Riding Tandem

Riding Tandem Trailer Bonus Episode 67 Season 1

#67 The Secret to Effortless Marketing? It’s Something You Already Do - Marketing Mindset Shift #1

#67 The Secret to Effortless Marketing? It’s Something You Already Do - Marketing Mindset Shift #1#67 The Secret to Effortless Marketing? It’s Something You Already Do - Marketing Mindset Shift #1

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Welcome to the first episode of our Marketing Mindset Shifts for Entrepreneurs series! If you've ever thought, “I’m not a marketer”, think again. In today’s episode, Vivian Kvam is flipping that belief on its head. You’re already a marketing expert—you just don’t know it yet!


Marketing isn’t about complicated strategies, algorithms, or fancy ads. At its core, marketing is storytelling, and you tell stories every day—whether it’s recommending a restaurant, convincing your kids to eat veggies, or sharing your latest great find with a friend.


By the end of this episode, you’ll walk away with:
 ✅ A new perspective on marketing that makes it feel natural and effortless
 ✅ Real-life examples of how you’re already using marketing skills in your daily life
 ✅ A FREE resource to help you uncover your most powerful business stories!


📌 Grab your free download here: thetandemworks.com/promptyourstory.


Next Episode:
 We’ll tackle Marketing Mindset Shift #2, another powerful shift that will change how you approach marketing. Don’t miss it!


👉 If this episode resonated with you, I’d love to hear from you! Tag me on Facebook or LinkedIn, or shoot me an email. Let’s keep the conversation going!


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Unpacking this episode min by min: 
00:00 Introduction to Marketing Mindset Shifts
01:19 Reframing Marketing as Storytelling
05:39 Recognizing Your Natural Marketing Skills
12:44 Finding and Crafting Your Business Stories
16:05 Conclusion and Next Steps

Related Episodes:

#54 Connecting Through Stories For Business and Non-Profits with Jeremiah Tittle and Vivian Kvam

#62 8 Game-changing mindset shifts every entrepreneur needs to make for business success

#26 Mastering the Art of Brainstorming: Fueling Small Business Growth

#18 Overcoming fear and betting on yourself - a candid conversation with Marianne Chance



Vivian Kvam:

Tandem Works Team:

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Riding Tandem with Vivian Kvam
A podcast from Tandem Works
Email the team: RidingTandem@thetandemworks.com


What is Riding Tandem?

Are you a business owner? Or are you on the verge of taking that side hustle to the next level? Or curious about the world of entrepreneurship? Join Vivian Kvam, Co-Owner of Tandem Works, each week for a behind-the-scenes at small businesses and what it takes to succeed.

Each episode is full of inspiration, education, tips, and great conversation with people like you, people who are figuring it out. Take your business to the next level with insight from expert guests in business, leadership, and marketing.