The Startup CPG Podcast

The Startup CPG Podcast Trailer Bonus Episode 63 Season 4

Founder Feature: Cassie and Chelsey Maschhoff, Lottie’s Meats

Founder Feature: Cassie and Chelsey Maschhoff, Lottie’s MeatsFounder Feature: Cassie and Chelsey Maschhoff, Lottie’s Meats

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Join Grace Kennedy in this bonus episode of the Startup CPG podcast as she sits down with Cassie and Chelsey Maschhoff, the inspiring founders of Lottie's Meats. Raised on a family pork farm, the sisters share their journey to revolutionize the meat industry with high-quality, natural ingredients through their Denver-based venture. 

They delve into dispelling myths, overcoming challenges as female entrepreneurs, and their strategic approach to product development and marketing. Discover their insights on pricing strategies, sustainable growth, and the keys to success in the competitive world of consumer packaged goods. 

Tune in for an enriching discussion on innovation, perseverance, and redefining standards in food entrepreneurship!

Listen in as they share about:

  • Motivation for Starting Lottie's
  • Production Challenges
  • Product Development and Business Operations
  • Marketing and Pricing Strategy
  • Bootstrapping and Funding
  • Balancing Personal and Professional Life
  • Community and Support
  • Future Goals and Strategy


Episode Links:
Lottie’s Meats Website
Chelsey Maschhoff’s LinkedIn
Cassie Maschhoff’s  LinkedIn


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Show Links:


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Creators & Guests

Host
Grace Kennedy

What is The Startup CPG Podcast?

The top CPG podcast in the world, highlighting stories from founders, buyer spotlights, highly practical industry insights - all to give you a better chance at success.