In this episode of the GreenPal Lawn Care Business Growth Show, GreenPal co-founder Gene Caballero sits down with Mark Kwiatkowski, owner of Affordable Lawn Care in Powder Springs, Georgia.
After spending more than a decade working as a UPS driver, Mark made a career change and turned lawn care into a full-time business. More than 25 years later, he operates a successful solo lawn care company, mowing approximately 50 residential properties per week throughout the west metro Atlanta area.
Mark shares how he transitioned from traditional lawn care marketing methods like flyers, signs, and door-to-door advertising to generating consistent customers through GreenPal and other lawn care apps. He also explains why staying small, maintaining direct customer communication, and delivering reliable service has allowed him to build a profitable business without managing large crews.
In this episode, you'll learn:
• How to start and grow a solo lawn care business
• Why quality work is the best form of lawn care advertising
• How Mark prices lawn mowing services in Georgia
• Common lawn care estimating mistakes new landscapers make
• The benefits and challenges of operating without employees
• How GreenPal helped generate consistent lawn care leads
• Tips for managing lawn mowing routes efficiently
• What homeowners should look for when hiring a lawn care company
• Why communication and reliability matter more than marketing
Mark also discusses the lawn care markets he serves throughout Powder Springs, Smyrna, Hiram, Dallas, Douglasville, Austell, Marietta, Atlanta, and Kennesaw, Georgia, and shares practical advice for landscapers looking to build a long-term business.
Whether you're starting a lawn mowing business, looking to grow your landscaping company, or searching for reliable lawn care marketing strategies, this episode offers real-world insights from a professional who has successfully built a sustainable lawn care operation over multiple decades.
Topics Covered
- Lawn Care Business Growth
- Lawn Mowing Pricing Strategies
- Landscaping Business Marketing
- Solo Lawn Care Business
- GreenPal Success Stories
- Residential Lawn Maintenance
- Customer Retention for Landscapers
- Lawn Care Route Density
- Lawn Service Lead Generation
- Starting a Lawn Care Company
Service Areas Discussed
Powder Springs, Smyrna, Hiram, Dallas, Douglasville, Austell, Marietta, Atlanta, Kennesaw, and surrounding communities throughout Cobb County, Georgia.
About Affordable Lawn Care
Affordable Lawn Care is a local lawn maintenance company owned and operated by Mark Kwiatkowski, serving homeowners throughout the Powder Springs and greater Atlanta metro area with dependable lawn mowing and yard maintenance services.
Subscribe to the GreenPal Lawn Care Business Growth Show for more interviews with successful lawn care entrepreneurs, landscapers, and service business owners sharing practical strategies for growing profitable lawn care companies.