Purpose 360

Even with a supportive family and access to quality education, opportunities for meaningful and inclusive work can be scarce for people with disabilities once they reach adulthood. The transition from school to the workforce is often overlooked, exposing a systemic failure to provide equal opportunities for all individuals, regardless of cognitive or physical ability. 
Ultranauts, a company born from a recognition that cognitive diversity could lead to strategic business success, embodies the transformative power of leveraging neurodiversity in the workforce. The company’s approach defies conventional hiring practices by prioritizing abilities over society’s perceived limitations. By recognizing the unique talents inherent in neurodiverse individuals, Ultranauts not only addresses a glaring market gap and conducts a profitable technology company (with a Net Promoter Score of 100), but has also pioneered a model of inclusive employment for other companies to implement. 
We invited Rajesh Anandan, Co-Founder of Ultranauts, to discuss the company’s founding and how its model has proven to be effective for both employees and customers, proving that inclusion isn't just a buzzword, but a strategic imperative for business success. 
Listen for insights on:
  • The business value of cognitive diversity in work teams
  • Misconceptions that burden neurodiverse adults
  • Strategies to drive greater inclusion between employees, regardless of cognitive diversity 
Resources + Links:
  • (00:00) - Welcome to Purpose 360
  • (00:13) - Ultranauts • Rajesh Anandan
  • (02:21) - Meet Rajesh
  • (09:10) - Mission
  • (10:08) - What Is Neurodivergent?
  • (11:20) - Hiring Using Cognitive Diversity
  • (12:40) - Key Benefits
  • (14:57) - Customers
  • (16:47) - Why Hire Neurodivergent Persons?
  • (18:23) - Universal Workplace
  • (26:46) - Last Word
  • (31:07) - Wrap Up

What is Purpose 360?

Business is an unlikely hero: a force for good working to solve society's most pressing challenges, while boosting bottom line. This is social purpose at work. And it's a dynamic journey. Purpose 360 is a masterclass in unlocking the power of social purpose to ignite business and social impact. Host Carol Cone brings decades of social impact expertise and a 360-degree view of integrating social purpose into an organization into unfiltered conversations that illuminate today's big challenges and bigger ideas.