Speaking Your Brand: Public Speaking Tips and Strategies

Are you an introvert? If so, do you wonder if you are at a disadvantage as a speaker? There’s a common misperception that most speakers are extroverts. But, from my admittedly very unscientific survey, many speakers I know are introverts. We think...

Show Notes

Are you an introvert? If so, do you wonder if you are at a disadvantage as a speaker?

There’s a common misperception that most speakers are extroverts. But, from my admittedly very unscientific survey, many speakers I know are introverts.

We think that as introverts we won’t be as engaging or charismatic or energetic. Perhaps we’ve seen speakers we admire and we assume they’re extroverts.

I’m an introvert and I grew up quite shy, yet I found that public speaking was a great way for me to connect with other people.

In this episode, Diane Diaz and I talk about:

  • Why we became public speakers even though we’re introverts and we were shy as kids
  • What being an introvert teaches you
  • The strengths you have as an introvert as a speaker
  • Why speaking feels like a better fit than social media for many introverts
  • Our tips for attending and speaking at conferences as an introvert

We’re wrapping up the podcast series we’ve been around executive speaking.

This is the 400th episode of the Speaking Your Brand podcast! Thank you so much for being a listener.

 

Links:

Show notes at https://www.speakingyourbrand.com/400/ 

Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/

Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ 

Attend our 1-day Speaking for Impact in-person workshop in Orlando: https://www.speakingyourbrand.com/workshop/ 

Connect on LinkedIn:

Related Podcast Episodes:


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What is Speaking Your Brand: Public Speaking Tips and Strategies?

It's time to escape the expert trap and become an in-demand speaker and thought leader through compelling and memorable business presentations, keynotes, workshops, and TEDx talks. If you want to level up your public speaking to get more and better, including paid, speaking engagements, you've come to the right place! Thousands of entrepreneurs and leaders have learned from Speaking Your Brand and now you can too through our episodes that will help you with storytelling, audience engagement, building confidence, handling nerves, pitching to speak, getting paid, and more. Hosted by Carol Cox, entrepreneur, speaker, and TV political analyst. This is your place to learn how to persuasively communicate your message to your audience.

Carol Cox:
Are you an introvert?

Well, so am I.

Hear how you can bring those strengths to

your speaking and leadership on this episode

of the Speaking Your Brand podcast.

More and more women are making an impact by

starting businesses, running for office, and

speaking up for what matters.

With my background as a TV political

analyst, entrepreneur, and speaker, I

interview and coach purpose driven women to

shape their brands, grow their companies,

and become recognized as influencers in

their field. This is speaking your brand,

your place to learn how to persuasively

communicate your message to your audience.

Hi there and welcome to the Speaking Your

Brand podcast. I'm your host, Carol Cox,

joined again today by our lead speaking

coach, Diane Diaz. Hi, Diane.

Hi, Carol.

Can you believe that this is episode 400 woo

of the Speaking Your Brand podcast, right?

I mean, I don't even like if you really sit

back and think about 400 individual pieces

of content. I don't think I've done anything

else 400 times.

Diane Diaz:
That's incredible.

That's astounding actually.

Carol Cox:
And you've been obviously a part of so many

of those episodes, and which has been

exciting. But I really just want to thank

all of you who have listened, whether you

have found this podcast relatively recently

or found it in the past year, and I even

know there are some of you who have been

listening since the very beginning.

So thank you so much for being part of the

speaking brand community, for listening, for

sharing episodes that you really like, for

emailing me when you listen to an episode

that resonates with you and for becoming

clients and working with us.

So this episode we are going to be talking

about why introverts make great speakers and

leaders. This is the final episode in the

series we've been doing all around executive

speaking. Whether you're an executive at a

company or you're an entrepreneur, this

series has been geared around helping you to

develop your executive presence, your

storytelling skills as a leader, and how to

effectively communicate change.

Whether you're communicating change to a

team, an organization, or to your audience.

So, Diane, do you consider yourself an

introvert?

Diane Diaz:
100%.

Carol Cox:
Okay, as am I.

And I find that so many of the women that we

talk to, they tend to think being an

introvert as a speaker is a disadvantage to

them. And so that's what I wanted to do this

episode with us to talk about our

experiences as being introverts, but as

speakers and really a lot of the strengths

that introverts have that they can bring to

the stage to their audiences.

And so I feel like there's a common

misperception that most speakers are

extroverts, perhaps because we see them on

stage. So we see see speakers that we may

classify as really charismatic or energetic

or engaging. And we think that as introverts

were not those things, but we are.

We may just portray them differently.

And from my very unscientific survey of all

the different women and speakers I've talked

to over the years, I have found that I would

say well over half of them are introverts.

Have you found the same?

Diane Diaz:
Absolutely. Clients say that to me all the

time. And I think and I think you're right,

I think it's because when you see someone on

stage, you just assume they're an extrovert.

I think also a lot of the well-known

speakers that we know that get, you know,

get paid a lot of money to do these very

public events also, then have social media

teams. And so they're putting out all this

content, which makes it seem like the person

is out there a lot more, which makes them

seem like an extrovert.

Carol Cox:
Yes, I agree with you that.

And this is kind of one of the differences

we'll talk about between being an introvert

and extrovert. And there is no right or

wrong. There is not one is better than the

other. It's just different.

So it's different how we show up as

speakers. Also what we need, how we need to

take care of ourselves, especially after a

speaking engagement or after attending a

conference, which may look different than

what extroverts do as well.

And so if you're new to speaking your brand,

welcome! We're so glad that you are here.

We work with women entrepreneurs,

professionals and leaders to develop their

thought leadership message, create their

signature talk, and put themselves out there

as sought after speakers.

Now, one of the things that has helped a lot

of the women that I've talked to is to take

our speaker archetype quiz, because it's

fun, it's free.

It's just ten multiple choice questions, and

then you'll find out which of the four

speaker archetypes you are that we've

identified. Now, this doesn't have anything

to do with introversion or extroversion,

because really you can be any of the four,

but it helps you to understand where your

natural communication strengths are and then

how to amplify them.

So you can take that free quiz as speaking

your Brand.com slash quiz.

Now, Diane, I know that at the beginning of

this year, we made a commitment to go to a

lot more events than we have been because of

the pandemic. Obviously, the first couple of

years, the pandemic, we didn't really do

much of anything. And then like 2022 was

slow. Getting back out there, 2023 was slow

getting back out there. And so the beginning

of this year, we're like, okay, we really

need to show up locally again, get back

involved in the community, which we have

been very involved before the pandemic.

And, you know, I really have enjoyed going

to all different types of events.

I have learned which types of events feel

better to me, and we'll talk about that

because I think this is important as an

introvert. But also showing up at events as

an introvert isn't always easy.

So we'll share some tips about that as well.

But before we do that, I know that Diane,

you grew up not only as an introvert, but

also relatively shy as a child, as did I.

And I feel like, again, for a lot of people

that they feel like, well, why would you

become a speaker then?

Like, doesn't that seem weird that you would

want attention on you?

You would want people looking at you?

And I think this is why people confuse

introversion and speaking.

Because for me, becoming a speaker and this

was all the way back with joining the debate

team in high school through what I the

speaking that I did in college and even

early in my career to today, is that what I

call my life hack was to become a speaker?

This way, when I was at an event, people

would come up and talk to me because I had

the little name badge on that, said speaker.

So a lot of people want to talk to the

speaker there before or after, so I didn't

have to be the one to break the ice, because

networking situations feel very awkward and

uncomfortable to me.

And so I didn't like to have to to go into

those situations.

I've gotten much better at it over the

years, although I still don't love it.

So, Diane, number one, can you relate?

And number two, why becoming a speaker fit

with you as an introvert?

Diane Diaz:
Yes. Now I can 100% relate with that.

Carol. Um, and I think, you know, I was

painfully shy when I was young, bit

painfully shy, literally scared of my own

shadow, and didn't not want to be noticed.

I wanted to just fly under the radar.

But I will say that I did start to come out

of my shell, probably in my early 20s.

When I was in college, I started working at

a grocery store as a cashier, and so it was

sort of a nice fix for my shyness, because

the policy of the store was that you had to

talk to every customer. So it wasn't that I

wanted to, it's just that I had to write.

So it kind of forced me.

And then when I mean running the cash

register, someone's coming through my line.

They usually initiate the conversation,

which is great. I don't have to initiate it.

Right. So it sort of forced me to start to

talk to people more and come a little bit

out of my shell. I'm still an introvert.

I can definitely relate to that.

But then as far as speaking goes, I think

that for me, speaking is a way of sharing a

message without, you know, there's a purpose

to it, right? So when you're asked to speak

somewhere, you're there for a reason.

So you're not just randomly talking to

people. You're there for a reason.

People want to hear from you.

They've literally asked you to come there

and share. And so I feel much more

comfortable in that environment.

I feel comfortable on stage speaking, more

comfortable there than I do, actually just

going to networking events.

So I'd much rather be the one on the stage

because again, there's a purpose now going

to events, I have gotten more comfortable.

Like you said, there's certain events I

like. I've gotten more comfortable doing

that. There are strategies for that, which

I'm sure we'll get to. But, um, I definitely

think that speaking is I think it's

especially good for introverts because it

does give you a purpose for what you're

saying. And so it doesn't feel as

uncomfortable as just randomly walking up to

someone and starting to talk to them.

Carol Cox:
Oh yes, I really like this idea of purpose.

It also makes me think of that we feel like

we have a role at that event, so we don't

feel like we're just floating there, kind of

like, okay, we're supposed to chat with

people, but we don't really know why or what

they're gonna or like, why do they want to

talk to us? What am I going to say to them?

Like small talk.

It feels awkward. So it's like, okay, we

have a role, we have a purpose for being

here, and we know, we know what our role is.

And I think maybe it's the undefined nature

of just networking events that makes us less

comfortable. Yes.

Diane Diaz:
And when I'm the speaker, even if I get there

ahead of time and I might be networking

beforehand, it's a nice in because I can

introduce myself and say, oh, I'm the

speaker today, so I don't it isn't about,

you know, necessarily what I do or having to

think of something clever to say to them, or

it's just the natural opener, so it feels so

much more comfortable.

Carol Cox:
Yes. All right.

Yeah. So for those of you listening again,

if as an introvert, just think about being a

speaker gives you that role.

And if you're if you're going to an event

and you're not a speaker, still go to events

again, we'll talk about some more

strategies. But maybe either volunteer for

that event so that you have a role as a

volunteer, as a as a guide, as someone who's

helping to set up or to greet people.

So I think also giving yourself a role

either explicitly through that organization

or even just in your mind and tell yourself,

oh, I'm the welcome committee.

And they may not know that, but if you tell

yourself that, that can also help.

Diane Diaz:
Absolutely.

Carol Cox:
Okay. So let's just briefly talk about what

introversion is and what extroversion is.

So we kind of understand what this is.

So not does not mean that you're shy if

you're an introvert. Now you could be an

introvert and shy at the same time, but it

doesn't necessarily mean the same thing.

Oh, this reminds me. So I was just at an

event recently and it was about a half day

event. So they had a variety of speakers,

and there was one guy who was speaking

towards the end, and he was very warm and

and great message.

A good speaker like had great stories.

That's what made him a great speaker,

because he had good stories.

And he said at one point he's like, you know

what? I'm an introvert.

I'm standing here in front of you all, but

I'm an introvert.

And that just means that when I'm done here

today, I'm going to go have some alone time

so I can recharge, he said.

It doesn't mean that I'm socially inept just

because I'm an introvert.

It just means that I need that alone time

either in beforehand and after hand.

And so that's really what introversion

means, is that we gain energy being by

ourselves. And so we need to make sure that

we're we're giving ourselves that space.

And sometimes we find a lot of social

interactions or a lot of social simulation

draining. If we don't have that balance with

that alone. Time versus extroverts tend to

gain energy from social interactions and a

lot of social stimulation, and they may find

being alone draining.

So that's the difference there between

introversion and extroversion.

So it doesn't necessarily mean that we're

socially inept, although sometimes I feel

that way. It depends on the event.

And so the other thing that I thought was

interesting about introverts, because I was

doing some research for this episode, is

that sometimes introverts do tend to get

more performance anxiety before speaking at

events and extroverts, perhaps, again

because of that social simulation.

So that's something to keep in mind.

And so and the other thing is that and I

think, Diane, we have found this for sure in

the the different presentations and talks

that we've delivered over the years, and

even with the the way that we run our

thought leader Academy and our in the client

work we do is that we really prefer deep

conversations. We really prefer going in

depth on topics versus kind of more

superficial. We like meaningful

conversations, and this is why we talk a lot

about making sure you have those stories in

your talks and that emotional message, and

that you're going deep in your thought

leadership message and not just doing the

superficial. And I don't know, Diane, have

you found the same just, you know, in the

work that we do with our clients as well

about this preference for deep, meaningful

content?

Diane Diaz:
Absolutely. Because I feel like that speaks

to that kind of that purpose.

Again, the purpose for the work that you do.

Right. And so if it if it is, you know,

working with hundreds of or thousands of

clients just on a very superficial level and

never really digging into it, I'm sure that

can be great. But for me, it's not as

fulfilling and doesn't tap into that need

for making a deeper connection with the

person kind of on a one on one basis.

So I love that the work that we do

incorporates both a group dynamic and then

a, you know, individual one on one dynamic,

because then we get the opportunity to dig

in deeper. And I always enjoy.

It's so interesting to me, and maybe partly

because I am an introvert, to learn about

what other people do and what you know, the

work they do. And I've worked with some

clients on their VIP days that had some jobs

that I would never, ever even remotely as

hard as I tried to ever be qualified to do.

And it took me, I actually would do homework

just to understand what they do because I, I

like to understand it and it's complicated

stuff. So I just find that fascinating.

And then it really makes me feel more

connected to them and like I'm better able

to help them, which fulfills me.

Right? So it does.

You know, I don't need to be the expert on

that, but I can learn about it and then help

them look like the expert on it.

Right? So I just love that deeper feeling.

And I think it is part of that introversion.

Carol Cox:
And that reminds also brings to mind that as

introverts, and I think this is what makes

us great speakers and great leaders, is that

we are very keen observers.

I think that's part of the nature of being

introverts. So we tend to be quieter.

In a sense. I think it's because we're

observing a lot of what's going on around us

and kind of processing it.

And so to your point, when we work with our

clients in that one on one VIP day, we get

we spend three hours, 3.5 hours with them,

just asking them questions, talking through

ideas, kind of getting their all their ideas

in a coherent message for them.

And we have to be really great listeners.

In order to do that. We have to observe.

We have to kind of step back and see the

bigger idea of all the things that they're

sharing with us and then by extension, as

speakers, when we're in front of an

audience, whether it's an audience of 20 or

30 people or even an audience of several

hundred people, I feel like as introverts,

we're good at observing the dynamics of the

audience, the energy of the audience, you

know, kind of what's going on, what do they

need to how do we need to adjust in the

moment in order to serve the audience that

we're in front of?

Diane Diaz:
Yes, I agree with that.

I wonder too, and I don't have any research

to back this up, but I would be curious to

know if most introverts are, um, have a lot

of empathic ability like pick up on because

I feel like I pick up on energy in the room.

I pick up on just energy when I'm talking to

a person. And so and I think that from an

introvert standpoint, I think that's part of

what can exhaust me as an introvert is the

fact that I'm picking up on things that

other people may never even pick up on, so

I'm picking up on so much more, and it's

feels like a job, right?

Sometimes it feels like a job because I have

to be aware, like my my spidey senses are

always going off about not necessarily bad

things, but just like everything, right?

So I'm, I'm picking up on interactions

between other people that I'm not even part

of the energy of the room, the energy of

the, the organizer, everything.

And so but I do think that that makes for a

really engaging speaker.

Carol Cox:
Yes. Oh, that is so true about just like we

almost can't help it, but like our brains

are process constantly processing what is

going on around us with the people that

we're interacting with directly.

But even this people all around, I remember

when I was in fifth grade, so this was, you

know, last year of elementary school and in

our fifth grade classroom, we would have

like four students to a big desk, right?

We each have like our little desk with a

little like drawer that we could put stuff

in, right? So we can picture it in my mind

and I and, you know, and I and I love school

like you did Diane. Right.

Like it was, you know, this place where I,

you know, we felt like we could be ourselves

and and have that sense of, you know, safety

and curiosity and all of that.

But I remember so again, I love to read.

I think introverts also like to read because

it gives us that alone time.

So during breaks between stuff, I would

often be reading a book.

No, no surprise.

And of course I had friends that I would

chat with them, but I probably really

preferred the book. But one time my teacher,

his name is Mr. Johnson, said to me, he's

like, Carol. He's like, I can tell you, you

know exactly what is going on with every

single kid in this classroom.

You know, all the social dynamics, you know

who is friends with who you know, you know,

you know everything. Because I can see how

observant you are.

And I never and I said, that has stuck with

me to this day. And I think you do the same

thing.

Diane Diaz:
Oh, for sure, I can.

I have such sensitive intuition about people

that, you know, any time in my life when

I've met a new person or someone's

introduced me to somebody, you know, if I've

picked up a weird vibe it all, I would say

99.9% of the time.

I am correct about whatever the vibe is that

I get about a person, and so it's great.

But again, it is also very exhausting

because it's just constantly, constantly

filtering, you know, data coming in.

So sometimes I'd like to turn that off.

Yeah. Yeah.

Carol Cox:
Really. And then, you know, again, think

about not only as speakers but as leaders.

If you're leading a team within your own

company or a team, if you work for a

company, you have a team that you're

responsible for or colleagues think about.

As an introvert, you may not be the loudest

person in the room or the rah rah person in

the room, but you probably really understand

those team members and what motivates them,

you know, or what what they need in order to

perform better and really, truly using those

listening skills and observation skills to

help them to do that.

So, Diane, you mentioned also earlier, which

I thought was really fascinating about when

we were talking about this.

We prefer deep, meaningful conversations and

content, whether it's presentations we're

delivering, the work that we're doing with

our clients. And then I think about social

media and how much we don't enjoy social

media. We use LinkedIn because it is very

much a professional network whose algorithms

do not prioritize extroversion.

Let's say it that way. Think about Instagram

Reels TikTok, right?

I think that's why those have never taken

for us. Why we don't like.

Sure. Could I force myself to create content

for it? Maybe for a week, but I probably

wouldn't keep up with it because it truly

doesn't feel authentic to me.

And I've always wondered over the years,

like, why can't I just do this?

Why can't I just be like, quote everyone

else and just get this content done?

But I can't, and I think maybe it's because

we're introverts.

Diane Diaz:
100% agree with that.

It feels very it's almost like for me trying

to speak a different language, I don't, I

don't, I don't know how to do it.

And I am almost resistant to wanting to

learn. I actually do want to learn another

language, but but learning how to do TikTok

or learning, you know, how to leverage

Instagram. I'm like, it feels really

inauthentic for me.

It feels it just feels like I would have to

be someone else. And I don't want to do

that. I don't want to not be myself.

Carol Cox:
Yeah. So for those of you listening, if you

are also an introvert and you feel like us

where you've tried social media and it just

doesn't feel right, you know, give yourself

permission that it may not be the right

channel for you.

And that is okay.

We don't have to do what everyone says we're

supposed to do or we think we're supposed to

do. But if you enjoy public speaking again,

because it's like, even if you're an

audience of 5 or 600 people, it still feels

more intimate and more of a direct

connection than an Instagram feed or a

TikTok feed. Does.

I mean, Diane, I've spoken to audiences of

over 500. I know you have as well, and we

can still do it. And it doesn't.

It still feel much more connective than

anything that we've put on social media.

Diane Diaz:
It feels so intimate because, you know, I,

I'm speaking to this huge group of mostly

people that I don't know, and yet somehow I

feel connected to them because, well, I

guess because they're all looking at me.

I'm up there and I'm speaking and they're

all looking at me, and I feel a

responsibility to share something with them

that's meaningful.

You know, they've given their time to me,

and now I want to give something back to

them. And it feels like an intimate exchange

in that way. And I like I like that I'd

always the other thing is that that speaking

engagement is that one moment in time,

whereas Instagram just keeps going and

TikTok just keeps going.

And you can never be up to date on anything

because it's just constantly changing.

Right? But that the speaking engagement that

you do is that one moment in time, that's

the only time that that happens.

And sure, they might have a replay video or

whatever, but everybody's there in that one

moment together. That's what feels so

intimate to me.

Carol Cox:
Oh yes, that's a great point.

This is also why I love podcasting and why I

decided to start a podcast all those years

ago, and why we both enjoy either

interviewing people on this podcast or being

guests on other podcasts.

Because number one, we're having a one on

one conversation live and, you know, with

with the other person.

But then also podcasting by its very nature

is an intimate medium because you're just

listening in your ears.

You're not distracted by a whole lot of

other visuals.

Diane Diaz:
Oh yes, I love podcasting for that reason.

I think, you know, I think for any, any

introverts who are listening, in addition to

speaking, starting a podcast could be a

really great way to get your message out

because it is very intimate and yet you, as

the introvert, have the control over what

the message is.

Speak directly to your audience directly in

their ears, and it is very engaging.

Carol Cox:
And that's one of the tips that we have for

you to develop your speaking skills as an

introvert is definitely guest on podcasts.

Consider hosting your own podcast.

I have thought about it, Diane.

Through all of the group programs and the

Thought Leader Academy we've run, we have

probably midwifed been godmothers to maybe

ten podcasts that clients have started, you

know, with our encouragement and like, we're

not podcast producers, so we don't do the

technical like, you know, they find the

people for that. But we have definitely

helped give them the inspiration and the

support to go put themselves out there as

podcast hosts. And I am so I'm so, oh, I

know.

Diane Diaz:
That's so nice to be connected to that idea.

I love it.

Carol Cox:
So the other thing that do develop your

speaking skills is to challenge yourself

with different types of speaking.

And this is not necessarily easy because

once we like master one type, we just want

to again, just be comfortable and and stay

there. If you really are comfortable with

very prepared speaking, challenge yourself

with more impromptu speaking.

I did an episode all about impromptu

speaking skills back in episode 390.

So do that also Also, if you tend to do long

presentations like you like the hour or so,

try experimenting with shorter presentations

vice versa. If you tend to like shorter, try

longer or workshops.

So get yourself a little bit out of the

comfort zone to start practicing with these

different types of speaking.

The other thing to do is LinkedIn lives.

Now that does incorporate video as well as

obviously audio, but it's a great way to

just get yourself over the hump of

especially video content and invite someone

to be on the LinkedIn live with you.

It's so much easier to have a conversation

or interview them than to just sit there and

stare at the camera by yourself.

Diane Diaz:
Yes, 100% agree with that.

You know, I think the thing too, that I like

about LinkedIn lives is that and this speaks

to how we kind of operate as introverts is.

And I've always been like this.

I would much rather be part of a socially

part of some small group get together,

versus I don't really enjoy large group

events or get togethers socially, because

they just do feel so overwhelming for me.

But I if somebody is like, oh, meet me and a

couple of my friends. Yeah, I love to do

that because it does feel more manageable

for me from an energy standpoint, and it's

more intimate. And I think LinkedIn lives

are like that as well.

It's like a little intimate presentation.

And it's not like the TikTok and Instagram

where it's you have to just do a ton of

content. No, you just create the one

LinkedIn live or you do them once a week,

once a month, whatever the frequency is.

And you still get the ability to put content

out there, but it's it's in a controlled way

that can, you know, fit with whatever your

style is. As an introvert, I like that.

Carol Cox:
Yeah, I so do I, and this is why when our

thought Leader Academy clients are getting

ready to graduate, we have them do a

LinkedIn live where we host it, and then

they deliver about ten minutes of the

signature talk that they worked on with us,

because we want the number one to have a

deadline to put to actually deliver part of

the signature talk, but then also to give

them the practice to be on something like a

LinkedIn live, if they haven't had much

experience with that either.

So we've done some of those this year.

You can scroll back in your podcast feed and

find those. And then we have some coming up

with our next batch of clients who are

getting ready to graduate.

So Diane, let's talk about some tips for

attending events. You mentioned that larger

events are not quite as appealing to you as

smaller, more intimate events.

I concur 100%.

This is why when we do in-person retreats

and workshops, we limit the number of women

to about 10 to 12 because we like having

that smaller group so that we all feel much

more comfortable and we're not, you know,

have like 50 people one time.

I mean, maybe we'll do an event with more

people. But as far as like hands on

coaching, workshops, that kind of thing.

I like the smaller numbers now.

We've attended a lot of events this year.

Everything from, you know, small, maybe 20

people all the way up to probably 200

people. I've been to gala dinners, you know,

with like, a whole ballroom full of people.

I've been to smaller events.

Diane, what about you?

What have you found as far as what you've

learned about yourself?

Diane Diaz:
Yes. So I've been to a variety of types of

events as well. And I think my favorite

types are more the lunch and learn styles

for some local group, maybe where it's maybe

it's 60 women, maybe maximum of 100, but

maybe like closer to 50 or 60.

And then I feel like it's easy to meet

people and talk to them.

What I find that happens in a much larger

group, say a conference or like a large

event with 600 people in attendance, is

people tend to get in their own little

cliques. And then for me personally, again,

I grew up very shy and didn't have much

growing up. And so I immediately my brain

immediately reverts to teenage Diane, who

was shy and felt like she didn't fit in.

And then all of a sudden, I feel like I

don't have anybody to talk to. And I'm like,

great, why? Why did I come to this?

Who am I going to talk to?

Nobody wants to talk to me immediately.

We're my nobody's thinking about me.

But this is what's processing in my head.

Right. And but people do sort of start to

group up in large groups like that.

And it is very hard to break through and

walk up to is so much easier to walk up to

one person at a table or two people at a

table, than to walk up to a group of six

women who are chatting together.

And it's really hard to kind of break in

there and tell them who you are and why you

want to. Why do you want to talk to them?

Right. So I much prefer lunch and learns,

um, you know, just any kind of luncheon like

that because they're usually limited in

size. So those types of things are or if a

local woman says, oh, I'm forming this

group. And right now we have like 20 women,

do you want to come to a meetup?

Hunt. Yes, I do want to come to that because

smaller group, I feel more comfortable.

I can I can meet more people at small group

than I can at a conference.

Carol Cox:
Yes, I completely agree with you.

It is hard to break in when like there's a

group of 4 or 5 six people all talking

together, and that does tend to happen more

at larger events.

And then and so the other thing is that, you

know, you think about the larger events, and

maybe this is also why larger events are

harder for us, is that I feel like the

agenda sometimes is a little bit fuzzier,

whereas I like to know concrete.

Okay. Like this, like the first half hour is

networking. And then we're going to have a

panel discussion or we're going to have the

speaker. I feel like we like that structure

better because then we know what's coming.

And so I will probably show up ten with ten

minutes left of the networking, half an

hour, and maybe not show up at the very

beginning of the networking half hour.

Diane Diaz:
Yeah, no that's true. I do like a structure

because and then I like I like the structure

because then I know, okay, here are some

places where I can maybe start talking to

some new people versus just being thrown

into a sea full of people in a conference.

And like, I don't know what to do with this.

It's very hard for me.

Carol Cox:
One thing that I, that I did at conferences

before the pandemic, when I would go to a

lot of conferences, is that I would actually

put together a lunch meet up with other

women who I knew were attending that

conference. So I attended some podcasting

conferences, and so I knew a lot of other

fellow women podcasters.

So I would reach out to them, bring together

like 8 or 10 of them.

So I would say, okay, such and such a date.

You know, lunch at the conference is from 12

to 1. Here's the restaurant, let's all meet.

And then I had someone to have lunch with

for sure. Like I was guaranteed because I

was the one who was scheduling it.

Diane Diaz:
I like that because it's also like taking the

conference and breaking it down into a more

manageable size for for you.

I like that.

Carol Cox:
Yes. And I loved doing those.

And yeah, I will definitely continue to do

that. So here are some things that you can

do as a as an introvert when attending,

especially conferences where maybe it's

multiple days and it is a large number of

people is connect with some people before

the event. So if you know anyone or if you

know somehow you can find on LinkedIn or

other social media, follow a hashtag, see

who else is going and say, hey, would you

like to have lunch together on such and such

a date or bring together a few people?

I think that would help a lot to kind of get

over that. That feeling of, you know, what

am I going to do next?

And then, Diane, you mentioned this is that

if there's someone who's by themselves, go

up and talk to them.

And I know you do that quite a bit.

Diane Diaz:
Yes. And I part of the reason I do that is

because I am an introvert, but also part of

the reason is because I'm sometimes that one

person standing there by herself.

And I wish somebody would do that for me.

And so I went to a, an event.

It was a local event, but it was kind of on

the large size because it was for a local

chamber, and they were recognizing some

prominent women in the community.

So I would say there had to be at least 500

women there. So it's on the bigger side.

And when I walked in, everybody was formed

up into their little cliques and this very

sort of shishi area.

And, you know, I knew that I was not going

to make my inroads there.

But I saw one young woman sitting on a

little, little sort of bench sofa thing, um,

just sitting there by herself.

And so I kind of looked around and was like,

obviously I'm not going to be able to talk

to these other people. So I just went right

up to her and I said, hi, you look like

you're here by yourself, and I am too.

Would you like to chat?

And then I just sat down on the sofa next to

her and she said, oh, thank God, yes, I

would. And then she even said to me, I think

she was more of an introvert as well, and

said to me, gosh, it's really hard to kind

of get in with these people.

Like they're in all these cliques.

I said, I know, and then, then we just

talked about that, and then we we had a

lovely conversation. We sat together at the

luncheon portion of it, had a lovely

conversation. I went to a couple more things

with her. So I've seen her a couple of

times. That is a great way to meet people.

Carol Cox:
Yes, I love that idea because not only are

you doing them a favor, you're.

But hopefully your karma is good and we'll

come back to you. Please.

Diane Diaz:
Oh, I hope so. I hope Taylor and Taylor

Swift's right about karma.

Carol Cox:
Yes. And for those of you who are extroverts

and as are still listening to this episode,

thank you so much. You are wonderful.

You're wonderful speakers and leaders as

well. But if you see us introverts by

ourselves, please come talk to us.

Diane Diaz:
Yes, please.

Carol Cox:
Oh all right. So the other thing to do is at

the conference, this is whether you're

speaking or not, but definitely if you're

speaking make sure that you schedule in that

recharge time, that alone time, whether it's

in the morning or at the afternoon break or

before the dinner festivities or whatever it

is. Try not to go back to back to back.

As tempting as it may seem, because you may

be fine doing that for a day, but you

probably will start feeling the consequences

of that by the second or third day.

Diane Diaz:
Oh, that is so true. You know, back in my

corporate days, it was, you know, when like,

it was just meeting after meeting after

meeting after event after meeting after

event, event event, you know, constantly all

the time, 24 over seven.

And as an introvert, it was not a good space

for me to be in because it does.

It wore me out and I'm not at my best and

I'm also my my patients would get very short

because I was craving some time to just

myself to just decompress from it all and

couldn't get it. And so then I'm irritable

and my energy's gone and I'm like, now I'm

useless to everybody, including myself.

So I think that that method of blocking off

time to recharge is a smart thing to do.

Carol Cox:
And also block off time the day after you get

back from a conference.

So say the conference is like a Monday,

Tuesday, Wednesday, and normally you would

have other zoom appointments or other work

on Thursday and Friday.

I recommend blocking those off or just doing

very minimal so that you have that time

coming back. Because weeks ahead of time, as

you're looking at your calendar, you're

like, oh, I'll be fine.

You know, I'll be back from the conference

and I'll, you know, put people in, but don't

because you will you will be glad that you

gave yourself that time.

All right. So then, for those of you who are

interested in working with us, we do have

our Thought Leader Academy, which is online.

It's an eight week program that combines

weekly group zoom calls, plus a one on one

virtual VIP day where we work with you to

create your signature talk.

Our enrollment dates are for the remaining

of 2024. Can you believe it?

We have one group that starts in August, and

we have the next group that starts in

October. And then that is it for 2024 until

next year. So if you want to get all the

details about that, you can do so at

speaking your brand Comm Slash Academy.

We're also doing an in-person one day

workshop in Orlando, Florida on October

10th, and that will give you the opportunity

to not only work with us on your talk, but

then also to practice on our stage.

And this is really where we see so many of

our introverted clients come to life,

because we again, being those keen observers

and being coaches and having done this for

so long, we can instantly pick up where they

are limiting themselves and where they need

to break through and what we need to do and

encourage them and help them with their

storytelling, especially so that they come

more alive as speakers.

Diane Diaz:
Yeah, I love that, you know, the in-person

workshop that we're going to do. And anytime

we've done an in-person workshop like this,

like in the past or this upcoming one,

they're so great because we do also keep the

size small, and they're great for introverts

and extroverts. But how many times have we

had clients at a retreat in person where

it's clear that they're an introvert and

they're struggling with movement on the

stage and like how to come across and

feeling uncomfortable, all things that we

completely understand because we've been

there and but they all come to life.

And I think because it is a room full of

accepting, welcoming, understanding women

who get where you're coming from and are

there to support you.

And so it doesn't feel like this huge

conference where you're just one of many,

right? You feel cared for, nurtured,

supported. So I if you get a chance to

attend this in-person workshop, I implore

you to do that because you're going to get

so much out of it and a lot of confidence is

going to come from that.

Carol Cox:
And here's what I hear from the clients who

attended our other in-person workshops and

retreats. Is that and again, many of them

are introverts and they, after attending and

after the practice time on our stage and our

coaching and our feedback, then they go and

they go to their speaking engagements, and

then they get feedback from the audience,

like charismatic.

And they have said to me, Carol, I have

never been called a charismatic speaker, and

that's the difference that it makes.

So you can get the details about this

in-person workshop as speaking your

brand.com slash workshop.

Again, that's speaking your brand.com slash

workshop. All right, Diane, well, thank you

so much for coming on the podcast to talk

about why introverts do make great speakers

and leaders. And we are proof, as are all

the amazing clients that we work with,

whether they're introverts or extroverts.

And so next week's episode, Diane

interviewed one of our thought leader

Academy graduates, Cindy Roe, because she is

on fire on the speaking circuit.

We see her linked in and she she is just

booking gig after gig.

And so Diane had a fantastic conversation

with her that you're going to hear next

week. On the specific strategies she uses to

get momentum on the speaking circuit.

Get ready to take notes.

And these are very practical, tangible

things that you can do that maybe take an

hour or two a week and they're definitely

doable. So, Diane, thank you for having that

conversation. I know our listeners are gonna

look forward to it. Don't forget to take our

speaker Archetype quiz so you can leverage

your natural communication strengths and

amplify them as speaking your Brand.com

slash quiz. Until next time, thanks for

listening.