GE Healthcare Revolutionary AIR™ Coils and AIR™ Recon DL - This is just the beginning

Check out the Video --> GE Healthcare Revolutionary AIR™ Coils and AIR™ Recon DL |  https://youtu.be/MbT_fTqL_oE

Join Reggie and Robert in this exciting episode of Zone3Podcast as they sit down with Bradley Tomlinson, GE Healthcare's Rocky Mountain Region Manager of MR operations. Listen as Brad shares his inspiring career journey and introduces the hosts to GE's award-winning AIR™ Coils, an industry first in MRI coil design. The trio discusses the benefits of these ultra-light, flexible, and overlapping coil elements that deliver the exceptional image quality and a simplified, faster workflow.

But that's not all! Brad also dives into the game-changing AIR™ Recon DL algorithm, which transforms the MRI image reconstruction process. With its ability to perform ringing suppression and SNR improvement, AIR™ Recon DL offers clinical, operational, and financial benefits over conventional image reconstruction, including sharper images, reduced scan time, greater tolerance of protocol variations, and easier-to-read images.

Listen to this informative episode to learn about the latest advancements in MRI technology and how the AIR™ Coils and AIR™ Recon DL are changing the game for clinicians, patients, and the industry. Don't miss out on this exciting episode of Zone 3 Podcast!

GE AIR Technology  - https://www.gehealthcare.com/products...

Creators & Guests

Producer

Katie Lincoln

What is Zone 3 Podcast?

Zone 3 is a podcast that discusses everything MRI. Tune in to hear about the latest advances, optimization techniques, and more! Hosted by Robert and Reggie who are both MRI Technologists. They have an entertaining rapport as they tackle topics like MR safety, imaging protocols, upcoming technology, and so much more.

You can tune into Zone 3 Podcast on YouTube or listen to it on your Podcast RSS Feed! Thanks for Stopping by Zone 3.

00:00:26:01 - 00:00:27:12
Robert
Zone three podcast. I am Robert.

00:00:27:12 - 00:00:28:22
Reggie
Yes, and I am Reggie.

00:00:29:07 - 00:00:32:20
Robert
And today we're joined by Brad Tomlinson. Hi, Brad. Thank you for joining us.

00:00:32:21 - 00:00:33:21
Brad
Thank you guys for having me.

00:00:33:23 - 00:00:34:20
Reggie
Straight from.

00:00:35:00 - 00:00:48:00
Robert
Me. Yeah. We're kind of lucky because you're a guy. We're here to talk about DJ stuff, specifically a I. But other stuff too. So thank you for that. Thank you for joining us. We've been you've been on the radar for a bit. Yeah. But the.

00:00:48:01 - 00:00:49:04
Speaker 4
Idea. No, you know.

00:00:49:12 - 00:00:50:00
Robert
You're a local.

00:00:50:00 - 00:00:51:03
Speaker 4
Guy. Yeah. We finally have.

00:00:51:03 - 00:00:58:09
Brad
This opportunity, right? Right. I feel like it's been a long time coming. All right, Jonathan, turn me on to you guys. Probably over a year ago.

00:00:58:11 - 00:00:59:16
Robert
Jonathan turns me on to.

00:01:00:00 - 00:01:01:02
Brad
Yeah, I mean, I.

00:01:01:09 - 00:01:03:10
Speaker 4
Got that beard, man.

00:01:03:10 - 00:01:03:21
Reggie
Little bit.

00:01:04:07 - 00:01:05:03
Brad
You know? What a.

00:01:05:03 - 00:01:05:17
Reggie
Great guy.

00:01:06:13 - 00:01:09:05
Robert
Well, introduce yourself. You know, kids, these sort of thing.

00:01:09:06 - 00:01:10:22
Reggie
Yeah. Let's get it all out. Sure. Yeah.

00:01:11:01 - 00:01:11:08
Robert
Where are you.

00:01:11:08 - 00:01:11:23
Reggie
From?

00:01:12:20 - 00:01:16:09
Brad
So I grew up in Midwest and.

00:01:16:09 - 00:01:17:03
Robert
Specifically.

00:01:17:08 - 00:01:37:03
Brad
Indiana, mostly. Okay. Moved around a little bit, but a lot of Indiana. And then I started doing grad tech school in Michigan, actually. So there was a program, and I don't know, we're allowed to say a hospital names on here. Yeah, Yeah. So yeah, Henry Ford Hospital. And it's funny that and.

00:01:37:07 - 00:01:38:05
Speaker 4
I'll tell you what's really.

00:01:38:05 - 00:01:42:02
Brad
Funny about this, because it involves one of your coworkers actually.

00:01:42:02 - 00:01:42:10
Speaker 4
And.

00:01:42:10 - 00:01:57:14
Brad
I didn't realize it at the time. It took me like multiple conversations to get there, right? But so I went through Red Tech school there. I did a two year program, got my RTR, and before I was even out of school, they actually offered me a job in IMR. One of your coworkers, Ed?

00:01:57:22 - 00:01:59:06
Robert
Oh, yeah. Yeah.

00:01:59:17 - 00:02:00:23
Speaker 4
So the guy that.

00:02:00:23 - 00:02:08:23
Brad
Hired me into the MA department there? Yeah. So I did my first little stint as Ma Tech Trauma one. You know, it was pretty.

00:02:10:03 - 00:02:11:00
Speaker 4
You know, you saw a lot of.

00:02:11:00 - 00:02:32:15
Brad
Stuff, right? But it was a different world back then, too. I feel like as far as imaging went, you know, things have changed a lot, like the hospital and fire. It just I think the focus on like how serious the environment is, too, Right? Right. There were rules, I think, like specifically set up because stuff that me and a couple of buddies did, like, like pranks and stuff like that.

00:02:33:07 - 00:02:35:23
Reggie
It was You want to give examples, you know.

00:02:36:03 - 00:02:44:20
Speaker 4
I can give you one. We may you may have to edit out some of that. I don't know. But and so we were this is my.

00:02:44:20 - 00:02:54:11
Brad
Second year in school and the brand new students first day of school. And you know, we taped up some boxes and we put radiation stickers on it right now.

00:02:54:11 - 00:02:55:00
Robert
Like it already.

00:02:56:14 - 00:02:56:23
Speaker 4
Fourth.

00:02:57:00 - 00:03:04:20
Brad
Books. So we put them in a closet and we're like, Oh, and I won't get I won't name these two women, but they're nice ladies. And what.

00:03:04:20 - 00:03:05:12
Robert
Is it? Rhymes with.

00:03:06:10 - 00:03:14:11
Speaker 4
Hum. I probably shouldn't go there, but but so, you know, we were like, Hey, it's it's time to move the cave.

00:03:14:14 - 00:03:22:15
Brad
We've got to go dispose of the cave guys. And obviously, you know, as we know, caves cover, right? It's, you know, abstract thing doesn't exist.

00:03:22:15 - 00:03:23:00
Reggie
Right?

00:03:23:08 - 00:03:24:00
Speaker 4
But they think there's.

00:03:24:00 - 00:03:34:23
Brad
Boxes for radiation, basically, that we have to move. And so we we go over to air and we sit up in full length and a thyroid shield, everything, gloves, you know, got the goggles on, Like, now, you guys, I know you.

00:03:34:23 - 00:03:37:03
Speaker 4
Haven't learned this yet, but this is how radiation works.

00:03:37:03 - 00:03:38:04
Brad
Is, you know, if you're close.

00:03:38:04 - 00:03:42:02
Speaker 4
To it, you get to let on. But we're going to stay six feet away or more. And so we.

00:03:42:02 - 00:03:43:00
Brad
Don't need to wear the lead.

00:03:43:00 - 00:03:48:23
Speaker 4
But we're going to show you where to go. Make sure you stay six feet away from us. And if anyone else comes near you, you let them know cave.

00:03:49:01 - 00:03:50:04
Brad
Come through and.

00:03:50:06 - 00:03:56:18
Speaker 4
Some of them may not react right away. So you need to be loud and forceful when you're assertive. Yeah. Oh, yeah. And, well, you know, the best.

00:03:57:00 - 00:04:00:04
Brad
Part of any prank is you just got to be you firing off right.

00:04:00:05 - 00:04:03:09
Speaker 4
After you talk. And the more you get, the moment, the less they actually think.

00:04:03:09 - 00:04:05:08
Brad
About how absurd the stuff you're telling them is.

00:04:05:08 - 00:04:05:21
Reggie
Right? Right.

00:04:06:06 - 00:04:09:00
Speaker 4
And so we get them in this room. It's like, okay, I'll.

00:04:09:00 - 00:04:10:12
Brad
Stay away from us. And now remember.

00:04:10:12 - 00:04:18:11
Speaker 4
If anyone comes near you at all, cave, come through. You got to say it really loud. Make sure they understand. Stay away so the boxes aren't light.

00:04:18:11 - 00:04:18:16
Brad
They're.

00:04:18:18 - 00:04:22:05
Speaker 4
They're full of books, right? Right now. Why do you think radiation waste.

00:04:22:05 - 00:04:23:16
Brad
Should be, like, heavy? I don't know.

00:04:24:02 - 00:04:27:23
Speaker 4
Okay, so we walk them through basically every.

00:04:28:05 - 00:04:29:14
Brad
Radiology department.

00:04:31:04 - 00:04:51:05
Speaker 4
Trying to find where the disposal area was relocated to. They moved it on us. Girls, I am so sorry, but you moved it. And so, yeah, we in there yelling at the text cave. Coming through, coming through. Cave. Got to keep six feet apart. We took a lot of stairs instead of the elevators. They probably hated us.

00:04:51:05 - 00:04:53:01
Brad
For that, cause they were, like, sweating and everything.

00:04:53:20 - 00:04:55:01
Speaker 4
Oh, yeah. And, you know.

00:04:55:09 - 00:05:01:00
Brad
We come around the final corner to our director's office and she's got a camera. She's waiting and ready. She knew what was going down.

00:05:01:09 - 00:05:05:14
Speaker 4
Just taking pictures for girls, you know, And they.

00:05:05:14 - 00:05:05:21
Brad
They just.

00:05:06:06 - 00:05:06:15
Reggie
Right.

00:05:06:20 - 00:05:09:05
Brad
We were on the cell for a while for that.

00:05:09:21 - 00:05:11:02
Speaker 4
It was worth it. It's how you.

00:05:11:02 - 00:05:12:06
Reggie
Welcome someone into the family.

00:05:12:07 - 00:05:15:14
Speaker 4
It's right. There was just a lot more like hazing and fun stuff.

00:05:16:03 - 00:05:20:03
Robert
Like you only make fun of the people you like. It's right and you, in return, give it back.

00:05:20:03 - 00:05:21:00
Reggie
Right? Right.

00:05:21:05 - 00:05:23:00
Robert
Do they ever give it back or not?

00:05:23:11 - 00:05:25:01
Brad
They never really got me back. I mean.

00:05:25:08 - 00:05:26:04
Speaker 4
We did a few more.

00:05:26:04 - 00:05:29:17
Brad
Things that were just kind of, you know, fun things like the fake scripts and stuff.

00:05:29:17 - 00:05:30:01
Reggie
Like, oh.

00:05:30:03 - 00:05:40:01
Brad
You know, like, you know, I'm trying to think of a couple good ones that, you know, you write a fake chance tax reform out you hard a hearing on their right.

00:05:40:17 - 00:05:42:09
Speaker 4
And that way they they walk.

00:05:42:09 - 00:05:43:08
Brad
Into the room.

00:05:43:18 - 00:05:44:11
Speaker 4
They walk in.

00:05:45:10 - 00:05:46:08
Robert
I'm not that's what.

00:05:46:08 - 00:05:54:06
Speaker 4
I like it Yeah. So they walk into the dressing room. They're just yelling at the top of their lungs for, you know, it's not like Seymour.

00:05:54:06 - 00:05:55:05
Brad
Botts or anything like.

00:05:55:05 - 00:05:57:02
Speaker 4
That, you know, it's that it's in that.

00:05:57:02 - 00:05:58:02
Brad
Vein of things.

00:05:58:02 - 00:05:59:01
Robert
Amanda Hugging is.

00:05:59:04 - 00:06:01:04
Speaker 4
Yeah.

00:06:01:04 - 00:06:03:12
Robert
Well, how long were you there for? Did they hire you right away?

00:06:03:12 - 00:06:04:19
Speaker 4
Yes, they hired me before I even.

00:06:04:19 - 00:06:21:00
Brad
Graduate, actually. Oh. I signed a job offer as soon as I graduated. It was like, boom, You know, you're good. You can do basic. Basically, they were so short on people, too, so it was really lucrative time to be in them. Ah, you know, I always felt like Ma was top of the food chain, so that's why I wanted to go anyway.

00:06:21:08 - 00:06:31:09
Brad
But, um, yeah, it was, it was cool to get that offer, like before I even got done with x ray school. Right, Right. So I've actually never shot a race register tech. I'm still.

00:06:31:09 - 00:06:32:11
Speaker 4
Registered tech today.

00:06:32:11 - 00:06:38:08
Brad
But I've never shot a ray once. I've been registered because they offered me a job and I'm all right off the bat. It's so.

00:06:38:11 - 00:06:38:21
Reggie
Nice.

00:06:38:21 - 00:06:40:09
Brad
Yeah.

00:06:40:09 - 00:06:41:17
Speaker 4
And I was there for.

00:06:42:09 - 00:06:44:22
Brad
About two or three years, I want to say. And then.

00:06:45:08 - 00:06:53:06
Robert
Well, MRI, you've been in it long enough that you probably seen quite a bit of change. What's been some of the most exciting stuff? Some of the most surprising stuff.

00:06:53:09 - 00:06:56:19
Reggie
Do you ever have to manually tune frequencies, anything like that?

00:06:57:07 - 00:06:58:09
Speaker 4
Yeah, it was just a little.

00:06:58:09 - 00:07:02:13
Brad
Before my time, right? Like that was like five x. I started on nine X system.

00:07:02:18 - 00:07:03:09
Reggie
Oh, okay.

00:07:03:09 - 00:07:21:19
Brad
So that was my first system was a longboard 55 centimeter, right? Opening right. An eight foot long magnet. Hey, it was, you know, the old salt walk street magnet. Yeah, it was nine X at the green background and. Oh, yeah, yeah. It was a little the deadline.

00:07:21:20 - 00:07:22:17
Reggie
Was it the joystick.

00:07:22:22 - 00:07:25:22
Speaker 4
No, no, no, no. Okay. So it was, it was it was mouse driven.

00:07:25:22 - 00:07:26:05
Brad
Okay.

00:07:26:05 - 00:07:27:23
Speaker 4
Yeah, it was like a revolution at the time and.

00:07:28:14 - 00:07:32:11
Robert
I didn't know there was a joystick.

00:07:32:11 - 00:07:32:20
Speaker 4
Yes.

00:07:33:01 - 00:07:47:21
Brad
So I didn't ever have to do the tuning or anything like that. But there was, there was a lot of like, you know, more creative stuff. You can do a time like, you know, you used to go, why the system or what coil you had plugged in. So like, Oh yeah, let me get around that bias. What I know, What did you just plug this in and I'll make it work, don't worry.

00:07:48:00 - 00:07:51:18
Brad
Right. Yeah, there were. There were, like, LED tricks that you could do. Yeah.

00:07:53:00 - 00:07:55:04
Speaker 4
That's cool. But yeah, that's. And then.

00:07:55:04 - 00:08:09:10
Brad
We had, we had a system that eventually ended up being upgraded like 16 Noria three D Yeah, along board three actually, believe it or not, one of the few that existed. All right, so those are my first three systems that I worked on, really.

00:08:10:00 - 00:08:18:15
Robert
So you kind of seen it evolve quite a bit because now you're working with air and that's actually what we're here to discuss today. But before we get into that, I'm curious how you got from Michigan to Arizona.

00:08:19:04 - 00:08:20:08
Speaker 4
Yeah, Yeah.

00:08:20:08 - 00:08:22:06
Brad
So I you.

00:08:22:06 - 00:08:23:00
Speaker 4
Know, I didn't.

00:08:23:13 - 00:08:43:22
Brad
You know, in nothing against Henry Ford as an organization or whatever. I just I didn't feel like it was very merit based there. And I've always been a pretty driven person like, you know, like I'm working hard and putting in these extra hours. I'm doing things that, you know, the senior people aren't even doing, and you're not giving me any love for this, basically.

00:08:43:23 - 00:08:46:09
Brad
Right. And, you know, so I.

00:08:46:09 - 00:08:48:21
Speaker 4
Just, you know, I it kind of sometimes you just.

00:08:48:21 - 00:08:50:22
Brad
Realize, hey, this isn't going to be where I want to be long.

00:08:50:22 - 00:08:52:05
Reggie
Term. You've kind of outgrown them.

00:08:52:06 - 00:08:53:22
Speaker 4
Yeah. And so I started looking for.

00:08:53:22 - 00:09:14:13
Brad
Other opportunities basically in my family time. Mushroom lives in Indiana, so I moved back to Indiana, got a job as lead tech there basically, and did that for a few years. And then, you know, I was looking for more of a challenge again and we bought a new system from GE and actually it was like, Hey, you probably really good at this.

00:09:14:13 - 00:09:19:03
Brad
You ever thought about doing apps? It's like, No, but tell me more.

00:09:19:03 - 00:09:22:01
Speaker 4
Yeah, right. You know, because it was just at the right.

00:09:22:01 - 00:09:46:21
Brad
Time in my life where I was looking for, you know, the next challenge. I didn't feel like I was definitely going down a management path, right? I was just too young for that. I was really idealistic, really young. I remember telling a story like, you know, like this is when I knew, you know, I had to tax. And one of them was like, Hey, you know, I sketch out quarterly, which I thought was awesome.

00:09:47:00 - 00:09:49:14
Speaker 4
You know, it's like, Hey, you get to see what's going on a whole quarter and.

00:09:49:14 - 00:09:50:13
Reggie
VANCE Right.

00:09:50:13 - 00:09:53:14
Speaker 4
And she calls up. She's like, Hey, you know, why does what is so and.

00:09:53:14 - 00:10:02:13
Brad
So get the four day We can only get three day weekend. Of course, all she did was go the next month and she had the four day week. You know, the other girl had the three day weekend. Right.

00:10:02:18 - 00:10:15:23
Speaker 4
But you know, short read. Wait, just called me up to complain about it. And I just because I like her better, like, okay, that's probably probably a sign that, you know, management isn't for me at this point in time. I was still in my late twenties.

00:10:15:23 - 00:10:20:10
Brad
At the time as you know, fired up about stuff. And yeah, it's not not for me, you know, it's like.

00:10:20:18 - 00:10:31:03
Robert
I think some people are built for. I am not, I don't feel like. But Reggie's in management and actually Katie's been in the past and I think that they had definitely other personalities where they have the patience and the.

00:10:31:18 - 00:10:32:09
Speaker 4
You know, and I think.

00:10:32:09 - 00:10:52:17
Brad
That's that's the thing. Like, you know, some people are in a young age. I definitely not me. I was, you know, big time firebrand. Just, you know, one of the things Headlong Bull in China shop when I was young, you know like I didn't learn that take a breath patience probably until I really started spending more time within GE, right.

00:10:52:22 - 00:11:12:05
Brad
Oh, no. Um, you know that that corporate culture and just people that, you know, really, you know, everything's got a process in a workflow. And I always tell the newbies like, Hey, you can't swim upstream, just don't bother. You know, it's like so much extra effort. There's a workflow, there's a process, there's a reason for it. Just do the stupid process.

00:11:12:09 - 00:11:24:08
Brad
And if you don't like it, you can always get feedback kind of improvement, right? But you kind of got to go with the flow and then you can talk about how the flow might change after that. And in.

00:11:25:00 - 00:11:25:22
Speaker 4
Your belief or not, that really.

00:11:25:22 - 00:11:26:21
Brad
Changes how.

00:11:28:00 - 00:11:28:17
Speaker 4
Like you gain.

00:11:28:17 - 00:11:42:12
Brad
That perspective, right? Of like, Hey, I can take a breath and, you know, I can look at things from a different way than what I was looking at them before. And so it's a lot easier for me now to have, you know, a management type role, right?

00:11:42:12 - 00:11:44:07
Speaker 4
That mindset. Yeah.

00:11:44:07 - 00:11:46:15
Brad
Know, I definitely didn't have it then. It wasn't for me then.

00:11:47:03 - 00:11:51:23
Robert
So looking back, any regrets? Are you glad you going to applications? I mean, it's a lot of travel.

00:11:52:06 - 00:11:54:00
Speaker 4
It is, you know, and I could tell you.

00:11:54:00 - 00:12:15:02
Brad
Some some some crazy stuff from the app stays right like right the guy that mainly train me off he he does what I do now basically out in the Cincinnati area. But the two of us were probably a combo that maybe they shouldn't put together.

00:12:16:03 - 00:12:17:19
Robert
And I can relate. Yeah.

00:12:18:10 - 00:12:20:21
Speaker 4
Like I said, we had a ton of fun.

00:12:20:21 - 00:12:28:01
Brad
Though, like, you know, and it it worked out well for both of us. You know, we were we learned a lot of great skills. And, you know, I.

00:12:28:08 - 00:12:29:12
Speaker 4
I don't necessarily regret.

00:12:29:12 - 00:12:53:01
Brad
The absence of it. I think it, you know, when I left, it was time to leave for sure. And, you know, you can look back and you can always say, hey, there are things I would done a little bit differently. But in general, I think it was good at the time, too, that I got involved with it. You know, I wasn't married, didn't have kids, and it definitely appeases either, you know, your kids or your empty nester or your you know, you don't have kids.

00:12:53:01 - 00:12:58:10
Brad
It's kind of like it's really tough, I think, to have kids do abs. Oh, yeah, for sure. You know, like.

00:12:58:21 - 00:12:59:11
Speaker 4
I could pull up.

00:12:59:11 - 00:13:13:20
Brad
My I don't know, I can I say hotel chain names on the. Oh, yeah. So I could pull up my Marriott app and you would see that I've spent probably almost like four years of my life in a hotel room. Oh, I kid you not like my. My. Just Marriott alone.

00:13:14:00 - 00:13:15:18
Robert
I'm over 30 or bonvoy.

00:13:16:19 - 00:13:18:20
Reggie
Oh, yes. You're so funny. Yeah.

00:13:19:09 - 00:13:20:00
Brad
So I.

00:13:20:00 - 00:13:21:02
Speaker 4
Am. You can't even get.

00:13:21:02 - 00:13:32:18
Brad
The status anymore. I'm lifetime titanium elite with them because I got grandfathered in for so many years of being top tier. And that's just like, you know, living your whole life on the road. Basically. I got.

00:13:32:20 - 00:13:43:10
Reggie
I got a question for you. Yeah. Because Katie made us feel kind of bad for not doing this. So when you were getting to a hotel, would you just start putting all your clothes in the dresser drawers and hanging things up?

00:13:44:00 - 00:13:44:06
Speaker 4
Right.

00:13:44:10 - 00:13:46:01
Robert
Who are these psychos? Right? Yeah.

00:13:46:08 - 00:13:49:11
Speaker 4
Yeah. So I do like to hang up. Like, I don't feel.

00:13:49:11 - 00:14:00:03
Brad
Like a cause it's going to be dirty and I'm going to be dirty. Like I will hang my clothes up for sure if I have to stay more than one night. Right? Right. And plus, you know, like, if you're traveling for work, you've got to you've got to make.

00:14:00:03 - 00:14:00:19
Reggie
Sure.

00:14:00:19 - 00:14:05:16
Brad
That you don't hang those, you know, or steam them or iron them or something. You're going to be just.

00:14:05:17 - 00:14:06:20
Reggie
Like a bum when you get there.

00:14:06:20 - 00:14:07:21
Brad
Yesterday, you know.

00:14:07:23 - 00:14:09:03
Speaker 4
Yeah, right. That's one of.

00:14:09:03 - 00:14:09:12
Brad
The first.

00:14:09:12 - 00:14:12:01
Reggie
Things, you know, what's going to take you serious with wrinkles.

00:14:12:01 - 00:14:16:06
Speaker 4
But it's, you know, until they hear you talk and hopefully if you know a thing or.

00:14:16:06 - 00:14:18:20
Brad
Two to forgive the you know, late.

00:14:18:20 - 00:14:19:05
Robert
Nights.

00:14:20:16 - 00:14:22:18
Brad
It's like, hey, look, I the plane got in it.

00:14:22:22 - 00:14:25:13
Robert
But we can all agree you don't use the dresser. Nobody does that. That's weird.

00:14:26:10 - 00:14:27:05
Speaker 4
You know, again, it.

00:14:27:05 - 00:14:28:18
Brad
Depends how long I'm staying. If I'm going.

00:14:28:19 - 00:14:29:18
Speaker 4
To be somewhere for.

00:14:29:18 - 00:14:34:05
Brad
A couple of weeks and it's clean, then I'll. Then I'll use the dresser. You can clean.

00:14:35:07 - 00:14:36:21
Speaker 4
You could sound a little.

00:14:36:21 - 00:14:37:22
Reggie
Personal there, Katie.

00:14:38:11 - 00:14:40:23
Brad
Things have changed, though, right? Like, you know.

00:14:40:23 - 00:14:41:20
Reggie
post-COVID. Yeah.

00:14:41:20 - 00:14:44:23
Speaker 4
Yeah, I like people. There's a lot more focus on that than.

00:14:44:23 - 00:14:59:12
Brad
Than pre-COVID. Like, I would always check the rooms for cleanliness. And, you know, sometimes I would, you know, the more you travel, the more I mean, it's you become about this stuff, not that. And the more you get used to like, you know, it used to be when you get a suite upgrade, it's like, Oh man.

00:14:59:22 - 00:15:03:16
Speaker 4
Cool. So cool. I can't believe you got this upgrade, right? And then you get.

00:15:04:00 - 00:15:06:13
Brad
So used to getting upgraded, it's time you don't. Then you're like.

00:15:06:21 - 00:15:17:06
Speaker 4
What the heck? Maybe an upgrade. Me Are you know who I am an upgrade me It's like you know it's you literally gets well you know it's like you can Google.

00:15:17:06 - 00:15:19:16
Brad
This concept it's called hedonistic adaptation.

00:15:20:03 - 00:15:22:13
Speaker 4
Like you get used to these, these.

00:15:22:14 - 00:15:28:01
Brad
Nice luxuries in life, right? And when they don't happen, then you're, you know, that's become the norm.

00:15:28:01 - 00:15:28:15
Reggie
Right? Right.

00:15:28:15 - 00:15:33:05
Speaker 4
You get an upgrade first class in your flight. That's the norm. Right. And then it's like you get on and you didn't catch.

00:15:33:05 - 00:15:35:00
Brad
The upgrade and you're sitting there back in.

00:15:35:00 - 00:15:36:11
Speaker 4
Coach. You're like, man, this.

00:15:36:19 - 00:15:37:16
Robert
Know you think you're better than me.

00:15:37:17 - 00:15:38:21
Reggie
Yeah, exactly.

00:15:39:01 - 00:15:41:03
Speaker 4
But you know, the reality is you come back.

00:15:41:03 - 00:15:52:18
Brad
Then it's like, okay, I need a reality check here. Like, all right, it's not the norm, you know, It's like, this is the norm and that's the exception. And it's really hard to reset your mindset, though, after you've done that for so many years, right?

00:15:52:18 - 00:15:58:14
Reggie
For sure. But four years is a long time, I could imagine. And that's a cumulative like it's Well.

00:15:58:14 - 00:16:00:04
Speaker 4
Yeah, that's that's literally just.

00:16:00:04 - 00:16:04:00
Brad
Like nights that I've stayed in a hotel. I have like something like.

00:16:04:00 - 00:16:08:03
Speaker 4
17 years elite. Wow. So I've had elite status for.

00:16:08:03 - 00:16:12:14
Brad
17 years with them over the course of my travels.

00:16:12:14 - 00:16:17:18
Robert
Basically. So you got married, obviously, and then you have kids. Kids. Plural. Singular. Okay.

00:16:17:18 - 00:16:20:18
Brad
I've got a five year old son.

00:16:20:18 - 00:16:24:05
Robert
I look into the camera and say, I told you so because you told me you're gonna be on YouTube and a believe.

00:16:24:06 - 00:16:30:12
Speaker 4
Oh, yes, yes, Drew, I told you so. Yeah, Daddy's on YouTube. See?

00:16:30:12 - 00:16:31:19
Robert
Well, how do you like it here in Arizona?

00:16:32:23 - 00:16:41:16
Brad
I like it a lot. So I actually end up on here from work, right? So I was reasonably decent at APS and I was one of the few people that sort of.

00:16:43:01 - 00:16:43:17
Speaker 4
Knew cardiac.

00:16:43:17 - 00:16:50:17
Brad
Knew some of the more advanced stuff. And there was an opening out west. And so they they basically said, hey, you know, do you want to come.

00:16:50:17 - 00:16:52:14
Speaker 4
Will pay more? You can live.

00:16:52:14 - 00:17:15:06
Brad
Anywhere in West Coast you want. And I end up in Arizona. Phenix, you know, just primarily, you know, if you look at cost of living, I really love hiking. So it had a lot of opportunity to get out, hike and do stuff outside. And obviously during the summer that kind of blows. But, you know, you can drive, you know, three, 4 hours from Phenix and you have like everything you could want to have last week in that drive, right?

00:17:15:06 - 00:17:17:03
Reggie
Beach guys skiing, right?

00:17:17:05 - 00:17:19:02
Speaker 4
Yeah. You know, and it's it's really easy.

00:17:19:02 - 00:17:37:22
Brad
To to travel from to you, which is super easy if you do an APS, right. You want to place it is Hey, the airport's easy. I can get nonstop almost anywhere because connections are just you know, that you're going to who knows? Especially days where I feel like it's getting even worse. Right? Right. But that was always one of the big things You want to get as many nonstop Chicago.

00:17:38:00 - 00:17:42:00
Brad
And it makes your life so much better, right when you're traveling that much.

00:17:42:07 - 00:17:44:14
Reggie
My guy with you on that.

00:17:45:01 - 00:17:47:19
Speaker 4
He got non stop Well you know.

00:17:47:19 - 00:17:49:07
Robert
It's worth it if he whatever.

00:17:49:14 - 00:17:50:18
Reggie
Yeah every time.

00:17:51:04 - 00:17:52:18
Robert
Let's dive into the topic.

00:17:52:18 - 00:17:54:19
Speaker 4
Yeah sorry you know could.

00:17:54:21 - 00:17:56:01
Brad
Be going on things like.

00:17:56:23 - 00:18:02:15
Robert
Well when you think of artificial intelligence you think of things like Tesla or well you certainly don't think or.

00:18:02:15 - 00:18:08:19
Reggie
I feel like before we even get into like the artificial intelligence aspect, I feel like you guys have a whole, like, air suite, right?

00:18:08:21 - 00:18:21:14
Brad
Like, yeah, yeah. So, you know, it's and I think we just locked into it, honestly. Like, I don't think anyone actually planned on the convenience of the naming rights, you know, And like, there was this.

00:18:21:14 - 00:18:24:01
Speaker 4
Logical air surely is an acronym that.

00:18:24:01 - 00:18:27:07
Brad
Stands for something like a AI recon or something.

00:18:27:07 - 00:18:33:22
Speaker 4
Like that. No, no, no, no, no, no. It's just word error. Yeah, right. Okay. So there was no, like.

00:18:33:22 - 00:18:41:10
Brad
Marketing person that signed to the future and knew that we were going to come out with this awesome air recon. No, it's just air.

00:18:41:11 - 00:18:43:14
Reggie
Oh, I never put two and two together all this time.

00:18:44:04 - 00:18:45:15
Robert
So there was nothing to put in there.

00:18:45:15 - 00:18:50:06
Speaker 4
Yeah. Yeah, exactly. Yeah, yeah. So there was. Yeah, there is. There is nothing like that.

00:18:50:08 - 00:18:51:07
Brad
That's clever. Yeah.

00:18:52:12 - 00:18:58:23
Speaker 4
It was. It was a lot. I grabbed the Quayle's call. These are like light as air, let's call them air coils. And that's.

00:18:59:03 - 00:19:01:07
Reggie
Whoever came up with that definitely needs a.

00:19:01:07 - 00:19:06:22
Speaker 4
Raise. Well you know, it's all that's dumb luck. Yeah, dumb luck, Emily. That it's one of those where sometimes it's.

00:19:07:00 - 00:19:08:03
Brad
Better to be lucky.

00:19:08:19 - 00:19:09:00
Reggie
Than.

00:19:09:00 - 00:19:12:11
Brad
Good, right? Or maybe both, right? Sometimes, you know.

00:19:13:04 - 00:19:15:19
Speaker 4
You doing good, and you're lucky. But that's about the best.

00:19:15:19 - 00:19:18:00
Brad
Confluence of things you can have happen, right?

00:19:18:00 - 00:19:20:08
Speaker 4
So, yeah, no, we can. If you want to talk air.

00:19:20:08 - 00:19:24:10
Brad
Quotes first, I brought them so you guys can check them out and I.

00:19:24:10 - 00:19:24:21
Speaker 4
Think that's.

00:19:24:21 - 00:19:27:02
Brad
Probably the best thing to do is just put them into tech hands.

00:19:27:05 - 00:19:28:19
Reggie
Yeah, I definitely want to.

00:19:29:06 - 00:19:33:00
Robert
What's some of the feedback you're getting from techs, from radiologists about this?

00:19:33:05 - 00:19:35:06
Speaker 4
So feedback in general.

00:19:35:06 - 00:19:39:20
Brad
Has been really, really good. I think people have really liked your coils.

00:19:41:01 - 00:19:42:05
Robert
Lean back, let me tuck you in.

00:19:42:10 - 00:19:44:13
Reggie
Okay. I'll be the first.

00:19:44:13 - 00:19:45:14
Speaker 4
So that's three.

00:19:45:14 - 00:19:47:16
Brad
Channel area, right? Yeah.

00:19:47:21 - 00:19:50:12
Reggie
I can't even for the element are there. Actually there are.

00:19:50:12 - 00:19:51:08
Speaker 4
Actual elements.

00:19:51:08 - 00:20:05:09
Brad
In there. Even though it's a demo, it does have it's, it's a proprietary conductor called the Inca Loop and it has mycorrhizal micro like electronics basically attached each of the loops. So it's super small.

00:20:05:16 - 00:20:06:20
Speaker 4
If you actually feel in there, you'll.

00:20:06:20 - 00:20:16:15
Brad
Feel these tiny little boxes in there somewhere. Yeah, but they're, you know, night and day from other coil technology that we had previously, right? Never.

00:20:17:01 - 00:20:22:17
Robert
So this is something you would use for like maybe abdomen, maybe a long bone. You could wrap it up completely.

00:20:22:17 - 00:20:27:13
Speaker 4
And the answer's yes. It's like anything you can think of as a tech. That's what's so cool about it.

00:20:27:23 - 00:20:31:22
Brad
Is you can basically use it right?

00:20:31:22 - 00:20:35:06
Speaker 4
There's almost no limit. There's almost no.

00:20:35:06 - 00:20:38:15
Brad
Limitation on what you do. So here's 20 channel medium.

00:20:38:18 - 00:20:39:04
Robert
Better right.

00:20:39:05 - 00:20:41:16
Reggie
Now. Is there benefits to wrapping?

00:20:41:16 - 00:20:44:22
Brad
But I mean, coverage, obviously, right?

00:20:45:01 - 00:20:45:17
Speaker 4
The closer you.

00:20:45:17 - 00:20:59:08
Brad
Get your coil to your anatomy, the better. Right now, you can totally you could go taco, you can go burrito whatever, whatever food group you want to go. And it's going to work pretty well as long as you're close to the anatomy. That's the super key about it, Right?

00:20:59:14 - 00:21:00:12
Speaker 4
The nice thing about.

00:21:00:12 - 00:21:07:03
Brad
This, I think the big thing that in my mind as a technologist and being a network geek and it's like, Hey, what's super cool about them?

00:21:08:13 - 00:21:09:17
Speaker 4
The patient comfort aspect.

00:21:09:17 - 00:21:13:12
Brad
Yes, awesome, of course. But they're.

00:21:13:19 - 00:21:15:00
Speaker 4
You know, they don't decouple.

00:21:15:00 - 00:21:15:20
Brad
Like standard.

00:21:16:03 - 00:21:20:19
Speaker 4
Decouple, which is what's what's okay. Right? Typically you couldn't you the elements can only be so.

00:21:20:19 - 00:21:24:21
Brad
Close before you started losing that big signal. Right. But the.

00:21:24:21 - 00:21:24:23
Speaker 4
The.

00:21:25:07 - 00:21:34:04
Brad
Doctor and the airfoil which is the what the loops are made out of now instead of copper. Right. You can actually overlap them by about 50% until you start to see any hit.

00:21:34:17 - 00:21:37:12
Reggie
And so I don't warm up at all either then, huh?

00:21:38:11 - 00:21:40:11
Speaker 4
You know, I don't know. I don't think the heating.

00:21:40:11 - 00:21:52:02
Brad
Is any different than a standard coil. I've not really heard one way or the other. Okay. You know, I think that, you know, it's not something I've really looked into, honestly.

00:21:52:05 - 00:21:54:01
Reggie
And I'm sure if it did heat up, you would have to.

00:21:54:16 - 00:21:57:05
Speaker 4
Yeah. You know, I mean, obviously, if they're FDA approved.

00:21:57:10 - 00:22:04:04
Brad
Yeah. They've been sort of put through the paces, Right. Yeah. You're not going to get approved. If they're heating up to week.

00:22:04:04 - 00:22:07:01
Robert
At our facility, we're like what, 26 now? We have.

00:22:07:06 - 00:22:09:06
Reggie
29. Actually, we just the site.

00:22:09:19 - 00:22:10:20
Brad
Is on 29. Yeah.

00:22:11:03 - 00:22:14:18
Robert
So what is is there any limitations as far as what you can use, what platform?

00:22:15:00 - 00:22:16:04
Speaker 4
Yes. So the big thing is just.

00:22:16:04 - 00:22:35:17
Brad
Channel count, right? Because the air quotes are so high channel, you basically need a system that can handle the higher channel count. So 715 is going to be limited at 32. And so they're not air compatible, right? You got to get to about that 48 range where you can be able to utilize an air coil.

00:22:35:17 - 00:22:36:18
Speaker 4
Because if you think about it.

00:22:36:18 - 00:22:45:18
Brad
Like if I have a three channel area on top and I've got like you take a premier example, right where I've got a 60 channel air coil in my posterior element, that's embedded in the.

00:22:45:18 - 00:22:46:12
Speaker 4
Tape. Oh yeah.

00:22:46:20 - 00:23:09:05
Brad
And I pair those up with, let's say a 48 channel head coil, right? Okay. Now I can put like 9000 channels in one field of view. So you have to have a system with the capabilities to digitize all the channels at the same time. Right. Yeah. And that's, that's a limitation really. Right. So any of the sort of newer premium liner systems is going to be able to air coils.

00:23:10:17 - 00:23:24:16
Brad
You start looking at like the previous generation for CW subsidy. You know, right now you got to go to artist or architect or premiere Voyager hero pioneer, any of those systems. I'm going to do an air coil for you.

00:23:24:16 - 00:23:43:11
Reggie
So I feel like this is just in talk to you because I and I don't know, this could just be my experience with you, but I feel like whole body is kind of making another big push in the field. And I mean, right now when you're literally putting coils, when you're doing a whole body patient, I mean, if you do them with heavy coils and you know you're going to all the way down, right, with everything.

00:23:43:11 - 00:23:46:12
Reggie
So being able to do something light that's almost like a blanket.

00:23:47:00 - 00:23:48:23
Speaker 4
Oh, yeah. Well, what's cool.

00:23:48:23 - 00:24:10:06
Brad
Is so we just roll this out and we even talk to you guys about this yet, but we just roll this out for PetSmart, right? So now PetSmart can get air coils. So just imagine having to do this three channel arrays and then, you know, think about the coverage. And the cool thing is it attenuates less to see actually get better pet images on top of better MRI images.

00:24:10:17 - 00:24:15:14
Brad
It's like win win, right? Right. Yeah, it's super cool technology.

00:24:15:14 - 00:24:16:09
Speaker 4
I mean, it's a big win.

00:24:16:09 - 00:24:31:02
Brad
For the patients in the text, too. If you think about just repetition, like I honestly have a bad left shoulder probably from lifting patients in coils, you know, for a year right. You know, I have something lightweight that's easy to position and it's a no brainer decision, you know.

00:24:32:10 - 00:24:33:12
Speaker 4
Because it doesn't decouple.

00:24:33:12 - 00:24:34:12
Brad
So you can literally like.

00:24:34:22 - 00:24:37:22
Speaker 4
You know, you used to see where people have.

00:24:37:22 - 00:24:38:20
Brad
Stuff an angle and be like.

00:24:38:22 - 00:24:39:22
Speaker 4
No, don't do.

00:24:39:22 - 00:24:41:12
Brad
That. Yeah. You know, And it's.

00:24:42:00 - 00:24:45:18
Speaker 4
Yeah, you you had a lot of specific rules and like, you know, you think about the old flex.

00:24:45:18 - 00:24:47:03
Brad
Coils like, you know.

00:24:48:00 - 00:24:52:22
Speaker 4
All that, all core technology so you get a rabbit colored, a color. There's real specific ways to set it up, right?

00:24:52:22 - 00:25:00:23
Brad
And if you don't set it up that way, you literally will have a signal void. You know, it's like, Oh, I have to overlap by six or nine centimeters or whatever, or there's a signal void.

00:25:01:07 - 00:25:03:07
Speaker 4
And these don't have to play.

00:25:03:07 - 00:25:04:00
Brad
By those rules.

00:25:04:00 - 00:25:04:21
Speaker 4
So as a tech.

00:25:04:21 - 00:25:10:09
Brad
You know, it's like I walk and I literally put the coil of the patient, hit my landmark button on the table, and I sent them in.

00:25:10:09 - 00:25:21:01
Reggie
But it really helps with being creative, too, with patients that just don't fit in traditional coils, whether they're fighting or, you know, getting pain and things like that. And you can't do them like you were traditionally doing.

00:25:21:08 - 00:25:22:06
Speaker 4
And when the when the.

00:25:22:06 - 00:25:47:06
Brad
Last like turnovers, I did as a APS person before I moved on to the advanced product specialist role was Premiere Evo, Right. We call it Evo now. It was premier list back then, but basically take an old three magnet and you can turn into a brand new premiere, right? Nice. Have the 48 channel head and they had someone that just did not fit in in the coil with the top on right.

00:25:47:15 - 00:25:49:23
Brad
I think they were like call or something like that Right.

00:25:50:18 - 00:25:51:12
Speaker 4
So we literally you.

00:25:51:12 - 00:26:05:03
Brad
Described the coil and played over top with with the base part of the head coil and then you're able to utilize them at the same time and you were able to get really good A.C. on the person even though you didn't have.

00:26:05:22 - 00:26:08:03
Robert
I mean, we just ran that issue this week and were.

00:26:09:05 - 00:26:09:23
Reggie
Always right.

00:26:10:06 - 00:26:11:06
Speaker 4
Gosh, I wish I could help.

00:26:11:06 - 00:26:11:16
Brad
You with that.

00:26:11:16 - 00:26:13:19
Reggie
Cause I know right?

00:26:13:19 - 00:26:15:13
Speaker 4
Oh, hopefully you can.

00:26:15:13 - 00:26:19:05
Reggie
Hopefully moving forward. You know, with our facility, we're constantly putting in magnets.

00:26:19:05 - 00:26:23:08
Robert
So what about, like small field of view, high resolution imaging, like.

00:26:23:08 - 00:26:23:23
Reggie
Oh, yeah.

00:26:24:12 - 00:26:25:03
Speaker 4
So I would say, you.

00:26:25:03 - 00:26:31:08
Brad
Know, that's where you condyle comes into play, right? You know, I know we'll get into it, but, you know.

00:26:31:20 - 00:26:34:14
Reggie
See a I in air I.

00:26:35:21 - 00:26:41:23
Speaker 4
It shouldn't it should have been, should have been okay you know that's like it's.

00:26:42:00 - 00:26:51:07
Brad
I'm just going to diverge for a second. Yeah. This is like one of those where it just doesn't dawn on you until like, you know, five seasons in right now. You guys are. You're breaking bad fans.

00:26:51:09 - 00:26:51:23
Reggie
Oh, yeah.

00:26:52:00 - 00:26:55:08
Brad
Okay. So you know the lawyer, right? Name is Saul.

00:26:55:16 - 00:26:56:00
Reggie
Yeah.

00:26:56:00 - 00:26:57:05
Brad
And his last name is Goodman.

00:26:58:16 - 00:27:00:03
Speaker 4
And so it didn't Dawn.

00:27:00:03 - 00:27:00:16
Brad
I mean, it's like.

00:27:01:09 - 00:27:01:17
Speaker 4
It's like.

00:27:01:18 - 00:27:04:09
Brad
One of those where you just want facepalm because you didn't realize.

00:27:04:15 - 00:27:07:02
Speaker 4
Saul Goodman Hey, it's Saul Goodman.

00:27:07:22 - 00:27:10:06
Robert
Still wondering, like, where is he going with this?

00:27:10:06 - 00:27:13:00
Speaker 4
You know, it's like something that, you know, should have been like, dead on.

00:27:13:00 - 00:27:14:18
Brad
Obvious that when you say it fast.

00:27:14:18 - 00:27:21:20
Robert
It's just this past year is when I learned the actual true definition or the purpose of like breakfast. You're breaking your fast. I've never thought.

00:27:21:20 - 00:27:22:20
Reggie
About Oh.

00:27:22:20 - 00:27:23:11
Speaker 4
Yeah, it's.

00:27:23:11 - 00:27:24:00
Brad
Perfect one.

00:27:24:00 - 00:27:28:22
Reggie
Yeah, yeah, yeah. They see of the types of tips and tricks this episode.

00:27:29:17 - 00:27:33:20
Speaker 4
It all it's crazy. Some of the stuff that like you just like it should be just.

00:27:33:20 - 00:27:35:19
Brad
Cast obvious but you know you just.

00:27:36:02 - 00:27:36:10
Reggie
It's like.

00:27:36:10 - 00:27:36:18
Speaker 4
You're.

00:27:37:05 - 00:27:42:09
Brad
You know, our, our lives are so fast that it's like you don't always take the time to think about some of these things.

00:27:42:09 - 00:27:43:18
Reggie
You know, for sure.

00:27:44:00 - 00:27:48:00
Robert
Well, you say our cardiac how these air coils work with cardiac. Awesome.

00:27:48:00 - 00:27:48:05
Brad
Yeah.

00:27:48:05 - 00:27:50:00
Speaker 4
Actually, the way they're set up.

00:27:50:06 - 00:28:09:05
Brad
You can actually get some lower teens in tears on your on your fiestas than what you could get with, like, even inner core technology. And they pair with the posterior. Right? Right. So on the newer systems, there's a better posterior array in the table so you can take them. Typically, I would say based on patient size, most people are going to be a medium toss up, medium air right here.

00:28:09:19 - 00:28:10:02
Reggie
Right.

00:28:10:04 - 00:28:14:00
Brad
Great images, man. So they work really nice for cardiac for sure.

00:28:14:07 - 00:28:27:02
Robert
Well, because what you see, like just with claustrophobic patients putting a coil on them, sometimes it's heavier than they want it to be. It's got weight. Yeah. So that can add to their anxiety. But this seems like it's almost like a weighted blanket is can be comforting maybe.

00:28:27:02 - 00:28:28:06
Brad
Exactly.

00:28:28:06 - 00:28:30:06
Speaker 4
And I would take it one one level further.

00:28:30:12 - 00:28:51:12
Brad
Think what Pete's man. Oh yeah. Oh yeah. Especially if you're thinking, you know, one of the toughest cardiac you can do is like some type of neonatal, you know, basically real young infant, right? You know, and you're going to put, you know, used to be the always had to build up the coils. Right? Right. Yet you literally had to build up foam sponges to keep the coil off the baby.

00:28:51:12 - 00:28:51:22
Reggie
Right.

00:28:52:00 - 00:28:55:09
Brad
And now you throw an air coil over top and boom.

00:28:55:18 - 00:28:58:01
Reggie
So usually in those scenarios, I'm like, Robert, help.

00:28:59:15 - 00:29:00:17
Robert
That's when I come swooping in.

00:29:00:17 - 00:29:03:00
Speaker 4
Yeah, right here to save the day.

00:29:04:12 - 00:29:10:05
Robert
Well, I love it. And I actually haven't had a chance to personally use it, so I hope our facility one day, maybe one day.

00:29:10:05 - 00:29:19:04
Reggie
And, and I feel like I know GE pretty well, so I know if these are out, there's something really nice you guys are working on that's the next level to this. Well well we'll.

00:29:19:04 - 00:29:28:07
Brad
See. You know, I, I obviously have some limitations about things I can share and talk about. You know, maybe one time we can we can convince leadership to go to the coils plant. Oh.

00:29:28:21 - 00:29:29:10
Speaker 4
Yeah. I don't know.

00:29:29:10 - 00:29:32:06
Brad
Yeah. You know, Sunny, beautiful Ohio. Oh.

00:29:32:23 - 00:29:33:16
Speaker 4
How long? Sorry.

00:29:33:16 - 00:29:36:00
Brad
A lot of people. I spent some time there, but.

00:29:36:11 - 00:29:37:04
Speaker 4
Yeah.

00:29:37:04 - 00:29:38:23
Robert
Now I'm down. Reggie, did.

00:29:39:00 - 00:29:40:20
Reggie
Did you think to know how long the fight is going to be?

00:29:42:05 - 00:29:43:11
Speaker 4
Yeah. So the course planning.

00:29:43:11 - 00:29:49:13
Brad
For us is out, like, right by Cleveland. Oh, yeah. Okay. So that'll be great. That's where that's where gargoyles are.

00:29:49:13 - 00:29:50:11
Reggie
We're going to follow up with you on.

00:29:50:11 - 00:29:51:12
Speaker 4
Yeah, yeah. No, I mean, we.

00:29:51:12 - 00:29:53:03
Reggie
Love to talk like that. Yeah. Yeah.

00:29:53:12 - 00:29:53:22
Brad
So that.

00:29:54:07 - 00:29:55:12
Speaker 4
That'd be. That'd be a fun.

00:29:55:13 - 00:29:56:10
Brad
Fun one, right? Right.

00:29:56:19 - 00:30:01:08
Speaker 4
And you get you schedule for magnet facility out in Florence, South Carolina. That's a little.

00:30:01:08 - 00:30:03:16
Brad
Nicer. You know, Florence is. Yeah. Oh, yeah.

00:30:03:23 - 00:30:05:06
Robert
In Saint Louis. In Myrtle Beach.

00:30:05:17 - 00:30:08:06
Speaker 4
Yeah. You're in South Carolina. If it's over there, you're.

00:30:08:07 - 00:30:10:17
Brad
Like, It's right on. It's all natural, right?

00:30:11:03 - 00:30:13:00
Reggie
Savannah? Florence.

00:30:13:01 - 00:30:14:06
Brad
Yeah, Myrtle Beach.

00:30:14:06 - 00:30:15:19
Speaker 4
All that Hilton head.

00:30:15:19 - 00:30:19:20
Brad
Yeah, it's a it's all. Yeah. So you guys might want to take that that trip first.

00:30:19:20 - 00:30:21:23
Reggie
You know, I Right. Yeah, sure.

00:30:21:23 - 00:30:23:08
Robert
Be easier convince him on that one.

00:30:23:08 - 00:30:25:15
Reggie
Oh, yeah. I got to go back that way. Anyway, this year, so.

00:30:26:16 - 00:30:26:20
Speaker 4
I'm.

00:30:26:20 - 00:30:27:23
Brad
Going back, man.

00:30:29:00 - 00:30:49:12
Robert
We're just kind of transitioning from that. You mentioned before with a small field of high resolution, right? Resolution imaging, you have to, you know, start using there, start thinking outside the box. And with that, it's like artificial intelligence. And that's kind of becoming more and more of a thing with image acquisition, specifically image reconstruction. I hope you kind of dive into that.

00:30:49:17 - 00:30:50:10
Speaker 4
Yeah, for.

00:30:50:10 - 00:30:50:17
Brad
Sure.

00:30:50:17 - 00:30:53:00
Speaker 4
I mean, I think, you know, for me, when.

00:30:53:00 - 00:31:04:07
Brad
You're thinking through, you get sort of got to start where where we were and then you can kind of go to, you know, where we are, right? And so I did bring some slides just to kind of think through some all these.

00:31:04:07 - 00:31:06:00
Robert
Things to get a little pay to play, Right? Yeah.

00:31:06:18 - 00:31:08:09
Speaker 4
Yeah. Slide it.

00:31:09:00 - 00:31:09:18
Reggie
Slip and slide.

00:31:09:19 - 00:31:13:08
Robert
This is what he inserted right here.

00:31:13:08 - 00:31:14:08
Speaker 4
So I'm totally not.

00:31:14:08 - 00:31:17:18
Brad
A fan of death by PowerPoint, so we'll keep it is a little powerful, but.

00:31:17:18 - 00:31:18:09
Reggie
We like visual.

00:31:18:09 - 00:31:19:17
Speaker 4
But yeah, you.

00:31:19:18 - 00:31:21:02
Robert
Know, I don't have A.D.D., so.

00:31:21:12 - 00:31:23:16
Speaker 4
I think I think through it, you know like it does help.

00:31:23:16 - 00:31:33:04
Brad
To see something, you know, or not. Yeah. There's some people that are just have that that magic with their words where they can talk through anything and it's like you get the picture right. That's probably not me.

00:31:34:22 - 00:31:37:01
Speaker 4
So, you know, if we move it along.

00:31:37:01 - 00:31:44:08
Brad
To number two there, we can kind of see. I thoroughly enjoyed being like super Zen about like building protocols.

00:31:44:08 - 00:31:45:23
Speaker 4
Like is just a balance.

00:31:45:23 - 00:31:48:01
Brad
To it, Right? Right. It's like.

00:31:48:15 - 00:31:49:18
Speaker 4
You just, you know, there's.

00:31:49:18 - 00:31:57:06
Brad
A tradeoff here. You want you want this. Well, you know, this has got to go. And then, you know, is you're sort of constructing things. You had to write.

00:31:57:10 - 00:32:01:06
Speaker 4
It was it was it just it was it was artful. But at the.

00:32:01:06 - 00:32:04:11
Brad
Same time, you know, there was always this physics or mathematical.

00:32:04:12 - 00:32:06:00
Speaker 4
Structure. Yeah, right.

00:32:06:01 - 00:32:11:03
Brad
And I always dug that about the apps. It's like, you know, you could create something really.

00:32:11:03 - 00:32:12:18
Speaker 4
Cool and you just understood that.

00:32:12:18 - 00:32:13:17
Brad
There had to be a balance. So, you.

00:32:13:17 - 00:32:15:22
Speaker 4
Know, text, but I want to go faster. Okay.

00:32:15:22 - 00:32:18:04
Brad
Well, you know, what do you want to trade for that then? Right.

00:32:18:05 - 00:32:25:19
Reggie
Right. We always call it being the IMR artist. You know, people who could really bring out that beautiful image in those type of scenarios that are kind of difficult for.

00:32:25:19 - 00:32:46:22
Brad
Yeah, yeah, I definitely dug that. You know, that was part of the job. Right? Right. You know, because I did the apps for shoot, I mean like, like almost seven years later Advanced product specialist right? Like year and a half. And then I moved into the role I'm in now, right? So I was always like I always thought I'd go technical, like hardcore technical with what I was doing.

00:32:46:22 - 00:32:53:13
Brad
And she, you know, and it's like it just didn't end up going that way, partly because I don't want to move to any of the places where you can do the hardcore technical stuff.

00:32:54:01 - 00:32:56:21
Speaker 4
But also, you know, I you just like.

00:32:56:21 - 00:32:58:11
Robert
She was mostly in Wisconsin.

00:32:58:23 - 00:33:00:02
Reggie
R&D.

00:33:00:02 - 00:33:01:19
Speaker 4
Yeah. So most of that's in Wisconsin.

00:33:01:19 - 00:33:19:01
Brad
That's accurate. But there are what we call ASL or Advanced Science labs. And there's one on the East Coast and one on the West Coast as well. Right. So you could work out of one of the advanced science labs in theory, Stu, But again, you should cost living's really high, right? You know, commute and traffic and all that stuff is.

00:33:19:01 - 00:33:19:19
Reggie
Oh, yeah.

00:33:20:01 - 00:33:20:08
Brad
You know.

00:33:20:16 - 00:33:22:03
Reggie
You got to pay for all that.

00:33:22:11 - 00:33:25:16
Speaker 4
Oh, yeah. You know, And it just, yeah, I was settled.

00:33:25:16 - 00:33:30:07
Brad
In Phenix on top of it. So it's like, you know, I just really want to make that change, right?

00:33:30:20 - 00:33:31:20
Speaker 4
You're nothing against that.

00:33:31:20 - 00:33:33:12
Brad
It just wasn't for me. No.

00:33:33:22 - 00:33:37:21
Speaker 4
Anyway, so. But yeah, so, you know, basically if you look.

00:33:37:22 - 00:33:48:09
Brad
Look, there's this balance has always been this balance. You fought, right? You got three basic elements that you have to at some some level like balance and contend with right here game.

00:33:48:10 - 00:33:49:00
Reggie
We play in.

00:33:49:03 - 00:33:52:19
Speaker 4
Yeah right. I mean it's I think anyone who who's.

00:33:52:19 - 00:34:01:12
Brad
Spent some time thinking about m r not just, hey, I want hit the button and go right you know, realize that these are three things that you're going to have to deal with, you know?

00:34:01:12 - 00:34:02:13
Speaker 4
So, you know, we've.

00:34:02:13 - 00:34:13:16
Brad
Approached this and this is sort of the as you see the next part of the slide feel in a lot of different ways over time to solve this or change this ratio or gain an advantage. Right?

00:34:13:18 - 00:34:15:18
Speaker 4
Yeah, right. And this all.

00:34:15:18 - 00:34:19:15
Brad
Makes sense, right? You get a strong amount. You go from one 5 to 3.

00:34:19:15 - 00:34:23:05
Reggie
T I do have a question about the higher gradient power.

00:34:23:05 - 00:34:23:22
Speaker 4
Sure. Fire way.

00:34:24:00 - 00:34:43:09
Reggie
So I don't know, gradient power wise, I feel like is it cause I feel like some of the stuff that has higher gradient power maybe we could have done a while ago, but it is what we waiting for, like a certain software to be able to even utilize that higher gradient power or.

00:34:44:09 - 00:34:45:06
Speaker 4
Yeah, I would say it.

00:34:45:06 - 00:35:07:22
Brad
Depends on, you know, what we're specifically talking about, right? I mean, in general, the things you can say about higher gradient power like lack of spacing is going to decrease. Give me a sharper image, allowing you to have more factors you can play with right? To think about RC band with a frequency encoding. You know, if I pack my echos together tighter and I don't have any access to my target shorter write my target shorter than I, you know, literally image for less time.

00:35:07:22 - 00:35:22:21
Brad
Right, right. You know, but obviously the Christmasy image has a lot to do with your great performance. And most you know nowadays, most great performances. Good. It wasn't like, you know, in the early days where there were this gradient more, you know, Oh, yeah, You know, I've got, you know.

00:35:23:18 - 00:35:23:22
Reggie
You know.

00:35:24:02 - 00:35:27:09
Brad
20, 21, 100 performance. I'm kicking. But, you.

00:35:27:09 - 00:35:31:10
Speaker 4
Know, now it's, you know, most illustrative performance is good, but there's there's definitely differences and it depends.

00:35:31:10 - 00:35:37:09
Brad
On what you're looking to do to if you're you're high in neuro, high in cardiac, those things are really impacted by it. Great performance, you know.

00:35:37:12 - 00:35:39:05
Reggie
But is it software driven? I guess.

00:35:39:15 - 00:35:41:06
Speaker 4
So. So it's it's both.

00:35:42:12 - 00:35:51:21
Brad
There are sort of I shouldn't even say it's both. It's probably not the best answer. Like, you know, it depends on how every vendor does it a little bit differently. Right.

00:35:51:21 - 00:35:53:07
Speaker 4
But in the end, your greedy.

00:35:53:07 - 00:36:10:06
Brad
Performance is really going to come down to the TS and as you can generate, right? So any vendor that you ask for should be able to supply you with a data sheet for that, that particular piece of what you're looking at. Right. And you should be able to look at your TS in tiers. You know, in the shorter they can get those, the better your greatest performance.

00:36:10:06 - 00:36:10:18
Brad
Right. Right.

00:36:10:22 - 00:36:11:18
Speaker 4
So it's not you know.

00:36:12:05 - 00:36:34:19
Brad
I'm not a car guy, but if you're a car guy, you say, hey, you know, it's you know, I might have 1200 horsepower, you know, but this car over here with internal horsepower might actually smoke me in the quarter mile. Right? You know, so there's other things besides just the raw slew. Right, Right, right. That that might that might contribute to what you can do performance wise.

00:36:34:19 - 00:36:50:13
Brad
All right. So, you know, I would argue that, you know, when you look at the TS and TR, that's a true measurement of performance. People in their data sheets can, you know, put a spec on their gradient. And, you know, I'm not saying that even we're not guilty of this to some extent, you know, where it's, hey, I'm giving you the.

00:36:50:18 - 00:36:51:11
Speaker 4
Spec.

00:36:51:11 - 00:37:02:06
Brad
But the performance is that performance as your TS and TR, you can't get around that. You know, one of them will run the quarter mile faster. That's, that's just how it is. Right. And so that's what I would say with great performance. Right.

00:37:02:08 - 00:37:03:18
Speaker 4
And that's what's really going to come to it.

00:37:03:18 - 00:37:17:17
Brad
If you think about it, you know, it doesn't matter if you've got, you know, a I don't know, like 45, 200 gradient and someone else has got a 36 150 gradient like, okay, what's your tr on this.

00:37:17:17 - 00:37:19:17
Speaker 4
Right, Right. That's what's going to determine.

00:37:19:17 - 00:37:27:13
Brad
Your time, That's going to determine how close impact is that goes. Of course, your image is going to be at least from that hardware perspective, of what the gradients can do. Right. Right.

00:37:27:22 - 00:37:29:07
Reggie
Thanks. You.

00:37:29:07 - 00:37:32:16
Speaker 4
Yeah Yeah. In you know if you think about.

00:37:32:16 - 00:37:41:11
Brad
It, you know think about examples of like, you know, next one down is higher alignment coils in parallel imaging, right. You guys, you know, when I say, you know, parallel imaging, what do you guys think of.

00:37:41:21 - 00:37:51:23
Reggie
Yeah, I'm thinking of acid art. Yeah. Like, but really saving time. That's what I'm thinking of. I'm like, Ooh, I want to turn this on because I need to save some time.

00:37:52:01 - 00:38:10:03
Brad
Yeah, yeah, right. So there's, you know, this is another tradeoff intensive process which, which we can, you know, changes ratios. Right, Right. You know, I mean, the thing about turning on, you know, any type of, you know, either compressed or parallel imaging is there's a tradeoff associated with it for sure. Right. If you guys think about it, you guys can.

00:38:10:04 - 00:38:13:14
Brad
I'm pretty well versed in all that in terms you're not going to offend me if I use a different thing.

00:38:14:22 - 00:38:16:14
Reggie
I'm like, you guys know the term for this?

00:38:16:15 - 00:38:19:19
Speaker 4
Yeah, you can think out of it. Oh, yeah, yeah. I mean.

00:38:19:21 - 00:38:26:11
Brad
I've been around him. Ah, it's like I've used other other systems. You guys attack, right? So.

00:38:26:11 - 00:38:26:21
Speaker 4
But yeah, so.

00:38:27:01 - 00:38:28:19
Brad
There's tradeoffs, right? If you think about I turn on.

00:38:29:00 - 00:38:35:21
Reggie
Now you do get artifact if you go too high with your parallel imaging. Right. Right. Well, but that's one of the tradeoffs we're talking.

00:38:35:21 - 00:38:37:10
Speaker 4
Yeah. I mean, in what.

00:38:37:10 - 00:38:38:05
Brad
Artifact, right?

00:38:38:05 - 00:38:39:11
Speaker 4
Like you can you can.

00:38:39:11 - 00:38:43:17
Brad
Even say, you know, maybe there's parallel imaging artifact where we estimate listening problems. Right? Right.

00:38:43:17 - 00:38:47:13
Speaker 4
You can say that for sure. But let's say it doesn't happen. But still.

00:38:47:13 - 00:38:52:01
Brad
As I crank my parallel imaging factor up or prank or I, you know, just accelerate.

00:38:52:01 - 00:38:53:03
Speaker 4
More, what's what's.

00:38:53:03 - 00:38:54:10
Brad
The most obvious thing that happens.

00:38:54:18 - 00:39:00:03
Reggie
If we more and we're talking not the acceleration. Right.

00:39:00:23 - 00:39:01:19
Speaker 4
Look at this picture.

00:39:01:22 - 00:39:03:12
Brad
Right. There's there's.

00:39:04:01 - 00:39:05:03
Speaker 4
There's two things this.

00:39:05:03 - 00:39:07:22
Brad
Picture that that change as I crank your.

00:39:07:22 - 00:39:09:10
Reggie
Ass and are definitely going to drop.

00:39:09:13 - 00:39:12:13
Brad
Right So I take it as our hit And then the other thing that changes is.

00:39:13:17 - 00:39:17:17
Reggie
And the negative aspect. Well it's I change your time Yeah exactly drastic which is.

00:39:17:17 - 00:39:20:18
Speaker 4
Great I get that I get the again we're looking at the ratio, I get the.

00:39:20:18 - 00:39:22:21
Brad
Benefit my time actually gets shorter.

00:39:23:00 - 00:39:23:13
Reggie
The tradeoff.

00:39:23:14 - 00:39:45:08
Brad
Unfortunately. So my scenario is going to take a big hit to right as I crank it. And so these are always things we've had to deal with, right? And there's different ways to deal with them. The next ones down is imaging filters. You know, you think about like high bass, low past filtering. You know, like there's certain things we're going to associates has mostly noise where we're just going to filter that out or, you know, how do how do we address these things?

00:39:45:08 - 00:39:54:13
Brad
So, you know, smoothing, sharpening type filters to your right, Can we play them our Instagram and make a better image maybe, right? Oh, that's right. Let's put filter silence you what happens?

00:39:54:13 - 00:39:59:18
Speaker 4
We you know, that's, you know, essentially. So there's been a lot of things that have come.

00:39:59:18 - 00:40:04:02
Brad
Out over time, you know, over our careers where we've seen these changes that have.

00:40:04:10 - 00:40:05:02
Speaker 4
Given us more.

00:40:05:02 - 00:40:10:06
Brad
Tools to address this ratio. But I wouldn't say the names of them have just shattered.

00:40:10:23 - 00:40:11:09
Reggie
Right.

00:40:11:18 - 00:40:12:14
Brad
The ratio, right.

00:40:12:14 - 00:40:24:07
Reggie
Like you would think and honestly, I we got this, you know, 32 channel head co, I don't like oh I'm just got a max acceleration out and it's going to just it's not that easy.

00:40:24:07 - 00:40:27:03
Speaker 4
Yeah no it's definitely not in. Well especially to.

00:40:27:06 - 00:40:31:21
Brad
Depending on and I'm guessing it's not energy had unfortunately with air coils in it. Right.

00:40:31:22 - 00:40:32:22
Speaker 4
We talked about the.

00:40:32:22 - 00:40:40:04
Brad
Conductor size and it actually matters because. Right. If you think about your penetration, your penetration is like half of your circumference or whatever, right?

00:40:40:04 - 00:40:40:21
Reggie
So like, Oh yeah.

00:40:41:06 - 00:40:42:23
Speaker 4
Yeah. As you pack in a.

00:40:42:23 - 00:40:47:00
Brad
Bunch of small elements, you actually lose a ton of penetration in the central part of that.

00:40:47:00 - 00:40:47:11
Reggie
Right.

00:40:47:20 - 00:41:05:06
Brad
So that that's yet another, you know, how, how am I impacting myosin. Are there because of the coil I'm using and because he I think a number of elements is going to be great but no I'm not I'm ticket penetration it right so you know there's there's a lot of things when you're thinking about all these things and this is why it is such an art form.

00:41:05:11 - 00:41:07:07
Brad
You know it's how can I consider and.

00:41:07:18 - 00:41:08:17
Speaker 4
Use these things to my.

00:41:08:17 - 00:41:12:11
Brad
Advantage or deal with the disadvantages that my choices bring, right?

00:41:12:11 - 00:41:15:04
Speaker 4
For, you know.

00:41:15:12 - 00:41:33:11
Brad
Going back to just an air recon deal. And I. Right. You know why I think it's so impactful and what I would say and I don't have a slide for this and you know, but, you know, if I'm trying to describe this to someone who's not a technologist, that's someone who's not really my first, it's like, look, you know, it shatters this ratio.

00:41:33:16 - 00:41:36:10
Brad
You know, it's totally redefines how we think about these.

00:41:36:10 - 00:41:37:23
Reggie
Three changed the paradigm completely.

00:41:38:07 - 00:41:39:00
Brad
Exactly.

00:41:39:00 - 00:41:39:18
Speaker 4
In that that's a.

00:41:39:18 - 00:41:42:05
Brad
Perfect phrase for it changes the paradigm. Right.

00:41:43:19 - 00:41:44:19
Speaker 4
And I think what's so.

00:41:44:19 - 00:41:51:23
Brad
Cool about it is, you know, you can literally say three statements, better images, faster, no trade offs. Right?

00:41:51:23 - 00:42:02:03
Speaker 4
And it's that third part as a tack that is built things for so long, right? That no tradeoffs, Huh? Huh. I've never never in the world.

00:42:02:11 - 00:42:04:06
Brad
Do you really get to have your cake and eat it too, Right?

00:42:04:06 - 00:42:05:17
Speaker 4
There's always something.

00:42:06:02 - 00:42:08:14
Brad
That it's like, give me back. Me back.

00:42:09:00 - 00:42:10:10
Reggie
Exactly. Or free lunch?

00:42:10:11 - 00:42:13:23
Speaker 4
Yeah, Almost always. Right. You think about it? Yeah, maybe the.

00:42:13:23 - 00:42:23:17
Brad
Gradient power thing, you can argue, but, you know, if you really want to be esoteric and out there, you could say, Well, hey, but I actually have to use more cooling and more power.

00:42:23:17 - 00:42:27:03
Speaker 4
So my drain on the environment is greater.

00:42:27:12 - 00:42:28:05
Reggie
It's a tradeoff.

00:42:28:06 - 00:42:29:08
Brad
True story, man, that.

00:42:29:08 - 00:42:29:12
Reggie
You.

00:42:29:21 - 00:42:45:02
Brad
You get higher power gradients. You need more power in water, right? That's just how the system works, Right. You know, and same thing with D, I got it. I got a3d from one five. Well, as we know, there's quite a few trade offs to going to three D right. It's not just all.

00:42:45:17 - 00:42:46:06
Speaker 4
Of us in our.

00:42:47:04 - 00:42:48:05
Reggie
And yeah.

00:42:48:05 - 00:42:50:08
Brad
Four times as Ah yeah. Double the metal.

00:42:50:08 - 00:42:50:20
Reggie
Artifacts.

00:42:50:20 - 00:42:52:07
Speaker 4
You know there's all kinds of.

00:42:52:07 - 00:42:52:22
Brad
You know, things.

00:42:52:22 - 00:42:54:06
Speaker 4
You have to think about.

00:42:54:06 - 00:43:11:03
Brad
Right. So it's not just that simple. That's why I think Record Deal is so cool, right? You know, I'll tell you to like, you're going to catch me. I'm going to do it in this video. I'm going to call it RDL because something I speak every day and unfortunately, like the acronym, everything in the world, like everything gets an acronym.

00:43:11:11 - 00:43:12:01
Speaker 4
Except for.

00:43:12:01 - 00:43:13:00
Brad
Air, apparently right.

00:43:13:11 - 00:43:17:13
Speaker 4
Here, you know, So I will probably slip up and call.

00:43:17:13 - 00:43:22:02
Brad
It a RDL a few times. But is air recon deep learning?

00:43:22:02 - 00:43:22:12
Reggie
Okay?

00:43:22:12 - 00:43:30:12
Brad
Right. And that's that's a RDL in a nutshell. That's a that's actually spelled out.

00:43:30:12 - 00:43:32:18
Speaker 4
So I can now kind of.

00:43:33:10 - 00:43:39:09
Brad
Thought about, you know, hey, here's here's some things that we're thinking about fundamental tradeoff in his address it yeah so next I.

00:43:39:09 - 00:43:40:22
Speaker 4
Would say let's let's look at just the.

00:43:40:22 - 00:43:45:22
Brad
Very very first part of this Slide four. Right. With all raw data, you know.

00:43:45:22 - 00:43:46:23
Speaker 4
We've got to think about what.

00:43:46:23 - 00:43:53:18
Brad
We're doing. The past most systems that don't have recon deal are doing some type of process like this, right?

00:43:54:02 - 00:43:55:19
Speaker 4
You collect your raw data and you.

00:43:55:19 - 00:43:59:13
Brad
Guys are pricing this this picture of raw data before right?

00:43:59:13 - 00:44:00:20
Reggie
Okay. Yeah.

00:44:00:20 - 00:44:02:08
Speaker 4
So this is like a total mark geek.

00:44:02:08 - 00:44:03:02
Brad
Moment for you.

00:44:03:08 - 00:44:03:19
Reggie
Yeah.

00:44:03:19 - 00:44:05:18
Speaker 4
But so I used to like I.

00:44:05:18 - 00:44:12:00
Brad
Spent a little time like porn images. We actually have a tool where you could reverse at 5009. Yeah. So I can, I.

00:44:12:00 - 00:44:15:00
Speaker 4
Can look at your image and I can reverse that and create this.

00:44:15:00 - 00:44:17:03
Brad
Picture out of it. Cool. Yeah, it.

00:44:17:03 - 00:44:22:12
Speaker 4
Is super cool, right? And you can see, like, artifacts. You can see patterns in the noise, right? And everything is just.

00:44:22:13 - 00:44:23:03
Reggie
A free tool.

00:44:23:20 - 00:44:25:21
Speaker 4
I think it's probably proprietors.

00:44:25:21 - 00:44:34:19
Brad
My guess, I don't know. You know, like again, I only had access to tool because of the role I'm in, right. Yeah. You know, but so yeah.

00:44:34:19 - 00:44:35:00
Speaker 4
And you.

00:44:35:00 - 00:44:36:04
Brad
Collect the raw data and.

00:44:36:04 - 00:44:36:17
Speaker 4
This is something.

00:44:36:17 - 00:44:43:14
Brad
You can look at and you might interestingly enough see artifacts and things like that. And it's kind of cool that to be able to see what that looks like in the raw data too. Right.

00:44:45:04 - 00:44:46:05
Speaker 4
But so we go to the next.

00:44:46:05 - 00:44:55:09
Brad
Part here, you know, like here's what pretty much everyone does today that is using some type of deep learning approach to image reconstruction. Right?

00:44:55:22 - 00:44:56:16
Speaker 4
So they clip and roll.

00:44:57:05 - 00:45:01:22
Brad
Right. And if you think about it, this is you know, you hear people say, hi, pass Lopez filters.

00:45:01:22 - 00:45:04:15
Reggie
Right, right. Their optical filter or something like that.

00:45:04:15 - 00:45:08:00
Speaker 4
Yeah well so basically, you know the the thought process.

00:45:08:00 - 00:45:18:18
Brad
Here is that the stuff on the edges, it's probably not adding much to the image. Right. Right. But what do we know about K space in the edges? The K space.

00:45:19:18 - 00:45:24:14
Reggie
Well, the I know that the edges is the resolution, right.

00:45:25:00 - 00:45:27:05
Speaker 4
Yeah. Yeah, man. Right, exactly.

00:45:27:18 - 00:45:29:02
Brad
So yeah that's exactly right.

00:45:29:02 - 00:45:31:11
Speaker 4
When you Fermi filter and you have approaches.

00:45:31:11 - 00:45:35:06
Brad
Like this, whether they're raw data or you know as you go to the next one.

00:45:36:01 - 00:45:36:09
Reggie
Like.

00:45:36:10 - 00:45:37:10
Speaker 4
Imaging filters.

00:45:37:10 - 00:45:38:12
Brad
Right. You know.

00:45:38:18 - 00:45:40:21
Speaker 4
They they impact your.

00:45:40:22 - 00:45:52:20
Brad
Image quality right. So you want to roll down the high points. We want to sort of, you know, clip the edges where we think a lot of noise lives and not much signal lives. Right. And that's what we've done in the past. But you're losing something, right?

00:45:52:20 - 00:45:54:17
Speaker 4
You can literally see that in that.

00:45:55:11 - 00:45:58:19
Brad
You know, from the first raw, that image to where we filtered it.

00:45:58:23 - 00:45:59:18
Speaker 4
You've lost.

00:45:59:20 - 00:46:19:02
Brad
Something, right? You've lost the corners, you've lost that data. It's not there anymore. And so then, you know, you go through your your inverse for you and then you come out with an image, right? And then you play them our Instagram and you smooth and you sharpen your image and all that fine stuff, right?

00:46:19:19 - 00:46:22:06
Speaker 4
And you know what's what you come out with. You know, you've got your your.

00:46:22:06 - 00:46:42:16
Brad
Final conventional image there. Right. And then kind of blow up of it. Here you see some artifacts that are hanging out, right? Yeah. You can see the Gibbs ringing or the truncation. Right. And that's, you know, simply because, you know, the reality is we don't have time to think. Koda 1024 frequency stuff, straight lines. Yeah. It's not going to happen.

00:46:42:16 - 00:46:55:00
Brad
Let's be real. And as you go from, you know, the higher contrast areas to lower contrast areas, if you haven't encoded enough steps, the transition is abrupt and it comes out as a ringing artifact. Right? You know, one of them.

00:46:56:04 - 00:46:58:04
Speaker 4
You know, so you could see even even.

00:46:58:04 - 00:47:12:23
Brad
With, you know, filtering and everything else we're trying to do and there's a tradeoff to filtering. Right. Right. We talked about, you know, all that stuff in that initial list is almost always tradeoffs. So if I'm trying to reduce my Mike Gibbs ringing right. What's the tradeoff?

00:47:13:13 - 00:47:21:20
Reggie
Right off is going to be you're going to have to probably lower your resolution or is it increase your resolution as whether it's increased?

00:47:22:15 - 00:47:27:15
Speaker 4
Is it you know what it gets?

00:47:27:20 - 00:47:32:08
Reggie
Because you're you're pretty much sampling more data points, right? Or I.

00:47:33:05 - 00:47:34:04
Robert
Guess make it longer.

00:47:35:01 - 00:47:36:23
Speaker 4
Know. So you need you need more resolution.

00:47:36:23 - 00:47:52:11
Brad
Because as part of reducing the Gibbs ringing right if you're having your using adaptation filter or something like that some type of Fermi type filter that that is essentially going to average out what should be truly stretched out. Right.

00:47:52:12 - 00:47:53:10
Reggie
Have more data to.

00:47:53:18 - 00:48:00:22
Brad
Than it smooths. So the the answer and okay well when on my image is to smooth but I've reduced my ringing images.

00:48:00:22 - 00:48:01:12
Speaker 4
To smooth so.

00:48:01:12 - 00:48:03:22
Brad
What do I have to do then? I have to increase my resolution.

00:48:04:04 - 00:48:05:03
Speaker 4
To gain back.

00:48:05:09 - 00:48:13:20
Brad
That resolution. And I have this big matrix I didn't really need if I just didn't have to do all the other stuff I had to do to get rid the string integration. Right.

00:48:13:20 - 00:48:17:15
Reggie
And this is happening in your right, like truncation is happening in the raw data.

00:48:17:15 - 00:48:18:00
Speaker 4
Yeah.

00:48:18:17 - 00:48:21:00
Reggie
Or is it I'm sorry, during the transformation.

00:48:21:12 - 00:48:24:05
Speaker 4
Yes. So it's induced by 48.

00:48:24:10 - 00:48:39:17
Brad
Right. But in theory it's, you know, it's because you didn't collect enough of those steps in the raw data. Right. And so it's it's a mathematical problem basically with Fourier that's inherent. Right. Right. You know, so and then, of course.

00:48:39:18 - 00:48:41:02
Reggie
This study before this one that.

00:48:42:10 - 00:48:46:07
Speaker 4
Well, you know, so this is funny because, you know, this isn't something.

00:48:46:07 - 00:48:58:03
Brad
I would go into with like your average person on this right at the time. It's like I about this and that's why I said this little you say, hey, better images, faster, no trade offs. It's like they're like, cool, right? You know.

00:48:58:08 - 00:49:00:07
Speaker 4
There's a design, right? There's a few people that.

00:49:00:13 - 00:49:03:15
Brad
They don't want to dig into. You know why for sure.

00:49:04:03 - 00:49:05:02
Speaker 4
And that's, you know, I.

00:49:05:03 - 00:49:19:13
Brad
Always love that intellectual curiosity about something to like, you know, please ask me why I you know, it's a great opportunity to sort of expand that relationship and get that get to like really get into the minutia of things and, you know, get excited about what the technology can do.

00:49:19:22 - 00:49:21:19
Speaker 4
Because, you know, there's not too often.

00:49:21:19 - 00:49:25:22
Brad
Where we have really game changing technology. You know, I, I brought a slide to talk about.

00:49:27:01 - 00:49:27:05
Speaker 4
Just.

00:49:27:05 - 00:49:42:08
Brad
Because one of my things not not because it's anything that we have to get into, but just novelty versus true innovation. Right. There are lots of stuff that's a novel out there, right, that you're like, Oh, this is cool. And then you actually get into it. Then like, that's all all you end up saying about is the ice is.

00:49:42:08 - 00:49:45:12
Speaker 4
Cool, you know, It's like, okay, you know.

00:49:47:03 - 00:49:53:23
Brad
You know, but you get into something like candle and on the surface you might have that this is cool. But once you start asking winding answers.

00:49:53:23 - 00:49:56:03
Speaker 4
Like this is truly a game.

00:49:56:03 - 00:50:08:17
Brad
Changer, right? And this is this is going to make a big difference in in our everyday life is in more technologists. And I think that's you know, there's a difference. You know, it's like hey you get average phone has 80 apps on it.

00:50:09:05 - 00:50:10:06
Reggie
Right right the average.

00:50:10:06 - 00:50:12:06
Brad
Person uses five on a daily basis.

00:50:12:07 - 00:50:14:06
Reggie
I got so many apps and so you have a dozen.

00:50:14:06 - 00:50:16:08
Speaker 4
Years and this is my point right So that's a.

00:50:16:08 - 00:50:33:22
Brad
Difference really between that novel and that innovation. Like if it's truly an innovative, it's going to really impact your daily life. How you do something differently every day. Right. You know, I think and we can talk about it later on, but, you know, within our business, it actually is is can be even more specific that I think, Oh, yeah.

00:50:34:19 - 00:50:38:00
Brad
You know, as the hey, how does it impact certain real specific things.

00:50:38:00 - 00:50:46:15
Reggie
Well and I think you're in good company because majority of the people who watch our podcast are MRI nerds and we love understanding the whys behind this stuff.

00:50:46:18 - 00:50:52:04
Speaker 4
Which which is the whole purpose. I brought this because I love talking about it. You know, I'm not you know, there's no.

00:50:52:12 - 00:50:55:12
Brad
Ph.D. after my name or anything. And if you have a spot where you're going to put that, you know.

00:50:56:00 - 00:50:58:20
Speaker 4
Okay, so there's probably a certain level of this.

00:50:58:20 - 00:51:15:00
Brad
That I can't go into, you know, like but I do like, you know, talking about this stuff. And that was part of the reason, you know, I got into apps and I got into advanced Project Specialist role after that was because I was I was always super interested in that. I loved the challenge, right? Yeah. And it just, you know, forced me to learn more, force.

00:51:15:00 - 00:51:17:10
Speaker 4
Me to become better. You know, I really that's why am.

00:51:17:10 - 00:51:20:09
Brad
Are so cool, you know, it's not a one trick pony. Yeah. Yes.

00:51:20:16 - 00:51:31:06
Reggie
One said Ito he said the best thing and it's some the MRI physics and Winston is pretty much he's like the more layers you pull back it's just like an onion. It's just going to make you want to cry.

00:51:31:19 - 00:51:35:02
Speaker 4
Just what is it? It's, you know, it's like you.

00:51:35:02 - 00:51:41:11
Brad
Always knew, like you. What can you be doing? APS. There'd be someone who just they knew it all is like, Yeah, you don't know much. You know, it's like.

00:51:41:17 - 00:51:43:03
Speaker 4
The person who thinks they.

00:51:43:03 - 00:51:45:12
Brad
Know all about MRI is the biggest liar. The.

00:51:45:12 - 00:51:46:23
Reggie
Well, that's the one you want to stay away from.

00:51:46:23 - 00:51:52:23
Speaker 4
Yeah, I can. You It's like the more you start to see, it's like, holy crap. There's so much I don't know right there are just.

00:51:52:23 - 00:51:53:23
Robert
Asking those questions.

00:51:53:23 - 00:52:01:11
Reggie
Yeah, it gets to the point where I kind of second guess myself, even if I think I know the answer. I'm like, Really? No, that like, is that really right?

00:52:01:14 - 00:52:06:08
Speaker 4
I mean, it is. That's. That's why you are so cool, though, because there's so much depth to it, right? It's multi.

00:52:06:08 - 00:52:06:22
Brad
Parametric.

00:52:07:06 - 00:52:08:22
Speaker 4
There's just so many things you can do.

00:52:08:22 - 00:52:12:18
Brad
With in so many ways you can change it. That's what's exciting about it, my brain and.

00:52:12:23 - 00:52:13:07
Speaker 4
Is what.

00:52:13:21 - 00:52:14:04
Brad
You know.

00:52:14:18 - 00:52:15:07
Reggie
It does that.

00:52:15:12 - 00:52:16:09
Speaker 4
That in the better pay.

00:52:16:09 - 00:52:17:08
Brad
Scales reason I.

00:52:17:08 - 00:52:21:23
Speaker 4
Just head right yeah yeah yeah no it's like I actually the rays.

00:52:21:23 - 00:52:24:11
Brad
Or I can make more money do something that's more exciting to me.

00:52:25:01 - 00:52:39:15
Reggie
What they mean. Robert talked about to kind of on similar thing it's that it does create a sense of imposter syndrome. Like people just, you know, like you, you, even though you're kind of comfortable what you're doing, you're kind of in the back of your head like, do I really know what I'm doing? Because it's so many layers.

00:52:39:17 - 00:52:44:02
Reggie
There is complex. But that's, that's why we started the podcast, you know.

00:52:44:15 - 00:52:55:03
Robert
And I think Reggie has an advantage over the majority of tech because he's actually a protocol development tech. Yeah, Whereas I don't do that. And so this is probably more his wheelhouse for sure.

00:52:55:03 - 00:53:11:05
Reggie
And so I have the luxury of sitting with not just the radiologists when we're building protocols or just talking about new techniques, but also physicists as well. So I kind of get to see the big picture of like how everything kind of comes together, like what the rads need and why they need it, and then how we're going to get there real.

00:53:11:06 - 00:53:12:18
Robert
Time application And.

00:53:12:18 - 00:53:13:02
Reggie
Yeah.

00:53:13:07 - 00:53:14:16
Speaker 4
That's super cool, right? Right.

00:53:14:20 - 00:53:22:03
Brad
So that's always been one thing, you know, that that was that I thought was great is anytime you get to sit with someone who's, you know.

00:53:22:11 - 00:53:24:07
Speaker 4
Can, can articulate very.

00:53:24:07 - 00:53:39:22
Brad
Well what they need and why they need it, that that was always super exciting for me. I know like I always think of cardiac when I think of that because I can think of several good cards of rads that I had the opportunity to sit with. And you know, them talking about the views and what they're looking for and things like that.

00:53:39:22 - 00:53:52:02
Brad
It's just always so enlightening. But even outside of that, just a radiologist space, when you're MSK or whatever it is, it's like you, you hear them talk about these things you're looking at and it's like, oh, so that's why I'm doing that. Like.

00:53:52:22 - 00:53:57:08
Speaker 4
Right, There's a light bulb, you know, And that was always really cool. And that was.

00:53:57:13 - 00:54:04:11
Brad
You know, again, part of the reason why I did what I did for for so many years is that was just exciting, right? All right. All right. Back to it.

00:54:05:00 - 00:54:05:21
Speaker 4
I digress.

00:54:06:12 - 00:54:08:04
Robert
Oh, you wanted to say that at least once that.

00:54:08:12 - 00:54:09:05
Speaker 4
I had to get that.

00:54:11:16 - 00:54:14:02
Robert
Just kind of a now, I'm curious, do you still scan?

00:54:14:12 - 00:54:16:19
Brad
So occasionally they'll let me play with the scanner? Yeah.

00:54:17:03 - 00:54:18:01
Speaker 4
You know, it's one of those things.

00:54:18:01 - 00:54:20:07
Brad
Where, like, I don't want to lose that skill.

00:54:20:08 - 00:54:22:21
Speaker 4
And I also want to be able to speak from.

00:54:22:21 - 00:54:24:23
Brad
Experience, you know, like I.

00:54:24:23 - 00:54:26:03
Speaker 4
Don't want to go.

00:54:26:03 - 00:54:28:05
Brad
And just recite a marketing line to a customer.

00:54:28:08 - 00:54:29:10
Reggie
Or PowerPoint or something.

00:54:29:10 - 00:54:33:12
Speaker 4
Yeah, well, you know what you're going to they're going to be there. But being able to say, Hey, look, I've.

00:54:33:12 - 00:54:36:10
Brad
Actually used this technology and this was my experience.

00:54:36:10 - 00:54:38:11
Speaker 4
With it. I think that's super key.

00:54:38:11 - 00:54:43:22
Brad
You know, then I'm not someone just reciting some crap. Someone from marketing told me, you know, having.

00:54:43:22 - 00:54:45:14
Reggie
Some authentic emotion behind it to.

00:54:45:21 - 00:54:49:22
Speaker 4
Like, this is great. This is why you can do this. You know, unfortunately, the other thing is there's things that come.

00:54:49:22 - 00:54:53:21
Brad
Out that are in that novel category that that aren't in that innovative category.

00:54:53:21 - 00:54:54:20
Speaker 4
And I and I want to be.

00:54:54:20 - 00:54:55:22
Brad
Fair and actually.

00:54:55:22 - 00:54:57:05
Speaker 4
Say, hey, look, this is.

00:54:57:14 - 00:55:01:04
Brad
It's a nice to have, but it's not a need to have like and here's what you would use it for.

00:55:01:16 - 00:55:03:12
Speaker 4
Would you would you get the value.

00:55:03:12 - 00:55:04:08
Brad
Out of it? You know.

00:55:04:08 - 00:55:06:19
Speaker 4
Like would this be valuable to you? And if not, like.

00:55:07:04 - 00:55:12:05
Brad
I totally understand that And like, let's not over package that right or start over to this or.

00:55:12:15 - 00:55:20:23
Speaker 4
You know, just say with Eric was, hey, you know, like tell me about these air quotes like so many people are. It's new right? And you know people that things that are new always find.

00:55:20:23 - 00:55:22:11
Brad
Different groups or people are just adopters.

00:55:22:11 - 00:55:23:10
Speaker 4
Like man, I got to go get that.

00:55:23:10 - 00:55:27:02
Brad
iPhone right? Oh yeah. And then there's people who wait until like.

00:55:27:09 - 00:55:28:03
Speaker 4
No, wait, those bugs.

00:55:28:03 - 00:55:28:14
Brad
Are worked out.

00:55:29:00 - 00:55:33:12
Speaker 4
And and then there's there's the last categories like, Hey, my phone still works.

00:55:33:12 - 00:55:34:05
Brad
Why should I change it?

00:55:34:16 - 00:55:34:22
Speaker 4
Right?

00:55:35:05 - 00:55:35:13
Robert
And, well.

00:55:35:22 - 00:55:36:12
Reggie
Yeah, maybe not.

00:55:37:07 - 00:55:37:16
Speaker 4
So.

00:55:38:10 - 00:55:40:18
Reggie
But what I. Or your iPhone four or something.

00:55:40:18 - 00:55:41:13
Robert
Larry Montag.

00:55:42:00 - 00:55:48:19
Speaker 4
Oh, man. Yeah, he's there. He's got the X oh, but yeah, yeah. So, you know, it's like that most.

00:55:48:19 - 00:55:49:22
Brad
People in that middle group, right?

00:55:50:02 - 00:55:51:17
Speaker 4
They want to just they want to hear.

00:55:51:17 - 00:55:57:02
Brad
From their peers. They want to hear from someone. You know what? I'm not necessarily a peer because I do work in the sales role now.

00:55:58:14 - 00:56:00:13
Speaker 4
You know, I've used.

00:56:00:13 - 00:56:02:21
Brad
Their quills in I've actually set up patients.

00:56:03:05 - 00:56:05:22
Speaker 4
Skin with them. You know, I can actually give them real.

00:56:05:22 - 00:56:07:19
Brad
World examples of things I've done.

00:56:07:19 - 00:56:08:13
Reggie
Have you been scanned?

00:56:09:19 - 00:56:11:06
Speaker 4
I've never actually been scanned.

00:56:11:06 - 00:56:15:17
Brad
With an air coil down. I'm not normally I'm on the other end of it where I'm running the scanner.

00:56:16:20 - 00:56:18:14
Speaker 4
So I try and make.

00:56:18:14 - 00:56:28:01
Brad
Excuses to scan any time I get chance. Like at headquarters. Yes, but even some customers are cool about it. They're like, you know, we've good relationship and I.

00:56:28:22 - 00:56:29:13
Speaker 4
I still like.

00:56:29:13 - 00:56:45:03
Brad
To at least, you know, dabble in the technical side of things. And that's probably an understatement for how much I really enjoy that end of it. So it's like you know I'll come up and like, yeah let's hang out one evening and we'll throw a volunteer on and we'll run through some stuff, you know, like, and I've got a few customers that are super cool about that.

00:56:45:04 - 00:56:53:08
Brad
Like, you know, you don't have to, you know, a lot of times nowadays it's like, you know, you got to register the volunteer as a patient and you got to go through all these tags and blah blah and.

00:56:54:18 - 00:56:55:06
Speaker 4
Yeah.

00:56:55:11 - 00:56:56:11
Brad
That's a that's a lot.

00:56:56:11 - 00:56:57:13
Speaker 4
Of, you know, and I get it.

00:56:57:19 - 00:57:03:01
Brad
Like, I totally get it. A lot of it's CIA type stuff, like, you know, so but you know, I still have some that will.

00:57:03:01 - 00:57:03:12
Speaker 4
That will.

00:57:03:23 - 00:57:08:16
Brad
Literally just let me sit with them scan that's just so cool. Try new stuff out. See what does you know.

00:57:09:09 - 00:57:14:06
Reggie
Man, I bet you get to see a lot of cool stuff, too. Yes.

00:57:14:06 - 00:57:15:13
Speaker 4
So, yeah, I mean, that's.

00:57:16:04 - 00:57:21:00
Brad
Part of why I do what I do, right, is I've, I've always, you know, again, I like.

00:57:21:00 - 00:57:21:13
Reggie
Premarket.

00:57:22:07 - 00:57:23:02
Brad
Sometimes.

00:57:23:02 - 00:57:27:13
Speaker 4
You know, you that's how they try. They try and keep that stuff away from.

00:57:27:13 - 00:57:29:06
Brad
The the people in the sales role.

00:57:29:06 - 00:57:35:00
Speaker 4
Intentionally so so we don't think about it ahead of time. Right. Because you know, there's a big thing against.

00:57:35:00 - 00:57:36:13
Brad
No, no today, no technology.

00:57:36:19 - 00:57:37:10
Reggie
I can't keep.

00:57:37:12 - 00:57:43:12
Brad
Pushing something until it's, you know, at least five, ten K pending. And even then you can only make like really statements about.

00:57:43:12 - 00:57:43:23
Speaker 4
And that's one of.

00:57:43:23 - 00:57:51:19
Brad
The tougher things, right? Because I came from a different world before where it was clinical labs and it was advanced product specialists. And you know, there wasn't you know.

00:57:52:01 - 00:57:54:18
Speaker 4
There clinic labs are still a lot of rules, but apps.

00:57:54:18 - 00:57:57:07
Brad
Like I felt like some of the stuff was, you know.

00:57:57:11 - 00:57:58:13
Speaker 4
Right. It was a little bit.

00:57:58:13 - 00:57:59:12
Brad
Looser about that and it.

00:57:59:12 - 00:58:01:00
Reggie
Was cowboy now, right.

00:58:01:06 - 00:58:04:01
Speaker 4
To extend your it was cool though to get to.

00:58:04:01 - 00:58:10:04
Brad
Try to use only succeed work on the pilots. Right And so to me that was always super cool.

00:58:10:04 - 00:58:11:14
Speaker 4
Is like, oh yeah, they're going to have a pilot out.

00:58:11:14 - 00:58:26:20
Brad
In your area, so you're going to be part of that. And so, you know, it'd be the first roll out of whatever, you know, a new software or a new new hardware even. You'd get to go and, you know, be part of that process, collect images, give feedback. You were that you were that the hands on for it, you know and that was that was always really.

00:58:26:20 - 00:58:27:23
Reggie
Fun here with you.

00:58:27:23 - 00:58:28:15
Speaker 4
Right? Yeah. Right.

00:58:28:22 - 00:58:29:23
Brad
Yeah. Yeah.

00:58:29:23 - 00:58:32:00
Speaker 4
And so, you know, that's all super cool.

00:58:32:00 - 00:58:40:16
Brad
And so I still have a lot of relationships within, you know, those people within headquarters and outside, of course. So I still hear a lot of stuff, you know, And.

00:58:41:13 - 00:58:41:22
Reggie
You still.

00:58:42:20 - 00:58:45:10
Speaker 4
I try and be at least, you know, so like, I'll poke around.

00:58:46:06 - 00:58:53:20
Brad
I really like to know about this stuff, but yeah, you know, you have to be careful about what you say because there's a lot of scrutiny around anything that's a commercial transaction.

00:58:53:20 - 00:59:12:15
Reggie
Well, with the whole kind of well, I don't know if there's really a competition, but you know, there's there you guys come up with Airedale and then the rest of the vendors come out with their version, of course. So it's like you want to make sure that it is market ready before you guys start about anything or someone might beat you to the to the market type of thing, right?

00:59:12:15 - 00:59:14:08
Speaker 4
Yeah. I don't know about that.

00:59:14:08 - 00:59:17:07
Brad
I mean, I I'll leave those to people that are.

00:59:17:16 - 00:59:17:22
Reggie
Higher.

00:59:17:22 - 00:59:19:07
Brad
Pay grade with me, you know, but.

00:59:19:20 - 00:59:20:06
Reggie
Right.

00:59:20:18 - 00:59:24:13
Speaker 4
Yeah. I mean, you know, I think that there's always some care around that, but I think there's.

00:59:24:13 - 00:59:34:06
Brad
A lot of just I'm not even on our side just in in the market in general. And there's a lot of creative marketing where it's like.

00:59:34:06 - 00:59:39:20
Robert
It's from the marketing aspect. It's like the big reveal, right? And so you kind of lose some of that.

00:59:40:07 - 00:59:42:18
Speaker 4
Yeah, Well, I think there's, you know, maybe not talking about.

00:59:42:18 - 00:59:54:06
Brad
Tide is maybe part of that. But really the big thing about the tide end of it or technology development, right, is is it's simply just legal compliance. Right? So if you haven't submitted something to the FDA.

00:59:54:13 - 00:59:54:21
Reggie
You can't.

00:59:54:21 - 00:59:56:12
Brad
Marketing that.

00:59:56:12 - 00:59:57:01
Reggie
Episode.

00:59:57:01 - 01:00:00:18
Speaker 4
Yeah. In the description below. So yeah so like that.

01:00:00:18 - 01:00:16:06
Brad
That's really what it is. It's, it's not that it's not like we don't want to tell you about cool stuff that's common. It's you literally, you get a song and yeah, you do blah blah. It's got to be given by someone who's not on the commercial team. I mean, there's all kinds of hoopla that like hoops to jump, basically.

01:00:16:06 - 01:00:17:11
Brad
Rob that, right? You work for a.

01:00:17:11 - 01:00:21:12
Reggie
Company like that, there's always spotlights on you guys too. So yeah.

01:00:21:12 - 01:00:22:23
Speaker 4
I mean, you got to you got to jump through.

01:00:23:00 - 01:00:28:15
Brad
Hoops in the right order. Right? Right. Otherwise, you're going to end up in a spot where you don't want to be in. Right. I totally get you know, so it's.

01:00:29:05 - 01:00:29:22
Speaker 4
It's like.

01:00:29:22 - 01:00:34:23
Brad
I said, it's nothing like I mean, we'd love to tell you about all the cool stuff that that might be coming.

01:00:35:01 - 01:00:39:15
Speaker 4
Here, you know, But that's where you run into trouble, right? It's like, well, then what if I tell.

01:00:39:15 - 01:00:40:09
Brad
You, you know?

01:00:40:09 - 01:00:42:17
Speaker 4
Well, Brad said, Yeah, and then it doesn't.

01:00:42:17 - 01:00:46:01
Brad
Show up for three more years. So he never, never makes the product, right.

01:00:46:02 - 01:00:52:05
Speaker 4
You know, and then this is supposed to be on propellers. Yeah. Yeah. So that's what I mean. It's like, you know, so for me on the.

01:00:52:05 - 01:00:53:14
Brad
Commercial side, you got to be real careful.

01:00:53:14 - 01:00:54:15
Speaker 4
But just I think in.

01:00:54:15 - 01:01:06:00
Brad
General, like the way things are marketed, even after it's hit FDA and all this stuff, like, yeah, this is why I want to really use the product is because I look at things that are in the market and I'm like.

01:01:06:09 - 01:01:08:17
Speaker 4
Yes, yeah, I don't agree with that at all.

01:01:09:04 - 01:01:19:12
Brad
And, you know, I, I don't ever want someone to get that feeling from me from something I've talked up to them like, Hey, you're going to be super excited about this. And then.

01:01:19:13 - 01:01:21:18
Reggie
Just like over embellishment or.

01:01:21:20 - 01:01:26:09
Speaker 4
Oh, or just misleading, you know, just misleading about like, let me name it this.

01:01:26:09 - 01:01:30:12
Brad
And it's not really this, you know, that type of stuff or like you said.

01:01:30:18 - 01:01:32:07
Speaker 4
Over song, like I don't want to sell.

01:01:32:07 - 01:01:40:10
Brad
Someone on the sun moon and stars if it's only going to do one of the three. Like let's just talk about the one it's going to do and be real about it. You know, you're you know.

01:01:40:19 - 01:01:43:00
Speaker 4
You just it's a way to disappoint people.

01:01:43:12 - 01:01:44:02
Brad
You know.

01:01:44:02 - 01:01:45:07
Speaker 4
You set the expectations up.

01:01:45:07 - 01:01:50:09
Brad
Here and it's only going to come in down here. Let's be real. Let's it's here, you know? All right.

01:01:51:09 - 01:01:52:06
Robert
I like that approach.

01:01:52:11 - 01:01:54:08
Reggie
Yeah, for sure.

01:01:55:00 - 01:02:03:04
Brad
So we can deal, which should come in way up here, right? Right. I don't I don't think I've seen anything more impactful in my, you know, 18 years.

01:02:03:04 - 01:02:07:00
Robert
17 years, mostly because it just translates to shorter scan times, right? Oh, no.

01:02:07:10 - 01:02:09:10
Speaker 4
No, definitely not. Yeah, it's because it.

01:02:09:10 - 01:02:15:12
Brad
Redefines that ratio. Right. And we'll talk that here and kind of how I'm looking at it.

01:02:15:19 - 01:02:19:01
Speaker 4
Robert, because I think that that's what people naturally think about.

01:02:19:01 - 01:02:21:05
Brad
Is the speed. But I.

01:02:21:08 - 01:02:22:20
Speaker 4
Don't don't think.

01:02:22:20 - 01:02:29:08
Brad
That that's the, the way as a, as a technologist or as someone who's an ma geek that I would think about it.

01:02:30:00 - 01:02:34:19
Robert
I guess I'm just looking as a numbers game. And so like shorter scan times means more patience. I mean shorter wait.

01:02:34:19 - 01:02:36:12
Reggie
Times and administrative things like.

01:02:36:12 - 01:02:37:07
Robert
Workflow.

01:02:37:07 - 01:02:38:01
Speaker 4
Yeah, you're thinking.

01:02:38:01 - 01:02:38:16
Brad
Operational.

01:02:39:07 - 01:02:40:02
Reggie
For sure. Yeah.

01:02:40:02 - 01:02:41:13
Speaker 4
And as an operational.

01:02:41:13 - 01:02:46:14
Brad
Person, I'm probably thinking about that too. Yeah, but if I'm thinking about it more of.

01:02:46:14 - 01:02:49:16
Speaker 4
A technocrat, I'm not necessarily only thinking about.

01:02:49:16 - 01:02:50:11
Brad
The speed, right?

01:02:50:11 - 01:02:51:23
Reggie
We're still trying to figure out what the trade off is.

01:02:51:23 - 01:02:57:01
Robert
Does it take some of the fun out of it as far as with all these trade offs with DL? I mean, it seems like it's I.

01:02:57:01 - 01:02:57:15
Brad
Don't think so.

01:02:57:15 - 01:02:57:22
Speaker 4
Right?

01:02:57:23 - 01:03:02:03
Brad
It's like, you know, to give a car analogy or no, how about.

01:03:02:03 - 01:03:02:19
Speaker 4
How about a sports.

01:03:02:19 - 01:03:03:18
Brad
Analogy? It's like.

01:03:03:18 - 01:03:04:14
Reggie
Yeah, yeah.

01:03:04:14 - 01:03:05:18
Brad
Man. You know.

01:03:05:19 - 01:03:07:02
Speaker 4
We just put your scanner.

01:03:07:02 - 01:03:08:17
Brad
On some serious peds, man.

01:03:09:00 - 01:03:14:17
Speaker 4
There's performance enhancing drugs, and guess what? There's no trade off. There's, you know, there's no downside.

01:03:14:17 - 01:03:15:13
Brad
To all those performance.

01:03:15:13 - 01:03:17:08
Reggie
Enhancing get picked up in the urine.

01:03:17:08 - 01:03:26:00
Speaker 4
Yeah. No, no, man. You're just going to get out there and crush it, basically. I mean, that's that's the reality, right? Yeah, Just. Just hook me.

01:03:26:00 - 01:03:27:23
Brad
Up. You know? I'm going to hit that up every day.

01:03:27:23 - 01:03:30:04
Reggie
All day. That's what I told Barry Bonds. And you see what happened.

01:03:30:05 - 01:03:32:16
Speaker 4
Yeah, well, that's what's.

01:03:32:16 - 01:03:40:04
Brad
Of course, there is no no trade off to it. And that's why in my mind, it's like you still have a balance of things.

01:03:40:04 - 01:03:41:10
Speaker 4
You still have to play sport.

01:03:42:17 - 01:03:43:12
Brad
It's just now.

01:03:43:16 - 01:03:44:06
Reggie
You're hitting.

01:03:44:06 - 01:03:45:16
Brad
Homework and rock star every time.

01:03:46:00 - 01:03:47:07
Speaker 4
Every time you step out, you're.

01:03:47:07 - 01:03:48:21
Brad
A rock star, you know.

01:03:48:21 - 01:03:57:17
Speaker 4
But you can still because there's still a way to build and use it, that if you don't know what you're doing, you're still going to fall flat in your face.

01:03:57:17 - 01:04:01:16
Brad
It just makes it a lot harder to to fall flat in your face, basically. Right? For sure.

01:04:02:15 - 01:04:04:13
Speaker 4
But you now have the freedom.

01:04:04:19 - 01:04:12:00
Brad
To sort of think about it and do it how you or your doc or whoever is really in charge wants to do it right.

01:04:12:13 - 01:04:13:15
Speaker 4
And I think that leads pretty.

01:04:13:15 - 01:04:17:03
Brad
Perfectly to what I want to show next.

01:04:17:03 - 01:04:18:17
Speaker 4
And I don't know if we want to even ask this.

01:04:18:17 - 01:04:28:01
Reggie
You're saying true resolution with this, too, because this is all happening in case space, right? Like we're not doing a post filtering to get rid of any of the information.

01:04:28:01 - 01:04:30:02
Speaker 4
So this isn't this is not a.

01:04:31:04 - 01:04:35:17
Brad
A raw a not not a a die com process. Right.

01:04:35:17 - 01:04:36:15
Speaker 4
So there.

01:04:36:15 - 01:04:41:18
Brad
Are out there machine learning deep learning techniques that that.

01:04:41:18 - 01:04:42:05
Speaker 4
Do.

01:04:42:09 - 01:04:44:21
Brad
Die. Com data enhancements right.

01:04:45:05 - 01:04:45:16
Speaker 4
This is.

01:04:45:16 - 01:04:51:05
Brad
Happening on our source data right so it's not a die com data site when we're applying.

01:04:51:05 - 01:05:07:12
Reggie
It and not to speak to anyone. But this is just my opinion. Our little misleading only seven because and I had experience with you guys as the first and was expecting the same thing and it was not even close. It's a little disappointing.

01:05:07:18 - 01:05:15:07
Brad
So, you know, just again, this is where I'm talking about, hey, this is how we market stuff, things like that. And, you know, let's.

01:05:15:15 - 01:05:18:12
Speaker 4
You know, just trying to be specific about what it does, but it's hard to get that type.

01:05:18:12 - 01:05:28:07
Brad
Of conversation sometimes with with people that aren't that deep technically. Right. Right. And I think that's one of the that's why that's why.

01:05:28:07 - 01:05:29:08
Speaker 4
People get paid a lot of money to.

01:05:29:08 - 01:05:34:12
Brad
Do some creative marketing. Right? I don't know. You know, that's just sort of where it's at with.

01:05:34:22 - 01:05:35:17
Speaker 4
So we could say in like.

01:05:35:19 - 01:05:39:10
Brad
A brief statement, just, you know, you know what this says here, but.

01:05:40:02 - 01:05:40:14
Speaker 4
This is.

01:05:40:18 - 01:05:55:12
Brad
Where I really want to go with things out. To answer Robert's question, yeah, I think, you know, the next few slides that I want to show kind of should make us think about like how we can answer your question better and not just that it's a speed technique.

01:05:55:12 - 01:05:57:11
Speaker 4
So yeah, it is deep learning, right?

01:05:57:11 - 01:06:07:09
Brad
And it does, you know, use that full dataset, right? It's not clipping corners, it's not rolling things down. And that's what's so freaking cool about it. It's using the whole thing. Exactly.

01:06:07:14 - 01:06:08:13
Speaker 4
So they've actually.

01:06:08:13 - 01:06:17:19
Brad
Trained, you know, I said they but we whatever you want to say. Right, Right. We've trained this neural network. It's convolutional neural network to understand what a truncation artifact looks.

01:06:17:19 - 01:06:18:03
Speaker 4
Like.

01:06:18:09 - 01:06:19:09
Brad
And basically remove it.

01:06:20:11 - 01:06:21:08
Speaker 4
And I think that that's one thing.

01:06:21:08 - 01:06:41:08
Brad
I said that we can tell the other side. I think anything else on the mark? I've never seen anyone else market that aspect of it. Right. You know, so it's, I don't know anyway and also look, we look at it right now, the two big things we attack is that truncation gaps and that the US and if you change those and I always use just, just simple numbers to understand, right.

01:06:41:08 - 01:06:52:12
Brad
If you think about it in theory we can we can actually move 100% but systems and set up to do it right. It's got you know you turn on high, you remove 75% of your noise. So if you had.

01:06:53:09 - 01:06:54:19
Speaker 4
Right so think about that ratio.

01:06:54:19 - 01:07:00:06
Brad
And think about how much more you can do with your your, your, your scanner now. Right. Like I said is that.

01:07:00:15 - 01:07:02:02
Speaker 4
We hooked up some really good.

01:07:02:02 - 01:07:02:15
Brad
Pads man.

01:07:03:02 - 01:07:03:11
Reggie
It's.

01:07:03:23 - 01:07:06:02
Speaker 4
You know, it's off to all the muscles growing.

01:07:06:02 - 01:07:06:07
Reggie
All right.

01:07:06:07 - 01:07:06:20
Brad
That's right.

01:07:08:00 - 01:07:09:21
Speaker 4
So, you know, think about just use.

01:07:10:00 - 01:07:18:08
Brad
Basic numbers, you know? Okay, I got 200 signal. Your higher noise has a 2 to 1 ratio. Your you're in R is literally 2 to 1. Right? Right. Okay. Now I still.

01:07:18:08 - 01:07:18:21
Speaker 4
The same jury.

01:07:18:21 - 01:07:26:00
Brad
Signals. You haven't changed your signal. Right. But I'm going to remove 75% of that noise. Now I have.

01:07:26:00 - 01:07:26:13
Speaker 4
20.

01:07:26:13 - 01:07:36:08
Brad
Five Wow. Noise. So now I have almost a 10 to 1 ratio as to the 2 to 1 ratio right now, how much more can you do with it?

01:07:36:08 - 01:07:37:01
Reggie
Right, man.

01:07:37:14 - 01:07:39:20
Brad
It's a ton more. Right. And that's.

01:07:39:20 - 01:07:40:04
Speaker 4
Why it's.

01:07:40:04 - 01:07:44:20
Reggie
Like winning the lottery. You're waking $9 in your bank account. It's like, that's.

01:07:44:20 - 01:07:48:10
Robert
Just like that.

01:07:48:10 - 01:07:50:00
Speaker 4
So. So let's look at that, you know, think about.

01:07:50:00 - 01:07:51:23
Brad
From a protocol and. Right. And just kind of.

01:07:53:12 - 01:08:08:11
Robert
One thing, because I kind of was looking into this a lot of the concerns I saw online about it was just like getting rid of that truncation artifact. People are concerned. Are you also going to lose diagnostic integrity with like missing pathologies, these sort of things?

01:08:08:12 - 01:08:09:10
Speaker 4
So I would say the fortunate.

01:08:09:10 - 01:08:24:11
Brad
Partizans were looking at the source data and not on the date dot com data. I think every place we've seen problems with that type of stuff has been dot com data. So there are A's out there that work on the dot com data and they have I think had some issues with that.

01:08:25:16 - 01:08:27:01
Reggie
People are confusing that to.

01:08:27:02 - 01:08:27:14
Speaker 4
Correct.

01:08:27:14 - 01:08:29:01
Reggie
Because of how it's marketed.

01:08:29:17 - 01:08:30:19
Speaker 4
So we've not had.

01:08:30:19 - 01:08:50:00
Brad
Any issues reported to my knowledge where there's been any, you know I guess missing diagnostic things if anything we can actually see more with written down, right. So it's actually giving the radiologists a better look at the anatomy, you know, and we've got, I think, the biggest install base of this.

01:08:50:00 - 01:08:52:09
Robert
Because it's improved like the image quality.

01:08:52:09 - 01:08:53:21
Speaker 4
Yeah, we're using so we're using the full.

01:08:53:21 - 01:09:09:09
Brad
Set of, of the data. Right. So Not omitting any data and we're not, we're not doing a zero filling. Right, right. You know, and I've got a great example for that that I brought for you guys to kind of talk about, Hey, how do we how do we think about zero fail versus a machine learning interpolation, Right, Right.

01:09:10:02 - 01:09:20:22
Brad
Which is two totally different worlds, right. But yeah, you know, from we've got like I think 5 million plus cases run now with this and.

01:09:21:00 - 01:09:21:22
Reggie
Growing, right. Yeah.

01:09:21:22 - 01:09:22:09
Brad
Oh yeah.

01:09:22:09 - 01:09:24:21
Reggie
And it's just always, just to get better and better because of that.

01:09:25:05 - 01:09:26:00
Speaker 4
Well you know.

01:09:26:15 - 01:09:27:11
Brad
No. Okay.

01:09:27:20 - 01:09:30:18
Speaker 4
So it's, it's, it's been taught right.

01:09:31:01 - 01:09:32:20
Brad
We're not necessarily you know.

01:09:32:21 - 01:09:33:21
Reggie
It's a set model.

01:09:33:23 - 01:09:34:09
Brad
Yes.

01:09:34:12 - 01:09:34:20
Reggie
Okay.

01:09:35:20 - 01:09:44:19
Brad
So it's not like it's pulling your data that we may or may not have access to pull. And then in feeding that into our into our, you know, convolution are like right.

01:09:44:19 - 01:09:49:14
Speaker 4
Here, you know, that that would be that'd be that would be a whole new level.

01:09:49:14 - 01:10:04:05
Brad
Of like know agreement that we'd have to have with hospitals and, you know, imaging companies and things like that. So no, no, it's, you know, it's been taught on a finite data set, but it's it's like over 10,000 images like crazy number. Right? Right.

01:10:05:03 - 01:10:09:18
Speaker 4
So it's it's well versed. Right? You have to to qualify as something.

01:10:09:18 - 01:10:17:07
Brad
That's deep learning. It's got to have that multilayered networks right. That it's been fed in tons and tons of decision making data like, you know, do.

01:10:17:07 - 01:10:23:06
Reggie
You have a picture of the tree itself or that proprietary oh you good this segment is probably like a crazy spider.

01:10:23:06 - 01:10:23:18
Speaker 4
Web. Oh.

01:10:24:05 - 01:10:27:22
Reggie
Yeah. I've seen some, you know, deep learning algorithms. And I'm like, Oh.

01:10:28:11 - 01:10:33:10
Brad
Yeah, yeah. It's like, I'm sure it's somewhere next level. They're not gonna let me touch them. You kidding me?

01:10:33:19 - 01:10:37:10
Speaker 4
Like, yeah, that's no, it's just they just. They push.

01:10:37:11 - 01:10:40:22
Brad
Mr. Costello, It's awesome.

01:10:41:09 - 01:10:44:11
Speaker 4
Yeah, exactly. I don't want to get. We're not going to give.

01:10:44:11 - 01:10:46:15
Brad
You all the the rest the full recipe to bake that.

01:10:47:03 - 01:10:49:17
Reggie
They don't. They want to blow our heads of.

01:10:49:17 - 01:10:50:21
Brad
Oh but.

01:10:51:11 - 01:10:52:21
Speaker 4
Yeah, I mean it's.

01:10:52:23 - 01:11:03:00
Brad
You know, it's right it's rock solid. Right. There's, there's been no issues with it. And so you know obviously that's our plus like for sure if you think about it, if anything, like I said it's it's.

01:11:03:11 - 01:11:04:18
Speaker 4
We've we've.

01:11:04:23 - 01:11:21:05
Brad
Pulled radiologists during our pilot phase of it and it's, it's actually where I think nine out of ten of it basically said hey you know I can actually see more, I feel more accurate, my region feel more confident with my reads. So you know it's only shown actually improve the quality of reads improve the quality of images.

01:11:21:05 - 01:11:28:04
Reggie
I think that it is huge on and and this is one of the basics is I love utilizing it on our stairs yeah oh my.

01:11:28:04 - 01:11:28:20
Speaker 4
Gosh like.

01:11:29:03 - 01:11:30:20
Reggie
That's a game changer for upstairs.

01:11:31:16 - 01:11:34:06
Robert
So then you have a story about how you're helping up tech and.

01:11:34:22 - 01:11:54:02
Reggie
Oh yeah. So when we had a coil. Yeah. So a, so parallel imaging kept being turned off and I'm like, I don't know why parallel imaging isn't working, let's call it because we were literally using the inherent body coil and could not tell because DL was just knocking out all that signal. Like we really could not even tell about it.

01:11:54:13 - 01:11:59:13
Reggie
The coil was not activated, and usually when equipment activate, you instantly know it's like obvious. Yeah.

01:11:59:15 - 01:12:03:08
Brad
You normally it's it's like a it's a fuzzy in the TV time.

01:12:03:12 - 01:12:17:13
Reggie
So I was just so impressed by that. Like, I just had to laugh at myself, kind of like I would never have thought to check to see if the coin was on by how the images looked. And they weren't like super spectacular, right? But it definitely didn't look like the coil wasn't right. Right. Yes. I was like, yeah.

01:12:17:13 - 01:12:19:06
Speaker 4
Well, this is as far as we get in.

01:12:19:06 - 01:12:33:22
Brad
This protocol space. It's like, you know, it's like if you're going for speed or whatever, you know, it's like you can't step on the gas enough sometimes, right? So people are just shy about it. That was always one of my things as I've been on the apps end of it, it's like, what's wrong with one minute sequence?

01:12:34:01 - 01:12:41:06
Speaker 4
Some people literally like, Oh yeah, you know, that sequence would come off as a minute and here they go. They're going to go ahead and change that next. The two or four.

01:12:41:17 - 01:12:44:23
Reggie
They're I'm kind of like, Oh, like something can't be right about.

01:12:45:09 - 01:12:57:17
Speaker 4
Explain to me why you're changing that. Well, it just to short think about what you just told me. Think about what you just told me. Did the image was good with one minute. Yeah. Why? You make it 2 minutes. Why? This was.

01:12:57:17 - 01:12:58:04
Reggie
Supposed to.

01:12:58:07 - 01:13:00:12
Speaker 4
This was supposed to be just too.

01:13:00:12 - 01:13:01:12
Reggie
Short just to say.

01:13:01:13 - 01:13:08:22
Speaker 4
No. Oh, there's no such thing, right? You. If the image looks good, it looks good. It doesn't matter if it was 50 seconds.

01:13:08:22 - 01:13:16:02
Reggie
And that's where the changing of how you kind of think about everything really comes into play because it is like it's like we kind of talked about it changes The parent.

01:13:16:02 - 01:13:20:11
Robert
Just did that episode with Rob I mean protocols. There were five minute knees.

01:13:20:12 - 01:13:25:04
Speaker 4
Yeah. I mean, it's real human. I think about like, yeah, you know it's not the.

01:13:25:04 - 01:13:30:21
Brad
Treat 5 minutes right? Right. I acquire a 3D image and I'm going to record it now. I'm going to.

01:13:31:01 - 01:13:32:06
Speaker 4
You know, again, deceptive.

01:13:32:06 - 01:13:32:20
Brad
Marketing, right?

01:13:32:20 - 01:13:34:04
Speaker 4
Right. That's out there.

01:13:34:04 - 01:13:39:01
Brad
And it's like this, you know, like, I'm sorry that people don't do that real practice, you know, like.

01:13:39:12 - 01:13:43:12
Speaker 4
Anyway, so let's think about it.

01:13:43:12 - 01:13:56:13
Brad
In the protocol space, you know, hey, I'm going to build a protocol, right? And so I've got up here, real simple graph, right? You got scan time, you get your resolution or your voxel volume, and somewhere along there there's just this threshold of, Hey, if I don't have at.

01:13:56:13 - 01:13:57:13
Speaker 4
Least this.

01:13:57:21 - 01:14:11:18
Brad
S in my image, it's just going to look like trash and does it really matter how long the scans for scan runs for or how what the resolution is? If you don't, I'm not enough to make a good image. It it's foolhardy to have any of the other factors they are right yeah.

01:14:12:10 - 01:14:13:17
Speaker 4
So you kind of contextualization.

01:14:13:20 - 01:14:14:13
Reggie
Vector and.

01:14:14:16 - 01:14:16:01
Speaker 4
Yeah you know you can draw some just.

01:14:16:01 - 01:14:20:14
Brad
Sort of you know just general lines and say.

01:14:20:19 - 01:14:24:03
Speaker 4
Here's our clinical scan type threshold. This is, you know, let's say, hey.

01:14:24:03 - 01:14:30:02
Brad
You know, five, 6 minutes about what a patient's going to hold still for at best without just moving all over the place or hitting ball or I.

01:14:31:04 - 01:14:32:18
Speaker 4
And then, you know, you've got this.

01:14:33:09 - 01:14:49:03
Brad
Other threshold of, hey, my doc, my physicist, whoever me says the resolutions are going to be this make it diagnostic. And so then you've got this little tiny area in here as a protocol technologists. Reggie, this is your life to work.

01:14:49:13 - 01:14:51:05
Speaker 4
That's where you have you got to put it in there.

01:14:51:05 - 01:14:53:00
Brad
As Yeah, that's your target, man.

01:14:53:00 - 01:14:57:18
Reggie
You got to understand that some people, no matter what, are going to try to change the resolution, things like that.

01:14:58:04 - 01:14:59:11
Speaker 4
But you could, you know, get your.

01:14:59:21 - 01:15:01:08
Reggie
Little heavy just in case.

01:15:01:08 - 01:15:02:07
Speaker 4
It's your sister stick.

01:15:02:16 - 01:15:03:07
Reggie
Exactly.

01:15:03:23 - 01:15:07:21
Speaker 4
Get away from that. But yeah, there's a real small area.

01:15:08:01 - 01:15:12:05
Brad
To working on it know just sort of conventional reconstruction space. Right. Right.

01:15:12:20 - 01:15:14:11
Speaker 4
And again, there's been things that have come out through.

01:15:14:11 - 01:15:19:00
Brad
The years that have that have changed how we can approach this. But in general.

01:15:19:00 - 01:15:19:17
Speaker 4
You've got this.

01:15:19:17 - 01:15:29:11
Brad
Tight, narrow window you've got to hit to make a good image. Acceptable one at a time. Right, right, right. What is refundable do go ahead.

01:15:30:08 - 01:15:41:15
Speaker 4
Let's see the match cap. Oh, yeah. Can we play that back? So, yeah, well, Reg, this job just became so much easier.

01:15:41:15 - 01:15:42:23
Reggie
Oh, my God.

01:15:43:04 - 01:15:49:01
Speaker 4
Also, it became a little bit complicated in a different and good way. Now you can drive.

01:15:49:01 - 01:15:51:08
Brad
The system how you want for resolution.

01:15:51:13 - 01:15:51:23
Reggie
Right?

01:15:52:11 - 01:16:00:14
Brad
You can drive it for speed. You can drive it for us in R right.

01:16:00:23 - 01:16:03:15
Speaker 4
Now you have much more.

01:16:03:15 - 01:16:09:17
Brad
Power than you had before because now you can adjust your protocols towards your goal.

01:16:10:14 - 01:16:12:04
Reggie
So I'm just letting the Yeah, take the will.

01:16:13:13 - 01:16:18:08
Speaker 4
But, you know, if you just if you just turn it on, you're just going to be super rich.

01:16:18:08 - 01:16:18:15
Brad
Right?

01:16:18:15 - 01:16:19:01
Reggie
Right.

01:16:19:14 - 01:16:21:19
Speaker 4
And you didn't take advantage of any of the stuff you can do.

01:16:21:20 - 01:16:24:03
Reggie
Because not going to change that. I'm not going to change.

01:16:24:03 - 01:16:26:01
Brad
You got to change your protocol parameters, right?

01:16:26:02 - 01:16:26:12
Reggie
Yeah.

01:16:26:18 - 01:16:29:23
Speaker 4
So, you know, if you think about it, let's let's think about.

01:16:29:23 - 01:16:31:11
Brad
Speed for just by itself.

01:16:31:11 - 01:16:33:05
Speaker 4
Right? Because I think initially as a.

01:16:33:05 - 01:16:39:05
Brad
Technologist says, you can go faster than they think. Get somebody to come behind them and in their slots in like half or some crap like that.

01:16:39:05 - 01:16:40:06
Speaker 4
Right. And you know, that.

01:16:40:06 - 01:16:50:07
Brad
May or may not happen. That's you know, that's up to the facility, you know. But what I would say is if we think about speed from, you know, our number one focus is attack, which is patient, Right.

01:16:50:10 - 01:16:50:16
Speaker 4
Hmm.

01:16:51:02 - 01:17:04:06
Brad
If I if I put you on there and you're uncomfortable and I make you lay there for half an hour and I scan you, that sucks for you. Oh, yeah. Right now, that half an hour just turned into less than 10 minutes doesn't suck. What is bad for you anymore? Right?

01:17:04:12 - 01:17:08:01
Reggie
We've had people ask, Am I glad to come back because it was so fast.

01:17:08:04 - 01:17:08:13
Brad
Exactly.

01:17:09:04 - 01:17:11:07
Speaker 4
In this is, you know, so the number one.

01:17:11:07 - 01:17:13:14
Brad
Thing being, you know, hey, what does it do for the patient?

01:17:13:18 - 01:17:14:05
Reggie
Right.

01:17:15:02 - 01:17:18:22
Brad
It's a big win for the patient. It really is. You know, being able to run it faster.

01:17:19:06 - 01:17:19:18
Speaker 4
But being able.

01:17:19:18 - 01:17:27:00
Brad
To make a better image at the same time. Now, that is a huge win for both the patient and the referring physician and your radiologists and really.

01:17:27:00 - 01:17:27:06
Speaker 4
For the.

01:17:27:06 - 01:17:28:13
Brad
Technologists to write like.

01:17:29:04 - 01:17:29:10
Speaker 4
We all.

01:17:29:10 - 01:17:45:15
Brad
Want to be confident in what we're producing, you know, as far as just feeling good about, Hey, look, I'm making a good image and I have a good product and I'm putting out for the patient and for the docs, right? You know, I think if you're a thoughtful technologist, that's something you care about, right? And it it really aids in that happening.

01:17:45:15 - 01:17:52:12
Reggie
And we we preach that out on the podcast. Really I'm sorry that our our biggest job is to make the radiologists as easy as possible.

01:17:52:19 - 01:18:02:08
Robert
And there was a comment on our five minute protocol episode where somebody said, okay, but how does this help the tech? And I was like, Well, first of all, we do patient care. Yeah.

01:18:02:22 - 01:18:04:07
Reggie
You get a paycheck still, right?

01:18:04:20 - 01:18:06:13
Robert
So I mean, it helps the patient.

01:18:06:20 - 01:18:08:18
Reggie
Right? Which makes your job easier.

01:18:08:18 - 01:18:17:03
Robert
But like you said, it makes it also more fun. And the whole protocol development part of it, more uptake are more favorable.

01:18:17:13 - 01:18:17:19
Reggie
Yeah.

01:18:19:01 - 01:18:24:13
Speaker 4
Because, you know, you look at some places and they're not going to just go, you know, you can normally go both, right? You get speed and.

01:18:24:13 - 01:18:25:06
Brad
Resolution, but.

01:18:25:21 - 01:18:26:13
Speaker 4
How much you do.

01:18:26:14 - 01:18:27:05
Brad
One versus.

01:18:27:05 - 01:18:31:04
Speaker 4
How much do another, that's sort of up to your facility, your docs, maybe even you to an.

01:18:31:04 - 01:18:32:18
Brad
Extent as a protocol technologist.

01:18:32:18 - 01:18:36:23
Speaker 4
Right, Right. So if you're thinking about it, it doesn't have to just.

01:18:36:23 - 01:18:39:00
Brad
Be one or the other or we're just going to go.

01:18:39:00 - 01:18:41:13
Speaker 4
All, all speed right. You might be able to shorten those.

01:18:41:13 - 01:18:44:11
Brad
Protocols by 33% and increase your.

01:18:44:11 - 01:18:45:01
Speaker 4
Resolution.

01:18:45:01 - 01:18:51:00
Brad
By 50% or something like that. It doesn't have to be, you know, people always just associate with speed, right?

01:18:51:00 - 01:18:51:18
Speaker 4
It doesn't necessarily.

01:18:51:18 - 01:18:53:09
Brad
Have to be that, you know.

01:18:53:15 - 01:18:55:09
Speaker 4
You can choose now. You can.

01:18:55:13 - 01:18:58:10
Brad
I'm we're empowering you as the user to.

01:18:58:10 - 01:18:58:19
Speaker 4
Really.

01:18:58:19 - 01:19:00:18
Brad
Choose how you want to drive system.

01:19:00:23 - 01:19:09:14
Reggie
So what you're saying is we could leave things where they're at, maybe lose an average, make things faster, or we can boost the resolution and make things more high.

01:19:09:14 - 01:19:10:12
Brad
Read I would say.

01:19:10:12 - 01:19:16:22
Speaker 4
Double or do both. Absolutely. Man.

01:19:17:18 - 01:19:19:04
Robert
You're like, you guys just shared a moment.

01:19:19:04 - 01:19:22:05
Speaker 4
Oh, well.

01:19:22:17 - 01:19:26:09
Brad
This is why it's so cool, right? Right. A never.

01:19:26:09 - 01:19:28:12
Speaker 4
Before in m R Would you really get to say these.

01:19:28:12 - 01:19:30:10
Brad
Things, right? Yeah. Okay. Fast for Nico. That was pretty.

01:19:30:10 - 01:19:35:22
Reggie
Cool right Fast recoil. That was that was pretty cool. Last big change, right? Yeah.

01:19:36:10 - 01:19:38:16
Speaker 4
Yeah, yeah. You just think about it, you know, it's.

01:19:38:18 - 01:19:42:00
Brad
Listen, our career is are around when I, when I start scanning.

01:19:42:13 - 01:19:43:05
Robert
Parallel, I mean.

01:19:43:13 - 01:19:46:22
Speaker 4
Yeah I mean even parallel imaging because it had such a strong trade off to.

01:19:46:22 - 01:19:48:02
Reggie
It. Yeah. You had to be.

01:19:48:15 - 01:19:54:17
Speaker 4
You had to be versed. It was great for like body imaging, but you know, maybe some areas in brain.

01:19:54:23 - 01:19:55:08
Brad
Right.

01:19:55:08 - 01:19:57:14
Speaker 4
But for the most part, like you couldn't go buckwild.

01:19:57:15 - 01:20:00:12
Reggie
We could just turn it on and say, Hey, this is great, right Exactly.

01:20:00:12 - 01:20:02:07
Speaker 4
You know, if there were.

01:20:02:23 - 01:20:07:13
Robert
Let's figure body imaging, Is this, like, compatible with propeller?

01:20:08:18 - 01:20:11:11
Speaker 4
Yeah, but they throw year release.

01:20:11:11 - 01:20:13:09
Brad
Which is which.

01:20:13:09 - 01:20:14:20
Speaker 4
Is FDA approved. It's out.

01:20:14:20 - 01:20:24:07
Brad
There. It's in pilot phase right now. The full clinical installs, probably sometime late March, early April. I don't know that you know, they don't give me those.

01:20:24:16 - 01:20:28:23
Speaker 4
Exact dates until it's like fully baked by. Yeah. So we can talk about.

01:20:29:11 - 01:20:30:18
Brad
30 and we can talk when.

01:20:31:02 - 01:20:31:07
Speaker 4
We got.

01:20:31:07 - 01:20:34:08
Brad
Slide that I'll show you. But yeah, it's, yeah, so it's because.

01:20:34:09 - 01:20:34:17
Speaker 4
There's a lot.

01:20:34:17 - 01:20:36:18
Reggie
More that comes with that 30 release, Right.

01:20:36:18 - 01:20:37:01
Brad
Yeah.

01:20:37:01 - 01:20:38:03
Reggie
So excited about that.

01:20:38:11 - 01:20:40:01
Speaker 4
So it'll be super cool. We've got.

01:20:41:04 - 01:20:55:16
Brad
You know 29 if you get 29 today and you've heard y'all, you've got it on 2D sequences pretty much across the board. And there's, there's a couple of caveats in there, but 2D sequences pretty much across board. So 3D will bring 3D, it'll bring Propeller, it'll bring 2D flex as well.

01:20:56:17 - 01:20:59:19
Reggie
DTI takes sort of like, Oh yeah.

01:21:00:05 - 01:21:02:14
Speaker 4
That's two point to point. So yeah.

01:21:02:17 - 01:21:03:12
Reggie
It's a big deal.

01:21:04:06 - 01:21:05:21
Speaker 4
It is if you think about.

01:21:05:21 - 01:21:21:05
Brad
It, adding 3D and adding propeller alone I think are just huge, right? You know you do have a lot of people that move and being able to just say, Hey, look, I can go to Propeller and I can go to Propeller at a real reasonable time, right? Awesome image quality about it. That's huge.

01:21:21:19 - 01:21:34:08
Reggie
You know, one of the things that messes me up the most is that you don't have to have these huge gradient changes or, you know, switch out a scanner to get access That is like, right, you can just do a software upgrade.

01:21:34:12 - 01:21:35:16
Speaker 4
Think it depends on.

01:21:35:16 - 01:21:40:09
Brad
Where you're at. Okay. I would say for the most part that's fairly accurate.

01:21:41:08 - 01:21:42:03
Speaker 4
But you know, the cool.

01:21:42:03 - 01:21:55:23
Brad
Thing is probably like, I know 95% plus of our install base, some good number like that can access this without having to replace the system. Right. And that's super cool. And I have a slide here, Katie let's so we can show it just because Reggie brought it up.

01:21:55:23 - 01:22:00:03
Speaker 4
I'm sorry. I should be like number 20. Yeah. So you can see.

01:22:00:03 - 01:22:02:14
Brad
That this is, you know, for the most part, I think our.

01:22:02:22 - 01:22:03:05
Speaker 4
Fleet.

01:22:04:09 - 01:22:08:08
Brad
And all these systems can access, we can deal, right?

01:22:08:08 - 01:22:10:07
Speaker 4
And so you can even system as old as.

01:22:10:07 - 01:22:11:08
Brad
1997.

01:22:12:00 - 01:22:13:05
Speaker 4
So if we installed an HD.

01:22:13:17 - 01:22:23:14
Brad
That had a6k format in back in 97, we could actually get it up to even a whiteboard today that could have access to Riccardia.

01:22:24:00 - 01:22:29:11
Robert
Right? So it makes it more obtainable for places have little less or not as deep as pockets.

01:22:29:16 - 01:22:30:17
Speaker 4
Absolutely. And I.

01:22:30:17 - 01:22:31:02
Reggie
Don't think.

01:22:31:02 - 01:22:31:15
Robert
Anybody.

01:22:31:17 - 01:22:43:12
Reggie
Ever worked at a place that didn't have an HD like there's so many of those scanners out there and there's mobiles out there that have the HD Series two and like, so.

01:22:44:00 - 01:22:47:03
Speaker 4
Mobile's different ball game. Yeah, it can't go too wide.

01:22:47:03 - 01:22:52:16
Brad
Bar in Mobile yet. I don't know if it's coming or not like you know but you can go to.

01:22:54:05 - 01:22:54:14
Speaker 4
I have to.

01:22:54:14 - 01:22:56:01
Brad
Look and see what we can do on those.

01:22:56:01 - 01:22:57:05
Speaker 4
I don't sell.

01:22:57:05 - 01:23:17:04
Brad
Two main mobiles in all honesty like you're most of big mobile fighters are in different territories than mine. They might come into my territory, but, you know, most of what we're doing is fixed units. And so I don't work too much with like mobile configurations and stuff like that. So I'd have to check. We might have to. Yeah, I was.

01:23:17:04 - 01:23:33:05
Reggie
I was just I was talking about our when I was work I was pretty much training a vet tech on how to do a used MRI scanner and they had a mobile HD series and I was like, Oh man, yeah, yeah, I might just want to spend that extra money, go ahead and boost this just by extra level because you can make your job so much easier.

01:23:33:05 - 01:23:33:10
Reggie
And it's.

01:23:33:10 - 01:23:34:14
Speaker 4
Good for them because.

01:23:34:17 - 01:23:38:21
Reggie
Don't need to have such intense trade off knowledge when you're, you know. Yeah.

01:23:39:03 - 01:23:40:08
Brad
Yeah. Drop the box, save and.

01:23:40:08 - 01:23:41:17
Speaker 4
Scan exactly what I used to.

01:23:41:17 - 01:23:48:15
Brad
Always tell like text. We're just starting like, Hey, look, you know, we'll teach you all this other stuff. If you can drop the box, save and scan.

01:23:49:05 - 01:23:54:19
Speaker 4
You're useful to me right as mine is. That sounds like is legitimate.

01:23:54:20 - 01:23:57:13
Reggie
Yeah. Right out of the box. Even scan. Yeah.

01:23:58:22 - 01:23:59:20
Speaker 4
Yeah. So it's.

01:23:59:21 - 01:24:07:12
Brad
It's what's core is like the paper for you basically can get it. You, you know, there's no real limitation on that which is nice.

01:24:07:12 - 01:24:09:20
Reggie
I like I like the very last bullet point on there.

01:24:10:01 - 01:24:10:16
Brad
Yeah.

01:24:10:16 - 01:24:12:01
Reggie
What's, what's next. Yeah.

01:24:12:02 - 01:24:13:10
Speaker 4
And I would say you know and this.

01:24:13:12 - 01:24:30:09
Brad
May come out after Seema, but for those that are attending Seema there is a G I suppose you might think I'm like the 27th at like 7 a.m. or something like that. Yeah. And it's deep learning and cardiac imaging, so go figure. It's probably worth checking out and tuning into. Right.

01:24:30:21 - 01:24:31:22
Reggie
We'll put a link in the description.

01:24:31:22 - 01:24:35:07
Brad
Yeah. Yeah. I can definitely get. Yeah. Link or fly or something. Something.

01:24:35:07 - 01:24:37:05
Reggie
Yeah. For sure. I appreciate that show people.

01:24:37:05 - 01:24:40:08
Brad
So yeah, it'd be super cool man.

01:24:40:08 - 01:24:40:21
Reggie
It's awesome.

01:24:42:00 - 01:24:42:07
Brad
So.

01:24:42:15 - 01:24:44:12
Reggie
So evolution, we'll go back.

01:24:44:12 - 01:24:46:04
Speaker 4
I'm going to I'm going to go back and just.

01:24:46:04 - 01:25:01:01
Brad
Talk about if we go to Slide 11, Katie. And so this is if you want to think through it and think through like, hey, you know, like, how might that change a protocol? And personally, I'd be like way more aggressive than this example.

01:25:01:21 - 01:25:02:16
Speaker 4
But this is a good.

01:25:02:16 - 01:25:04:23
Brad
Example, I think, for at least just thinking through it, right?

01:25:05:01 - 01:25:06:10
Speaker 4
So, you know, like if you.

01:25:06:10 - 01:25:10:09
Brad
Look here, you have your typical routine protocol, right? Like, okay, so I'm looking at it.

01:25:10:09 - 01:25:12:05
Speaker 4
And know little less.

01:25:12:06 - 01:25:24:22
Brad
Regs. Honestly, in the phase direction, I would like you know, I'm generally for neuro one by one or better fan. Right, Right. Just just personally. But you know okay Like for this example, it works fine, right? It's got you know.

01:25:25:08 - 01:25:25:23
Speaker 4
And you can see.

01:25:25:23 - 01:25:29:03
Brad
Okay, like what if we make some changes to it, right? We're going to.

01:25:30:06 - 01:25:32:21
Speaker 4
Go to, you know, a little bit higher bandwidth.

01:25:33:05 - 01:25:33:19
Brad
Shorter our time.

01:25:34:14 - 01:25:39:03
Reggie
And real quick, when he when he says one by one, he's just one in a square matrix is pretty much what he's saying, right?

01:25:39:03 - 01:25:41:06
Speaker 4
Yeah. You know, I'm not like a.

01:25:41:16 - 01:25:50:02
Brad
On the square matrix by any means. I'm just like, if the throws of general rules, like get draw some lines in the sand somewhere, you guys step over them, change them. There's exceptions to the rule. Right.

01:25:50:02 - 01:25:52:21
Reggie
But you know, what's that one time that's going to go 192 no matter what.

01:25:53:06 - 01:25:53:11
Brad
Yeah.

01:25:53:11 - 01:25:54:23
Speaker 4
I mean.

01:25:55:17 - 01:25:58:00
Reggie
No matter what I know, right?

01:25:58:19 - 01:26:11:06
Brad
Yeah. Okay. We're not running a scanner from know, the early 2000. Well, maybe you are. And that's what you need to do. 81. I do. It's my go to manager, right? Yeah. Please.

01:26:11:19 - 01:26:13:06
Speaker 4
So, you know, like.

01:26:14:00 - 01:26:25:22
Brad
Okay, so what I'm saying, like, you know, I was back from my apps days, right? I always tell people like, hey, you know, you got to figure something to start with, right? So right, too. But you everybody, one by one for narrow, half by half. I'm asking.

01:26:26:13 - 01:26:29:16
Speaker 4
You know, if you if you had those, you'll probably make a good image.

01:26:30:05 - 01:26:32:15
Brad
And your docs probably won't complain. You know, Can you.

01:26:32:15 - 01:26:33:17
Speaker 4
Adjust it from their option?

01:26:33:21 - 01:26:34:17
Brad
Why not? You know, you.

01:26:34:21 - 01:26:35:03
Speaker 4
Have to.

01:26:35:05 - 01:26:44:08
Brad
Have square matrices by any means. Okay. It does reduce truncation type artifacts a lot of times. Right? You'll have a prettier picture. Odds are, if you're closer to square.

01:26:44:12 - 01:26:45:14
Speaker 4
Right. But you don't.

01:26:45:14 - 01:26:49:19
Brad
Necessarily have to have square and like, mathematically, it doesn't always make sense to square. Right?

01:26:49:21 - 01:26:51:05
Reggie
Right. Yeah, for sure.

01:26:51:06 - 01:26:57:19
Brad
You know, because they're tradeoffs, you know, face cost you way more the frequency cause you playing inside so.

01:26:58:11 - 01:26:59:07
Speaker 4
So example here you know.

01:26:59:12 - 01:27:07:03
Brad
Change your bandwidth right we we save a little bit of scan time and you know it's key on here and people don't realize this a lot of times but aerospace matters right.

01:27:07:12 - 01:27:08:12
Speaker 4
So packing those that goes.

01:27:08:12 - 01:27:18:04
Brad
Tighter is going to create a sharper image for you. Yes. The the TR goes down. So of course, you get a faster scan, right? Then you kind of take the next step. What's the next step here?

01:27:18:05 - 01:27:22:09
Speaker 4
Okay, Now cut your next right. I'm going to go speed.

01:27:22:12 - 01:27:23:00
Reggie
Right.

01:27:23:08 - 01:27:30:00
Brad
So I'm going to I'm going to go to one next and I'm going to as some arc right? Right now I'm down to 50 seconds.

01:27:30:12 - 01:27:33:12
Speaker 4
Good chow. But I've got noise, right?

01:27:33:12 - 01:27:36:05
Brad
It's getting noisier. And this is what happens when you when you.

01:27:36:05 - 01:27:37:14
Speaker 4
Do these things right.

01:27:37:19 - 01:27:38:11
Reggie
For sure.

01:27:39:22 - 01:27:42:07
Brad
And then you go next and I.

01:27:42:07 - 01:27:44:09
Speaker 4
See who should jump the.

01:27:44:09 - 01:27:48:22
Brad
Resolution. This is, in my opinion, not a big enough jump in resolution. I would, if I would got to tell a little more.

01:27:49:18 - 01:27:50:16
Reggie
Where we have gone.

01:27:50:22 - 01:27:52:23
Speaker 4
I again, I'm I would have.

01:27:52:23 - 01:27:56:14
Brad
Probably made sure my phase direction was at least one. Okay.

01:27:56:14 - 01:27:58:00
Speaker 4
You know, I don't know the frequency direction.

01:27:58:00 - 01:27:59:22
Brad
He's got too much more possibly.

01:27:59:22 - 01:28:00:16
Speaker 4
And you probably go.

01:28:00:16 - 01:28:02:00
Brad
Below one, you're back with two, right?

01:28:02:01 - 01:28:02:23
Speaker 4
Right. Like I would have.

01:28:03:09 - 01:28:09:21
Brad
Played, it's where I gradient out. So you can actually surf your bandwidth and they'll be one of your lowest possible spacing, right? Oh, right, right, right.

01:28:10:18 - 01:28:14:23
Reggie
And I like that. Surf it. I'm going to use that.

01:28:14:23 - 01:28:18:01
Speaker 4
Right. So, yeah, I mean, because there'll be a point of.

01:28:18:11 - 01:28:33:11
Brad
Diminishing returns to. Right. So like you'll go, okay, my, my, you see our spacing dropping as you're increasing your bandwidth and then you'll just won't drop anymore. Right. And then actually I'll probably start to go the other way at some juncture where it's just go up. So you go to the lowest possible bandwidth with the lowest possible spacing.

01:28:33:14 - 01:28:42:08
Brad
And assuming there's s in our challenges. Right, which thanks to record deal, generally there isn't. So you can optimize your spacing using your receive beam.

01:28:42:20 - 01:28:43:06
Reggie
Wow.

01:28:43:14 - 01:28:45:00
Brad
Right So I probably did done more than this.

01:28:45:00 - 01:28:46:11
Speaker 4
But this is still good example.

01:28:46:11 - 01:28:48:09
Reggie
Do you know is this one five or 30?

01:28:48:22 - 01:28:49:14
Brad
I have no clue.

01:28:49:16 - 01:28:53:13
Reggie
No, that's not the point of it. Right. Right. Yeah. It doesn't even.

01:28:53:15 - 01:28:55:04
Speaker 4
True this, you know, it's pretty pretty.

01:28:55:04 - 01:29:11:13
Brad
Irrelevant. One 5 to 3 T Right. And I actually think that if anything, you know, there probably aren't people to argue this point. But I would say that you know is closer significantly between one five and three T because now the trade offs you see at three tier so much, they're more in play, right? Right.

01:29:11:13 - 01:29:12:11
Speaker 4
That double signal.

01:29:12:11 - 01:29:24:20
Brad
Doesn't mean as much anymore. Right. It just doesn't you know, because I have yell and I have so much more signal I don't have to think as much about signal concerns as I do. All of these are the trade offs that come into play with three T, right.

01:29:24:21 - 01:29:27:04
Speaker 4
Oh 330.

01:29:27:04 - 01:29:33:18
Brad
Still awesome, right? I mean, honestly, in Phenix where we live where three T market, right? We close to three teams around.

01:29:33:18 - 01:29:34:18
Reggie
Phenix per.

01:29:34:18 - 01:29:36:17
Brad
Capita, we actually have the most in the nation.

01:29:36:17 - 01:29:38:06
Reggie
What really I didn't know that.

01:29:38:06 - 01:29:40:02
Brad
You know so we are a three team market here in.

01:29:40:02 - 01:29:40:12
Reggie
Phenix.

01:29:41:19 - 01:29:46:17
Brad
But yeah I think the gaps been been closed between five and three D.

01:29:46:17 - 01:29:47:03
Reggie
For sure.

01:29:47:11 - 01:29:50:18
Robert
Most of that is like it's like a keeping up with the Joneses kind of a thing.

01:29:51:05 - 01:29:51:23
Reggie
Yeah. Yeah.

01:29:51:23 - 01:29:57:07
Brad
Just talking about name dropping. There's, there's, there's, there's been, yeah.

01:29:57:14 - 01:30:00:18
Speaker 4
There's been some, there's been, there's, you know it used to be where three.

01:30:00:18 - 01:30:11:17
Brad
Two was really a big strong marketable advantage Right. Where I could go to, you know referring or referring. Good. I've got a3t send to me or you know, and that was, you know.

01:30:11:21 - 01:30:12:19
Speaker 4
In middle, I sense, you know.

01:30:13:05 - 01:30:16:13
Brad
My argument is, you know, of course, you know, I sell every time. Yeah.

01:30:16:14 - 01:30:19:15
Speaker 4
But you know, like k you should be able to go.

01:30:19:15 - 01:30:26:03
Brad
To people now and be like, hey I have deal I record like deep learning re can send them.

01:30:26:03 - 01:30:26:12
Reggie
To me.

01:30:26:12 - 01:30:37:17
Brad
Because I can 10 minutes. Yeah. I don't care if you have a three tier one five you don't have deal on it. That's smoke. Yeah. I smoke is my one five Right. You know it's like you don't even need the three T anymore. I still got you.

01:30:38:12 - 01:30:50:05
Reggie
Right. It was funny because Robert keeps beginning, you know, we have a younger demographic that watches us. So for those who don't know, we're keeping up with the Joneses means it's kind of like Keeping Up with the Kardashians.

01:30:50:05 - 01:30:53:01
Speaker 4
Oh, man, I might when my wife watches the show.

01:30:53:01 - 01:30:53:20
Brad
Appreciate that.

01:30:54:18 - 01:30:56:01
Speaker 4
I'm always like, What are you watching?

01:30:56:14 - 01:31:23:11
Brad
I am okay. That's why I'm old right there. All right. So so back to the point. Like, okay, so now I've got increase my resolution. I just got a little more again and I play with more. But hey, look, it's a great example. You're 50 seconds and you're you're Chris Ross, right? But you're always know, I go to my last stop and boom, I turn on candle.

01:31:24:13 - 01:31:25:21
Speaker 4
And I've a beautiful.

01:31:25:21 - 01:31:26:09
Brad
Picture.

01:31:26:09 - 01:31:27:20
Reggie
Right? I'm going to seven.

01:31:27:20 - 01:31:28:08
Brad
Seconds.

01:31:28:14 - 01:31:32:06
Speaker 4
With increased resolution. Right? Right. Well, it's funny you say that.

01:31:32:08 - 01:31:32:13
Brad
Okay?

01:31:32:16 - 01:31:36:05
Speaker 4
Because I don't want to get too far on tangent, but so.

01:31:36:12 - 01:31:43:16
Brad
You know, I've said no input on this, but, you know, when record deals being built, there was the literal ability to do 100% noise removal.

01:31:43:16 - 01:31:45:07
Speaker 4
And so we get feedback.

01:31:45:07 - 01:31:47:03
Brad
On this and it's like it's almost like.

01:31:47:03 - 01:31:48:01
Speaker 4
It's too good to be.

01:31:48:01 - 01:31:54:12
Brad
True, you know, it's like that matrix was like the perfect euphoria and, you know.

01:31:54:12 - 01:32:00:05
Speaker 4
Mind, mind control and guess what? You know, people rejected it because it was too good. It's too like what?

01:32:00:05 - 01:32:00:18
Reggie
Believable?

01:32:00:18 - 01:32:04:07
Speaker 4
Yeah. And so there's always been that I kid you not there's there's.

01:32:04:22 - 01:32:05:12
Robert
Been for me.

01:32:06:04 - 01:32:13:19
Speaker 4
All that I'm not going to go there and well we'll talk.

01:32:13:19 - 01:32:14:04
Brad
Offline.

01:32:14:05 - 01:32:22:04
Speaker 4
Yeah but but I kid you not that that's like you know and it's even still sometimes you just.

01:32:22:04 - 01:32:27:05
Brad
When I mentioned they're used to seeing such noisy stuff right. It's like they almost can't believe it.

01:32:27:06 - 01:32:28:07
Reggie
It's like why does it look so.

01:32:28:19 - 01:32:29:07
Speaker 4
Too good to be.

01:32:29:07 - 01:32:31:00
Reggie
True? Why does this look so smooth?

01:32:31:01 - 01:32:38:10
Speaker 4
Like, really? She she said she was fine for Robert. She might be for 11 when you walk up to her, but she said she was five four.

01:32:39:18 - 01:32:42:02
Reggie
So this is not catfishing. This is legit.

01:32:42:02 - 01:32:47:01
Speaker 4
Yes, it you know, you're so used to things, it takes.

01:32:47:01 - 01:32:50:12
Brad
Your eyes a little bit to adjust. You know, it's like I it it.

01:32:50:12 - 01:32:50:18
Reggie
No.

01:32:50:20 - 01:32:52:20
Speaker 4
Yeah. You know, and so that's, I.

01:32:52:20 - 01:33:02:18
Brad
Think part of it too. But yeah, it's, you know, it's super. I mean look at the zoom up here, you know, it just across all of them, you know.

01:33:02:18 - 01:33:05:03
Speaker 4
The one that's the longest does even look as good as.

01:33:05:04 - 01:33:06:18
Brad
Having once you go to the next one here.

01:33:06:18 - 01:33:07:21
Reggie
Katie Wow.

01:33:07:22 - 01:33:09:14
Speaker 4
Right. And this tells you, like again.

01:33:09:14 - 01:33:11:03
Brad
You could have pushed the record deal on even.

01:33:11:03 - 01:33:12:20
Reggie
More. Oh, that's like times tend to.

01:33:13:04 - 01:33:14:07
Speaker 4
Wow. Yeah. Look at that.

01:33:15:13 - 01:33:17:17
Brad
It just night and day, right? Wow.

01:33:18:20 - 01:33:22:10
Speaker 4
So, you know, again, it's a tool, a tool you can.

01:33:22:10 - 01:33:27:22
Brad
Use, you know, now as a protocol technologist, as someone who's scanning as a technologist, I have this tool.

01:33:28:04 - 01:33:34:21
Reggie
They get the bone marrow to it, which holds very well. The DNA, man, it it looks really good.

01:33:35:09 - 01:33:39:19
Brad
So now you have so much more power at your hands, right? Right. Yeah, I.

01:33:39:20 - 01:33:42:00
Speaker 4
It just it's it's a game changer.

01:33:42:02 - 01:33:45:10
Brad
You know, it's easiest way to say it is. It's just going to change what you can do.

01:33:46:12 - 01:33:54:02
Reggie
Man. It's is, you know, I'm a huge techie, so, like, stuff Like this just gets me fired. Oh, I love it.

01:33:54:23 - 01:33:56:21
Speaker 4
The world's not going to go back.

01:33:56:21 - 01:33:57:12
Brad
Right? Right.

01:33:58:01 - 01:33:59:04
Speaker 4
You look at like.

01:33:59:12 - 01:34:21:12
Brad
You know, some some genius, the much higher pay grade. Me figured out that, you know, A.I. machine learning, deep learning. It was way to go, right? You know, like we had some stat that we were throwing up on a Prius and like, hey, we've got like, I think 43 approved A.I. machine learning or better applications, right in the in the medical and medical imaging space.

01:34:21:14 - 01:34:27:15
Brad
We're pretty far ahead. You know, I think on your score like 25, right. So how long.

01:34:27:15 - 01:34:29:00
Reggie
Have you all kind of been working on it?

01:34:29:18 - 01:34:34:04
Speaker 4
I saw this I want to see back in 2018 ish. I saw this. Now, it doesn't mean we weren't.

01:34:34:04 - 01:34:35:01
Brad
Working out before that.

01:34:35:01 - 01:34:37:04
Reggie
This means that's when it was ready for you to see it.

01:34:37:14 - 01:34:43:13
Speaker 4
Yeah, I probably was even supposed to see it back then. I was up in headquarters working on something totally different.

01:34:44:10 - 01:34:54:11
Brad
And I happened to go next door to one of my friends, Holly. She's scanning on a premiere and. She's like, You have to see this. I'm like, Oh, okay, whatever. You know, like, showed me cool, right?

01:34:54:12 - 01:34:55:17
Speaker 4
And so back then, it wasn't.

01:34:55:17 - 01:34:57:15
Brad
Even in line. Like, now it just shows up on your console.

01:34:58:09 - 01:34:59:19
Reggie
The blue pill or the red pill.

01:34:59:19 - 01:35:01:14
Brad
What? It's basically what it is. I mean.

01:35:01:23 - 01:35:02:18
Speaker 4
So, you know, it would.

01:35:02:18 - 01:35:05:06
Brad
Create that conventional and the deal and the deal would.

01:35:05:06 - 01:35:06:02
Robert
Take that come together.

01:35:07:20 - 01:35:09:02
Brad
Yeah, she shows me. I was like.

01:35:09:23 - 01:35:11:13
Speaker 4
How you do it? Like what? What type of filters that.

01:35:12:00 - 01:35:14:01
Brad
It's not a filter. It's not a filter.

01:35:14:12 - 01:35:18:11
Speaker 4
It's like a you know. Yeah, it's like inside.

01:35:18:11 - 01:35:24:09
Brad
Just, just mind blown, you know? And then ever since then it's been like, okay, since this comes out, dude, it's going to be awesome.

01:35:24:15 - 01:35:26:01
Speaker 4
Oh, for sure. And saying.

01:35:26:01 - 01:35:38:13
Brad
Hey, look, you know, I mean, we can deal super powerful tool, you know, if you look at the stats, right, you've got almost 20% improvement rates and 70% reduction in scan time. Pretty crazy.

01:35:38:13 - 01:35:43:00
Robert
Yeah I've sold it's yeah, it would be hard to sell anything else or anything less at this point.

01:35:43:02 - 01:35:44:09
Speaker 4
Yeah. I mean ever since it came.

01:35:44:09 - 01:35:47:21
Brad
Out I've yet to sell Assistant Joe Customer. It doesn't have it on it.

01:35:48:00 - 01:35:48:22
Speaker 4
Because I wouldn't be.

01:35:48:22 - 01:35:50:16
Brad
Doing them justice, right. Like.

01:35:50:22 - 01:35:51:21
Speaker 4
Yeah, okay, we're going to.

01:35:52:09 - 01:36:00:00
Brad
Charge you extra bucks for it. But in the grand scheme of things and you're going to M.R. bolted down for like 15, man, it's not going anywhere. It's like I'd.

01:36:00:00 - 01:36:00:12
Speaker 4
Be doing.

01:36:00:12 - 01:36:02:00
Brad
A disservice to, you know.

01:36:02:00 - 01:36:08:18
Robert
In time translates to that, right? So back to that operational. Yeah. So I think it's an easy sell. Well, even if it is more Yeah.

01:36:08:22 - 01:36:09:19
Reggie
Patient benefit.

01:36:09:19 - 01:36:13:18
Speaker 4
Everybody benefits. Yeah. I mean that's the thing right. Yeah. And this is you know we can.

01:36:13:18 - 01:36:33:21
Brad
Toggle and I'll, I'll jump to this real, you know, just to think through, you know, last, I think the last slide there and like that one I got one. What. Yeah. So you think about this in for our industry it's, it's three big groups right. You get your patient, you got your referring and you got your staff. Right.

01:36:33:21 - 01:36:44:21
Brad
Right. So we get, you know, we get these surveys that come out and it's like, hey, this is, you know, this are the big things that matter to our customers. And it's always our patient referring and staff and.

01:36:44:21 - 01:36:45:21
Speaker 4
Sometimes staffs above.

01:36:45:21 - 01:36:47:20
Brad
Referring, and sometimes phone is above staff, But.

01:36:48:09 - 01:36:49:01
Speaker 4
It's always these.

01:36:49:01 - 01:36:49:14
Brad
Three things.

01:36:49:14 - 01:36:52:21
Reggie
Right? So if you're in a good place, patients always first and.

01:36:53:05 - 01:36:56:00
Speaker 4
It always is no mountain, no matter which place you're.

01:36:56:00 - 01:37:01:10
Brad
At, even if good, bad, whatever, indifferent like anyone with half their soul.

01:37:01:17 - 01:37:03:00
Speaker 4
That's it's in a position.

01:37:03:00 - 01:37:05:08
Brad
Of leadership and imaging is going to answer with.

01:37:05:08 - 01:37:10:22
Speaker 4
Patients as they should, right? As they should. You know, So this is pretty consistent.

01:37:10:22 - 01:37:18:22
Brad
So all you going to do when you take a technology, you say how impactful is it really going to be? How industry changing is it really going to be? Is it truly innovative or is it just novel?

01:37:19:07 - 01:37:19:19
Speaker 4
Because you might.

01:37:19:19 - 01:37:22:07
Brad
Hear something on the service and I'm in, you.

01:37:22:07 - 01:37:22:22
Speaker 4
Know, I'm picking.

01:37:22:22 - 01:37:26:16
Brad
On someone too much edit out by all means, you know, like.

01:37:26:22 - 01:37:27:22
Speaker 4
Because it's g.

01:37:27:23 - 01:37:35:18
Brad
Actually introduces technology. We haven't brought it to market yet, but we introduced freedom, right? The idea of helium free magnet. All right. Yeah, Super cool.

01:37:36:05 - 01:37:38:18
Speaker 4
Sounds awesome. Like I said, you're excited, right?

01:37:38:18 - 01:37:40:04
Reggie
Oh, yeah. Helium. Such a huge.

01:37:40:04 - 01:37:44:07
Speaker 4
Cost. Right, right, right. Bye bye. And this is.

01:37:44:07 - 01:37:48:05
Brad
This is why maybe it never came to market for GE right away. Right?

01:37:49:14 - 01:37:51:00
Speaker 4
Is when you apply these.

01:37:51:00 - 01:37:59:16
Brad
Factors to it, you know, it tells you it's much more of a novel. Hey, maybe the technology's eventually going to go this way type thing.

01:38:00:00 - 01:38:00:18
Speaker 4
Because what does it do.

01:38:00:18 - 01:38:01:06
Brad
For the patient?

01:38:01:20 - 01:38:02:05
Reggie
Nothing.

01:38:02:11 - 01:38:03:03
Speaker 4
What does it do.

01:38:03:03 - 01:38:04:08
Brad
For their friend position?

01:38:04:08 - 01:38:06:00
Speaker 4
Not what does it do for the staff?

01:38:06:14 - 01:38:09:08
Reggie
No. Yeah, yeah, yeah. They're zero.

01:38:09:12 - 01:38:10:07
Speaker 4
So only.

01:38:10:08 - 01:38:11:01
Brad
To get benefit.

01:38:11:02 - 01:38:13:18
Robert
Shortage. Right. And so that's also a factor.

01:38:13:18 - 01:38:15:04
Speaker 4
Yeah, it is.

01:38:15:08 - 01:38:16:18
Reggie
So it's up in the air about timing.

01:38:17:21 - 01:38:19:17
Speaker 4
Yeah. So it's an operational math.

01:38:19:17 - 01:38:26:19
Brad
It might, might be easier to site the system. Right. Right. Yeah. We have zero buoy magnets but you know if you buy brand new magnet.

01:38:26:19 - 01:38:28:23
Speaker 4
Yeah. It's got to get filled. You know if you upgrade an.

01:38:28:23 - 01:38:33:10
Brad
Existing magnet though, it doesn't have to get filled. Right. Getting to zero war system.

01:38:34:00 - 01:38:35:08
Speaker 4
So you know it just depends.

01:38:35:08 - 01:38:36:21
Brad
Right Like but.

01:38:37:11 - 01:38:41:14
Speaker 4
Yeah well the technology probably eventually go that way. It makes sense.

01:38:41:14 - 01:38:42:00
Brad
That it will.

01:38:42:00 - 01:38:45:17
Reggie
Right. Should we be focusing our energy on that again?

01:38:45:17 - 01:38:48:07
Speaker 4
You know, is it something that's cool, right? It's cool.

01:38:48:20 - 01:38:50:16
Brad
It is. It is. Yeah.

01:38:51:14 - 01:39:02:18
Speaker 4
It is a literally cool. Yes. But but is it game changing? Is the industry changing technology right now?

01:39:02:18 - 01:39:04:05
Brad
No, no, it's not.

01:39:04:05 - 01:39:10:09
Speaker 4
Because the three things that are the most important things, it doesn't do anything for any of them.

01:39:10:19 - 01:39:11:06
Reggie
Right.

01:39:12:12 - 01:39:18:07
Speaker 4
So, you know, if you're thinking about, it's like, okay, well, now let's let's play the same rules.

01:39:18:07 - 01:39:22:15
Brad
To something like a recon deal. Okay? A huge win for the patient.

01:39:22:23 - 01:39:25:17
Speaker 4
Oh, they spend less on the table. They get better images, right?

01:39:26:05 - 01:39:32:03
Brad
Referring you've got happier patients and you're getting better images. You're probably getting better reach by the RAD, even by schedule.

01:39:32:03 - 01:39:32:18
Reggie
Faster. Yeah.

01:39:33:07 - 01:39:35:18
Speaker 4
The staff. Okay. Well, as a technologist.

01:39:36:00 - 01:39:37:10
Brad
You know, do I want to drive.

01:39:37:10 - 01:39:44:15
Speaker 4
Something that's got performance enhancing drugs? Oh, yeah, I'm on. I do make my job. Yeah. I mean, it's, you know, you could just have so much more power, you know?

01:39:44:21 - 01:39:48:18
Brad
So in the radiologist, of course, they're going to be happy with you. Better images, right? Right.

01:39:48:20 - 01:39:51:20
Speaker 4
So yeah, let's call backs. It's a bunch to win all.

01:39:51:20 - 01:39:54:06
Brad
The way round, right? Yeah. All areas that are key.

01:39:54:06 - 01:40:01:11
Speaker 4
That are always key. You Yeah. It's, it's game changing because it changes how these areas perform.

01:40:01:11 - 01:40:06:02
Brad
So it as an MRI technologies can change your everyday life first. Right.

01:40:06:12 - 01:40:07:22
Speaker 4
And that's know that's when.

01:40:07:22 - 01:40:12:01
Brad
I when I think if you're thinking through something that's one of the big things that it's like hey, how do I.

01:40:12:09 - 01:40:14:13
Reggie
Go check these box. Yeah right Like.

01:40:14:20 - 01:40:25:15
Brad
Yeah, exactly. So just other of it, right? This is kind of I'm going back to the single shot abdominal image that's up there. So you know now.

01:40:25:22 - 01:40:27:00
Reggie
Yeah.

01:40:27:00 - 01:40:28:16
Speaker 4
And I think this is key, right? This is three.

01:40:28:16 - 01:40:29:21
Brad
Millimeter slice at one five.

01:40:31:12 - 01:40:33:18
Speaker 4
And so this is just thinking about, hey, now we have these cool.

01:40:33:18 - 01:40:43:06
Brad
Things like air quotes, high chunks that we talked about. You know, we have acceleration technology that that works in that that source data space. Right. So we could take advantage of these things.

01:40:43:09 - 01:40:49:00
Reggie
But I don't think of conventional I think it's been echo, but things have kind of progressed and now this is.

01:40:49:00 - 01:40:50:21
Speaker 4
Recon, right? So we're talking about conventional.

01:40:50:21 - 01:40:54:17
Brad
Recon versus an air recon deal image, right?

01:40:55:09 - 01:41:00:11
Speaker 4
Oh, yeah. So we're looking and we're like, Holy cow, now I can go to frickin.

01:41:00:15 - 01:41:01:03
Brad
Acceleration.

01:41:01:03 - 01:41:01:19
Speaker 4
Vector four.

01:41:02:13 - 01:41:03:20
Brad
And make a pretty image.

01:41:04:01 - 01:41:05:06
Reggie
Oh, yeah, nail it.

01:41:05:09 - 01:41:08:03
Speaker 4
And know like they're things like, you think about.

01:41:08:03 - 01:41:10:06
Brad
Like, implied things. Sorry. It's like.

01:41:10:12 - 01:41:16:05
Speaker 4
Okay, it's a prettier image, but there's the air. Cool, too. Yeah. So that's how we we're getting such.

01:41:16:05 - 01:41:18:06
Brad
A high acceleration factor, right? You can jump to four.

01:41:18:12 - 01:41:21:06
Speaker 4
In a 2D image for in a 2D image. Oh wow.

01:41:21:10 - 01:41:23:04
Brad
Because you have a lot of elements here. Field of.

01:41:23:04 - 01:41:24:10
Reggie
View. Right. Right.

01:41:25:03 - 01:41:33:04
Brad
And it's Yeah. Because normally in a 2D image you don't see so creation factors around four and Romeo three is probably not the cap on a 2D but because you have so many elements right.

01:41:33:07 - 01:41:36:07
Speaker 4
Yeah you can hit the gas. Right. That's What's so cool about.

01:41:36:07 - 01:41:40:14
Brad
It is now with three condyle you legitimately can take advantage of this.

01:41:40:14 - 01:41:42:18
Robert
Technology. You get like shorter breathless, right?

01:41:42:18 - 01:41:43:12
Reggie
Yeah. So it's.

01:41:43:12 - 01:41:45:19
Brad
Blurry. Better for the patient, better image quality.

01:41:47:08 - 01:41:48:09
Speaker 4
But the thing along with.

01:41:48:09 - 01:42:04:05
Brad
Shorter breath holds in that again, you know, sort of implied benefit that we don't always think of right away. It's like literally it's a shorter breathlessness trying to be less motion on the image, right, Because the patient's going to be more comply with the breath. Maybe you don't have to break it up into as may breath holds. Maybe it's easier for them to get through the whole study.

01:42:04:05 - 01:42:06:02
Speaker 4
There's so many like levels.

01:42:06:02 - 01:42:25:21
Brad
Of just sort of benefits that, you know, as you sort of work through it, this like, wow, this is this is why it's so much easier to do what I need to do. It's because there's so many things that are streaming off of the one base level benefit of I have so much more ability to drive the scanner, how I want to drive the scanner, all of that.

01:42:25:22 - 01:42:30:00
Reggie
This is just incredible with the eyes and the abdomen, too, right?

01:42:30:00 - 01:42:31:02
Speaker 4
Yeah. So we'll help.

01:42:31:02 - 01:42:35:08
Brad
We'll help those for sure. It is compatible, the fusion. So yeah, you can.

01:42:35:14 - 01:42:42:03
Speaker 4
You can, you know, no more 16 next, Right? Good news. Exactly. Yeah. You know, six next focus to the prostate.

01:42:42:04 - 01:42:43:01
Brad
You know.

01:42:43:01 - 01:42:43:09
Reggie
Right.

01:42:44:02 - 01:42:46:12
Speaker 4
So that's, you know, and speaking of.

01:42:46:12 - 01:42:53:11
Brad
Prostate, we'll flip to the next one. And this is, I think, pretty darn cool, too, right? Because this is a game changer.

01:42:53:11 - 01:42:54:15
Speaker 4
You know, if we think about.

01:42:54:15 - 01:43:03:04
Brad
Classically how things have been done, you know, everyone force prostate three and then, you know, they they did evil things like talk about indirect coil.

01:43:03:04 - 01:43:11:11
Speaker 4
Oh, yeah. As a technologist, that was always like my, my, my, my cue to piece out like, yeah, oh, yeah, this is my break time, right, guys?

01:43:12:06 - 01:43:12:22
Reggie
It, it would.

01:43:13:01 - 01:43:13:20
Robert
You know, you're that guy.

01:43:14:06 - 01:43:15:04
Speaker 4
I was I was that guy.

01:43:15:07 - 01:43:18:09
Reggie
So hard conversation to have with a patient who was not expecting that.

01:43:18:20 - 01:43:20:01
Speaker 4
And I was the same guy, by the.

01:43:20:01 - 01:43:21:15
Brad
Way, that signed up for Breast and Cardiac.

01:43:21:15 - 01:43:38:18
Speaker 4
Day knowing. That as a male, I was just going to park my butt at the scanner, not have to do anything else. Just. Oh, darn right, man. That's my eyes. Then, of course. Yeah, yeah. Boom. Because I just want to scan.

01:43:38:18 - 01:43:47:09
Robert
Well, just based on where we're at. And obviously, I think this is kind of just industry wide. The harp on the importance of high resolution imaging of the prostate. Right. Exactly.

01:43:47:09 - 01:43:51:22
Speaker 4
And so I think the.

01:43:51:23 - 01:43:59:07
Brad
Title like, kind of like sums it up like you pirates compliant on a15 non-interactive well in 15 minutes or less.

01:43:59:07 - 01:44:06:21
Speaker 4
Well that's you know he's deal with the lava so it is all.

01:44:06:21 - 01:44:07:16
Reggie
With the new.

01:44:07:16 - 01:44:09:04
Brad
3D that's right.

01:44:09:04 - 01:44:15:07
Speaker 4
Yes. So I don't think this example actually is the even this is just standard.

01:44:15:14 - 01:44:21:00
Robert
So what I'm thinking about is like not every place I've worked, but currently we give glucagon.

01:44:21:20 - 01:44:22:08
Brad
Known, which.

01:44:22:08 - 01:44:24:06
Robert
Has a short optimal window for that.

01:44:24:07 - 01:44:25:17
Brad
Right now I don't even need it.

01:44:26:01 - 01:44:27:21
Speaker 4
I mean, let's be real. You can do propeller now.

01:44:27:23 - 01:44:28:22
Reggie
So shortage for that.

01:44:29:02 - 01:44:30:19
Robert
Right here, right? Oh yeah.

01:44:30:19 - 01:44:34:06
Speaker 4
I don't need it anymore. See? Avoid looking anyone all together.

01:44:34:06 - 01:44:36:15
Reggie
You heard it here. First lady presentations of that.

01:44:37:00 - 01:44:38:08
Speaker 4
No more. Well, and think.

01:44:38:08 - 01:44:41:07
Brad
About this too, like, okay, so we can actually do this at one five, right?

01:44:41:20 - 01:44:45:02
Speaker 4
Oh, yeah. So what's a big problem when you get these older men?

01:44:45:02 - 01:44:47:03
Brad
It's routine and I'm sure I'll be one of them.

01:44:48:08 - 01:44:50:12
Speaker 4
What problem do you run into here?

01:44:50:16 - 01:44:50:22
Brad
Hip.

01:44:51:04 - 01:45:01:08
Speaker 4
Yes. Metal hip. Right. Yet they've had to chase. So guess what? Now I can now I can imagine at one five, the Fusion is, you know, among the money.

01:45:01:08 - 01:45:01:20
Brad
Shots here.

01:45:01:20 - 01:45:02:12
Speaker 4
Right? Oh, yeah.

01:45:02:12 - 01:45:03:10
Reggie
You got to have a good diffuse.

01:45:03:19 - 01:45:05:21
Speaker 4
And I can get a much better fusion. I might need.

01:45:06:00 - 01:45:12:07
Brad
You know, you might even run distortion on your tattoos on a three team. But if I can do Pirates compliant with great image quality at one.

01:45:12:07 - 01:45:14:10
Speaker 4
Five now, don't even have to worry about my hips.

01:45:15:00 - 01:45:34:12
Robert
Well, speaking of it and stuff, like what if there is these implants like spinal cord stimulator is where you're you're you're limited on scan time and SAR values and it kind of opens up the window of opportunity for a lot of patients who otherwise could have had one right. Yeah. So yeah there's.

01:45:35:12 - 01:45:39:01
Reggie
Some that Mars protocol isn't 30 minutes for 5 seconds.

01:45:39:02 - 01:45:40:23
Speaker 4
You probably don't even have a mars.

01:45:40:23 - 01:45:42:05
Brad
Protocol anymore is the thing.

01:45:42:05 - 01:45:44:06
Speaker 4
Because you should be.

01:45:44:09 - 01:45:50:11
Brad
Cranking your bandwidth off. Yeah. Yeah. You should be cranking a resolution. You should cranking out every.

01:45:50:11 - 01:45:51:22
Reggie
Protocols of Mars protocol. Yeah, you're.

01:45:51:22 - 01:45:54:15
Speaker 4
Easy. You can go up to. Right? If you think about it.

01:45:54:21 - 01:45:57:13
Brad
Because I. I should be able to be more aggressive.

01:45:57:14 - 01:45:58:09
Speaker 4
All these things I'm packing.

01:45:58:09 - 01:45:59:21
Brad
Back inside, I should be allowed a few more it.

01:46:00:00 - 01:46:00:23
Reggie
Right? Yeah.

01:46:00:23 - 01:46:02:15
Brad
So do you really need a.

01:46:02:15 - 01:46:04:15
Robert
Mars for a lot of air in the sigmoid bro.

01:46:06:13 - 01:46:11:07
Speaker 4
Or not. Yeah I again I and you I.

01:46:11:17 - 01:46:12:23
Robert
Can you do anything about that.

01:46:14:10 - 01:46:16:03
Reggie
It is air deep. Yeah.

01:46:16:04 - 01:46:20:05
Speaker 4
Wow. You know there is something to be done.

01:46:20:05 - 01:46:21:14
Brad
About it, but not anything I'm going to.

01:46:21:14 - 01:46:28:01
Speaker 4
Do. Oh, man. But yeah, so, you know, it's. It's a.

01:46:28:01 - 01:46:29:14
Brad
Game changer. I mean, it's.

01:46:30:02 - 01:46:30:12
Speaker 4
There's.

01:46:30:12 - 01:46:34:00
Brad
You know, I could throw out probably about 20 more these. I don't want to just go.

01:46:34:00 - 01:46:36:00
Speaker 4
Overkill on type of stuff, but it.

01:46:36:01 - 01:46:41:15
Brad
Changes how you can approach so many things in imaging. And you know, I think you know.

01:46:41:15 - 01:46:45:14
Reggie
So many problems. Yeah a solution for almost everything.

01:46:45:15 - 01:46:46:08
Speaker 4
Well, if you want to think.

01:46:46:08 - 01:46:52:17
Brad
About sorry and you know hopefully this doesn't upsetting one, three three right yet four times as much as our stars a real issue 3D.

01:46:53:01 - 01:46:54:12
Speaker 4
And one of the best things.

01:46:54:12 - 01:47:05:00
Brad
About our SAR modeling algorithm plus recon deal is that when you think about something that you know, hey, what's what is your what's per kilogram? And it's a six month average, right?

01:47:05:01 - 01:47:05:22
Reggie
All right. If I can.

01:47:05:22 - 01:47:14:12
Speaker 4
Read my whole protocol in 5 minutes. Oh, yeah. Do I, do I have to worry about as long as I don't as long as how good my burst average my ten second average.

01:47:14:12 - 01:47:16:23
Brad
Over whatever the limit is. And if I could.

01:47:16:23 - 01:47:19:09
Speaker 4
Do my whole protocol in under 6 minutes.

01:47:20:12 - 01:47:20:22
Reggie
And.

01:47:21:05 - 01:47:32:05
Speaker 4
Then SAR becomes a non-issue so I can cruise through on three T where previously you might have had to be more cognitive SA for now, I can just hit the gas.

01:47:32:05 - 01:47:33:13
Brad
Man and like just.

01:47:34:07 - 01:47:34:23
Speaker 4
Boom.

01:47:35:14 - 01:47:44:19
Robert
But I think like, I think there was a trend where the industry was headed towards high field and it seems like it's kind of gotten some.

01:47:44:23 - 01:47:45:17
Reggie
Like the past like.

01:47:45:18 - 01:47:46:22
Speaker 4
Oh yeah, do we.

01:47:46:22 - 01:47:50:00
Reggie
Need to really go high field because brought so many complications.

01:47:50:00 - 01:47:51:10
Speaker 4
Right? Yeah, Yeah. Oh yeah, for sure.

01:47:51:10 - 01:47:57:07
Reggie
And now with all this stuff, everyone's kind of rethinking it. Like maybe lower field might be the next move.

01:47:57:07 - 01:47:58:22
Speaker 4
We should be trying again. I go back to one.

01:47:58:22 - 01:48:02:00
Brad
Five being the sweet spot right? You know, am I out there?

01:48:03:05 - 01:48:05:13
Speaker 4
Out there marked a three year right after.

01:48:05:13 - 01:48:11:18
Robert
Canalys said that he thought that that was going to be the direction of the industry, that it was going to be. Everybody thought it was more high field, but he was thinking it was more low fi.

01:48:11:19 - 01:48:15:20
Reggie
Yeah, he called it well, and just because the safety aspect around it all, like.

01:48:16:14 - 01:48:17:09
Speaker 4
You know, one side.

01:48:17:10 - 01:48:18:12
Robert
More signal, more noise.

01:48:18:18 - 01:48:19:11
Speaker 4
Is just like a.

01:48:19:12 - 01:48:21:05
Brad
Real balance Right, right. You know.

01:48:21:14 - 01:48:23:07
Speaker 4
And now you have so much power. Three can deal.

01:48:23:15 - 01:48:25:16
Brad
It's like so, you know, it's.

01:48:26:06 - 01:48:31:04
Speaker 4
You know, there's going to be people that get three. There's going to be great uses for three. TS right? You know, that market's not going to go.

01:48:31:04 - 01:48:37:05
Brad
Away and it's going to take a while for the market to catch up and realize that the gap is closed.

01:48:37:18 - 01:48:40:02
Speaker 4
Not maybe not completely closed, you know, but it's lot.

01:48:40:02 - 01:48:41:19
Brad
Closer between one five and 30.

01:48:41:19 - 01:48:43:05
Speaker 4
It's you know, it takes.

01:48:43:10 - 01:48:45:18
Brad
Years for people to sort of.

01:48:46:10 - 01:48:48:20
Speaker 4
Catch up to that. Right. Especially if you're.

01:48:48:20 - 01:49:02:16
Brad
Not really heavy in them r space. Right. You know, as a referring physician, you probably about 20 other things, you know, on your on your docket. And maybe, you know, a lot of times it's the sort of the nurses in front desk that make a lot of decisions about, you know, what's patient.

01:49:02:18 - 01:49:03:23
Speaker 4
To go and patient knowledge out. Right.

01:49:03:23 - 01:49:09:12
Brad
Patients get a lot more choice you get a form there's like six different places you can go to get your imaging done at. Right. Right.

01:49:10:14 - 01:49:11:10
Speaker 4
Yeah. So I think it'll take.

01:49:11:10 - 01:49:20:21
Brad
A while for that gap to close for people understand that, you know, actually the more important thing is, you know, do you have deep learning recon? Probably so than do I have a15 or three Tesla magnet?

01:49:21:07 - 01:49:21:20
Speaker 4
I think once you.

01:49:21:20 - 01:49:34:06
Brad
Start going under one five, you might run to some, you know, some issues, right? Graded performance to how to get a good diffusion and, you know, things like that. But you know, once you one five or better I think you're you're pretty rock solid on those things. You know I.

01:49:34:06 - 01:49:42:00
Robert
Was worried about that with like say an open field and how it could be used in that space.

01:49:42:05 - 01:49:42:23
Speaker 4
So I think.

01:49:42:23 - 01:50:03:20
Brad
The main problem I worked in the open as a technologist and you know, there's good gets bad spot it. But I think the main problem in general is just that there's not a lot of vertical B0 research done right. So, you know, almost all the work in Mars G be zero. So there's no one really out there actively, no major player in them.

01:50:03:20 - 01:50:08:10
Brad
R space out there actively developing the verticals, aero technology.

01:50:08:21 - 01:50:15:16
Speaker 4
So because of that, yeah, I think, I think it's yeah, you know, I think that's.

01:50:15:16 - 01:50:19:14
Brad
The thing is it's you know, it's a, it's a market, you know it's.

01:50:19:14 - 01:50:21:00
Reggie
Very niche of a niche.

01:50:21:00 - 01:50:22:15
Speaker 4
Yeah. In you know, on top of.

01:50:22:15 - 01:50:36:04
Brad
That you know you look at there's only a few big players really in the market right. And so you know if you're a startup or a little guy, like the idea that you're going to come in and oh, I got a vertical field and I got all kinds of money to do the research and R&D behind it, like, let's get real.

01:50:36:04 - 01:50:37:20
Brad
You know, it's probably not going to happen.

01:50:38:02 - 01:50:39:10
Speaker 4
You know, would it be something that cool?

01:50:39:10 - 01:50:46:18
Brad
You know, you know, it'd be something that excites me. But then you got to put your feet down on the ground and say, okay, well, let's get real. We're not playing in that space.

01:50:46:18 - 01:50:52:06
Reggie
Look at the buy in. It's still going to be super high. So you're you're your risk level was kind of.

01:50:52:06 - 01:50:53:04
Speaker 4
Yeah. I mean just think all.

01:50:53:04 - 01:50:54:14
Brad
Development's got to go into it you know.

01:50:54:23 - 01:50:55:04
Speaker 4
In.

01:50:55:04 - 01:50:59:06
Brad
A war zone as simple as I developed an MRI, I get off coils, I get a pulse sequences, they could have software.

01:50:59:06 - 01:51:01:14
Speaker 4
I mean, there's so many levels to that.

01:51:01:14 - 01:51:10:05
Brad
And that's, you know, that's why, you know, fortunately for me, you know, I work for one of the big two. And, you know, we have all that. Right? Right. And so if you're you're.

01:51:10:05 - 01:51:10:18
Speaker 4
An astute.

01:51:10:18 - 01:51:24:12
Brad
Connoisseur, you're probably going to want to go with someone that has all that backing. Right. You know, we can you know, the R&D is there. You know, the service is there. You know, the longevity of the products there. Those things are at.

01:51:24:17 - 01:51:50:18
Reggie
I don't know if you can speak to that, but I know one of the biggest questions I get from students is, of course, the whole licensing thing behind sequences, right? The different things, almost the same, you know, things might be a minor difference in app or sequence, but is there a reason why is just so it's so important to separate the Fiesta's from the rest of those types of sequences that are out there that are similar to a Fiesta?

01:51:51:02 - 01:51:55:00
Reggie
Like, is there a reason why they do that or why there's no generic name for some of the.

01:51:55:06 - 01:51:56:23
Brad
Oh, okay, I gotcha. I got you.

01:51:57:00 - 01:51:58:12
Speaker 4
Yeah. Yeah. You know, I think.

01:51:59:13 - 01:52:00:17
Brad
You know, it's.

01:52:02:00 - 01:52:02:09
Speaker 4
I don't know.

01:52:02:09 - 01:52:12:07
Brad
If there's a great reason behind it. I think some of it is proprietary, right. So if I find license a product that I've license that product right now, I want to go out and market it with whatever name.

01:52:12:17 - 01:52:16:08
Speaker 4
But I think in general that.

01:52:17:06 - 01:52:20:11
Brad
You know, like this is a great example we got, you know.

01:52:20:16 - 01:52:21:01
Speaker 4
Are you talking.

01:52:21:01 - 01:52:23:18
Brad
Between vendors? Are you talking with Angie? I guess so, yeah.

01:52:23:18 - 01:52:24:11
Speaker 4
Fiesta.

01:52:24:11 - 01:52:25:18
Brad
You got a balance.

01:52:26:03 - 01:52:26:20
Speaker 4
SFP.

01:52:26:21 - 01:52:27:03
Brad
Right?

01:52:27:03 - 01:52:27:13
Reggie
Yeah.

01:52:27:15 - 01:52:31:02
Brad
You got true fee, You know, I don't know, maybe some of the other.

01:52:31:02 - 01:52:33:07
Speaker 4
Names, they're all, you know, they're all roughly.

01:52:33:07 - 01:52:35:13
Brad
The same thing. Yeah.

01:52:36:00 - 01:52:38:21
Speaker 4
So, you know, I don't know that there's any.

01:52:39:04 - 01:52:41:00
Brad
Specific reason else than.

01:52:41:05 - 01:52:47:01
Reggie
If you're not going to sue someone for using a fiesta on a seems like naming a sequence. Yes, there.

01:52:47:02 - 01:52:48:23
Speaker 4
Are. You know, I question.

01:52:48:23 - 01:52:52:03
Brad
Whether, you know, there's copyright or some crap like that, Right?

01:52:52:05 - 01:52:54:22
Speaker 4
Who knows? Right, right, right. Yeah. I think it's like a.

01:52:54:22 - 01:53:04:03
Brad
Marketing like copyright type thing. I don't know for a fact. I mean, it's not something like I just know there's a lot of different vendor terminology and sometimes things are actually legitimately done differently, right?

01:53:04:03 - 01:53:05:11
Speaker 4
Like, you think.

01:53:05:11 - 01:53:06:16
Reggie
It's the same.

01:53:06:20 - 01:53:07:12
Brad
But, you.

01:53:07:13 - 01:53:09:13
Reggie
Know, duty cycle or something in the background, it's just like.

01:53:09:13 - 01:53:11:03
Speaker 4
Yeah, like, look, you get from you from.

01:53:11:03 - 01:53:16:02
Brad
A to Z or from get from A to Z, maybe someone wouldn't go through all the alphabet letters and other ones do, right, that type of thing.

01:53:16:02 - 01:53:18:14
Speaker 4
So I were better.

01:53:18:14 - 01:53:22:18
Reggie
At handling banning artifacts than others. Sure. Things like that, Yeah.

01:53:23:01 - 01:53:24:20
Speaker 4
Yeah. So I don't know, like it just.

01:53:24:20 - 01:53:37:08
Brad
Depends, you know, I can tell you like, you know, like, I don't know that there's a good reason behind it, but it's definitely where, you know, vendors have different terms for things, you know, And it's I don't see that changing any time in the near future.

01:53:37:12 - 01:53:38:06
Reggie
Anything coming in.

01:53:38:06 - 01:53:40:21
Robert
So it's still a lot. I mean, it's very confusing for vet.

01:53:41:07 - 01:53:58:14
Reggie
Where it's just for the ads like because how we do it in our facility, they will we have multiple types of vendors, right. And they will scoop something and they will say in ad a fiesta. So when it gets to us, if if, if the technologist doesn't know what's equivalent to a fiesta and have it on a Siemens.

01:53:58:14 - 01:54:18:07
Reggie
Yeah. You know, it's like one of those issues where, oh, this is just what they need and they're like, Well, why do we do this and that? So instead of using the actual Siemens, let's say for the IEC, they it's the case we do a, a space space where they want to start vessels. Right. So, so they're like, well, when I look it up it says it's the case that should be the same has to be.

01:54:18:07 - 01:54:22:07
Reggie
Yes. But actually we're using you know let's just creates this whole.

01:54:22:07 - 01:54:24:18
Speaker 4
Oh yeah, yeah. There's there's definitely going be that and I think.

01:54:25:04 - 01:54:34:18
Brad
You know fortunate unfortunate there's there's advantages to vendors for for doing that right and maybe that's why it never changes maybe there's something in the copyright behind it too. I don't know.

01:54:35:04 - 01:54:41:15
Reggie
But you know if you access technology and just you know, have a have a walk out until they all come together. Yeah.

01:54:41:19 - 01:54:43:15
Brad
I mean, I don't see that happening soon.

01:54:44:06 - 01:54:45:17
Reggie
Everybody's like, no, I need to get paid next week.

01:54:47:11 - 01:54:50:03
Speaker 4
I mean, you know, it's it would be free.

01:54:50:03 - 01:54:51:02
Robert
We all get together in a.

01:54:53:06 - 01:54:55:09
Speaker 4
Sure again this is nice to have versus.

01:54:55:09 - 01:54:56:03
Brad
Need to have right.

01:54:56:03 - 01:54:56:23
Reggie
Right right.

01:54:58:00 - 01:55:04:00
Robert
But it's the tech that could have been a tech for 20 years. Maybe just at one facility though. And all they know is one vendor.

01:55:04:09 - 01:55:04:16
Reggie
Sure.

01:55:04:19 - 01:55:07:12
Robert
And so it's. But then lack of experience?

01:55:07:14 - 01:55:08:06
Brad
No, not at all.

01:55:08:19 - 01:55:10:19
Speaker 4
But, you know, maybe you guys are more marketable because.

01:55:10:19 - 01:55:12:18
Brad
On your resume, I'm sure it says more than one vendor.

01:55:12:19 - 01:55:14:15
Reggie
Right. So exactly cool.

01:55:15:12 - 01:55:15:22
Speaker 4
For the new.

01:55:15:22 - 01:55:16:21
Reggie
Government. You know.

01:55:17:03 - 01:55:19:04
Speaker 4
There's there's almost always, you know.

01:55:19:15 - 01:55:21:09
Brad
Right program. Right.

01:55:21:10 - 01:55:38:12
Reggie
Well, I feel like the registry can't even ask certain questions because of that. Hmm. Well, just the way like they can't ask vendor specific questions just because of how diverse it is or how they're sequenced types. Like they have to say, you know, the very generic name, instead of saying what people are going to be more familiar with.

01:55:38:21 - 01:55:42:10
Reggie
And it just complicates things that's also just one question I want to know, actually, if you had.

01:55:42:11 - 01:55:44:11
Speaker 4
Yeah, no, I you know, I guess I think.

01:55:44:11 - 01:55:45:20
Brad
My answer is probably not that great on it.

01:55:45:22 - 01:55:48:00
Speaker 4
But know, there's it's probably not some.

01:55:48:00 - 01:55:51:06
Brad
Of the changes either. So yeah.

01:55:51:06 - 01:55:53:08
Reggie
Because there's money in developing sequences.

01:55:54:01 - 01:55:54:23
Speaker 4
Oh yeah. Right. I mean.

01:55:55:07 - 01:55:58:14
Brad
You know, and I'm sure I'm not giving away anything that's like some.

01:55:58:14 - 01:56:00:02
Speaker 4
Some huge sequence, but.

01:56:00:03 - 01:56:00:12
Reggie
Right.

01:56:00:22 - 01:56:13:04
Brad
You know, and this is not applicable just m r this is across the spectrum of technologies out there. Software, it costs you almost nothing, but you sell it for a lot, right?

01:56:13:08 - 01:56:14:18
Speaker 4
I mean, think about things like.

01:56:15:01 - 01:56:20:08
Brad
You know, y y is, you know, other big software companies, why are they so profitable? Well.

01:56:21:09 - 01:56:24:05
Speaker 4
You don't have to make anything physical, right? You pay some.

01:56:24:05 - 01:56:26:06
Brad
Scientists. The couple, you know.

01:56:26:14 - 01:56:27:16
Speaker 4
Even if you're paying them several.

01:56:27:16 - 01:56:33:12
Brad
Hundred thousand dollars a year to develop this stuff, you know, where it's pennies on the dollar when you go to sell it.

01:56:33:12 - 01:56:34:12
Reggie
Right, Right about that.

01:56:34:19 - 01:56:44:08
Brad
So, yeah, of course, there's there's money in software development. Software development is where the money is. You know, if I get to replace your grading quorum and you're grading will cost some money.

01:56:44:08 - 01:56:46:15
Speaker 4
Right, right, right. Like that's not cheap.

01:56:47:10 - 01:56:48:17
Brad
So yeah, there's.

01:56:48:17 - 01:56:50:00
Robert
More downtime probably, Right?

01:56:50:00 - 01:56:50:14
Brad
Of course it is.

01:56:51:07 - 01:56:53:04
Speaker 4
And getting Gadhafi there to do it.

01:56:53:17 - 01:56:53:20
Brad
Yeah.

01:56:54:01 - 01:56:54:21
Speaker 4
I mean, like.

01:56:55:16 - 01:57:10:16
Brad
Anything hardware related is is legitimate money for all parties involved. Anything software related to an OEM that's selling that software. You know, again, even if it's just like buying word on your computer or something like that, you know, I think.

01:57:10:20 - 01:57:11:20
Speaker 4
Think how many times.

01:57:12:03 - 01:57:13:08
Brad
That that company has.

01:57:13:08 - 01:57:20:23
Speaker 4
Sold that over and over and over and over again because they got the license for it. Right. And that's just money in the bank, man.

01:57:21:03 - 01:57:25:10
Reggie
To work on developing something else, like maybe a deal or another game. Right.

01:57:25:22 - 01:57:26:22
Speaker 4
You know, And I thought one.

01:57:26:22 - 01:57:29:07
Brad
Of the topics we might spin into. Yeah.

01:57:29:16 - 01:57:30:17
Reggie
Is we like spinning.

01:57:30:20 - 01:57:34:04
Brad
Well, you know where I'm going with that. Oh, very much so. Pun intended.

01:57:35:03 - 01:57:39:12
Speaker 4
Yeah, but it so recently.

01:57:39:13 - 01:57:49:07
Brad
G health care became its own company. Oh, right. So that was January 4th. Oh, nice. Yeah. So we spun off from we heard about. Yes. A whole. Yeah.

01:57:49:09 - 01:57:50:11
Reggie
Oh yeah.

01:57:50:11 - 01:58:03:07
Brad
So it's, you know, I think that should yield more money invested in R&D and things like that because now we're we're much more focused on just health care. Right. We're not we're not paying our our points to Caesar, you know, because.

01:58:03:14 - 01:58:07:09
Speaker 4
You know. Yeah. You know, when it's when it's a big company like that, there's always part of it.

01:58:07:09 - 01:58:09:07
Brad
They get siphoned off to go to the big company.

01:58:09:10 - 01:58:11:18
Robert
For I mean, no more discounts on appliances.

01:58:12:00 - 01:58:14:21
Speaker 4
You know, I'm told I'm starting to get those. So I hope that that stays there.

01:58:14:21 - 01:58:15:05
Reggie
Told you.

01:58:15:05 - 01:58:16:10
Brad
Find out. Yeah, it's probably.

01:58:17:20 - 01:58:20:17
Speaker 4
Yeah, yeah. So but yeah I mean that that's a super.

01:58:20:17 - 01:58:22:05
Brad
Cool thing right. I don't know what, what.

01:58:22:05 - 01:58:23:18
Speaker 4
All that's going to translate into because.

01:58:23:21 - 01:58:31:09
Brad
It's fresh and new, but I'm excited that hopefully that that is much more focus on you know Yeah. Budget R&D and.

01:58:31:11 - 01:58:34:10
Speaker 4
Yeah yeah you know because you know previously.

01:58:34:15 - 01:58:37:06
Brad
So much else to compete with now we're just health care focus.

01:58:37:12 - 01:58:38:02
Speaker 4
I that.

01:58:38:02 - 01:58:40:04
Brad
Should be a really positive change that's.

01:58:40:04 - 01:58:44:00
Speaker 4
Awesome for us yeah thank you Yeah I'm.

01:58:44:00 - 01:58:44:22
Brad
Excited And it's like a.

01:58:44:22 - 01:58:46:01
Reggie
New birthday almost, right?

01:58:46:06 - 01:58:47:00
Speaker 4
Yeah. I mean, there was.

01:58:47:00 - 01:58:52:21
Brad
A big hoopla I mean, I couldn't even read all the stuff that was getting said to me about. It's like, you know, among my other 200 emails.

01:58:53:11 - 01:58:55:20
Speaker 4
It's all customer focus. This is about the spin offs.

01:58:56:15 - 01:58:57:16
Brad
You know, it's like.

01:58:57:16 - 01:58:58:08
Speaker 4
Let me let me go.

01:58:58:08 - 01:59:15:16
Brad
Focus on the stuff that I actually got to get to first. But no, it's super exciting. And like I said, I really think it's going to mean good things down the road. Just as far as like, you know, avenues we pursue that are going to be just health care focus, you know, And I think more in our, you know, coming back to us.

01:59:15:16 - 01:59:33:12
Brad
Right. So, you know, for and things like that, it's all going to be kept in-house, right? So, yeah, very exciting. Hey, you know, it was good like, you know, they told us, like, you know, we raised you it by I remember I got an articles like they they recommend buying our GHC, man. Oh, right. So buy our stock.

01:59:33:12 - 01:59:34:18
Brad
That's what they said. Yeah.

01:59:35:06 - 01:59:39:02
Reggie
So smart. It is a great time to get in now. It just happened with the fourth.

01:59:39:02 - 01:59:40:11
Brad
Yeah, January 4th was spent.

01:59:40:15 - 01:59:41:00
Speaker 4
You.

01:59:41:06 - 01:59:42:01
Brad
So. Yeah.

01:59:43:01 - 01:59:43:08
Speaker 4
Yeah.

01:59:44:01 - 01:59:46:05
Reggie
Yeah. It's.

01:59:46:05 - 01:59:47:13
Speaker 4
Yeah, it's pretty cool, right?

01:59:47:20 - 01:59:51:00
Reggie
If you use on three pocket and I wouldn't say yeah.

01:59:51:05 - 01:59:56:07
Brad
There's no discount. Sorry guys I don't even get discount.

01:59:56:07 - 02:00:03:03
Robert
So this is a subject. It's obviously fascinating. I feel like we could go on for hours. Is there anything that you think is important that we haven't covered yet.

02:00:03:15 - 02:00:04:13
Speaker 4
No, I think, you know, we.

02:00:04:13 - 02:00:13:04
Brad
Can deal wise. You. Yeah. I was going to talk about just like machine learning interpolation. I think that's the super interesting thing. If you guys want me to hit on that.

02:00:13:04 - 02:00:15:11
Reggie
Versus traditional interpolation, right.

02:00:15:12 - 02:00:17:10
Speaker 4
Yeah. So, you know, if you go back to.

02:00:17:16 - 02:00:41:11
Brad
I think a site for Katie where we were talking about, hey, you know, here's your raw data, right? And you've got all this, you know, I've clipped the corners, but you know, I mean, most people, almost every vendor has some type of interpolation. You know, at zero fell, right? So, you know, in the process of conventional reconstruction, we've we've always kind of for the blank spots filled in Yeah.

02:00:41:13 - 02:00:58:01
Brad
Hey we'll make the matrix as big as we need to try and get rid of some of these skittering truncation artifacts and just show more resolution voice filled in zeros. Right. And that's probably wrong. It's a reality is probably wrong. So you slide seven there, Katie. So, you know, if I ask you guys to.

02:00:58:01 - 02:01:00:23
Reggie
Read this, let's see that perfect example. Yeah, this is great.

02:01:00:23 - 02:01:06:03
Speaker 4
So, so this is alphabet, right? So I asked I asked Robert when I got here, I said, Hey, what do you think.

02:01:06:03 - 02:01:07:12
Brad
The most common letter in the alphabet is?

02:01:07:12 - 02:01:10:01
Speaker 4
And he said, E! So I felt him to me.

02:01:10:06 - 02:01:10:19
Reggie
Oh.

02:01:10:23 - 02:01:13:09
Speaker 4
Yeah. So you're going to make an effort to.

02:01:13:09 - 02:01:13:19
Brad
Read and it.

02:01:13:19 - 02:01:15:17
Reggie
Sounds like one of Robert's freestyles.

02:01:16:19 - 02:01:21:22
Speaker 4
Right? And so this is, this is like if you think about like zero fell, right? We have all this extra.

02:01:21:22 - 02:01:23:16
Brad
Space for for us.

02:01:23:21 - 02:01:24:07
Reggie
Right?

02:01:24:07 - 02:01:27:07
Speaker 4
Yeah. We're going to guess you know, that's what we've classically done.

02:01:27:07 - 02:01:28:06
Brad
For an interpolation.

02:01:28:12 - 02:01:28:23
Reggie
For sure.

02:01:29:11 - 02:01:30:06
Brad
Like I said, it's probably been.

02:01:30:07 - 02:01:33:07
Reggie
Wrong like that. So. Yes. Right. An estimate. Yeah.

02:01:33:08 - 02:01:36:10
Speaker 4
Yeah, exactly. Inner Eric. Until now, instead of.

02:01:36:10 - 02:01:40:17
Brad
Filling in with zeros, let's go to the next page. Machines can learn just like human brains, right.

02:01:40:19 - 02:01:41:15
Speaker 4
This is a great.

02:01:41:15 - 02:01:44:16
Brad
Example of how powerful the human brain is and how.

02:01:44:18 - 02:01:58:07
Speaker 4
Sort of if you're thinking about something else like machine learning right now, it's still not great. But I bet you guys can read this because we filled it in with, oh yeah, all the letters you need. So the machine learning.

02:01:58:07 - 02:02:07:01
Brad
Interpolation looks at the data we have and then makes educated guesses about what it should be. Basically beyond that where we're going to interpolate right important.

02:02:07:01 - 02:02:07:15
Robert
Spell, wrong.

02:02:08:23 - 02:02:10:00
Reggie
Color.

02:02:10:00 - 02:02:13:12
Robert
There's no value for that.

02:02:13:14 - 02:02:13:19
Speaker 4
Yeah.

02:02:15:18 - 02:02:25:12
Reggie
But wow. So okay, so pretty much it's, it's, it's a more accurate way making that best guess for.

02:02:25:16 - 02:02:25:22
Speaker 4
For.

02:02:25:23 - 02:02:27:17
Brad
Your resolution. Yeah exactly.

02:02:27:18 - 02:02:30:04
Reggie
Because you're using previous data collected.

02:02:30:20 - 02:02:32:19
Speaker 4
You're using you're using.

02:02:33:07 - 02:02:40:01
Brad
Your convolutional neural network, deep convolutional network that's applied to data in general. Right. How to interpolate.

02:02:40:10 - 02:02:41:13
Speaker 4
And then you're using the.

02:02:41:13 - 02:02:43:14
Brad
Actual data in your acquisition.

02:02:44:12 - 02:02:45:18
Reggie
To compare it. Yeah.

02:02:46:03 - 02:02:49:14
Brad
Yeah. And now when I fill out the interpolated area with, it's much more accurate.

02:02:49:23 - 02:02:50:14
Reggie
I see.

02:02:50:14 - 02:02:52:04
Brad
And so then I end up with something I can read.

02:02:53:02 - 02:02:53:16
Reggie
Oh man.

02:02:54:07 - 02:03:03:16
Brad
So the machine unwraps it all because I've used, I've not zero filled it, I filled it with machine learning data. All right. And wraps it all now. Right. And I can actually read it.

02:03:03:18 - 02:03:06:23
Reggie
So you recommend Zip 1024 on everything.

02:03:06:23 - 02:03:08:16
Speaker 4
Just about zip if you want. Yeah.

02:03:09:10 - 02:03:09:23
Reggie
Zip it real.

02:03:09:23 - 02:03:13:01
Speaker 4
Time. So we can actually show just because we're using that full.

02:03:13:01 - 02:03:31:16
Brad
Raw data set. Right. You're not clipping in corners, not rolling stuff down. You can put a side by side image of something that's kind of yellow and that's conventional with the same exact resolution. And the record will have higher spatial resolution like as far as visually appreciable detail, you know, even though the resolution numbers are the same, the visually appreciable details.

02:03:31:16 - 02:03:40:15
Reggie
So is this a diff? So is zipping still just a traditional interpolation? So also in my head, I was thinking if you zipped it with nylon, they were so.

02:03:40:15 - 02:03:57:08
Brad
Deal's going to take care of it no matter what. Right. Right. You're just defining what you want to go to basically. Right. So it's either going to be 512 brick or ten or two five total bricks basically, which make it 1024. But your regardless deal will force it to be a machine learning interpolation.

02:03:58:06 - 02:04:02:12
Reggie
Okay. So there's no special like a air interpolation air zip.

02:04:02:18 - 02:04:04:07
Speaker 4
So you know deal basically builds.

02:04:04:07 - 02:04:05:05
Brad
On existing tools.

02:04:05:08 - 02:04:07:18
Speaker 4
Right. We can still use AAC, we can still use all these other cool.

02:04:07:18 - 02:04:09:01
Brad
Things we have. That's what I like about.

02:04:09:02 - 02:04:10:06
Speaker 4
Yeah, it Just builds on.

02:04:10:06 - 02:04:11:03
Brad
It, right? Yeah.

02:04:12:08 - 02:04:19:04
Reggie
You don't have to train someone on how to use it, you know. Now this is a great example to.

02:04:20:04 - 02:04:21:01
Speaker 4
And I think one other.

02:04:21:01 - 02:04:32:12
Brad
Question I would just hit on is you asked about this. It's like, hey, you know, what are clinical usage cases? So we have that I, I brought a slide for that so you guys can see that real quick.

02:04:32:12 - 02:04:33:15
Speaker 4
But I think this sort.

02:04:33:15 - 02:04:38:12
Brad
Of young goes in answer your question like hey, this is what we think she thinks commonly used and oh yeah, you know.

02:04:39:14 - 02:04:44:04
Reggie
Like graphs and charts. Yeah. For our math.

02:04:44:14 - 02:04:50:03
Brad
So yeah, so just, just to give an idea right. Of where things are going and what's going to happen with everything.

02:04:50:03 - 02:05:11:12
Reggie
So different colors and 3D. So I'm especially excited about 3D because of course you reformat your 3D, right? So you want them. Yeah. As isotope as possible, right. You want, you know, you want to really make that your resolution if you can. So I can't wait to get my hands on that and just really see how far I can push it.

02:05:11:12 - 02:05:30:19
Brad
Be interesting to see and I think it's probably another discussion down the road, but it will be interesting to see what happens if you because a lot of times people did put out this like idea of I can run one 3D and recon it and call it a finished exam. Right. And you know, I'd always compute that before I can see where we were.

02:05:30:19 - 02:05:40:19
Brad
It just realistic that the image quality wasn't there for for anyone that actually really cared about the quality product they're producing and whatnot. It's just not something you would have done.

02:05:40:19 - 02:05:46:01
Reggie
Just saw an artifact that you can get in to rule out an artifact for being an artifact versus lesion. You kind of one.

02:05:46:02 - 02:05:52:04
Speaker 4
It's why we have two views. Man. Right. What we have to of use, right? You know, like, sorry, you know, right. So, you know, I do.

02:05:52:04 - 02:06:06:14
Brad
Think, though, that every kind of deal 3D may reintroduce some of the idea of maybe i1i run one 3D and I probably run another 3D and then the other waiting. Right. And then maybe I'm done.

02:06:07:23 - 02:06:11:07
Reggie
But nah, nah, that's too fast.

02:06:11:11 - 02:06:13:07
Speaker 4
Maybe. Well, you know, 3D is going to be.

02:06:13:07 - 02:06:14:07
Brad
Slightly longer, right?

02:06:14:07 - 02:06:15:07
Speaker 4
Because most rides are going.

02:06:15:07 - 02:06:18:10
Brad
To be on one next year already. Oh, dude.

02:06:18:10 - 02:06:21:00
Reggie
Yeah. Easily high. Oh, that's great.

02:06:21:01 - 02:06:22:11
Brad
Yeah, because I'm going to. I'm going to.

02:06:22:12 - 02:06:23:06
Reggie
Have to play.

02:06:23:20 - 02:06:28:22
Speaker 4
Yeah. Oh, yeah. Dude, you should use your 3D to the air. You probably shouldn't.

02:06:28:22 - 02:06:30:09
Brad
Be sub five. Yeah.

02:06:30:20 - 02:06:31:20
Speaker 4
Because you are tough though.

02:06:31:20 - 02:06:36:23
Reggie
And they come out still like even out of seven minute the air is still noise. Noise. Yeah. Yeah.

02:06:37:06 - 02:06:39:15
Speaker 4
Well you know, but you know think about where.

02:06:39:15 - 02:06:50:14
Brad
We can deal is going to work the best right. It's going to work the best on things that are noisy. It's going to work thing. Work the best on things that are high contrast. Guess what? The air is both us. Yeah, right.

02:06:51:00 - 02:06:54:00
Speaker 4
So just like your star was ugly.

02:06:54:00 - 02:06:58:04
Brad
Ugly before. Now it's great. It's the air gets the same benefit, right?

02:06:58:04 - 02:06:58:21
Speaker 4
So air is.

02:06:58:21 - 02:07:08:22
Brad
Long play out. We're not probably going to get around that anytime soon. Right. But you had arc and you had hyper sense and suddenly it becomes a lot short playout, right? Oh, for sure, yeah.

02:07:08:22 - 02:07:10:03
Speaker 4
You know, and there's other little, little.

02:07:10:03 - 02:07:19:10
Brad
Tools in there to play with. You know, if you use focus, excitation and things like that, you might be able to cut down your your face for you and things like that depending on anatomy, direction and things like that.

02:07:19:13 - 02:07:22:01
Reggie
Because focus is a parallel transmit type of sequence right.

02:07:22:07 - 02:07:24:20
Speaker 4
Now. So focus is going to be parallel.

02:07:24:20 - 02:07:27:12
Brad
Transit would be something I'd be three two versus one five, right? So you'd have.

02:07:27:17 - 02:07:28:02
Speaker 4
You'd have a.

02:07:28:02 - 02:07:40:17
Brad
Multiday drive system in three T to basically, you know, help out with B one in homogeneity, right? So that that's where you run in that those terms focus is a way to the RF where you don't end up with aliasing.

02:07:41:11 - 02:07:41:22
Reggie
Oh right.

02:07:42:00 - 02:07:54:18
Brad
Right, right. So whether it's in a 3D or and you're thinking of diffusion probably specifically, right. We've seen probably quite a bit from us where we have folks teaching. We also have a hypercube which is.

02:07:55:20 - 02:07:56:12
Speaker 4
A focused.

02:07:56:12 - 02:08:00:12
Brad
Excitation. Pulse is well for 3D imaging.

02:08:00:14 - 02:08:03:20
Reggie
Right. Right. I think I'll attest to that with the ICES.

02:08:04:02 - 02:08:04:09
Speaker 4
Yeah.

02:08:04:15 - 02:08:21:18
Brad
And it's interesting, You know, it's like, hey, you know, where do I see things going? I will definitely move away from Vesta, right. And then move to. Q So you Orion 3D three Condyle Cube, probably hyper sense, hyper hypercube, you know, hybrid out man all that. Whoever came up with that from marketing perspective.

02:08:21:22 - 02:08:24:00
Speaker 4
Hyper you know load it.

02:08:24:00 - 02:08:36:00
Brad
Up right And so now you have this beautiful 3D touch and you won't have to worry about banding our chart and, you know, flow our track and some of the other things that have been, you know, inherently problems with, with some, you know, if you type sequence, Right.

02:08:36:07 - 02:08:36:18
Reggie
Cool.

02:08:36:19 - 02:08:37:16
Brad
Yep.

02:08:37:16 - 02:08:45:19
Reggie
Man. Well, I feel like we definitely need to have you back on. I know it's a lot of people going to have a lot of questions like those in the comment that way. We have a good reason to bring back Brad back.

02:08:46:08 - 02:08:46:19
Speaker 4
Well, I.

02:08:46:19 - 02:08:49:06
Brad
Appreciate you guys having me out for sure. It's been it's been fun.

02:08:49:12 - 02:08:49:19
Robert
To see.

02:08:49:19 - 02:08:56:13
Reggie
That 3D. Yeah. Yeah. But we always do this wrap up.

02:08:56:16 - 02:08:57:08
Speaker 4
Yeah Fire.

02:08:57:08 - 02:08:58:18
Reggie
Away was going to lead into that. I should be.

02:08:58:18 - 02:09:02:16
Robert
Giving you a heads up so you had time to prepare. But you're a big fan of us you watch all the episodes?

02:09:02:16 - 02:09:07:01
Speaker 4
Yeah, Yeah, I actually. I mean, me. Not all, but most. Most night. Okay, so I.

02:09:07:11 - 02:09:11:05
Brad
I told you guys, like, literally two podcasts I've watched Joe Rogan, you guys, That's it.

02:09:11:06 - 02:09:12:12
Reggie
Oh, yeah, that's it.

02:09:12:18 - 02:09:13:17
Speaker 4
So I'm not a big like.

02:09:14:08 - 02:09:17:18
Brad
Podcaster person at all, But yeah.

02:09:18:03 - 02:09:20:00
Speaker 4
Jonathan tipped me off about this and I.

02:09:20:00 - 02:09:24:20
Brad
Thought it was like so super cool. And it's like, okay, yeah, I'm going to watch that their stuff because.

02:09:25:06 - 02:09:26:04
Speaker 4
You know, being my.

02:09:26:04 - 02:09:28:09
Brad
Geek like and hearing other people talk about.

02:09:28:14 - 02:09:31:19
Speaker 4
It, it's just, it's kind of cool. It's like I can relate know, right?

02:09:32:16 - 02:09:32:21
Brad
Yeah.

02:09:33:05 - 02:09:35:21
Reggie
It's like a small family in my nerds, right? It is.

02:09:36:04 - 02:09:51:08
Speaker 4
It really is. The world so small and like, just the whole thing about, like, Ed, like I didn't know till Jonathan's like, Oh, yeah, you lived in Michigan. Like, dude, he looked familiar. I know. Why Now, that dude hired me back in the day, man. So what? That's like, You know, I have yet to.

02:09:51:08 - 02:09:55:17
Brad
Hook up with him. I need to somehow figure out how to cave in, you know, not for a beer this week.

02:09:55:17 - 02:09:56:11
Robert
I mention your name.

02:09:56:11 - 02:09:57:15
Speaker 4
Yeah, you should, man.

02:09:57:15 - 02:10:02:00
Robert
But this is a question we ask every guest. Boxers or briefs.

02:10:02:00 - 02:10:05:09
Speaker 4
Sex, you.

02:10:07:02 - 02:10:14:08
Robert
Know, like, what would you say? It's like so far has been the most satisfying or fulfilling moment in your health care career.

02:10:15:06 - 02:10:17:03
Brad
Most satisfying or fulfilling?

02:10:17:15 - 02:10:19:19
Speaker 4
Yeah, I'm not. That's a tough one for sure.

02:10:20:16 - 02:10:42:03
Brad
You know, I've really enjoyed doing like, Pete's Cardiac. I don't know if there's one case that stands out in my mind, but there's a couple cardiologists that I've worked with that have just been awesome, right? And I felt like I actually made a difference. And I really helped with the protocols and helped the techs learn that stuff. And I really enjoyed that part of it for sure.

02:10:42:03 - 02:10:48:13
Robert
I know you don't want to exclude anybody. Was there any one or two cardiologists or cardiac cardiologists that you want to shout out?

02:10:48:15 - 02:10:51:16
Speaker 4
I would say swish, cherry Hill.

02:10:51:16 - 02:10:54:10
Brad
Up in up in Seattle. Dr. Christopher McCann.

02:10:55:03 - 02:10:56:03
Speaker 4
Didn't do Pedes with.

02:10:56:03 - 02:11:08:00
Brad
Him, but just in general, super levelheaded guy, awesome to work with. Very, very. Yeah. I mean, just the just getting to talk to him and spend time with him was really awesome for me.

02:11:08:04 - 02:11:17:10
Robert
I mean, I had Dr. Marcotte, right? We've had him on before, so I think very highly of him as well. So I can appreciate that right now. We can appreciate you see that little segway over there.

02:11:17:11 - 02:11:21:02
Speaker 4
I thank you. I'm turn all red and flustered, man.

02:11:23:07 - 02:11:29:03
Robert
Know, honestly, though, we do appreciate your time. You're a very, very, very smart man and so is Ed. And so I can see why he hired you.

02:11:29:03 - 02:11:36:01
Speaker 4
I, I appreciate the compliment. Yeah, I'll try and live up to it. So.

02:11:36:01 - 02:11:36:15
Robert
Reggie.

02:11:36:22 - 02:11:47:18
Reggie
Yeah, No, we definitely appreciate all subscribers. Everyone who watches. Really, Honestly. Thank you. Guys. Come back week after week. Make sure you can subscribe continually. We appreciate all the support. Katie.

02:11:49:03 - 02:11:52:18
Speaker 4
Thank you for coming. You were awesome. Oh, think I said appreciate you guys having me.

02:11:52:18 - 02:11:58:02
Brad
It's exciting to be able to talk about stuff and just, you know, I you're going to edit it out if I say shoot the.

02:11:59:06 - 02:12:00:11
Robert
Nah, that's it.

02:12:00:22 - 02:12:02:01
Reggie
Shoot it, shoot the shit.

02:12:03:17 - 02:12:04:23
Speaker 4
Yeah, that's good. Yeah.

02:12:05:18 - 02:12:07:13
Reggie
Now it's a little awkward. So am I good at it? Yeah.

02:12:09:02 - 02:12:09:10
Speaker 4
Yeah.

02:12:09:10 - 02:12:11:09
Robert
But you to wrap this up so we could do a group hug.

02:12:11:21 - 02:12:14:22
Reggie
Right? All right. Don't do podcast We are out. Out.

02:12:15:07 - 02:12:15:17
Speaker 4
Good.