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Veteran's Affairs Plus discusses the issues that veterans in Las Vegas deal with on a daily basis. Your host, David L. Washington connects listeners with relevant community resources and information that they need to help veterans or themselves.
Announcer 0:00
This is a KU NV studios original program.
Wesley Knight 0:04
You're listening to special programming sponsored by making moves, life coaching services. The content of this program does not reflect the views or opinions of 91.5 jazz and more the University of Nevada, Las Vegas, or the Board of Regents of the Nevada System of Higher Education. You
Music 0:35
Come on, tell
Music 0:42
me what's going great
Dave Washington 0:50
day Las Vegas. It's a great day Las Vegas out there in radio land. This is Veterans Affairs, plus on 91.5 jazz and more. And I say hello to Wes my man who keeps me on track. Jack as I say, hey, yeah, I made him rhyme. Condolences to all who've lost loved ones since we were last on air. And in terms of birthdays, I want to once again acknowledge Ernest fountain, my brother in law, and prayers for him. He's having a few medical issues right now, and a long time friend, Mike Cooper, His birthday is March 19, and Ernest is March 20. So anyway, just want to acknowledge those guys. Look, I would be remiss if I didn't talk about this month and the fact that it's Women's History Month. I think it's important to acknowledge folks who, particularly women, who've done great things for for our community, for our world, in terms of making it a better place for us all to reside. First person or Lady I'd like to talk about is Dr Ruby Duncan. Dr Ruby Duncan was an activist and continues to do some active work within our community. She was a welfare rights advocate and did many, many things to include, almost shut the strip down and was threatening to do so they didn't kind of acknowledge the needs of women who were on welfare, you know, to ensure they will be able to take you their keys. So we love you, Dr Ruby Duncan, and appreciate all the work that you've done over the years. In fact, there's a documentary. I can't tell you exactly where to pick it up, but do some research. There's a great documentary, I think it's about an hour, hour and a half long, on Dr Ruby Duncan and the work that she's done. Miss Anna Bailey. Anna Bailey and her husband, Dr William H Bailey, they did man. They did so much work within our community, particularly along the lines of civil rights. Miss Anna Bailey was one of the first dancers at the Moulin Rouge, of black dancers, I should say. So always acknowledge her. And I think she's 99 years young. Saw on what do you call it? A Facebook Live that her daughter, Kimberly, Kimberly had put out, and her mom, Miss Santa, was dancing around. And it was just wonderful to see her at her age, still able to to move, if you will, a dear friend and a long time friend, Jackie Matthews. She, along with Julie Murray, when I was serving as fire chief, we did what was called the Las Vegas fire Foundation, and its purpose was to assist people if they've been burned out of their homes or had some physical medical ailment that left them without just the essentials of some bread, some milk, some diapers, or whatever the case may be. For their family, Jackie and Julie helped me put that together. Julie in particular, from the standpoint that she, at the time, was Andre Agassiz major fundraising person, and she did a wonderful job again. And she asked me, What do you need, chief to to run your foundation? I say if we had 100 100, 250,000 in the bank at all times that we could issue out to people in need, and $20 information, she said, Oh, we could do that. And again, thank you, Julie. And also, I'd be remiss if I didn't thank our Oh, my Lord. Her name escapes me, but oh, I nurse or I nurse. Oh, my goodness. How could you come here and not be able to remember? But she helped us get the whole foundation set up. She was our nurse with Las Vegas Fire and Rescue. She was able to get us an attorney to do IT pro bono. We were all set up, and we thank her so much. And oh, boy, something getting old. Wes. Because her name escapes me, but I will remember before the show is over, give her proper credit, but she was able to get us an attorney to address the needs of us in terms of our 501, c3, and of course, my wife, Marsha, who was an interim Nevada state senator, and I can tell you that I cry more than my wife, but she was able to she got emotional. It's been told when she was up and there was something that had to do with the police department. And she she talked to her colleagues, both Democrat and Republican, about, you know, she was concerned about things that could happen to her grandsons, and she got very emotional about it, and she was able to turn all the Republicans around, with the exception of two, to vote in favor of whatever. I don't recall what the bill was, but she was able to do that. So certainly want to acknowledge her and her work while she was up in the state legislature, serving as an interim state senator. Beatrice Turner, this lady, I recall the Martin Luther King committee, if my memory serves me correctly, gave her the Fannie Lou Hamer award because she would go around. I don't care what community was, county commission, city, city council or North Las Vegas City Council. She would raise came with folks that they weren't doing in her mind what was best for our community. So she's always been a stand up person, and we want again, to acknowledge her as well for the work that she's done. Miss Virginia Valentine, she was the city manager who hired me, or recommend my being hired as a fire chief for Las Vegas Fire and Rescue. I will be forever beholding to her, because with my associate's degree versus some who had bachelor's and master's degree, she took a chance on me, but she thought that I was the best person for the job, and I will always appreciate you Virginia, and I wish you good health and keep doing what you're doing at the Nevada resort Association. She leads that organization. So thank you so very much, Virginia. Then we have Miss Bonnie Brian. She is an ancestor now, but I can tell you that Bonnie did a lot of work, and her husband, of course, was Senator, Governor, as well as United States Senator Richard Bryant, I saw that he was just acknowledged by the Las Vegas City Council for the work that he's done. I think it had to do with government lands. I forget the actual title to it, but they acknowledge him, and I think that's he certainly were there because he was a good man who did good works for our community. So once again, very important to acknowledge people and his wife, Bonnie was right there. Bonnie was right there with the senator, ensuring that things were were done in a proper way. And I believe that Bonnie was a housewife. And, you know, sometimes people don't think that housewives are are worth much as some may think and others don't think, but I can tell you, in that vein, I like to acknowledge my youngest daughter, our youngest daughter, Amber, she is a housewife. And not a lot of times do women get an opportunity to be a housewife. And I can tell you that that is a lot of work. Sometimes people think that it's nothing to it, but no, it's a lot of work keeping things organized for the family, from finances to getting children up and off the school meals, etc, etc. It is a difficult task. So certainly want to acknowledge, once again, our youngest daughter, Amber, Armageddon, another ancestor that I will always appreciate, and that's Miss Elaine. When I used to call her landlord, Elaine was such a wonderful person. If you guys take a look at the what was it, the community all stars, or that's not the proper name, but she did a lot of work, and also communities in school. She established that, and it did a lot of work for children in our communities to ensure that they got proper education. Just a wonderful, wonderful person. And you know, when you're a multi millionaire, sometimes people have an air about them that people are afraid to approach them because they think that they will be ignored. But Elaine was such an approachable person and just a wonderful person. Elaine went to the other side. It was last year, I think it's 2025, April, May of last year that she passed away. And we again appreciate the work that she did for our community. Just a great, great person. So to her family, know that your mom was a wonderful person whom we all cared a lot about because of her commitment to community and just again, a wonderful, wonderful person, a young lady who's been a regular on this show, Evelyn. Dave. Pacheco. She is one of those high energy people that you can't help but love because of the work she does for women, in particular, women of the various trades. She one of the main things that Evelyn does. She works with young people, particularly women of all ethnic groups, to get them into the trades for this, carpentry, plumbing, electrician, she is a bulldog when it turn in terms of working to ensure that they get an opportunity. And sometimes all people need is an opportunity, and there is those are six figure type jobs out there in the construction industry. So Evelyn, we salute you, young lady, for the work that you do. Two other
Dave Washington 10:46
me and Marsha's daughters, April, both April and Angel are authors. April does a lot of work with respect to look back cause is the name of our nonprofit organization in which he encouraged parents. And others not to leave their children, grandchildren, etc, in the back seats of their cars, whether it's hot or cold, because we've lost a lot of young people, babies because they've been left. People get in a hurry and forget about the little ones. Angel, I think I've mentioned this, that angel put together a documentary on my journey with this cancer recovery. And it's a, it's a tear jerker. It she's, uh, she's applied, or, I guess, yeah, she sends applications to three or four different, uh, what do you call them? Uh, film festivals, and she's been accepted by one. We're waiting to hear back from two others, and hopefully they will all accept, and if they don't, at least one has accepted, and it's just a matter of them seeing when they're going to show it. So we're so pleased with the work that our daughters are doing. So just wanted to acknowledge Las Vegas, because this is Women's History Month with that, once again, this is Veterans Affairs, plus on 91.5 jazz and more. And we will have a cousin on the other side, and that is Sean Metcalf. He was, he's a marketing expert. We'll get him to talk to us about some of the things that he's embarking upon. Once again, Veterans Affairs plus on 91.5 jazz and more.
Dave Washington 12:33
Once again, great day Las Vegas. This is Veterans Affairs plus on 91.5 jazz and more in the first segment I mentioned at the turn here. In our second segment, we would have a relative young man who was a marketing expert, Sean Metcalf, how you doing? Sean? I'm doing
Sean Metcalf 12:52
well. Doing well. Dave, how
Dave Washington 12:54
are you today? I'm excellent. Man, excellent. I'm so pleased and honored to have you on the show. Sean. Give people here our listening audience, if you will, a little bit of background on you. Born and raised
Sean Metcalf 13:07
absolutely and thank you for having me on today.
Sean Metcalf 13:12
My My name is Sean Metcalf, and I grew up in California, all up and down the state, and primarily was in San Diego, and made my way up up to the bay. And then, like I said, because of having that military background to my dad, we actually moved out to the East Coast. And you know, I spent my first, my first 16 years I spent in California, and then the following, Geez, 3030, years, or close to 30 years I spent
Dave Washington 14:00
on the East Coast. And your dad, Sherman. Sherman Metcalf was a a naval officer, okay, captain
Sean Metcalf 14:10
in the Navy, yeah. So yeah, I had the opportunity to to move around to a lot of different places. So, you know, growing up was not take a lot of a lot of cities and cultures as part of my, part of my growing up, it was, it was a little bit different, you know, because I have friends that you know lived in the same city, you know, their entire lives. And it's different. It's a different way to grow up, that's for sure. Oh, great, great.
Speaker 5 14:45
So brothers and sisters, I
Sean Metcalf 14:48
have an older brother, he's back east Jean, and then I have a younger sister, she's she's in San Diego, here with me. It's. He is. So, you know, we we used to live together. We used to live together, and then when we moved to the East Coast, and that's when, when the breakup happened. And we all haven't been in the same city since then, since 1991 so hopefully we'll convince my brother to move out from the East Coast and come to the West Coast,
Dave Washington 15:25
get out of that Cove. So look, what is your education? What is your education background?
Sean Metcalf 15:32
I have a some formal education, okay, and a lot of informal education. So I started at the University of Hawaii, and even before that, even before the University of Hawaii, I went to community college, and really couldn't find my niche. Couldn't find what I knew I wanted to work. I'm a worker, so I've never not worked. A very short period of time in my life. Have I not worked? And that was my choice. But I finished at the University of Hawaii and did not finish with a degree, but finished. Finished school. I finished my schooling.
Speaker 3 16:31
What were you education was done. So what were you studying? I'm a political What are you studying? The political time?
Sean Metcalf 16:37
Okay, major and, you know, I felt at the time that school was over and I began working. I worked while I was in school, so I never, like I said, I was more of a worker than anything else, so I took the education, and I was a senior. I took the education that I had, and I parlayed that into into working for a non immediate nonprofit. And, you know, working in that environment, that was education. Absolutely, I spent, I spent two years, you know, working my client was the United Nations. So I was able to learn, you know, we would train United Nations employees right on, on communication. So that's how the, you know, the marketing kind of trajectory that was the foundation of me, uh, of me going in that direction.
Dave Washington 18:05
So you, the business that you are in is marketing, pretty much.
Sean Metcalf 18:11
Yeah, correct, yeah. We, you know, marketing, advertising. I started out with marketing after, after I worked with CCMC, that was the media company, okay, after I finished working with them, I went to work for the DC City Council in Washington, DC, for an elected official out there and local. This is so, you know, DC is local and state at the same time, right? So, you know, I work as a communications director, and I learned even more of marketing, how to market a person and not so much a company, right? But I was able to, but I had, now, I had how to market a company, how to market government, how to market an individual. So I was, lo and behold, I'm sitting there building and a marketing company because of the network that I, I had created, and the spirit that I had, you know, that entrepreneurial spirit was in me. I had that buzz. You know, when I was in college, I had the buzz, right, right? We had a t shirt, T Shirt Company. And, you know, we, we tried hard. We were so young and young and dumb and young and inexperienced.
Dave Washington 19:57
So overall, overall, how long have you? Been in the in the marketing, advertising type business overall, approximately, I've
Sean Metcalf 20:05
been in, yeah, on my own 17 years. Okay, so, yeah. So 2008 is when I, I jumped out on my own, and I left the corporate world and the first, first event, first marketing project, was the Military Bowl. Is a college football postseason, college football bowl game held, yeah, now it's held in Annapolis, Maryland, but before it was in DC, right? So that was the first event, and still, still happens every year, in December. So I'm proud of that legacy project. And you know, after that project, I took some time off and traveled and found marketing and advertising to be different in different countries, right? So I still educated myself, and I started doing for other people and not other clients.
Dave Washington 21:24
So how do you, how do you generally find clients, or do they find you? Why? We can't talk about, you know, any pricing and that kind of thing on this show. But tell me, is it word of mouth? How do you, how do clients find you, or you find them?
Sean Metcalf 21:40
So I used to always, I still do believe in word of mouth, don't get me wrong, right. But you know, now we're heavily into digital advertising and cross cross platform advertising. We built Universal Media and and Universal Media ltd.com, is our primary hub. We're about to launch our agentic version of it. But we used to, you know, push people used to use advertising ourselves to gain business, but our new, a new project is get kyvo. So, G, E, T, K, I, V, o.com, and get kaivo. So what kaibo is? Kaibo is the intelligence behind Universal Media. Okay, so we take because, you know, AI is AI, we understand that what we where we live, today and time, time period of life, you know, the timeline might be a little different than what we expected, but some, there are some highlights right in this timeline, and agents are part of that. You know, we all grew up with, with seeing, you know, robots in some, some form of another, whether it was how or or? Alice Justin, think that was men. The robots have always been a part of us, so sure we try to bring robots to advertising.
Dave Washington 23:32
Once again, this is Veterans Affairs, plus on 91.5 jazz and more, we have a marketing expert, Sean Metcalf, on the line with us. Go, yes, young, yeah.
Sean Metcalf 23:43
So, you know, we believe that you can have ad tech. You know, advertising technology, and it's not, you know, these are agents that are analyzing your campaigns. They are shifting and optimizing your campaigns. Right now, most people just use individual platforms like, you know, Facebook, Instagram or Google ads or Tiktok or x what we do is we combine all of those platforms and analyze and optimize what your campaigns, your advertising campaigns, are doing across multiple platforms. So, you know, yeah, that's where we stand out. We really believe that kaivo is, is is the operating system for those that want to advertise.
Dave Washington 24:48
So what's what we're what suggestion or advice would you give to one who was considering starting out in marketing as a business person, or just it's. Seeking some marketing, advertising through a company such as yours, sure.
Sean Metcalf 25:07
So, you know, for a company that wants to advertise, you know, we, we target a few different types categories of companies. A company that's never advertised before, because they just think that it's too cumbersome. We target those people. We want them because we're reducing the time it takes for you to run an ad. But then we also want the agency that has multiple clients. We want them as well, because, once again, we're saving you time, and you're able to generate insights and reports for your clients. So, you know, we really want the both types of clients, of customers. So you know, it's, it's, it's one of those things where companies need to know that we are here to help them save time, save dollars, and help them generate revenue for their business, right? That's what we're here for. We're here to help Absolutely.
Dave Washington 26:21
Well, we got about two minutes. So give us some wrap up, some, you know, closing remarks that you may have, that you could share without talking about price and how people could contact you and or do further study if they're own thing,
Sean Metcalf 26:35
sure, sure, sure. So like I said, we're you can find us on the web at get kyvo, K, a, I V O, So, G, E, T, K, a, i v o.com, you can find us. There we are, 24 hours unless you talk to us. You know we we we have people that are willing to help you and help help listeners of yours. You know we want, if you're a barber shop, if you're a nail salon, if you're a casino, we want your business, and we know that our our our program and our rates are lower than anything that you're going to find out there, because we're not greedy. And I really want to, you know, I really want to people to know that you're not dealing with greedy people, right?
Dave Washington 27:42
And very important, all right? Well, excellent. When, once again, this is a relative for full disclosure and marketing experts. So Sean Metcalf, young man, we thank you so much for sharing that information, and hopefully others will get it, get in contact with you, whether they want to do some marketing business and or learn a few things. So appreciate you so very much, and tell your family. We said hello, and it was nice to have dinner with you guys the other night. It was very wonderful, absolutely all right. All right. Take care. Once again. This is Veterans Affairs, plus on 91.5 jazz and more signing out until next week. Thanks.
Music 28:52
All the smoke in the air, till the hate when they stare, all the pain that we bear.
Transcribed by https://otter.ai