Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies

Michael Jordan, Simone Biles, Wayne Gretzky. Every so often, someone comes along who is playing the game at a whole different level. And when it comes to podcasting, we've got two of them.

Jay Clouse and Chris Hutchins each host hugely successful shows. And this special episode, we're getting inside the minds of these two creators to understand the thought process, experiments, and personalities behind the downloads (not to mention some serious revenue).

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⭐️ Get a free podcast marketing audit with personalized recommendations to help you grow: https://podcastmarketingacademy.com/audit ⭐️

Resource
Listen & Subscribe to Sound Judgment

Creator Science Podcast
Creator Science
All the Hacks Podcast
Tim Ferriss Episode w/ Chris Hutchins

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Creators & Guests

Host
Jeremy Enns
👨‍🏫 Helping scrappy founders & marketers hit their next growth milestone @podgrowthschool📈 50M+ Client downloads✍️ Sharing daily podcast growth tips
Host
Justin Jackson
⚡ Bootstrapping, podcasting, calm companies, business ethics. Co-founder of @transistorfm (podcast hosting).

What is Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies?

It's easier than ever to launch and produce a podcast. But it's never been harder to grow one.

On this show, we break down and explore what the data says about what it takes to market and grow a podcast in 2024 to help you make smarter decisions about your show, grow faster, and earn more.

Together, cohosts—and longtime podcasters, creators, and marketers—Jeremy Enns (Podcast Marketing Academy) and Justin Jackson (Transistor.fm) explore topics like:

How do you define success for your podcast?
What are the most effective marketing strategies, tactics, and growth channels for podcasts?
What does the data say about how to structure your show and episodes?
Which social media channels should you focus on as a podcaster?
How do you stack up to other shows?

Using the data uncovered by the Podcast Marketing Trends 2023 Report our goal is to make sense of the numbers and turn them into actionable insights that you can use to create a better show and market it more effectively.

You can find the full report at podcastmarketingtrends.com/2023.