Our B2B SaaS Journey

In this episode, Mitchell and Gavin finally unveil Project Rendezvous as the World Police and Fire Games 2027, share how the deal came together, welcome their first two developers to SixSides, and talk through the hiring sprint, website plans, LinkedIn content push, and why the next 12 months could change everything.

Links
Chapters
  • (00:00) - Intro
  • (00:45) - Project Rendezvous is finally revealed
  • (02:44) - How Volunteering WA led to the police games
  • (06:18) - What the deal means for SixSides
  • (10:27) - Hiring our first two developers
  • (13:39) - The plan to announce it to the world
  • (17:58) - The bank account, burn rate, and payment milestones
  • (24:56) - Posting to LinkedIn and building a content engine
  • (30:06) - Why the website is now a massive priority
  • (32:37) - Two more paid events and more momentum
  • (35:47) - What we’re working on this week

In this episode, we cover:
  • Unveiling Project Rendezvous as the World Police and Fire Games 2027
  • How the Volunteering WA event led to SixSides’ biggest deal so far
  • What it takes to sell into large organisations with long procurement cycles
  • Why this project could fund the next 12 to 18 months of growth
  • Hiring SixSides’ first two developers - Raymond and Martin
  • Growing the team across engineering, lead generation and marketing
  • Building product features for international and large-scale event communities
  • The pressure of milestone payments, cash flow, and managing burn
  • Why the SixSides marketing website now matters more than ever
  • Starting a proper LinkedIn content engine for founder-led marketing
  • Turning white papers, case studies and blog posts into a repeatable content system
  • How one major event could create years of lead generation and follow-on business
  • Balancing weddings, leave, onboarding and startup momentum
  • The ambition to turn event-driven sales into product-led growth
Got questions or topics you want us to cover? Email us at journey@sixsides.co

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

Connect with us

Creators and Guests

Host
Gavin Tye
Sales and Marketing and Co-Founder of SixSides
Host
Mitchell Davis
Developer and Co-Founder of SixSides

What is Our B2B SaaS Journey?

Join the SixSides.co team as we navigate the highs and lows of building a B2B SaaS company. From finding product-market fit to scaling sales and community-driven growth, we share real insights, tough lessons, and candid conversations about what it really takes to grow a successful SaaS business. Whether you're a founder, marketer, developer, or just SaaS-curious, this is your backstage pass to the journey.

Mitchell Davis:

Hey. I'm Mitchell Davis, CTO and Laravel Developer.

Gavin Tye:

I'm Gavin Tye, CEO, sales and marketing of a team of six here at six sides.

Mitchell Davis:

Six sites. Six employees. Check us

Gavin Tye:

can't out. Go any higher.

Mitchell Davis:

Six seven.

Gavin Tye:

We can't go any higher. Six seven.

Mitchell Davis:

Yep. We are into year two of running a remote startup, sixsides.co, and it's a community building platform focused on events. We're documenting both the business and the tech of our journey as we build our SaaS. How are you, mate?

Gavin Tye:

Mate, what an eventful week. An eventful week. We are gonna make an announcement today. Oh,

Mitchell Davis:

yes. It's filing. We fucking are. All you you project rendezvous holdouts. You've been along with us for six months now.

Mitchell Davis:

We're ready to tell you. And why don't I start off when it was just me before you existed? So in 2024, I Oh, I was

Gavin Tye:

not just talking about project rendezvous, not back to the beginning.

Mitchell Davis:

No. I know. But it's it's relevant. In 2024, I gave a talk at LaraCon AU where I built a mobile app, and I wanted to tell the developers there about how to build mobile apps and why they should care and that it's actually not that hard for them to transfer their skills over to building mobile apps. In the crowd was Daniel from Hatchet, and I don't know how to pronounce his last name, but Daniel Govignon, I think.

Mitchell Davis:

We'll go with that. Daniel. And Hatchet was sponsoring the event, and they he Daniel came up to me afterwards and was like, dude, that was ballsy rolling out an update on stage and all this sort of stuff. And we got to talking a bit about it, and that was great. And then he had a suggestion to me on LinkedIn.

Mitchell Davis:

He sent me a message a couple weeks later, and I you then joined the team. You and I started working together rather, and that was in, like, December 2024. I think it was in January he reached out to me on LinkedIn and I wasn't checking my messages at the time. So I ended up missing it by like a couple weeks, but he was like, hey, I've got this event coming up, volunteering WA. And they were sponsoring it.

Mitchell Davis:

And he suggested that I put something forward for that. Right? Not knowing you existed. And that's where you then enter the picture. Why don't you take it from there?

Gavin Tye:

Yeah. So, anyway, we went to, we met Holly and Tracy from volunteering WA, over there, and we really connected. This is when we decided to go for the community led, value proposition, because it felt like that was easier, not easier, but that was a more of a connection to, or associations and the world is moving away from connections. So we're actively trying to bring people to connect. And they said, yeah, amazing.

Gavin Tye:

Like, yeah, absolutely. We really want to work with you. And so I think they told us that in March and we work with them. You were building the platform all the way through to November. Right?

Gavin Tye:

We had a couple

Mitchell Davis:

of 2025.

Gavin Tye:

Yep. 2025. And we went there and it was a great event. And during that event, met two people, Jackie and Neil from WA police. And they were really, really great people.

Gavin Tye:

And they told us that they had this big event coming to Perth in 2027. It was the world police and fire games. And he said, have you heard of it? And I said, heard of it. Cause we're just not in that industry in that world.

Gavin Tye:

And he said, it's the second biggest sporting event in the world other than the Olympics. And with the sheer amount of participants and also sports, because you think about the normal sports, plus you have police and fire specific games plus every other emergency service specific games as well. And he said, I really love what you've done with the app. I would love to talk about how you could actually help us on the, this, this event. And I was like, okay, initially my thoughts were, no, that's too big for us.

Gavin Tye:

And then I quickly come to my senses and I was like, hang on a second. Neil, can we just rethink that? Well, let's have a conversation. And, so I've been in many of these situations where you haven't talked like that and it doesn't go anywhere, but this was clearly not the case. We met with them.

Gavin Tye:

They have three really big, pillars or themes. After we had a conversation, they were like, we have our major pillars are camaraderie or competition, camaraderie community. You have community and camaraderie in spades. Need to work on the competition a little bit. I was like, okay.

Gavin Tye:

We said, give us some time, let's go away and we'll work on it. And you and I sat down and talked about it and said, should we do this? Or how would we do this? And we think, we don't think it's very far out. It's really closely aligned with what our core mission is.

Gavin Tye:

So we presented a solution back to them and we really worked hard to demonstrate the value in the whole sales process by writing like these really value driven or value led white papers to show them how they could get a more of a connected community. And yeah, as everyone who has listened to this podcast would know this is project Rendezvous. We haven't wanted to jinx it working with a large organization like this being a new business. It was fraught with risk of it not going ahead, but we've really done, I think in in all honesty, we've done everything. We've played everything right in the first half of the this process.

Gavin Tye:

And, yeah, they've really bought into the process and yeah, we got officially got awarded last week. So, yeah.

Mitchell Davis:

Fuck yeah. Well done. Well done, mate.

Gavin Tye:

Yeah. So, it's brilliant. Like, it's really, it's funded us for the next twelve months, eighteen months, maybe twelve months, let's say. So it's allowed us to hire the team and we'll add we're so not solely concentrating on, concentrating on the world police games, but we're using that development roadmap to build out six sides to take six sides to the next level, will include international international translation, translation services for international attendees to be able to talk to each other, a whole heap of things that we just would not have got to for three, four, five years, if ever. Yeah, it's really, really.

Gavin Tye:

It's fun. It's it's phenomenal. It's phenomenal.

Mitchell Davis:

It is. It's a big deal. And like, I've just gone back and looked in the timeline. We first told the podcast about it in episode 40 project Rondo Do and that was December 2. Yep.

Mitchell Davis:

It's now as time of recording, April 14. So, you know, four and a half months, five months, somewhere around there to go from just a conversation to now it's here, and we need to deliver the app for them. Our first version of it will be in August, but the games itself runs in March, mid March next year. Right? Yep.

Mitchell Davis:

So, yeah, it's gonna be a full on twelve months to get it there or eleven months now, but, mate, so exciting. What a cool project to be a part of.

Gavin Tye:

Yeah. A 100%. So we we've always had this hypothesis that one event will lead into many events, other events, and I was always anticipating like the ROI on a road on an event would be somewhere between, you know, five to 10 X, you know, this particular ROI on volunteering WA is sitting at about 50 X. That's not, that's not to say that every event would be like that, but our mission now, or my mission now, particularly in my role as the CEO and in sales and marketing is to 10X the revenue by the exposure. Now to give you context, so people are listening.

Gavin Tye:

There's 10,000 athletes from around 80 to a 100 countries, right? They all come from police and fire services and all have sporting associations in different parts of the world. And the exposure that we're going to get is phenomenal. It's really, it's really a lead generation exercise for me now. The, I think the reality is this plays out is you would not have been able to win this without me and I would not be able to deliver this without you.

Gavin Tye:

It's really, it's really we're relying heavily on each other to make this a success. So yeah, it's amazing. It's honestly amazing.

Mitchell Davis:

Yeah. Feels so good to stop having to call a project rendezvous as well. Call it a police games. Let's go. Absolutely.

Gavin Tye:

But there is, you know, we did talk about December through to today. There are for people who may be dealing with B2B businesses in the sales process, this has followed a typical process in the fact that we did have the sales process probably only went from December. You know, we had Christmas probably through to February, but then the procurement process or the buying side of it, the technical or the, what do you dot your T dot your I's and cross your T's part of it was almost the same length of time. So, we'll probably work on making that smoother. Like there was a bit of risk in there that we could have actually lost a deal, but, it, although they say yes to, to be able to do that and follow-up officially has taken a massive amount of time.

Mitchell Davis:

Yeah. That's right. Yeah. To the point that we had to like move some initial milestones that we set thinking earlier in the year that this is gonna go quicker than it did. So, and they're they accept that.

Mitchell Davis:

Right? That's, that's what comes with, you know, lengthy procurement processes. That's fine. Things are gonna have to move, but, just crazy. What an exciting time.

Mitchell Davis:

So, yeah, it really has that's what's led to us being able to hire on some more people. So two weeks ago now we brought on Chris and Raya who are in the lead gen marketing business development, basically the sales side. And just today, an hour before recording this, we've now extended offers to two new developers to bring them onto the team. Both have verbally said yes. So I'm waiting on the contract to come through, but I'm not expecting those till tomorrow, but we need to get them started as soon as possible.

Mitchell Davis:

So I've asked both of them, could they start on Thursday this week, which again, at time of record is only two days away. So we are really going hard and fast here to try and get the team up and running. And a big reason of that is I've got a wedding coming up in a couple of weeks and I'm taking some time off before and after the wedding. So, that's causing a little bit of time pressure there, but that's real life. Right?

Mitchell Davis:

We we need to get the ball rolling and and can't afford to wait a whole month from now when I would be back. So, yeah. And both, both people have said that they're happy with that. So I'll reveal names for them once, we've got it all signed away with them. It might be premature, but, yeah.

Mitchell Davis:

So really exciting. Very excited to have them working on some projects, like some code projects that I haven't necessarily wanted to do, or it hasn't been as important to spend my time on it. And now we've we will soon have a a dev team that I can assign stuff to. I can't wait. So, yeah.

Gavin Tye:

And so many, so much stuff is happening. It's, we have. Yeah. It's, we've gone from, yeah, we're just, we're just, we're doing stuff. We've got our other businesses on now.

Gavin Tye:

All my energy is, mostly focused on this. We're talking about deal buddy, how to structure this, which how does that fit into the mix? And we have a plan there, but we have to deliver these games. That's there's no question about it. So yeah, it's really, really exciting.

Gavin Tye:

And we've, I feel like we've both been working our whole life to get in this position and it feel I'm, I'm confident that we're going to smash that apart. It doesn't feel like anything is above, above what we can do. There's some things we don't know, but we'll figure it out.

Mitchell Davis:

So yeah. Me too. I I have supreme confidence in our abilities, especially with bringing more people onto the team. If this all rested on me for whatever reason, like that's that would be a harder situation to be in. But, yeah, we've we've I feel like we played our cards right.

Mitchell Davis:

Hopefully, we've we're hiring the right people.

Gavin Tye:

Mhmm.

Mitchell Davis:

And, yeah, we're gonna execute and we're gonna smash this thing. So Yep. Very confident. Yeah.

Gavin Tye:

Cool.

Mitchell Davis:

Mate, so what is the plan to announce it to the world? Because we're announcing it to the podcast here.

Gavin Tye:

Yep. We don't have a plan yet, so we need to get written permission. So we can't, you just can't go away. Look, I wouldn't want to go just broadcasting that all over the channels yet. Would love to, I'd really love to showcase how the world police and fire games, specifically the WA police, because they're the custodians of it, how they've put their, they've been amazing to work with.

Gavin Tye:

Right. Like I really want to showcase for them how they've put their trust in an Australian startup. Right. But we do need to go through and get that approved by marketing and media and stuff like that. Would imagine so.

Gavin Tye:

But in saying that we need to prepare that we're going to get a lot of traffic on our website. So we need a little bit of time, which is what your, we're going to probably butt up against a little bit of timing issues here is we want to make sure we iterate the website to the next version of what it looks like to at least be a bit more accommodating to sign up free users or to be able to leak, capture leads from there a bit better than what we are now. Cause we don't have, it's not, it's not doing a very good job. So we need a bit of time on that. And, I don't know what that looks like, how to, how to broadcast it.

Gavin Tye:

I've got some ideas on people can help on, on, on, on what to do, but if anyone, any one of our listeners are listening, and they have any ideas on how to do that, please let us know at journey at six sides or reach out to me on LinkedIn and we'll figure it out. So Yeah.

Mitchell Davis:

Yep. In my mind, timeline wise, I'm thinking, okay, we're probably announcing it in like June, to be honest with you, because we're gonna need time. I'm yes. I'm gonna spend as much time as I can on the marketing website, but also I know a huge amount of my time is about to be taken up in onboarding. Right?

Mitchell Davis:

And reviewing with the new team members and all this sort of stuff. And then I'm on leave for two weeks only working maybe an hour a day. Right? So, I think to be realistic is to get the marketing website to a point where we're both really happy with it and feel like it sells us really well and it's ready to be seen by the world. Yeah, I think it's gonna be a couple of weeks of full on development.

Mitchell Davis:

So just by the timeline, I think that puts us into probably early June Yep. Before we can announce it. So that, I mean, that's then plenty of time. You and I are hoping to get in the newspaper, you know, and whatever, like we're gonna need to meet up in person and take some photos together and all this sort of stuff. Right?

Mitchell Davis:

Yeah. I'd assume. So ambitious. Yeah. That's a that's

Gavin Tye:

a that'd be the best case scenario. Right? Yeah.

Mitchell Davis:

That would be great if we can. Right? And but even if we can't, like, it's still it's gonna take us time to get everything ready and prepare press releases and whatever and get it all approved by WA police and whatever. So I feel like June, maybe early June is a realistic timeline for it.

Gavin Tye:

Yep. Yeah. Yeah. So could see sort

Mitchell Davis:

of channel

Gavin Tye:

nine news, mate. That's right. Yep.

Mitchell Davis:

It's true. Never I don't think I've ever been on the TV. So, make well

Gavin Tye:

So my mom I nominated my mom for the knock of cash on on the Today show once. Have I told you that story?

Mitchell Davis:

I think you have. Yeah. You might've told it on here, but it was probably a long time ago. Anyway,

Gavin Tye:

she got really shy. And, the guy who the host was Stevie Jacobs, which is a popular Australian host, he goes, she's going to come and talk. And she was like, yeah, she'll come out. Anyway, she didn't come out. She got so scared.

Gavin Tye:

And, so she, she was, she won $10,000 for something that she was she'd done. And so I ended up getting pulled into the knock of cash to, to be interviewed on TV.

Mitchell Davis:

How how was that for you? You would be fine with that. You're cool under pressure.

Gavin Tye:

Really wish I had worn a bigger red eye shirt. I had a red eye short shirt. It was too small. I tried to wear a bigger one. I just, they're all in the wash or something just to try to advertise for

Mitchell Davis:

the company. Yeah. Yeah.

Gavin Tye:

So, yep, it was, it was great.

Mitchell Davis:

You're a company man. It's good. I was.

Gavin Tye:

Very good. I am. Yep.

Mitchell Davis:

Mate, the state of the bank account. The state of the bank account is strong. This is as healthy as it has ever been by many ex.

Gavin Tye:

And 10 times more I think than we've ever had in there at the moment. Not that we're gonna reveal the number. I'll just put that out there in case you were thinking of it. Yeah. Doing it.

Gavin Tye:

But, yeah, it's handy. So, but one thing is Mel brought us back to not crashing back to earth pretty quick. She was like, when is your next payment milestone? And we went in August and she was like, okay, we need to back we need to work back from what our currently monthly expenses are to make sure that you don't run out of money. I was like, I didn't even think about it.

Mitchell Davis:

I was I was

Gavin Tye:

too busy writing Cloud9 still to

Mitchell Davis:

It's been on my mind, like, right. Like we had initially for these payment milestones with the police games. And, yes, we're just calling it police games. It's world police and fire games with shorthand. Right?

Mitchell Davis:

So when we were initially coming up with our payment milestones, we actually went for the first milestone. We were thinking of giving them a number that was almost half of what we ended up putting forward. Right? And I think that was probably more driven from you. You were thinking like, okay, this is a number that's pretty acceptable to them.

Mitchell Davis:

And I was thinking like, I'd rather have more money up front now. It lets us do more stuff with it now. Like, ultimately, they gotta pay the same amount of money if we can get it earlier. Let's just put the let's put the ask out there and then see what they come back with if they have any issues with it. Yep.

Mitchell Davis:

I'm glad that we have

Gavin Tye:

We're told to make sure we can deliver quickly right start with a full head of steam. So yeah. Exactly. Yep. Yeah.

Gavin Tye:

So I'm glad

Mitchell Davis:

we went with the the higher number, and that should see I don't see there being any issues of like, we're not gonna run out of money, with this. But, yeah, it is important that we're thinking about that sort of stuff. So Yep. Probably on Thursday morning, I think we said we're gonna sit down and go through and look at, like, all our expenses and all the stuff that we should have for the the new team members, etcetera, and then figure out our, like, our burn rate basically. Sure we're not making mistakes.

Gavin Tye:

For those long term listeners of the podcast, look, we're not gonna talk about the actual contract value for this because it's not right. Right? Because it's a an event. But for the long term listeners back mid last year or probably the beginning of last year, you threw out a re well, I thought it was a ridiculous number, which was 300,000 for 2026. And then I ended up adjusting it and go, mate, we can't, it's a, there's no chance.

Gavin Tye:

We're no chance of that. And I come back down into a bit of a, more realistic. I and now after this, these games have won, we're nowhere near that number, but I think that it's a real possibility, like where we are in may to what we want to achieve. I think this is, if we get up a forehead of momentum, forehead of steam, build the team. I'm telling you, I think where it can go, we can, I think we can hit it?

Gavin Tye:

Right. I honestly think we can hit it if not go past it. I don't, and I don't wanna, jinx it or anything like that, but I, I really think that you might've been a savant back last year or a genius as some people get caught and gets thrown around a little bit. So Some

Mitchell Davis:

people get caught.

Gavin Tye:

Yeah. I don't I don't know.

Mitchell Davis:

Yeah. I don't know who. That was in episode 26, and I said it in a very tired state as I was here in the office and we were supporting Laravel Live Denmark. Mhmm. And, yeah, it was at, like, 8PM or something like that.

Mitchell Davis:

And I was like,

Gavin Tye:

mate, I

Mitchell Davis:

just we should get to 300. What do you think? And, yeah, you I blindsided you a little. Of course, we said we'd love to, but then we spoke like the week later in the car, I remember. They're like, fuck.

Mitchell Davis:

That's act that's a pretty high number from where we were at the time of, like, we'd made $5 or something at that point. Yeah. And now, yes, this is it's a lot more approachable. We could

Gavin Tye:

do it. It is. And I

Mitchell Davis:

the right team in place and and the right technology. Like, this is within our grasp.

Gavin Tye:

Yeah. Look, I do I do think it's definitely a possibility, and we have to become more revenue conscious. Right? And even with the the iteration of the website, we have to be able to turn, first and foremost, turn visitors into users or capture that like an account, whether it's at this moment it'll be free, we think, and then put restrictions on it and then turn them into paid users. That's the biggest challenge we can do.

Gavin Tye:

And that will start helping us move from, you know, sales led growth to product led growth. And I think that will be the unlock if we can do that. And I've got some ideas on how to create marketing content, which we spoke about to start attracting these people over time, which that does tie into it as well, which we'll work towards it's yeah, it feels like we now have the hands and feet in the business to go, right. Okay. Let's start paying attention to this.

Mitchell Davis:

Right? Yeah.

Gavin Tye:

Yeah. So it's, what you're spending.

Mitchell Davis:

We've talked a bit about, you basically coming on closer to full time now, like we're nowhere near the salary that you would need, but with the current obligations that you have, like with your clients under your own other businesses and looking at like what a shortfall to a bare minimum salary would be. We just discussed and agreed today, we're gonna do that for you. So you'll start bringing in a salary basically from the business to fill in any gaps that you've got so you can spend as much time as possible on six sides instead of having to go try and find any other clients or things like

Gavin Tye:

that. Right? Yeah. Yeah. Yes.

Gavin Tye:

Correct. Yep. So you ever start doing that, and planning it out. Right? Like, yeah, it's, I feel like we're just at the beginning of a mountain and we're looking up and we're like, that looks like a great hike.

Gavin Tye:

I don't think, going back to these podcasts last year, like I'm going go back and listen to a couple at the beginning, maybe the first five again, and just go back to what we're thinking because the, even twelve months ago from today, I'm going back and listen to that. And just, then I look forward to listening twelve months in the future from now. Like, I won't be able to do that until another year, but, but it'll be, yeah, I

Mitchell Davis:

was waiting for the laugh. Didn't get it. It wasn't. Could use some Polish.

Gavin Tye:

Yeah. Yep. So, yeah, I'm just really looking forward to seeing where we'll go in the next twelve months. Yeah. Yeah.

Mitchell Davis:

I need to now that we have a team doing in this case marketing for us and lead gen, we started posting to LinkedIn. So when I say we, I mean the team. So we started working through with Raya is helping me and Chris is helping you on your side. And we started coming up with some content. So we sat down yesterday and planned out, okay, these are some high level like categories of things that we wanna post about.

Mitchell Davis:

And then they got in and used ChatGPT and some other tools to go through and come up with actual posts. They gave us to those to review and give feedback on, and I've gone through and approved a bunch already. It's been a really and and then one of those posts went live today, and I can go have a look and see has there been any real response to it. I'm curious. But, yeah, it's been it's been pretty cool.

Mitchell Davis:

Yeah. Okay. And, yeah, so five five likes on it. Five reactions.

Gavin Tye:

Five likes. Bad. Jeez.

Mitchell Davis:

It's not bad. So yeah. So that's been really good to see. Okay. Great.

Mitchell Davis:

I didn't have to do too much work on that because these posts writing these posts, dear listener, this stuff kills me. I don't enjoy doing this at all. And but it it has to be done. It should be done, and it hasn't been being done now for a year or so. And so finally now this is someone's job to go in and do this sort of thing.

Mitchell Davis:

It's a part of someone's job. Right? So Yeah. Yeah. Feels great.

Mitchell Davis:

How's it feeling for you? Has Chris started doing that for you yet?

Gavin Tye:

Yeah. I did one yesterday as a test, and he's doing he's mucking around doing on looking to carousels. We do have to get the imagery right, at least at least a style. It doesn't have to be like that for all of our posts. Like but anything to do with six sides and all that kind of stuff, we kinda wanna make our brand is everything.

Gavin Tye:

Yep. Raya is really keen. Like, she's like, you guys are already into the outreach and messaging people. Like, she's right in there. I was like, hang on.

Gavin Tye:

Hang on. Let's just get let's just nail one task first. And then we'll get

Mitchell Davis:

that Chris doing for you then? Like, what has he been doing at the moment?

Gavin Tye:

The same post. He's doing the same thing. He's just, we've got nine posts there. Now he's muck he's using Taplio to see about posting and commenting. We will tomorrow we'll do blog posts.

Gavin Tye:

And so we need to, you need to probably, you need to show them how to get into, Tina and set that up. Even we could get them to set up, even if they both write two or three. And then we can schedule them out over the next couple of weeks. Right? Yeah.

Gavin Tye:

We can do that. I was thinking about the white papers that we've been using in the sales process. We could make them generic and then turn them into bespoke white papers. Like, or like, like what we had, you, where you wrote a case study, we could use them and rewrite them as something to put out there. That could be an exercise that they could do as well.

Gavin Tye:

Then all of a sudden we've got this content that we just would not get to. We've got five or six white papers. Then we've got blog posts going up. Then we've got marketing. If we can get a rhythm of that and then we can figure out how to automate that, which we've got a really good idea on how to automate some of that stuff using the white papers in the sales process or marketing content.

Gavin Tye:

One, if we can have that as minimal touch as possible, not minimal touch, but yeah, minimal touch, but coming from the, really authentic derived content that we've written, then we can focus on the client stuff, like outreach stuff. So yeah. Yeah. Okay. It's,

Mitchell Davis:

Cause I remember, I think, I don't know if

Gavin Tye:

I spoke about on this podcast when I did the Friday founder walk, I met a gentleman. I wish I could remember his name. I could find him on LinkedIn if I weren't looking for him, but he helps people learn another language. He's not, he's an alternative to Duolingo. And he takes the work people do by translating or writings in another language.

Gavin Tye:

He takes that and turns it into a post or content and puts it out there. And now he's getting so many visitors to his website. Right. So it all kind of plays in if we can do something like that when you develop the new website so people can land, if they put that out there, it all starts bringing people back. We do need to try to catch up with the guy so we can, so we can learn what he's done and we can just learn and apply it.

Gavin Tye:

Yeah.

Mitchell Davis:

Yeah. We'll do a dedicated episode, I think on the marketing website and some of the things that we're looking at doing or hopefully by then have done to make it more useful and more like potentially viral or or shareable at least. You know? Yeah. Yeah.

Mitchell Davis:

So, yeah, got some ideas there. Cool. Okay. I

Gavin Tye:

do think there is a real opportunity for us here to really jump competitors. One of my a friend of mine, he works for a competitor and they've got so much legacy code that they just cannot get around. And we don't, we're not burdened by that. And it's gonna give us, it's a massive opportunity for us to be able to get a jump on things, but we just gotta put our neck. We gotta be discoverable.

Gavin Tye:

That's the main thing. Yeah. Yeah. Yeah, definitely.

Mitchell Davis:

Yeah. There's a lot resting on getting the marketing website sorted, I think. Yep. Will be a big unlock for us and I'll finally be I just want something I can be really proud of and go like, yeah, this sells us really well, you know, and right now it just doesn't. But it's gotten us to the

Gavin Tye:

point where we are now. Right? So I feel like we've played our cards right so far, so let's keep playing them right. There is a 100% fact that police games would have landed on our website. So you can't say that it hasn't sold us.

Gavin Tye:

Not selling us automatically, but it's you can't say that it hasn't yeah. Don't don't be too harsh on yourself.

Mitchell Davis:

I'm not. I'm not a Well, it sounds like yeah. No. No. No.

Mitchell Davis:

I'm not. It the website has suited the amount of time and effort that we could put into it thus far. Right? But I know that now the time before we go announce this to the world and hopefully get a bunch of eyeballs, it's time to really polish it to a 110%. Right?

Mitchell Davis:

So

Gavin Tye:

Did you like my Google Stitch? Did you like my Google Stitch mock ups?

Mitchell Davis:

I like yeah. I like parts of it. So you sent one through. I don't really want you to be involved in the design process, to be honest with you, because then it creates conflicts. I want me to I want myself to be the one kind of pushing this forward, and let me this is where I get to paint.

Gavin Tye:

Well, that's

Mitchell Davis:

why I'm Yes. You collaborate with me on content. Mate, we should have a page that covers use cases, and this one does this, and then here's our feature page or whatever. Give me that. Your job is not to design.

Mitchell Davis:

Alright? Yep. Write down. I'm just the CEO. Let me go and do all the types of stuff.

Mitchell Davis:

Money when their bank accounts are bloody handy.

Gavin Tye:

Like, how that attitude changes.

Mitchell Davis:

But just stay delayed. That's all I'm saying. Right? You you gotta bring us some money. I'll make us look good.

Mitchell Davis:

How's that sound? Fair enough. So, yeah, we I mean, we've had two other paid events come through in the last week since we last recorded. So Oh, yeah. Project hammer has it's not all police games here, mate.

Mitchell Davis:

We got other Yep. Other other fish in the ocean as well. Absolutely. So we got project hammer has re upped for another of their events, and they will retain their code name status for probably a while longer. And then do you wanna tell us about the other win that we've had?

Gavin Tye:

It's a business actually, and it's an it's a women in a in a in in an industry event that we had. So we've got two now women in civil and, womenin..dot. And as we speak, I was just remembering I needed to follow-up another women in event.

Mitchell Davis:

So

Gavin Tye:

yeah, I will, Women everywhere. Well, mate, they're half the population.

Mitchell Davis:

Yeah. I don't know if that was the right way to phrase it, but yeah, there are women everywhere. I'll end up getting canceled.

Gavin Tye:

Canceled in your own company.

Mitchell Davis:

Yep. Yeah. On my own podcast

Gavin Tye:

is ridiculous. It might be an opportunity for me to meet to you and have a influence on the visuals on the website.

Mitchell Davis:

Yeah. That's

Gavin Tye:

right. Yeah.

Mitchell Davis:

We're gonna get in trouble. Let's stop. I can do you have more to say on your email follow-up?

Gavin Tye:

No. I'm doing it as we speak. So you you pad.

Mitchell Davis:

Yep. Well, let me pad by announcing the names of our developers because they have both completed their agreements already. So Oh, wow. Welcome to the team. Hopefully, you're listening to this.

Mitchell Davis:

Raymond and Martin as well. So I will soon begin setting setting them up with their accounts in the company and email and Slack and all this sort of stuff. And they're kicking off on Thursday morning. So welcome to Mate, the

Gavin Tye:

you don't muck around when you finally decide to put your pull your finger out and do stuff. Thanks. Fair. Yep. Very supportive.

Gavin Tye:

Oh, shit.

Mitchell Davis:

I'm just trying to keep

Gavin Tye:

you stay in your lane, mate. Yeah. Stay in

Mitchell Davis:

my lane. I will. I'll stay in my lane. Don't you worry. Yes.

Mitchell Davis:

So that's exciting. Have you figured out what you whatever you're doing by email? What are you doing?

Gavin Tye:

It's a text message.

Mitchell Davis:

Oh my God. Yeah. How about we do it after the show?

Gavin Tye:

Yeah. Sure.

Mitchell Davis:

Let's let's do that. Alright. I got some editing to do on this this episode. You

Gavin Tye:

don't have to, cancel that. That's just BD. I just did a live BD session for the podcast business development for those who don't, who don't know what BD means.

Mitchell Davis:

Oh my god. Alright. This has got off the rails. Mate, is there anything else for us to go through, or is it a this is a big enough week. Right?

Mitchell Davis:

We've given them enough.

Gavin Tye:

Yeah. What are we working on the rest of this week? We gotta kick off the project the project planning meeting with the Police Games. Yeah. We gotta start

Mitchell Davis:

Onboard my team. Get them to. What else?

Gavin Tye:

Yep. We'll go

Mitchell Davis:

back and forth.

Gavin Tye:

We've been getting the team to do some stuff with us, like the the lead gen and marketing team, Raya and Chris, now we need to turn some of that stuff into s o like SOPs. We haven't done that yet, but we've got all the recordings of when we met with them. That's that's the main the main things really is how do we get them productive and find our voice, right, as quickly as possible. Yep. And how do we get a standard of the images and media that we want?

Gavin Tye:

Right? Yeah. So, but the main thing is picking up the effort first and then adjusting the skill and all that kind of stuff later, which is fine. Yeah. Yep.

Gavin Tye:

But, yeah, look, it's really exciting and it's it's yeah. I don't know. Yeah.

Mitchell Davis:

Yeah. It's crazy. Feels a bit like we're now on

Gavin Tye:

the rocket ship. So hopefully. Hopefully, the

Mitchell Davis:

rocket ship goes up into the right. Very exciting time. Apologies again that this episode was late, but it was kind of worth it, hopefully. We just really wanted to get through and resolve the hiring of our two new devs. So Yeah.

Mitchell Davis:

Hopefully, next week we'll be back on track. Mate, you are gonna have to think about who you wanna have on for in a couple weeks from now because I'll have a period of two weeks off basically. So it'll just be one episode. So you'll have to find a guest.

Gavin Tye:

Sure. So

Mitchell Davis:

if you're out there, send us an email at journey@6sides.co, and maybe Gavin would interview you if I can put put you in.

Gavin Tye:

Who are our old favorites that we've had on? Rolly, Eerily. He hasn't been on for a while. Roman. That's true.

Gavin Tye:

We talked about

Mitchell Davis:

some stuff. Yeah.

Gavin Tye:

But they're boring.

Mitchell Davis:

Yeah. And they've been on. They've had their time in the sun. You know? It's fine.

Mitchell Davis:

It's time to find some new talent. Michael as well. Forget about it. Don't even bother reaching out, Michael. Alright?

Mitchell Davis:

It's not happening.

Gavin Tye:

Yeah. You could apply, Michael, and then we could let you down.

Mitchell Davis:

We could shortlist you.

Gavin Tye:

Oh, shit. Yep. Now we'll get in trouble. Yep. Don't cut that out.

Mitchell Davis:

No. I won't. No. That's staying in. It's funny.

Mitchell Davis:

I'm literally putting in a talk submission after we record this. I'm putting in another talk for this year's one. So we'll see if this influences the conversation.

Gavin Tye:

Yep. Is there anything if anyone's listening and they wanna listen to a topic of of something, that when Mitch isn't here, like something interesting, let us know. Journey@6Sides.co. Yep. Sounds good.

Gavin Tye:

Mate, where can I find you?

Mitchell Davis:

They can find me online. LinkedIn, Mitch Dav. That's where you'll find me. Yeah. That's pretty much all the only spot you can find me at this point.

Gavin Tye:

You get married in a cup couple of weeks too. Right?

Mitchell Davis:

Yes. But you can't find me there.

Gavin Tye:

Yep. So the what's what's the date and time? Is it an open invitation for all podcast listeners?

Mitchell Davis:

No. It's not. No. Check out the show notes guys. You have the worst instincts for where can people find me?

Mitchell Davis:

No, you can find me on LinkedIn and that's it. That's all you get.

Gavin Tye:

All right. Well, now, for now.

Mitchell Davis:

Bunch of creeps.

Gavin Tye:

I'll work on you.

Mitchell Davis:

No, you're not coming.

Gavin Tye:

I'll Facebook live stream it. So you won't even know. I'll be like, shit. You can.

Mitchell Davis:

You're entitled to. Where can people find you?

Gavin Tye:

Mate, they'll find me at your wedding. Cause unlike others, I got an invite. It's true. And LinkedIn, Gavin Tye, Tye. Yep.

Gavin Tye:

Sounds good.

Mitchell Davis:

On that note, I think you're you're at one of my favorite tables at the wedding just in July. I've given you a good group. So I think there'll be some people that you'll you'll like talking to hopefully.

Gavin Tye:

Yeah. Yep. Awesome. Thank for you, mate. Yeah.

Gavin Tye:

Thank you. Worries. Yep.

Mitchell Davis:

Alright. Well, big episode for us. We will catch you all next week. Alright?

Gavin Tye:

Perfect. Have a good week, mate.