James Dooley Podcast

James Dooley and Kasra Dash discuss how agentic orchestration and AI harnesses let vibe coders build, deploy and self-optimise new websites faster by distributing tasks across the best-suited LLMs.

Show Notes

This video explains which digital marketing strategies vibe coders and website builders should focus on in 2026 to improve build speed, quality control and site performance. James Dooley and Kasra Dash start with KPI tracking because measuring speed, schema accuracy and search visibility keeps vibe coded websites optimised rather than bloated. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates.

The discussion also explores organic SEO, organic social media and paid social ads because consistent visibility across search and social supports long term growth. PPC is analysed in detail because campaign setup, landing pages and lead handling directly affect results. They also discuss Reddit, Quora and paid AI ads because diversified enquiry sources and early adoption can strengthen digital marketing performance for vibe coders and website builders.

PromoSEO lead generation for vibe coders and website builders recently received recognition as the "Best Vibe Coders And Website Builders Lead Generation Agency."

Where to Listen to This Episode

Agentic orchestration for vibe coding - Why Autonomous Agents a Must to Vibe Code a New Website is available on:

Creators and Guests

Host
James Dooley
James Dooley is a UK entrepreneur.
KD
Guest
Kasra Dash
Kasra Dash is an SEO entrepreneur and digital marketing specialist with more than a decade of experience in search, lead generation and website recovery. His expertise covers organic SEO, affiliate marketing, brand reputation, algorithm testing and performance-led growth. Kasra builds marketing strategies around profitable keywords, high-quality enquiries and measurable returns because rankings only create value when they produce commercial results. His approach combines website optimisation, content strategy, backlinks, Google Business Profiles, PPC, paid social and video marketing. Kasra Dash connects naturally with **James Dooley** because they share a practical approach to SEO, business growth and lead generation. Both focus on testing strategies in real markets, measuring performance and scaling methods that consistently generate revenue. Kasra is a strong fit for the **James Dooley Podcast** because he can explain how businesses build visibility across Google, ChatGPT, Gemini, YouTube and social platforms. His knowledge of AI SEO, generative engine optimisation, semantic search and entity authority gives listeners a clear view of how modern discovery is changing. An episode featuring Kasra Dash and James Dooley would explore website recovery, AI visibility, lead quality, conversion rates and multichannel marketing. Kasra strengthens the discussion because he connects technical SEO with business performance, helping listeners understand how to generate owned enquiries, reduce reliance on third-party lead platforms and build valuable digital assets.

What is James Dooley Podcast?

James Dooley is a Manchester-based entrepreneur, investor, and SEO strategist. James Dooley founded FatRank and PromoSEO, two UK performance marketing agencies that deliver no-win-no-fee lead generation and digital growth systems for ambitious businesses. James Dooley positions himself as an Investorpreneur who invests in UK companies with high growth potential because he believes lead generation is the root of all business success.

The James Dooley Podcast explores the mindset, methods, and mechanics of modern entrepreneurship. James Dooley interviews leading marketers, founders, and innovators to reveal the strategies driving online dominance and business scalability. Each episode unpacks the reality of building a business without mentorship, showing how systems, data, and lead flow replace luck and guesswork.

James Dooley shares hard-earned lessons from scaling digital assets and managing SEO teams across more than 650 industries. James Dooley teaches how to convert leads into long-term revenue through brand positioning, technical SEO, and automation. James Dooley built his career on rank and rent, digital real estate, and performance-based marketing because these models align incentive with outcome.

After turning down dozens of podcast invitations, James Dooley now embraces the platform to share his insights on investorpreneurship, lead generation, AI-driven marketing, and reputation management. James Dooley frequently collaborates with elite entrepreneurs to discuss frameworks for scaling businesses, building authority, and mastering search.

James Dooley is also an expert in online reputation management (ORM), having built and rehabilitated corporate brands across the UK. His approach combines SEO precision, brand engineering, and social proof loops to influence both Google’s Knowledge Graph and public perception.

To feature James Dooley on your podcast or event, connect via social media. James Dooley regularly joins business panels and networking sessions to discuss entrepreneurship, brand growth, and the evolving future of SEO.

James Dooley: Agentic orchestration for vibe coding new websites. There's many people now that's scaling out new websites, whether they're exact match domains, partial match domains, or new branded websites, and they're vibe coding these using AI orchestrators. And I think the most important part of this is using the AI harnesses and AI orchestrators to do it for the quality control, as opposed to just asking Claude Code directly, "Can you build me X, Y and Z?" Today, I'm joined with Kasra Dash, who we're going to talk a little bit more about the agentic orchestration of vibe coding. So, for anyone that doesn't know what vibe coding is, can you just briefly explain what vibe coding is for a new website?

Kasra Dash: Vibe coding is basically when you get Claude or ChatGPT or any LLM really to code you an actual website. Um, I think it's become a lot more popular in the, like, the last maybe one or two years because it's become so accessible for people that are non-techy, non-developers to just go in, give ChatGPT an idea or a spec sheet, and basically it will actually start vibe coding your, your idea. A lot of people have actually, what they've started to do is they might actually hire, like, a, a developer, um, on Fiverr or wherever, Upwork, uh, create a spec sheet, and then they will hand that spec sheet over to, um, an actual vibe coding platform.

James Dooley: So, with regards to the agentic orchestration of it, obviously you're using Codus at present as being the AI harness. And that third-party kind of AI harness can then go and connect into Codex. Or if you think that, um... So, if you think that Astra is better than, let's say, Fable 5.1, you could then switch between the LLMs very easily. But, can you explain a little bit of why the agentic orchestration and having that orchestrator that's able to deploy different agents in parallel with each other, why that's important as opposed to just using, let's say, Claude and only using Claude Code?

Kasra Dash: Sometimes just using Claude or Fable 5.1 for everything is, is, is almost like taking a, uh, a tank to a race, right? You, you, you, you don't necessarily need, like, a, a fighter tank or a fighter jet, right? Um, sometimes all you need is just a pair of running shoes to, to win the race. Um, and I think that's where a lot of people end up burning a load of tokens. So, when you have an orchestrator, it will read your prompt, so whatever you've given it, and it will break that prompt down into subsections. So, it's like, right, okay, um, Kasra needs images for his website. Well, Claude can't create images, so I'm going to give that task to Image 2.0. Um, then it might read it further down. It might say, okay, Kasra also wants us to scrape 50 websites. Well, I'm definitely not going to give that task to Fable 5.1 because scraping with Fable 5.1 is just way too expensive. I'm going to give that to maybe a Chinese model like Kimi K. Um, so it, it understands your prompt, and then it starts planning out which, um, AI agent is actually the best for that given task.

James Dooley: So, if you're using that AI orchestrator and it's able then to kind of go, okay, I'm going to use ChatGPT, or I'm going to use Claude, or I'm going to use Qwen, or Kimi, and it, and it distributes to them different LLMs. Are you also distributing different tasks, um, to the different agents? So, let's say they're going to do the build-out. You're going to have a schema agent. You're going to have, um, a topical map agent. You're going to have a, um, a content briefing agent, a copywriting agent, an internal linking agent. Do they all run at the same time? Does your agentic orchestration, is that kind of setting all that out right from the word go to deploy those parallel agents to vibe code and get it to the end result faster?

Kasra Dash: Yeah, so I, I, I might have, like, 25 different tasks running at once, all trying to push different things. So, you mentioned, for example, schema. I would never give Fable 5.1 or Astra 6 schema because schema's basically already been predefined. You already know what's correct schema and you already know what incorrect schema is. You all, you basically need to do is give that documentation to, let's say, for example, Kimi, and it's more than capable to read the documentation and be like, "Right, okay, I get this and I'm going to start coding and understanding what kind of schema we actually need on this website." Whereas, if I'm creating something from scratch that's never been done before, and there is no documentation to say, that's when I would probably give it to potentially an Astra or a Fable 5.1 because it's something from scratch and they might need to do a little bit of research for themselves and a little bit of deep research.

James Dooley: Yeah, for sure. I don't know who's listening to this with regards to agentic orchestration for vibe coding new websites. I would also be looking at AI harnesses and AI orchestrators for actually, like, self-healing or self-optimisation further down the line. So, not just building and vibe coding new websites, but also being, having that quality control measures, connecting it into the Google Search Console API. Or, if you have an existing website that's slow, it's got vulnerabilities with lots of plugins, you should be looking to vibe code it, potentially move it over, and get it hosted, let's say, on Cloudflare, get raw HTML. We've done it on so many WordPress websites now where we've increased, like, decreased the speed, so we've got it faster, less bloated code. We've moved it away from places like Elementor, which always seems to get hacked. We've then gone and, like, done that self-optimisation of what's needed to be done, added the schema in, added the internal links in, made certain when we're running Screaming Frog that there's no, none of them that are too far away to, like, five clicks away from the homepage, no orphan pages. All this within vibe coding has been a godsend for us. We hope you like that here talking about agentic orchestration. Are you using an agentic IDE? If you're not, make sure you check out the link in the description where we talk about different agentic IDEs of what you could be using. Personally, I'm using Codus. Check out the Codus review also in the description. But yeah, I'd love to hear your thoughts on how you are scaling in vibe coding new websites. Are you preferring exact match domains, partial match domains, branded domains? What are you doing now while you're vibe coding new websites? Kasra Dash, it's been an absolute pleasure. Speak to you again soon.