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"If nothing matters, then you get to decide what does." In this episode, Joey and Drew sit down with Matt Vincent—Highland Games World Champion, entrepreneur, and longtime supporter of Few Will Hunt. They discuss how Matt shaped his belief system through athletics, failure, writing, and self-reflection. He shares why embracing nihilism gave him freedom, how writing transformed his life, and why abundance is often the real challenge—not scarcity. They also talk about comparison traps, building authentic brands, and what it means to earn your radiance through resilience. Listen in if you’re ready to question the rules, own your path, and show up with purpose.
The official podcast of Few Will Hunt, the world’s largest community of hard workers and Made in the USA apparel brand. Family-owned and operated and headquartered in Philadelphia. We’re on a mission to restore the dignity of hard work and help others live The Rules of The Few to strengthen ourselves and strengthen society. No entitlement or excuses are allowed here.
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The official podcast of Few Will Hunt, the world’s largest community of hard workers and Made in the USA apparel brand. Family-owned and operated and headquartered in Philadelphia. We’re on a mission to restore the dignity of hard work and help others live The Rules of The Few to strengthen ourselves and strengthen society. No entitlement or excuses are allowed here.
Represent Few Will Hunt and be one of The Few.
Few Will Hunt Apparel & Fightwear | https://fewwillhunt.com/
Get 10% Off Your Entire Order
Use Code: FWHSHOW
Trulean Supplements | https://www.trulean.com/
Get 50% Off Trulean Subscribe & Save Bundle
Use Code: FWH50
JOIN THE FEW:
Website | https://www.fewwillhunt.com/
Instagram | @fewwillhunt
Creators and Guests
Host
Drew Beech
Drew Beech is an entrepreneur and cofounder of Few Will Hunt. He spent several years in the sales and marketing industry, grossing over several million dollars in sales. But his love for the entrepreneurial journey and desire to escape the rate race started with his personal training business in college. Today, Drew leads the Few Will Hunt community alongside his cousin and cofounder, Joey in their mission to restore the dignity of hard work through the highest-quality American-made apparel.
What is The Few Will Hunt Show?
The official podcast of Few Will Hunt, the world’s largest community of hard workers and 100% Made in the USA apparel brand. We’re on a mission to restore the dignity of hard work and help others live The Rules of The Few to strengthen ourselves and strengthen society. No entitlement or excuses are allowed here.
What I do kind of align with is more of the nihilistic side of Nietzsche where I don't know that I think anything's inherently important. And I like that idea because then that gives all the power to me to decide what's important. And so then that's where it's me to be aligned with my energy and decide what deserves my attention, my best effort, my things, not because it's supposed to.
Speaker 2:Welcome to the Fuel Hunt Show.
Speaker 3:What's going on, Eagles? Welcome to the Fuel Hunt Show. Today, Drew and I are joined by Matt Vincent. Everybody, Matt, everybody in the community knows who you are. You've been a a lighthouse, really, not just for us, but for a lot in our community, a lot of members of our community, probably for, like, over a decade in this space.
Speaker 1:Wow.
Speaker 3:So that's like the the entrepreneurial space, athletics, obviously, and personal development. So, you know, that that trifecta really. So we're we're honored to have you on the show. I know we met recently in person, which was super awesome. So, you know, we have that leading into this here.
Speaker 3:One thing that I I wanted to mention is just, you know, if you knew your flowers, you know, early on, you were an inspiration. You continue to be, for Drew and I. And, early on, we sent you some fuel hunk gear in a very, very early early days. And, you were so abundant minded that, you know, you wore it. You wore it on your lives, like, you know, and we really, really appreciated that.
Speaker 3:And that was a signal to us that that that said, like, hey. Look. This is a guy that, we can learn from. And, you know, we had a a feeling of respect for you, and that really validated. So just wanted to give you some flowers, man.
Speaker 3:Start us off.
Speaker 1:Yeah. I I really appreciate that. You know, that abundance mindset is something that I've really tried to work on. And, you know, coming from athletics and entrepreneurship, it's really easy to get caught in the competitive side of things. But one of the things I loved most about, you know, track and field and eventually my time in the Highland Games is, like, it's a full solo sport.
Speaker 1:And so how far my competition throws that day doesn't really have anything to do with me. Yeah. Like, it's my job to do my best job that day with with the circumstances given. And if I'm beaten, I'm beaten. Mhmm.
Speaker 1:And the way I felt about that going into business with apparel was and, like, I if you've got what it takes to get through that business and build a gigantic brand and do this for a living, you're gonna do that whether or not I posted this shirt or not.
Speaker 3:Right. Yeah. Very true.
Speaker 1:Like, I ain't gonna be the slowing down point or the one that made it happen. Yeah. Yeah. And so I couldn't find any benefit to shitting on it where the benefit of me being an ally is if they have what it takes to make this work, then I have friends.
Speaker 3:For sure.
Speaker 1:And if they don't have what it takes to make this work, perhaps I'm a nice voice that gave them a nudge to try chasing a dream again. Yeah. Like, I just don't ever wanna be on the other side of that. Yeah. We we we agree.
Speaker 3:We agree. I mean, we're abundant thinkers, but you you mentioned that it's something that you've worked on. Right? You've really worked on. Because it no matter if that is a core belief of yours, I feel like the primal human wiring always tries to creep in survival mode and scarcity, like, always tries to creep
Speaker 1:in
Speaker 3:at all times. So it's a continuous, like many things in life that are worth it, a continuous practice, in my eyes
Speaker 2:at least.
Speaker 1:It is a continuous practice. I mean, look, I mean, we can get scarce if it's resources. You know, I mean, money being the one that so many chase and looking at that as this metric for success. But also, I mean, time is really scarce. Also, so is your attention.
Speaker 1:And the older I've gotten, like, I I want my attention to be spent intentionally. My attention to be spent intentionally. And the more intentionally I am with it, I guess, the more value and honor I put on it instead of waiting for someone else to decide what it's worth.
Speaker 3:For sure. For sure. I feel like when we're younger so how how old are
Speaker 1:you now, Matt? Forty two.
Speaker 3:Alright. 42. So we're the same age. I feel like, at least from my perspective, when I was younger, I wanted to do so much. I wanted to do everything.
Speaker 3:I could do all the things. I was invincible. And now as I get older, I realize that I I just wanna do less better. You know what I mean? Like, wanna do less things, and I wanna do them better, specifically Mhmm.
Speaker 3:Better so that they better other people. Like, that's the big, like, life epiphany that I've come to in my late thirties, early forties.
Speaker 2:Yeah.
Speaker 3:Look back and, you know, my twenties and my early thirties, and I was like, man, like, if I knew then, what I know now? You know?
Speaker 1:But for everybody knows that. So that idea. Right? That, like, if I know then, what I know now? Man, I've had that a lot of times.
Speaker 1:And I I love, you know, everything you're saying with that piece switching on and, I don't know, realizing a way to bring value to former versions of yourself. And trying to be that light for yourself and continuing to help others. The only the best way I can ever see that that's done is by continuing to work on you so that the light on you reflects out wider. Yep. Yep.
Speaker 1:You know, as you build that internal growth, that spirit, that connection to who you are authentically, like, the first thing is that light kinda eventually reaches the mirror and you see a different you reflected back. Mhmm. And then you get a couple friends that are like, oh, you're kinda different. There's something whatever it is. And, like, that continues to grow the more that you focus on it.
Speaker 3:Yeah. For sure.
Speaker 1:And being able to show that the path isn't the more money. It's not the quantity game of the consumerism our country has decided to make God. But it becomes quality especially through later in life. Know that like by this point at 40, I'm gonna go ahead and say, like, 80% of my big fuck up should be out of the way. Yeah.
Speaker 1:Now the 20% of fuck ups that I've got left and the 80%, like, in that longer chapter of my life now that I'm an adult and doing things. Right? I've only really been an adult for, like, ten fucking years. Yeah.
Speaker 2:So I'm a I'm a toddler. Well,
Speaker 1:you know, that's great to know.
Speaker 3:Yeah. Look.
Speaker 1:It's a brilliant thing to know instead of be scared of of, like, holy shit. I have so much more time to keep learning stuff. Yeah. The problem is ever thinking you've got a thing, like, licked that, like, oh, I don't have to know anymore about that. Mhmm.
Speaker 1:Yeah. There's always depth to it. Yep. But trying to maximize that time and understand that, like, I need better skills and better defense mechanisms and better mindset and better ways to recover and manage stress so that I can handle the next bigger things that are gonna eventually come my way. Like, there's no escaping problems.
Speaker 1:And so Yeah. The next decision is then how do I might make myself as ready and resilient for anything I can run into? Mhmm. Training wise. Right?
Speaker 1:That's why I would go train when it was raining. I ain't trying to have it rain at the World Championships the first day I've tried to handle things when it's wet. I'd like to have some strategies under my belt.
Speaker 3:For sure, for sure. You mentioned, you talked about the light, right? And such a beautiful way of putting it that that light eventually brightens to the point that it hits the mirror and you see yourself and then it starts to reach others and then you become, hopefully, the goal is a lighthouse for others. Yeah, mean, you're essentially somewhere between the mirror and Tony Robbins. Right.
Speaker 3:Right. Right. Exactly. The I I had an interesting thought that I wrote about a few weeks ago about radiance. So I call that radiance.
Speaker 3:I'm sure you do too, that light. And that especially on social media, there's a
Speaker 1:lot
Speaker 3:of art I I don't wanna say artificial, but maybe like forced radiance. I have this belief that radiance is something that's really earned. Like, have to go through it, you have to grow through it, and then you have the ability to shine it on others. Have you found in your life that your light, your radiance, your impact that you've had on others has really been a product of, you know, maybe this is tough shit you've went through and been able to
Speaker 1:I I
Speaker 3:learn and grow from Yeah.
Speaker 1:Yeah. I think all of it. You know, recently, kinda just how I look at things is this all one journey of life, right, but with a lot of different chapters. And so if I ever can find myself really present and I can find myself, like, you know, in those moments you run into every once in a while, and you're like, holy shit. Everything's great.
Speaker 1:Like, you just every once in a while, you catch that moment and have it, and it's it's not permanent.
Speaker 3:Mhmm.
Speaker 1:But if you ever run into that moment, like, give it the gravity it deserves. Because based on, like, butterfly theory, right, if we go back in time and change anything along the path, you don't get that moment. You're not there. Yep. And so that means if I have that moment of presence and gratitude, then I have to thank all of it.
Speaker 3:Mhmm. Mhmm.
Speaker 1:It's all important. All the failures. How do I love those? Yeah. Instead of let those become a limiting belief as part of a narrative.
Speaker 1:Mhmm. How do I use those skills? Like, sure, you know, my failure was competing ended before I wanted to due to knee surgery and having to have knee replacement and those type of things. But if that doesn't happen, I don't have this story.
Speaker 3:Mhmm.
Speaker 1:And I'm the one who gets to take that moment and alco and, like, and alchemize it into the gold going forward.
Speaker 3:Sure.
Speaker 1:But it is that transmutation process that we have to choose instead of letting it write the narrative from the past. Yeah. Yeah. Yep. But it it to answer your question shortly, yeah.
Speaker 1:Yeah. Like, it's all those things matter.
Speaker 3:Mhmm.
Speaker 1:Yeah. Always matter. It's always the journey. There's no books from the view of Everest.
Speaker 3:Yeah, this is true. This is true. The transmutation, right? Like, it's so interesting because I feel like if you don't embrace those failures and you don't take control of the change, they will just change you, right? I mean, that's basically how it goes, right?
Speaker 3:We say, things are gonna happen to you or you're gonna happen to things. It's the same type of thing. You
Speaker 1:know? Here you have.
Speaker 3:Do you want me to say?
Speaker 2:No. Oh. Not a fan.
Speaker 3:I was Thought you were gearing up. So I thought I saw you gearing up.
Speaker 2:I was, like, pottering.
Speaker 1:You know, I I think where the real power lies is, you know, in my own belief system and kinda falling into a real hodgepodge of a lot of things. Sure. And what I do kind of align with is more of the nihilistic side of Nietzsche where I don't know that I think anything's inherently important. And I like that idea because then that gives all the power to me to decide what's important. Sure.
Speaker 1:And so then that's where it's me to be aligned with my energy and decide what deserves my attention, my best effort, my things, not because it's supposed to. Yep. Some of those line up. Mhmm. There are some so it's not like I'm doing it as a fuck you to the societal norms.
Speaker 1:Yeah. But it is knowing more authentically what are your areas of desire. What do you wanna be? What does your life wanna look like? And if you don't have a direction for it, it's really hard to make progress toward it.
Speaker 1:But in that same instance, you have to define failure, and you have to define success. Yeah.
Speaker 2:Question question on that, Matt. How has adapting that mentality or belief system affected your personal life as far as the people around you or friends, family, etcetera? Because I I believe that I've also adapted a similar way of thinking, but not always taken well by old friends or family members. And I feel like a lot of people in the community might have the same growing pains.
Speaker 1:Yeah. I think at some point, you've gotta decide they don't get a vote. You know, if I'm not interested in giving a vote in my life to a, anyone not living the way I want to. And I also don't need permission.
Speaker 2:No.
Speaker 1:Like, I'm allowed to feel this way, and I'm allowed to think this way. I also, ego wise, I don't care if they understand or think I'm right. This is what I think. You are more than welcome to think whatever you would like to think. But I'm gonna focus on things that make me better and benefit me and help me make good decisions that align with who I wanna become and continue to make long term progress.
Speaker 1:Sure. And this is what I have found to be the best way for me to stay locked in on that and not just caught up in the checking boxes everyday thing of good enough.
Speaker 3:Yeah.
Speaker 1:And if that doesn't work for you, great. I don't give a shit. Yeah. My focus is on trying to figure out the best operating system for me to be happy. Mhmm.
Speaker 1:And it didn't align with friends and family and everything when I started, you know, when it was less going out to the bar and not being part of stuff and any of that. There's always those questions and peer pressure. But at the same time, like, you're not fucking doing anything I wanna do. Yeah. Or at least And
Speaker 3:And what the future you want to do either.
Speaker 1:Yeah. Right. And also with that said, like, I haven't ever been part of the follower side of the groups.
Speaker 3:Mhmm.
Speaker 1:I've always been if someone needs to make decisions, I'll make them. K. I'm cool with that. And that's always been in my own life too. And so now going forward after I kinda made that switch, there's plenty of people that don't get it that I still run into that I don't align with.
Speaker 1:Right? But, like, they don't have access to my energy. Mhmm. They're an acquaintance. Mhmm.
Speaker 1:But people that I keep close, they hold the same boundaries I do.
Speaker 2:Mhmm. And from the outsider's perspective, Matt, just from the stuff you post on Instagram, it does seem like you're just kinda living, baby. Like, you are just going with the flow, and I low key jealous.
Speaker 1:Well, I I mean, it's so go with the flow. Right? Like, I'm super glad it looks like that. But, like, go with the flow is a very fucking intentional thing. Right?
Speaker 1:Like, go with the flow that we're talking about, which is being in the van and the freedom to do this from remote and travel the way I want to, like, I saw the trap in continuing to grow an apparel company, which means I can't fucking leave. Mhmm. Because anytime I left, like, captain wasn't at the helm, and there needed to be the captain at the helm. And some of the adventures I'm interested in doing don't happen in forty eight hours, man. Sometimes I'm leaving the country for six weeks.
Speaker 2:Yeah.
Speaker 1:Sure. And so along those lines then, then I need to solve the other problem. So what is a job that I can do at my best that I love getting to do that provides the value I wanna provide Mhmm. That I can do from anywhere. Yeah.
Speaker 1:And so then focus all the attention on that. And at the same time, at whatever point I realize, this other thing that I've invested ten years in and love, the apparel company, you know, that has been part of my identity and part of who I am. I've gotta be the one strong enough to say this isn't it anymore
Speaker 2:Mhmm.
Speaker 1:And not do it just because it works. Because I know well enough that if I don't fucking love it, it won't ever get where I really want it to go. Yeah. And I didn't anymore. Mhmm.
Speaker 1:And so that go with the flow is burning that down. That go with the flow is leaving a thirteen year marriage that I wasn't into. That go with the flow is moving to a city where I don't have any resources or know anybody. It is taking risk and renting a space and seeing can we teach breath work in any of these other modalities that we're fascinated Mhmm. And while I appreciate that it looks like go with the flow, it has been a very fucking conscious decision to get here.
Speaker 1:Yeah. Yeah. Because we all know that there's no fucking accidental great lives, man.
Speaker 3:Yeah. No
Speaker 1:one's handing out great lives on accident to people. Yeah. Mm-mm. Even if it looks like it from the outside. Right?
Speaker 1:And, like, you get some fucking stupid trust fund, and that eliminates that problem that everyone thinks is the biggest limiter. You don't earn it. You don't have purpose. You don't have attachment to it. You have self doubt.
Speaker 1:You have all these other pieces that come through it, this guilt, this other shit. Yep. Because it isn't fucking yours.
Speaker 3:Yep. Yep. Yep. Absolutely.
Speaker 1:This is mine. Mhmm.
Speaker 3:You you mentioned that your belief system I think did you say hodgepodge? It's a little bit of a Mhmm. Hodgepodge. Right?
Speaker 1:Yeah. Yeah.
Speaker 3:So to a degree, I'm a Nietzsche guy too. Are some elements that
Speaker 1:I'm not with.
Speaker 3:You know what I mean? More of like a Frankel, Victor Frankel. But, I do believe, and the more people that I talk to, that I respect, they they put together their own belief system. They don't just subscribe to one unilateral belief system. And that pisses people off, man.
Speaker 3:It pisses people off in a major way.
Speaker 1:I Well, because we need right. We need an instruction manual, right? Like a clear cut You said this.
Speaker 3:Boxes and this and that. And I think that, know, talking about big limiters, I think that's one of the biggest limiters, like our desire for order, our desire to be able to control things like that. That's one of the biggest limiters boils all the or or distills all the way down to the lives of people, You know? Because if they could borrow from all of the greatness that's out there, and depending what you believe, most of that greatness could come from a single source, I feel like their belief systems would be much more pliable, and they would have more courage to do what they really wanna do in life.
Speaker 1:I think there's a real trouble that when you land on something and you feel like it's right. Because a lot of times if you find something and it lands on right and as tribal as we tend to be, especially in Western culture, if I'm right, then that means and the other has to lose because it being right is a threat to my right. Worse time. You start to find yeah. As soon as you were defining yourself by what you're not, there's also problems.
Speaker 3:Mhmm. Mhmm.
Speaker 1:And so, you know, that piece of nothing being inherently important important then means I can pick and choose whatever I want.
Speaker 3:Mhmm. Yeah. For sure.
Speaker 1:If if none of it matters, then the only part that matters is what I choose. I mean, all this shit's something we came up with at some point. I mean, I can say it's divinely influenced. I can say there's a number of things right there, you know, with my own idea of, I don't know, what the god spirit is, source, whatever we wanna call it, the universe. I mean, I think there's something.
Speaker 1:Yeah. There's definitely something bigger than me, which sure as shit. And that could just be the entirety of all of it. But I don't know that I agree that it loves me or wants me to succeed. Yeah.
Speaker 1:I think it's completely indifferent.
Speaker 2:I'd agree. And I don't know if I read this in the creative act or where I saw this Rick Rick Rubin quote, but he said, for any advice or belief, always consider the opposite to be true.
Speaker 1:Mhmm. You have to. You have to. It's a mistake to to fall dogmatic into anything too far. Mhmm.
Speaker 1:There's no one right answer.
Speaker 2:And that's nowadays with everybody, like, Instagram has a lot of good things, a lot of bad things, but there are a lot of profound thinkers and people offering good advice on Instagram. But everybody, you go right to the comments and see a bunch of people arguing over literally something that for it, like, the main thing I see it on is things like nutrition and and diet and such, like health stuff.
Speaker 1:When those are most likely the two things most popular that come across your feed.
Speaker 2:Exactly. This is
Speaker 1:every genre Yeah. Has the same thing that you're talking about. Right? So
Speaker 2:And these people look to debate, and it's they they cite studies and whatever about vegan being the best diet, and they cite studies about carnivore being the best diet. And if everyone has studies
Speaker 1:best day.
Speaker 2:If everyone has studies and and facts to back their claims, then who's actually correct? And what is the point of even debating it?
Speaker 1:Well, the answer comes down to what are you trying to accomplish? Mhmm. Yeah. I mean, there's some general rules. Right?
Speaker 1:Like, we wanna go to health, what's the general rule? Like, I don't know. How about everything on your plate be something that you could identify?
Speaker 3:Mhmm. Mhmm.
Speaker 1:Let's just start there. If you don't wanna eat fucking fish or meat, who gives a shit? Mhmm. That's your own bland thing. You're not saving the world nor is it proven to be healthier in any way.
Speaker 1:Is it healthier than a standard American diet of Twinkies and fucking Happy Meals? Sure.
Speaker 3:Mhmm.
Speaker 1:But it's not any better than if you 90% of the time just had your plate filled with things you could identify as cow, chicken, broccoli, rice, sweet potato. Yeah. That'll do the same job. Mhmm. And they also have to look at, like, where then the information that we're comparing to as normal looks like.
Speaker 1:Mhmm. Mhmm. But in all that, right, like, we wanna use social media and kinda point the finger at that. But look, this is just media at this point. This this new thing we have entered the new realm.
Speaker 1:Like, we're long past entering the new realm, the same thing that TV brought to us. Right? That, like, where you're talking about radiance, and some people are authentic and some people are full of shit and some people are just trying to be inflammatory.
Speaker 4:This is no different than TV did.
Speaker 3:Yeah.
Speaker 1:This is no different than radio did.
Speaker 4:This is the none of this is new.
Speaker 3:Yeah. It's the
Speaker 1:We just have been able to now scale it to everyone.
Speaker 3:Yes. Yeah. The barrier of entry is lower, but it's not it's the same story. You know? It's the same No.
Speaker 1:It's the same story and Yeah. Proof over time too. And when you talk about the comments and things like this and all that. Right? Biologically, we're so hardwired to threat detect.
Speaker 3:Mhmm.
Speaker 1:And if the current threats are only really to threat of ego, threat of self, threat of what I believe knowledge to be this and that instead of actual threats, we give those more attention than we do the thank yous, the good work, the any of that stuff because none of those are trying to fucking kill me. Yep. They don't move the needle. The other ones make you question. And so, of course, they get more attention.
Speaker 1:And because they get more attention, everyone decides that that's the bait. Yeah. Yep. We also do remember that people will pay attention to negative comments more than they do nice ones, so we don't leave fucking nice ones. Mhmm.
Speaker 1:Mhmm. This is our fault. Yeah. This is a very interesting thing to witness our psychology being left up to play. Can it be manipulated?
Speaker 1:Fuck yeah. Yeah. But attention has always been valuable. Yep. Getting our attention has always been valuable.
Speaker 1:Now if you're willing to sell it to shit that makes you furious all day, that's a reflection on you.
Speaker 3:Mhmm. Mhmm. Yeah. Uh-huh.
Speaker 1:It's not it it's user error. It's not social media's fault. Yeah. It's a tool.
Speaker 3:It's a tool like anything else. You know? You're, you mentioned we were talking, man, there's a couple of things that a couple of onions I wanna peel there. Where do I wanna go first? Highland Games, you were talking about athletics.
Speaker 3:Can you give can you give the community just a a little bit of a, you know, short story on how you ended up there? Like, you know, the athletic journey first, and then maybe another little short story about the entrepreneurial journey, and then maybe another little short story about where you are now, still an entrepreneur, but Yeah. More so coaching high performers with personal development.
Speaker 2:And so Matt, to add on to that, I you said, I which thought was very interesting. You had the you ended a thirteen year marriage to go live somewhere else. Like, I would like to unpack that too if you if you're open
Speaker 1:to it. Let's follow the let's follow this up with that one.
Speaker 2:Yeah.
Speaker 1:We'll give it kind of the quick rundown. College track and field at LSU did shot put discus and hammer after that. Tried entrepreneurship by opening a bicycle shop, kind of first passion, and didn't go well. The biggest issue it had was 22 year old me trying to run it. And I skated out of there, tail tucked between the legs and about $50 in debt and got a real job or at least what I thought was at the time.
Speaker 1:You know? And by real job, I mean, like, I'm going to work for someone.
Speaker 3:Yeah.
Speaker 1:I no longer am making decisions. This isn't my thing. I'm going to have a job. Exchange my
Speaker 2:time for money. Isn't that crazy that's considered a real job? Like, my parents, when I came out of college, they just wanted me to they had no idea. They'd never been to my place of business. They don't they didn't know where I work, but they knew someone guaranteed me a salary of $30,000 and were so proud of me for getting a job.
Speaker 2:And when I so I was doing, like,
Speaker 1:quick fixation. The the generation's wins. Right? Like Yeah. They got raised by a generation that came from scarcity that said fucking getting solidified and not having to worry about your employment is the goddamn greatest feeling you could ever have, which was true for a long time.
Speaker 3:Yeah. Mhmm.
Speaker 1:And so, like, after going into that, getting into the oil and gas industry and then spending kinda ten years in that industry doing outside sales, various things. 02/2008, I had got kind of back into lifting and being in training again. And so found strongman as I had gained weight after college. So this was a natural progression for me to find strongman and powerlifting other heavy kid friendly sports. Found some success in those.
Speaker 1:Yeah. Go ahead.
Speaker 2:When you were doing track and field LSU, was that like shot put and
Speaker 1:Yeah. Shot put, discus, and hammer.
Speaker 2:That's the I mean, that's the division one. Right? Like, that's Mhmm. That's like I
Speaker 1:was super average at all three.
Speaker 2:I mean,
Speaker 1:super one athlete. Was Super average guy.
Speaker 2:Average d one is
Speaker 1:Yeah. Super average. It's like a lot But that's also part of the measuring bar that is your life that you create is normal. Right? Yeah.
Speaker 1:Like, one of my clients, Kelly Willey, you know, I'm talking to him today. He was a a teammate of mine at LSU. He's got a gold medal, like, from the Olympics. Yeah. And, like, I was talking to him about that, and he's like, oh, man.
Speaker 1:I don't really think think much of it. I'm like, fucking. Of course not.
Speaker 3:I I I feel like that's a thing, though, with with high
Speaker 1:Of course. Yeah. Well, because failure is not an option, and that means success was given. Yeah. So why would we celebrate it?
Speaker 1:This is what you're supposed to have happen. Yeah.
Speaker 3:Yep.
Speaker 1:Yeah. But over the long term, it eats you alive. Yeah. Especially if you are accountable and you are a man and you are the one who stands up to, like, face the brunt of whatever's coming.
Speaker 3:Yeah.
Speaker 1:And so we got into Highland Games finally around 02/2008. I was writing a training log on a website nasgahighlander.com or something like that, inspired by guys like Jim Windler on EliteFDS who were writing
Speaker 3:Yeah.
Speaker 1:And five three one and things like that. So I had a training log that people were following, and I started writing a blog in 02/2010. I remember finding my first post on it, it said, like, 08/17/2010, this is gonna be a place I start sharing more of what I'm thinking and writing in my journey.
Speaker 2:Love that.
Speaker 1:And so, like, we we just didn't stop. It just mutates. Right?
Speaker 3:Mhmm.
Speaker 1:So went into that with with the intention of I knew that I was going to write a book for the Highland Games. Mhmm. And so instead of all of a sudden showing up with a book to sell, I put two years into building an audience that I didn't ask anything of. Mhmm. Got the book out and eventually the book took off.
Speaker 1:One of the things I wrote about in the book was the hate. People were asking for t shirts and so I figured out how to make t shirts And then turned that into running that from 2014 to 2024. Won world championships in the Highland Games in 02/2012, '2 thousand '14. I've been pretty savvy with social media the whole time as far as podcasting early on in the game, I guess, you know, which, like, again, for when I started any of my shit, I felt like the last one to start.
Speaker 2:I I feel like you've been the first
Speaker 1:So that feeling never fucking No idea.
Speaker 2:I would really comment
Speaker 1:like you always If you have an idea, you should always feel that way. Yeah. Like because you're inspired. Right? Yeah.
Speaker 1:Like, I remember thinking, like, fucking write an ebook. Like, every they're already done. Like, how can is there any room to get in? So Yeah. And that's always a lie.
Speaker 2:Not to gas you up too much, man, but I do feel like your branding and and style as far like, the hate brand and all and everything you've done, it's always been super creative. Like, super you can tell you you do what actually actually you're inspired to do rather than try and fit into a a box and do what sells.
Speaker 4:Well, I think if I would have
Speaker 1:been a hair more compromising, I could have sold more of it and maybe done better, but such is life.
Speaker 2:Yeah. I thought that was a compliment. Or
Speaker 1:Yeah. You know, it fucking it's look. I mean, when it comes down to it, like, why why isn't the brand selling 10,000,000 a year right now? I couldn't figure out the problem.
Speaker 3:Yeah.
Speaker 1:That's it. I I am the limiting factor. I wasn't able to solve whatever that problem was or commit long term enough to it or give up my own idea of ego long enough to do that thing.
Speaker 3:Yeah. True.
Speaker 1:And so, I
Speaker 2:mean I will say that the only other the only other brand I've ever purchased and mourned, I that I wore that Trucker, the blue the navy blue Trucker. I love the the dual the dual pistols. The dual pistols was a look, dude. That was a that was a sweet that was a sweet logo.
Speaker 1:Yeah. I got lots of confusion for being military. Yeah. But as that's continued and kinda getting into stuff now, like, of the things I really realized I love is, like, getting a chance to create experiences Mhmm. Share experiences with people.
Speaker 1:And so that led us to kinda building out, you know, my facility here in Saint Louis, dope, and hosting breath work and hosting free meetups. And we open the gym on Sundays ten to two for free all the time for people to come in and train or lift and sauna or talk to people or just, you know, be around other people who are trying to manage their shit.
Speaker 3:Mhmm.
Speaker 1:You know, it's way less of a gym than it is a bit more of a wellness.
Speaker 3:Mhmm.
Speaker 1:It just happens to look like a division one weight room.
Speaker 3:A nice a nice blend. A nice blend. Yeah. One thing that I'm hearing over and over again in what you're saying is ownership. You know, it's me.
Speaker 3:You know, it's me. It's me. Did you and I can see that authentically coming from Like, when when a topic comes up, you're like, hey. Look. It was me.
Speaker 3:You know? I couldn't figure out the problem or I didn't commit long enough. Did you always have that sense of ownership, or is that something too
Speaker 1:No way.
Speaker 3:That you've developed over the years? Like, looking deep with inside yourself and inside the experiences you've gone through and said, look. Like, the way out and the way forward is realizing that it was me.
Speaker 1:No. That wasn't the way. I mean, I blamed a lot of things on just inadequacy and inability and other people. And if they would have done this, it would have worked out differently and pretending that limitations were set on me instead of I should have just handled it. Or even areas where, like, yo, you had no clue what you're doing, and you wanted to blame other people for not telling you how to do it or whatever the thing is.
Speaker 1:Yeah. Yeah. There's plenty of those in my first run of entrepreneurship and, you know, starting to build a career in the oil and gas industry and do outside sales. You know, trying to blame the customer is why I'm not getting a sale. Mhmm.
Speaker 1:Because they are and like, it's not that that's untrue. Right? It's not like it's totally false and bullshit. Yeah. But the other is true too.
Speaker 1:The other is true that I couldn't figure out how to communicate effectively to to to talk to this person. Now, it is true that I did not solve the problem.
Speaker 3:Mhmm.
Speaker 1:But if part of that solving problem was getting him on board or if solving that problem was figuring out how to communicate an idea to someone that works under me and I did it ineffectively or I hired the wrong person or I, you know, it's easier for me to just own all those than ever think someone else is fucking making decisions for me. Like, I'm already the type of guy who gives myself all the heat. Mhmm. And so to balance those scales means if I get all the heat, then the fucking winds are mine too.
Speaker 3:For sure.
Speaker 1:But For sure. I felt it was just such a shortcoming of me being in my own way of where I can't and this would be fine if I had this and sure it's easier if you did this. Mhmm. You know, I mean, was plenty of time, you know, getting to hang out with like Rob Bailey from Flag Narfell, great mentor. And, man, I got to watch a a rad company grow and do something similar that I was doing at a higher scale and get to be around it.
Speaker 3:Yeah.
Speaker 1:And you don't think there's times where, like, you, man, I bet this would be easier if my wife was Daniel Lynn Bailey. Like, a fucking course. Like, I'm a chubby fucking Highland Games guy trying to promote the same athletic apparel. Like, I'm the face of it. Like, that's part of the problem is that this is what the fucking face looks like.
Speaker 1:Right? It doesn't quite get the same amount of attention as miss Olympia.
Speaker 3:Yeah. Mhmm.
Speaker 1:But it's a lie.
Speaker 2:Yep.
Speaker 1:Yeah. It's a lie to pretend that, like, well, it would be nice if I had a famous wife. Like, fuck. Look at the work it takes for her to become miss Olympia, much less everything else. Like, fuck shortchanging that.
Speaker 1:That's a bullshit narrative that you're creating in your head that someone else has it easier than you. Everyone else is just on a different journey.
Speaker 3:Yeah. True.
Speaker 1:With their own shit to figure out.
Speaker 3:Yeah. Yeah. Yeah. We we were talking a little bit earlier about about progress and, you know, talking about that, I always say progress isn't a straight line, but there's also multiple roads, multiple paths that lead to progress, right? So like, you know, when we were talking about being like idealistic and like digging your heels in and this is right and this is wrong, and this diet and that diet, there's multiple pathways.
Speaker 3:And guess what? Each one of those pathways is jagged as fuck. You know what I mean? It is not a straight line. It is super rocky.
Speaker 3:It is super jagged. And we, based on our own lived experiences, the tools that were instilled in us, choose our path. Just so happens some of us are on the same one.
Speaker 1:But Well, at least of gratitude is is yeah. One of the areas of big gratitude is realizing that living in Western culture is one of the times that you get to fucking choose your path.
Speaker 2:Yeah.
Speaker 1:That is not global. This is not a universal truth. Nope. Mm-mm. And so, like, even getting to recognize that in itself is abundance.
Speaker 3:Mhmm. Mhmm.
Speaker 1:Know, getting to recognize that I believe most of the problems that we struggle with in Western culture right now are an inability to manage abundance. We have an inability to manage our energy, which manifests as ADHD. We have an inability to manage stress. We have an inability to manage food supply, which is the first time in human history we've ever just had food fucking ready at all times. Yeah.
Speaker 1:And so we're fat. Yep. We have an inability to manage spare time.
Speaker 2:Mhmm.
Speaker 1:Mhmm. And we have an inability to manage what our decisions and desires are. Like, it's all coming from abundance.
Speaker 3:How how I don't even know if ironic is the word, but how ironic is that? Our inability to manage abundance is the very thing that births scarcity in in our lives.
Speaker 1:Well Crazy. We're new at it. We're new at it. That's true. Yeah.
Speaker 1:Yeah.
Speaker 3:This is
Speaker 1:true. This is a really new thing for our species. Of course, we're we're fucking it up. Yeah. Mhmm.
Speaker 1:Yeah. Like, the idea that, like, what what what would that species do with infinite food in front of them? Like, we see what happens with animals if they don't like, they just get fat too. They do the same thing we do.
Speaker 3:I know. I know.
Speaker 1:You know, the only fat things on this planet are us and the things we feed. Very, very true.
Speaker 4:Nothing else is fat. Yeah.
Speaker 3:That is
Speaker 2:so true. That is so true.
Speaker 1:And so, like, it's not a food supply issue. It's a food choice problem. Yeah. I mean, even getting to have existential crisis means things are fucking going well. Mhmm.
Speaker 1:You have time to think about what you want to pursue? You mean just, like, because you're interested?
Speaker 3:Yeah. Holy shit. Yeah. Skip we we skip over the first couple of levels of the triangle there. You know, the food, water, shelter, tribe.
Speaker 3:We like skip over all that and we just have that whole existential crisis going on at the top.
Speaker 1:Self actualization, transcendence. These are the only two steps. Right, exactly.
Speaker 3:One of the other things I found interesting, so the bicycle shop, I didn't know about. That was super interesting.
Speaker 1:Block
Speaker 2:It's funny. That's my wife and I are both business owners, and we we always drive on our rides, like drive past little shop businesses, like bike shop, bicycle shops, tarot card readers, like little, like, little businesses. Like, how does that business make enough money to stay afloat every month?
Speaker 1:I So, like, I I do I do the same thing. I do I do the exact same thing walking around. The only different perspective I have on it, right, is a bit negative. But it's I walk around and see, like, we sell buttons. Like Yes.
Speaker 1:Do you know what I mean? Or, like Exactly. Only we sell, LED light bulbs that go under countertops. So, like, you see these weird specialty shops
Speaker 3:We sell buttons. We have we have a shop, down the street from our HQ, and they just sell light bulbs. And I'm like, how is that even a thing right now? How is just
Speaker 1:selling worse, like pay. You've been in small towns where, like Mhmm. Like, fuck, man. We were down in Hot Springs, Arkansas. And there's, like, some boutique clothing stores on the street, and they're brutal.
Speaker 1:Yeah. Like, the stuff that's in there for sale is brutal.
Speaker 2:Yeah.
Speaker 1:And somebody should have had a friend that's like, I don't I don't think this Yeah. That's right. Like, maybe work a little harder first. Right? But, like, nonetheless, they're fucking open.
Speaker 4:Yeah. Yeah? And, like, I couldn't sell bicycles. Like, I couldn't make bicycles work. They're a useful functional thing that, like, millions of people love, and this works.
Speaker 3:Oh, that's funny, man.
Speaker 1:And it's always a nice it's always nice to take myself down a peg.
Speaker 3:Yeah. It's necessary sometimes, man. It's necessary.
Speaker 1:Of course, it's necessary.
Speaker 3:The the other thing that I found
Speaker 2:But my well, real quick. My point was bicycle shops was on my one of those businesses we've always thought, like, it must be hard to sell a lot of bicycles that you in order to pay your rent every month.
Speaker 1:Yeah. It was. And Jesus was for me.
Speaker 2:Yeah. Don't feel don't feel bad, Matt.
Speaker 1:The Yeah. Yeah.
Speaker 3:The other thing I found super interesting too is that your journey, at least the journey that you're on now, it seemed to have started with the blog. Would you agree? For sure.
Speaker 1:Well, I mean, but like, I don't know that that's even fair. Right? Because like, do think the journey all counts together.
Speaker 3:Yeah. This is true. This is true.
Speaker 1:But there are some points where you can be like, oh, that was an interesting hard left turn. Mhmm. And deciding to have a blog and post socially and what what what it all started out, right, was when I was doing the training log, I started because I could, I filmed my lifts. Mhmm. I don't know why I started talking to the camera, why I wanted to editorialize other than being inspired by someone like Jim Wendler.
Speaker 1:Yeah. Which I found his training log funny because it wasn't about training. Yep.
Speaker 3:Yeah.
Speaker 1:Yep. Yep. And but, yeah, that's definitely one of those moments that, like, for sure, of all my influences, Windler and then becoming friends with him and then him asking me, like, are you gonna write a a book about training for the Highland Games? And at that moment, was like, I remember looking at him and being like, I don't know. And he's like, well, if you're not gonna, I will.
Speaker 1:Yeah. And I was like, I'm gonna write one. I just fucking said it then. Like, I hadn't thought about it ever before that second in my life. Yeah.
Speaker 1:So those moments are And then I said that yeah. I said that and I looked at him and I said, how do you write a book? That was the next question. And he was really honest with me and he's like, you write articles and essays for other people's things and magazines and all that. And I had written for Power Magazine for a number of years and Mhmm.
Speaker 1:Stuff like that. And that was all you know? And he's like, you write essays. Right? And I'm like, yeah.
Speaker 1:And he goes, still break your book down into the chapters, which are all individual essays. Yep. And just start writing. And eventually, you have a book. Yep.
Speaker 1:Yep. And I did. And that process alone taught me so much.
Speaker 3:So that's kind of where I was going, the power of the written word. And nowadays, obviously, we're on video, short form video is a big
Speaker 1:thing, you know. We'll get into all that.
Speaker 3:But Yeah. Know, right? But power I am a huge believer in the power of the written word, in the energy that books carry, in the transformation that is possible when you yourself just sit down and you start to write. Kind of like your first blog post. Hey, this is a place where I'm just gonna, you know, talk about the things I'm thinking and doing.
Speaker 3:Talk a little bit more about that. But in the written word. And, it's really transformational. Hunt started that way. We didn't pop on the scene with apparel and every we were writing, writing for our people.
Speaker 1:You
Speaker 3:know? And one of the strongest things we have now is still that because there's so much power. There's so much power. That's right. You know?
Speaker 3:I feel like I had a, I went to a, I had a brother, a Jesuit brother in college taught me English, brother Fagan. And, he introduced me to the phrase that the word is efficacious, Not just the spoken word, but also the written word. The power that it holds to change things and people. And, you know, when you were talking about the blog and the book, that came back up for me and I was like, wow, like there's another shining bright example of that being true.
Speaker 1:I think even in my own practice with journaling and writing and things like that, I mean, I probably write five or so days a week. Mhmm. Whether it's for consumption or just for me. And Yeah. Through a lot of that, I think it can just allow you to solidify your thoughts and kind of place on ideas.
Speaker 3:Yes. Mhmm.
Speaker 1:And for me, a lot of time, if I'm just operating in my head, it won't get into a linear format that I can make a ton of sense of. And so when I write, I can tend to translate whatever idea into a linear path for one, also trying to help me escape any traps I land in of getting on a spiral of this thought thing and be like, oh, yeah. It goes this way. Yeah. We've already figured that out.
Speaker 1:It goes this way. Put it in that. Move on. Yep. But I think a lot of self awareness comes from that and without self awareness, it's really tough to look around and see where things need to be changed because we'll hide from ourselves with ego, we'll come up with a different narrative.
Speaker 1:Yeah. But in that writing, yeah, you have a chance to really talk to yourself and journaling can feel like whatever it needs to feel. Yeah. Which I found his training log funny because it wasn't about training.
Speaker 3:Yep. Yeah. Yeah.
Speaker 1:But yeah, that's definitely one of those moments that like for sure of all my influences Windler and then becoming friends with him and then him asking me like, are you gonna write a book about training for the Highlanders? And at that moment I was like, I remember looking at him and being I don't know. And he's like, well, if you're not gonna, I will. Yeah. And I was like, I'm gonna write one.
Speaker 1:But I just fucking said it then. Like, I hadn't thought about it ever before that second in my life.
Speaker 3:Yeah. So those moments
Speaker 1:are And then I said that. Yeah, I said that and I looked at him and I said, how do you write a book? That was the next question. He was really honest with me and he's like, you write articles and essays for other people's things and magazines and all that. I had written for Power Magazine for a number of years stuff like that.
Speaker 1:That was all, you know, and he's like, you write essays, right? And I'm like, yeah. And he goes, still break your book down into the chapters, which are all individual essays. Yep. And just start writing and eventually you have a book.
Speaker 1:And I did and that process alone taught me so much.
Speaker 3:So that's kind of where I was going, power of the written word. And nowadays, obviously, we're on video. Short form video is a big thing.
Speaker 1:You know, we'll we'll get in all that. But yeah.
Speaker 3:I know. Right? But the the power I am a huge believer in the power of the written word, in the energy that books carry, in the transformation that is possible when you yourself just sit down and you start to write. Kind of like your first blog post. Hey.
Speaker 3:This is a place where I'm just gonna, you know, talk about the things I'm thinking and doing. Talk a little bit more about that, but in the written word. And, it's really transformational. Hunt started that way. We didn't pop on the scene with apparel and every we were writing, right, for our people.
Speaker 3:You know? And one of the strongest things we have now is still that because there's so much power. So much.
Speaker 1:That's right.
Speaker 3:You know? I feel like I had a I went to a I had a a brother, a Jesuit brother in college, taught me English, brother Fagan. And he introduced me to the phrase that the word is efficacious, Not just the spoken word, but also the written word. The power that it holds to change things and people. And, you know, when you were talking about the blog and the book, it that came back up for me and I was like, wow, like there's another shining bright example of that being true.
Speaker 1:I think even in my own practice with journaling and writing and things like that. I mean, I probably write five or so days a week Mhmm. Whether it's for consumption or just for me. And Yeah. Through a lot of that, I think it can just allow you to solidify your thoughts and kind of place on ideas.
Speaker 1:Yes. And for me, a lot of time, if I'm just operating in my head, it won't get into a linear format that I can make a ton of sense of. And so when I write, I can tend to translate whatever idea into a linear path for one, also trying to help me escape any traps I land in of like getting on a spiral of this thought thing and be like, oh, yeah. It goes this way. Yeah.
Speaker 1:We've already figured that out. It goes this way. Put it in like move on. Yeah. But I think a lot of self awareness comes from that and without self awareness, it's really tough to look around and see where things need to be changed because we'll hide from ourselves with ego.
Speaker 1:We'll come up with a different narrative.
Speaker 3:Yeah.
Speaker 1:But in that writing, yeah, you have a chance to really talk to yourself and journaling can feel like whatever it needs to feel as. But what I talk about with clients since it's such a big part of my practice is I need somewhere for you to have an honest conversation with you.
Speaker 3:Yes. Yeah. Yeah. Speech and writing, it's how we sort, how we make sense of our thoughts. Right?
Speaker 3:It's how we eliminate rumination when we write. And I feel like a lot of the times, especially with, like, talk therapy, there's a place for that. But that's that's a that that has a a high barrier for a lot of people. But writing doesn't. You know?
Speaker 3:It can be just as scary to let it all out on a piece of paper and then have to look at that paper. It can be just as frightening, but I feel like it's necessary, it's powerful, it's transformational. So no surprise it's shown up in your story multiple times to bring you to, you know, where you are on your path and who you are today.
Speaker 1:Well, is a really important part of progress. And I don't care if you're an athlete like I need to review film right?
Speaker 3:Yep. And
Speaker 1:if I'm emotionally attached to the I don't know mistake in my squat stance, the technique I use, or any of that. Like I only limit me from being able to go forward. And so you don't do that with athletic stuff, but we will for our own personal development and our old story or narrative or what trauma has kept us from the past or belief in I'm not smart enough, I didn't excel in school and no one's gonna think it's good enough. It's in the writing that you can kind of decipher all that and get it out in front of you and figure out is that narrative something you want to continue to believe.
Speaker 3:For sure. For sure. Have you ever heard of the Pennebaker protocol? The journaling protocol? Yeah, there's a journaling protocol specifically for like releasing, you know, traumas and limiting beliefs.
Speaker 3:And it's basically to sum it up. It's basically like write about the deepest and darkest stuff for fifteen minutes a day. Just scratch it down for, you know, over the series of like four weeks. And there's studies that have shown that it actually, no surprise, helps you release process and actually grow from it. And like, you know, humans, we love complexities.
Speaker 3:Come sit on my and, you know, not talk therapy has its place, but, you know, come sit on my leather couch and let's, like, talk this out. When really, some progress can be made with like a pencil and a piece of paper, you know, as long as you have the courage and somebody in your corner to, you know, sometimes get you right in those first couple words.
Speaker 1:Yeah. And I and I I don't care what the entry point is to personal development or deeper connection to self. Like, I think I think there's benefit in all modalities. I just don't think all modalities are for everyone. Yeah.
Speaker 1:You know, with talk therapy, it hasn't been the world's most beneficial form of therapy for me. I find myself as a well practiced orator. I tend to try to win, which is stupid as shit. Like like, I I get it.
Speaker 3:But
Speaker 1:I'm good at explaining myself.
Speaker 3:Mhmm.
Speaker 1:And I know enough about my bullshit. I'm not always proud of it, but I know where it is. Yeah. And so unless the talk therapist that you're talking to also has the same idea of direction you wanna go, it's not necessarily valuable.
Speaker 3:Yeah.
Speaker 1:That's where, you know, therapy for me has been I I found far more benefit from things like breath work, meditation, journaling, psychedelics, those type of things.
Speaker 2:I've always been very confused by the talk therapy thing because you go and talk to someone about your problems and and essentially ask for help with your problems, but someone who's got just as many problems as you do.
Speaker 1:So, like, the talk therapy thing is a very odd replacement for community. Because, like, when you have brothers
Speaker 3:Mhmm.
Speaker 1:And you have family and you have friends and you have a spouse that you can actually be authentic and open with and not have to lie and be impeccable with your word, you get that from this other member of community that you trust and love, which gives you safeness to to feel, which then creates vulnerability, and vulnerability leads to intimacy and deeper connection within your community because you're loved for you. Right? So it's trying to replace that because we still need a chance to share our story and talk and be authentic. But because it's profitable, it benefits you to keep coming back and almost normalize that what do you mean you don't go talk to someone? And so do I think talk therapies yes.
Speaker 1:Plenty of people have found lots of success through it. I'm sure it's great for a lot of people. Do I think it would replace five friends that I know love me deeply and I am actually open enough to share my shit with them? No.
Speaker 3:Yeah. Agreed, man. Agreed. Well said.
Speaker 2:That was very
Speaker 1:And still community, man.
Speaker 2:Oh, yeah.
Speaker 3:Yeah. Yep. And, you know, we're we're firm believers in that. Everything we do is rooted in that because we believe if you wanna change the world, that's where it starts.
Speaker 1:If you guys ever host something or anything like that, I'd love to come.
Speaker 3:Yeah, we're doing a
Speaker 1:Be part of an event.
Speaker 3:We're doing monthlies. We'll be doing monthlies, a little bit of jujitsu as well, open gym type stuff at HQ. So yeah. Yeah. And we got some trails, man.
Speaker 3:You bring the bike. We've got some trails. Alright. Yeah.
Speaker 2:Some some growth some growth and grappling, we call it.
Speaker 3:Yeah.
Speaker 1:I love it. I mean but that's what the Sunday service we've had is the Yeah. Know it's getting guys in the sauna right? Like the sauna is the bait but like the magic of the sauna is conversation.
Speaker 2:Yeah. Yeah.
Speaker 1:It's that shared discomfort. It's that ability to just sit in there with each other and have those honest, vulnerable conversations, especially like, we're not all sitting in there with our dicks out, but I get why that also historically Yeah. Is part of it. Yep. You know, you're fucking full fucking on.
Speaker 1:This is me. Yep. But because of our own weird puritanical things around nudity and Exactly. Nudity cannot be around without sexual sexual. I'm not sure if you realize those two things cannot be sexual.
Speaker 2:If if you're growing on a show, then it's not a fun time.
Speaker 1:Also, like like, the way I look at it, right, especially with with just growing, chilling dicks. The the fellows I've met in my history that are walking around hanging with a fucking shovel in their pants. I haven't been able to connect them to being the highest intelligence people I've ever met. So it's basically like that thing is just ready to go. It's just like heart rate's up?
Speaker 1:Are we trying to fuck? It's like, no. Hey. We're trying to fight right now. Get the fuck out of here.
Speaker 1:Yeah. Yeah. Yeah. And so, like, heavens like, I don't need that thing to show up when I'm trying to spin around with a fifty six pound weight. Like, fucking tuck in, man.
Speaker 1:Protect yourself. Don't you know your job? Don't know job? Go. Yeah.
Speaker 1:You're a waste port right now. You you you are a waste port. Got one job. One job. So
Speaker 2:The clip the clip for this episode will have to be the correlation the correlation between between dick size and brain size.
Speaker 3:Yeah.
Speaker 2:You know what they say? You know what they say, big dick.
Speaker 1:I'm just gonna fucking go with it. There you go. I'm just gonna leave it out there. I don't care if I offend people with giant dicks. Like, what are they gonna write in?
Speaker 3:I doubt.
Speaker 1:I have a giant dick, and I'm also very smart. Like, I'm sure you are, man. Fucking congrats. If anything if anything, you
Speaker 3:just set them up, man. You just you boost their ego. You gave them an opportunity to to out themselves.
Speaker 2:Yeah. Other other yeah, man. Other guys are out there like, he's right.
Speaker 3:Yeah. Yeah. He's right.
Speaker 1:Yeah. Yeah.
Speaker 3:You know, this guy speaking the truth speaking the truth.
Speaker 1:No. I don't know if that's, like, also some of the equivalent that comes with just, like, hot girl privilege.
Speaker 2:Oh, yeah.
Speaker 1:Yeah? Yeah. No. I fucking I give Bonnie shit all the time about hot girl privilege. It
Speaker 2:is a thing. It is 100% a thing.
Speaker 1:It's a thing. If I'm coming you know, like, if I'm coming even, like, in our relationship. Right? Like, if I'm coming to bed and, I'm kinda hoping that we're gonna get it on that night. Yeah.
Speaker 1:Like, I'm not gonna rip a fart before I get in bed. Like, I understand the repercussions of that. Whereas she
Speaker 3:doesn't care. Doesn't matter.
Speaker 1:Doesn't matter. Doesn't matter. That won't affect your situation whatsoever. I will sit here and just smile. Yeah.
Speaker 2:Isn't that? I I always
Speaker 3:say truth, man.
Speaker 2:I always say that factors into a girl like, a girl's history. Like, my one friend, very close friend from college said, chicks pick the dick. Right? Like, don't get to decide. Like, we're going out that night in in college and you're and you're
Speaker 1:It's for sure at that age, right, where it's a quantity thing. Like, there is no quality dudes at that level. You're all 20, you're all morons. Right and so like they definitely have the upper hand. Yeah but then as you kind of get older and get into your 30s I don't think it changes.
Speaker 1:It definitely doesn't swing the other way by any stretch. Yeah. But the difference in well again, it's once people kind of have an idea of what they really want, right? Like hot people getting fucked more in college is essentially people thinking money's the answer to happiness. At some point, you learn that, like, this ain't the only thing, but there's a certain amount of hot that's important.
Speaker 1:It doesn't have to go all the way to the end of the scale.
Speaker 2:Is true. I did I did stop dating in my early twenties, but I my the girls I would have been after at that age and the girls that 30 year old Drew Drew Beach was after were like, I wouldn't even look at those girls. No. Yeah. They wouldn't
Speaker 1:What do you mean? Like, I remember thinking because, like, when I met my ex wife, she was kinda like the first, like, adult shit together chick I had hung out with. Yeah. And which also means she wasn't crazy as fuck. And so my rewired brain had a long time trouble of, like, I think she's boring.
Speaker 1:And I'm like, oh, no. She's not just setting fires all over the place. Don't mistake the two of those things.
Speaker 3:Yes.
Speaker 1:Yes. Yep. But lesson learned.
Speaker 2:Like I
Speaker 3:think we all I think we all learned lesson.
Speaker 1:Hell, I'm like, I needed to learn it.
Speaker 2:You ever watched how I met your mother, the hot and crazy scale?
Speaker 1:Oh, yeah. Yeah. Yeah. Yeah. There's definitely a correlation between crazy pussy, crazy brain.
Speaker 3:What Crazy.
Speaker 1:If science, look, if Elon could stop shooting rockets for thirty five minutes and maybe got that thing, we don't need to go to Mars.
Speaker 3:Just put that project on hold. Come and turn your attention.
Speaker 1:That's it. Let's go to work on diverging these two things. That's funny.
Speaker 3:Drew, do you
Speaker 1:have we're
Speaker 3:coming bring us in for a landing. Do have a lightning round, Drew?
Speaker 2:I do, but I I wanna ask different questions now.
Speaker 1:I'm open to
Speaker 3:that, man. Well, when we when when Matt comes through HQ, we'll we'll have a whole discourse on this Okay?
Speaker 2:Well, Matt will give a talk to our community members. I would like to start with the the dick size, and
Speaker 3:then Yeah. Yeah.
Speaker 2:Rather than his rather than his tip his typical content. Alright, Matt. Three quick questions, quick answers. Your favorite quote you like to live by.
Speaker 1:Too many, but I'll just go with, most relevant one that pops in my head right now, and that is you're not obligated to be who you were five minutes ago. It's Alan Watts.
Speaker 2:That's a good
Speaker 1:one. I think that goes for changing identity to changing state of mind to the feeling, the current frustration you're in. You're not obligated to stay there.
Speaker 2:Love that. Agree. Agree. This goes back to our point of everything's argue arguable nowadays, but a lot of mixed reviews on this. But what is your morning routine?
Speaker 1:Mine can vary. Right? Like, so I I definitely keep, like, I know what the bare minimum that needs to be done for me to feel good, and that can kinda be done all the time. But, like, if I fully got time to massage it in there and really treat myself, I love it. And so I'm usually up around five.
Speaker 1:I go to my office. I get on the Concept two bike and I pedal for an hour while watching a documentary. I typically smoke a joint And then I end up in the sauna. And during the sauna time, I will shift to journaling or listening to audiobook or something like that and like just staying off my phone and kind of doing some breath work, things like that to kinda recenter and get hot. And then I wrap up with cold plunge and some gratitude and start the day.
Speaker 2:Solid morning routine.
Speaker 3:That's true that's true beach morning routine. Yeah. I haven't heard one.
Speaker 2:I have I have not ripped ripped any tubies lately, but I I'm not I'm not against I'm not against working with that.
Speaker 3:You don't have to be who you were five minutes ago.
Speaker 2:That that I saw a this is a side note, an ad for a simple phone. Have you seen those? It's, like, literally just a a phone with call, text, Spotify, GPS, and, like, no no social media. You know? It's, like, black and white, but something that you you spoke of staying off your phone, and that's always something I'm looking to do better.
Speaker 2:So I don't know if you're into that.
Speaker 1:And then I'm not pro or against. Right? I think a lot of that needs to decide on how badly you need to strategize against the temptation that you have.
Speaker 2:True.
Speaker 1:I manage my phone just fine.
Speaker 2:True.
Speaker 1:I haven't always.
Speaker 3:Yeah.
Speaker 1:But I'm aware of what it is. Also Bonnie and I have set boundaries in our relationship around communication with each other. And so like if we're both of us work online and in this space and some man, that can really blur the boundaries of, like, when am I working, not working, things like that.
Speaker 3:Yeah.
Speaker 1:And especially when you're on social media, the chance of scrolling for an extra minute, it's still there. Yeah. But if we're doing time where it's the both of us on the couch and we're watching a movie or we're together or any of those things, the question that we are always allowed to ask each other is, are you working or are you stuck? Mhmm. Because if you're working, continue on.
Speaker 1:I got nothing to say. But if you're stuck, like, here's a lifeline. Yeah. Like, just get out snap out of it and get back into sitting on the couch with me. Sure.
Speaker 1:Like, I'm not there's no blame associated. We both are aware of how fucking good the thing is. Yep. It's a device that holds all the information of forever immediately ready. Like, I get why it's more exciting than your fucking living room.
Speaker 1:Yeah. For sure. But it doesn't replace intentional time spent with people you love. It doesn't replace touch. It doesn't replace connection.
Speaker 1:It doesn't replace quality time doing things. Amen. And so that being able to throw it out there and catch those times and be responsible with it and strategizing against it. Damn sure I try not to look at any I will glance my emails first thing in the morning to make sure nothing's on fire. And then I try to really avoid consuming any other media than documentary or an audiobook for over two hours once a month.
Speaker 3:Yeah.
Speaker 1:It'll be there. I mean, I I I've I've traveled enough now to not have been use of my phone for forty eight hours or a week or something like that. Yeah. Life didn't burn down.
Speaker 2:Yeah.
Speaker 1:It all worked.
Speaker 2:Yeah. Well, that that takes me to my third, lightning round question. What was the most impactful, life changing, or or best trip that you've been on?
Speaker 1:Oh, best trip I've ever been on. I've been to some really, really cool places. And Uganda is definitely up there with as far as life changing and a lot of that's really obvious right of like holy shit what a different way of life what I'm exposed to and that like I don't have any real fucking problems. But my gut right now is in toward the end of college, me and a best friend, Dan, like, on a whim took a road trip from Louisiana and drove out to California, like, two or three weeks before the semester started. And we loaded up shit and didn't have any money, didn't have any plans.
Speaker 1:We bought a $60 tent from Walmart, like, once we got to California and just figured we could sleep in that. And didn't have any money. I ran up a bunch of on my dad's gas card. And, yeah, we were free.
Speaker 3:Yeah.
Speaker 1:You know what I mean? Like, we just made decisions all day based on the next thing. It didn't have this long drawn out itinerary. We were only gonna be gone a week, and we're gone three. And, like
Speaker 3:Mhmm.
Speaker 1:It was that freedom thing that I realized, like, oh, I need that around. And so even still to this day, like, seeing all the places is cool, but I'm not a destination guy. I'm the journey guy. Mhmm. And like, I you know, work and the demands that it has for me to go on a road trip and have twelve hours to stop when I want to listen where I want to, not have to let anyone else have an influence on what I do that day.
Speaker 1:Like, that's my fucking dream. Yeah. Like I don't have a problem with solitude. I like me, and the more that I can get me into a place of solitude where there isn't outside influence, I like it as well, And so I recognize that by making sure these trips are planned in my fucking life. Otherwise, I can't do the deep work well.
Speaker 1:Yeah. You know, all this type of stuff I look at now and the years that I have been better about travel and everything has always led to travel, whether the Highland Games or whether it was filming stuff or content or podcast or outside sales. Like, you know, I gravitated toward things that like, oh, I get to travel too sounds fucking great.
Speaker 3:Sign me up.
Speaker 1:Yeah I'll do whatever it doesn't matter what you need me to do. I get to go, then I want to go. And being honest and recognizing that part in myself enough that in the same way if you're training really heavy and focused for a long time, you schedule deloads in on purpose so you don't burn out and get injured. And if I want to be able to do long term consistent deep work, well I've got to schedule deloads too and those deloads look like micro dosing it with the breath work and that morning routine. The deloads look like more of a macro dose of going down to Peru and being in a different environment for a week or sitting with Ayahuasca or coming and sitting out in the field today and just actually having a genuine different perspective.
Speaker 3:Yeah. For sure.
Speaker 1:So that trip by far changed my life more anything else.
Speaker 3:Nice. Very nice. We we had a blast having you on today, Matt. I know that your time is valuable and you coming to share your wisdom with the community, we're deeply grateful for. And I gave you your flowers in the beginning.
Speaker 3:I'm not gonna give them to you again now, but you know the gratitude that we have for you personally as well.
Speaker 1:I've always felt it and I wanna say how cool that really is to kind of always known it. It's definitely something that has really meant a lot to me of like knowing those guys dig me. Yeah. You're the type of guys that I'm glad are are into what I'm into.
Speaker 3:Yeah, likewise.
Speaker 2:Likewise, yeah.
Speaker 1:So makes me very, very proud. Likewise, brother.
Speaker 3:Why don't you let the community know where they can find you now on the social medias, on the interwebs, because we know you're on the move. Interwebs.
Speaker 1:Not dead yet underscore life is my mindset high performance coaching group where we host retreats and do things like that. I've got my courses and things for sale. I've got vision board course and how to set up things like that so that you can track goals in an analog way and actually get your hands on it. I know those of us who grew up in analog youth, it's nice to be able to like physically touch stuff. So I've got my courses and everything there.
Speaker 1:You can kinda find links to everything at mattvinson.net or not dead yet underscore life at on Instagram. Those are probably the best bet. And, look, if anyone needs anything, shoot me an email. It's matt@mattvinson.net.
Speaker 3:Sounds good. I'll leave the few with a reminder. Always choose hard work over handouts. Always choose effort over entitlement. Remember, no one owns you.
Speaker 3:No one owes you. You're one of the few, and let's hunt.