And She Spoke

During today’s conversation, we’re talking about reminding people that you exist. Why is this important? Most people online don’t talk about their offer enough. 
Although you may feel like you’re taking up too much space or talking far too much about what you offer, the chances are that you need to send more emails. Entrepreneurship requires taking up space. Listen in and learn helpful ways of re-framing your thoughts about sales, reminders, and your role as a business owner. 
We also consider how we can become more vocal with our audience about our programs, Visible and the Luminaries, commit to a new strategy, and invite listeners to join us in future episodes where we will evaluate the results. 

Here’s a sneak peek of what we discuss:
  • Why it is important: most people don’t talk enough about what they offer.
  • Misconceptions leading creators to think they are taking up too much space.
  • Why we all need to send more emails.
  • How entrepreneurship requires taking up (and demanding) space.
  • Consistency and specificity in messaging. 
  • How complicating your offer can bring you right back to square one.
  • Reframing your role as someone who has a message to share with the world.
  • What may happen if we re-send mailers to our existing audience. 
  • How separating our two companies has helped us to send more emails.
  • Clarity on your business and how this helps to set the stage for this kind of marketing.
JOY: Planterina  
HUSTLE: readwise app 
Resources:
This podcast is brought to you by the Marvelous online teaching platform.
Marvelous is an easy-to-use platform that helps you build and sell your own courses, memberships, and live-streamed programs. Go from idea to open for business in just minutes. If you're looking for a simple, streamlined way to build and grow an online business. You can learn more at Marvelous.

What is And She Spoke?

For so many modern, driven women, life is about being more than one thing. We’re multidimensional—and so are our conversations. We carry multiple identities; we can be both mother and artist; both attorney and entrepreneur. Both clinician and CEO. Both humble and proud. Life for women like us is about both. About…all of the above. It’s about the “and”...

00:00.00
sandy
Okay, okay.

00:01.70
heymarvelous
Welcome to the Angie spoke podcast today's episode is about reminding people you exist hey sandy.

00:09.34
sandy
Um, you exist you got to say it over and over and over again.

00:14.80
heymarvelous
Yeah, so I so all right we need just start over what the hell I I don't know what you said because Siri turns on when I say your name and then it mutes you so. Just going to start calling you candy because I can't start your name with an s.

00:36.65
sandy
Your face was just like but you didn't know but what's up.

00:40.22
heymarvelous
all right all right all right beep cut this part cut this part y'all okay ready set welcome to the Angie spoke podcast today's episode is about reminding people that you exist hey sandy.

00:45.14
sandy
Ah, yes.

00:53.47
sandy
Hey everyone we exist and we're glad you're listening to our podcast.

01:03.84
heymarvelous
For Fuck's sake Sorry guys I'm not going to say her name. Don't worry. It's like I'm here. What do you need? get off my fing screen. Okay.

01:05.65
sandy
Um, it happened again.

01:10.75
sandy
Oh my god.

01:19.40
sandy
Ah.

01:21.32
heymarvelous
Welcome to the and she spoke podcast hi everyone. This is take 3 and we're talking about reminding people that you exist hey see it and d I can't say your name because it turns on the little robot.

01:36.51
sandy
Ah, just cracking up.

01:39.99
heymarvelous
Ai Robot friend

01:41.50
sandy
This is like take 3 because she keeps saying Sandy and it turns on her Siri and then she can't hear what I say oh my god I'm dying I'm dying. Okay all right? We are talking about ah not to candy as you've just suggested I don't like that name.

01:49.62
heymarvelous
It's yeah, it's a lot. It's a lot. We're just we're just gonna have to change your name. That's how we're gonna solve this problem.

01:58.61
sandy
Okay, we're talking about reminding people you exist? Okay, why do we need to do this jenny.

02:05.24
heymarvelous
Okay, because well I saw this really interesting thread on Twitter in the dude bro world which we we've talked about as being a really interesting place to spend time in dude pro marketing and I actually think it's a really smart concept and it's basically just.

02:18.81
sandy
Yeah.

02:22.58
heymarvelous
Most people who are selling things on the internet Just don't talk about their offer enough. They don't even speak enough. They don't do any kind of thought leadership or promotional work enough. Um, because I think we as creators tend to think that we're over. Speaking or over showing up or taking up too much space and as women I think that's only amplified So That's why we're talking about it because it's super super important.

02:43.47
sandy
Yeah, yeah, I yeah so I read in that Twitter thread I read this one of the comments in that thread which I think it's hilarious that you were always on Twitter now by the way. Um, that's.

02:59.75
heymarvelous
Lurking.

03:00.80
sandy
The the comment was when you're getting bored of saying it. That's when they're just starting to hear it and I don't think that we consider that enough and especially as women as you just alluded to it's like I don't want to bother people.

03:07.31
heymarvelous
Um.

03:16.13
sandy
I Don't want to annoy people I already told them if they wanted it. They'd have bought by now and that's like all of that is not true.

03:23.53
heymarvelous
Yeah, yeah, absolutely and if somebody is like sitting there listening to everything you say on social media and reading every email you send to your email marketing list and is getting irritated by everything you're saying like they're gonna leave and they're not the right fit for you for the most part we're all really busy people. We only see this like. Tiny little fraction of what anyone creates this little sliver and so like if someone's interested in you and your work They're only seeing a sliver of what you make and so if you are intentionally holding back in this like like false sense that everyone is seeing everything you make.

04:00.78
sandy
Yeah.

04:01.30
heymarvelous
You're just like honestly going to slow down the growth of your business so much because you're just not communicating enough.

04:05.94
sandy
Yeah I think that if if the faster that you can get over this the more the faster you're going to reach the money and I think we've just gone through that in the last year or so and it's an enormous difference to just constantly email I think one of the biggest mistakes people make is not. Emailing I mean this is this is true in all like social media and webinars and all sorts of things but in the context of sending emails I think we all need to send more emails and the faster we can get around that the more money people are not irritated and as you said if they are they just.

04:38.60
heymarvelous
Um, yes, yeah.

04:42.61
heymarvelous
They just disappear. Yeah I think that's right and that's just part of being a business owner and an entrepreneur is taking up space like it just is because there's not like a job you go to where you have a desk and someone made a little space for you and you just show up every day like you have to actively be making your own space like.

04:44.10
sandy
Leave your list.

04:50.80
sandy
See space. Yeah.

05:02.30
heymarvelous
Buying that domain writing that blog post posting that podcast like publishing the Youtube video like you have to show up and make your own space and and kind of like demand it every single day as an entrepreneur and so like that's only going to be reflected in your sales like if you're not doing that.

05:13.62
sandy
And then.

05:21.85
heymarvelous
And you're not going to make money. It's just that simple.

05:23.85
sandy
It. It's like the concept of like being really really consistent with your messaging. So if you have so one of the things that we're always talking about with our clients is to sell that 1 thing all the way to a hundred k so it's being super specific with that 1 thing like not making a Hundred. Um. And having that 1 thing and so everything that you do in your marketing and messaging is leading them to that 1 thing that you are selling and what that does for the reader the consumer. The potential client is it gives them so much confidence in you as an expert as a leader. There's like. Safety I see what she's talking about I get it. She's the right coach for me. Um, it's really you sort of like plant her flag and like this is what I'm about this is what I'm good at and this is you know who I want to attract and it's so much easier in the sales cycle or sales process to be like okay I get who she is. But I think what we do in our heads so much is we say I've already said it they've already heard it I've got to come up with something new to sell a new topic like that. It's new and interesting. And then you just bring yourself right back to ground 0 again and start that sort of confidence. Um and that messaging all over again.

06:37.11
heymarvelous
Yeah I think that's right, you know what? and this just reminds me like of the music industry I'm just thinking about this because we just I mentioned Youtube and I spend an obscene amount of time on Youtube every single day of my life which is a whole other story but I have started watching like old. Hand filmed on phone concerts for like from the last ten years and different venues like I'll watch um like the newport folk festival like people just like film in with their phone or at Austin City limits or wherever and I just I realize like how much joy people get from so like.

07:15.17
sandy
You know.

07:16.56
heymarvelous
Hearing songs they recognize that are really really old. It's like it. It'd be like telling a musician you need to be only singing new songs that you wrote that day because I don't want to hear the new songs like as a fan I like find all my favorite musicians and I go listen to them on Youtube and different.

07:24.24
sandy
That's a great analogy. Actually yeah. Yeah.

07:32.85
heymarvelous
Like venues and different years playing the same song and I'm like oh they played it a little differently this time and like I don't really want to hear the new song I mean sometimes but mostly I'm just like I've I'm in love with this music right? and I want to hear it over and over and like I think that we need to think of ourselves like that as as artists.

07:34.30
sandy
Yes.

07:45.30
sandy
Um, right? Yeah I think I think that that could be pulled into the analogy of like webinars and I think a lot of people who are. Selling in that way or workshops or 5 day challenges or whatever it may be some kind of live um promotion that we feel like we need to create new things every time that we do it and what we're saying is you don't you want to just use the same thing over and over and over again. So that's why.

08:06.54
heymarvelous
So.

08:17.76
sandy
You know when we talk about helping people to get that first hundred k without the burnout. This is part of it is that you don't constantly have to write new songs or create new webinars you continually use the same emails use the same trainings and just get a little bit better every time you in quotations perform it so that you could just.

08:29.44
heymarvelous
And.

08:35.73
sandy
Have some more mental space and you're not constantly putting the pressure on to create something new and wonderful and amazing that will lead to a sale because the last one didn't It's the opposite.

08:42.27
heymarvelous
Yeah, yeah, and you know this is also why the visibility work is so important because if you as a creator think you have this like finite audience of the existing people that you have you have this pressure to always be making new things for this small group of people.

08:56.94
sandy
Right? true.

08:59.61
heymarvelous
But if you think about yourself as someone who has a message to share in the world then your job is really to go out and like proselytize your message and get more people to hear you and then Like. Of course it makes sense to say the same message over and over again, right? like you're just knocking on more doors and getting more people to hear your message and that's really your job as an entrepreneur selling something and so like sometimes it's going to take people 30 times to hear you and some people it'll take them the first knock on the door and they're ready to sign up.

09:11.76
sandy
Oh.

09:29.76
heymarvelous
Some people are not the right fit and they're never going to sign up but you've got to just knock on a crap ton of doors in order to like get yourself in front of enough people to like build your movement.

09:33.69
sandy
But there.

09:39.80
sandy
And I think each time you knock on the door you practice your message you practice believing you practice saying it you practice practice practice and you get better and better and better Every time you say that new thing and sometimes you have to change.

09:43.97
heymarvelous
Yeah.

09:54.84
sandy
What's your like the message is the same. But maybe you say it? You know you get a little bit more creative or a little bit more clear on how you say it's but it's the practice. But if you're constantly saying something new each time. That's when it's just it's just so so frustrating.

10:03.76
heymarvelous
Um, yeah, and that's what you're like the newness is for your like weekly content your weekly content that you're producing for free as a blogger a podcaster as a youtuber. Like that's where you get to play in the new the newness like play with new ideas and share different concepts or stories like that's where that work is but on your selling and your marketing that should be like kind of like the same old record like just like you said getting better and better with age and I just.

10:37.14
sandy
Yeah I want to share a personal story and what you just called me out on just like an hour ago is we have a shopify um store.

10:38.33
heymarvelous
I Think that's where people slip up.

10:51.45
sandy
Ah, called the luminous luminus shop and we sell all sorts of digital downloads and email templates and website and and legal templates and so on and you said to me Sandy why aren't you sending emails every month about this shop but I'm like oh because they've I've done it so much and I just keep saying the same thing over and over again and you were like yeah but I have it. And anything about your the legal templates like oh and it's it's that it's like that this is exactly what's happening to me is like I am not reminding people that we have a shopify store and all of the amazing things that are there and how much time it will save everyone because I feel like I've said it and I have said it a lot of times. But so what like say it again, right? And though they are not remembering that we've got ah you know waivers and and privacy policies. You know at a really really good rate. So I am going to do that. So if for those of you on our list so watch out emails come on your way.

11:29.22
heymarvelous
So.

11:40.95
heymarvelous
Um, yeah, um, yeah, and ah, the original reason I brought this up is because of this Twitter thread that I was reading that I shared with you and it's like um Justin Welch and he's like really smart marketer guy and he basically said when he sends an email.

11:48.27
sandy
Moving in.

11:57.24
sandy
Yeah, yeah.

11:58.87
heymarvelous
Reminding people of his offer. He makes what 5 times more money that day and he like shows a screenshot of his like sales dashboard and it's just like yeah like yeah, a because there's new people and b because there's people that need to hear it again or it's the right time for them now or right like do you have to remind people and so.

12:07.19
sandy
You have to ask for it. Yeah.

12:18.15
heymarvelous
If we see what we sell as a service as something that's helpful then it makes sense for us to remind people like hey come buy these templates because they're going to save you time and money like it's a gift to remind people right? like that's our act of service and so yes, we make some money on the backend but it's also just.

12:29.63
sandy
With little.

12:37.98
heymarvelous
Like the reason we have that part of our business is to make people's lives easier and make it easier for them to run run their business. So it's it's like helpful for them. Yeah.

12:44.97
sandy
Yeah, yeah, but it's just I get that It's so easy to fall into that trap of like I've already said it they already know but they don't like you have to constantly remind people and it's because if you're not reminding them.. There's not another inbox. Another email in their inbox. It's like asking them to buy something or go somewhere or join something or whatever.

13:06.38
heymarvelous
Yeah, it's like the schoolhouse store reminding me to buy a comforter cover that I looked at 1 time three weeks ago every day sending me a snapshot of like that screen remember this do you want to add this to your cart like we get reminded by.

13:14.90
sandy
Ah.

13:17.15
sandy
Yeah.

13:22.38
heymarvelous
Like all these E-commerce brands all the time like on a daily basis of remember this thing that you said you were interested in. It's still here for you but as online business owners. We don't do that right? Like we're so reluctant to be Pottery barn and and like as we should be like daily harassing people about something they should.

13:28.52
sandy
And.

13:35.40
sandy
Yeah.

13:42.80
heymarvelous
Put in their card is maybe too much but like every week every month it's not and so because again, you're competing with all of those kinds of brands as well as every other online business as well as the news as well as social media as well as ai as well as everything right? So like you have to take up.

13:46.85
sandy
And.

13:59.12
sandy
Yeah, yeah, and so that's what we're encouraging you to do take up space and remind everyone you are there that you exist and you have something amazing that will help their life.

13:59.98
heymarvelous
Space now take up space.

14:11.27
heymarvelous
Yeah, you know I would love to run an experiment sandy where we picked like 1 of our offers whether it's something whether it's the shop or 1 of our 2 main offers in our coaching program. The luminaries are visible and like just try on sending a weekly email for like three months and just see how that affects our business like what if we just were promoting the same thing on a weekly basis like it breaks kind of all the rules like the online business rules. It's a little. Heavier than we recommend, but like I just wonder how that actually would affect our bottom line if we acted a little bit more like an ecommerce store.

14:49.46
sandy
Okay, that's super interesting.

14:52.27
heymarvelous
Right? It might I mean we definitely get some unsubscribes. Yeah.

14:55.25
sandy
And yeah, however, what I and all our clients or our clients know this I'm really fascinated about trying to say what it is you do and who it's for and the problem you solve and all of that in different ways like how can I get better. How can I communicate it.

15:11.36
heymarvelous
Yeah, yeah.

15:15.50
sandy
Better and more concisely and that would be such an cool exercise. So if we took the program I love that we're just like hashing this out live. Um, if we took the program visible our thousand dollars program to take the emails that we did from our original launch.

15:20.44
heymarvelous

15:33.19
sandy
And just send those over I think there's 8 or 9 of them like to send them over the next two months and just keep like yeah every week and just keep tweaking like just read the message and watch the the inbox to see what the questions are and just keep creep. Can we just do that. Why don't we do that? okay.

15:37.16
heymarvelous
Yeah, every week

15:49.64
heymarvelous
Let's do it. Okay, we are announcing it here. You heard it here first. Follow us for marketing experiments and then we'll tell you all we'll spill the tea.

15:52.85
sandy
Okay, so um, okay, yeah, that's right? Okay, well let's and then do you want just do like a report every podcast on how it's doing or every two weeks or whatever and just.

16:06.40
heymarvelous
Or maybe yeah like every month or something and definitely at the end like I think it'd be worth like I'm sure here's my prediction. Our unsubscribe rates will go up but we will make more sales. That's my prediction which is like the trade. That's that's how it works with a launch too right? Like is you.

16:11.18
sandy
Okay.

16:18.76
sandy
Um, right, Totally okay with that. Yeah, yeah, there's no point in holding onto those emails I'd rather have the money than the emails. Okay.

16:25.52
heymarvelous
Yeah, yeah.

16:28.94
heymarvelous
That I want to get that on a t-shirt Sandy that's like that should yeah that we need to print that somewhere I need to put that on the wall on a neon sign so money over emails.

16:34.72
sandy
I'd rather have.

16:40.38
sandy
Ah, and rather have the money and then the emails sent the emails. Okay I think I think this is really good because I do think I know we're like talking about this concept but clearly there is some mindset work.

16:46.47
heymarvelous
Money greater than sign emails.

16:56.42
sandy
For the both of us to be to start to be okay or to even think like that right like to challenge ourselves to think about how else can I market and sell that I haven't what I have what have I What have I not tried what are the industries that are doing this really? Well, How can I kind of take from that borrow from them and. Make some more money and get rid of the emails that are not interested in us. Okay I Love It. We're going to do it.

17:21.36
heymarvelous
We're gonna do it. Yeah and you know what I will just say for those people that like follow us in our business journey. The reason I'm so much more comfortable with sending emails now is because of the separation we've done between our 2 companies because when it was not separate I felt like.

17:33.22
sandy
Um, here.

17:36.37
heymarvelous
It was unfair on either side to be sending too many emails because some people are here for the coaching and some people are here for the software and if we're sending a ton of emails for either of those things like we run the real risk of like irritating people to some degree. Ah for something that they never signed up for and now that we have split. Our little companies in two Now. It's like you're on this list because you're interested in this thing and if you're not then you can leave but like it's a direct connection right? We're sending you're on our list of our coaching company because you are interested in our podcast and our coaching programs and if you're not.

18:02.90
sandy
Everything I have.

18:12.33
heymarvelous
And because we're sending too many coaching emails then like that's fine Bye you know? So I also think that that clarity of your business and like what it stands for and who it serves helps you to set the stage for this kind of like marketing because when you have ambiguity like I know a lot of our clients are like.

18:13.27
sandy
Okay, yeah, yeah, no I get it.

18:25.41
sandy
Yeah.

18:31.90
heymarvelous
Ah, Former brick and mortar owners and now they have an online business and like I think that there's a lot of messiness there with well these people knew me from this context and I don't want to bother them and so the more you can kind of clarify your like actual business structure and then you're going to be able to send more emails. That's all.

18:46.88
sandy
It doesn't mean you have to totally split into 2 legal entities but you could just segment on your list like these people are interested in the brick and mortar and these people are interested in the whatever coaching teaching. Whatever yeah, okay, okay, let's do join now's all.

18:51.10
heymarvelous
Right? Exactly yes, online. Yes yes, Ma'am okay joy and hus okay joy Why don't you start with a joy. And then I'll tell my story about it.

19:10.34
sandy
Ok, so the joy today is a company a Us company called Planterina it is one of the Youtube channels that I watch religiously because the lady is hilarious and she talks about plants and she walks you through her home and she walks her walks you through there. Um, there. Ah, greenhouses in Florida and she I've learned everything about plants from this lady whose name I embarrassingly can't remember and um I think she's hilarious and she's I think what I love about her. She stumbles so much and she just makes fun of herself so much and there's no perfectionism whatsoever and i. Being canadian can't order plants and cross the border unless you do it illegally? ah on Facebook marketplace like I sometimes do but for the real companies you cannot send plants across the border. So I've never been able to buy from her but I've scoped up the website so I wanted to send Jenny a um, housewarming gift and I was originally looking. Um, in your area just for like someone to deliver flowers and then I'm like oh that's kind of dumb like let's do plants because I know you're looking to to decorate your new office and ah it was so freaking expensive to just like find I don't know like a local flower shop or whatever to deliver. It was ridiculous. And so I was like wait I'm going to order from plan arena and so I went on the website super clear and I just hit a weekend. Um, where it was 50% off I would have paid full price for you Jenny just for the record. No problem but it was like like wonderful to find that the entire site was half price. Um.

20:22.22
heymarvelous
Um.

20:41.21
sandy
And then I got to choose the pot to like the cover pot. So like it came like ready for you and then um because it was cool when I ordered there was ah whatever a $10 charge for the like winter packaging or whatever. And then I just got an email yesterday saying hey thanks for your order. We just refunding that $10 because it was actually quite warm when we shipped it so we didn't have to do that and it was like the nicest email and I actually responded to it which I would never would normally because it's just probably automated but it was like so kind of them to. Because they didn't have to I would never know what the temperature is in Florida to Arizona so I just appreciated that so much and that they sent me a note and that they did refund it and I just think they are an amazing company. The service was outstanding. That's my side.

21:25.62
heymarvelous
Um.

21:31.28
heymarvelous
Well thank you I was so surprised and so happy to see that box because I was kind of having a low day yesterday low energy afternoon because I think just it's been so chaotic and then all of a sudden you know when things aren't as chaotic and you're like um.

21:43.22
sandy
Yeah, there's a adjustment there.

21:47.17
heymarvelous
So so I I like saw the box and I was I was like what is this I Don't think I ordered anything but and then I opened it and there's these 3 beautiful plants and they were the packaging was like so pleasurable to just experience like this brown paper packaging and it was tied with like. This natural twine and their little cards and tags on every plant with little instructions and it was just so well done and everything was super recyclable and there's like and then I went on the website to like learn more about the plant care and then I saw how beautiful and elegant the website was it was just such a special experience like. Compared to getting something like a local floral which would have been lovely also but you know just were predictable and this is this was just delightful to get a package from her. So Thank you,? It was great.

22:22.98
sandy
Um, yeah.

22:32.20
sandy
Yeah, yeah, you're welcome now I've I've I've learned I felt like I literally have learned everything from her and I have never been able to purchase you know and so I was so happy to give them some money um to just.

22:45.16
heymarvelous
Yeah, yeah.

22:48.54
sandy
You know, which is why you start a Youtube channel right? because I am aware that she exists all the time because I watch her all all the time. So yeah I'm was really pleased to do business with them.

22:58.65
heymarvelous
Ah, that's great and I think I'm going to order some more from there too because I was so happy with the results. Yeah, so and I.

23:02.93
sandy
Yeah, and and she's super like the health of the plants is really really important and so I would trust her and her partner I can'm sorry that I can't remember her name I watch so much of her. Um, but I just like they care so much I think that's that's the thing and she's also super creative. Um, and there's even the way she has like tons of videos on how to style your house with plants which I love that too. Okay enough about plants.

23:24.40
heymarvelous
Yeah, well there's never enough about that plants are b sandy okay, hustle. So the hustle for today is an app called readwisereadwis. E and this is an app that I've played around with actually before a couple of times. Um, but I wasn't willing to take the time to learn how to properly use it and I share like an Amazon family account. Basically what it does is it takes what you read. Like there's a little Chrome extension and there's a mobile app and a desktop app and it takes what you read and like what you highlight in any like Kindle books and what you read on like news websites or blogs or Twitter and you can like basically use the little Chrome extension or use like the native. Capture tools and Kindle for highlighting and it sends it to this app. So it kind of like collates all of the ideas and articles and underlines and stuff you have and I use. You know you and I both use Evernote and have for years Sandy and I use like the notes up on my mac he tracks f and I use all kinds of other places but I haven't like put everything in 1 place. That's easily kind of sortable and I'm really um into like to me 2023 is the year of like truly leaning into being a creator.

24:31.69
sandy
And then.

24:49.84
heymarvelous
And not just being behind the scenes and so that means more podcasting more blogging or youtubing and I really wanted a better way to organize my like information Gathering. So I I think it's great. I signed up for it. I've gone through some loom videos and Tutorials. It's making a lot more sense to me and I'm already starting to kind of see the benefits of using it.

25:09.20
sandy
So so if I was or if you were looking on Twitter or on like if if you saw information or ideas for podcasts. You could highlight that.

25:23.32
heymarvelous
So.

25:25.89
sandy
And you could like tag it or something and it would be in this app. So as like podcast ideas is that right.

25:30.49
heymarvelous
Yeah, and then and then what happens is it also I connected ever my evernote to it so it also sends it into an Evernote folder. So it's like ah a read wise Evernote note folder so it basically just like automatically takes anything like I click this little r with.

25:39.30
sandy
Um.

25:44.93
sandy
And the.

25:47.92
heymarvelous
Hello around it Chrome extension and it sends it and it's like digital and it and then the the thing about readwise. That's really neat is that it also like you and have it send it you a daily digre. So so often I see things and then they're gone right? because I'm I'm in the middle of another I'm about to happen to a meeting or i'm. You know in the middle of a work task and I see something and I'm like oh I want to save that for later and how often do we do that and like not come back to it and so this what this does is it also like sends you like 2 sentences. It's like a digest of all the stuff that you brought in yesterday of like here's what you sent to read wise.

26:23.53
sandy
And so.

26:25.61
heymarvelous
Um, and then it also like for people who are heavy readers. It takes what you're reading in your Kobo or your Kindle and it sends it in. They're what you're highlighting. So um, it's like all of your brain like all the. Things you're collecting it kind of puts them into this useful place and.

26:43.75
sandy
Um, but does it just send it into 1 place like um if you had 2 different topics like I don't know like business ideas versus podcast ideas when you click that little Chrome extension. Do you get to say like separate this into a different file or place.

26:58.00
heymarvelous
So I am not that advanced yet Sandy like we can do like a whole episode in like two weeks when I learned properly how to use it I watched like a 20 minute loom video about like kind of how it all works and so and I started to get the digest and then the other thing I will say is that.

27:01.44
sandy
Okay, okay, okay.

27:17.90
heymarvelous
That like you even though I've started using this now. Um I could put in like my favorite books into readwise and it takes like the most popular highlights like from the Kindlell version and gives you those like what? what other people highlight which is also really interesting. So even though like.

27:28.17
sandy
So.

27:36.18
heymarvelous
If I write ah a book on paper I can say like oh the icarus deception by Seth Godin is 1 of my favorite business books I entered that end and then it's like sends me all the top highlighted passages from that which is like so super like helpful because I haven't read that book in 5 years you know.

27:48.62
sandy
Um, right right? yeah.

27:53.49
heymarvelous
And so um and then and then if you read paper and you want to um and you highlight or underline on paper. You can take a screenshot with that with the mobile app and it like sends it in and reads it and like is searchable those sections too. So if you're like reading something on paper. You can do it too which is super cool.

28:05.54
sandy
Ah.

28:12.23
heymarvelous
Um, I what I did want to say the reason I stopped using it before like I started using it twice and I stopped both times because I share an Amazon account with my family. My daughter is like a super heavy reader like she reads like 10 books a week at least like the a 300 page but she's intense.

28:12.51
sandy
Ah.

28:30.35
heymarvelous
And so our Kindle accounts are connected so I got like overwhelmed by like Harry Potter quotes like the 2 other times I've tried to use this. So this time I'm not connecting it to my own Kindle account. So for those ah those of you who have families that use Amazon family plan. Whatever.

28:42.29
sandy
Right.

28:49.51
heymarvelous
Don't just like that's my 1 warning and maybe I just didn't know how to separate that properly but I was like that is like it sent like 5000 Harry Potter quotes into my Evernote and I was like oh my god like that's not helpful for me at all. So anyway so I just I limited it. But.

28:59.46
sandy
Ah, yeah, yeah, okay, that sounds very cool.

29:07.63
heymarvelous
Yeah, so I think for those those of you that are content creators and you have a podcast or a blog or a Youtube channel and you're like wanting to curate information and like you know we recommend that our clients like are doing research for many of the articles that they're writing or the the content they're producing.

29:15.90
sandy
Present.

29:25.71
heymarvelous
Can you just want to organize your research. It's super fast like I watched a bunch of Youtube tutorials of people who use this to like basically instantly outline their content. Yeah, well so I think that the tutorial I was watching.

29:26.28
sandy
And hit. Yeah.

29:32.94
sandy
Yeah, yeah, that's cool. Does it connect to chat Gp T just.

29:43.63
heymarvelous
I think the tutorial I was watching today. It was showing how it has its own Ai built in I don't know if it's connected to open Ai or you know yes it is yeah what I will teach you let me learn.

29:45.24
sandy
Yeah I'm sure it does I I'm just tongue in cheek here like everything is chat gbd anyway. Okay, that's super cool I I'm gonna just I'm not gonna use it yet I'm gonna watch you and you're gonna tell me. Yeah.

30:03.48
heymarvelous
And finish it. But I do it was like $7 and ninety nine cents a month. Yes I just bought the annual plan because I'm committing to going through all the tutorials but like just the last few days since I signed up and the daily digest like I said have already been like super helpful for me and if you have a paid.

30:05.32
sandy
Yeah I cheap.

30:22.86
heymarvelous
Ah, count on a news platform. It'll draw the whole article in also which I think is really helpful too because sometimes I want to share those with you and you're like you don't pay for the New York Times maybe and you know like that kind of stuff like I can like just send those articles and.

30:32.82
sandy
Ah I have my more.

30:38.58
heymarvelous
My highlights and like whatever into that. So I'll be able to share that for you if we're prepping for a podcast or something. It'll be great. Yeah.

30:42.76
sandy
Yeah, yeah, that's super cool. Okay, awesome. All right? That's it. Thank you Jenny.

30:49.77
heymarvelous
Thank you Sandy all right folks, we'll see you next time.