more that I think about the steps involved, the more overwhelmed I feel from the whole idea, and the more likely I am to just chuck it out the window and say I just forget it.
Dave Delaney:So it's not to say that I can't plan adequately. I just realized just recently that, like, planners are no no. Journals? Yes. I can write, share my oh, you know, my notes kind of come through ideas and things like that.
Dave Delaney:So I realized that this is a big one for me. And then the more I thought about it, that's what's happening now is I keep getting these revelations from different things. So, like, that made me start thinking about friendship, and, you know, we're talking a little bit about loneliness and how I've been very active in Nashville over the years with running events and conferences and so forth. And a lot of people know me, and I know a lot of people, but I only have, like, a couple of really close friends. But I would love there's plenty of people in my network that I would love to be closer friends with.
Dave Delaney:But what I've realized now is because I know so many people and I I start thinking about all these different people that I'd love to get to know better and I'd love to be closer friends with, it makes me feel overwhelmed, and I don't do anything. And that's another thing where I've realized, like, getting overwhelmed with relationships is another thing that I've yeah. But learning these things about myself helps me to give myself some grace and also helps me to devise a plan knowing where the obstacles are so that I can do things more effectively.
Dave Charest:I do wanna talk a little bit about marketing and those things, but I I'd love to spend a little bit of time. So you mentioned a couple of things just for other folks out there who might be kinda going through something similar. Right? Meditation was something that you mentioned, exercise. What are some of the other coping strategies that you've learned that have really helped you?
Dave Delaney:Yeah. So as I said, like, exercise is a huge one. It's a big one. It's not one I do well enough right now, but I am diligent with walking my dog every day for half an hour. So I'm at least doing that, although I could be doing better, and I'm working on that.
Dave Delaney:Are you safe for people with ADHD? Or or Yeah. Yeah. Find a coach that can help you. There's a website called Psychology Today, I think it is, that has a great listing so you can find people in your area.
Dave Delaney:I interview a lot of coaches and psychologists and psychiatrists among other people on my podcast on ADHD y squirrels. I'm not saying you have to get on medication. That's again, I'm not a doctor. However, there's a name doctor Russell Barkley, who's kind of a very reputable name in the ADHD space. And he's now retired, but he's doing these YouTube videos, which I highly recommend, where he's either debunking misinformation, which there is a lot of out there, a lot of misinformation about ADHD.
Dave Delaney:So go to credible sources like him. He also reviews, studies, and then, like, there was one recently about how ADHD can lead to Alzheimer's and dementia. And I lost my dad to that, so this was, like, especially scary. But he debunked it. The headline's everywhere, of course.
Dave Delaney:He didn't debunk it a 100%, but he proved through reviewing the studies that there were just too small a sample set and blah blah blah. He was able to say, like, this isn't enough to make this conclusion, so don't panic. So he's a really good person to follow, but what I'm saying is, like, find go see your doctor, first of all. Like, it starts with your GP. It starts with your doctor, and then your doctor or psychologist or psychiatrist can prescribe you medication if that's something that you agree you need or feel you need.
Dave Delaney:But I've mentioned doctor Barclay too because he recently I'm gonna paraphrase this because I I don't remember it specifically, and I've been meaning to look it back up because it's pretty recent. But he looked at a combined number of studies about early death for ADHDers. And again, don't quote me on this, but it's something to the effect of if you have ADHD that is untreated, undiagnosed, I guess, untreated, the likeliness of you living 10 years less than a neurotypical person is is quite high. So, in other words, you know, if you wanna live a longer life, a happier life, then it's worth being diagnosed and then understanding, you know, what the next steps are and the best place to do that. Like, we have a free assessment link from at why squirrels.com.
Dave Delaney:But even after doing that, regardless of what the results are, and I don't see those results. That's not my my assessment. Just go talk to your doctor.
Dave Charest:Got all this stuff going on just in terms of, 1, being a business owner. There's so many hats you have to wear, all these things you have to do. Then, you know, you find out all of this other stuff which adds a adds or helps, but just adds another layer of things that you have to do. I guess, the question is, how often are you marketing your business, and what specifically are you doing to do that?
Dave Delaney:Yeah. This is when it starts to get interesting. Right? Because when you have ADHD, you like to do different things and create different things.
Dave Delaney:And as I mentioned, like, ADHDers are very creative. And so I launched Why Squirrels as a whole other thing. It's more of a hobby, but I am in talks with some potential sponsors and and things like that that can help support the show. For me, it is, as I mentioned, like, time blocking, making sure that why squirrels is really more of a hobby right now. So when I first launched it, I was working on it hours a day, and then I realized, hold on.
Dave Delaney:This isn't your 9 to 5. So cool it, Dave, and so I work on it after hours mainly early mornings and then on weekends too sometimes. As far as growing my my growing future forth and being booked for speaking engagements and things like that, a lot of my business comes from both organic search, so people searching for a keynote speaker on communication skills or leadership skills, Nashville consultants, things like that. As I mentioned earlier, you know, as a speaker for Google for 5 years, you would hope I know a thing or 2 about SEO. Although, most of the time, anyone who says they can get you to number 1 in in Google just run away.
Dave Delaney:If they guarantee it, run away because they're lying. So what I'm doing is primarily it's word-of-mouth. Over the years, I've built several different email lists, and email marketing is obviously still a really important thing. And then just podcasting and and just spreading the word and talking to great people like yourself.
Dave Charest:So you mentioned time blocking. Is marketing an an activity that you specifically put time in the calendar to do? Yeah.
Dave Delaney:It's a great question. No. Not anymore. I don't think I haven't been asked this, but it's an interesting question because I don't even really I think I've like, I studied and majored in and worked in marketing my whole career. And so thinking of, like, the 5 p's and all the things.
Dave Delaney:Right? Like, instead, I'm thinking more around, do people know me? Do they like me? Do they trust me? Will they do business with me?
Dave Delaney:And am I creating great content and results and recommendations? All of that is part of the marketing mix, and there are certainly different strategies I have in different creative ways. Like, for example, in my speaker sizzle reel, I include quotes from, like, LinkedIn and quotes from speaking engagements, from other speaking engagements, or from Google, or wherever. I have a specific strategy where I take the LinkedIn recommendations and then repurpose them and use them in additional content, depending on what I'm promoting or on my website on Futureforth as well. So I almost feel like the answer is like I'm like Alec Baldwin and, Glengarry Glen Ross, except it's always be marketing.
Dave Delaney:ABM, always be marketing, because I think that's kind of what I'm doing. I think it's almost like it's part of my operating system is always be marketing. Not always be selling, and maybe I could be selling more often, but I've always approached things in more of a humble kind of way, and, yes, I have college tuition to pay for and another one a year after. And, so things are heating up in the let's make a lot of money and retire soon space, and I'll report back and let you know how that's going.
Dave Charest:Yeah. Well, I'm right there with you. So if you figure anything out, let me know.
Dave Delaney:Yeah. Yeah. Yeah. Well, hopefully, everybody will be calling me, after this and and booking me for their their businesses. But yeah.
Dave Delaney:So, I think a lot of the marketing stuff that I'm thinking about is something that I'm doing automatically all the time anyway. It's like, wax on, wax off,
Dave Delaney:the marketing Miyagi. Yeah. It just becomes part of the the flow of it. Yeah. Just do it.
Dave Charest:Yeah. So how do you measure your the success of your marketing then?
Dave Delaney:So, you know, I still use Google Analytics. I still use Analytics even though now that I'm not speaking for Google, GA 4 is a bit of a mess. Still free, so who's complaining? So I still use analytics to see where folks are coming from to my website. I still measure conversions on my website.
Dave Delaney:So if people are filling out my form, I can measure and see where they're coming from without getting creepy about it, but, you know, just having an idea of, like, where folks are are finding me. I include different lead magnets and things in my presentations. I never sell from the stage, but I'll include something as a download that, you know, you can exchange an email. I mentioned my free book for you, nicemethod.usor.usandbam24. If you use that, I'll be able to you know, you'll exchange an email for that free copy of the book, and I'll follow-up with you.
Dave Delaney:I'm not gonna spam you or annoy you, but I will follow-up. And what I hope is these follow-up conversations are usually what what turns to conversions, what turns to new new clients, new business.
Dave Charest:So as as you think about the the many years you've been doing this and and what you've learned and how it has become kind of part of you, if you think back or you think about what you are doing, what would be your best piece of marketing advice for someone else?
Dave Delaney:That's a good question. I think I forget which dictionary chose authenticity as the word of the year, but if you haven't heard it enough because that's certainly a word that we've all preached a lot, transparency, authenticity in sort of the early social media space. By the way, I have to add that, like, I'm fully disillusioned with the state of social media these days. It's, you know, singing its praises earlier on, but these days, I'm like, kind of dumpster fires everywhere, it seems. But that all said, the best piece of marketing advice is really it is.
Dave Delaney:It's be authentic. It's be your true self. I've struggled with it a bit over the years with imposter syndrome and also just sometimes I've always been honest. I've never pretended to be an expert in something I'm not. However, I feel like sometimes I could be I could let my hair down a little more and be a little more real.
Dave Delaney:And I have strived for that over the years, but I'm certainly doing that much more now. And I think, honestly, like I mentioned, the old cliche, but people do business with those they know, like, and trust, and so your best marketing is you at the end of the day. And if you're somebody that's cool and honest and smart and can help people, then, I think that's the best foot forward with, your own marketing.
Dave Charest:Well, friend, throughout this conversation, Dave mentioned some things that have helped him cope with his ADHD as an entrepreneur. His success has really come from working closely with his doctor to come up with a plan that works best for him. Now although our discussion was framed around ADHD, there were still a few items that apply to any entrepreneur trying to maneuver their business forward and find time for things like marketing. Here's what stood out to me. Number 1, identify what works for you.
Dave Charest:In one story, Dave shared that he found he couldn't commit to using his expensive and beautifully designed planner. There were just too many steps and details involved that it actually made him feel more overwhelmed. Instead, he learned that journaling works better for him to work through his ideas and to make progress on them. So don't be afraid to try different approaches to find something that matches your style. Number 2, know your obstacles.
Dave Charest:When you're honest with yourself about where you struggle, you're able to give yourself grace. Then you can start to explore what you need to do to do things more effectively. Once you know what's going on, then you can make a plan to move forward. And number 3, block your time. It's easy to lose time on things other than what you really need to get done.
Dave Charest:Discipline is important to make sure you're focused on what's most important. So use your calendar and commit to it. Here's your action item for today. If you wanna learn more about late diagnosed adults with ADHD, check out Dave's site, wise squirrels.com for more resources including details on an ADHD assessment. Also, be sure to check out the show notes to find out how you can get a free copy of Dave's ebook, the NICE method, a winning framework to improve retention, communication, and culture at your company.
Dave Charest:I hope you've enjoyed this episode of the Be A Marketer podcast. If you have questions or feedback, I'd love to hear from you. You can email me directly at dave.charest (at) constantcontactdot com. If you did enjoy today's episode, please take a moment to leave us a review. Your honest feedback will help other small business marketers like yourself find the show.
Dave Charest:Well, friend, I hope you enjoy the rest of your day and continued success to you and your business.