Capable of More: Building a Life Without Limits w/ Will & Meg Martin | MMP #381

Will and Meg are a dynamic married duo transforming the fitness landscape. As pro athletes in Hyrox competitions, founders of M3GA, and creators of an inclusive global fitness community, their journey is one of perseverance, purpose, and partnership. Together, they’ve cultivated a movement that encourages individuals to realize their potential through fitness, faith, and innovative entrepreneurial pursuits. 

Join us for an inspiring conversation with Will and Meg, the powerhouse couple behind M3GA, a brand and movement dedicated to empowering individuals to discover their full potential. From starting M3GA Run, a global fitness community, to competing as pro Hyrox athletes and building a cutting-edge apparel line, Will and Meg share their journey of hard work, faith, and resilience. Discover how they transformed their lives and inspired countless others to realize they’re capable of more. 

What we cover:
- How a passion for running turned into a global community with 36 locations. 
- Competing at a professional level and qualifying for Hyrox Worlds. 
- Building M3GA: From idea to product, creating a brand with a mission of empowerment. 
- Using running as a tool to push limits and grow mentally. 
- "You are capable of more" as a life-changing mindset and the core of their brand. 

Timestamps:
[00:00:00] Origins of M3GA Run and building a global running community.

[00:06:00] Experiences in Austin and how faith shaped their journey.

[00:14:00] Meg’s personal transformation through running and resilience.

[00:22:00] Faith’s role in their relationship and community building.

[00:27:00] Using running to push past limits and inspire others.

[00:35:00] Lessons from ultra marathons: adaptability and problem-solving.

[00:46:00] Launching M3GA apparel and focusing on performance gear.

[01:00:00] M3GA’s philosophy: "You are capable of more" and future vision.


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Creators & Guests

Host

Brett Ender 🥩⚡️

The food system is corrupt and trying to poison us... I will teach you how to fight back. Co-Host of @themeatmafiapod 🥩

Host

Harry Gray 🥩⚡️

Leading the Red Meat Renaissance 🥩 ⚡️| Co-Host of @themeatmafiapod

What is The Meat Mafia Podcast?

The Meat Mafia Podcast is hosted by @MeatMafiaBrett and @MeatMafiaHarry.

We're two guys who walked away from the typical path to carve out something different. Based in Austin, we’re on a mission to figure out what it takes to live a fulfilled life in a world that often pushes us away from meaning.

We have conversations with people we believe can help us, diving deep into the pillars of health, wealth, and faith, as the cornerstones of our mission.

Whether it's challenging the modern food system, questioning conventional health advice, or building something from the ground up, we're here to explore the tough questions and share the lessons we’ve learned along the way.

If you're tired of the noise and ready to find meaning, tune in and join us!

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Full Audio
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[00:00:00]

Mega as the core

is that mega feeling that you get

when you just do something

that you didn't think you could do

or that your mind told you that you couldn't do

the harder thing is actually showing up consistently

and doing the hard thing

and I think that's what people in our world struggle with

because everything is so instantaneous

so then that's when I decided

in 2021 that every Sunday

I would wake up and at 6am

and go for a run

10k run

no matter how I felt

no matter if it was raining

no matter if no one wanted to come with me

how did you guys Even start the Run Club three and a half years ago

so it was called Mega Run

mega Run

that's how everything started for Meg and I

it was called Mega Run

free

no

had no plans on monetizing it

it was just a sick free run club

it was just show up and realize capable of more

so when did you guys get into Hyrox? When was that step?

As the last stop on our trip

we said we're gonna go back home now

and Lucy said

surely you guys are gonna race Hyrox

we'd never even heard of it

and so then

the right time

the week we get back

there's a [00:01:00] Hyrox in Melbourne

had no idea what we were doing

rocked up on the day

james Newbery was there

he gave us some good advice

he just said

don't go out too hot or you'll blow up

then our second ever competition was Hyrox Worlds

so we qualify for Worlds and then we put in some proper work

followed Meg's training program

the Hyrox program and that set us up to race reasonably well at Worlds

we were so fit

it's the fittest I've ever been

so that's how we got into Hyrox and man

it's a phenomenal sport Guys, welcome to Austin. I feel like you guys have been here for quite some time now. What has it been a month? Yeah, it's been almost a month. It's been almost a month. It's so great. Are we going to be able to keep you, or what? Just before we came here, we were actually saying that we've done a lot of traveling, mainly for our work, and we had the intention of moving overseas somewhere to be better set up for work than for the manufacturing of Mega.

Nothing came close to Australia. But we said just before we came here, [00:02:00] we said we could actually see a setting, not living here, but just doing an extended time period, whether that was six months to a year. This is such a great town. Especially for what you guys are doing and for the audience's benefit, you guys, so Will and Meg, married couple, you guys are, honestly, when I, What's going through it in my head.

I'm like, you guys are absolutely crushing it right now. So you guys are competing in pro high rocks, correct? Then you guys founded mega apparel brand, which is incredible. And you guys also have training programs that you guys have offered for, you know, other people to just benefit from. And you guys have a fitness community that's growing like crazy.

And it's just so cool being around other people and just like being able to feel their energy and know that. You guys are just like truly like crushing in on the path. Like, you know, it's, it's cool. It's cool to see. Um, We're definitely having a crack. Yeah. What's, um, what has it been like being here in Austin and [00:03:00] being around just like, I feel like you guys have this digital community, but being around just so many people who are also kind of like minded and in that similar space, has it been overwhelming or have you guys been able to kind of just plug in and make it work?

Well, our whole community was all face to face. So we used to have a run club called Mega Run. That was all over the world. The peak of it, there was 36 locations. It was pumping. Wow. Meg ran all that. Meg started the run club, um, off the back of just right in time with COVID. And it was really the first run club in Australia that had a social element to it.

That when I say social element to it, it wasn't just at the running. It was more just about good people getting together, going for a run. And it just blew up with the timing of COVID. So in terms of interacting with people, we've done that every Sunday for three and a half years. We only recently finished, uh, at the run clubs.

We just had too much on, but just really be believers and do more of less and go all in. But you can't go all in if you've got too many [00:04:00] things to go all in on. Yeah, you're going half on everything. Exactly. And once you made the commitment to say, we're going to go all in on training for hierarchs and see how far we can go on the sport.

That is a huge time commitment because you're training most days twice a day. And then you're obviously, you're more tired because you're all you put, you've got so much energy, you're putting out so much energy expenditure. And so we made the tough call to say, look, Megaron, that's the thing that we don't want to keep doing because we're very invested in everything else right now, but things in our life just weren't getting done.

Not that anyone noticed it, but we noticed it to our capacity and our standards for ourself. So coming over in order to bring something new on, we had to get rid of something else is, and that's. That's how we feel right now, too, and we won't bring on anything else unless we take off something. We just know otherwise, nothing, nothing gets done.

You don't make progress. But in terms of your question, coming to Austin has been amazing. Everyone here, I'd say the biggest difference between Australia and Austin people is that I feel that when people in Austin say they're going to help you, they [00:05:00] actually help you. And I also really mean it when they say that they want to see you do well.

Unfortunately, it's not a very nice part of Australia, but it, there's kind of this. You need to cut other people down if you see them doing well, rather than learn from them in Australia, which is unfortunate. Obviously there's exceptions to the rule and we have friends who are not like that, but more common than not, it's kind of dog eat dog in Australia, maybe similar to New York, as I've been told.

Yeah. Austin has been amazing and just meeting so many people. I guess feeding from their energy has just pumped us up even more. Yeah. Awesome. Definitely feels like a little bit of an outlier in terms of cities, even in the U S like, I don't really know any of any other cities in the U S where people genuinely just kind of want to collaborate more than compete.

Like there's a competitive element to it, but it's just, yeah, it feels like people are willing to help out a little bit more. It's like super welcoming too. Like, I feel like you guys have met like a good portion of, we were talking this morning at Sun Life Organics, which is like where I feel like everyone convenes in [00:06:00] Austin.

And uh, you guys like know, like all my friends at this point. Well the other thing is, and I'll touch on that, the reason why that is. It's, there's such a strong presence of faith. People are on fire for Jesus in Austin. It is incredible. And that's actually been the foundation of the whole trip. As in, we ended up wanting to come to Austin because of a few people that we knew over here and that was all because of, of faith and being Christians.

And so coming here, the first person we met, shout out to Connor Meekins, he was the first guy we met. Legend. What a great person to meet. Yeah, can you believe that was the first person? Open the door at Collective Gym, which is seriously the best gym we've ever been to. From, not just the facilities, but the people and the setup there is like nothing we've ever seen.

We thought we knew gyms in Australia. It's a different element what they have at Collective. It's on fire. The person that opens the door for us at Collective is Connor. We meet, we start [00:07:00] hanging out, we speak for a good half an hour. I'm helping him with that with his back rehab stuff. But then we connected because he had a band on that said, I am second.

And I said, is that, are you a believer? And that's, what's been the common trend over here is that the majority, 99 percent of the people we've connected with really closely here have all had a strong relationship with Jesus. Inviting us to church, doing stuff. Isn't that seems to be that everyone's working off the same moral compass and people, like it's a Christian thing.

It's you see a need, you feel a need. Yeah. And so I think people have obviously one, like their energy, but two, they just saw us as new people. Don't know anyone in Austin. Hey, do you want to come over, go to this church? You want to come dinner at our place? You want to come to a workout session together?

Oh, you got to meet this person as in it's been ridiculous. There's been days we've gone to collective gym, literally spent eight hours there and straight up and not touched a weight, just hanging out, talking to people, networking. Networking isn't even the right word. It's just, it's not even, yeah. We're just talking with people and it's not even like you're just having [00:08:00] la de da conversations, real conversations, productive conversations, whether that's faith or business or training or something else is in.

It's, it's, it's actually dangerous. So you gotta pick your, to go in like this, if you don't wanna talk about into the gym to just go live some weight just workouts. You, if you guys live here, it's definitely like, it's one of those gyms where like, I feel like within the first few months you realize why.

'cause it's, it's an expensive gym to go to, but you realize why it's that expensive. It's like you get to be around people who are just starting businesses, like take care of themselves. They're performing at an elite level in every single area of life. Mm. You do get caught up in conversations that are like no one's business.

Like if you're really trying to sit down about not talking to people. Totally. Well, I thought they got a tagline at the bottom. I think I'm going to get this right. They have a tagline at the bottom of their map. It says collective and it said social performance gym. Yeah. I think that's what they call themselves.

And that's exactly what it is. I wouldn't even, I don't even look at collective as a gym. Yeah. It's just a hub of people that are there for [00:09:00] business and being fit and healthy. So when you look at it from that perspective, you wouldn't even compare it to another gym. Yeah. Yeah, totally. Well, you guys mentioned the, the faith route and I definitely want to touch on that in a sec, but Doug, we owe Doug Elks for introing us.

Doug Elks, the man. And, uh, you know, a blessing that he introduced us. I feel like you guys hit on so many of the things that Brett and I talk about on a regular basis, whether it's, you know, fitness, nutrition, uh, entrepreneurship with your guys, brand that you guys are building, um, and then the faith component.

It's really like it touches on all the boxes that we love to talk about. So I was super pumped to get you guys on the show. Um, and just hear, hear more about like what you guys have going on. Um, I'd love to just for our, our audiences, um, benefit, just learn more about your guys backstories individually and just hear like, how did you guys even start the run club three and a half years ago?

Like, were you guys married at that point? It's a great question. Do you want me to take it? Well, in terms of [00:10:00] background, so before I met Meg, I was, I was, I was not just yet. Cause I got this. I'll answer your question. So our backgrounds, cause our backgrounds lead into the side of the wrong club and how we met.

So my background is business. I started from a very young age with my brother was best mates with, we did everything together. So all through late teens, all through my 20s was I was in business with my brother. And then we loved extreme sports. It was a big way of surfing or surfing in general. And then, um, and then backcountry skiing.

So there were the two things that we loved to do. And then in business, um, I'd never had a girlfriend. Sorry, before you even say that, when Will says he was in business, they scoured, I hope you don't mind me saying it, but they scoured a lawn mowing business to a commercial landscaping company worth multi million dollars.

Wow. Sorry. It's not just a business. You know what you are doing. But we loved it. As in my brother and I, we just worked. We just had a really strong work ethic and we just love working together. And so that, that's my background. I never, I never really had the capacity to put the time into training [00:11:00] at any high level for sport, but we just went hard when we made the time with work and travel to be able to go and ski and to go and surf.

Um, the thing is I always loved running. And then that's how we met was because my brother showed me a photo of Meg on social media and said, check out this girl when she's hot, but two, she's, she runs every Sunday by herself. That was what was impressive about Meg was I saw a photo of her saying I run every Sunday by myself and back then she was calling it 10k Sunday.

And so I just hit her up and said, Hey, let's go for a run. And then. Long story short, that's actually how the Run Club started. Really? But then, with Meg's background, so before that, she was Are you gonna say it or what? I'm gonna say it, because I love saying it, because I just love repping it so hard. Meg was a world champion for sports aerobics.

Now, sports aerobics is a two minute floor routine, which is the wildest thing you've ever seen. So they don't do flips. It's gymnastics? It's kind of like, it's very similar to gymnastics, but it's on a hard floor and they're doing 360s, one arm pushups, just like crazy [00:12:00] handstand holds. It's nuts. And it's a two minute zone, zone 20 heart rate routine.

So she did that when she was younger after being a gymnast and she became a world champ because she downplays it. But she was the best in the world when she was 16 in doing that. And then after that, then she got into gym, but then after watching, uh, after listening to David Goggins and watching the Rich Royal podcast, that's what got Megan to running.

You want me to take it from here? You got that from here. I just love it. Beautiful transition. But we joke because I say, Meg, like, you're so, she's so talented. Yeah. It's like, what a dud sport to pick. We have to explain what sports Robics is. It's such a random sport. Why couldn't you been, I don't know. a surfer or something.

I could have been a stay at home dad. If I was a dude, I would have been a football player, I reckon. So we were saying that this morning, I would have loved to play football. American football? Only if I was a guy, not a girl. It's a bit hectic. But, um, yeah. So when I, when I finished [00:13:00] aerobics, because I was academic and sport, that's all I did.

As in back then, my family would have called me socially awkward. I was quite fearful, just. Didn't go to social events and stuff like that. And then I started doing gym, going to the gym. And after I finished competing in aerobics and I just, I, it was like one day I just woke up and I realized that me having fear or, or I actually had a bit of a chip on my shoulder for no warranted reason, but I just, I just did.

I think it might've been because my older sister was very successful as well. And I think I felt like I was. Grace's sister rather than Meg, if that makes sense. But then after I won, I definitely felt like I came into my own. And after that point, I just realized that me blaming other people for why I wasn't where I wanted to be makes you feel good in the short term, but not in the long term.

And being afraid of life is not living. So then I just, mom said, it was like, I woke up one day and I was just completely different. And this was even before I started listening to [00:14:00] Goggins, but I just started doing all the things that I was afraid of. Yeah. From little things like spiders, I would be the one that had to get the spider out of the house if someone found a spider or something like that.

And I don't like spiders or going and doing a solo skydiving course and things like that. I did all these literal fearful things, but even in You know, if I was, if someone, if I ordered a coffee and someone was at the coffee, I forced myself to go and talk to them for no, not that I was hitting on them, but just because that was rejection was scary at the time.

And so I, I, I built my confidence through doing stuff like that. And then that's when I found running not long after. So I found that as I started doing all the things that made me afraid, I built confidence through that. And, and then I started realizing that like, life is so much bigger than. What I was thinking is in, you can do anything, you can be anything.

You've just got to be willing to put the work in. And so, and, and believe it's possible. Of course, that's the two thing, two things that requires is [00:15:00] the belief that it's possible and the willingness to put in the work, to make it happen. And then I started running. I, I, I, I actually did a half marathon and I trained for it.

And then my, when I came back, my dad, who was almost 70 said he wanted to run a full marathon and he'd always run halves, which I thought it was just so badass. And so I said, I really wanted to do it with my dad, but I was actually injured at the time. Anyway, long story short, the day before the marathon, I just decided I'm just going to run it with him.

No training. I just listened to a Goggins podcast. And I thought if that dude can run a hundred K's and be way overweight, I can go and run 42. And so I went and ran that. It was horrible, but I got, got it done. And then I realized that that was hard for the four and a half hours or whatever time it took me, but.

The harder thing is actually showing up consistently and doing the hard thing. And I think that's what people in this world, in our world, struggle with because everything is so instantaneous. So then that's when I decided in 2021 that every [00:16:00] Sunday I would wake up and at 6am and go for a run, a 10k run, no matter how I felt, no matter if it was raining, no matter if no one wanted to come with me.

And I just wanted to do it for the whole year. Um, and this was back before running was cool. So everyone was thinking, what are you doing? And then obviously this fellow weirdo decided to come along with me. He thought it was cool that I was running. And so I think I'd been doing it for a month when you messaged me.

And I can't, I can't say I'm not going to claim that I just thought she was hot. Realistically, I appreciate the, I'm going to be honest. I sent her a message because I thought I have a house on the coast. I'm there every weekend. Cause I lived and worked in Brisbane, which is an hour away. And I just thought it's a good looking girl.

Just the person I can connect with and we'll just see where it goes from there. But I wasn't looking for anything serious at all. And I was in work mode. But the thing that Will did so well was everything that I sort of felt. I was weird for he thought was really cool as in that I was [00:17:00] running on the Sundays that I had these big dreams and I really wanted to learn about business when I met Will because I was studying physio at the time and I just wasn't passionate about it.

I love the human body and nutrition. I studied it, but I just, it's not, I didn't want to be a physio. And then when I met Will, I really wanted to learn about business. And he. So he would give me all this advice and that's, and he, and he made me believe that other people would want to come and run with us on Sundays.

So I have him to thank because he made, he believed in me more than I believed in myself at the time too, which is so special. And then I didn't expect that I was always also going to get a husband. But Meg did the work. That's a difference because I've given advice to a stack of people, That have asked or not asked for it.

Right. And the difference is with Megan and a very select few who are very successful now, as they listen to it and they put it to work, Nick bear crushed it at your event. He said two things that sat in my head so clearly that [00:18:00] I've gone and shared with like 15 plus people now. He said, success is dictated by how quickly you can put knowledge into action.

He said that it was just boom. That was a mic drop. And that was Meg. Here Mick, here's, here's some knowledge that I'm going to give you, because wisdom is knowledge applied. So it's only wisdom once you've applied the knowledge. So here's some knowledge. What do you want to do with it? I just gave her three things to do and she just went out and immediately that same day went and bought the book, started reading the book that I recommended, did the three things, did six more things, and I called her on the Tuesday after the Sunday and I said, yo, I just want to check in, love the run, let's catch up again.

She said, I've been meaning to reach out. I've done all these things. What do I do now? And it was so impressive and nothing's changed since then, as in she just gets knowledge and applies it so effectively. Not that she rushes into things very considered, but it's like she gets the things that are the missing pieces to what she needs to know that gives her the confidence said, right, that wasn't what I needed.

Now let's go and apply that. And that's why Meg has been been so successful in so many things [00:19:00] she's done. It's about how quickly she's been able to get solid knowledge from people she respects. Was that something that you had to cultivate, or? Is there just this natural instinct for you to just get to action as quickly as possible?

I mean, I've always had this feeling that I want to be the best version of myself. I'm always driven by the feeling of, I don't want to get to heaven. Hopefully I'm going to heaven. Yeah, I'm going to heaven. Get up there and God say, this is who you could have been if you actually had a crack. And I want to know that I've given everything my all and I've become the best version of myself and that when I get out there, God's proud of the work and what I've become sort of thing.

But I mean, I also have to be so thankful to Will because he did give me all the direction, well, a lot of the direction that I needed. To go and do those things is in, unless he said, invite other people to come on the run clubs, people were starting to come naturally, but I don't know if it would have ended up [00:20:00] doing Megaron as in, we just, we just work really well as a team.

But I think it's because we both. Want to fulfill our potential. And we both love hard work. That's definitely what we have in common. Yeah. I was going to say you two are definitely just in the short time. Now you guys very equally yoked and I want to, I want to ask the question, which one of you, do you guys feel like one pushes each other more than the other, or do you guys feel like that kind of oscillates?

Cause. Both of you guys. I was going to say we push each other in different ways. I'm interested to hear your answer because we've never been asked that question. That's a good question. I think different ways. As in we, I challenge Will in certain ways that, as in we have, I think he has strengths that are my weaknesses and vice versa too.

As in there's certain things, obviously within our businesses, we have set roles on who does what and it's based on our strengths. So whilst we're similar people in terms of what we do. We are, we are constantly [00:21:00] challenging each other or, or it's, if one person is having a down moment, then the other person is the one that picks them up or vice versa sort of thing.

Well, I mean, what do you think? I think I actually, I kind of got the answer to this. Oh, I was just, I was internalizing it. We're both self motivated. Yeah, that's actually, that's the truth. We're both self motivated. As in, if Meg starts, if Meg's like, come on, Will, you got this in a race, that doesn't do anything for me.

Yeah. When we race, we don't talk. Yeah. We're so locked in. We already know what we're doing. Yeah. We, we live together. We work together. We train together. There's literally minimal time we spend apart. And for that time, we argue very little for what that is. And we still argue, but we argue for outcomes. And I think that's healthy.

Mm hmm. And we're not perfect. We're always going to have our ups and down moments, but we're self motivated. So it's more as like the presence of one another. Someone hit this to me when I got baptized, he got a great speech about Meg. So the guy that baptized me was a good friend of ours called Zen, never baptized anyone.[00:22:00]

Crushed it. Did the most amazing job. And everyone that went there was just thinking, how does anyone back up after that? This is his first one. He just did such an amazing job. And he did this speech at the end and he said, I want to acknowledge Meg's presence. Hmm. Because it was because of Meg's presence that so many people have done so many things and it's because of Meg's presence that Will's come to faith.

And it was so true because we have different approaches and I'm, I'm more pressure when Meg's, when Meg's more present. So when you say, how do we, like who actually leads what I feel like I've led Meg to dream bigger and say it's possible. She's led me to, to having faith and leaning more on morals because not that I lack morals, but I didn't have any faith six months ago.

Right. It was just. It was. It was. Me, I believe in me. So with that comes a big ego with success. Mm. And I was trying to say this in a humble way. The ego check over here. How, how do you not have an ego? Yeah. If you don't have a big, if you don't have a bigger faith, if you don't have something else above [00:23:00] you to give it to, how do you be so successful in whatever you've done in your life and a knock go to your head.

Mm. Because I was thinking I've worked hard then this is for me. Yeah. Coming into faith, Doug was the first guy ever hit me with this. He give him a compliment and he says, man, everything you good that you see in me is him. Mm. And then he hit me with a deeper one. And he said, then everything that you don't is me, is my desires that I haven't left at the foot of Christ.

That is so humble. And that's why I've loved coming to faith, but as in, so I've challenged Meg to think bigger. She's definitely challenged me to think like, is that the most moral thing to do? Is that the best time you could spend with that person? Like, why would you spend time having that conversation when you could have had this level of conversation?

I'm the annoying one. No, as in, but it's amazing because I think definitely gifts that God has given us is a God that definitely a gift from God is my ability to see someone's potential. And the same thing with Meg. We have that same [00:24:00] gift and she saw my potential in thinking, well, I see all these gifts you've got.

Well, why would you spend time talking about that? You don't even like that stuff. And it was so true because you can get caught up in an identity as we all do. Totally. And I was definitely had caught up in identity of business, sleeping with chicks, doing all this stuff, being brash, telling stories and things like that.

And you realize it. None of that matters. As in it's all of the world. It's all superficial, especially when it's not you. Mm hmm. And then, but it's very hard because in this world you can get attached to a label of yourself and an identity, and you can build, you build relationships with people based on that identity.

Mm. That's why when you make changes in life, a lot of people find that uncomfortable because they like you for who you or who they think you, you are. Yeah. And then once you realize, oh, I don't wanna play that, I don't wanna play that act anymore, I've realized that I've matured, I've grown up. I don't need to play an act.

I, I need, I need to play me. Mm. You, you watch that. People fall away very quickly. But [00:25:00] the ones that also plan themselves, which most people are rooted in faith, do the relationships that you kick off deep relationships after meeting someone once. Yeah. I've never experienced that. I've experienced that once outside of faith.

Yeah. It's tough. It's tough to, Or it's just so natural to get deep with someone once you realize that there's just a deep reverence for something That's not just us and not tangible not of this world. It's I think it's the the deepest relationships that I have the people that I know I can go to in any single moment are all people of faith just because i'm like I just recup from the same cloth.

There's something there. That's so much deeper than Um, you know surface level transactional relationships I think are just very common today. Um, you mentioned the word potential in my I felt like I stuck my finger in like a electrical outlet because I feel like that's What you guys kind of are really drawing out in people and what you guys are doing Like it's like that's it and you guys have done it yourselves, which is so cool and seeing the potential in each other [00:26:00] um, and I I just wonder like what's that natural draw towards Is it your guys faith, or what kind of, what has your guys relationship been like with just fulfilling, like, what is your potential?

It's such a deep question. Two great questions, man. That's a great question. Gotta get in there quickly. I was gonna say that, I mean, I don't know if this is answering your question, but, our, because, um, In myself, I always had this feeling inside that I was capable of more. I said, that's our whole brand.

Mega is, you are capable of more. And obviously together we are capable of more.

I just realized that I had so many blocks in my mind of what I thought was possible. As an is it, I knew I, In my ability and like my strength as a physical human being, I was able to do a lot of things, but I think I didn't even realize how much I'd put boundaries up that didn't need to be there as in that didn't even exist.

And so running particularly, [00:27:00] um, every time, okay, so every, we used to say this at our run clubs, every time you push past the point of wanting to stop, You are proving to yourself that you're capable of more because your mind is going to tell you to stop, but it doesn't mean you actually have to. And so when I made the connection between that in running and applying that to the rest of your life, that is when my life changed.

And so I used running as the tool to prove I was capable of more in the rest of my life too. So everyone gets to that point when they run where that is. Voice in their head goes, slow down or walk or don't run the distance that you set out to in the first place or I could never run a hundred k's, I could never run a hundred and sixty k's, whatever it is.

You just go out there and you do it, practice pushing past it. If you have enough of a purpose to keep going, you will, or if you had to survive, then you would. Then that's when you realize, wow, what else in my life am I selling myself short on? And so because it's changed my life so much, I'm so passionate about seeing it in other [00:28:00] people's lives, because can you imagine, I mean, I believe that everyone's greatest, your greatest contribution to humanity is to live your passion.

Because if you. If everyone was living their passion, imagine how much more fulfilled they'd be. Imagine how much more amazing the world would be. Like the relationships that you'd have because everyone would actually be enjoying themselves. But people are, most people are miserable because either they don't believe they're capable or they don't know how to get there.

As in even people who are lazy, I feel like it's a lack of confidence because they don't think they can do it or they don't know how to do it. So why would they try? Mm. Absolutely. What do you think? I think Meg nailed it. Just to summarize what Meg said, in short is in, it was, it was a personal drive. Mm.

It was in, we want to show people this because it affected us so much personally. Mm. As in, I just know the feeling that you get when you realize you're capable of more, it's the best when you, it's the mega feeling when you realize that you [00:29:00] haven't even scratched your potential. Mm. There's not much else that can replace, I mean, look, having a, uh, feeling, feeling the presence of Jesus for the first time, that's going to take that a hundred to one over that.

But in terms from a worldly sense, from a human being outside of faith, or even within sight of faith is in realizing you're capable of more changes your whole life, everything. And then once you do that, the impact you can have it up on other people. And we call it the inspirational flow. Mm. And it's not a new term, but we just call the inspirational flow.

It's like when you drop a rock in a pond, how far did those ripples go? So we used to get up at mega run front of a hundred plus people on Sundays. And we'd say to people, mainly the same thing every weekend, we'd say, you never know who's watching you in a positive sense. You never know whose inspiration you are today.

You never know that someone kept going one more day or one more run or one more exercise or one more anything because of you. just by you showing up, you do not [00:30:00] even understand the impact you're having on the world around you. So if people can not go out on a Saturday, not get drunk and then supplement that for an early morning run on Sunday, when that changes someone's life, that's not one person's life change.

That's everyone around them in their vicinity because everyone sees them. They're all different because I don't think laziness is a thing. I think laziness, I don't think laziness exists. Hmm. People just haven't found the thing to apply themselves to. Because if you saw me at 16, 17, 18, there was a running joke that my family said I had so much energy because I slept on the floor so much, doing nothing.

I only came to light at the end of the year when we went skiing in Japan and then I was just the energy of everything. But then throughout the year I was just at university, just bumming around with my mates, just not doing anything. I had nothing to throw myself into. The moment I found something to throw myself into, I changed in one day.

It wasn't like a long process of finding stuff. The moment that the flip switch for me [00:31:00] to find something to apply myself through, I changed in one day and I've never gone back since. That's unbelievable. I think it's such incredible perspective to hold onto too, because a lot of people think that this stuff is just, you know, hard coded into them.

But when you realize like, Like I, I can think back to my own story and feeling like I was lazy or like, you know, misguided. Didn't have the, didn't have the energy to go after the things, you know, it was crippled by fears of going for the things that I knew I really wanted. At the end of the day, it's like, no, that's not really a reflection of you.

It's just how, how you're internalizing your own belief system, um, trapped by negative beliefs. And I feel like the running is such an amazing tool to kind of just carve out, you know, It's like, I remember the first run I ever went on, and I was, I was like 14. Went to one spot. It was like ran like a quarter mile stopped went back home walked home And then the next day went further and I the click of going further will never leave my head Like just going a little bit further [00:32:00] But I think it just speaks to what you guys are hitting and hit it hitting in on and the gold that you guys have Tapped into in terms of building the community community that you did with with mega the run club It's mega the run club, right?

So it was called Mega Run. Mega Run. That's how everything started for Meg and I. It was called Mega Run. Free. No, had no plans on monetizing it. It was just a sick free run club. Passion project. Just yeah. It was just show up and realize you're capable of more. Wow. That was it. There was show up every Sunday.

Our thing was show up and push yourself. Mm. As Run Clubs got, we, one of the reasons we stopped doing Mega Run was because as Run Clubs became just their every day thing. There was a run club. There was like seven run clubs on a Sunday and the one place in the Gold Coast, it was just a lot of bickering and people were like, Oh, you can't go to this run club.

You can't go to that run club. Meg and I weren't involved on that nonsense on that level, but it was prevalent in, in the run club scene. The moment that got big. We just said, this is, this is just, this is not for us. It was not the [00:33:00] reason, but it was one of the reasons was we just don't want to be associated with just gossip and talk and drama and things like that.

So, but when, when running's at its purest form, like what you said before, it was just that one moment of just that flip switch, uh, of hitting that switch, right? Running is,

it's such a, a low risk thing for such the highest reward. Because you can get that same feeling out of getting a good relationship. You can get the same billing about building a business and anything like that. But isn't like there's so much risk involved in those things, whereas going for a run, there is minimal, minimal risk, but with enormous upside.

And then if you can then run and get around the right people, that's what made Mega Run special was because it was the people that went there. It was the attitude that went there. We only had two rules. Show up to push yourself and zero negativity. That was it. And we said to show up to [00:34:00] push yourself, you don't have to do a PB every weekend.

If showing up that day was pushing yourself just by being there, that's class is pushing yourself. If helping someone else push themselves and get a PB their day or push them to a distance, that's pushing yourself. And then the no negativity is pretty straightforward. So we decided zero tolerance for that.

If you want to come and gossip and talk, we just actively say, look, you're not welcome here. And we had no problem in saying that. Was this sort of the first thing that you had applied yourself to after your athletic career? I think that involved other people. Yeah. As in, I was super academic in school. I have a uni degree.

I loved school and I loved uni, which is actually different to world. Yeah. I don't think people know this much about Meg. As in Meg's really smart, really smart. As in, I love it when she does, and I'm pumped to hear her talk to you about your, what you got here with your supplements and your protein was because that's what Meg studied.

And I just love sitting back because that's not my space. I understand the principles of it, but when she starts talking about different energy [00:35:00] systems and how different, I can't even use the right words, but food constituents and how it's all made up. I just sit back and I love that. So she's yet incredibly smart in this, in the space of sports nutrition and then sports exercise.

She knows it incredibly well, but I will say because Megaron, because Megaron we, I was managing people. And figuring out, I obviously, we expanded to 36 locations. There was leaders who I was leaning for all of them. This was all volunteer, by the way. So my life was carnage at one stage. I remember coming, Will coming home from work one day and going, And different, different languages too.

What is going on? As in people are speaking in. Spanish, it was just so gnarly, but what it taught me is everything that we learnt in Megaron taught me so much about business. And that's actually one thing I do want to say too, when you were talking before about thinking that some people just have it built into them, that's what I thought business was.

I thought there was businessmen and women and people who don't do business and you were just either, either one of those. And what I realised is that business is just, you [00:36:00] know, Successful business is just having a permanent solution mindset, which I think running is the same as in, I remember when we went to run our first ultra marathon, we went and ran a hundred K's and we ran with a friend.

And the thing he said to us before we ran is he said, ultra marathons about problem solving. So things are going to go wrong. You might get cramping, you might get gut problems. You might get blisters. Not if you're wearing mega socks, but shout out the rippers. How good was that subtle plug, though? Yeah, wow.

You might get all these different things going wrong, but you just have to figure out how to fix them, or how to move forward with them. And I think that that taught me so much about business. Along with Megaron and, um, just about life as in an ultra is sometimes you're happy. And then the next time you're sad, you think that you've hurt your knee.

Then it goes away. Then your ankle sore, like all these things happen and you've just got to ride the wave. And shout out to [00:37:00] CK. That was, he got us in a huddle before. Is it a hundred mile? The hundred K I think. Yeah. No, this was the a hundred mile because we ran with him in a hundred mile. That was a group.

Cause we didn't, we didn't plan it with him and Marco before he ran. Was it the speech you got before the hundred? All right. And it was just the best runners are the ones who can problem solve. Cause things are going to go wrong in this race. Stop thinking something. It's all going to go smooth and start thinking I'm going to give it my best crack with things going to pop up.

He said, it's those who can solve the problems. And we, we say this all the time. I mean, my brother and I say this, but we say this another time, all the time. Now we said, what business are we in? When the solution's business, we're not in the running business. We're not in the program's business. Like you're the same.

If you run a successful business, that's because you're in the solutions business. And I also don't think in terms of our relationship, we're not really people that if we need to confide in each other and not have a solution, we need to be very clear about that because we're very rarely like that. Most, most of the time, if Will comes to me and says something, it's to get us [00:38:00] an, I will give a straight out solution.

And the same vice versa is in, we're just looking on how to fix things, which is what we have in common. And so obviously not everyone likes that. Some people, as in my friends, know when to tell me too, that they just need an ER versus when they actually need help. Um, and the other thing that I really like about running an ultra marathons is that it forces you to get real with yourself.

As in if you don't figure out what you're doing, What drives me might not be the same as what drives Will and what drives you. And so you can't go and copy other people. You've got to actually, if you want to get past those dark places, you've got to look inside. You've got to get real with your insecurities.

You've got to get real with what you're driven by. And you learn so much about yourself if you're doing it for the right reasons. And I find that the people who are doing it for the right reasons, they're the ones that get it done because their reason means enough to them that they're going to keep on going.

But if you don't get real with yourself, you'll find yourself giving up. So it forces, running forces you to get real. [00:39:00] That's why I love it so much. It's, it's also, it's fitness in general. Like there's no, it's a meritocracy, like, like running, I think running. Sorry, um, just a landscaper over here. What does that mean?

It's like, you have to put the work in, in order to get the outcome. Whereas like in other areas of life, like, you know, if you're dead,

we'll make a clip where it's just like explaining. Um, but yeah, it's, you know, I think that. It just you you put it you get out what you put in with fitness in general but there's something about running that It's I think it takes it to another level like I would I would agree that I think running has this more like mental cerebral aspect to it where you start to Like I think you just have more mental chatter when you're out there.

Yeah, because you're not focusing on anything. Yeah. Yeah, like I don't know. I I just I think that these run this run club movement is here to stay It was I think it kind of [00:40:00] like maybe peaked a little bit But I I do feel like austin is one of the places where it's picked up the most and I was like I've been to a bunch of them, super fascinated by them, but I do think it's such a net positive getting people out there running a community.

It is amazing. As in, how else do you meet people these days? Seriously. And that's what excited me so much about Mega Run. Was when someone said, I've just moved here from Sydney, or I've just moved here from the U S and I think you found the mega run the second week you've moved here, the jackpot, because immediately, and this isn't just mega run.

This is just most run clubs in general, as in most people that go into them, they're motivated, they're fit, they don't want to go out in the weekends. They want to get around, do positive stuff as in it's the best way to meet people because the only other way to meet people. was be, you know, a weirdo like me and just go strike up conversations with people at cafes and things like that, which not many people want to do.

Yeah. And other people that aren't very receptive to that because they're [00:41:00] not in an environment to think I'm going to meet a new person at cafe today. or go out and get hammered. Yeah. Mm-hmm . And then the relationships you build from going out and get hammered conversations. Superficial. Yeah. The agendas are so highly tuned to self.

Totally. Whereas when you go to a run club, it's so easy for guys and girls to meet and not even from a hookup culture. Just go and just be able to talk without, have any expectation of, I wanna get your number to hook up. Right. It's just, Hey, you run. I run sweet, obviously here running next weekend, and people have something to talk about that's so positive.

Mm. What are you training for? Why'd you come today? How far are you running? There's just endless conversation for people to have that isn't around. Hey, like how much is your watch or like, let's go on a date or what do you do for work or other people? Yeah. Or other people. Yeah. Yeah. Good point. So I'm with you.

I don't think run clubs are going anywhere. I think rug clubs are amazing thing. I think it's allowed for people to have the best possible option for not going out because Just like my belief, and I don't think laziness exists. I don't think it's a thing. I think [00:42:00] it's, I think it's a misguided application.

Humans don't quit anything. It's not a thing. No one quits smoking. No one quits drinking. No one quits drugs. They substitute it. And so there's very few people in the world, maybe you get Crew Mahoney, could be the exception to the rule. Who's that? You don't know Crew? No. He lives in Austin. Really? Yeah. Um, I mean, he's run like 6 million days straight.

Oh, I know who that is. Yeah, yeah, yeah. Who that is. And, um, I mean, he's an exception to the rule, but an exception of the rule doesn't disprove the rule, right? The most for the general, for the general public is in who's going to just sit at home twiddling their thumbs on a Saturday night because I know it's bad to go out.

Right. No one. Right. But if you have a social thing,

but if you, if you, or you could just stay in and just play X Box games, just as equally unproductive, right? But if you want to go to bed early, most people need a reason to do that. And if you've got a social reason, you're out the next day. It's such a positive [00:43:00] swap. For them going out and partying.

Actually, this is a bit funny, but at the time of Megaron, we had people that were so passionate about it because it was on a Sunday morning, early morning Sunday. It's the hardest day of the week to wake up and get after it. We meet at five, run by 530, but it would naturally, a hundred people plus pumping.

Yeah. Five 30 and you had a hundred people plus. That's great because it would filter out the people who didn't want to get after it naturally. And we had people that were so passionate about it that they would ask people on a date. They didn't come, they wouldn't pursue it. What a great filter. It is a great filter.

But the only bad thing was that if it didn't work out, then they'd both be there a little bit late. Waiting for them to bring somebody else. Yeah. See the natural theme going on. But I mean it worked, yeah. Um. Was it hard to let that go for you guys after having seen the buildup of it? It wasn't an easy decision as in megan.

I'm able to make decisions quickly I'm gonna need to deliberate and things on for [00:44:00] too long. But I mean, um Most people, when they go through life, if they're having, if something isn't working the way they want it to work, they'll just try to say, like, well, let's just do more work. And if you're, if you're a focused person, like, let's just do more work, but not enough people look at the input and say, well, do I even need to do it?

And so constantly Meg and I will look at it from this lens of saying, like, if we're, if we've got a whole bunch on our plate, Instead of just saying, Oh, let's modify how we're doing things. We go back to the source and we say, do we even need to do this? Do we even want to do this? We question everything on a consistent basis.

And I think it's a really healthy thing to do. Because the easiest example I can give you of this is someone's in a bad relationship. They're going to spend time, effort, money, more dates, go meet the parents, text them more, call them more, all these sort of things. At what point do you just say, Hey, is this relationship wrong?

It's the fastest way to remove problems is just to remove the source of the problems. Not that [00:45:00] Mechron was a problem, but it's in like, that's the mentality that we take to everything that we do. Instead of just thinking, Oh, we've already started this. Let's just keep going with it and try and fix it.

Just look at it and think like, Is this even the right thing for us to do? Because then that opens up every option. We weren't wed to it just because we'd put 3. 5 years of work into it. It was more because we, we genuinely really love the community. But the other part of it was that we still do events probably once every three to four months, but we put on a big event and everyone who's been a part of that community still comes.

So I think we knew that we had that part of it. And really, we just felt like in order to. impact vastly more people. You needed to take a step back from the, the in person immediate things. Um, so that we could give to more, you know, bigger expense. If that makes sense, as in we have fed in a lot into these people and we really do love and care about them, but we know that they would.

Be fully on board with it Well, we know they are fully on board with it because they know [00:46:00] that we need to take a step back in order To run forward if that makes sense. Yeah, absolutely. So when did you guys Get into high rocks. When was that step taken?

Is it me So we'll give it this is a shout out to lucy to lucy davis, um who um Who recently got signed with BPN, which was a huge deal for Lucy. And she recently, and it got, it got taken the next week or two weeks later, but she set the world record for the women's open solo race in high rocks. We spent eight months overseas.

We booked a one way ticket overseas to, we had one goal of just find the best manufacturers and fabric suppliers in the world to produce the mega collection, which is, we started with socks. That's the first thing that's come out, but we've got head to toe, Other than shoes. So we're so pumped. I was feeling the socks earlier.

It's like It's unlike anything i've felt so i'm pumped to actually wear them and use the kids had nick bear using them [00:47:00] Yeah, yeah, so I mean that's it's the beauty in We spoke about this this morning, but the quality that you put into your product A business's success is more than a quality product But the thing is the easiest job in the world is to sell something you believe in.

The hardest job in the world is to sell something you don't believe in. And so with us, it's more just about, we spent so much time and effort making a sock that we wanted. It wasn't like, what does the market want? We just said, what do we want to make? Well, we'd also done a lot of running in a lot of different socks.

And so we knew what we wanted. But technically the business is made based on what we wanted to see. Yeah. And, um, And so to answer your question in a long way, so then we went overseas to meet and we had the most phenomenal trip, all through Europe, all through the Asian countries. Have met over 120 plus companies across all different disciplines.

And we were able to get a much better understanding. It was more of a learning trip if anything, to then go and find out. And we made a heap of mistakes. It was awesome. But because we have an [00:48:00] all in mentality, it's like, let's go make as many mistakes as we can in a short period of time. The last stop on the whole trip was to England.

Um, did an epic trip went and went actually to the HQ of Gymshark, which Meg was working with at the time. And Meg went out and she'd been connecting with Lucy beforehand, but really wanted to meet Lucy. And it was like looking at these two little twins at the gym, should have seen these two pinheads running around going, ah, in the gym together, meeting, doing pushup challenges and chin up challenges.

And I was just so stoked for Meg just to meet someone who was just pushing it hard in her own space. Cause Lucy goes so freaking hard. That was the last trip. That was the last stop on our trip. We said, we're going to go back home now. And Lucy said, surely you guys are going to race High Rocks. We never even heard of it.

Hmm. And it was huge over in Europe at that time. And so then divine time. Yeah. The week we get back, there's a High Rocks in Melbourne. First time it's ever come to Australia. They did two events, one in Sydney, one in [00:49:00] Melbourne. This is August of last year or September of last year. And we went and raced in Melbourne.

Had no idea what we were doing. No idea. Rocked up on the day. James Newbery was there. He gave us some good advice. He just said, don't go out too hot or you'll blow up. That was actually still the best advice. Still the best advice. If anyone wants 1. 0 for High Rocks, don't go out too hard. You'll blow up.

So James Newbery knew what he was talking about. And, um, We, we did the race Meg. She says she did. And she definitely carried me in that race as in interval sessions. I'm good at running, but like interval back to back stuff, that was not my jam. Right. We, our first, it was our first comp in Melbourne. We actually got a really good time, which was sub 60 at the time.

It was a 58 something, which at the time was insane. That was really good for our first ever race. I wouldn't say it was insane, but it was good enough for us to qualify. The record was 56 or something at the time, which is very good. But so the sport was young. Yeah. So there wasn't very many good times getting around.

Okay, Mr. Humble over there. [00:50:00] Well, it's true. But then our second ever competition was Hirox Worlds. So we qualified from Worlds in that race. And then we put in some proper work, followed Meg's training program, the Hirox program, and that set us up to race reasonably well at Worlds. We were so fit. It's the fittest I've ever been.

Wow. Um, but unfortunately when we traveled, Three or four days beforehand, found out it was COVID, we got sick, um, which seems to be the theme for us. Yeah, we haven't figured out how to speak well. Well, it's more traveling. The traveling part has, we've gotten sick, and we've only been sick twice. You asked that question at the, uh, I asked, that was a question I asked at your event.

I said, how do you travel? What's the optimum way for an athlete to travel? And so that's been a big one for us because we traveled twice now for events, worlds and now, and we, we got really sick on both of them. So, and then we, we raced at world. So that's how we got into high rocks and. Man, it's a phenomenal sport.

Yeah. Could you guys explain the sport just for people who haven't heard of it? Cause it's, it is so new, but it's [00:51:00] growing like crazy. Sure. Well, I mean, we like to call it the runner's version of CrossFit, but basically it's the same workout every time, every time for everyone. And you do one K eight, one K runs split up by eight functional exercises.

So they're the same every time, but I'll say the first couple. So one K run into a thousand meters ski erg. 1K run into 50 meter sled push, 1K run into 50 meter sled pull. And it goes on for eight exercises. It's as fast as you can, and it's a time based sport. So then obviously there's, you can do it as a solo, you can do it as a pair, or you can do it as a relay.

Relay doesn't go to worlds, but, um, Um, and then you can do it as obviously male, male pair, female, female pair, or a mixed doubles, which is what we have done for our first couple of races. Um, and then there's also pro and open weight. So you can choose if you want to go heavier or lighter, the simple terms, but pro, especially this year is pretty much how you qualify for worlds.

There's not a whole lot of spots going to people who are in opens. And at each [00:52:00] competition, there's comps all over races all around the world. There's always, um, select. Depending on your age group, there might be in open women's pro, oh sorry, open women's pro, that's a good category, in pro solo women's, in age groups, Sub 29.

I don't actually know what they are. There might only be two spots available. And so the people who come first and second will qualify for worlds, but it is different for every competition. And then there's a whole other series that runs at the same time of hierarchs called the elite 15. I don't think we should go into detail on how that happens, but it's, it's more time based and if you're in the top 15 pro women or in the top 15 pro men, you get qualification to these competitions called major.

Uh, Majors and then in the top, the top three from each race qualify for World Championships Elite 15, which is a whole separate race to the general races, if that makes sense. Yeah, totally. How much have you guys seen the sport grow since you guys started? Well, I mean, by the time we got into this sport it was, it was really big [00:53:00] in Europe and America.

Mm, gotcha. It was already really big. It's, we've seen it grow in Australia. Where we've seen it grow is. In the amount of locations they've had in Australia. So, um, even by the time from August to, to world championships, I think the last world championships was really well done. The owners, it's, it's, it came from Germany.

So. I've come from a construction background. The moment I walked into that event. It was so funny. I was blown away because I love operations and I love successful business. I love it. But it comes down to the details. And I walk in here, first thing I look in this room, I'm like, how well is it set up? And I look at the detail, I'm looking at the strapping tape on the cameras, how well the tripods are set up, there's tape on the floor, the seats are positioned in the same spots.

I'm thinking these guys know what they're doing. We walked into Hirox and Will was going, look at the zip ties. I'm like. What zip ties? What are you talking about? I'm thinking it looks good, but like, why is it? It's really professionally put on, everything's lined up the same way. All the courses [00:54:00] they meticulously measure out.

Everything's fully dialed. It's beautifully set up. That's why they're successful is because the operations allowed it to grow because they can put through six. If you were racing at 12 o'clock, you were running at 12 o'clock. It's in like a, Hey guys, we're running 45 minutes. Slate. We're just gonna one, have people out ever.

It's, they're running on German time, dude. It's just boom, boom, boom. They put through 6,005,000 competitors in Brisbane. Wow. Dallas was 6,001 day 6,000 in one day. At Dallas. Mm-hmm. Without a hitch. Well, as in, they may have had it pretty, but none of the, none of the people that are racing would ever see that because it's run so.

And they're growing at scale. So massive credit to these guys. But I think it was the last worlds, how well it was run, how well it was publicized, the people that had in the sport and the times that started getting peeled off because the time started to get really competitive. It just really went. To a lot of people and Australia, it's gone nuts because you can either do, you can [00:55:00] qualify, you can come first, second or third in your age group.

So it allows a lot of people to feel like they've won. And then also you can also run for time. So there's still world records. So you can be the best in the world. You can win the world championships. Like us, we won mixed doubles worlds for our age group, but you, but we don't have the world record for, um, Mixed doubles.

We're going for it. Trust us. But yeah, so it's cool because you're always competing for times throughout the year, but then at the world championships, sure, you want to get a good time, but all that matters is do you come first, second or third? It's such an exciting sport. It just seems like At least in Austin, there's so many people who are getting involved with it.

And even Nick Bearer, who we all, we like, he spoke at the event that we held a few weeks ago, um, like seeing him a few weeks later, running his first H Rocks event was so cool. Mm. You guys saw him there, right? Yeah. Yeah. I was, I was, he, he beat me towards the end. I was just cooled. I saw a picture. I saw a picture of him, and I saw you ahead of him.

I went moving all of his photos. Yeah. I was like, Nick hasn't tagged me to any [00:56:00] one of his photos. . But um, yeah, I think like. I'm still happy that we raced, but as in, um, it was, it was a really hard race racing when you're not at a hundred percent, and especially knowing what we trained for, because when you, when you're racing, we're racing at the top level, we're training at the top level, at least.

So, you know, what times you're capable of doing, it's not like you've got to rock on the roll on the dice and see how I'm going to go today. You know, all your stations, you know, all your run times. I knew what I was capable of doing. And I just had in my head, we've come this far. We might as well race. So the lesson I learned was.

It's just not worth racing sick because the impact it can have on you just delays you for so many other weeks and other races. And if it was more of a do or die race, I'd race sick just to, just to give it a send and just give it a best crack because you never know what could actually happen on the day.

You could just. Really feel right on that one morning and take off and go well But it was it was just a really it was a slog from the first run. Just I had the flu He has yeah, I got scanned afterwards and then I had pneumonia So that's why I'm not gonna race [00:57:00] Anaheim, but Meg's gonna race Anaheim So it did suck see what Nick passed me on the lunges, especially because it was his first high rocks And we didn't do good times.

Yeah times very average but um It's really cool to see more people getting into the sport. And I just want to say, um, shout out to Matt Johnson. Funny dude, dude, funny guy. As in we went to church after your event, his girlfriend, Amber and Matt said, you've got to come to church with us. Sorry, Amanda, we can fix that.

So Amanda, I think I've done well. We met so many people here. So Matt and Amanda, uh, went and had this, um, went to read. Red Rocks. Amazing sermon. And then after it, Amanda's fired up to do pairs with Matt. Matt's saying, I don't want to race high rocks. I don't want to do it. It's like the hype thing. I'm not doing that.

The next thing you know, we see him rock up because we were pumping him up saying, dude, you got to do it. Like just egging him on. Why wouldn't you do it? Just show up and do it. And the next thing you know, he showed up and did it. I don't know if you've seen his posts. Man, he's posted some funny [00:58:00] stuff. I haven't seen all of them, but he's hysterical.

Yeah. He's a funny dude. Yeah. His stuff from run across Texas was wild. Yeah. He's got a very cool story. His story that he shared at your event was incredible. Yeah, it was really powerful. Um, I would love to, so I saw Nick wearing your guy's socks. I would love to hear a little bit more about the socks.

Like just what you guys are doing with the apparel brand. Cause. It's, it seems like a perfect fit for what you guys have already built in terms of the run clubs now transitioning into high rocks. It's like, this is the perfect fit for you guys in terms of products. We'd love to learn more about what you guys are doing with that.

Before you explain the socks, I just want to say that Mega, I was thinking about this on the way here, Mega as a brand is so much more than just the running apparel. We want people to wear the running apparel. It's going to be the best performance running apparel possible because we want to be choosing it above anything else that we have access to.

But Mega as a brand is just about People who align with the message of you are [00:59:00] capable of more as in it's it is my quote personally I'm very proud of it.

But it's so good. This is the court. This is built off Yeah, yeah through the feats of others We realize what's possible and through the feats of our own we realize we're capable of more and so mega is always going to be supporting people who are pushing the limits and Showing others what is possible, excuse crushes, as we were calling it.

Excuse crushes, yeah. And, um, and obviously, if they're going to be pushing the limits, it needs to be ridiculously good quality, so that it can survive what is being put through. Which, obviously, the socks already have been put through so much testing. And, um, Just had insane results and I'll let Will talk about how we actually made them and and the qualities of them But Mega as a core is so much more than just apparel.

It's it's a it's a message. It's a brand and it's it's Like it's inspiration. It's like you can do anything you want to, if you're willing to put in the work and you believe you can. That is what Mega is. But yeah. I love [01:00:00] the name, by the way. Mega is so good. You know, when Meg first hit me with the name, with Mega Run, I didn't like it.

I thought, oh, that sounds a bit tacky, the whole Mega thing. But it's, we're so happy with it. We found out later that, uh, Mega is the same in every language. Really? It's all mega. But it's about the mega feeling. It's actually, my middle name is Alexandra, so it's Mega, but that's kind of the second meaning to it.

Mega as the core is that mega feeling that you get when you just do something that you didn't think you could do, or that your mind told you that you couldn't do.

Yeah, that run when you did when you were 14, that feeling you felt, we call that the mega feeling. I love that. So you guys were telling me this morning, that the actual product, there's something about the way that it keeps your foot cool and warm and keeps your foot dry so you don't get blisters.

I'm like, this is the sock that I needed two years ago when I was running 100k with Brett and crying because we both had brutal blisters. So, [01:01:00] when I first met Meg, on our first run, when we first met each other, She said I I want to do my own clothing brand That was one of the first things you said and my advice back to her was it's a massive commitment Getting into production and manufacturing.

I know the space I think you said you can do anything you put your mind to. And then I said, okay, apparel. And you quickly went, not that she was working. She was working with some, some big brands at the time. And I said, why don't you do a line with them? See if you like this space. I'm a very big believer in going all in, but I'm also equally as a believer of try things before you go and fully commit yourself.

Little experiment. So. But then once we started to do longer distance running and we got into ultras, that was the moment when I was wanting to move out of my businesses and do what I was, and do what we're doing now with Meg, because I was so much more lit up by that than just being in just conventional companies.

And then that's when we went, all right, this is the time I've got the capacity. Now let's, let's, let's [01:02:00] make this business. Let's make mega. And then because we were running in ultras and the gear just wasn't hanging. As in, every race I'd go through two pairs of socks. And they were a decent brand. I won't say what the brand was.

They were a decent brand. I liked the socks, they felt great. But it was just convention. I just went, all right, if I'm going to do the ultra, I need to have two pairs of socks on my back because I blow a hole every time. But they're the only ones that didn't give us blisters. Yes. They didn't last long.

Just didn't have any longevity and then Meg had problems with all this chafing, all these sorts of things. So we went, all right, this is the time to then do it. So then the beauty of going overseas for eight months was that man. And that, because if you, if it's, it was our sole focus for eight months was to do these businesses and run an ultras, run and roll ultras all around the world.

So we got to make stuff, test stuff, make stuff, test stuff. It was just such a good setup. During that process, we got introduced to so many companies and so many people with, they were doing different things. So we met this amazing business in Europe where that's Socks just made phenomenally well with the business because they had an R& D team.

They weren't just a manufacturing company, they were actually a development and manufacturing [01:03:00] company. So their R& D team sat down with us and we said, here's the vision. They saw the run clubs, saw what we were doing and they thought, this has the potential to be big. We want to work with you guys, even though you're way smaller than what we normally do.

So, phenomenal to work with. They got the construction nailed and the selections of the yarns and the compositions. Then we got introduced to a business that does treatments. They have two treatments that we're now using the socks and we've called them mint and thermo. We didn't believe it really when we first heard it.

We thought, but it's worth trying. One, there's no odor in the socks. So that's mint. How it works is, as I explained to you this morning, at a molecular level, when your foot produces an odor or produces odor as a molecule, the mint treatment in this sock, the molecule, the mint captures and stores the odor inside the mint.

So you can't smell anything. Then when you go and wash the sock, the water reacts with the mint, opens that mint molecule, and boom, it releases out the odor into the wash and then resets the sock. Our mate Nick McKay, 31 marathons, 31 days, same [01:04:00] pairs of socks. No blisters, no smell. Sorry, same pair. Same pair of socks.

Like the same, One pair of socks, washed them once at day 16 because he cut his foot walking around between his runs and bled into the sock from one of the runs. No smell, no blisters, no overheating. He did that in Australian summer too. So hot, right? So I wear these socks twice a day for workouts. These socks get washed on average once a week.

If you hang them out between uses and don't just leave them in a ball, no smell. Phenomenal, this mint technology. Then there's thermo. Thermo is one of the reasons why you don't get blisters. It's because it actually cools your feet down when your feet get hot. You actually sweat way, way less, like to a 90 percent amount less.

Because of the treatment in the socks and you'll see it. I showed it. We showed that video this morning of Nick ringing out a belega sock Just doing a 37k run the day before Rinses it out waters pouring out of it goes against the mega his hat stripping his shirts fully dripping There's [01:05:00] not one dry spot.

Can I get one drop out of the socks? And so The no smells is a great thing because who wants to have smelly stuff? So we thought that's really cool. But the thermo and the construction of the sock that allows, because you have blisters through moisture and blisters through friction. So the composition of the sock massively reduces the friction.

And then obviously the thermo massively reduces the moisture. So if you get that almost, you can't ever get 100 percent reduced. So people still could get blisters from it. But as in the likelihood of getting blisters, Well, if you're wearing shoes that are going to cause blisters. Correct. Yeah, the shoes are wrong, the shoes are wrong.

But the likelihood of getting blisters is very, very close to zero. Listen, we have friends who, he, he gets such bad blisters that he has to, I don't know why, he must have a bit funny shaped feet. But he has to tape his feet every time he runs. And we said, you've got to go and try the socks. And he was nervous.

Like the worst blisters you've ever seen. Yeah, he was really nervous. Because even if he runs 15Ks or something, he'll get really bad blisters. And I said, just try it once. I think it will [01:06:00] help goes and tries them. Not a single blisters sends us a photo of his feet. Like he could not believe it. He thought it was amazing.

And, and other people who even have had to wear ankle braces and things like that, because our coffers is compressive. They not that this is even something that we market, but. People have just found that have ankle problems, that they're compressive enough, that they provide enough support to feel like they're not going to just go and roll their ankles all the time.

They don't happen to tape their ankles. We're never going to market that. We don't, we don't market that. We have had people tell us that. That's been a consistent, um, review as well. That's incredible. What are you guys most excited about in the future for you know products or just like races? It's just you guys have so much going on and it's honestly inspiring to be around you guys because you guys Truly take that like mega mantra that you guys have built the brand around.

And it's like, it's kind of everything you guys touch. You guys seem like you're just all in on everything. Well, okay. So the media, the class one coming up. So all of that online programs are [01:07:00] called train to go squad. We call it trying to go. So you do those, you're trying to go on anything. We're moving that from PDF purchases as the programs.

They've done really well. They sell all over the world. Awesome. Seeing the difference it's had in people and their performance. We're moving that to subscription. So in less than two weeks time, we haven't announced this anywhere. Um, uh, actually we spoke with Jeremy about this, but nothing's been put out on socials or anywhere publicly is that that's now becoming a subscription model.

And I was launching an app for it. And everyone's going to be in the one spot. It's got to. epic community element. Meg's going to be jumping on phone calls, answering questions, challenges, the whole thing. So we've been working on that for the past four months. That's the, that's the next thing that's happening with us that we're really excited about, because it's just going to bring things that were disjointed, but it's going to bring everyone together in the one spot to talk, communicate, share training notes, and then keep doing the programs that Meg's written.

And they're also not just standard. Programs is in the programs are so effective. We've seen ridiculous results, especially from the [01:08:00] running programs because the other programs are quite new, but the running program was our base that we've had for a long time. As in people are shaving off 30 minutes off their half marathon PBs in 10 weeks.

Wow. Ridiculous, ridiculous results that have that's happened on more than one occasion. Wow. And it's because they target, I teach you everything that I have learned through running on how to push myself mentally because running is. Limited by your mind. So, obviously we're going to do strength to make your muscles strong, to prevent injury.

You're doing the running programming as well, but you're doing a weekly mindset challenge. And focus, that I literally did, as in there's one week that's fears week. And you go and confront fears. And so that when you get to be Spiders and Yeah! All of it. Legit, people went skydiving, amazing things. Yeah, ask someone out on a date from a cafe they've been wanting to do.

Just anything though. Just having a hard conversation with a friend is the whole week based on fears. It's amazing. I feel like people just seem to be challenged. Like, in that way. Like A lot of people [01:09:00] do have these fears, but when someone says, yeah, just, you know, go do it, go address all the fears that you have.

And you're just a little bit more aware of it. I feel like that level of accountability is just enough to get people to act on it. That's the word. Well, it's accountability. There's only two fears that you're born with. I think one is abandonment because that's a survival fear. And I think the other one is falling maybe, but there's only two fears that you are born with.

And. The rest are all learned. The best thing about that is they can all be re re learned as you can retrain your mind to realize that you don't have to. I'd never heard that. That was great. Come on. Saving that for the last few. That was great. Yeah. But to answer your question, the Launcher Trainer Go squad, we are, we are pumped about, and that's going to go out in socials the next couple of days.

So Meg's going to talk about exactly what that is, what's involved, the release of the app. We're in testing phase right now. We're freaking pumped for that. And then Meg's racing in Anaheim. I don't know if that's like, that's more of going to be a training run. I'm [01:10:00] reducing expectation cause I have been sick and I haven't trained properly in two weeks.

So I'm assuming that to happen. I feel like that's sometimes where the best performance is. Well, everyone's now saying it happened. Yeah. I, I really just want to, yeah. No pressure on this weekend. Just, I said, even if you're feeling sick on the day, we just won't do it. So just see how she comes into it.

Cause we learnt racing sick. Doesn't achieve anything. So Meg's going to go there this weekend to see, to see how she's feeling. If she's up to it, she'll race. If not, that's okay. And then the next week and we get back to Australia, that's, they've launched an elite 15 category for pairs. The first ever time.

This is the first ever race they're doing it in. And there's no qualification process. It's literally whoever comes first, second or third in five major events goes to worlds. Let's go. But I have something I'm excited for. Yeah. We have made. And I'm not giving anyone any hints of what it looked like or what's involved, but we have made the dopest track suit you will ever see in your entire life.

It's probably still going to be six months off, I reckon, but it is [01:11:00] seriously. Wow, I just cannot wait to be able to show people. Aesthetically, functionally, as in for us, it's function over aesthetic every day of the week. You guys just played that so well. We haven't seen anything like it. There's nothing like it.

That's unreal. As in you can see us in my eyes. Your guys anticipation is awesome. This is the first time we've talked about it. Nice, let's go. Where can people find you guys? Hmm. Where's the best place for people to go? Either, I reckon either my Instagram, so I'm now a Martin, but my Instagram is still Meg Sutherland, so S U T H E R L A N D, but for all of our business stuff, it's on Megalife, so www.

m3ga. life. It's a pretty dope URL, right? I love it. I love it. So then we have, we've got the Instagram handles. There's trying to go squad for the, all the training programs. And then we've got, this is mega for the apparel with the three. Well, I'll link all that in the show notes, but you two are awesome.

Like. I can totally see how you guys just continue to push each other. And if I [01:12:00] had a dollar to my name, I would bet it all on you guys. You guys, no, seriously, you guys have something special going and it's just awesome to have you guys on the show. So appreciate you guys coming on. We appreciate it so much.

And we also just want to add that the event that you put on that we, this is how we met you was seriously one of the most impressive events that we've been to and we are really excited to try a protein as well. Yeah. Give it a shot. I'm excited to see what you guys think of it. I want to hear the 10 second pitch.

The 10 second pitch. So this is Noble Beef. Uh, it has beef protein isolate in it, collagen, colostrum, and an organ complex. And the idea is that it's just like the animal based version of athletic green. So it has one scoop, everything that you need. Um, like nutrient dense in all of its form, but still low calorie.

Sweet. Well, we're so keen to check it out. Yeah. Yeah. Try it after the race. Let me know how it sits in the gut. Um, it's beef protein isolate, so it sits better than whey protein. Mmm. So. I've got a question before we wrap up. What's, uh, what's next in the cards for Nate Mafia? It's a lot of what you guys are [01:13:00] talking about resonates with, uh, what Brett and I have going on, uh, just in terms of simplifying and going deeper on the things that are really, uh, meaningful.

It sounds like, I mean, you guys are similar to us, like a lot of things going on, but you really can't excel at all of them. If you're spread too thin, I think, um, Brett and I are, Just incredibly excited about the people that are coming into our business relationships, personal relationships. There's just so many people who are coming in and making an impact.

So I think that that's like really giving us a lot of encouragement. So a lot of, uh, a lot of dedication towards noble this next year, it's going to be a big year for noble. Uh, and then the podcast, we're just really focused on, we've previously just done a lot of volume. So we'll do like two or three episodes a week and we're dialing it back a bit, but really upping the production quality and just getting, getting the people on that we really think are aligned with what we're, what we're all about.

And you guys fit perfectly. It's like touch all these topics that we love talking about. We didn't really get to get too deep into the faith, but it's layered all over what you guys are [01:14:00] doing. You know, it's like, it's the foundation, right? We've actually, once, um, so Doug, Doug brought me to faith months ago and it's, I think it's, it's an, it's Matthew or Luke, but they talk about building a wise builder and how he builds his foundation of him.

Yeah. And it's so true. And when you do that, Everything else can flourish off the back of that. But if you have a weak foundation, then as a storm comes, it's just going to wash it out. So we've definitely had some testing times, uh, for Meg and I and our personal relationship, um, over the past couple of years.

But when you, what, once it actually got really bedded in, in Jesus and in faith, you're playing to a different metric. Yeah. Goals are different. Everything looks different. Yeah, totally. Cause you're not playing for today. Like you're literally playing for eternity. Yeah. And when you play things like that, everything is different.

Yeah. Yeah. The eternal game is, it's so much different. Everything is, uh, reframed at that point. You're not falling for things that are. Temporal, temporary and short. [01:15:00] It's how can I build something that's actually gonna be here to last? Which, I mean, you guys take this purpose driven approach to all the things that you guys are doing.

It's like, and I can see how well you guys compliment each other too. So it's really cool just seeing how you guys approach building things. 'cause it's very clear that it's not, it's not just, oh, I'm just gonna build this thing short term and you know, see how it goes. Like you guys are going eight months to Europe to figure out and find the designers and or the manufacturers and to then test them in the races like.

That stuff's what winning businesses do. And I bet you we'll look back at this podcast like a year from now and I'll be like, yeah, very, very clearly all worked out. Yeah, we do. We do hope so. And it's, it's definitely not easy, but it's been so worth it. Yeah. It's the only thing worth doing. Yeah. That not, not the quickest route.

It's not the quickest route, but I mean, I'll say the same thing for your products is in the world doesn't need another protein. Yeah. The world doesn't need another pair of socks. So it's like, if you're going to bring something out, well, what does it mean? Yeah. Like what, what differences that have, how is it adding more value to what's already on the market?

And you obviously just [01:16:00] nailed it with what you'd said to me then. As in it for us is that we didn't have a product we could use to run a hundred and a hundred. Quality is the only answer to that, in my opinion. It is. It's a quality and the quality, it takes, it takes time and it takes effort. And we just never wanted to compromise.

We had a run club with thousands of people running every Sunday, every weekend. We could have easily come out with just a mega merch t shirt and some shorts and a cap and just started flogging it out. We probably could have made a lot. We would have made a lot of money doing that, but. We just have this belief that the market doesn't need another merch tee.

Now that there's the environment. Yeah, now that there's any of that isn't like what good is that? It's you're literally just putting a shirt on someone and sure that you can say you can that helps them become a more part of the brand and there's always those upsides but at the end of the day is that we want to know we've actually made Something of quality that as Meg said before, if I'm going to my cupboard and I'm reaching for a pair of Nike socks over mine, this isn't it.

We've missed the mark. Same thing for you. If you're choosing another brand over your own, you've missed the mark. Yeah. A hundred percent. Well, I love [01:17:00] what you guys are doing and I'm excited now that we're connected just to follow along for the journey and see what you guys do. It's going to be unreal.

We're coming back. We've got to come back because we need to come to thrive because everyone keeps saying that Scott was hard. We did go to Thrive once. Scott wasn't there. Well, we will be back. We're planning on coming back. I think we'll be back a month before Hirox Worlds, which is in Chicago in June.

So mid May, I'd say we'll be here. Okay, cool. We'll have to run it back for a part two. 100%. Let's do it. Run it back. Thank you guys. Appreciate it