The ProSource Podcast

The most successful home remodeling projects require a deep understanding of all of the moving parts in the process. Kevin Devine, director of digital marketing content at ProSource Wholesale®, is joined by Shane Riley, ProSource® vice president of kitchen and bath, and Eka Sukmawati, ProSource® director of kitchen and bath design and merchandising, as they discuss the products and professionals that help homeowners execute their design vision and breathe new life into a kitchen or bathroom.

What is The ProSource Podcast?

Creating a design concept for a kitchen or remodeling an outdated bathroom requires an understanding of the products and services available to those looking to undertake such a project. The ProSource Podcast breaks down the home remodeling industry and highlights the merchandise and experience that it requires to achieve your vision. Join ProSource Director of Digital Marketing Content Kevin Devine, as he speaks with those who facilitate the ideal project and offer valuable information for how to choose the ideal products and services that transform your ideas into reality.

Hello, this is the Prosource podcast.

I'm Kevin

Devine, director of digital

Marketing content

for Prosource Wholesale.

In this series

we’ll focus on home remodeling,

especially kitchens and bathrooms.

You'll hear from those in the know,

including our corporate merchandizers

showroom team members

and the trade professionals

who ultimately make it happen.

We're glad you've joined us.

Enjoy.

So I'm joined today by Shane Riley.

Shane, thanks for joining us here.

I appreciate it. Great to be here.

So let's start

with the simple question.

Who are you

and what do you do

for Prosource Wholesale?

As you said, I'm Shane Riley.

I'm the vice president of Kitchen

Bath for Prosource.

I head up, you know, the the training

for all of our designers,

the merchandizing in the stores,

a lot of manufacturers

we select and the new products

we bring to the showrooms.

Pretty much

everything you see in the showroom.

We have an entire team

that focuses on that.

So try and listen

to a lot of our trade pros

and what they want

and their customers want.

So that's typically day in, day out.

Okay.

How long have you been

working for Prosource now?

Seems like a long time,

but 20 years I've been with Prosource

and I started off, you know,

in training and in sales.

And in many ways we decided to enter

the kitchen bath business in 2009.

So I haven't always been in the kitchen

bath business,

although it's

been roughly, what, 12, 13 years?

And we started it

because we started listening

to our trade pros

and talking to them

about other categories.

And what we found

was that a lot of them

struggled in the Kitchen Bath category.

When you think about an independent

trade pro and their customers

and we began to test

several concepts in our stores

and that just grew to today

where we have 140

kitchen bath departments

and the ProSources.

We've got the flooring

integrated with it.

So it's a great place to do a project.

And that was the original concept

back then.

So we've used a term here.

I was going to ask

how you got into the kitchen

bath industry.

Just flowed right into,

you know, made it easy.

You knew what I was going to say.

So we've used the phrase

there, kitchen and bath,

what all encompassed

what's all encompassed within that

that term, kitchen and bath.

Well, it would be the kitchen

and the bathroom,

Kevin.

But I think what you're referring to

is like what types of products?

So when you think about the kitchen

and you think about Prosource,

you know,

it's the cabinets,

the countertops, the

plumbing fixtures, the sinks,

the hardware that goes with it,

but also in the kitchen,

it's also the design.

So, you know, a lot of our

we have over 200 designers

that work for Prosource,

and they're very skilled

at designing that kitchen.

When you think about the bathroom,

same things.

It's everything you need for

the bathroom, you know, the tile, the,

the tile work that you do in there

or the LVT,

the bathroom vanities, countertops.

Again, obviously

all the plumbing fixtures.

And one thing

that we've done over the last

four or five years is

we've really expanded our bath

products.

So we are a single source for you,

especially if you're doing

a bath remodel,

whether it's a powder room

or a master bath.

We can get every product that you need

and we can complete that project

for you all at Prosource.

One spot

however you want to work with us. So.

So 20 years

of overall with the company

and 12ish years

in this particular role.

Seen a lot of changes.

You see you also talk to the pros.

You want to make sure

from the trade professional standpoint

that you're offering the products

and services that they need.

What sort of trends

are you seeing in the kitchen

about the industry right now? Sure.

You know,

there's a lot

going on in the kitchen bath industry.

One thing that

makes it pretty exciting

is that it's very fashion forward.

So you look at a lot of these magazines

and you see,

you know, great ideas in the kitchens.

And, you know,

you can think of ways

that you can make it your own.

But I think there's like,

you know,

four main things

I'll bring up that

customers talk a lot about

or wish they did more in their kitchen.

And one of those to start with

is the storage solutions

inside cabinets.

I think a lot of people

forget about that.

You focus on the door style

and things like that,

but what you put inside

those cabinets

can make such a difference with what

how you use the space.

And some of the interesting things

that we've seen is

obviously there's

like ten different ways

you can store your spices

if you're a cook,

cooking utensils

there, there's different things.

You can store those

just to make it easier

for all the different things

you have, including your,

you know, your cutting knives

and things like that.

We've got,

you know, storage,

I mean, sorry,

charging stations

built into the cabinetry

which makes sense

for a lot of people today

and their active households and kids,

you can atleast

always find a charger, hopefully.

And then finally, you know,

we've got

some vendors are actually putting

in biometric locking drawers,

so they're integrating technology

into it, which is pretty exciting.

So one thing

when you go into Prosource,

if you actually open all the cabinets,

you will see a lot of

these storage solutions integrated in

and ones

that you wouldn't see in other places.

And we really try

and do a good job with showing that.

I think the next big trend

that we see is with countertops.

And one thing that customers want is

they want the look of natural stone,

but they want the durability of quartz.

So a lot of the new quartz countertops

mimic natural stone.

They bring in a lot of the movement,

the coloring,

different types of shading,

which makes the product look great,

consistent and it's very durable.

So a lot of customers are doing that.

And, you know, this year

a lot of our suppliers

have introduced

a lot of new colors and styles.

That is pretty exciting.

The next big

trend is this one isn't that exciting,

but if you're an active household

with young kids

and you're thinking you want

either painted cabinets

or something like that,

I mean, those kids can

do a number on on those cabinets.

And so a lot of our suppliers

are introducing laminate

cabinet doors

and they look very similar to painted,

but they're extremely durable.

They can hold up to those kids.

The dog's everything you run into.

It's just an option

to look at

without sacrificing any style.

And then finally, for the bathroom,

you know,

water savings is a big topic

these days.

So a lot of the major suppliers

have really introduced

a lot of water

saving features in their products

with not a lot of loss of performance.

And they keep getting better

and better at that, which is exciting.

So those are

those are four main things.

You know,

I know you also talk to Eka

who's on our team and she'll

have some ideas too.

So one thing just

just occurred to me as you were saying,

that all these different advancements,

all these different options,

does it become a bit overwhelming

for the customer,

for either the pro

or for the homeowner,

or is it just a welcome

welcome bonus

from them to have all those options

available to them?

Because everybody's different,

Everybody's

circumstances are different.

I think, you know, our

our strategy at Prosource

is we have a wide selection

of different things.

We can pretty much

get any product, any style,

but I think it can be overwhelming,

especially if you just come in

not sure what you're going to do.

So, you know,

if you come in with an idea

or a general concept,

our team can put that together for you.

And I think that gets rid

of some of the overwhelmingness.

But, you know, certain things

looking at storage solutions,

looking at hardware or that can be fun,

especially if you start thinking about

how you're going to use the space.

And you know, at Prosource,

our showrooms are merchandizing

in stores very focused.

So you will see some newish trends, but

you also see some popular styles

to least get you started.

So you talked about

a lot of these trends

and where things are going.

Do you find that

a lot of products

are not only being made

but being purchased

specifically that are trendy versus

maybe, say,

more timeless,

some slant more in that direction?

Tough question. Tough question. I think

the best way to answer it is,

is overall,

people are probably going

more with a timeless look.

But let me let me

put that in perspective.

So shaker

door style in

cabinets is still a top seller,

but what is amazing to me

is how vendors are

or our top

suppliers can have different

variations of the Shaker Doors style.

So which is just, you know,

a square door style.

They'll round the edges

or they'll bevel

the edges different way that's there,

different thicknesses in the rail.

You can go skinnier

or you can do wider.

So if you think about that,

that's a timeless, simple look.

But what we're seeing

a lot of customers

do and a lot of trade pros

is they'll add accents in

to make it their own.

So it could be an island

with a special color

or wood finish or stain.

They could do something different

with the flooring

or the backsplash

or even the countertop,

or even create a zone

that adds more color.

It could be a coffee bar,

it could be, you know,

more of a hutch set up in the kitchen,

something like that. So,

you know,

overall timeless for the main part.

But you'll start seeing more trends

or things

in a certain section

or a highlighted area of the space.

Do you think that becomes

trends become

sort of a factor

in the age of the of the Internet

that we are in?

Everybody

comes out

tons of blogs

and publications

and TV shows and etc., that

and streaming

shows that all talk about the trends

and where things are going.

And do you think that sort of has

an influence on people's decisions,

on which direction they go? Absolutely.

I mean,

as I as I said, you

know, Kitchen

Bath is the fashion industry.

And so so people will move

and now it moves slower than clothing

or other things like that.

But they do move

towards things

that are more popular and trendy.

You know how you implement

that in your home,

especially if you're doing

a kitchen remodel

and you want to keep it for a decade.

I think that

consumers weighthat

when they're thinking about,

you know, their decisions, okay,

so with both kitchens and bathrooms,

the way that they are

generally designed,

you can approach things

either all at once

or maybe take parts of it.

Do you find the most remodels

for either in kitchens or bathrooms

tend to focus on

maybe a particular area

or a particular product,

or are they taken more as a whole?

That's hard to tell from, you know,

just from talking

to a lot of our designers

and kind of the projects

that they're working on

would be my perspective.

There's probsbly two sides.

So in the kitchen side,

if your

if you want to totally change the space

and relay it out

obviously we're doing a full remodel

that includes all the products,

including electrical.

You know, things like that.

But, you know,

you do see a lot of customers

that will, you know,

paint their perimeter cabinets

and maybe redo the island

and the countertops and the flooring.

So that'd be a partial project update,

especially if the layout is good

in the cabinets style you still like

in the bathroom,

You know, the same kind of applies

if you're

if you're looking

for a completely new look,

we're going to have

to update the entire thing.

But a lot of customers right now

will will do a simple,

you know, flooring

update in the bathroom

and they'll replace their vanity

with a furniture vanity,

which gives you new styles.

It's an easy upgrade.

Plus,

within a lot of our furniture vanities

that we offer, there's

a lot of storage solutions in there

also for makeup, hairdryers

and things like that

that make it,

you know,

even more useful for the space.

So that's that's

how I would think about it

based on what we see.

So how does this intersect maybe from a

you talked about

it's a bit of the fashion industry

in these rooms.

So how does that

intersect with budget

when if they have, say,

a particular piece

within that room

that they want to keep,

like they really like

their countertops.

They're thinking of

changing everything else.

But now that influences

perhaps other product choices

or the overall design of the space.

How do you find

that intersecting with all of this?

I'm not sure I

understand that question.

Well, rephrase it, rephrase, rephrased.

So, you know, so countertops is a

that was just an example.

The only

I mean, if you think about countertops,

you can update your backsplash,

you can update your flooring,

you really can't change your cabinets.

You could paint them.

That would be the option.

So it's more about

if if there's an element in the room

that they really want to keep that

and that becomes a bit of a focal point

in, then they're building around that.

How much does does

does that actually come into play?

Much.

And I don't think we

I don't think we see that too much.

Okay.

So you see more of the overall change.

I think it's the overall change

and a lot of it can also be

a financial decision based on

I want this look,

but I

know I can keep these

certain parts of my space.

So how do we modify that

and then add new pieces to it

to at least achieve

the look or style you want it so far?

So you're talking about

making major changes in two of

if either ranking as high on

the list of most used rooms or they are

in fact the most used rooms.

So remodeling can be can be

and should be enjoyable,

but it can also be very stressful.

So what advice would you give

to somebody looking at this and saying,

Here's how you could bring the fun

out of it

and don't get so freaked out

with all these changes

that you might be making

in those rooms?

I think, you know,

I've been through

several remodels myself,

and I think, you know,

how you think about it is is one is,

you know, planning does help.

And I you know,

I think the first thing is expect

there's going to be some unexpected

things that come up.

It could be, you know,

as you're

demoing the space,

there's something there

that you didn't expect a pipe,

you know, a

a vent and HVAC duct like we were

we were doing a remodel on my house

years ago, and there was a pipe.

We didn't realize

that from the second floor

that we had to modify

and change some things.

And that can be stressful.

But if you realize there's

you usually can work around everything

and still get the look you want.

So I think, first of all, realize

there has to be some unexpected things

and make sure

you hire a good

contractor that continues to,

you know, communicate with you.

And I think that would help.

But when you think about,

you know, making it fun,

I would say just remember your vision.

I think one thing you can do is,

you know, keep the initial design

that you have

or the inspiration photos that you have

and then document your progress

and see how it goes.

I mean,

it's pretty exciting to see,

especially once you're done

with the demo and product

starts going in and seeing the changes.

So I would I would say that.

And then and then finally, you know,

if you can be

without your kitchen for a while,

what are you going to do without that?

And I think to plan,

you know, how you're not going

or what you're going to do

without that space for a while

will help alleviate some of the stress

and hopefully, you know,

your project is completed

within within time and

you get to enjoy your new kitchen

or bathroom.

And, you know, a lot of customers,

by the time it's done,

they're so excited to see the vision.

Okay.

So last question for you.

Okay.

We've talked about

some of the advancements

and some of the trends

and where things are going,

but now I'd like you to

look in your crystal ball

and stare into the future.

Where do you see

products within the kitchen

and bath industry

going as we move forward?

I think this is just,

you know, at Prosource,

we we're always talking to the top,

you know, suppliers in Kitchen and Bath

and we always look for,

you know, what new things

can we bring forward.

So you're

you're still seeing more technology

being an integrated

into products in different ways.

You'll continue to see

technology and water savings.

We see those things.

We're starting,

you know,

the last few years,

the suppliers really didn't

launch a lot of new new products.

We're beginning to see them launch

some new products,

whether it's finishes colors,

you know, changes in that.

So I think

on the product side, that's what

you'll see.

But but also I think for Prosource

and for,

you know, our

our trade pros and our clients,

our team is really focused on

improving and expanding the training

of our kitchen and bath designers.

So we're

elevating a lot of the design

skills of our

designers,

whether they

design a kitchen or a bathroom

so they can be more efficient.

But also new ideas

and ways

to use the space and integrate

some of this technology,

which is pretty exciting. Hey, great.

Well,

I appreciate you

taking the time to join us. Thank you.

Great to be here.

Shane Riley, thanks.

So we're switching gears now

and we're joined by Eka Sukmawati

Eka

Thank you for joining us.

Appreciate you being here.

Thanks, Kevin. I'm glad to be here.

So let's start with the basics.

Who are you

and what do you do for us ourselves?

Same questions that we ask, Shane.

Sure.

As Kevin said,

my name is Eka Sukmawati.

I am the director of Kitchen

and Bath Design

and Merchandizing for Prosource.

So I have been now

with Prosource for about ten years, so

short of ten years.

Then Shane has been with the company.

But really I've been in the kitchen

and bath industry

for over 20 years now.

This is really my trade

as a kitchen and bath designer.

So what got you into it?

What got you into the kitchen?

So to tell you the truth,

I got into kitchen

and bath mainly

because at the time,

after I graduated from college,

there was not really much openings

for interior designers,

and I kind of somewhat stumbled

into kitchen

and bath

and was hired by a local company

right out of

college back in Michigan,

where I went to school

with my interior design degree.

So I really learned

to become a kitchen designer

within this first job.

Honestly, learning about

designing functionality,

I mean, at the point

I was really didn't understand

what a filler is, right?

I mean, that's

kind of like a basic thing

for a kitchen, a designer.

So that's really how I got into it.

And then the next thing you know,

20 years later, I'm learning a lot.

I was obviously designing

and selling for customers

in different parts of showrooms

I was at

and until I got into Prosource

ten years after that

I got into Prosource and

pretty much

expanded my expertise

and my learning curve with

within the industry.

And I loving it ever since.

By the way, I think in this podcast

that's what I am just a filler.

Just filling in a

little gap here between us

when you when you pause in speaking so.

All right so we say

Prosource has kitchen

and bath products.

So what does that mean?

Let's see

how your answer compares to Shane's

and in that scenario.

So for me,

when we say that,

it means we cater to

the entire project, right?

I think a lot of times

when it comes down to interior design

which is what

kitchen and bath project is all about,

it's all about interior design.

People get timid about it.

They're they get nervous,

They don't know what they don't

know, basically.

So when they come to us to Prosource,

when we say kitchen and bath,

we try to cater that whole process,

how to complete that entire project

that they have in their mind

visually to achieve that.

And that's what we do

and that's what we offer,

especially with our experienced kitchen

and bath designers

that we have in our locations.

So in that capacity

and that

as we take the context of that question

or that answer that you just gave,

what advice

would you give to

a trade professional

or to a homeowner

that's undertaking a kitchen

or bathroom project?

What considerations

should they keep in mind?

So the first thing I would say

is knowing

your expectations,

understanding the expectation,

and also understanding the purpose

why you are starting the project

in the first place, right?

Because my rule of thumb is

when it comes to design,

it always has to start

with functionality first.

And then secondly is the esthetic value

that kind of one follows the other.

But for a homeowner,

if they understand

the purpose of their project,

is whether they want the longevity

for their home,

they want to stay in their home

for the next ten, 50 years,

or they want just to do a remodel

because they want to sell it.

Those are two different concepts

that they need to understand

what's available to them.

When it comes down to the brand,

to the product

that they can get

the budget

and also the design aspect

and also timeline.

And that's probably the biggest thing

that most consumer need to understand.

How long does this process

take from beginning to end?

Because they might expect,

you know,

I could get a brand new kitchen

or bath within the next two,

three months.

Sure, that would be realistic.

But that all contains to what it is

that you're getting.

as far as design

the project and also the budget.

Well, if you look at television

or any streaming service,

that product can be done

in about 60 minutes,

which is why I don't watch those shows.

I watch something else

when I get home.

So let's break it down.

That was sort of a macro view to see

maybe what

we'll call a little bit

of a micro view.

Take a project

in a kitchen versus

a project in a bathroom.

What are the differences

from one versus the other in those two

specific rooms?

Well,

the main thing that I could think of

when it comes down

to those two different projects

is really the product, right?

So in kitchen

projects, typically the largest value

or the

investment is really in cabinetry

and obviously everything else

that goes along with it,

there's a large investment as well,

but the larger percentage

is in cabinetry

and also the timeline for

the cabinets to come in

because typically they take

the most minimum,

probably 5 to 6 weeks.

it could go on to

maybe 15 weeks depending what it is

when it comes down to the bath project.

Now we look at a larger scale

of the plumbing fixtures right,

which is now the value of the budget

on the plumbing fixtures

is larger than it is on cabinets,

because now we only looking at possibly

three vanities

or maybe a freestanding

furniture vanities.

But then

also think about the

value of your tile work,

other plumbing fixtures,

aspects such as shower base,

shower doors, bathtubs, right?

So that becomes larger.

So when we think about that,

the value of what

the consumers

are putting in

in each of those product categories,

then it also changes the timeline

of when you can get those projects

as well as product as well.

So Shane used the term

and you used the same term

and we've had this discussion before,

so we might

get a little clarification on this.

Most people

would simply call it a vanity

or a bathroom vanity,

but you've both used the term

furniture vanity.

What's the distinction there?

So the distinction is it's really,

you know,

furniture as

as it sounds, is a piece of furniture.

Right.

I think something that has a little bit

more value of intricacy to the design

aspect and all little details

of how it's designed.

And it's also typically

is freestanding,

which means it doesn't necessarily

go all the way down to the floor

and also sometimes, you know,

may not be permanently fixed

onto the back of the wall.

But in application for homes,

obviously has to be attached

to the back of the wall.

But it just has more of a free flowing

look to it

and feel versus just something that's

permanently more stationary.

That's also larger in scale.

Okay.

So what are some of

the influential factors

involved in the product decisions

that are made for a remodel,

especially in those two rooms?

What are some of the drivers?

I think it’s again, timeline.

Okay.

So I always say

I'm really big on timeline

when it comes down

to expectation of customer, right?

So if you want something quick

to get it done quickly,

then these are all your options.

You may not have a lot

of options, right?

So you kind of condensing that aspect,

but if you want something

much more of a grandiose feel to it

that you want have a lot more intricacy

as far as features and benefits,

then you think about longer lead time,

a longer timeline

that you have to look at.

But then it kind of opens up

to all the other different choices

that you can have for those product.

Okay.

Do you find that

trends or what is trending or what

people are being

or being told is trending,

that that becomes

a big factor in their decision?

It does.

I would say it's kind of a half

and half in my I'm in my ratio.

The way I look at that, again,

if I go back to

if I was a designer

asking a customer

that walked in through a door,

would they say,

I want to do my kitchen

or bath project,

the first thing I'm going to ask

them would be, What is your timeline?

When would you like this

to be completed?

That's the first thing I asked.

And then

I also talk about the expectations.

What is it that you're looking for

functionality wise? Right.

What is it that you're trying to get?

Are you trying to convert

your regular master

bath to a spa suite?

Then we're thinking

into a different aspect

of design

and design process to it, right?

So it's really all about

what the customer wants and needs

and we cater to that

to fit into that aspect.

So what are some of the common ways

that a homeowner

can or should navigate

budget decisions?

So a lot of times I would say

you got to look at the

the aspect of the value of your house,

because typically

if a homeowner wants to say

this is their forever home,

then the value of the house

may not be as influential

into what type of budget

they want

to spend into the whole entire project.

But if they want to only stay there

for five or ten years

and get a good return on investment

for selling aspect,

then you know, it's a whole different,

you know, setup

that they should probably

look at the value of the house.

What's the median income

perhaps in that demographics

into that area right

within the vicinity of their zip code

per say. And there's also tools online.

So some of our vendors actually provide

what they call a budget calculator,

that consumer can go to that website

and start

plugging in percentages of value

that they want to spend

based on their home value.

Okay. Yeah.

So here's a question we asked Shane.

Let's see

what your question I feel.

Yeah, could be

home remodel.

That can be stressful, actually.

Doesn't matter

what room it is, it can be stressful.

So what are some good ways to go about

bringing the fun out into that project?

The first thing I would say

is be involved.

Okay,

so a lot of homeowners

or consumers,

when they come in,

they don't know what

they don't know, right?

So they turn to us as experts to know

what's trending,

what's not.

However, again, is the question

that I would ask the consumer to say,

what is the style that you like?

So most times I feel it's

beneficial for us

to give consumer some homework

for them to do, right?

So if you think about the influences

of social media, it's huge. Right now.

People just don't use

Instagram or TikTok

just for fun videos, right?

They actually go there

to look for some design

and remodeling ideas.

And a lot of our businesses

and even consumer

are posting some of their projects

on those two platforms.

Obviously, if you go to Pinterest,

you go to house. Those are good

inspirations to kind of

start looking at.

And I always ask customer

to basically bring in some pictures,

look at some magazines

and rip up

some pages that you like

because now they feel

they're more invested into the project

and they know that they are

getting what they want versus

what's being

just me as a designer

saying you should do this.

Well, in the end, it's not my house.

I will do whatever it is

that I need to do

to make sure that the consumer

is going to be happy with the vision,

to deliver the vision that they have.

Okay.

What are some of the services

you talked about, the products.

What are some of the services

that Prosource Wholesale offers

that differentiate us out there?

The service is obviously I

think it's more

the fact that we have experienced

kitchen and bath designers,

knowing the trends,

knowing the design aspect

and how to present that

aspect to the homeowner

I think is a huge benefit that we have.

And I think that we

sell within

the industry

is because not only we have

just the kitchen and bath designers

we also have the account manager

that's really also part of that

being themself

more involved into the project as well.

Because typically,

I mean, Kevin,

I've done a job

as a kitchen and bath designer

one where I literally did

the whole entire process

from beginning to end.

And not only that gets exhausting,

but it's also the fact

that I think the value

for consumer to know

that is just not one person that's

available for my project.

It gives them a peace of mind

because let's say

if I was out sick

or if I was on vacation

that have somebody else to go to.

So I think that's that team effort.

It's a big benefit for us to offer

our trade pros.

So last question

then I'll let you off the hook.

So look into your crystal ball.

And in the realm of kitchen

and bathroom products,

where do you see the future going here?

So I think when it comes to that,

we have to look beyond

the kitchen and bath project,

especially for what we offer

as to our trade pros and clients.

So think about application of cabinetry

into a different setup.

It's part of the home,

not just kitchen and bath.

We're looking at home offices,

we're looking at laundry rooms,

mud rooms.

We're even doing dog baths, right

as a combination.

That's a again,

we're fitting into the lifestyle

of these homeowners

that has expanded,

especially since back in 2020 when

you know, the pandemic happened, right?

So now everybody's adjusting

and they're seeing

a lot more value to their house.

So think about

people now

wanting to expand their bathroom

to a spa suite.

Okay,

So there's more value

to the bath project itself,

to the plumbing

fixtures, vanities,

the size of the tile, the flooring,

whatever that may be.

And then we can also look into

the offering that we have

with our

higher end semi-custom cabinet

line to do some customization

to make dressers for the bedrooms.

And we can also do closets,

walk in pantries, right?

So I think the possibilities

are pretty much endless

when we think about

what else can we use our product

that is already available

into the rest of the home,

not just kitchen and bath.

So it's really expanding.

And the other thing

I want to mention is

when it comes down to technology,

we see technology

and appliances, right?

Granted, we don't sell appliances.

However,

that technology aspect

has been expanding

to interior lighting that

now we also use in our cabinetry

and kitchens and bath

and also the fact

that some of our plumbing fixtures

offer those automatic setups,

that it's more reliable by using Alexa.

Right.

So to person showers, that's huge.

The footprint of that

and the people want a car wash type

of shower system. Hey to each his own.

We try to cater to what they need.

Right?

So, I mean,

that's a lot more

that we need to expand our project

thinking what it comes down

to, what people are looking for

for the consumer.

I look forward to seeing the car wash

showers.

All right.

Well Eka,

thank you for joining us here today.

We appreciate taking the time.

Thank you. Appreciate it.

We appreciate you

joining us on the ProSource podcast.

Please

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Plus follow us on social media.

Visit our website

and visit your local ProSource

Wholesale showroom

for all your home remodeling needs.