Talk Commerce

Summary

In this episode of Talk Commerce, Brent Peterson interviews Karim Boktor, a leadership and business hypnotherapist. Karim shares his personal journey of overcoming anxiety and depression in his own business and how he discovered the power of the subconscious mind. He explains that 80-90% of our decisions and behaviors are driven by the subconscious, and understanding and rewiring the subconscious is crucial for success in business and life. Karim also discusses the importance of recognizing and addressing the five key emotions that hold us back: anger, sadness, fear, hurt, and guilt.
Keywords

leadership, business, hypnotherapy, subconscious mind, anxiety, depression, emotions, self-promotion, change, responsibility
Takeaways

  • The subconscious mind plays a crucial role in business success. Understanding and rewiring the subconscious is essential for making better decisions and overcoming obstacles.
  • The five key emotions that hold us back in life and business are anger, sadness, fear, hurt, and guilt. Recognizing and addressing these emotions is important for personal growth and success.
  • Entrepreneurs often struggle with reaching out for help and admitting their weaknesses. It's important to recognize the need for support and to surround yourself with a strong network.
  • Self-promotion can be challenging for many entrepreneurs, but it's necessary for building a successful brand. Overcoming guilt and fear of failure is crucial for embracing self-promotion.
  • Change is inevitable in business, and resisting it can lead to stagnation. Embracing change and continuously learning and adapting is essential for long-term success.

Sound Bites

  • "There's this thing that's inside of you that you need to know about, that's controlling your business and your life too."
  • "The five key emotions that hold us back in life, we can put them into five buckets: anger, sadness, fear, hurt, and guilt."
  • "If you're already going into war or if you're already going into battle and you're already angry, you've already lost."
Chapters

00:00
Uncovering the Power of the Subconscious Mind in Business
17:32
Breaking Through Negative Emotions and Behavior Traits

https://www.boktorbusinesscoaching.com/
https://www.youtube.com/watch?v=OBWTKpdexAI

What is Talk Commerce?

If you are seeking new ways to increase your ROI on marketing with your commerce platform, or you may be an entrepreneur who wants to grow your team and be more efficient with your online business.

Talk Commerce with Brent W. Peterson draws stories from merchants, marketers, and entrepreneurs who share their experiences in the trenches to help you learn what works and what may not in your business.

Keep up with the current news on commerce platforms, marketing trends, and what is new in the entrepreneurial world. Episodes drop every Tuesday with the occasional bonus episodes.

You can check out our daily blog post and signup for our newsletter here https://talk-commerce.com

Brent Peterson (00:03.054)
Welcome to this episode of Talk Commerce. Today I have Kareem Bhaktar all the way from Australia. We are like, we discussed, we're not quite 12 hours apart, but it's a morning for me or for him and it's evening for me. So Kareem, go ahead, do an introduction. Tell us your day -to -day role and one of your passions in life.

Karim Boktor (00:21.569)
Thank you so much for having me, Brett. My day -to -day role is I'm a leadership and business hypnotherapist. So often people want to gain more profits in their business and they seek for marketing or business consulting. However, it's usually not the problem most of the time. Most of the time the problem is within them. So I help people get out of their own way by getting into the subconscious and rewiring their brains.

Brent Peterson (00:47.918)
That's awesome. And do you have any passions that you're passionate about?

Karim Boktor (00:51.809)
I love extreme sports, I love adrenaline sports, skydiving, I just came back from a slingshot. I was in like a little ball and I was slingshotting to the air as fast as 3 G's. So I love anything like that.

Brent Peterson (01:13.166)
Whoa.

Brent Peterson (01:17.134)
Wow, that's awesome. You might be the person that's in the Canon at the circus.

Karim Boktor (01:22.477)
Yeah, that could be me.

Brent Peterson (01:27.182)
All right, Karim, so before we get started, you have graciously volunteered to be part of the free joke project. I'm going to tell you a joke. All you have to do is give the rating for that joke one through five. And we discussed you could be creative in the rating as well. But anyways, give us a rating on the joke. So here we go. A caveman and a bear walk into a bar. The bartender says, OK, what's your story? Caveman replies, bear with me.

Karim Boktor (01:58.881)
That's definitely five, only because I'm going to be using it with my kids later on today. So thank you so much. This is awesome.

Brent Peterson (02:00.686)
No.

Brent Peterson (02:04.394)
there you go. Pass on, just pass on some love right, to the sunshine. Is it a sunshine country? What is Australia like? What is your, like...

Karim Boktor (02:15.169)
look, there's different climates, cause Australia is so big. We're at, we're in the South. the North of Australia is quite hot. It's quite sunshiny. Melbourne is like London. but at the same time, it can be sunshine during summer. So we've got different climates. but for most of the time, it's not so, not so sunshine. We've got five seasons in a day type of thing.

Brent Peterson (02:22.286)
So it's

Brent Peterson (02:28.686)
Brent Peterson (02:40.814)
Well, gosh, okay, good. Well, I'm in Minnesota, so we're in the middle of summer and it's, we're just starting, actually we're just starting summer in some parts of the country are still experiencing a little bit of winter. But anyways, let's talk about business and let's talk about the subconscious mind. In fact, I remember having this interview seven or eight times already with you. So I think that some of your subconsciousness is really working, but.

Tell us, I think in our green room, you talked a little bit about the importance in business and in some of these things and some of these thinkings. Tell us kind of the background of where you came from and why you're doing what you're doing now.

Karim Boktor (03:23.009)
Sure, so I was in my third or fourth business, just settled into it. I was pretty confident going in, just finished my MBA.

And at the same time I had my first child and I felt like a truck had hit me because my son wasn't sleeping. We didn't know that he had colic. So he had some digestive issues. And what it meant was I was waking up every half an hour. So I was going into my business, into work already on the back foot. I was trying to rebuild this new business that I had purchased, but I was slowly realizing it.

slowly realizing that I wasn't working out. My business looked like it was going to crash because I couldn't make the right decisions as a leader in my business. I was starting to get very anxious because of the direction that I was going in. It then started to spiral at even worse because I slowly found out that I couldn't pay rent, couldn't pay wages. And one day my wife found me curled up into a ball.

scared, crying. And there was nothing, I felt like I was trapped. I had just finished my MBA. So there was nothing really in my MBA manual to tell me to go here, to go there or to help. I had hired the best marketers, the best business coaches, the best marketers, the best counselors. Nothing was really working.

So I then took it upon my own sort of...

Karim Boktor (05:12.257)
I just took it upon myself just to really go out and find what else there was. So I came across all these other human behavioral type of courses that I could learn. And as soon as I finished those, my business started to increase. And I was like, what the hell? Like, why didn't anyone else tell me this? Why wasn't this taught in schools? So.

I sold the business because it was doing well. And then I went back all in on human behavior and I wanted to see what else didn't I know that I need to know. So a lot of people don't understand what people don't know what they don't know. 80 to 90 percent of what we do in our decisions and our behavior is supported by our subconscious mind. So when people want to make decisions or they want to wanting to make

Most of the time these decisions can make or break the business or sometimes a lot of decisions like, you know, death by a thousand paper cuts type of thing. If they're constantly making small wrong decisions, then this is the reason why their business fails. And they're automatic and they don't know that it's this thing that lives inside them that runs their body like a parasite. They don't even know that that's in there. They're not even aware.

so yeah, I, it's my mission to bring it to life, to, to tell people that, Hey, there's this thing that's inside of you that you need to know about, that's controlling your, your business and your life too.

Brent Peterson (06:53.39)
Yeah, that's super interesting. I'm part of this group called Entrepreneurs' Organization. And I think before I was introduced to the group, I did everything on my own. And I was probably in the same place you were at. And it passed iterations of my life. And it took me a while to realize that, I mean, not only that I can help myself by...

working with others, but also that there are these different aspects of our lives that we need to balance out to make our lives somewhat livable, let's just say. And I mean, a question, I guess, as an entrepreneur, do you find it that entrepreneurs are unique in the sense that sometimes they go through this and they can't reach out to other people or have a hard time reaching out?

Karim Boktor (07:35.649)
Mmm.

Karim Boktor (07:52.801)
Great question, great question. So I find that with entrepreneurs, the reason why they are entrepreneurs is there's usually a story within their lives, a story of resilience. And this is the way, this is the reason why they become entrepreneurs. They've got this grit, they've got this, you know, this fearless mentality and they just go for it because of this story that they've had. But it's also the same reason why they get stuck.

and they want to do it alone. They've said that, well, I've come all this way and it's worked for me. I'm going to continue doing it alone. And this is where, this is where a lot of businesses become undone because once upon a time it did work for them, but they can't like they're, they're stuck in first gear. So if their business was like a Ferrari, they're maxing out first gear for so long.

that their engine blows. They don't know how to get into second, third or fourth gear so they can get into space type of thing. But this is what I find.

Brent Peterson (09:01.518)
Yeah, that's interesting. So how, I mean, how, I guess, how important is it that you understand your subconscious and how it works?

Karim Boktor (09:13.921)
It's so important that it's probably the life or death of your business, but not only your business, but your life as well. So your subconscious doesn't know, okay, well, this is business. So, you know, I'm going to be a different person in business. It's also your life as well. So the subconscious is so important that,

Karim Boktor (09:44.161)
you're pretty much going into into business blind or you're pretty much going into close to blind because everything else that you're not aware of sits below the subconscious. So if the so as an example, right. And I love using this example. You can drive into work half asleep. You can drive into work hungover, right. And you would get to the car park once you've driven there and you'll probably think to yourself,

How do I remember driving here?

and if you think about it, managing through traffic, managing through traffic lights, you know, pressing the brakes, pressing the accelerator, weaving in and out of traffic, it's, it's a, it's a pretty dangerous like thing to do without even like knowing that you've done it. So if you weren't driving you then who was. Right. It's a subconscious. Your subconscious has a, its highest directive into keeping you safe.

So it knows that by any means necessary, get you to work and you don't even have to think about it. You can think about last night's dinner. You can think about having a laugh with the boys or about the bear and the caveman joke, all right? Anything other than actually driving and it will get you there. And this is the same thing with our behaviors as well.

So we're making all these automatic behaviors and then we look up and half our staff is gone as an example. And we wonder why they're gone or we wonder why, you know, our business isn't performing. And we blame it on the universe. We blame it on the world. We blame, and we say that it was bad luck.

Karim Boktor (11:38.465)
So this is why it's so important is that there's this whole other sea that is controlling 80 to 90 % of your life that lives in your subconscious.

Brent Peterson (11:54.958)
Yeah, I mean, I think you you've brought up some great points. And I think one of the main ones is sometimes it's hard for for people in general. But I think especially entrepreneurs not only to reach out for help, but to to admit that they have they have a weakness or a vulnerability or as now what they're we're saying transparency and our emotions. Right. I think that's.

in our EO speak, we'd like to say that instead. I did a little research, I looked at your website, you have, and you don't have to give them all away, but one of your things is breaking, you have five key emotions that's holding you back. Can you talk a little bit about that?

Karim Boktor (12:39.361)
Yeah. Yeah. So in life, without us even knowing, we base all our decisions based on our emotions. And we don't even know, it wouldn't even know it's just automatic behavior. The five key emotions that hold us back in life, we can put them into five buckets. Anger, sadness, fear, hurt and guilt. So whenever, you know, we get, I get entrepreneurs or whenever I get,

leaders in business tell me that they're feeling stuck in their business and they can't move forward. It really comes down into the simplicity of putting their problems within those five buckets. And then what I do then is I use the Bokto method, which is advanced hypnotherapy to, to let go and to rewire their brain.

Brent Peterson (13:33.87)
How do you help entrepreneurs come get over the excuses they make? And I'll give an example. You said that the Ferrari is, you're gonna run out of RPMs and they say, well, I drive a Tesla. Well, they'll say, then you say, well, you're on autopilot trying to get to work and they'll say, yes, of course, they just have my car drive me to work.

I'm just, I'm illustrated in the fact that everybody has an excuse about everything, right? How do you, I mean, I think there's a point in which people have to face the reality. And it sounds like you kind of hit it because you, I don't know, maybe you hit it because it was affecting everything around you, including your physical self. Sometimes it doesn't go, sometimes that only affects your mental self, which isn't as evident to other people, even yourself, if it's not.

Karim Boktor (14:07.297)
Mm -hmm.

Karim Boktor (14:12.545)
Yes.

Karim Boktor (14:26.433)
Ahem.

Brent Peterson (14:31.438)
completely overwhelming you. How do you help people through that?

Karim Boktor (14:36.545)
I used to be the type that wanted to help everyone. And now, and, now I only help the people that want to help themselves because I realized that I couldn't help everyone and not, not everyone wanted to be helped. And that would use excuses. because they found that their problem, essentially people that had excuses, and they wanted to keep their excuse, people that found comfort.

people that were comfortable in their problem. And I just let them be. So if they want to keep their excuse and keep their problem, it's not for me to trick them into thinking otherwise or trying to convince them of, why don't you have a look at this perspective or that perspective. I only work with people who actually want

this new direction and that are willing to do whatever it takes. People that have excuses are too comfortable. Basically what they feel is that there are more benefits to where they are doing what they're doing than the more downsides. If that makes sense. Yeah.

Brent Peterson (15:53.966)
Yeah, that's total sense. So earlier you alluded to kind of how getting through this, getting through some of the anxiety you were having helped you in your business, how do you help others? How do you coach people to get to let them know how this fits into their business?

Karim Boktor (16:15.809)
well,

you do one thing you do all. So with me, I had anxiety, right? As an example. I also had ADHD probably. I had dyslexia. I had depression because that all like it all came within a bundle type of thing for me anyway. And just because I had, as an example, anxiety at home, it

It doesn't know whether it's business or home life. So it always extends into everything else. So as an example, I was going into work, feeling anxious and I couldn't lead my business and make perfect business decisions because I was fairly anxious. My mind was really racy and I couldn't make the best decision for my business. I couldn't lead as a person.

So the application in business is farm. We, we spend most of our lives in our, in our business, especially as entrepreneurs. So if, if, if you're an anxious person, say 80 % of the day, you're going to find that a lot of the times wherever you spend it, you're going to, it's, it's going to be a thing. It's going to be affected by your anxiety. and not just anxiety, it could be you being frustrated.

you know, you being triggered by anger.

Karim Boktor (17:51.297)
Yeah, so, or it's just fear maybe sometimes. You can't speak to your staff or you can't keep your boundaries, you know. This doesn't just affect life. This is a business problem.

Brent Peterson (18:06.542)
Earlier, we discussed the five emotions and I'll share mine. Mine was in my previous business was frustration that came across as frustration. And I think it created a lot of tension in the business. And I think that I learned, I went through this book called Emotional EQ 2 .0 and we did a retreat.

Karim Boktor (18:36.029)
Yeah. Yeah.

Brent Peterson (18:36.334)
as a group and we went through the whole book and blah, blah. And it did give me some realization to really look at what my emotions were doing to me in a business setting. And on the same sense, if you look at some of our leaders in the world, anger is often seen as a way of being a leader, but I think it's counterproductive all the time.

Karim Boktor (19:01.025)
Yes.

Brent Peterson (19:04.59)
How do you respond to that when somebody says as a leader, you should have this? I mean, you can't, you should, that anger should be seen as throwing stuff against the wall and no, that's just the way he is.

Karim Boktor (19:05.217)
Yes.

Karim Boktor (19:20.097)
great question and I often get this objection a lot of the times when I ask a client they're like Karim I'm just so frustrated all the time and I simply ask them are you prepared of letting it go? Of this trigger? And they say well yes and no because I need this anger because it gives me energy. It helps me propel me into the business and makes it like it gives me the spark that I need.

And they're right there is the belief that they need this anger. And I like to compare it to if anyone's read like the art of war or just knows, you know, like if you're already going into war or if you're already going into battle and you're already angry, you've already lost.

If you're going into surgery as a surgeon and you're full of emotions and you need to complete a task surgically with utmost precision or you need to do a mission, this is essentially what we're doing as business owners. We need to complete an objective. If we're going in there clouded by this frustration and anger, we've already lost. We need to go in there calm. We need to execute. We need to understand and make decisions.

Russianly.

Yeah, without making any rash decisions as well. You're not really perceived as a good leader if you're throwing stuff at the wall or if you're doing all these things. People are seeing you as a child throwing a tantrum.

Karim Boktor (21:03.497)
So although it may have some applications sometimes, where their boss is perceived to have these boundaries, and it's perceived as more of being motivated more by the stick or the carrot.

It's completely, the application is not very useful in business. It's not very sustainable and there are better ways.

Brent Peterson (21:35.246)
Yeah, that's really good. I had an interview earlier in the week or last week about how difficult it is to self promote. And I was reading on your website that one of the things is conflicts. Guilt can lead to a fear of failure or an aversion of self promotion. And as an entrepreneur, especially as a brand builder in these times where, you know, part of your...

part of yourself is to sell things, like that for me anyways, that you need to have a bit of self promotion. But there's, I mean, certain also certain parts of or certain cultures where self -promotion is prominent. And then there's also culture where it's not, where it's actually frowned upon. Like how do you get people past that and then being comfortable in it?

Karim Boktor (22:20.001)
Hmm.

Karim Boktor (22:24.641)
Mm -hmm.

Karim Boktor (22:33.249)
Well, it all comes back to a belief and a decision that you've accepted that this is a real belief. Basically what I do with all my clients is I bring them back to owning whatever it is that's happening in their life. So, you know, people will say, you know, but it's a cultural thing. Okay. It's a cultural thing, but it's a decision end of the day that you've accepted. So I go through my Bokto method, hypnotherapy, and I reverse the time.

I undo the decision that they've made, that they've accepted that they need to feel guilt or shame around self -promotion. You don't have to do the hypnotherapy with me, but it's as simple as it's a decision end of the day where you've accepted and you've decided that this is true, that you need to be part of a community where it doesn't self -promote.

On the flip side, Brent, if you saw someone self promoting themselves, you know, and they're marketing themselves and they're putting themselves out there, do you think that you would be judging them?

A lot of people would say no. So how we perceive ourselves, other people that would perceive us, it's simply not true. It's this perception that we've got of ourselves. It's imaginary. And a lot of the times, this is what I promote in my TED talk, in your how to uncover your inner stutter.

where we know what we want in life, we know the next steps, but we hesitate, we pause. And this is why we don't get far in our business, because there's a lot of fear. The number one emotion that holds us back in our business is fear. And it's not just a fear of failure, just as much as a fear of success, because it's not familiar to us. So our subconscious pulls us back and thinks, okay, well,

Karim Boktor (24:39.457)
This isn't a familiar space for us. I'm going to keep you safe. I'm going to tell you all the reasons why you shouldn't go ahead and do the next thing that you think that would give you the next thing, right? And it pulls you back. And this is what your inner stutter is.

Brent Peterson (24:55.374)
Yeah, that's good. You beat me to the punch on I was going to mention your TEDx talk. The idea of being able to move past that, I think a lot of people get comfortable and especially if you, let's just say you have a successful business, you can get very comfortable in your success and then afraid to change because that may break your success, but maybe the very thing that...

making you unsuccessful because the world changes, right? You can't be static and the world changing around you and expect everything to remain the same.

Karim Boktor (25:28.257)
Yeah.

Karim Boktor (25:35.489)
Yes. Yeah.

Brent Peterson (25:37.934)
How do you help people through that in terms of, I mean, do you see that as one of the biggest things or one of the polarizing things with entrepreneurs is some entrepreneurs are all about change or they can't stay on a consistent path to finish something out and the other ones are so stuck in it. They're the ones that have owned their businesses for 25 years and they're gonna keep doing things the way they did, right?

Karim Boktor (26:00.833)
Yeah, yeah, yeah, you're right. You've and you've hit the nail on the head. It's their polar opposites. So people that are always changing and they're looking for the next shiny object, they can't cause enough friction to light that fire, right? And they wonder why they can't get anything started. Those are the people that, you know, sometimes think of or feel that they've got some...

behaviors like ADHD, you know, that they can't concentrate, they can't stick with one thing, which is very typical in entrepreneurs. On the flip side of that is, yeah, people that are stuck in their ways, especially with new technology emerging, you know, you've got things like AI, which is going to take over really a lot of businesses. And if they're not on the bandwagon, if...

if they're not moving ahead with the times, they're going to be caught behind. But it's their perception though, that what they're doing now to keep them stuck is easier than actually going ahead. But what they're not realizing is that, look, there's a famous cliche saying is pick your heart, right? Where in business or in life or whatever it is,

It's always going to be hard. So if you don't do anything, you'll you perceive that, okay, well, I'm comfortable. It doesn't like it's not going to be hard. But as you can see, because you're not moving with the times, you're not growing. It's hard. You're not getting customers. You're not you're not improving. You're not growing. And it's hard not not having the money. It's not hard. It's hard not growing your business.

So whatever is happening in life, it's always going to be hard. So you might as well choose whatever it is that needs to be hard. And that's how I reframe in businesses. They think that they're trying to sidestep hard or they think they're trying to not having to do it. There's no way around it.

Brent Peterson (28:28.91)
I think the other thing that many entrepreneurs fall into is the idea that not only they can't change, but they want to just keep moving forward with the same thing, maybe because they're afraid that they'll fail in that new thing.

Karim Boktor (28:53.249)
Yes.

Brent Peterson (28:54.414)
Switching back, I just want to come back to the TEDx talk. Maybe tell us a little bit of why they invited you to do that.

Karim Boktor (29:07.137)
I think, I mean, TEDx is all about sharing new ideas. I was really sharing a new concept really, like a new innovative concept that no one was really talking about in business. People were talking about, you know, marketing and AI and they're talking about, you know, leadership, you know, but then no one's really talking about subconscious in leadership, in business.

And because of my own story and what I've been able to overcome, they're like, wow, this person is actually walking the walk and talking the talk. Pardon the pun. Yeah, so they invited me to help the world hear what I had to say about how the subconscious is really holding people back in their life and in their business.

Brent Peterson (30:03.918)
Tell me a little bit about the differences between timeline therapy and hypnotherapy.

Karim Boktor (30:12.065)
So I am a master practitioner in timeline therapy as well, as well as NLP, DMR, teeny methods. So I learned all those things, right? While I, when I was learning it. Hypnotherapy is a, is a tool where people use to change people's state. So they, they, they cross the, the,

they cross the critical faculty where people think, okay, well, this is the reason why I can't do this, right? So hypnotherapy crosses that and they get into your, it's a tool to be able to let go of people's, whatever it is, right? They can, it's very open to what, you know, like hypnotherapy is used for. As an example, quitting smoking,

anxiety, fear or whatever it is. Timeline therapy is based more based on NLP. It puts you into a light state and it helps you let go of your past negative emotions.

So it's a really cool tool. When I first started using, earlier on, like in my career, I used timeline therapy for a lot of things. It's really, really powerful. I worked with the person who invented it, which is Dr. Ted James. So I was taught by him, but I found it to be too quick. And I found it that sometimes people couldn't get into that state.

And they couldn't let go of the emotion as what they normally should. Even with my own experience, I thought, no, this is just too fast. Like the whole experience should probably take about 20 minutes for timeline therapy. But I found it to be too fast. So what I did is I merged everything that I'd learned together.

Karim Boktor (32:31.457)
yeah, and I created my own method, to help, to help with that.

Brent Peterson (32:37.742)
as a, I think many, many of us don't recognize sometimes that these things are happening to us. And, I think, you talked a little bit about the subconscious mind and knowing, but a lot of people don't know what they don't know. and they're unaware that they even need help. How, how do you, how, how would, if you had some advice to give out, how would you help? How would you get people or.

How could people learn how to start recognizing some of the behavior traits that are holding them back?

Karim Boktor (33:19.36)
A lot of people know within themselves. I always say that people are the experts. You are the expert. And they know, like they feel stuck. They feel like, you know, they're waking up doing the same old thing, you know, in Groundhog Day, they're going through, you know, quicksand. And there's this constant thing of like self -sabotage possibly. There's this always this pattern that,

that keeps coming up. They attend Tony Robbins seminar and he's great, he's fantastic. But they think that by attending a three day seminar or something like this or reading a book or doing cold showers or cold baths or ice baths or journaling is going to change things. And it may change them for like a week or two, but they're back to their old habits.

People know that they're wanting change. Or if they don't know, people are telling them, hey, just stop doing this behavior or your staff are leaving you because you're just awful to be around. Or you need better leadership management. You really need to stick up for yourself. You really need to hold your boundaries or protect your boundaries.

People know, but they just don't know where to look because they don't know that this thing exists.

Brent Peterson (34:53.934)
That's good. Karim, we have a few minutes left still here. If you had a crystal ball to look out over this next couple of quarters in business, how would you tell somebody to reach out or to change their life in a meaningful way or in a small way that would have some impact?

Karim Boktor (35:26.465)
What I would tell them to do is that they've possibly got a blind spot. And if you were your own mentor, or if you were looking at yourself like you're an outdated program, and you looked through your coding in yourself, where would the bugs be? So if you were to have a look and you're seeing yourself like a mirror, and you're having a look at your life through the outside, what would...

where would be the things that you need to improve? And sometimes it's a really humbling moment because we have to accept and swallow a big pill because it's hard to accept that we are the reason. But it's the most powerful thing that we can do as entrepreneurs is accepting responsibility for where we are today. And...

understanding your behavior. So if you were to put number like, if you were to have a number from one to five and you were to tell me how you did this behavior from one to five, what would it look like? So as an example, someone who's frustrated, number one would be, okay, so someone needs to speak to me in a certain tone, right? Step number two, it would be,

you know, they would keep arguing the point, whatever it is, step number threes, you know, whatever it is. And you've got five steps of how you actually do this behavior. And then you would break down this behavior and think, okay, this tone, what the, who does this tone remind me of? This tone reminds me of maybe my parents when they used to criticize me.

Right? And it, and it feel like, my gosh, it sounds exactly like my mom or dad. Right? And they think that it's their, like that it's their internal dialogue, but it's never theirs. It's their parents, or it's a teacher that used to always get them in trouble or whatever it is. but now they've got this, now they've got this thing, this pattern and they're so aware of it that.

Karim Boktor (37:46.529)
next time it happens again they can think my gosh this is back on step one now i know that it's happening i can choose now whether to go through this behavior or not and that's just a really quick behavior buster that i that i that i've created

Brent Peterson (38:02.926)
That's good. Yeah, my wife tells me it's my eyebrows and in my frustrated phase, I'll have some kind of eyebrow thing. I think there's a there's a definite if there's a lot of times people know if they know something, they also assume that somebody else knows everything about what you know about and that if you're trying and if you're not a very good teacher, which I'll admit that I'm not a very good teacher, that you expect them to already know it.

Karim Boktor (38:23.777)
Yes.

Brent Peterson (38:32.11)
And for me, I think that's where my frustration trigger comes. And I haven't been able to mask my eyebrows yet because now my whole family knows it. But, but I will say that the first step is being aware about it because I think a lot of people just go through it and maybe their partner never tells them. But having, having that accountability or transparency and then also receiving it.

Karim Boktor (38:39.329)
Yes.

Karim Boktor (38:52.929)
Yes.

Karim Boktor (38:57.377)
Yeah, yeah.

Brent Peterson (39:01.806)
Like how important it is that you listen and then receive it and then work on it a little bit. The other one for my wife is me leaving the cupboard doors open in the kitchen all the time. And at some point, I mean, it's such a small thing, but if you keep doing that in over 20 or 30 years, it really becomes a point in which it could ruin a relationship.

Karim Boktor (39:03.169)
Yep, yep, and also receiving it, yep.

Karim Boktor (39:32.385)
Yeah, yeah, it could, it could, but it's, it's, it's, it's, it's funny because it's, it's both sides. So yes, you will take responsibility on keeping the cupboard doors open, but then she would look at herself. I mean, this is what I would do if I was coaching, I would ask her to look within herself and think to yourself, okay, why does keeping a door open annoy you so much as well at the same time? It's just a cupboard door really. And that would be a trigger for her.

And then possibly she'll tell me and say, well, I was in trouble growing up for keeping the door open too. Right. So yeah, so it's carried forward and then she'd be like, my gosh. So there, there are light bulb moments for, for both people, relationships, whether it's in, whether it's in, you know, romantic relationships or professional relationships at work in your business.

Brent Peterson (40:05.326)
Mmm. Yeah, that's good.

Brent Peterson (40:11.758)
You

Karim Boktor (40:29.281)
should take a hundred percent responsibility each. It's never fifty -fifty, it's never broken down like that. I believe that responsibility for both is one hundred and one hundred.

Brent Peterson (40:40.91)
Yeah, that's good. Kareem, we have a few minutes left. As we close out, I give everybody a chance to do a shameless plug about anything they'd like. What would you like to plug today?

Karim Boktor (40:54.653)
I would like to plug a free 30 minutes obligation free, just having a chat with me if people are interested. Some people would like to know more about this. This isn't like something that people hear about all the time and they don't really know that if this is for them. They're wanting to know more about this. So I'm wanting to plug a 30 minute.

a free breakthrough experience with me. Yeah. So I'd like to share that with everyone today as a special.

Brent Peterson (41:31.598)
Perfect, I'll make sure I get those on the show notes. Tell us, for the listeners, tell us how they can get a hold of you.

Karim Boktor (41:42.113)
I'm everywhere. karim boktor .com I'm on LinkedIn. I'm on Facebook. I'm on Instagram. yeah, I've, I've spent, I've, I've put a lot of effort into getting myself out there, getting my message out there. Cause I know a lot, that a lot of people are wanting, different things now. they're looking for alternative, solutions. So I've.

Yeah, so I've made the, I've made the effort of putting myself out there a lot more. So yeah.

Brent Peterson (42:14.734)
That's great. Kareem Bakhtour, I very much appreciate you being here today. It's been such a great conversation.

Karim Boktor (42:26.785)
Thank you so much for having me, bro.