Subscribe
Share
Share
Embed
What if you could get more of what you want in life? But not through pushing, forcing, or pressure.
You can.
When it comes to money, time, and energy, no one’s gonna turn away more.
And Kate Northrup, Bestselling Author of Money: A Love Story and Do Less and host of Plenty, is here to help you expand your capacity to receive all of the best.
As a Money Empowerment OG who’s been at it for nearly 2 decades, Kate’s the abundance-oriented best friend you may not even know you’ve always needed.
Pull up a chair every week with top thought leaders, luminaries, and adventurers to learn how to have more abundance with ease.
Hi. My friend James Wedmore is here today on the podcast. And in this episode, we are talking about 5 d. The 5 d and money, how our spiritual context can help us make more money, live in a more liberated way. James is gonna talk about his story going all the way from absolutely despising and completely rejecting spiritual principles to now using them as the bedrock to his 8 figure business.
Kate Northrup:And I think you're particularly gonna like the story that he tells of how he went in 1 year from 2,000,000 in revenue to 10,000,000 in revenue. And it wasn't a new business strategy. It wasn't some new funnel, and I can't wait for you to enjoy the episode. Hi, James.
James Wedmore:Kate. Hey.
Kate Northrup:Thanks for being here.
James Wedmore:Thanks for having a dude on your podcast. Yeah. Thanks for being here.
Kate Northrup:Thrilled to have you. You're one of 3 Yeah. So far.
James Wedmore:I feel very honored.
Kate Northrup:We'll see. Few and far between.
James Wedmore:Yes. We'll see how you see it. Actually air this.
Kate Northrup:This is a time.
James Wedmore:This is oh, no. No. Just because we're recording doesn't mean we're gonna do anything with this.
Kate Northrup:We'll see. No. That's I've never recorded an episode and not put it out.
James Wedmore:I have. You have? Many times.
Kate Northrup:Really?
James Wedmore:All the time. Not all the time. That's
Kate Northrup:Sometimes. Stream.
James Wedmore:Absolutely.
Kate Northrup:Sometimes. Yeah. Yep. Yeah. Because it's just not good enough.
James Wedmore:I wouldn't use the I don't think it's fair to say not good enough.
Kate Northrup:But it just does it's not the vibe?
James Wedmore:I've had episodes. It's not the vibe. Yeah. I've had people come on for the wrong reasons, you know, even to the point where people like, hey. Can you make sure to, like, post this right before my launch?
James Wedmore:And it's like, oh, I'm sorry. Is this is that the only reason you you came on? And and just not providing anything for people. And then I then then, yes, I've had episodes where, it was more of, like, I didn't know the person, which is always interesting, which is why I love that we're doing this because I have found, and I don't know what your experience has been, is that you can get a big name, but the episodes that you have of somebody that you have a relationship
Kate Northrup:with are always better. Better. Well, because that is frequency. That's energy. People can feel, like, people can feel the energy between 2 people, and people can feel when there's not.
Kate Northrup:Yeah. And it's interesting. Like, we've been doing I mean, this version of the podcast is new ish, but we started a different iteration of it in 2016. And sometimes, you know, we would have these very big, sometimes household names on
James Wedmore:Yep.
Kate Northrup:And think that maybe those episodes would do well. Nobody cared. And then, yes, often it was from people who
James Wedmore:But it's not just because nobody cared. Like, a lot of
Kate Northrup:times I mean, they cared.
James Wedmore:There is no, there's nothing that there's nothing there's no magic between your interviewer and the guest. And I've had that where it's like, so tell me, when did have you been doing this a long time? Yes. Oh, is this something you've always been interested in? Yes.
James Wedmore:Yes. Okay. This is gonna suck. And I've not I've not aired those. No.
James Wedmore:You can't. This is so uncomfortable, and it does and it has both people not really look good. So painful. So I would be told TLDR, too too long, didn't listen. I would be okay if you decide I would understand if you said, you know what, James
Kate Northrup:That's not gonna happen.
James Wedmore:It didn't make the pointy cut. It didn't
Kate Northrup:make the pointy cut. The bar is high. We'll see.
James Wedmore:It is high.
Kate Northrup:Okay. So I was recently listening to something you were talking about, and I kind of knew this story anyway, but it reminded me. You so you are a very out there guy. Oh. And you are really open to the possibility of a lot of things being true that we can't see or prove with the quote unquote scientific method
James Wedmore:Right.
Kate Northrup:In the way we understand 3 d reality, or like the way the normies Yeah. Understand. The normies. The muggles. Yeah.
James Wedmore:The muggles. So
Kate Northrup:but I feel like you based on what I know about your story. So when we met
James Wedmore:Yep.
Kate Northrup:You were emerging
James Wedmore:Yes.
Kate Northrup:I think more from the muggle world. But you were definitely, like, you told this story of how your mom and your sister or maybe it's just your mom gave you an Abraham Hicks book
James Wedmore:Yeah.
Kate Northrup:And you threw it in the trash
James Wedmore:In front of her
Kate Northrup:I cannot.
James Wedmore:As an act of defiance.
Kate Northrup:Did that. And what was it that made you so sure that you knew how the world worked at that time?
James Wedmore:Because I'm a man. And And you don't fit
Kate Northrup:in my chair.
James Wedmore:And and it's not too my muscles are breaking on the Hulk of podcasting. So, no. But so that's the answer is, like, I, I had that what I call, like, that man's pride. And I had been spent spending a couple years trying to build a business. And I had 2 incredible parents that you whether you want to or not, you observe and you model and you learn.
James Wedmore:And I had a a a really weird mom and a really weird sister, still very weird. You know? But that was how I perceived it. It was like that they're they're talking about fairies and crystals and manifesting. Like, you're weird.
James Wedmore:And then I had my father who was the hardest working still to this day. He passed a couple years ago, but I I've never met someone work as hard as as him. And so it kinda felt like at a point in my life I had to choose a lane, and I chose his lane. And so when I opened my mom gives me this book for my birthday, and the book is asking and is given. Well, that sounds phenomenal.
James Wedmore:Like, give me some of that. I want what's coming to me. Give it to me. So I and I start reading, and the foreword talks about, we are channeling these beings coming. And I'm like, no.
James Wedmore:And I in front of her, I'm like, this belongs here, and don't you ever give me that stuff ever again. And if I look back on that, because hindsight's 2020 and I couldn't see at the time what I could see today, is it confronted and threatened everything that I had decided is my operating system for how to get what I want. And can you imagine, especially for a dude, when you've rooted so much of your value and your worth in you gotta put a certain amount of effort in and sacrifice enough, and you've been doing that. And someone tells you there's actually an easier way, and it doesn't have to be that hard, and you're doing it wrong. Right?
James Wedmore:You know, in that way, you're doing it wrong, and that's how I received it. So it was garbage to me because I was not ready to to receive it at that time. And now I, like, preach all that from a mountaintop, which is look like funny, ironic. Yeah.
Kate Northrup:And and you you you teach it, like, in a very effective way. As someone who has been believing in fairies since I was born and never stopped
James Wedmore:wanna hear a cool, weird story?
Kate Northrup:About fairies?
James Wedmore:About fairies. Yes. Okay. This is so awesome. So I have this, like, amazing connection with my my nephew, Ewan.
James Wedmore:He's 8 years old. Like Ewan Ewan McGregor. E e w a n is his name, Ewan. Right. And, just so everybody
Kate Northrup:knows. And.
James Wedmore:Yeah. Ewan or or Ewan or who won? Ewan. UAN. UAN is his name.
James Wedmore:And UAN MacGregor. And, which I was just pronouncing it, UAN.
Kate Northrup:But his last name is not MacGregor.
James Wedmore:No. No. We caught all this. This is not making the cut. And so he would, go to his mom, my sister, and, and say, like, when he's really young, maybe 4, 3, and say, mom, there's bees under my bed.
James Wedmore:Bees. And she was, like, freaking out. Yeah. Like, what? Is there, like, a beehive in our house?
James Wedmore:And she's looking. There's there's no bees, little child. Like, a week or two later, they're watching a cartoon of fairies. And he goes, mom, bees. Bees.
James Wedmore:And she just was like, oh my gosh. So I thought that was really cool.
Kate Northrup:That's really magical. Have you ever read The Polar Express?
James Wedmore:As a child, yes. Okay. Yeah.
Kate Northrup:Well, if you read it again, I'll tell you how it ends. At do you and maybe you remember this. So the other day, Ruby asked me to read her The Polar Express. It's May, but anyway, we're just doing Christmas Christmas in the summer. Doing Christmas in May.
Kate Northrup:And at the end of the book, you know, there's this bell and only children can Can hear.
James Wedmore:Hear it. Yeah.
Kate Northrup:And then over time, every Christmas morning, even one day his sister could no longer hear the bell, but the the author is still hearing the bell even though he's a grown up. Right? Because he still believes in magic. And I was reading that to Ruby, and I just couldn't finish the book without crying Yeah. Because, like, that's real.
James Wedmore:True. I think there is so much truth that comes through through folklore, through stories, through all that. That this it's a metaphor, but it's absolutely true that what the the story of our life is that we lose that. We lose that divine connection and get rooted and sucked into this 3 d only. And then then the rest of our life is once we realize that, it's like finding our way back.
Kate Northrup:Yes.
James Wedmore:And to hear the the whistle again. You know?
Kate Northrup:To hear the whistle Yeah. Or the bell.
James Wedmore:Or the bell. Was it a bell or a whistle?
Kate Northrup:It was a bell. It was a jingle bell.
James Wedmore:Okay. Cut that too.
Kate Northrup:From the reindeers.
James Wedmore:Right. Right. Right. Right. Yes.
James Wedmore:Yeah.
Kate Northrup:Anyway I
James Wedmore:don't know what I said. This is like a train whistle. There we go. I read it as a kid. I'm still trying to hear the whistle.
Kate Northrup:So, in that moment, you're with your mom. You throw the book in the dress. Yeah.
James Wedmore:Oh, yeah. That one. Like a spiteful Oh, I was mother ever I was a kid. Mother ever.
Kate Northrup:Yeah. And so can you explain because I think you explained it really beautifully. What is happening in our inner mechanics when we are presented with new information or a new skill set or a new opportunity or even, like, literally new evidence
James Wedmore:Yeah.
Kate Northrup:That proves our existing paradigm wrong. Yeah. What happens in that moment? What was happening inside you in your understanding?
James Wedmore:You know, it's a really, this is why today, I I am I am just always impressed by anybody who who does grow, and experiences real growth. Because I also say that a lot of people, lie to themselves that they are learning when they're really not because they say one of 2 things. They say, thanks for the reminder. This resonates so much, or, no. That's not true.
James Wedmore:I don't agree, and let me tell you why. Both of those are just either confirming or rejecting. So you're confirming what's already within, or rejecting anything that threatens. And, and so a lot of people, I think, maybe if they think they're going through Instagram or scrolling or listening to a bunch of podcasts, they're actually really not learning. And I had to wake up to that too.
James Wedmore:I was I was like, I was doing that confirming rejecting thing. Mhmm. And it was really unconscious to me. And why it's so so such a commendable act to truly learn is because it begins to threaten everything that you have believed to be true, and that can be a very scary experience because it's like the very floor that you stand on starts to fall through because the implications are vast. If this isn't true, what else is not true?
James Wedmore:And we attach so much of who we are to these. What I I see them in my mind is little building blocks. Like, I always think of, I love music, and I love Pink Floyd. And so Pink Floyd had this infamous album called The Wall, and he talks about all these events in his life built up a wall. Now the wall was kinda metaphorical of, like, keeping everyone out and garden.
James Wedmore:He was, like, walling up his heart, but every little event that happened in his life was like a brick in that wall. Right? And I see that as the same thing for us. So it's it's we go through life. Things happen to us.
James Wedmore:We start to decide what is, what isn't. You know, you cut yourself on a knife. You go, knives are sharp, so don't touch that end of the knife. But it happens and relate, oh, don't you fall in love. You'll get hurt.
James Wedmore:Don't fall you know? And some of us have bigger bricks and and a lot of them, and then it gets cemented into this certain way of of life. And then we stop looking at those bricks. We stop questioning them. We we we don't even ask ourselves anymore, is that really true?
James Wedmore:And it becomes like, I think the great metaphor is the water to a fish. Like, it's it's everywhere, so it's nowhere at the same time. And if you've ever heard that little story of, like, the fish passed by the other fish, and it's like, hey. The water's nice today, and the fish is like, what the heck is water? Right?
James Wedmore:And that's kind of what it is. It's like a a belief is a perceived truth. So we don't interact with a belief as a belief. We we interact with it as this is the way it is. This is this is just how it is.
James Wedmore:This is how people are. This is how the world is. This is how I am, and we stop questioning that. And so to start that journey again is really confronting because you you the implications are like, if this is not true, what else have I been believing that isn't true? And when your identity and your value and your worth is tied up into it, it can be become very scary to begin begin that until you absolute start, and then it's, like, a beautiful unfolding and discovery process.
Kate Northrup:But it requires a massive ego death, which can really feel like death, which is why we don't do it.
James Wedmore:Massive. And I think this is a distinction that I've been trying to bring to as many people as possible. This is, what what I call on my spiritual path, the the the the shamanic death or the the ego death. And the ego death is such a powerful distinction because when you're going through something, the moment you declare it an ego death, it's like something powerful occurs because the I think a default way that we go the problems, challenges, hard times in our life are inevitable. You can't get out of life without the good, the bad, the ugly.
James Wedmore:Right? And so when you can pause for a moment and say, like, I think I'm having an ego death, the the the way in which you now relate to it can change because there's a deeper implication there that if this is what you're going through, a challenging thing is an ego death, that means you're in the process of letting go of something that no longer serves you. And it's hard and it's challenging only because we wanna hold on to it. Yeah. And so the faster we can let go of it and kinda boy, that takes so much, trust that I've been holding so tightly onto this because this is what's worked in the past for me, and this is what's really helped me, and I can't let this go.
James Wedmore:But it's like the universe or God or your higher self is in, like, is you gotta let this go. And when you take on a life where you are asking for growth, when you take on a life where you're asking to end up in a place where you've never been before, that is required. That is absolutely required because, you know, the the simple truth of if you've always done what if you keep doing what you've always done, you'll always get what you've always gotten. And so it's hard for us to let that go. And the biggest ego or shamanic deaths that I've had were big because it was like, life is trying to blow up something, and then we wanna put it all back together instead of, like, let it let it Let it fall apart.
James Wedmore:Yeah. And, so to answer that, at first
Kate Northrup:remember what my question was.
James Wedmore:It was well, you know, to explain, like, what what that's like if it if,
Kate Northrup:police happening on the internal mechanics. Yeah.
James Wedmore:So I believe it's it's threatening your entire you know, there's a role, like, the ego plays of of protecting that and and makes it its job to make that true. Yes. And and then we become so self identified with it that if that's not true, maybe I'm not true, or I'm not real if that's a lie, I'm a lie, you know, and it's like 1 and the same. And when you can have separation from that and that's why I think it's really good when people use terms like ego. I use a a phrase from the Tolteqian philosophy, called the Tinal, which the Tinal is the most similar parallel to a word like ego, which is like your 3 d existence.
James Wedmore:And the the shaman that I started working with years ago, the one of the first things he said to me, and this is like a mind bender, is is, like, who who you are is when you look in the mirror and say James or Kate, is the smallest, tiniest aspect of who you truly are, and that's just your pinky. Yet we associate and identify everything with just that, and then we let that pinky run the show. Right? And so the pinky doesn't like it, and we think we are the pinky, and then this we ignore this completely higher aspect of us, that exists. And so the shamanic deaths are happening because we're still letting the pinky run the show.
James Wedmore:And you can only do that for so long, you will not win. You know? Like, if you're arm wrestling against the pinky, the pinky's gonna lose, but it becomes painful because we think we can, and we we fight for that. You know? And so, today, I look back and, like, when we first met, it's, like, 13 years ago at this point.
James Wedmore:Yeah.
Kate Northrup:It was 20 2012.
James Wedmore:And I've had a lot of growth, and my business has had a lot of growth, and it all comes back because I had to learn how to just keep letting go and, you know, be okay with that. Be be okay with, okay. That's not true. And and even just a few years ago, I was at an event, and it was like an NLP workshop, and they're, like, teaching little things. And they had a list of beliefs.
James Wedmore:This is just a few years ago. This is crazy. And there was a list of things that, like, maybe our beliefs, and one of them was like, I'm not athletic. And I just go, well, that's not a belief. That's just true.
James Wedmore:And I wait. Wait. Could that what? That's just a belief? And I remember, like, going home and telling my family this, and they were like, yeah.
James Wedmore:We just thought you were being really humble, but it's like you picked up surfing. Remember, when I was surfing with you guys in Costa Rica? And you you skateboard, and you and you surf, and you snow, and you do all these kind of things. It's like and then you'd walk around saying you're not athletic. And we're like, we just thought you were trying to be really humble, but it came off weird because it's just not true.
James Wedmore:And I was like, oh my gosh. Like, it's it's endless.
Kate Northrup:It is endless.
James Wedmore:And, it I think it's hard to get started. I think I think people I found myself, like, so rooted in something that it's, like, hard to start that process. But then once you do, it's like an unraveling and an uncoupling of a lot of things we need to unlearn.
Kate Northrup:And it it is uncomfortable, but it's also fun.
James Wedmore:I do find it really fun.
Kate Northrup:Yeah. It is fun. And and and, like, once you get that first hit of the transformation of Yeah. Letting go of the old ways or letting go of the old it's so liberating that you wanna keep going.
James Wedmore:But then there's this other side of it which is like, and this is obviously what we see in, like, a personal and spiritual development world that people get addicted to insights. And it's just about the dopamine hit of you know what I realized about myself today? And I didn't ever want that to be me because I was. I came in with the to this stuff very skeptical. I was like, no.
James Wedmore:That's why I'm throwing away books that are trying to help me. Jeez, jerky son. And, and I saw that there were a lot of like, I and I'm just this is my mid twenties judgy dude self. Seeing people going to these workshops and having all these personal growth, but they're, like, in the same place years later.
Kate Northrup:They're, like,
James Wedmore:you know, and and not to say anything too bad. You see people going to the same Tony Robbins events for I've been coming here for 10 years. I was like, but, like, what do you have? And I was very like, but what do you have to show for it? And I didn't wanna be that person.
James Wedmore:And so I think every time today that I get any nugget, any gem, any discovery, any insight, I I need that integrated within me as soon as possible. Like, I don't wanna just have the awareness of it. I want it to be integrated and and applied and and true. I wanna act from that place, and I think that takes another another step.
Kate Northrup:And from, you know, kind of like a neurology standpoint, a neuroscience standpoint, that part that is trying to protect us is actually because it's very expensive energetically to rewire the brain and the nervous system.
James Wedmore:Right.
Kate Northrup:It takes a lot of just like energy Yeah. Physically. And our and our and our bodies and our unconscious, our nervous system is always trying to protect our resources. So when presented with a new belief, when presented with a new skill set, with present when presented with a possibility to integrate something new, our unconscious is gonna do everything possible to prevent us from doing that because it's trying to save energy. Yeah.
Kate Northrup:And if our stress bucket, our threat bucket is already full, it's also going to for sure
James Wedmore:Yeah.
Kate Northrup:Not let us integrate those new things until sometimes things get so bad that we have to. And so I'm curious, like, did you have a moment that forced you to begin to open up to there might be something going on in the world other than what we can see, touch, taste, smell, and measure?
James Wedmore:I think secretly, I was always what people label, today, like, a seeker, but I didn't realize that at at first. But yes. And and I think the thing that's important is problems in our life really are a blessing because of what you what you just described, because that's how most of us will grow is when things get bad enough. You know? When the pain of not changing is perceived as greater than the pain of change, we often change.
James Wedmore:And so pain and problems can become a blessing in our lives because it gets us to pay attention. So I've had many of those in my life. And, you know, this was a simple one, and I I've shared this story before. But when I was, broke and, like, trying to build a business, and I was working for 4 years and didn't have any I mean, I was, like, maybe making 20,000 a year.
Kate Northrup:And you were working a lot.
James Wedmore:Oh, yeah.
Kate Northrup:It's not like you weren't dedicated. It's not like you weren't trying.
James Wedmore:No. And that's why I preach so many of the things I do today because I decided to do my dad's workaholic strategy, and I got addicted to Adderall, which is, like, basically a legal form of speed. I mean, you're on freaking crack. Like, it's like having 20 cups of coffee with, like, hyperfocus and out the jitters, and I'm working 14 hours a day, every day. I didn't take a day off, move back in with mom and dad, and I'm like, I'm gonna make this work.
James Wedmore:And I I was committed. I was passionate. I was all the things in the 3 d that people told you you need to be, and I said, I'm the hardest working person I know next to my dad, so I'm I'll make this work. And I did that for 4 years, and it was it was killing me. And, you know, the first thing that really opened me up to it was, when I went to speaking of Tony Robbins was when I went to go get, my girlfriend at the time, her birthday gift.
James Wedmore:She wanted tickets to this Tony Robin event, and it was in town, and I couldn't afford it. I had a dollar to my name. And I even asked the person, the ticket rep if I could do a payment plan, and they laughed at me on the phone, which is just to put a little salt in the wound there. And, I mean, I had, 30 something cents in the bank account, so I couldn't even get her a birthday card. And I I just I think that put everything in perspective for me because the tricky thing about busyness is it keeps the mind busy.
James Wedmore:It keeps us distracted from what we need to be paying attention to. And so there's this absolute seduction to staying busy. And as I was just sitting there in a belief of as long as I stay busy, something will something will stick. And then I pull my head up out of the water for a moment. I'm like, I can't even afford like, that was this dark thought.
James Wedmore:It was like, how pathetic am I? I can't even get her a birthday card. But it was also a really beautiful moment because this was about somebody else. And so I think sometimes when it comes to these other topics, like pulling into, a new reality and manifesting your dreams, there was something more powerful for it when it was for somebody else. And that's what it took.
James Wedmore:I was like, this ain't about me. You know, it's kinda like, god, this isn't for me, so I'm not trying to be selfish here and but, I know this will make her happy. And what happened in that was, you know, all those books I threw away in the garbage. I did I did start to read them by this time, but I was just not I was like, this is BS. Buying it.
James Wedmore:I wasn't really buying it. But I said, what do I got to lose? And that's where, like, problems become gonna take us. Like, when you're in a place where it's like, what do I got to lose? It's like, and now you are ready to learn.
James Wedmore:Right? Because there's nothing else to lose. Like, all the ways you think to do it, you've exhausted. It still ain't worth anything. So what do you got to lose?
James Wedmore:And that's where I was. Now here's what happened is, yes, I manifested the tickets, and it's a cool story. You just gave away the punchline. Would I but but but there's a better story that I've never I maybe never told before. Okay.
James Wedmore:I'm excited. And maybe. I will I will give that punch line away. But in the process of doing this, and I just kinda sat there, and I was like, alright. I'm gonna try to just call it in.
James Wedmore:I realized a belief that I had. It was really simple was the the wiring was if I want the tickets, I need the money, and I have to work hard to get the money so that I can buy the tickets. And I had this simple thought of seeing that because awareness, right, is everything. And then going, what if I can just bypass all that and just say what we now say today, f the how for now, and just decide to be there? What if I just decide it's I'm gonna be there?
James Wedmore:And that to me is where, like, things like manifest and become really fun because it's not always about, like, okay. I gotta create the perfect plan to make it happen. Sometimes we do, but sometimes I just want us to be there. And 2 days later, I'm, a friend calls me up to go play tennis. And, I didn't of course, I'm I'm broke.
James Wedmore:I can't be playing tennis right now. Are you kidding? I gotta make some money. I don't even have a I can't even afford to get to the tennis courts to play with you, but I did. I showed up.
James Wedmore:And within the first five minutes of warming up, she she asked me what I was working on. I'm like, I'm trying to get this business on the ground. We're doing video services for clients right now. And and she just said, like, can you do one for me in my business? And I'm like, yeah.
James Wedmore:Oh, great. Yeah. She goes, I'll I'll trade with you, Tony Robbins tickets. And I had that moment where, like, the the lightning goes down your spine, and you're just, like, you get chills all over your body. I'm looking for Ashton Kutcher.
James Wedmore:Maybe I'm being punked.
Kate Northrup:Right? And I'm like,
James Wedmore:this is a joke. Right? Because I never had that before. I never had something that was, like, synchronicity. I'd never had something just like what we could label as, like, that's a miracle.
James Wedmore:That 2 days earlier, you're praying that you could be there and give someone you love this experience and still have no means to make that happen. And then 48 hours later, someone's offering it to you without you asking. And that was that was surreal to me. I mean, that was and that was the moment I said, I'm not gonna be a doubter anymore. I'm not gonna I'm not gonna be such a skeptic.
James Wedmore:And I think the the way we are rooted like, if there's one thing I really want people to take away, which I've been sharing lately, is this whole 3 d plane that we exist on is very seductive, and it pulls us in. Like, the illusion is so real that it convinces us that nothing else is real to the point that we use the illusion as the litmus test for more of what is real, if that makes sense.
Kate Northrup:Yeah.
James Wedmore:And I was like, and so we will we will constantly if we're not careful and vigilant in our own lives and our own perceptions, we will lull ourselves back to sleep. And it's easy to be a skeptic, and I don't wanna say there's anything wrong with being a skeptic, but it's easy to be a skeptic, and that's just all I've been doing. It's easy to doubt. It's easy to doubt. And it actually takes a level of courage and faith to, like, open yourself up to what you and I have been saying for over a decade, a margin for miracles in your life.
James Wedmore:And then your life just takes on it's it's, like, comes out in technicolor because everything just seems so much more beautifully orchestrated and designed. And I said, well, if this weren't, I I think I can keep doing this because I remember where I was standing when I said I'm gonna make this happen, and I remember what I did internally. I was like, I can do this again, and and I did. And then that just kinda set me off on a journey, and, it hasn't steered me wrong up till this point. Yeah.
James Wedmore:So, I didn't look back.
Kate Northrup:What's been so cool to witness? I mean, when we met, you were already, like, kinda cooking along with your business in, you know, to some degrees, way different iterations than it is now.
James Wedmore:Met, my business Maybe this is not true. When well, well no. No. No. I just wanna give a
Kate Northrup:little more context. Knew what you were doing.
James Wedmore:Well, you know, just because I look good doesn't mean it, no. We had so when we met, that was, like, spring of 2012. Yes. I remember it like it was yesterday. And my business had just hit in September of 2011.
James Wedmore:I had not a lot of money in my bank account, and then we did this big launch promotion with my YouTube program, and it it blew up. And then I, I there's a whole story there. I made we made $400,000 in 30 days, so in a $97 online course. And that was that was at the tail end of 4 and a half years of this struggle. So the Tony Robbins was, like, 22,009, 2010.
James Wedmore:So I was, like, learning it, but for four and a half years, I wanted so badly. I wanna have my own business. I wanted to be on the Internet, and I wanna make butt tons of money. And all of a sudden overnight, I did. And I got I hit a wall, which I later saw was I fell into this, like, really dark depression, which I'd never had before, and I'm very grateful I haven't had since.
James Wedmore:But I can look back and say I was, like, depressed. Like, I stopped working. When we I mean, you just have this huge check handed to you, and you make all this money overnight, all these 1,000 all of a sudden, I got went from no customers to 1,000 overnight, and, all these opportunities, and and I didn't wanna get off the couch. Like, I didn't wanna work. I felt, empty.
James Wedmore:And, it was really simple in hindsight why that was because I had put all the significance, the meaning, and my identity wrapped up into the condition of what will change within me once that happens. Mhmm. And I felt exactly the same. Right. Like, I wasn't any, more worthy or deserving or loved or whatever in my in my own perception once I looked at my bank account.
James Wedmore:Nothing changed. And so that was really hard because, like, all the things that had been secretly these invisible drivers, were now like, I had it, but nothing changed. That was a really scary scary moment. So that was, that was December. Sure.
James Wedmore:Just to give Shortly before, man. In, like, March of 2012. And in December, I'm in this, like, deep, dark depression where, like, I didn't wanna get off the couch. I was, like, drinking and, like, I'm like, I don't drink. I'm drinking.
James Wedmore:I'm, like, smoking pot. I'm like, what is what is happening here? And then I'll tell you what did happen. 2 things happened that changed my life, in that out of that spot. First thing is I got a testimony.
James Wedmore:I remember the first testimony I got because I still work with this person today, and that's Jason Brown. And he was one of the first testimonials that came in from that program. And it was just a post in our little group, and he said, holy crap, you guys. This program actually works. Check this out.
James Wedmore:I just followed this and then did this, and I just got this client now. And I read that, and it was the first testimony I've ever read or received in my life. It was the first time a complete stranger told me in a in a roundabout way, here's how you've made a difference in my life. And it was like, as much as I wanted to stay in this kind of dark place, like, I was just kinda just miserable, it was like it kinda lifted me up a little.
Kate Northrup:It was
James Wedmore:like, wait. No. I'm supposed to feel bad right now. Right? It's like, what is this good feeling?
Kate Northrup:Yeah. I
James Wedmore:don't like these positive emotions. And more started to come in, And it was a beautiful transition for me because I went from those old drivers to just like, oh, I can help people, and this is helping people, and it feels really good to help people. Maybe I can just keep helping people, and that target started changing. Now the other thing that happened is Jen. I had broken up with her at the time.
James Wedmore:That was probably part of my my depression. Mhmm. So we were not together, and she's so sweet and angelic that even broken up with me, she sends me a Christmas gift. I mean, who? The audacity for somebody who's we're broken up, but I'm still gonna be the better person here and send you a Christmas gift.
James Wedmore:And what she sent me, it arrived right before Christmas, and I refused to open it on Christmas day. I was again, more of this, like, you know, ego's stubbornism was coming through. So I waited until December 26th, and I opened it, and there were these CDs on the law of attraction. And I was like, fine. I'll do it.
James Wedmore:So the theme in my life was for years, especially the women in my life, because I've just been surrounded by these unbelievably gifted women. Like, Jen is is a, profound psychic. Like, she is I mean, I could we could do hours of stories of things that just nailed it, nailed it. My sister I mean, we I grew up with my sister, and she would have dreams. Like, one time, she had a dream where I, my mom was taking the china and the nice stuff off of the shelves in the house.
James Wedmore:And I'm like, what are you doing? She goes, well, your sister had a dream that all these houses fell, so I think we're gonna have a big earthquake. And 4 days later, there was the mass and you can Google this, the massive Laguna landslides. So she had the dream, like, 4 days before. So she'd have that all stuff all the time.
James Wedmore:So I grew up around all that. Right? And so it's like, you know, forcing it into me. I'm like, okay. Fine.
James Wedmore:And I started listening, and it was like, it all connected. It all it all started to come together, and I got it. Like, I finally got all this stuff and, not like I knew everything, but, like, it Yeah. Yeah. I was integrating it.
James Wedmore:And that that set me off on a whole whole another, journey, and then I met you, like, just a just a couple months later. So, no, my business No.
Kate Northrup:You didn't
James Wedmore:really know. No. I didn't. I mean, if I did, it was like I learned it the day before I met you or something. But
Kate Northrup:Well, I mean, I think there is something to be said for that because you were telling you know, you were teaching us about outsourcing and, like, I have learned many things from you over the years. And I do really appreciate that. And I think that we don't have to have everything figured out in order to be ready to share what we do not.
James Wedmore:Right.
Kate Northrup:And that is something, you know, and like, I think that folks, like, because we're so conditioned, and I don't know if this is more women than men, but, like, this feeling of, like, I don't know enough yet, and, like, I need to get more certifications. I need to get more, you know, more degrees. I gotta go back to grad school. I gotta, like, somebody needs to give me a stamp of approval to give me permission to be ready.
James Wedmore:When did you learn that you need permission to go do something or follow your dreams or help people?
Kate Northrup:When you were a child.
James Wedmore:Right. Exactly. Yeah. For many times, it's Yeah. Reinforced and ingrained.
James Wedmore:And you there's it's a really interesting thing, like, you say something like that, like because it is it's pervasive. I'm not I don't I haven't learned enough yet, or there's more I need to learn. That is probably true that there's more to learn. For sure.
Kate Northrup:For all of us.
James Wedmore:And it's a beautiful place to find yourself in that place of humility and saying, what do I really know? There's so much more to learn. And that can stand by itself, and you can say in the same breath, and I can help people.
Kate Northrup:Yeah. It can be both at the same time.
James Wedmore:It can be both, and it needs to be both because what I've been doing even in the past 7 years, I've learned so much in 7 years, but I was still getting paid to help people do
Kate Northrup:it. Yeah.
James Wedmore:So I'm gonna always be a student and continue to learn more. And because the thing is is, like, I think it I think where people also fall on that is they think they they have to be the best. Like, oh, there's someone who's been doing this longer, or I'm not I don't know the most. Like, that's still so 3 d ego put people on hierarchy. Hierarchy.
James Wedmore:Yeah. Hierarchies. Exactly. And, I've always loved that quote, like, to a 3rd grader, the 4th grader's god. And you remember when we were little kids, we looked up to someone 100%.
James Wedmore:Who's, like, 9 months older than you.
Kate Northrup:I remember when the 5th graders in my elementary
James Wedmore:school books they carry around.
Kate Northrup:So old.
James Wedmore:Yep. So weird. Cool. Yeah. Oh, they're And so it's is there someone out there that hasn't learned what you've learned and you could help and you could teach that?
James Wedmore:And the answer is yes. And, actually, one of the biggest things I struggle, the the, like, the roadblock that gets in the way when I'm working with people is the more I've learned and the more I've gotten myself to, people get threatened and intimidated by that. And they they make me an easy out for their own learning. They go, well Easy for you to say. Yeah.
James Wedmore:And I'll share things. Like, here's something we did, and it worked really well. Like, yeah. But you've been doing this for years. I'm like, okay.
James Wedmore:So I'll teach it to someone who's new, and then I'll share how they did it. Right. And they're like, oh, so their brain So I
Kate Northrup:can do that. Right. Right. Which is such a brilliant technique as a teacher to move around Mhmm. The fact that our brain, our nervous system is always trying to keep us exactly where we are.
James Wedmore:Right.
Kate Northrup:And so, it is going to look at Yes. A wonderful technique and strategy that would work for you.
James Wedmore:Yes.
Kate Northrup:For me, let's pretend I'm that person. And, it's gonna, like, come up with any reason
James Wedmore:Yeah.
Kate Northrup:To get me to not do the thing because it doesn't want me to change. So it's a beautiful way to, like, bypass that for people and help them to be able to metabolize it
James Wedmore:Yeah.
Kate Northrup:And actually take it.
James Wedmore:And and, you know, it's it's served me well that today, I think for the past, like, 5 or 6 years, I've been really obsessed with teaching and coaching and, like, how to, actually get something across to somebody so that they learn it, they integrate it, and they apply it. And it's such a fascinating world to dive into, so I'm always looking what what 90% of it is is addressing the resistance. Right. The reason why not, the yeah, buts, the objection, the doubt, the fears, and all that. And it's like, if that's all gone, it's like, oh, you mean just do it?
James Wedmore:And, like, that's the funny thing. Like, I'll work with people for a year, and we're coaching all these things. And then when they get to this beautiful place, they're like, so, like, just do it is basically what you're saying. I'm like, yeah. I didn't wanna spoil the the ending.
James Wedmore:But, like, when everything else is out of the way, like, if something feels complicate this is too complicated, too over overwhelming. It's probably that's the the distortion of the mind. And when we can, like, work through all that type of stuff, the things that become, like, the most successful, we're like, that was actually really easy. Yeah. And we that's the goal.
James Wedmore:It's like, let's get it let's get everything simple. So what's preventing that or causing that? And I'll say the other thing that just came up for me, which I wanna make sure is included here is is something will radically change in your context for life if because, you know, that part of us that wants to keep us where we are. If you found a way to change your relationship with the unknown Mhmm. And if you were driven and excited and fell in love with the unknown, and, like, that's what you want, I wanna experience and lean into the unknown, whatever that means for you.
James Wedmore:I think life takes on a whole new meaning. Like, that's when we are alive. Mhmm. You know? Because I'm experiencing something new.
James Wedmore:Yeah. And it's different, and I'm exploring my own unknown in this, and that's living. And I don't think people wanna get to the end of their life because I'm always thinking about that. That's why they say death is such a powerful teacher and be like, oh, I just mastered this one little box and just kept myself in there for 40, 50 years or more. And it's like, I wanna keep expanding that and Yeah.
James Wedmore:You know, be an explorer, uncharted people.
Kate Northrup:That will lengthen your life.
James Wedmore:Yes. It will. Yeah. I mean Yes. It absolutely.
Kate Northrup:The more new stuff you're doing, the more new neural connections, the more vitality, the more youthful. I mean, that's just true. Absolutely. You'll have more time to do new things the more new things
James Wedmore:I know.
Kate Northrup:You do Yeah. Which is great. Okay. So you sat down and you were like, what are we gonna talk about? And I said, we're gonna talk about God and business or the weird stuff in money.
Kate Northrup:So so you you do make a tremendous amount of money in your business. Mhmm. And, you're also pretty out there. And
James Wedmore:you're fucking weird. And how do I say?
Kate Northrup:You know, and I think that,
James Wedmore:And I'm weirder than you know.
Kate Northrup:Yeah. Probably. I can only imagine
James Wedmore:Oh, god. What actually might It scares a lot of people.
Kate Northrup:We're weirder than you may know as well.
James Wedmore:Yeah.
Kate Northrup:I'm still
James Wedmore:But I see you.
Kate Northrup:Unraveling. I'm still unraveling some of my, like, I'm supposed to be appropriate, and, like, people are supposed to you know, we'll we'll be working on that
James Wedmore:over here. Digestible for
Kate Northrup:people. Or maybe not. I don't know. So anyway, we'll see.
James Wedmore:Yeah. We'll see.
Kate Northrup:But I wanna know for you, what are some of those connections or what has what have been some of the biggest connections you've experienced between your financial prosperity
James Wedmore:Mhmm.
Kate Northrup:And your connection to that which is greater than you?
James Wedmore:Yeah. So, I went to a reader. I wouldn't I don't use the word, like, psychic because it's, like, this was someone that, we knew, great reputation, and I'm always careful with that, you know.
Kate Northrup:Yeah.
James Wedmore:You know, I'm just like, oh, look. You can get your palm red today, and then you're making your life decisions off of that, you know.
Kate Northrup:Also, sometimes energy in those places is really Oh, yeah. Yeah. Yeah. You got it.
James Wedmore:Dark and intense. Yes. And, this is someone we had my
Kate Northrup:mom had worked with for years, and it's like a
James Wedmore:year and a half waiting this is someone we had my mom had worked with for years, and it's like a year and a half waiting list to even work with her, and she's amazing. And this was maybe 4 years ago, and she goes, oh, so you've broken the generational curse of poverty in your lineage. And I knew exactly what she was talking about. I knew exactly what she was talking about. And, and my grandfather, you know, he immigrated to this country during the great depression, so they grew up extremely poor.
James Wedmore:They were from Australia, actually. Yeah. I know. A little fun fact about about us, about my family. And so and he was an entrepreneur.
James Wedmore:He had an auto garage in Pasadena, California. Actually, up until about 10 years ago, it still said Wedmore and Co on the garage. The newer owners, like, changed the name, but it was there for many years. And they grew up, really struggled, went through the great depression. My dad was born in the late thirties, so they're, like, coming out of that.
James Wedmore:And I saw that in my my family. My dad my dad was, like, very lenient with us. Like, I have a stories of, like I mean, I caused trouble as a kid. Like, we have construction sites. My dad would take us to Tijuana to buy fireworks, and I would just go on the construction sites and blow up everything with these m eighties.
James Wedmore:Like, we would put them in the in the porta potties.
Kate Northrup:So glad we don't have boys.
James Wedmore:And and he thought it was hilarious. And the cops put fireworks in porta potties. Porta potties. Not while anyone was there. We're never trying to harm anybody.
Kate Northrup:But still.
James Wedmore:But just to have, like, the poop and the peep just explode was, like, a 12 year old boy's, like, greatest adventure in life.
Kate Northrup:Wow.
James Wedmore:And the cops came. Uh-huh. And my dad would come out and be, like, they went that way. And, like, come on, boys. Hide inside.
James Wedmore:And I was, like, coolest dad. But if you left the lights on when you left the room, it was hell to pay. If you left the door open I'm blowing up
Kate Northrup:the porta potty all
James Wedmore:day, but he did not leave on your legs. Exactly. He didn't care about anything else. He was such a cool dad. But it didn't make any sense to me.
James Wedmore:You'd go to breakfast, and we'd go to a shoooby dooby down to Ruby's Auto Diner in Laguna Beach. And I go, dad, can I have some orange juice? Like, no. We have that at home. And I'm like, okay.
Kate Northrup:Wait. Wow.
James Wedmore:Yeah. Oh, yeah. So, like, when it came to anything money, it was, like, a really big scary deal. Like, we're wasting money and you save money. And so I grew up with this, and it was a really interesting thing I also grew up with because they spent all their money to send me to private school in the next town over.
James Wedmore:In fact, I was made fun of as the poor kid. Even though my dad was in real estate, he was a top ten real estate in Orange County. And in the early nineties, he was bringing in 4 to 500,000 a year. He sent me to the kids, the the school where the kids' parents were multimillionaires at the time. So I was the poor kid, but we weren't poor.
James Wedmore:So there was this really growing up before the book came out of Rich Dad Poor Dad where my dad was rich, but in a different context, he wasn't because, dad, how come we don't have a yacht? Dad, how come we don't have 3 homes? You know, that's what we are comparing it to even though we still have the home today, which is in Laguna Beach, beautiful ocean views. Yeah. And it's worth 1,000,000 today.
James Wedmore:You know? And, so I had this dichotomy, but I saw that he was a workaholic. Definitely was a workaholic. And, and he had this tight, tight grip on on money. And so, I had a lot to do to work on that.
James Wedmore:Mhmm. A lot to do. And I have a lot to say about that. The the I would say one of the biggest things and this is this is hard for people to hear, but, because it sounds very counterintuitive. But one of the biggest things is beginning to recognize the power we give to money itself.
James Wedmore:And, ironically, the more power you give to money, the more you can actually be repelling it. And when, you know, you give, all your power to money, it has power over you. And so it it's like it whether you consciously or unconsciously do it, it becomes, like, your highest value. It becomes more important than anything. You you sacrifice and say no to what is important for money, and you be you worship it Mhmm.
James Wedmore:Like it is your god. And this is this is ingrained in our culture and society. Everything is telling us that once you have a certain amount, that every you'll get your happily ever after and stuff like that. And so a lot of it was really hard because the more you wanna break through this and you want some and you're a business owner and you want your business to be successful and you can't have a business be successful without money. You can't there's no business out there that are successful and they go, how much money?
James Wedmore:Well, it doesn't actually make any money, but it's so successful. Like, it so the money
Kate Northrup:is so venture capital backed.
James Wedmore:Right. Right.
Kate Northrup:And there's no revenue Right. But that's something separate.
James Wedmore:Yeah. That's a different there's still money. It's just coming from a different Yeah. Source. And and so it's so entrenched in in our day to day, and I remember even seeing my, my u Ewan, u w a m Mhmm.
James Wedmore:McGregor, nephew when he was 2. And we went out to breakfast with the whole family, and he's trading sugar packets like money. He goes a dollar for you and a doll I'm like, uh-oh. He's already building his relationship with money. It starts this young.
Kate Northrup:It does.
James Wedmore:And, and so it's like it's if you're a business owner well, if growing the business, making money isn't on you, then who? Right? Because that's, like, pretty high up there on the list of priorities for us as business owners. So it was a very hard process for you to to not put so much importance on money and soften my my grip on that. And that that was
Kate Northrup:Especially when you watched your father Yeah. A, put so much focus on there not being enough of it and also devote
James Wedmore:Yeah.
Kate Northrup:All of his time.
James Wedmore:And make a lot of money still be successful. But it's like but it was like but it was like the the frequency of abundance was never there.
Kate Northrup:Right.
James Wedmore:Right? And so, like But
Kate Northrup:you can totally have a lot of money without the frequency of abundance.
James Wedmore:Absolutely, you can. Absolutely, you can. So I, you know, I had to start with that. Then I read a book. I've read a lot of great books, on money, and one of them was, the little book of abundance.
James Wedmore:I think I told you about that years ago. Did you
Kate Northrup:not read the The the abundance book? The green one?
James Wedmore:Yeah. Yeah. Okay. So you've read that?
Kate Northrup:I have. It's great. I've done the practice many times.
James Wedmore:Oh my gosh. And the one line that changed everything was the whole concept of changing the source of money Yeah. Changed the game.
Kate Northrup:Money is not your source.
James Wedmore:Money is not your source, and, the source of money is not your clients, your employer, your boss. Like, you know, whatever belief system is, you know, label, whatever you wanna call it, but the book basically says John Randolph Pierce says, god is the source. And so things like money flow through you from that source, god, the universe. And I was like, you and you just have to be open to it. And it, like, just I don't know what that did, but it totally changed it for me.
James Wedmore:Yeah. You know? Like, even to just bring it down to a granular example, if you're, like, on a client call and you're pitching your services to them and you look at that person as if this is the source of my money, what happens? You start to get more needy and pushy and And I'll attached. Down.
James Wedmore:And then what do they do? They are gonna be, like, it's coming on a little Repulsive. Strong. Right? Yeah.
James Wedmore:And if you soften your grip and you're like on that, and you're just like, I'm always going to, make what I'm gonna make, and I'm always gonna be fine. It it might be 10 noes followed by 10 yeses.
Kate Northrup:Right.
James Wedmore:So how am I supposed to know who it's coming through? And it allowed for a lot more detachment and allowed for me to just make my in attention be more on the source than than solely the 3 d Mhmm. That's being represented.
Kate Northrup:Right. Source with a capital
James Wedmore:s. Absolutely.
Kate Northrup:Yeah.
James Wedmore:Yeah. And that that really helped me. But then here's what happens when you start with the money thing. I I see it as 2 ways because this is this is how it occurred to me is, hopefully, we can get these figured out at the same time. But for for me, first, it was I had to learn how to make money.
James Wedmore:Yeah. But then it was a different skill on how to keep it.
Kate Northrup:It is 2 very different skill sets.
James Wedmore:Yep. And then, of course, there's a third set. And a
Kate Northrup:lot of people who teach 1 don't teach the other or which is totally fine, but you do need to learn them. Completely different. They're completely different. You need to learn them.
James Wedmore:So I found myself now in a place where I was making more money, and it was I I was not putting my attention on money, because there is a there is a, a universal law that a lot of people have not heard of before. It's called or the law of sacred reciprocity, which is for there to be you see this in nature, but you for there to be harmony and amplification, there needs to be a reciprocity. So the the energies need to balance out. It's this for this quid pro quo. Right?
James Wedmore:It's reciprocities. And there that really is such a I I think today, it's it people talk about law of attraction. I love talking about law of attraction, all that type of stuff. But I think, law of synchronicity or, I Reciprocity? Yeah.
James Wedmore:Yeah. Sorry. Law of reciprocity is one of the most powerful laws because if if you just read a book on manifesting and you're not careful, it's all about how can I get more? How can I get mine? How can I get give me give me give me give me give me give me give me give me give me give me give me give me
Kate Northrup:give me give me give me give me give me give
James Wedmore:me give me give me give me give me give me give me give me give
Kate Northrup:me give me give me give me give me give me give me give me give me give me give me give me I
James Wedmore:the answer to their question? Yeah. What if I could be the guiding light for that person? And that's what I started putting my attention on was what if I could just be there for that person? What if there's out there that's saying, I wish someone could just help me with this or do this, and I could be that for that person?
James Wedmore:And and that wasn't about money. Okay? But then we need to get into 3 d understandings of of money, a little bit more 3 d. And I firmly believe this. It's obviously nothing's universal and and, there's always exceptions, but a lot of times the exception exceptions prove the rule, which is that when it comes to the world of teaching and coaching, people don't value what's free.
James Wedmore:Okay? Now there's always someone out there that's like, I do. It's like, I understand that, but you're probably not like everybody. Right? Right.
James Wedmore:And, and that's fine, but I have seen tremendous things happen just when someone says yes to investing in something. That's when the magic occurs because everything magical happens on the other side of a decision. But if there's no stakes in the decision, it's not a big decision. Yeah. So when they're sitting there and they're going, oh, that's a lot of mon oh, that's a lot of money.
James Wedmore:I don't know. And then they go, screw it. Let's do it. That is one of the most beautiful things that you can do because you had to weigh everything. You had to and then it's a full body.
James Wedmore:Yes. And the money exchanges an energy and opens up to receive a different energy.
Kate Northrup:Yeah.
James Wedmore:And so I just wanted I've put my attention on how do I create, manage, and foster those exchanges. And for me today, what what you know, and I know we've talked about this. Like, when you're growing a business, what becomes your driver? And they've done studies, especially with, like, employees and morale, that money is one of the lowest forms of motivation. Like, once you have enough, it's it's it doesn't drive most people for more.
James Wedmore:In fact, people that you think are driven by money are actually driven by other nasty things like more power and
Kate Northrup:Yeah.
James Wedmore:Significance than money. And they're like, if I had more money, then I have more power and significance, like, the nasty kind of significance, you know.
Kate Northrup:Like, I don't know. Nasty kind of power.
James Wedmore:And the nasty kind of of course. Power. Yeah. Of course. Yeah.
James Wedmore:But, you know, power over people. Right?
Kate Northrup:Exactly.
James Wedmore:And so, when I look at more money in our business and growing our business, I know the truth that money is merely a tool. So we don't we don't need to give it as much power as we do. It's a tool, and we kinda have 3 reef resources in our our life, our energy, our time, and we can use money as a byproduct of that. So if you wanna go create something and you have a bunch of money as an energy, you can use that and get it you pay someone and get it created. If you didn't have that, you have to use your time and your energy.
James Wedmore:Mhmm. So the more we're growing in our business, the more of that it's just an exchange. Right? It's a different it's like if I go to a different country and exchange dollars for pesos, I still have the same amount of money. It's just in a different currency.
James Wedmore:So I look at money as like, it's just a different currency in that way. And, now I have that so we can amplify our efforts. And we can do more today, be bigger today, help more people today, have better experiences today because there's more money coming in. And that is, like, such a, that was such a healthier way for me to look at it than just more, more, more. It's like, no.
James Wedmore:If we made more, we can do more.
Kate Northrup:Yeah. Absolutely.
James Wedmore:You know?
Kate Northrup:Well, and there was this one particular year that you've told the story about, and I've found it personally very inspiring. When in 1 year, you went from a $2,000,000 in revenue the previous year to a 10.
James Wedmore:Yeah.
Kate Northrup:That's a very big jump.
James Wedmore:Yeah.
Kate Northrup:And and beats a lot of statistical
James Wedmore:Yeah. Our c f we have a CFO consultant, and he he's retired, but he was the CEO for free credit report dot com. And, so, you know, big big website there, and they cashed out and made, like, a butt ton of money. And so for, like, fun Yeah.
Kate Northrup:He He helps.
James Wedmore:Yeah. He helps. And he's like, I've never seen anything like this before. I'm like, what the heck are you doing?
Kate Northrup:What the heck are you doing? And so, like, obviously, you could point to the 3 d things. And those things matter, and we're gonna get to that in a in a hot minute. Yeah. But from a non three d perspective, because you and I both know that what creates the real transformation is not something that you do in the 3 d.
Kate Northrup:Like, you do need to know how to make the money and the strategy does matter, but, like, what
James Wedmore:Well, I've always loved that quote
Kate Northrup:is happen.
James Wedmore:Is the, the the being is only the doing is only as good as the being doing the doing. Exactly. So, like, if you look at every action you take or every word that comes out of your mouth, it has with it a unique energetic signature. So with what energy is that action taken? With what energy is that phrase saying.
James Wedmore:So it's, like, I don't get it. I did ex everything that that Kate's doing in her business, and I said everything that she's saying, and I'm not making the money that she's making. It's, like, doesn't matter if you just model. I and that's why I was, like, I I don't think modeling is enough because just like the same way, like, you don't wanna take advice from someone that hasn't gone through something similar in the same vein than you have. Like, I don't wanna talk to somebody on how to conquer fear if they're shaking in their boots every day, you know, but they said all the right things.
James Wedmore:And that's when all of us have had an experience. All of us have had at least one experience where you hear somebody say something, and in your mind, you usually tell that person, you're like, I've heard this a thousand times, but when you said it, it finally clicked. Okay? So what what caused the 2 to 2 to 10? Yeah.
James Wedmore:Well, that's my secret funnel that I charge $8,000,000 for. And, you know, once you opt in, I'll give you the secret. No. I told my CFO, and he just kinda looked at me like, you're a weirdo.
Kate Northrup:Like, Keith, yeah. He was
James Wedmore:sort of that bad guy. Lie, but you are a weirdo. And I just said, like, well, I finally conquered fear. And that's, like, what I told him because and then anytime I tell people that, they're, like, okay. What what but what did you do?
James Wedmore:And the business was the like, that's where he's gonna It
Kate Northrup:was the same business model.
James Wedmore:It's the same business.
Kate Northrup:It wasn't a shiny new offer. It wasn't
James Wedmore:Same amount of offers. So Same amount of launches and is this. We do the same thing every year. We do the same thing
Kate Northrup:every year. Of your business.
James Wedmore:It should be in it's brilliant for everybody to do.
Kate Northrup:Well, it's now also the brilliance of Arbus.
James Wedmore:Right? I'm just Yeah. Wanna make sure we got that on camera.
Kate Northrup:For years, and I yeah. I don't really have any regrets, but it's, you know, it is what it was.
James Wedmore:So it was the same. I did the same thing.
Kate Northrup:You did the same thing.
James Wedmore:So if every year you run a marathon, but then this year, you you did it 5 times faster. Right. And that's Then you were faster. Marathon, but we did it better. And Yeah.
James Wedmore:Can I tell the story? Of course. Okay. This is something we'll all hope to face and that's fear. And so fear has become a really it's a really interesting really interesting thing because I think that's what it all comes down to.
James Wedmore:Now for me, fear is, the way I describe fear and my relationship with fear is is is something we feel in the body. It's an internal, you know, response we have. And again, there's different types of fears and different context for fears, but let's just keep it in the vein of business. To a large degree, there is an association with fear and something out in the future, our relationship with the future, something we think that's gonna happen. And it's obviously, it would be something we don't want to have happen.
James Wedmore:Right? So it's an unwanted future, and there's a level of belief or faith in that. So, like, I like to say fear is also a form of faith. Right? We're just believing that something we don't wanna have happen will happen.
James Wedmore:And when anybody does that, they're not gonna feel comfortable, and they're gonna be like, yeah. This feels really crappy in the body. And so here's the other thing is, like, we we're born with fear. I I've never met somebody that didn't, but maybe there are sociopaths or something that don't feel fear. But most of us do it.
James Wedmore:And then you go and start a business and you do these things going into the unknown, outside your comfort zone, changing your entire life so that it's nothing like what was familiar in the past. So it's inevitable you're gonna do this dance with fear, and it's unavoidable. And we kind of just, like, condition our life to just find a way to put up with it. And for me, fear had been like the air conditioner in your bedroom where it was, like, just there, but only slightly in the background, and you'd learn to just live with it. And I actually think that's how it is for most people where it's like, I'll just, like, oh, don't look at that, and it will go away.
James Wedmore:And it's like, it's not going away. And then I got sued. And I was actually in Sedona, Arizona with a buddy of mine when I got an email saying basically, it was, like, this big bold email, like, don't delete anything. Don't, you know, don't delete text, emails, any documents because you are now being sued, basically. And my heart was beating faster than it's ever be in my life.
James Wedmore:I got tunnel vision. I I just couldn't breathe. I am freaking the f out. I'm being sued. That was a very, very scary, experience for me, because because it brought up that 5% fear that had been in the background.
James Wedmore:And the 5% fear that had been in the background that I had been trying to push down, ignore, deny its existence was this isn't gonna last. What you've done is great, and it's a fluke. It's temporary, and it's only a matter of time before the other shoe falls and you lose it. And so and it's been a while keeping it going, so it's getting closer to this expiration date. Right?
James Wedmore:And so the lawsuit was the physical evidence confirming truth in this fear that I had. So it took the 5% of the air conditioner and put it on freaking loudspeaker. I couldn't sleep. I remember, like, my wife, no ex wife at the time, or was not she's wife at the time, ex wife now. Yeah.
James Wedmore:There we go. We're, like, crying ourselves up to bed. And it was like, we weren't crying over the lawsuit. We were crying over, like, well, it was fun while it lasted. You know what I mean?
James Wedmore:Wow. I had just bought my first home, so that was scary too. And just to put some context on, even all the attorneys and mediators said this is total extortion case. They found a loophole. It's really nasty and it's like, they they found a way in which you miscategorized, an ex employee and so they got you.
James Wedmore:They got you. So there's nothing you can do. It's like you didn't do anything wrong, but you didn't, you you know, it's like when you have freelancers versus employees and then they're gonna report you. And when they report you, it's gonna be a lot of money. So they got you.
James Wedmore:They they they got you. And I I took myself down, like, really hard, and, I did something that completely forever changed my life, which is I finally decided to, like, face this and look at it. And I I took myself on my own, like, self coaching introspective recapitulation journey. I'm like I'm like, why am I why can I not I can't I can't even, like, eat a meal? Like, this is just pervasive.
James Wedmore:Like, I can't function. This is just won't leave me a lot. Like, what is going on here? I was so hell bent curious, and I've been learning all these things over the years. And then of course, once you learn all these, like, energy manifestation frequency things, you're like, what am I attracting now that I'm feeling this way all day long?
James Wedmore:And it's just like, I was just driving myself insane. So I looked at it, and I think looking at it and facing it is the greatest thing that we can do because fear is telling us not to look at it, and it's like, it already won. You know? It's gotcha. And so I was like, I'm gonna look at this.
James Wedmore:And I'm like, what am I so afraid of? And why why am I so hooked by this? And, like, why do I care so much? And I went down then. It was like, obviously, there's a fear of losing some stuff.
James Wedmore:You know? It's like, well, I built something. I don't wanna lose it. I was like, oh, wasted. I have to start over projecting new futures, unwanted that I didn't want.
James Wedmore:I'd have to start over. I'd have to sell my house and and, you know, I've got a customer. I just bought a Tesla. I got this nice life now, and oh my gosh. And I kept going, and I kept and I say the only way I can describe it, like, I just kept kind of looking at this like a Rubik's cube from every angle.
James Wedmore:And I go, well, you know, I I could start other businesses, and I go, no, but I love this one. And I go, why do I love this one? And that's when I had this, like, beautiful epiphany that, I've had all these other opportunities to start businesses. Like, I love business. And even I was I was telling Mike before this, I'm like, I'm always looking to see if there's, like, a business I could buy, and I think it'll be really fun.
James Wedmore:And I never have. I've never gone software, physical products, ecommerce, local I've never done that. Why? Because I always come back to this one. Why?
James Wedmore:And it was the same thing that got me out of that depression all those years earlier, which is because I it had been in, like, 8 or 9 years since then, which is that feeling I got of helping somebody. And then I had the big, which I go, that's what matters to me. That's why I'm doing what I'm doing, and you could never take that away from me. So if that's what matters the most to me and you can't take it away, what do I have to be afraid of? And that was the day I know this sounds kinda cheesy, but, like, that was the day I conquered fear.
James Wedmore:And it was like, I I still can't describe fully. It was like the shackles came off, and it was like I grew by 10 feet. Like, it was like and I passed this onto the team. Like, that became our vision.
Kate Northrup:Yeah.
James Wedmore:And we just said, this is what we're here to do, and we're gonna fucking do it.
Kate Northrup:So great.
James Wedmore:And we took the business from 2 to 10,000,000 in that 1 year alone, and I didn't work any harder. It wasn't like, oh, well, I went from 4 hours to 12 hours. No. Absolutely not. Business.
James Wedmore:It was same business, same marathon, ran it again. But it was, like, with so much power, so much intensity, so much purpose, so much focus. And what I try to the reason I tell that story to people today is because we all, and I didn't, we have no idea how much even just a little fear is holding you back, how much it's affecting the end game. And when you're in this type of industry where you're, like, here to help people, there is there is no room for that. There is absolutely no room for that, and I see that now.
James Wedmore:And I was like, that was just gone, and and it was like everything exploded.
Kate Northrup:So real. So real. I love it so much. So,
James Wedmore:eventually, inevitably, everyone will have to do their dance with with fear. And we wanna face it, but here's kind of the hack to it. This is what I believe is the hack to it. This is what ultimately helped helped me is that whatever it is you're afraid of, you have to find a way to be okay with the thing that you're afraid of. It's there's there's kind of like a derivative of it.
James Wedmore:There's just, like, convince yourself why that would never happen. You know know what I mean? Right? Where it's like, but I mean, that'll never happen because I could always move back and blah blah blah blah blah. You know?
James Wedmore:Yeah. And it's like but you didn't really face it. You if you go, I'm afraid of this happening
Kate Northrup:Right.
James Wedmore:And you go
Kate Northrup:Play out the scenario.
James Wedmore:And if it happened, everything will be okay. Totally. The moment you accept because that if we look at it like this, it's like so time is this illusion. Right? And the future is anything but certain.
James Wedmore:So who this is I think this is a crazy concept. You tell me what you think of this. So we have in our mind, we have all these different futures. So you have, the not necessarily you, but the metaphorical Yeah. The the ominous is you that's around us listening.
James Wedmore:Mhmm. You have this, wouldn't that be nice if future you have a vision for your business future. You have a this is this is what I think is gonna happen. This is what I'm afraid will happen. Oh, this would be worst case scenario.
James Wedmore:You have all these futures, and the one that you feed is the one that you start to live into. Mhmm. And the future that you live into and the future you feed is literally what creates you. And so who you are in the present is the byproduct of the future you choose to live into. So to to see this beautiful dance and relationship with manifesting frequency law of attraction and and your future is so fascinating to me because it's like that's where people talk about things like self fulfilling prophecy.
James Wedmore:So what future am I feeding? And even if I'm resisting a future, I'm still feeding it.
Kate Northrup:Feeding it.
James Wedmore:Yeah. So if I go, yeah. I could be broken homeless. I'll be fine. I'll get right back on my feet.
James Wedmore:Yeah. This could happen. I'll be fine. I'll get right back. I no longer give any power that all that power comes rushing back to you.
James Wedmore:Right. And with all of that power, you get to choose a more intentional future. You put a 100 per like, I look at ourselves as, like, a battery, so that's your power. You put a 100% into that future, that's what creates you, and you literally become that future. And so the very things that you want, attract, manifest are, like, the natural byproduct of of just who you are, your expression.
Kate Northrup:Yeah. And I think about it like you doing your launch that year and then in the year subsequent, there is, like, there's just it's such a clear tone that people could right? Like, when we are all broadcasting a signal, we are all also picking up signals at all times. And so fear, resistance, limitations, trauma, all of these things clog up our signal. They they're static on the line.
James Wedmore:Yes.
Kate Northrup:And you released a huge part of that, and so your signal just got so much stronger. And so all the people who were looking to pick it up, who couldn't pick it up before because there were static on the line Right. Were able to find you.
James Wedmore:Absolutely. And And that goes back to what we were saying before. It was, like, what if what if you're the answer to somebody's prayers? Yeah. And I do believe that.
James Wedmore:I do believe that in some cosmic weird way, especially right now, in some way maybe I'm totally wrong, but it's, like, I I still, like, I like this, so I just pretend it's true. That, like, you know, the universe or God is sitting there and saying, this person can serve, so I will make sure that they get their people.
Kate Northrup:Yeah.
James Wedmore:You know, this person is ready to, able to, their heart is in the right place, so I will bring them the people. And I I believe in that, and, you said something to me when we last talked over the phone that I don't think I'll ever be able to say as eloquently as you, but you you just hit the nail on the head. You you said something effective, like, I bring so much truth and conviction on my work to what I do that I think it permeates people in such a way that they adopt it as their own. And and it's like, it that's it. Like, if you bring doubt in your own work, if you still don't believe in yourself, you you you think your customers are gonna believe in you more than you do?
Kate Northrup:Like Because they can feel it.
James Wedmore:They can feel it. They can. Even if they don't know it or recognize it consciously or something like that.
Kate Northrup:Like I don't have self doubt because that's different. But in terms of, like, the material that I teach
James Wedmore:Yeah.
Kate Northrup:The research that I have done, and that's what I was saying was I my conviction is so strong because of the depth of the research and the depth of the practice Right. That like, no one can tell me otherwise. And so that slices through people's doubt because my frequency is so strong.
James Wedmore:So much more powerful.
Kate Northrup:And it makes it very magnetic because people also love that level of, alignment and I mean, I love it in other people when there's that level of alignment and belief, you know, it's part of why I like to listen to your podcast and and other ones because you there is that frequency. It just feels good
James Wedmore:Yes.
Kate Northrup:To be around people who, like, really know what they're talking about.
James Wedmore:And that's yes. Yeah. Good. And and it's not in a place of, like, I need to be right or or anything. Like, there's there's
Kate Northrup:because I also don't mind being corrected.
James Wedmore:Right. And it's, you know, sometimes the whole right wrong thing is too binary. Or it's like, just because this works doesn't mean everything else is wrong.
Kate Northrup:And it doesn't mean it's gonna work for everybody. But okay. So we could go so many more places, and and I want to, but I'm gonna I'm gonna bring us home. Bring it home. Bring us home.
James Wedmore:I'm gonna have some water. We're
Kate Northrup:gonna bring you some water. So I feel like you're a rare breed in that you are both very connected to the unseen and 5 d, and incredibly masterful when it comes to the 3 d of business. And recently, we were in Sedona visiting, and you said while we were in your driveway, you were like, hey, what if I just was like your launch coach for fun for this launch coming up? And as a result of that, we dramatically increased our launch results. I mean and it was it was amazing to make some of those tweaks on the 3 d.
Kate Northrup:There were
James Wedmore:a couple
Kate Northrup:of belief things. There were, like, a couple of more invisible things, but it was quite tactical. And I'm curious Well, there's a lot I could say about that, and, you know, I certainly will over emails and stuff. But but I wanna know in your daily life, like, with your business and your team
James Wedmore:Mhmm.
Kate Northrup:Can you paint a bit of a picture of the dance you're doing at all times between 3 d practical, like, digital business strategy, which you're incredible at, And the 5 d world where, like, it's all energy
James Wedmore:And the 5 d's d's here. You know?
Kate Northrup:Yeah. At all times.
James Wedmore:More people are waking up to that and whatnot.
Kate Northrup:So it wasn't really a question, but
James Wedmore:No. No. No. No. It's great.
James Wedmore:It's great.
Kate Northrup:It's great.
James Wedmore:I here's here's the way I'd look at it. If I was an architect, which my brother-in-law is an architect, and, Ewan's dad. Ewan's dad. Yeah. There you go.
James Wedmore:There are there are structural principles to building a house. Right? So, you know, you gotta build your walls with your 2 by fours 16 inches on center. Right? I just point to Mike to make sure he knows that in case he's ever building another home.
James Wedmore:Right? So, you know, we gotta have our headers and our things that we so you you gotta there's certain principles. And if you don't follow those principles, the house is gonna fall apart. Okay? Yeah.
James Wedmore:But then if you were an architect, you could begin to design a home in a very creative out of the box way that still
Kate Northrup:falls on in within those structurally sound?
James Wedmore:And it's still structurally sound. You know, when you look at, like, I'm I've always loved, mid century modern, you know, and, like, Frank Lloyd Wright. It's, like, just incredible architecture. And I just I just love fifties sixties, architecture. And that was a really revolutionary out of the box approach to to building a piece of architecture, a home, a building.
James Wedmore:And, and that's how I look at business is that there are absolutely universal business principles. I'll give you an example of 1 in a moment that if you violate these business principles, it doesn't matter what dimension you're playing in. It's not gonna work because everyone else, we're still anchored in the 3 d. Okay? So we're still in a 3 d reality, and people are spending their 3 d money.
Kate Northrup:Right. We still pay mortgages. Right. Exactly. Buy groceries.
James Wedmore:And we still have thinking brains and we're making decisions that way and we're humans in this human form. We have this human form. So when I understood business principles, I am creating in that in that space. And so Jen and I, my my partner, she like I said, she's very intuitive.
Kate Northrup:We She's back, by the way.
James Wedmore:She's back.
Kate Northrup:Well, it's just you to Well,
James Wedmore:that that's a whole that's
Kate Northrup:a whole other story. Story. That's a
James Wedmore:20 year love story, but
Kate Northrup:so good.
James Wedmore:I I blew it. I I broke up with her.
Kate Northrup:But she sent me
James Wedmore:the Got got married. CDs anyway. And yeah. Yeah. But she's the one.
James Wedmore:She sent me those CDs. It's so sweet. And, and we got back together and, fell back in love. It's like it's like we never weren't together. It was so bizarre.
James Wedmore:It's just like merging timelines. Yeah. Like so she's very intuitive, but when she came in, she didn't know a lot about this industry or marketing, and she would have these, like, nudges or hints, and I'd have to go, okay. And I would have to kinda take that energy and apply it in a business principle Yeah. Way.
James Wedmore:And so that's kind of my whole thing in a lot of ways. Like, if you understood how homes are made and you find yourself to be a very creative person, you could design a beautiful, amazing home. Right? But if you didn't understand how homes are built, it would be really hard to just okay. Just design a perfect home home.
Kate Northrup:Yeah.
James Wedmore:So, like, that's how I look at it. It's just like it's merging the 2, the 2 worlds. And I I and I think as I look back hindsight of my own life because I came from that world and open myself up to this, I love that I can teach both because I have both experiences. So for example, what's a what's a principle of of business that anyone who's in a, you know, online course creator, membership owner, they do coaching 1 on 1 group, needs to know. The first principle is the law of preeminence and the law of yeah.
James Wedmore:I never heard of this one, have you? Nope. But you have. You have. I just it just has a fancy name.
James Wedmore:The law of preeminence is basically it's as a fact. Like, you just can't refute this. You can try, but no one will buy from you if they don't perceive you as an authority. Right? If you are not perceived as someone who knows what they're talking it was just like what we were talking about before from a more energetic standpoint.
James Wedmore:If they don't perceive you as an authority or an expert, they will not buy no one goes, man, this person doesn't know shit, but take my money. I wanna learn from you. Like, this just doesn't happen. So why is that an important principle? Well, a lot of times and this is a big one.
James Wedmore:I'm seeing this a lot today because if we're a coach, let's say everyone I'm talking to right now is a coach, and you're like, I wanna market my business and I'm on social media. You play in a pool with people called influencers today. And what's what's happening a lot of, just to go business route for a moment, is influencers are a very different business model. An influencer's job is just to get your attention. Entertain, engage, get views.
James Wedmore:And so you see what influencers doing, say they got a 1000000 views and you go I'm gonna do what they're doing, and you can run the risk of eroding and destroying the perception that people have, your credibility, your authority, you know, and all this. And I see that happen all the time. It's like, you just did it for the views.
Kate Northrup:There's a lot of things I don't do that I could Yeah. For the rest
James Wedmore:of the day. Of course. If if the name of the game was just get as many views as as you could, there's a lot of things we could both be doing, and that's it, you know, but I'm I wanna work with someone that needs to see my expertise Yeah. See what I have to offer, and that's and that's that. So, that's in a great example of that.
James Wedmore:So there's all these principles that we that we work from. And, you know, I and I could I could go on and on on those. So as long as I have those and understand those, then I go, you know, where are the energetics playing at? And, like, you were kind of already well, I brought it up to you about what you had shared with me, but, like, that energy, the dynamic between you and your audience, and tuning into that, how you're project what energy you're projecting, what's drawing people in, what's repelling them, where are they at?
Kate Northrup:That's the 5 d, but, like, if I didn't know how to write the copy for the like, to do the messaging for the landing page and how to hook up the email with our CRM system and how to write a nurture sequence
James Wedmore:Yes.
Kate Northrup:No one's on that Zoom anyway, so it's irrelevant.
James Wedmore:Exactly. So there are 3 d skills that are required. Yeah.
Kate Northrup:You see.
James Wedmore:And so, like, one of the things when anybody's in any promotion, especially if it isn't doing well, like, the first practice that I asked them to do, and I've only had one person in my entire year who could my experience of doing this. One person, one time who couldn't do it. And, basically, they'll be in the middle of their launch or promotion, and I'll just say, I just want you to get quiet, and I just want you to tap in and connect with everybody who's paying attention to this and say, what is it that they need from you right now that will have them It's great. Say yes. And everyone gets the answer, and they're like, oh my gosh.
Kate Northrup:What's this?
James Wedmore:I didn't address this.
Kate Northrup:So great.
James Wedmore:Go do it. And you need to know how to do that. Yeah. Yeah. You need to know how to do that.
Kate Northrup:But that's such a perfect example of a 5 d melding with the 3 d strategy.
James Wedmore:Yes. Exact exactly. Here's another 5 d thing that's a really interesting thing. In the restaurant world, how does a restaurant grow their business? It's a very fascinating concept.
James Wedmore:They get a bigger restaurant. Like, it's so crazy. 9 times out of 10, if a restaurant just expands their amount of tables in the restaurant, they grow the restaurant. So you expand the container
Kate Northrup:Yeah.
James Wedmore:And the universe fills the void. It's gotta fill the empty space. So we are the same way. In that, right now, I would like to offer, if anybody is a coach or online expert out there, there is, whether it's real or imagined, because it could be both, a size threshold of people that you believe you can take or be in front of or be seen by. And it's happening on your audience level, like over on Instagram.
James Wedmore:It's happening on a stage if you wanna go on a oh, I couldn't possibly do this in front of 10,000 people. Why is it any different? 10,000 versus 500? It's no different.
Kate Northrup:Actually, for me, if it there's, like, 10 people, I'm terrified. But give me
James Wedmore:10,000, and
Kate Northrup:I'm like, great.
James Wedmore:Let me do a shot. Because as soon as 2 of them go to the bathroom, you're like, oh. But if
Kate Northrup:it's small, I'm still it's the worst. Anyway
James Wedmore:Yeah. I love it. I love it. And then, of course, there's a new program, and that's a piece. That's a very interesting piece.
James Wedmore:People will reach a point where they go, I don't think I can handle any more people. I think this is all I can work with. And, that's a muscle Yes. Yes. To be expanded, and that's an energetic muscle.
James Wedmore:And that gets into a whole interesting dynamic, like, with holding a space in a container for people, and and how do you do that at such scale? Yeah. And that takes that takes work. So, you know, my my, spiritual mentor said this, and he he said perception is everything, and I chew on that all the time. So if you can be building this 3 d business and have a 5 d perception of it at all times, you're gonna be just fine, which is if something isn't working, if something is not is off, can you begin to cultivate more of a 5 d percent?
James Wedmore:It's like, what is it I'm not seeing here? Where is the energy star
Kate Northrup:here? Like, the message you might get of what is not working here might be a 3 d thing that you need to change. Absolutely. And so I I also love, like, maybe it's, like, this headline is wrong or maybe it's that, you know, you didn't address the objections or maybe yeah. I love that.
Kate Northrup:This has been great.
James Wedmore:Okay. Good.
Kate Northrup:Thank you. Okay. Good.
James Wedmore:I you probably Oh, it's gonna get air. You're
Kate Northrup:getting air. Okay. So if it's good. And I'm I know that you have this resource, called the digital CEO dashboard. And I found it really helpful.
Kate Northrup:Truly cool. I actually filled it out during our launch.
James Wedmore:Okay.
Kate Northrup:And it helps it helps me sort of, like, keep myself between the ditches because I am very distractible. I have 800,000,000 ideas, and I wanna chase them all.
James Wedmore:Yeah.
Kate Northrup:And so, yeah. Can you tell tell us what that is, and then I'll tell people where to find it.
James Wedmore:It's very easy for people to get overwhelmed, and to be to get in what I was doing where you're, like, stay busy, but not really doing anything.
Kate Northrup:Yes. Very common. Very common.
James Wedmore:And so the challenge for me was, can I put my entire business on a single piece of paper? And I think there's something to be said about, keeping something simple. Simple doesn't mean easy, but simple doesn't mean lazy either. It's like it's actually a lot of work to make something simple, or the word I prefer is elegant. And elegance is the least amount of steps required to get the intended result.
James Wedmore:And so I really love an elegant business. And so this one sheet dashboard is an elegant framework to put your entire business into, and it's a reverse engineering process of the the really the 3 primary metrics that every business should be focusing on and the milestones and the KPIs, if you will, to get there. Key performance indicators for those who don't know about that. Metrics that matter.
Kate Northrup:I like that so much better because I don't speak corporate.
James Wedmore:Okay.
Kate Northrup:And so the first time somebody said KPIs, I really should have known what it was. And I was like, I don't know what you're
James Wedmore:talking about. So I call them metrics that matter, but a lot of people hear it as KPIs. So, yeah, and just puts it all on one on one sheet of paper. And what what here's what's beautiful about this, the sheet, is that if your business isn't where you'd like it to be, I can guarantee you it's because you're missing one of those numbers, or you're missing the strategy to drive the the number. And it's so important because how many people are like, I gotta be everywhere all the time and all time for all this.
James Wedmore:It's like, you don't need to be, but you do need these 3 metrics, and you need to have a strategy for each one of those. And it and it helps, like, reverse engineer that so you have a plan.
Kate Northrup:Yeah. I mean, that's like your blueprint, you know, back to the It is. Architecture.
James Wedmore:Yeah. No. It is. It becomes the entire blueprint for the business, and, and it just gives a lot of clarity and simplicity. So
Kate Northrup:Amazing. Okay. So folks can go download that over at katenorthwick.comforward/james.
James Wedmore:And obviously, I walk you through how to fill it out.
Kate Northrup:Yes. Like an Olympian. It's timely because behind the scenes, once you get that, you'll also get insider access to an invitation to a free training that James has coming up that goes even deeper called the Rise of the Digital CEO. So make sure you go do that now. Kate northrup.comforward/james.
James Wedmore:Beautiful.
Kate Northrup:James. Where else can people connect with you if they wanna learn more, if they wanna talk more about 5 d, money, God, source.
James Wedmore:I have a podcast. Lands. Yep. Oh, yeah. We didn't show you.
James Wedmore:I should have a secret Instagram account where I share all my, UFO sightings, which I have on my phone. Have I shown you those?
Kate Northrup:No. But I will tell you this. Penelope, our oldest made this memory book for the end of the year. Yeah. And, she drew awesome of her favorite memories from the year.
Kate Northrup:And one of them was standing on your balcony using the night vision goggles. Thought you would think that was
James Wedmore:a good idea. Oh my gosh. That's awesome. Yeah. I love that.
Kate Northrup:Anyway, so UFO sightings.
James Wedmore:That's now my favorite memory. Yeah. My podcast. Mind Your Business pod there we go.
Kate Northrup:There we go.
James Wedmore:Mind Your Business podcast. That's my podcast, and I'm also on Instagram at James Wedmore being a total goofball on there. So if you want a good if you don't if you don't have a sense of humor, don't follow me on Instagram. But if you want a good laugh, go find me there.
Kate Northrup:Thanks for being here today.
James Wedmore:Yeah. Thanks, Kate. Yay. Oh, my gosh. That
Kate Northrup:was great.
James Wedmore:I'm so sorry.