Branding is a powerful tool that creates lasting impressions on individuals. Although people may only see ads and logos, creating a successful brand takes time, effort, and creativity. We Built This Brand is a podcast that delves into the process of building a brand by interviewing founders, marketers, and creators who have successfully created powerful brands. Through this podcast, listeners will gain practical applications and a better appreciation for the brands they encounter every day. If you are interested in learning more about how brands are developed, give We Built This Brand a listen.
What is We Built This Brand?
We Built This Brand explores the origins, evolution, and impact of brands through conversations with entrepreneurs, CEOs, and marketing experts. Hosted by Chris Hill, the podcast offers insights into brand development, storytelling, and strategies for growth. Each episode provides actionable takeaways, highlighting challenges, lessons learned, and diverse career paths. With a focus on authenticity and reputation, it’s a valuable resource for anyone passionate about branding and business.
We Built This Brand
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[00:00:00] Chris: You know those brands you just cannot get out of your head. The brands that are so powerful, you feel like you know them personally. You may not have a structured settlement, but if you did, you know how to get cash. Now, you may not own a home, but if you. You'd want an insurance company that knows a thing or two because they've seen a thing or two.
[00:00:27] You may not be hungry, but if you were craving a burger, you'd want to have it your way. Branding is powerful, but what you may not see is how much goes into developing these brands. You might only ever see their ads and logos, but it takes a lot more than a good commercial to build a lasting brand.
[00:00:45] Branding takes time, effort, and creativity. I'm your host, Chris Hill, and in this podcast I'm taking you behind the scenes to talk to the people responsible for building brands. We'll talk to the founders, [00:01:00] marketers, and creators about their journey in building their brands into what they are today. Along the way, we hope you'll gain practical applications for yourself and a better appreciation for the brands around you.
[00:01:12] Follow we built this brand wherever it is you're listening right now. Seriously, it's just a tap or click away. So like, take a second and do it right now. Unless of course you're driving or operating heavy machinery, I'll, I'll even give you a second. [pause] Cool. Thanks for doing that and we hope you enjoy the podcast.