Circling The Drain

In this episode of Circling The Drain, Johnny B, Jay Harper, and Jim McCarthy dive deep into the evolution of media: from old-school radio and movie theaters to long-form podcasts and YouTube creators. They talk Joe Rogan’s three-hour conversations, why podcasts feel more authentic than corporate radio, the rise of independent creators, and how celebrities have lost their monopoly on “cool.”  

Along the way, they share classic Nashville industry stories, memorable movie-theater moments, and real talk about niches, sponsors, and the future of podcasting. If you love behind-the-scenes media talk, Music City lore, and smart banter about where content is headed, this one’s for you.

Timed highlights (chapters)

00:00 – Why long-form podcasts work and the Joe Rogan effect  
01:00 – Welcome to Circling The Drain and hitting 1,000 Facebook followers  
02:15 – Live event plans, swag, and possible dancing “girls”  
03:10 – Why podcasts feel more real than corporate radio  
05:35 – Borrowing the casual Joe Rogan-style intro for their own show  
06:50 – Saving Nashville’s stories so they don’t “circle the drain”  
08:50 – Donald Trump, Joe Rogan, Bill Clinton, and the politics of “being cool”  
12:00 – How podcasts bypass mainstream media gatekeepers  
13:55 – Relaxed rooms, real stories, and uncensored guest moments  
14:58 – Sponsors, networks, and the cost of giving up independence  
16:40 – Indie podcasters, Casey Anthony, and what you can’t air  
18:30 – Releases, legal gray areas, and learning from Howard Stern  
21:25 – Does a podcast really need video to succeed?  
22:50 – Radio faces, self-deprecating humor, and old radio war stories  
24:20 – Too many podcasts? Why niche and interest-based content win  
27:15 – The decline of movie theaters and the streaming habit  
28:50 – Marvel, Star Wars, and the magic of audience reactions  
31:20 – Missing the big moment because you had to hit the bathroom  
32:40 – Jaws, The Exorcist, and when movies truly scared people  
33:45 – What we lose when we lose the shared theater experience  
34:55 – New media vs Hollywood and the Markiplier “Iron Lung” moment  
38:00 – How TV shows like “Nashville” reshaped the city’s image  
40:20 – Behind-the-scenes Nashville TV stories and diva moments  
45:00 – Reese Witherspoon, Music Row, and early film memories  
50:20 – Modern TV, Law & Order, and aging into “get off my lawn”  
51:40 – Schitt’s Creek, Christopher Guest mockumentaries, and Spinal Tap 2  
53:00 – What podcasts the guys actually listen to  
55:20 – Interest-based media, Gary V, and why you must aircheck yourself  
56:40 – Joe Rogan, business pods, and the power of authenticity  
58:00 – Johnny B’s favorite artist podcasts and “jacking around”  
58:45 – Launching a niche redfishing podcast: Setting The Hook  
1:00:10 – Fly fishing shows, sponsors, and how deep niches can go  
1:00:46 – Why most new podcasts never make it past a few episodes  
1:02:00 – Insurance, bowhunting, and how to find a money-making niche  
1:03:26 – Knowing your audience and just letting proven talent work  
1:04:30 – Who actually listens to Circling The Drain  
1:06:08 – Why these stories matter and where to find the show


Follow Johnny B:
https://www.facebook.com/john.e.bozeman
Follow Jay Harper:
https://www.facebook.com/harperjeff
Follow Jim:
www.jmvos.com

Circling The Drain is produced by It's Your Show dot Co
www.itsyourshow.co





What is Circling The Drain ?

Circling The Drain is a show about the current state of the music and radio businesses as well as culture in general!

Hosted by John E. Bozeman and Jay Harper along with Jim McCarthy as Co-Host/Executive Producer.

John has had a storied career in music and talk radio, most notably as the Executive Producer for the late and legendary Phil Valentine.

Jay also has has a long career in radio as Announcer, Play-by-Play, Voice and On-Camera Actor. He was also an Artist Rep for MCA records.

Jim McCarthy ALSO has had a tremendous career in radio since 1996 and has since brought his consulting/producing skillset to the podcast world.

Circling the Drain is produced by ItsYourShow.co

Unknown: And that's one thing I
love about podcasts. It's like

Joe Rogan. He's had, he had,
there's a female comedian that

I've really fallen in love with,
Whitney Cummings. He had a great

interview with her. Yeah, the
only thing I have problem with,

and maybe you can explain this
to me, because a lot of his

podcasts are very long.

Long form content is doable. You
know, as a Podcast Producer, I

get asked all the time, how long
should it be, and I always say,

Well, how long can you make a
conversation compelling? If you

feel like you're missing
conversational exit ramps, you

should probably take one of
them. Okay with Bill Cuomo, he

was one of those guys where we
could have done a three and a

half hours. Yeah, we could have

Welcome to a podcast about music
and entertainment before it all

goes down the disposal. This is
circling the drain. Alright,

buddy rolling.

Hey, welcome back into circling
the drain. It's the podcast with

John E Bozeman, Johnny B, right
here, over there, my buddy. Jay

Harper, hey,

thank you. John, earnest, as we
now turn to James, Patrick, Hey,

John, thank you. Hey, I just
forgot how to talk,

man. Good. Good to see you guys.
See, you guys, it's been forever

since we have gotten together
here. It has been a while, you

know, we're up to 24 episodes, I
believe, not counting this one.

So it has gone by quickly. Yes,
it does, you know. And we've

only been at this a few months,
and hopefully, as we are

recording this, we'll be up to
900 followers on Facebook, maybe

1000 Yep, 1000 is our milestone
goal. So I like share, follow

all that stuff on Facebook.

And in fact, if we that 1,000th
follower, I may get you some

free jerky, some beef jerky

and we and some,

some T shirts, yeah, swag, some
swag,

some swag for you, even doing a
live event. Yeah, we all 1000 of

you

there. Yeah, we're, we're
shooting

for that. You know, you
mentioned that, and yes, I know

we've kind of talked about that
in the past, and we are working

on a live event here that we
have plans for. So, yeah, so

we're gonna, we're gonna keep
you posted on that. Yeah, look

into live streaming. You may
want

to post your partners.

Look into live streaming.

Carl Wayne Meekins has agreed to
perform. And so anyway, there's

some stuff going on, very cool.
Some stuff, are we gonna have

dancing girls? Well, my wife,
she would, she would dance

maybe, hey, that's what we could
do,

yeah, get the wives. Did the
wives? Yeah, they could. They

could be our dancing girls,
exactly, yeah. Let's see how

that goes

on. Courtney would love to do
that. Yeah.

Glenn would too enough. Jack
Daniels in hell, I'd be a

dancing girl.

Well, we would, yeah, we could
do that. We could dress as

girls. Yeah, we could. I mean,
it's, it is, you know, it is the

sign of the times. Is that?
Right? It seems to be speaking

of the sign of the times too.
Because, you know, we all are

radio guys in the past, and we
now got into podcasting. And do

you guys like do you listen to
podcasts others beside ours, or,

and I know you work on a ton of
podcasts, I

listen to a lot of them as well.
Yeah, not because I have to,

because it's, you know, being a
practitioner of what I do that

we produce podcasts here. It's
also listening to see what other

people are doing, you know. And
it's like the big thing from a

production standpoint, podcasts
aren't as highly polished as

radio. No, they're not, you
know, but they're still doing

better than radio Yes,

they are so, so, and I think a
lot of that is that people enjoy

being talked with, talked to,
and they and they also, I think

there's just something more
personable about a podcast over

a radio station, because two
podcasts aren't a lot of them

are not run by these huge
corporations, right? So you

don't have somebody beating down
on you saying, Jay, you can't

say that next time.

Yes, and you're right. I mean,
it's more free form. The

restrictions are not there. The
only restrictions are the ones

you place on yourself. Of
course, you know, we try, you

know, I do see podcasts where,
you know, they throw the F word

or, I mean, it's sure, you know.
And we try not to do that stuff,

not that there were prudes or
anything. You know, that's one

thing. I mean, I've got a, you
know, a little well, he's almost

four years old. Four year old,
grandson. Son that likes to, you

know, just because grandpa's on
it, you know, he likes to watch

the thing. But, you know, we
like to think that it's suitable

for all ages. Now, while the
subject matter may be over

little kids heads, you know, you
can have it on as a parent or

grandparent with the kids in
their grandchildren in the room,

and not feel like you're gonna
have to run for the you know,

the mute button, right? So, but
Johnny, or excuse me, Jim, when

you listen and watch some of
these other podcasts, I mean,

have you, have you taken stuff
from those and applied them to

the things that you're doing?

Yeah, I mean, in my podcast,
I've been a lot more casual,

like, as radio guys, we're
trained to come out of, like, a

bumper. Let's write, you're
like, hey, this is what we do.

I've adopted the Joe Rogan
approach of, like, almost mid

sentence, mid thought, you know,
very casual going into a

conversation, even though, in my
personal podcast, it's a bumper

with the music. I'm actually
flying the faders while we're

going into it right so it's all
baked in. And I think that

creates that forward momentum.
Maybe it's what we should

probably do. The same thing
here, at some point we can, we

can do that. But I think
ultimately, having those types

of elements with that radio
touch, but at the same time,

very the casual aspect of it,
you know, just going, like, five

of my guest sitting across from
me, I'm like, literally going to

be like, so, you know, what do
you think about, you know,

snowshoes, or whatever the topic
might be. And it just be a very

kind of awkward, you know, off
base, interesting kind of

surprise, Broca, part of the
brain moment to just get the

flow going, you know. And
eventually I go, Okay, this is a

mostly Middle Tennessee business
podcast. Blah, blah, blah. And,

you know, my guest today is so
and so and so, you know? And

then we kind of, I form right
that way. But I love the real

casual flow intro going into
things well.

And I also love it's like some
of our guests we've had on,

because I've seen some of these
folks on other podcasts, but I

would say that a lot of them
have just been great stories

that they these people have
brought out, which is kind of

why we call this circling the
drain. We don't want these

stories to circle the drain and
go away forever. Yes, and we've

had so many interesting people,
like Deborah Allen, some of the

stories she had right about when
she was early in Nashville, and,

yeah, hanging out at hillbilly
central with Waylon and Tom Paul

and Shel Silverstein and all
those right.

And Bill Cuomo with his stories,
you know. And we do get the

comments on social media that
people appreciate the fact that

these stories are being
preserved in a way. Yeah, you

know that they're, they're being
almost cataloged for posterity.

You know, especially a guy like
Gary Gentry, who, oh my gosh,

one of the real old school guys.
And, you know, we're not above

you know, Gary's got so many
great stories. We're probably

gonna have him back at some
point.

Oh yeah, we'll definitely know
back. And he's actually, I

watched him on another podcast,
and I'll even plug the guy,

Dylan Weldon, I think is the
guy's name. He does a lot of

country music

Yeah, interview, yeah, I'd love
to have him. Oh

yeah, I would too. But yeah,
Gary was on his and once again,

just some great stories. And
that's one thing I love about

podcasts. It's like Joe Rogan.
He's had, he had, there's a

female comedian that I've really
fallen in love with Whitney

Cummings. He had a great
interview with her. Yeah, the

only thing I now I have problem
with, and maybe you can explain

this to me, because a lot of his
podcasts are very long.

Well, if you think about it, you
listen to a morning show. I

mean, back in the days when I
was working with my dad, I would

put they would do Replays of The
Howard Stern Show, yeah, so I

would listen to the replay. And,
you know, while you're working,

you'd listen to three, you know,
three hours, what it would

basically come out to be sure,
maybe two and a half of a show

of all the breaks and stuff.
Well, yeah, I guess it's two and

a half because he did a four
hour show with commercial breaks

and stuff. So there is that, the
long haul, long form content is

doable. You know, as a Podcast
Producer, I get asked all the

time, how long should it be? And
I always say, Well, how long can

you make a conversation
compelling? If you feel like

you're missing conversational
exit ramps, you should probably

take one of them. Okay? With
Bill Cuomo, he was one of those

guys where we could have done a
three and a half hour. Yeah, we

could have easily. We had, we
were restricted by schedule.

I mean, we were about an hour,
almost an hour and 40 minutes

with him. Yeah, we were, he
wanted to keep going, Yeah, and

very well could well

we did too. Actually, we were

enjoying it absolutely. But, you
know, Joe Rogan talked about the

fact that he does three, you
know, three. Hour episodes for a

reason. He says, You can't good
you can't do a good conversation

in an hour. And that's the way
he kind of puts it. He says,

You've people have had three
hour conversations, and you

could just get into areas and
places you get so comfortable,

yeah, the mic disappears, and
you get just really good

content, well. And I was real
shocked and surprised. I think,

I think Joe Rogan was one of the
reasons that Donald Trump got

elected this last time. A lot of
people said it was more so Elon

Musk, but maybe Elon was a
little bit behind it. But I

think that interview with Joe
Rogan did a lot for Donald Trump

because I thought, man, I've
never seen him be so human with

someone. I mean, be be just one
on one, and not so over the top,

not, not, not posed, yeah, and

not doing his Donald Trump
Magical Mystery Tour. Yeah, the

bump into the brain, yeah. Well,
you know, you think back on the

late night talk shows Bill
Clinton, you know, Arsenio

Hall wearing the shade, right?

Yeah, made him a regular guy.
Oh, you know, real, and he made

Bush look like an old folk,
yeah?

He did. And plus, he did. He did
the same thing with Imus. Yep,

when he was on Imus show it,
Bill Clinton just came across

cool and like, you know that
Bill Clinton had it. You talk

about a politician that knew how
to work a room. Oh, yeah, Bill

Clinton. I don't care whether
you agree with him or not, Bill

Clinton was great at being
personable. I remember when the

night that he was being, you
know, at the convention, I

thought it was just brilliant
with him walking the streets to

the convention with Hillary,
making it look like we're just

taking a stroll. Everybody,
everybody's shaking his hand. I

thought, This dude's gonna be
president. He's got it. He's got

it in the back.

Same thing with Obama. Yes, he
did the same thing. That's the

thing is that the Democratic
Party has got a corner, the

market cornered on the coolness
factor when it's time for it,

right?

And basically coming across as
we're one of you. We're one of

the people,

yeah, and that's we will, we
will put free soda in the in the

caf, lunch room, cafeteria,
absolutely, exactly. Everybody's

gonna get a free lunch.
Everybody's getting a free candy

at the table every time you go
to lunch at school. Like,

remember the kids that would run
for class president? Sure, yeah,

that's what they do?

Oh, yeah. Well, that's what
Trump did this last time. I

thought it was great to go into
McDonald's and work, also

getting in the trash, in the
garbage truck. I mean, that kind

of stuff goes a long way, it
does, and it will get you

elected.

Well, you know, in the podcast
world, allows not to be filtered

and edited up by mainstream
media. And we know that that has

been that's gone on for, you
know, as long as mainstream

media has been around. But, you
know, heck, Donald Trump sued

over it with the Kamala Harris
interview that got chopped up.

Oh yeah. And actually, one won a
settlement with that. So, so

yeah, I mean the podcast world
and, well, you know, radio

interviews, the live radio
interviews, can be unfiltered as

well, sure, but I don't know
podcast just has the the kind of

hip factor, and the M thing,
where radio is thought,

especially in younger
generations, to just be this

obsolete thing that is not to be
given much credence these days.

Well, I think a lot of it is
too. It's so corporate, like

this room right here. This
doesn't come across as

corporate. When you come in this
room, it feels like we're in a

living room. But, you know, I
think, I think that adds to its

charm a little bit, and that's
why a guest will become more

relaxed and tell stories. I
mean, who would ever thought

that Bill Cuomo would tell the
stories that he did on Barbra

Streisand? No kidding, but you
know, that's one thing I and

what was really funny about that
I got more people that had

worked with Barbra Streisand in
one way or another. You know,

talking to me say, oh, gosh,
yes, she was a D, oh, you won't

believe it was just funny. How
that? But it's because it's so

relaxed and you don't have some
corporation telling you, oh, you

can't talk about that. You can't
do this, yeah, you can't do

that. I think that's one big
thing that makes podcasts so

interesting to people.

Well, Jim, you being the
podcast. Asked expert here in

the room now in do you foresee,
or do you envision? All right,

you get a sponsor. Are you
limited by what you can say

because of a spot you know, no
different than radio in that

respect. I mean, you don't want
to bite the hand that feeds you.

I have the conversation

with some of my podcast clients
that want to go into networks

and stuff like that, and I say,
well, being that you're of a

you're a podcast that has
conviction has stuck a flag in

the soil, and this is what we
believe you're going to attract

like hearted people to the hive,
so to speak. I said, you know,

you can do that organically, on
your own. It's just going to

take a little bit longer, takes
hard work, takes time you can

hit the quote, easy button by
getting into a network scenario.

But that again, you know, think
of who the networks are. It's I

heart. It's, you know, all the
radio conglomerates, pretty

much, big tech, big corporate,
who, yeah, it's, I said, Well,

that's the thing. I said, Yes,
you will get much bigger

exposure, much quicker. You'll
hockey stick. But to what

expense you know? What do you
know? Do you just want to put

the work and time in? Or do you
want it right now and then? Some

have someone tell you what you
can and cannot say, because that

will happen, right? Because what
leverage do you have coming to

the table?

Your independence is being
forfeited, right? Right?

And it's, and it's exactly, you
know, it's the question always

comes down, what leverage do you
have, and can you sell? It is

the, it's the, that's the the
nebulous always

comes on well.

And one thing I love about
people that are independent,

there's another one. I'm
plugging other podcasts here,

but you know, there's one their
friend. This guy's a friend of

mine. He's a young gentleman.
His name is Taylor Berryman, and

he does one called the
poptimist. And yeah, they, I've

heard, you know, they, they are
a little looser with their

language. I mean, they're young
guys, so they cuss. And I don't

know what it is about the
younger generation, but they

just love to use the F word. But
one thing that I thought was

really kind of cool, but he
didn't get to air the episode,

but, and I can't remember her
name now, I'm drawing a blank,

but he had someone that was that
had just moved to the area,

Casey Anthony. Anthony, yes, he
actually had a this dude had a

an interview with Casey Anthony.
He got her on his podcast, and

she was talking freely, and
apparently he was told that he

could not air this episode by
her lawyers, really, yeah, but I

thought, how ballsy of this guy
to get her on his podcast and

try to get it out there. But,
you know, he couldn't have done

that had he been on a, you know,
a big corporate, corporate

sponsored podcast. This was,
he's just independent,

sorry, Johnny, it's all right.
The has the day come. And maybe

this happens in these, these
podcasts that are part of these

networks. I mean, do you get
guests to sign releases? Ah,

it's

probably not a bad idea. On
mine, if I have somebody that's

applying to be on my show, I
have a form on my website, my

link tree, that basically says,
I get it out of the way. I don't

edit anything, okay? And if they
sign off on it, they've

expressed an interest to be on I
think that's implied permission.

I'm not sure legally if that's
correct, but if you sitting here

and you know you're being
recorded and you've said

something, what's your recourse?
Yeah, you can, you know that's,

that's a posturing, leverage
tactic to get them to sign a

release that, hey, well, once
you said it, or you get them

signed ahead of time. Hey, you,
you signed it. This is we get to

use it because that protects
you, because at the end of the

day, you're really a lot of lot
of podcasters will get into the

well, if we start doing that,
then all of a sudden we're not

going to get any guests. No,
that's not true. You know, case

in point, Howard Stern, okay,
and he became notorious for

asking the questions that people
were thinking, and that's what

made him and everybody you know,
if a celebrity was to go on,

especially a woman, she knew
that she was going to be asked

to take her top off, or, you
know, breast size, or who she

had sex with and how much money
she makes, okay, especially if

she was an actress that just
came with the territory. After a

while, he became notorious for
that. If you go on to Howard

Stern thinking otherwise, you're
a fool. So there are ways to

kind of, you know, yeah, in the
beginning you're probably going

to limit your exposure, but
you'll get somebody to come on,

you know, especially if you
start building an audience. You

know, it's the same thing like.
Good. I bring up Gary V Gary

Vaynerchuk. He got, he came to
prominence through the business

world by doing these little wine
tasting videos on YouTube. Right

now. He's probably commands an
audience, 15 million people.

It's he's massive in that that
space, yeah, but he's good

because he's he shoots from the
hip. He's authentic. He he

believes in what he says. He's
not going to try and Bs you.

He's one of the highest paid
public speakers out there. But

in the beginning, he did these
wine tasting videos because his

father had a business, a wine
business, in New Jersey, and he

just started marketing what they
do, giving real reviews of

wines. And he said, Look, if I
get on and I tell you that this

wine that tastes like a
catcher's mitt was rubbed in the

dirt and thrown some grapes in
the middle of it, or something

like that, and it doesn't taste
very good, but I'm giving it a

good review for the sake of
selling it. What does that do

for my integrity and my
reputation, if you all of a

sudden come in and take my
advice to buy this wine, and you

bring it home and it tastes like
garbage that that doesn't help

me at all, because all of a
sudden it's out there, hey,

well, you said, I think the same
thing that a lot of people in

the Podcast world can basically
just double down and be

themselves, if that makes sense.

Does a podcast have to be a

video podcast to really, truly
be successful these days?

I don't think so. I think I
highly recommend it. I don't

know why you wouldn't want

to be Yeah, yeah, but I still
know there are many that are not

just audio, and still do quite
well.

Well, there's some people that
suggest that maybe this one

should be because of me, because
I have a face for radio. I

haven't heard that.

No, no, we've never.

But, yeah, you know, gosh, it's
still, you know, I get

introduced. It still happens,
right? You get introduced to

people, and they will tell you
that joke thing, and everybody,

first one that have ever told
you that.

Well, in fact, I think when Phil
met George W Bush at some

function, some Republican
function, when Phil was

introduced to him, said you're
on the radio, sure got a face

for it.

Totally see him doing it.

George W Bush, what a character
really was now is with, with so

many because there's, that's the
whole thing about podcasts, Jim,

is that you have millions that
that debut said, What do you

see? I mean, do you think that
it's going to be harder for

podcasts to to basically get
into the marketplace?

Yeah, it's funny that you've got
enough, you got so much content

being produced today, there's no
way that everybody on earth will

be able to consume the content.
That's the point where we are

that there's so much of it being
made

well, and you also have a lot of
I'm noticing a lot of Hollywood

stars are now getting into

podcasting point, because the
old model, like we talk about

radio, you look at the model of
Hollywood, even that's kind of

circling the drain, because you
have a lot of people who believe

in the old structure of what,
you know, Hollywood actors and

actresses are and have this, you
know, elevated status in

society. I believe that's
starting to crack, because as of

this weekend, as we're
recording, there's a YouTube

influencer who put out a movie
called Iron Lung, and his name

is Markiplier, huge amongst the
kids. My daughter listens to

him. We got get people here who
know who he is, guys like us. We

were I'm exposed to it because
of my kids. I don't go out of my

way. But here's a dude, 36 years
old, you know, commands an

audience on YouTube of millions
just by I think he built them by

playing video games. And he's
done a couple other different

creative things. He was a film
student, and has made his

living, I think, for the better
part of a decade being a YouTube

influencer. Now, he made a movie
that's in the theaters that will

probably be a massive hit. Wow.
Okay, talk about, you know how

Hollywood is kind of being
antiquated. Well, they

are. I think that's one reason.
I'm

sorry, what was the question?

Did I answer it? You did, but I
think, I think yeah, I think

you're right. Because I, if you
notice, in this last election,

because usually in elections,
you know, celebrities, they did

carry some weight in some former
fashion, I think actually, they

hurt the election, but yeah,
this time they hurt the

Democrats. Everybody, it's

like, look, you're, you're
speaking out on issues that

affect the common man. No one's
buying it anymore.

No, because you're, you're
living in a gated community,

right? You don't live the kind
of life that we do

with our late armed guards,
yeah.

But on the same. But on the same
side of it, as you just pointed

out, I think that's why
celebrities have kind of gone

down in in the projection, how
people project on celebrities is

the fact that you now have, you
have celebrities on YouTube,

yeah, you just have everyday
people that are now becoming

celebrities. I also think that
that people being on social

media makes them feel like
they're a little bit of

celebrity, because people are
following them. People are into

what they're doing. So now stars
just seem like, well, they're,

they're on the same level we
are.

Yeah, well, if you think about
it, I mean, you know, we talk

here to in great detail about
how music, radio in particular,

is just kind of dying medium.
It's a thing of the past. I

mean, think about the movies in
theaters is almost kind of a

they've got a problem. It's a
dying, a dying thing is, more

things are, you know, you stream
the stuff HBO stuff is being is,

you know, coming right to HBO
and Netflix and Amazon Prime,

well, and

you can blame covid for that
too, because, a large degree,

because that really changed our
habits. We used to go to movie

theaters, and when that
happened, we didn't, and we

started streaming, and we
thought, well, it's better to

watch at home, right?

And, you know, heck, at my
house, we've got the stereo set

up and, you know, the big screen
TV and such. But, I mean, people

are so damn rude in movie
theaters now, and that's nothing

new.

But plus, it's expensive as hell
to go to a movie.

Yeah, you know, there was a, you
know, when Dick Van Dyke turned

100 years of age, there were,
there was a special documentary

movie that was released in
theaters that weekend, at select

theaters. I looked into that.
I'm a huge Dick Van Dyke fan.

Looked into that. $44 for one
ticket. Oh, wow, Lord, to go to

that. It's like, No, you know,
but eventually, you know, that's

probably going to end up being
on Netflix or HBO, or one of

those that you can stream. But
yeah, again, going to the movie

theater, as you say, is so
darned expensive. People are

loud. They're dicking around on
their phones, exactly, and,

yeah, you can, you know, at the
house, hey, you know

our generation, it's just
different. Is, is the

romanticism of a movie theater?
Is seeing the good, like the big

movies on in that experience?
You know, for example, you see

all the Marvel stuff I've got
here. You had to go see those

big Avengers movies.

Oh, sure, you had to. Or star
you know, Star Wars, yeah, the

whole Yeah, not only that,
because, I mean, you go back to

even listening to audience
reactions of certain moments in

these movies, I wish it makes
you want to cleanse your memory

and watch it again for the first
time without any memory of it.

You know when Cap wields Thor's
hammer Mjolnir for the first

time, and like that plot line,
that little nuance, was set up

multiple probably five years
before, like, everybody knew he

could lift it, but he didn't,
and he did. He wanted to save

Thor's ego. Yeah, you know. But
everybody knew, like, kind of

moved, you know, he could, can
he lift that? And then all of a

sudden he, he calls it, and it
comes to him. And it's a big

moment in the movie. You see all
everybody in the movie erupted.

The whole audience, yeah, it was
so cool. It was so because,

like, yeah, you're just, like,
you are so into it, and all of a

sudden, you know? And even they
cut the thorn, he's like, I knew

it. All those little moments are
great in a movie, yeah, the

shared experience, right?

Well, in fact, one of my best
was actually television nights

of all movies, because when I
went to the theater, it was

packed, and you could tell it
was all, you know, NASCAR fans,

yep. And when it came to the
scene, there's a scene in there

where Ricky Bobby and the
French, the French driver, they

they kiss, and you can hear the
whole theater just go, I'll

never forget that. I laughed so
hard.

I was telling this story this
morning. We were talking about

movie, because one of the people
that works here was talking

about the Markiplier movie
coming out, and I said, What's

funny is the fact that your
generation doesn't care about it

being in a movie. It's more
important to Markiplier because

he's 36 he's still like in the
fringes of the generation that

well, I'd love to see myself up
on the big silver screen. That

would become, that's a little
bucket list item I can check

off. Yeah, but the, you know,
20s, 20 year olds and lower they

couldn't care less. Oh no, they
couldn't. I'll just watch it on

my phone. Oh yeah, they're happy
with that. It, yeah, you know,

yeah, they don't have to see it
in IMAX. But it brought up the

story again, another Marvel
movie, the last Spider Man

movie, was far from who was no
way home, and there was all the

speculation going on around, are
the previous Spider Man variants

gonna make an appearance, the
Tobey Maguire and Andrew

Garfield, because they had, you
know, back at oh two, Tobey

Maguire had the first, like, the
first big live action movie in a

while, was the Spider Man movie
with him, yeah. And then they

redid it, they rebooted it with
Andrew Garfield, The Amazing

Spider Man. And then they
brought Tom Holland into the

Avengers world. They didn't tell
the story of how he got in,

because it's pretty much okay.
We all know it by now. But he

never had the consequence of an
uncle or aunt or somebody in a

parental figure telling him,
hey, with great power comes

great God. With great power
comes great responsibility,

right? And in those moments, you
know, they had all these things,

like Aunt May dies in the movie,
and she tells him that line of

consequence right before she
dies. And of course, that was

the time I had to go to the
bathroom. Yes, so I had to get

up. And I was like, I made it
this far, good. We've got a

little bit of a moment. Yeah, it
looks like we've got it. We're

kind of lulling into something.
Let me just go quick, go to the

bathroom and come back. Yeah, I
missed the big moment in the

frickin movie, and that's, and
that's the damn moment when

pause that sucker in the

house. You can pause it,

but I mean again, that big
moment, you could hear the

entire theater go, yeah. I'm
like, hurry up. What just

happened? Yeah. And I come back
and my wife like this, my wife,

she's like, I look up and it's
like Andrew Garfield and Tommy

McCarthy characters. I'm like,
You got I missed that moment?

Really? Holy moly,

see, I always did that too.
Always had to go to the restroom

at the most crucial time of the

movie, an opportune time. Yes,
well, you can remember going to

see Jaws when I was a kid out in
the theater. And, you know, the

last time, this past time, no,
no, didn't. But, you know, we,

my wife and I, she is a huge fan
of the movie Titanic, you know,

with the camera, yeah. And hey,
I enjoy it too. I know a lot of

people, a lot of people, poo poo
that movie.

But I liked, yeah,

watched it recently, yeah,

and we went and saw that in the
theater. Oh, yeah, we've

actually gone back and seen it
in the theater twice, yep, once

they did the RE release in 3d
Yeah, in the 3d was a very good

gimmick, yeah. But we went
anyway, you know, just, just to

go, just have the experience.
But I remember seeing the movie

Jaws, when, you know, the guy's
head pops, you know, the head

pops, Oh, yeah. And you know,
the whole theater

dude that still got me, yeah, I
saw it

in the theater. It still got me,
still. I remember going to see

the exorcist when it was out,
and the effect it had. I mean,

it was that was a scary movie at
the time.

Yeah, I've watched it again here
in the last couple of years. It

comes across campy.

Yeah, it does. It's not the
same, yeah, because I remember

it seemed like any loud noise,
because I, after I went to see

it in the theater, I went to a
restaurant, and somebody laid on

the horn outside. When they did,
I jumped about 50 feet, and the

waitress goes, Are you okay? And
I said, I just saw the exorcist.

She goes, oh, say no more. Yeah,
that that is something that is

going to be missed, is the
experience, because that's what

made the movies magical. There's
experience. Was the experience

with all the other people,
right?

Nicole. Nicole Kidman tells you
every single time, yeah, you

know,

yeah, the ad and but, I

mean, a lot of you know it's,
it's just amazing to me that,

you know, getting back to the
podcasting and podcasters. The

new media is just changing the
world. It is. And I guess, to

answer your question, with so
many 1000s of podcasters, and

podcasts out there are millions,
millions, it's still not, you

know, and that's, in fact,
that's one thing I told Jay when

we first started doing this one
because he said, Hey, did you

know he texted me? He said, Did
you know there's a couple of

others that are titled the same?
And I said, Yeah, I was totally

aware. But I said, but they're
not us. Yeah, right. That's the

way I looked

at yeah and, and I agree
wholeheartedly. Yeah. Again, I

was just making you aware in
case you weren't, and I should,

oh, sure. I should have known
you were.

Oh, no, that's all right,
because it, you know, when we

did title it, I really didn't
think there'd be another one,

but there was a lot of them, but
that's, you know, that's neither

here nor there.

But it does seem that the really
successful podcast do have, you

know, specific. Specific niche,
yeah, you know, I mean, it's not

just wide open, you know, one
day, you know, we're talking

about, you know, fixing cars.
And then the next time we're

talking about, you know,
different time types of popcorn,

right? It, you know, we're
usually, you know, kind of in

our little lane here.

Well, we're all about a lot of
it is Nashville centric. I mean,

it's about true, it's about
entertainment, it's about music,

it's about radio, television.

I have friends and family, you
know, all over the country,

literally, and they're
intrigued. They enjoy hearing

the Nashville stuff. Yeah.

Well, Nashville is always and
this is one thing that you know

a lot of people that aren't from
Nashville or don't really get

Nashville. Well, Mayor Bredesen
was one. He never understood

that Nashville was already on
the map. That was the whole

reason he brought the Titans, or
what was the Oilers then, to

Nashville. He kept saying, I'm
gonna put Nashville on the map.

Well, dude, I hate to inform
you, but Nashville has always

been on the map. I remember
going to the Bahamas, and

anytime I was asked where we
were from, and I said,

Nashville, it was wild. What
would come out of people's

mountain Conway 20? Yeah, that's
us, yeah. But it's worldwide.

Nashville has

always, you know, Nashville,
yeah, you're right. I mean, it's

always had that, you know, the
people certainly are, Nashville

has always been on the map. But
in the minds of so many people,

though it was hee haw and,

well, they looked at it as
hillbilly, yeah? And it's really

not, you

know, Tennessee. Ernie Ford on
the old, I love

Lucy's right, with his
suspenders, where he

played overalls, yeah, from Fort
Tennessee,

yeah, in the, you know, and
outside of Nashville, yeah,

there's some hillbilly places,
but, but Nashville itself is,

is, oh, it's not just a country
music town. It's a music

it's a cosmopolitan city. It
really is. People don't realize,

and that has certainly been an
evolution in the last 40 some

odd years, sure. And I think you
do have to credit you credit you

credit the arrival of the
Nashville Predators. You know,

they were the first major sports
team. And I know a lot of people

rolled their eyes, you know, the
NHL coming to Hee Haw Nashville,

right? But that really did open
the eyes, I think, of a lot of

people that it has been, for the
most part, a very successful

franchise. Then, of course, the
Oilers slash Titans coming to

town. You've got a lot of
businesses that have, you know,

they got tired of Atlanta, you
know, because, you know, have

come here and have turned us
into Atlanta.

Well, you also have a lot ways,
yeah, you have a lot of

businesses from LA that have,
sure, sure, and you really, you

know, you mentioned the Titans
and the predators. We also have

to credit a show that I
absolutely hated Nashville, a

TV show. Oh yeah, it did after
Nashville.

After that series ran, a lot of
people moved here for that very

reason.

I have never seen that. My wife
watched

it. It makes us look really,
really good, yeah, yeah.

My wife said it was, it was
really laughable. Now it was

911, Nashville, that's out
there. Now, I watched, I think

maybe two episodes of that, only
because I auditioned, I do some

acting too. Anyway, I auditioned
for some part.

There's something about you we
don't know.

Well, yes, I've got an age I've
got two agencies

do some acting for us right now
to be or

but, yeah, I they Yeah, the
parts called for somebody, and

what did they want? They wanted
somebody that was really

seriously, seriously I was
supposed to I auditioned for the

role of one of the dispatchers
who and they wanted him to talk

is mealy mouth southern as they
could get right. That's what the

Park called for. I seen that
ambulance come back,

Twister coming

down on demon brewing. Yeah, but
yeah. So, you know, naturally.

But anyway, I was kind of
curious, so I watched the watch

the show, and it is just
embarrassingly bad. And I don't

know if they are intending it to
be campy, and is it like a dark

kind of black comedy? Maybe,
maybe it is. I don't know. It

was awful. There was a cane,
cane, but. Cute. Leanne rhymes.

Come on, man, be real. If the
casting folks see this,

probably, yeah. I think it kind
of blew Yeah, you're never gonna

get a part on this way. But
yeah, Leanne rhymes is in it

and, well, they're there. That
tells me she's, she's what?

She's in her 40s. Oh yeah, but
she is, but she plays much

older. She plays the mother of a
guy that looks like he's 30 in

the show.

She had him young. We have him
at 12.

Mayonnaise sandwich going to
town.

Loretta land, you idle so you
start spitting them out when you

about 12 years old. That's
right, have about six of them

before you're 20. Kane Brown was
was in this episode. But anyway,

it was

just getting back to the dash,
because I know it was one of our

topics to talk about. Yes, it
was. We could, we could tease it

and delve into it. But the funny
thing is that that stuck out

about that show was how, hey,
we're just gonna go out onto the

pedestrian, pedestrian bridge
and, you know, just wistfully

look off in the distance, even
though I'm an A list celebrity,

yes, amongst all the throngs of
tourists. And I just need to

have some time to myself on the
on the pedestrian bridge, and

then we're gonna have a little
like, you know, high level

meeting on, you know, some sort
of song that we're right. Hey,

let's go to tootsies and grab a
drink.

Doesn't happen that way. Does
not happen.

You're not gonna find, you know,
Trisha Yearwood hanging out at a

tootsies having herself a drink.
No, maybe it could happen. It

might. Or when the girl that was
her nemesis, she goes up on top.

And, you know, yeah, Hayden, I
always wanted to stand on this,

the opry stage, and she's at the
the Ryman, and, you know, I'm

gonna stand in the circle there,
just so happens to be a

spotlight at the ready. I'm
gonna write that in there.

I've got a great story that the
girl, Hayden, I can't predatory,

yeah, that's it. She apparently
went to a bar here in Nashville,

and a friend of my son's was
bartending, and he said, I'll be

right with you. And was waiting
on some other people. She said,

Don't you know who I am? And he
said, Yes, ma'am. He said, I'm

aware of you. And he went back
to these other people. She goes,

have you ever watched the series
Nashville? And I can't believe

this kid goes, Yes, I have. And
I think it sucks. He said, I'll

be right with you. But he said
after that, she was nice. She

goes, fine, yeah. It humbled

her a little bit. Well, I
thought you were going to say

with, you know, the line about,
don't you know who I am. I

figured you would be saying, why
don't you know who you are?

Well, into there was one time
they were shooting Nashville,

and the radio station, they used
our radio station quite a bit,

right for the filming in there.
And so they were taking up the

entire I couldn't even get to my
headphones. I had to borrow some

headphones because I couldn't go
to my own locker. But anyway, it

was a break in the show, so I
went to get a Dr Pepper out of

the snack room. I don't know who
the actress was, so I don't want

to bust anybody, but there was
an actress from the show in

there, and there were some other
guys around her. I was just

being nice. I came in and I
said, Hey, how you guys doing?

And went for my drink. As I'm
waiting on my drink, I hear her

say under her breath, what a
what a goob. And I went, Wow,

yeah,

what a goob, yeah, what a B, I T
Yeah,

that could have said, what an
overpaid, talentless act. Oh,

sorry,

even if you're overpaid, yeah, I
think it was her first big

break. Was you the Australian
one or something. It may have

been

her, I'm not real sure who. I
know. It wasn't Hayden. Her

wasn't any of the

Yeah, when I worked at an agency
on Music Row, we were on 63

music square east, which was
right next door to CSAC at the

time, and they had used the
exterior of our building in a

fit. Was a Peter Bogdanovich
movie. Oh, wow. And he was

actually out in the, you know,
in the parking lot directed. All

they did was they just shot
exteriors right, using our our

building. There it was, you
know, it's one of the old, re

imagined houses. That's what
Music Row used to be. Yes, it

was before they put all these
ugly buildings in there. But,

but Reese Witherspoon was the
actress that would kept going,

you know, they were getting
shots of her going in and out of

the of our office. Wow. And it
was before, you know, anybody

knew who the heck Reese
Witherspoon was? Was and she's

from this area. Yeah, so, but,
oh gosh, cute. Is a button, you

know? Oh yeah, I was

back when she was known as Reese
without her spoon.

Sorry, I'm a big

who fan. Anyway,

that's the gym. He's so proud of
himself,

but it does, it kind of gets me
play that again.

Speaking of television shows,
that's that's a nod to CSI, yes,

he would always do the
sunglasses and say something

witty.

Oh yeah. David Caruso, yeah.

Oh gosh, you know, and he was
such a dork in in the Rambo

movie, that's right, I

understand a dork into life, the
dork Sheriff, yeah, well, they

say deputy rather. I don't know
if you guys ever saw the TV show

Supernatural, but they, they did
a take off where they just, they

were imitating him. I mean, they
were just lampooning him to

death, like this is where I
overact. And he thought he was

going to be a big movie star. He
left what show was NYPD. That's

why he left there, because he
was going to be a movie star

that didn't pan that didn't
quite pan out. You're destined

for television. Pal. Yes, you
are. Sometimes these things

don't really pan out.

So Mr. Wolf, who's in the
anyway? Yeah,

yeah, I used to love that show,
CSI Miami. They had the girl on

there. That was, I watched a
movie with her recently. It was

a documentary. She She, she was
being, basically some guy was

just hounding her to death. He
was stalking her. She was real

good. She, I can't remember her
name, but she was beautiful. On

there. She was one of the people
in the lab. She always did the

lab work.

Okay, yeah, oh gosh, I'm trying
to you. Got me thinking,

Yeah, I wish I could remember
her name, but she was really

pretty, yeah.

So poor at network TV shows and
knowing the shows and the

characters, I just don't watch
network TV.

It's like watching Law and
Order. It's like, it's Law and

Order is like a rite of passage
for an actor, you know, my wife,

yeah, watch that end to end and,
you know, it's like, yeah,

I mean, the old, you know, I
used to binge on the law and

order, you know, the Law and
Order SVU, some fine

performances in there. I
remember the episodes that Robin

Williams was in. Oh, wow, for
the SVU, Law and Order SVU. And,

you know, he played this real
creepy guy. You know, Robin

Williams was so brilliant. But
the but Law and Order SVU

started to get real preachy to
me, yeah, and I just, I just

lost interest as far as, like,
whatever political wind was

leaning that years, yeah, they
would just get real, yeah, real

preachy about stuff. And
frankly, to me, what was really

one of the attractive things
about that show was the

relationship between the Mariska
target targeting and Chris

Maloney, you know, the the
dynamic between those two, you

know, it was that that really
made that show. And then when he

left, I know he's back now, but
anyway, when he laughs, I kind

of lost interest in the in the
show, but I didn't, but I don't

watch network TV, and, you know,
I like, I say, I do? I do radio

for some other, other stations
and stuff. And, yeah, I've got

the prep services and stuff that
I kind of look over just to kind

of see what's going on. I don't
use much of the content. But one

of the things is, is they list
the birthdays, you know, and the

and I look at that and I'm like,
Who the hell are these people,

you know, I don't know. And
it'll say, you know, Marty

Smarty from the SO and SO show.
And I don't know who Marty is,

and I don't know who the show
is. And I, you know, I guess I

Johnny, I've graduated to the
Get off my lawn generation. You

have, you know, it's well, you
need to get there's one show you

need to get into is land man.
Oh, land man is phenomenal. I We

Mark Cawley, yeah, I know one of
our own great he does a great

job. He does he's a great actor.
Yeah, I have been meaning to get

into that you're right. You
know, I have wiring good. You

know, my wife, she was a huge
fan of shits Creek. And you

know, we'll binge that. We did
watch the Dexter. Yes, Dexter

was excellent. And so you know
that. But to me, though. So

those aren't network TV.

No, they're not. They're a
little more that's, that's like,

HBO, yeah.

Netflix series and things you
know, these mini series that are

ongoing. We do watch some of
those, but, but you know the

stupid sitcoms on CBS where, you
know, the neighborhood, yeah,

the dad's an idiot and the smart
ass kids and all that, you know,

it's just no interest, no
interest so

that your wife liked what?

Which one is. It was called,
well, she was the one who said

that was she was really into it.
Well, something

Creek, yeah, yeah. Okay, I'm
trying to keep it clean. Okay,

gotcha

way too much of a setup.

Eugene Levy and his son, who
was, you know, who's really

funny,

this very girl was funny, the
girl that played the daughter,

yes, oh, she was, she's
hysterical.

And I've seen, you know, and, of
course, I've seen her on, like,

the Today Show and stuff. Yes,
you know, you know what I love

about totally opposite from her
character. She does a great job

on that show. What I love about
that show is the fact that you

still have the relationship that
Eugene Levy and Catherine

O'Hara, yeah, they've been
acting together. Yeah, from

Canadian Yeah, from the second
city. Second City Yeah,

because, you know, he got his
big start. And she was on, you

know, he was in splash and
couple other different movies.

She was in Beetlejuice when it
came out. Yes, she was Yeah. And

then they started doing all the
Christopher Guest mockumentaries

that they were

always in those man, I love
those Dustin show

Best in Show waiting for
Guffman. Yes, did you watch the

new Spinal Tap?

Yeah, I haven't seen it. I did.
Yeah, yeah, that was bad, yeah,

it

was okay. Yeah. I've heard
mixed. You know, love him or

hate

him. It made me miss

Rob Ryan. Yeah, I know what you
mean.

Yeah, Rob Reiner could be an
ass, but what a talented ass.

Yeah? I mean, the dude made some
great movies. He was great at

his craft, yeah?

Well, you know, you would like
to think he should have been. I

mean, good grief, the man grew
up with Carl Reiner for crying

out. Oh yeah, he did, yeah. So
certainly learning from one of

the masters. What are you

listening to? Podcast Why is
there? Jenny, oh, gosh,

you know, I can't even, I can't
even name them. It's just kind

of sporadic things that I'll
stumble across and listen to. I

tend to listen to sports related
things, right? I'm not a book

reader. Never have been but
when, well, I the books that I

have read tend to be
autobiographical. Yes, you know,

historical figures years ago,
but a lot of sports figures, you

know, they're reading the
Muhammad Ali autobiography,

which I loved. He really let his
guard down, and was real in that

the same with Ted, you know, Ted
Williams would read his

autobiography. Was called My
turn at bat, you know, yeah,

but, but anyway, getting back to
the podcast, yeah, I just kind

of stumbled across sports
related stuff, right? And will

listen to, to those kind of
things. I think Jim Gray has one

that I have have listened to
from time to time. So that's the

kind of stuff that I'll stumble
across. I don't make it. It's

not, it's not appointment
podcasting. For me, you can

listen anytime. Yeah, you know,
it's not like, oh gosh, the new

ones out this week. I gotta tune
it in, even though that's what

we want folks to do with ours,
5am Central time every

Wednesday. Yeah, it should be

required. What about you? Mr.
Johnny B

I'm kind of like Jay. I kind of,
I really have gotten into the

Dylan Weldon podcast. I really
like it. I also like the

poptimist and any trunk, every
now and then. I like, I like to,

we had him on Rich's show, did
you really? Yeah? I like, I like

some of the stuff he does. He's
a cool dude. Radio games, like

it, yeah? And of course, Joe
Rogan. I like when Joe has

somebody interesting on, I
really love, like, I said, it

goes a little long for me,
because I can't just sit there

for, yeah, you know, three hours

to basically a lot of this,
like, because a lot of people

talk about social media, but I
think there's an evolution,

evolutionary shift happening
right now. Actually, Gary V

talks about it. It's going more
from more less, from social more

into an interest media. And if
you want to be a podcaster, to

you your point, one of you said
it was more niche based. Yeah,

interest based is where it
really is. So I mean, I listen

to I listen to my podcast, I
listen to our podcast, I listen

mainly to mine, just to be a
practitioner of. I preach in

terms of you should be
listening. If you're producing a

podcast, you should be listening
to every episode. That's how you

get better. It should be air
checking, or have someone air

check for you, you know. And why
people ask, what's an air check?

I said, Okay, back in radio,
yeah. The most terrifying thing

when you come into your shift
the next day and your program

director be like, Hey, let's do
an air check session. Oh, God,

bring your plus.

You're gonna listen to yourself.
Oh man, that's brutal. That is

brutal.

But you know a lot of people,
well, I don't want to listen to

myself. Well, if you don't
listen to you, why would you

expect other people to exactly
what I say? So I'll listen to

like bus for inspiration,
business stuff like that. The

real Brad Lee podcast, dropping
bombs. He's got a great one. And

again, he's a guy I got to know
because of production elements,

because a lot of these things
you'd hear the production was

just not there, you know, from a
radio perspective, or the

imaging production I did in all
my years. I got to know these

guys by offering, Hey, you said
you got something good going on

here. What if it sounded like
this? And I would do a spec, and

that's how I'd get to know some
of these bigger personalities.

Listen to Gary V A drummers.
Podcast, the office. Ladies, the

ladies from the show. TV show,
the office. Yeah. Massive

podcast, wow. That show has such
a fan base. Couple of Bitcoin

podcasts, course. Joe Rogan,
Patrick, bet. David, you ever

hear of him? I am not. Oh, he's
like the new political, you

know, business, economic
commentator. He's huge, huge.

That's the thing is, like, all
these, like, tremendous amounts

of talent that would otherwise
need the gatekeeper to give them

permission. Don't need it
anymore, exactly. Well, it's all

meritocracy based now one.

There's also an artist that has
a podcast. I really like it,

Jack Ingram. He was not a huge
right star, but he's got, it's

called jacking around, which I
love the name of it, but he does

great interviews with other
artists. And, yeah, that's a

good podcast.

Well, I am. I'm part of a new
podcast that, you know, we

talked about niche that is about
red fishing, wow, and it's

called set, setting the hook.
Nice and like it. I came up with

that name. Thank you. Well very
but yes, I work, you know, with

my my company, the game time
Sports Network. We've been live

streaming fishing tournaments in
South Carolina, red fishing

tournaments in South Carolina.
We're there for the weigh ins

and the awards ceremonies and
stuff. And those have been very

popular. And the guy, one of the
guys that runs that, is a

charter captain that has been
doing this for 30 years. You

know, charter captain for
fishing on the Carolina coast.

So he and I have been with put
together a podcast, and it's a

niche about fishing. And in
fact, I was there in Charleston

here a couple of weeks ago, and
we did a number of episodes. And

so anyway, you know, and I have
seen other podcasts that are

strictly about fishing. One is
about fly fishing. Yeah, that's

all it's about. It's
interesting. It's interest

based, it's fly fishing. It's
all about in this guy has

hundreds of 1000s of you know,
you figure, Are there that many

folks that fly? But well, yeah,
there are. Yes, there are. And

you know, his sponsor
opportunities are these lodges

and stuff in Montana, then these
resorts and whatnot that had

latched on to you can build an
audience his podcast. So anyway,

yeah, but you're right, Jim. I
mean, there's, there's a new

podcast every day that's
debuting. There is, but

the chances of them lasting,
yeah, that's the other thing I

see as a Podcast Producer, you
know, onboarding a lot of

different podcasts, okay? When
they realize it's actual work

for us, it's not work. This is
what we do, right? This is just

what this is what comes
naturally to us as radio guys.

That's what we did every day,
was produce content. But when

you have somebody who's a
business owner and, well, I'm an

insurance guy, I don't want to
brand myself. Well, what do you

know? I had this conversation
last week? Well, what, what am I

gonna talk about? I wanna have
business podcasts similar to

what you're talking about with
local business owners. Terrific.

You could totally do that. Yeah,
a lot of people are. I said,

Well, what do you really like to
talk about? And he's an old rock

guy and stuff like that. So we
talked about, you know, just

maybe a music podcast or
whatever, or, you know, niching

even further into that. What can
you really have that

differentiates the podcast and
taps into something that no

one's ever really done, you
know, and especially in a music

podcast. So we talked a little
bit about that. He's like, you

know, how do I promote my
insurance business? Like, dude,

it's powered by your insurance
basically, you know, I had

another guy. It's another
insurance guy. He's like, but I

tell how, you know, put up, do a
podcast about insurance. I said

not, unless you want to put
people to sleep or, you know. Or

if you're attracting other
agents, you know, who's your

audience, right? I said, but
what do you like talking about?

It's like, I'm huge on, you
know, talking about high school

basketball. Oh, hey, bing, bing,
bing, bing, interesting. What

else goes bow hunting? I'm like,
there you go. Can you sell

insurance nationwide? And can
you make it apropos to the bow

hunter, to hunters. Are there
insurance products that you

could talk about that makes
sense to that demographic? Yeah,

yeah. I'm like, well, there's
your answer. You know. You love

bow hunting. Talk about it, you
know. And that's fun. It has a

massive reach. It's got, I would
think it's got potential, you

know. So that's my take off.

Yeah. I mean, their entire
magazines directed toward both.

Oh, yeah, so sure.

Why not? There's magazines on
everything. And if I were in

radio today, I would seriously
be thinking about getting into

podcasting.

That's the thing. Is that in the
digital media space, with radio

people being let go, left and
right, what do I always say?

Just because the industry thinks
that you're not worth anything

doesn't mean you're worthless
exactly. You have a lot to

offer, especially the digital
media space, because it needs

like, especially people that are
morning show people. Oh, yeah,

every day you got to come up.
That's something that's

entertaining to an audience.
Yeah, what you know is in value,

I would love to have, like, a
morning show consultant to help

me with some ideas, because I
was never part of a morning

show. I know of the boot camps
and stuff like that, right, but

I have no idea. You know, do
they even do still do morning

show boot camp? I don't think
they do.

Would be shocked if they did.
No.

In fact, I don't even know if
they have any morning show

meetings like they used to. I
think they might at at WTN,

I, you know, I'm certainly not a
part of any meetings over there,

but I do know that they, the
talent does indeed meet with the

program director there from
good, regularly scheduled

meetings of some sort.

That is good, yeah, because it
does help some meetings do. Some

meetings weren't productive and
well, some I love to watch Phil

Valentine with those folks.

Well, he knew what was working.
He did.

Well, Phil was the kind of guy.
In fact, I had lunch one day

with several people in radio and
Brian Sargent, who used to be

our program director, our
Assistant Program Director, you

know, he said, I finally learned
later on that Phil is the kind

of guy that just let him go,
yeah, because he knew what he

was doing, he he did not Need to
be micromanaged. Now, as far as

you know, giving him ideas,
yeah, but don't try to tell him

what to do, because the guy
knows he knows radio and he

knows his audience, and he had a
track record, yeah, yes, yeah,

he did. I mean, he just, you
know, book after book, the guy

was successful, and he knew what
he was doing, and he knew his

audience, right? And that's what
you that. That's the key. Even

to this, you got to know your
audience. Ours is ours is really

ours is wild, because it's
varied. I can't believe, I mean,

I'll get stuff from kids that
are, you know, I say kids are in

their 20s, but and then I'll get
guys that are about our age. I

mean, I get it's, it seems like
we're hitting a lot of

different agreed, you know. And
one of the things about securing

sponsorship and advertising, no
matter the medium, is knowing

your audience Exactly. And I
admit, I'm still kind of

wondering who is our audience,
because, at least, you know,

trying to define it
specifically, because it does

appear to be so broad. You know,
we just recently had the lovely

Brenda golden as a guest here a
couple of weeks back. And, you

know, we found out how many
women listen to and watch the

podcast Now, granted, many of
them, I'm sure, checked it out

because of Brenda, right?
They're fans of her friends,

etc. But, you know, it was
heartwarming to see so many

nice, positive comments from
from the ladies, you know, and

we've had a number of, we do
appear to have a number of

women, viewers, listeners, prior
to that episode that make that

have made themselves known. But
Well,

that's all you Jay, because,
yeah? Because you know you're

the sixth symbol of the I was
gonna say it was the hair. Yeah?

I think it

was too Yeah, or the lack
thereof.

I've got a little hair, but I do
have the big old, glaring bald

spot.

No man, I got one of those too.
No, I was expecting to hear the

WHO there.

By the way, Keith Richards is my
barber. I.

Yeah, you got a great head of
hair. Yeah,

gee thanks, gentlemen.

That's what's drawn in all the
ladies,

you'll be able to get out that
door with that head that big.

Probably not you're with who I
didn't know you were on that

show. I googled you, I Googled
you, and I couldn't believe it,

you actually came up on the
first page. People actually like

you. I wasn't aware, my God,

maybe that's one of our church
now, have you Googled me?

Yeah, I didn't know people liked
you.

That's actually not a bad idea.
It's not a bad idea. Little

quotes that we've heard about
ourselves.

Yes, you know, and that could be
a whole nother show. What? What

general manager said about Apple
logo on the front

and a quote on the back, dash
question mark.

That's not a bad idea. All
right, we're killing we're

killing me, almost killing
Johnny B takes

a hell of a man to face that
cancer. Let me tell you. Anyway,

we've enjoyed this today. We're
talking about podcasts, and then

we just went down all kinds of
roads. Yeah, we have been

circling the drain. We circle in
the drain. But we mean that we

just, you know, people don't get
the gist of the title. We don't

want these stories to circle the
drain and you not hear these

great stories forgotten, yeah,
to totally be forgotten. And you

always want to know where to
find us, Jay. Tell them

how they Well, the best place is
the website circling the

drain.net and of course, you can
find us. If you want to watch us

and look at us. You can do that,
as I mentioned on the website,

also Spotify video. We're there,
we're on Facebook, we're on

YouTube, we're on X from a video
standpoint. And then, of course,

all of the audio platforms that
can be found on Apple podcasts

and, gosh, Amazon, music and so
forth. So, yeah, we we are

trying to get to be everywhere.
Johnny B, yes, we are.

We want people to know who we
are. And you know, like us I

didn't know so many people like,
why would I don't know anyway?

Be sure and join us next time on
circling the drink. You