The Truth About Entrepreneurship | The Few Will Hunt Show 009

Thinking about starting a business? Started a business and stuck? In this episode, Joey and Drew share the truth about entrepreneurship, which is wildly different than what you see on social media. They share their experiences and advice on scaling a community of 2 to 200,000 and a business of $0 to multiple 7 figures.

The official podcast of Few Will Hunt, the world’s largest community of hard workers and 100% Made in the USA apparel brand. Family-owned and operated and headquartered in Philadelphia. We’re on a mission to restore the dignity of hard work and help others live The Rules of The Few to strengthen ourselves and strengthen society. No entitlement or excuses are allowed here.

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Creators & Guests

Host

Drew Beech

Drew Beech is an entrepreneur and cofounder of Few Will Hunt. He spent several years in the sales and marketing industry, grossing over several million dollars in sales. But his love for the entrepreneurial journey and desire to escape the rate race started with his personal training business in college. Today, Drew leads the Few Will Hunt community alongside his cousin and cofounder, Joey in their mission to restore the dignity of hard work through the highest-quality American-made apparel.

Host

Joey Bowen

Joey Bowen is co-founder of Few Will Hunt.

What is The Few Will Hunt Show?

The official podcast of Few Will Hunt, the world’s largest community of hard workers and 100% Made in the USA apparel brand. We’re on a mission to restore the dignity of hard work and help others live The Rules of The Few to strengthen ourselves and strengthen society. No entitlement or excuses are allowed here.

Joey Rosen: 00:03

Entrepreneurship is not the solution. It's not a solution. It's a problem. And it's a big problem, and it's the hardest problem that you will ever introduce into your life. Welcome to the Fuel Hunt Show.

Joey Rosen: 00:22

What's going on Eagles? I'm Joey. I'm here with Drew, and this is the Fuel Hunt Show. Drew and I are cofounders of Fuel Hunt. Drew is also my cousin because one thing that a lot of people don't know is Fuel Hunt is a family affair.

Joey Rosen: 00:35

It's a family business.

Drew Beech: 00:36

Family business. Right. As Kanye would say.

Joey Rosen: 00:38

Uh-huh. Yes. Yeah. And even our team members that aren't blood family are, like, play cousins. Do you ever hear that that term before play?

Joey Rosen: 00:49

It's, like, basically, like family, but not like blood family. You know what I mean? Like, Kare. Kare's over there working hard. Kare's mom.

Joey Rosen: 00:55

Mama Rose is in the back here.

Drew Beech: 00:57

And then also they're connected via family.

Joey Rosen: 01:00

So there you go. So it's a a family family business. Fitting comment to open the show with today because wanna talk about business, specifically entrepreneurship, and even more specifically, the truth about entrepreneurship. So we had a Rules of the Few episode, I think, scheduled for today, but, I was inspired to switch it up and and talk about entrepreneurship today because, last week and actually over the weekend, I spoke to a few Eagles from Fuel Hunt Rise, which is our private community, if, if you're not familiar. We could probably we could probably spend a whole episode talking about Fuel Hunt Rise.

Joey Rosen: 01:40

We won't

Drew Beech: 01:41

We should.

Joey Rosen: 01:42

We should. We won't take that turn right now, but maybe at the end of the episode, we'll, give the Eagles, the few that are watching and listening, some information on fuel hunt rise. I don't think we talk about it enough.

Drew Beech: 01:54

No. We don't. No. We don't market market it enough.

Joey Rosen: 01:56

Yeah. We don't we don't talk about it enough. So at the end of the

Drew Beech: 01:58

show are lucky enough to find out about it and you're in there?

Joey Rosen: 02:02

Yeah. You're there for a reason. Exactly. So at the end of the show, we'll we'll talk a little bit about fuel hunt rise, but, let's bring it back. So last week and over the weekend, I was speaking to a few Eagles, Rise Eagles, so members of our private fuel hunt community, fuel hunt rise, and they're all starting some type of business or brand, which I absolutely love to see.

Joey Rosen: 02:24

So, we have a number of people starting personal brands, you know, in the jujitsu space. And then we have some businesses, you know, some professional brands starting up as well in the, I guess, fitness space. Think of, like, Henrik, doing his Average to Warrior and and things like that. So, in speaking to them, I was inspired to do this episode with you because I think I know we have a duty to them. To tell them the truth about entrepreneurship, and not in a way that deters them from pursuing their dream, but in a real way.

Joey Rosen: 03:03

Because what is not real is the portrayal of entrepreneurship on the gram nowadays, you know, on Instagram. Yachts, Lambos, and etcetera.

Drew Beech: 03:15

It's funny. People get into entrepreneurship because they think that entrepreneurship equals Benzes, Lambos fancy things in rooms with successful famous people, etcetera. But realistically, entrepreneurship is the complete opposite, and it's fucking grinding Yes. For your freedom and grinding to make sure your bills are paid.

Joey Rosen: 03:38

Yeah. It's grimy. It's grinding. It's, well, I don't wanna spoil my first my first truth. But for today, what we'll do is we'll go back and forth on some truths.

Joey Rosen: 03:48

Sound good? Alright. Let me drop the first one. So on your we're gonna follow your lead here, and you're saying that entrepreneurship is not. Right?

Joey Rosen: 03:58

I wanna I wanna riff off that. So here's my first truth that the few need to know. Anybody really that's gonna start a brand or a business. Entrepreneurship is not the solution. It's not a solution.

Joey Rosen: 04:12

It's a problem. And it's a big problem, and it's the hardest problem that you will ever introduce into your life. I feel like nowadays, everybody looks to entrepreneurship because it's been glorified. They look to it as a solution. It's a solution for their boss that they dislike, you know.

Joey Rosen: 04:29

It's a solution for their shitty schedule, you know, that they don't like. Right? It's a solution for what they believe, the freedom that they don't have. It's a solution. So in reality, it's a big problem.

Joey Rosen: 04:42

Like when you when you bite the bullet and become an entrepreneur, you are introducing the hardest problem, the hardest challenge into your life. It's probably the hardest career path known to modern man and woman

Drew Beech: 04:56

Yeah.

Joey Rosen: 04:56

I would say. Right?

Drew Beech: 04:57

Yep.

Joey Rosen: 04:58

Yeah.

Drew Beech: 04:58

It's funny. Some you say things and think about things, sometimes, and it fucking I'm like, damn. Like, I didn't fucking position it that way in my mind. Like, you think, like, outside of the box. And I was sitting there.

Drew Beech: 05:11

I'm like, wow. He's so smart.

Joey Rosen: 05:13

I don't know if it's, smart or crazy, but I appreciate the the compliment. But I do I do try to step. Because when you're so close to something, you never see it clearly. Like, so I always try to step back. And, like, the glorification of entrepreneurship really, like I said, it's it's people looking to a first solution.

Joey Rosen: 05:30

And I'm not saying and and we'll get into this maybe with some other hard truths about entrepreneurship later, but I'm not saying that, it won't solve your schedule. You know, it won't solve the boss issue. It won't solve the freedom issue. I'm not saying it won't. But the first thing, the hardest truth you need to know is before there's any solutions, there's a big fucking problem that presents itself.

Drew Beech: 05:54

I agree. And like you said, it can't be your escape or, like, your solution to your problem because you're going to just be presented with a lot more. Yep. On a day to day basis, it's a it's what problems could I solve? You know what I mean?

Joey Rosen: 06:08

Yep. Yeah. It takes and you tell me how you feel about this statement. Right? I feel like entrepreneurship takes more than it gives, especially in the early phases.

Joey Rosen: 06:18

And meaning it it takes more from you than it gives to you. Like, you have to give 10 x just to get 2 x back.

Drew Beech: 06:27

I might even disagree with that because I feel like it takes even more in the latter phases. You know what I mean? Like, like, you always say, like, new levels, new devils. Right? So it gets it it almost things that have that were hard for you in the beginning become easier Mhmm.

Joey Rosen: 06:43

But

Drew Beech: 06:44

then new things get harder.

Joey Rosen: 06:45

Yeah. That's the, that's the whole paradox between, like, it's hard to start and achieve, but it's even harder to keep it and maintain it. Right?

Drew Beech: 06:53

Yes. But with every day that passes, though, like, it it does grow easier and more rewarding. Like like, every day you're doing the thing you love to do. Yep. It it fulfills you more.

Drew Beech: 07:06

Like, I I do truly believe that.

Joey Rosen: 07:07

Oh, yeah. Oh, for sure. For sure. Yeah. Yeah.

Joey Rosen: 07:10

I think that, you know, proper expectation is like it will take more, but what it gives in return is more valuable than what it takes, maybe. You know what I mean?

Drew Beech: 07:20

Yeah. And it to your problem point, but people think, oh, I'll just start a business. Right? Like, when realistically, it takes a different caliber of individual to succeed at business. And I've learned this firsthand because I've I always try and convince people to start businesses.

Drew Beech: 07:40

Right? Like, I I don't it's like my I don't know what what what to call it, but it's like my my secret to success, I guess. But I fucking I said, oh, I'm like, you should really start a business, like, if you want more free time. Right? Like or if you wanna be with your family more, if you hate what you're doing, if you hate your job.

Drew Beech: 07:55

And so I'm a, culprit of convincing people.

Joey Rosen: 08:01

Same here. I used to convince every person I met to become an entrepreneur even when I was an entrepreneur. Even when I knew better.

Drew Beech: 08:09

Yeah.

Joey Rosen: 08:10

Right? Because I did I was I was I was on the other side where I was receiving gifts from it. You know what I mean? And and I I was able to use it as a personal development journey. So, like, I was seeing the positive stuff, and I forgot to really paint it the challenging stuff.

Joey Rosen: 08:24

But, dude, I used to convince everybody, you know, like or try to convince everybody. You start business, you start. The reality of it is, it's not for fucking everybody. It takes a special, special m f for. You know what I mean?

Joey Rosen: 08:37

To to get involved

Drew Beech: 08:38

in that game. That I've convinced. So I've helped them get started, build their brand, build their logo.

Joey Rosen: 08:42

Yep.

Drew Beech: 08:42

And then it's like things get hard and then they just disappear. And I'm like, woah. Yeah. Where the

Joey Rosen: 08:48

Let me ask you a question. What's this thing the the kids do nowadays? This red flag thing. Don't isn't there some kind of, like, a red flag?

Drew Beech: 08:55

White flag, base flag.

Joey Rosen: 08:56

Whatever. I don't know what it is.

Drew Beech: 08:57

I don't know.

Joey Rosen: 08:58

When somebody comes to you and they say, you know what I'm talking about that. You got a little flag, red flag emoji. It's like a thing.

Drew Beech: 09:03

I don't know.

Joey Rosen: 09:03

You know me, dude. I ain't up on all this shit.

Drew Beech: 09:05

You're on the ground.

Joey Rosen: 09:06

So yeah. Fuck. Yeah. I I mean, I am for the community, and other than that, I'm not. So let me ask you a question.

Joey Rosen: 09:12

What are some red flag statements that you hear from somebody when they wanna start a business that now gives you the indication that, like, they might not be suited for it?

Drew Beech: 09:25

1 I mean, one thing that I said that you just put me on the spot with that question, but Yeah. It's like, like, something about, like, oh, I work at night. Like, I need more free time or, like, I don't wanna work on the weekends or something like that. Like and people always ask me, like, oh, what are you doing, this weekend? I'm like, I'm working.

Drew Beech: 09:42

Like Yeah. Like, yes. I do we fine time to do things with people. Yes. Like, obviously, I build that in, but Yeah.

Drew Beech: 09:49

Every day is the same to me. Like, I wake up. I do the same single the same things every single day.

Joey Rosen: 09:53

Predictability, man. You know, it's a it's a precursor of progress.

Drew Beech: 09:57

So a red flag would be, something about not being willing to work on nights and or weekends because it's all hours and they're all days.

Joey Rosen: 10:05

Yep. How about, how about I wanna be my own boss? That's 1. Right? That's 1.

Joey Rosen: 10:11

And, again, there's some truth in it. Yeah. Yeah. But I I feel like when I hear it from folks, it is a, it's a red flag for me.

Drew Beech: 10:18

I would say though I mean, in that way phrased that way, it does sound like a red flag. But Yeah. To me, like, I fucking hated being told what to do. Like, that was a big driver for the reason I wanted to be an entrepreneur. I I wanted to control my time.

Joey Rosen: 10:37

Yeah. You know

Drew Beech: 10:37

what I mean?

Joey Rosen: 10:38

Would you would you agree though that your lens was wider? So, you know, you wanted to do things on your terms, and you wanted to be in charge of your time, but your lens was wider. You knew that you needed to spend that time serving others. You knew that you could self you could self start, self regulate, self manage. Like, you knew all of that.

Joey Rosen: 10:59

So right? I feel like, you know, there there are times when you hear that red flag and it's like the the the personal development behind it that's required hasn't been built yet.

Drew Beech: 11:09

And you say a interesting thing that was self managed, and I've learned that not everyone can do that. Like like No. You learn that with hiring. Like, that's another thing you learn in entrepreneurship, and this is a bonus a bonus,

Joey Rosen: 11:22

Bonus. Bonus tip. Bonus truth.

Drew Beech: 11:24

Yeah. Bonus truth. But, like, as you hire, you're like, wow. Like, this person has no idea how to self regulate or self manage.

Joey Rosen: 11:31

I mean, these are all skills that are built. They're not not bought. They're not, you know, they're not born with them. You know, like you they're built. They're built skills.

Joey Rosen: 11:38

You know? And you have to kind of go through the war. You know? Wage the war to to acquire them. Alright.

Joey Rosen: 11:46

So let's so we talked about some, you know, my first hard truth. It's it's not a solution. It's a problem. It's the biggest fucking problem you're ever going to introduce into your life in a good way. What?

Joey Rosen: 11:56

How about you? We got a hard truth. A hard truth for everyone out there that wants to you can't dip your toe in. You gotta dive in to entrepreneurship.

Drew Beech: 12:05

Yeah. I agree. I I was thinking about saving this one for last, but You do

Joey Rosen: 12:11

Running.

Drew Beech: 12:11

Alright. So no one is going to care as much about your business or your dream as you do is my truth.

Joey Rosen: 12:22

And

Drew Beech: 12:22

that applies to customers, vendors, employees.

Joey Rosen: 12:29

Yeah. I mean, it's your vision. You can't expect them to see it. No. Right?

Joey Rosen: 12:33

I mean And

Drew Beech: 12:33

there are timelines

Joey Rosen: 12:34

out of the gate.

Drew Beech: 12:35

No. Exact well, no one no one's gonna see the vision unless you pay it for them. Mhmm. You know that. But as you scale and grow and do business every single day, it's like you start to run into more problems than you're ready for, and you expect people to work as hard as you are for your business or your dream.

Drew Beech: 12:59

But realistically, they don't want it as bad as they can't want it as bad as you do, and nor will they be as committed to your dream as you are.

Joey Rosen: 13:08

Yeah. Not on the outset. Right? On the in the definitely not on the outset. If you do find someone that believes in it and sees it as clearly as you do from day 1, that's a very special person to have in your on your team and in your life.

Joey Rosen: 13:22

Right? And we've been blessed with many of those many of those people, which, you know, blessed and, we've had that outlook from the gate. So I think it's we were blessed and and we also built that. Right? But, do you think let me ask you a question on your on that topic.

Joey Rosen: 13:41

Do you think that that hard truth that you just dropped, do you think that that keeps people from starting? Do you think that they they run into that truth almost immediately and they're like or or I'll say, it be it begins the quitting process for them.

Drew Beech: 13:57

That's what I was gonna say. Like, each day that passes in entrepreneurship, there's more and more things that are gonna pop up that are gonna make you feel like quitting or giving up. Mhmm. Right? And you just have to literally keep going and survive long enough to do business the next day.

Drew Beech: 14:15

Yeah. There was a quote that I sent you the one time. It was, like, everybody anybody can say

Joey Rosen: 14:20

deep if you want? No. Is that

Drew Beech: 14:23

that one?

Joey Rosen: 14:23

Oh, okay.

Drew Beech: 14:24

It's like, everybody has great ideas and great dreams, but few they'll either run out of money or run out of time before they make them a reality.

Joey Rosen: 14:35

That's true. So I I I like that, that hard truth that you dropped. I think that's one that definitely starts the quitting process and the erosion of commitment. Right? And every day, like, it's every day, every minute, almost, it is it must be all commit 0 quit.

Joey Rosen: 14:54

That's it. There's no there's no way around it. You have to have that zero option mentality. Because like you said, at every fucking turn, there's a reason to quit. Every turn.

Joey Rosen: 15:04

And if it's not a a hard reason, like a, you know, a team issue, a financial issue, a, you know, brand building issue, something, it's a softer issue. Meaning, you got your feelings hurt because you put a lot of time and effort into a product or a this or that, and it didn't go over well, or someone criticized it. And even, you know, I call that a softer issue, but you know what I mean by that. You know what I mean? It's in the grand scheme of things, it's minutiae.

Joey Rosen: 15:29

You know? Not as serious as the other, you know, the other issues that could pop up. But around every turn, there's a reason to quit. So, you know, that that could be another bonus hard truth, I guess. You know, like, you will never want to quit so much in your life.

Drew Beech: 15:43

Yeah. That's true.

Joey Rosen: 15:44

Right? You will never wanna quit so much in your life. You know? And it it's, I think a lot of people, like, maybe they'll go to the gym or, you know, some other activity. Let's the gym's always, you know, a relatable one.

Joey Rosen: 15:56

They'll go to the gym and maybe they wanna quit during their workout, like, once or twice. We're talking about, like, every fucking day wanting to quit, like, 10 to 15 times. That's how difficult it is. You know what I mean?

Drew Beech: 16:07

Yeah. It's funny. Like, we, like, we talk about it like that, and a lot of other entrepreneurs will say the same similar sentiments. Right? Like Mhmm.

Drew Beech: 16:16

And I don't think you can truly grasp it. Like, a lot of times, like, Courtney Sanchez, like, she posts a lot of things, like, they're relatable for entrepreneurs. Yeah. And I'm always like Cody's great. You know what I mean?

Drew Beech: 16:28

Like, you don't really, like, truly understand until you're actually living it.

Joey Rosen: 16:32

You don't know how hot the fire

Drew Beech: 16:33

is till the burn. Exactly.

Joey Rosen: 16:35

You know? You don't you don't understand it.

Drew Beech: 16:36

Exactly.

Joey Rosen: 16:37

And it's like being a man or woman on fire, you know, in a good way. Right? You got all this passion to build something that, you know, leaves a legacy and impacts the world, but you're also you're, like, fucking on fire, dude. You're constantly trying to put out everything. Everything you touch, you create another fire.

Joey Rosen: 16:54

You're, like, constantly trying to push it out. You know? So that that was an excellent hard truth. Let me, let me take a turn, if you don't mind, and I'll I'll drop another hard truth. And this goes back to what I was saying with the, like, takes and gives a little ear earlier on.

Joey Rosen: 17:08

I said that it takes more from you than it gives to you. I wanna hit on the gives aspect of that. Again, like, I see a lot of, people start their entrepreneurial journeys because they're obsessed with what they're going to get from it, what they're going to get from it. So they're going to get freedom. They're going to get power, meaning that they don't have somebody looking over them like a boss.

Joey Rosen: 17:37

They're going to get money. They're going to get a Lambo. They're gonna get a yacht. They're gonna get they're gonna get they're gonna get they're gonna get. Entrepreneurship is the exact opposite of that.

Joey Rosen: 17:50

Yeah. It's giving.

Drew Beech: 17:51

That's so true.

Joey Rosen: 17:52

It's giving. It is the exact opposite. So and this harkens all the way back to a rule of few, to get give. Right? If I had to define, and I just sent an email to the community about this, and maybe it was a couple weeks ago, week or 2 ago, I define a brand as one word, Give.

Joey Rosen: 18:12

And if I had to define an entrepreneur, I would say the same thing. Give. There's probably all sorts of definitions entrepreneurs out there. How would you define it? I don't I don't know.

Joey Rosen: 18:21

Somebody that operates a business. Like, you look it up in the dictionary. Give. There's there's other ones out there, someone who takes more risks than they do rewards. Like, there's all sorts of shit.

Joey Rosen: 18:32

I wanna keep it real simple. Give. You will not get anything unless you give of yourself to your people, to your product, to your purpose, whatever type of business you're starting, whatever your entrepreneurial journey looks like, you must give. You gotta give 10 x to get 2 x back.

Drew Beech: 18:53

A 100%.

Joey Rosen: 18:54

You know?

Drew Beech: 18:55

I hear that 100%.

Joey Rosen: 18:56

Yep. The the I I also feel like if and when you make it through this entrepreneurial journey, I think everybody there's nothing wrong with money. Right? Everybody, when they start out as an entrepreneur, they want maybe financial freedom. Right?

Joey Rosen: 19:13

Some type of freedom. But I think as you get deeper and deeper into this journey, some of those wants, especially the material wants, they they fall away.

Drew Beech: 19:23

They're away. Yeah.

Joey Rosen: 19:24

If you're doing it right, because if you're doing it right, you realize and I'll probably spoil some other hard truth truths, but you realize that the real gift of entrepreneurship is like who you become in the process. Right? And who you are able to serve and help in the process. And then that material stuff kinda fades away or at least it did for for me. You know?

Joey Rosen: 19:49

Yeah.

Drew Beech: 19:50

It's you realize what's actually important.

Joey Rosen: 19:52

Yeah. Alright. So, you know, I wanted to hit on that. That would be my my second, you know, hard truth, which is the definition of an entrepreneur is give. The definition of a brand, whatever you're building is give.

Joey Rosen: 20:05

And you're going to have to give 10 x more for 10 x longer than you think I agree. Before you get anything out of it.

Drew Beech: 20:13

Yeah. I agree. You, you made a point there that I was gonna, comment on, but Yep. I almost died of a coughing fit.

Joey Rosen: 20:22

I'm glad you're still I'm glad you're still here with us. One other thing before I volley back to you for another truth that I that I wanna hit on is know, like, and trust. You know, you're familiar. As entrepreneurs, we're all familiar with know, like, and trust. It's something that, you need to build with your customers, you know, with your community, on the journey so that they know that you are trustworthy, and that you have their best interest in mind, or your product, right, is has real value to solve a problem in their life.

Joey Rosen: 20:56

Right? Know, like, trust. I feel like that's a foreign concept to a lot of people starting out with entrepreneurship. And again, it's all me focused. Yeah.

Joey Rosen: 21:05

But it's not it's not about you. It's about them.

Drew Beech: 21:08

It's like I always, say, like, you and I were always behind the scenes, but, like, every other brand you see the the entrepreneur flex on the gram. Right? Like like, oh, this is us doing this, blah blah blah. Like, we would we didn't do that for the first Bro,

Joey Rosen: 21:22

for the first what? 6 year? Like, we just started doing this now.

Drew Beech: 21:25

Exactly. Exactly. Like, we were so focused on building something great before we ever talked about doing it.

Joey Rosen: 21:30

Building something great that served others. Mhmm. You know? And that's where all of our energy was was channeled. And even right now, we're only doing this because I feel like we have a duty.

Joey Rosen: 21:39

Yeah. That's the the whole thing behind this this episode, the truth. Like, we need to tell the truth because there's so much mistruth out there. And Especially on social media.

Drew Beech: 21:45

Also get back to know, like, and trust that we believe that there's a duty of us to connect with our people and let them see who's behind the brand, who's building these

Joey Rosen: 21:53

Yep.

Drew Beech: 21:53

Products, who's doing the design, who's actually behind this business. Yep. But I'll give a a a surprise tip for I mean, this is like we do the the coaching thing where we help entrepreneurs, but branding is so much more than your logo. This goes to the no like no like and trust thing. Right?

Drew Beech: 22:09

It's how people feel about your business Yeah. When they see your logo or see your business name. Right? And that goes into not only the logo, but the content you're putting out, the way you're communicating with customers, how you deliver your product. Right?

Drew Beech: 22:26

So when you think brand, like, in building something that people know, like, and trust, like, think about all the factors that go into it.

Joey Rosen: 22:35

Yeah. The brand's 2 things. The brand's identity and experience. Yeah. Right?

Joey Rosen: 22:39

So and you hit everything. You hit everything. It's it's the experience that you provide your community members and your customers. The full experience, not just the experience of what happens when they open the box and there's some customer delight inside. Yeah.

Joey Rosen: 22:51

Yeah. We're talking about the full gamut like we have, the fuel hunt experience. It's not just about when the box shows up. Daily, you're getting inspirational content, right, on our public community. Weekly, you're getting these podcast episodes.

Joey Rosen: 23:04

You're getting SMS messages from you. You're getting emails from from me to help inspire you and give you science based tools to work hard. Monthly, you're getting 30 for 30 challenges. Right? To break bad habits, build better habits, get you, tougher physically and mentally.

Joey Rosen: 23:23

Right? Yearly, the Misogi will be doing our first one here at HQ, which is gonna be exciting, in February. That's the fuel hunt experience. That that's the

Drew Beech: 23:33

all the badass products. So you've

Joey Rosen: 23:35

I left those out.

Drew Beech: 23:36

We go focusing on the

Joey Rosen: 23:37

I left those out, but you're right. Yeah. And all the badass gear. The gear for growth.

Drew Beech: 23:40

Yep.

Joey Rosen: 23:41

So that's the full experience that is brand. You know? And, you can take some of those other things out that you spoke about, like, you know, emotion, who you are, what you're capable of, and they all wrap up under the identity. You know? And a lot of people don't get that.

Joey Rosen: 23:56

That's what I'm saying. Like, we have a duty to explain that at at this point. The know, like, and trust thing, here's the thing that I find so wild about it and why I wanted to bring up know, like, and trust during during this show. Would you agree that trust is probably the hardest thing to build and earn in life? And I'm not talking about trust as it relates to a business sense.

Joey Rosen: 24:19

Zoom out on trust. Would you agree?

Drew Beech: 24:21

I would agree.

Joey Rosen: 24:22

Okay. You would also agree that's easiest thing to lose?

Drew Beech: 24:24

Correct. That's what I was gonna say. Yeah.

Joey Rosen: 24:26

So if the brand is trust. Right? Okay. What makes people think that they can buy a system for 4.99 that has 10 easy steps, that they can repeat half ass for 3 months, and build a multimillion dollar enterprise that leaves a lasting impact on the world? Trust is so hard to build at the personal level.

Joey Rosen: 24:48

Bro, half the people out there battle with trust on a daily basis just with themselves, let alone building something. Right? And then providing so much value that they have 100,000, 200,000, 300,000 people trusting in it. Like, you need to know from the gate This shit is not a solution. It's a problem.

Joey Rosen: 25:10

It's the hardest problem ever, and one of the one of the key things that you have to solve in that problem is building something of value that's in service to others that they trust.

Drew Beech: 25:19

Yes.

Joey Rosen: 25:20

Right?

Drew Beech: 25:21

Yes. Real is bad. Kind jump in and

Joey Rosen: 25:24

I went on a little bit of a rant there. So sorry, but jump in.

Drew Beech: 25:27

This leads into my, my second truth. Boom. I'll say that. There is no perfect solution. Right?

Drew Beech: 25:36

There's no one thing you could buy for 4.99. No. That's going to lead to meteoric success. Like, I feel like a lot of entrepreneurs I talk to, they're like they're, oh, I just need this one thing. I just need this one thing.

Drew Beech: 25:51

And it's never one big sale. It's never one big client. It's never one big system that gets added that that turns into 10 x growth. It's consistent, small improvements made on a daily basis that help you grow. What's the word I'm looking for?

Joey Rosen: 26:10

Incrementally.

Drew Beech: 26:11

Incrementally.

Joey Rosen: 26:12

Yes. Yeah. I don't wanna shit on all, like, the programs out there and the courses and stuff because there's value in them. If anything, I see people go wrong because they buy the shit, and then they start the 10 steps, and then they get to step 7, and they're like, I'm gonna I'm gonna put my flare on this. And they don't even execute the thing fully.

Joey Rosen: 26:31

Yeah. Like, there's a lot of great knowledge out there to help you time collapse, but you're right. It's never just that one thing. And that's

Drew Beech: 26:39

where all these things and all these coaches and mentors and and services, provide their most value because they don't solve your problems. Mhmm. They time collapsed. They allow you to figure out your problems faster. Yep.

Drew Beech: 26:54

Yep. And that's why I recommend

Joey Rosen: 26:55

And then they can come to the table and say, hey. Look. Like, and these are the solutions that we tried that worked and the solutions that we tried that and then tailor them

Drew Beech: 27:03

to your business. Where you are before. They know exactly the road map to get to where you want to go.

Joey Rosen: 27:08

Yep. I don't think I ever mentioned it at the beginning of the show, but, I said I had been speaking to some community members in Rise and Rise Eagles. They were on those coaching calls that we offer in Rise. And I hesitate to even call them, like well, I mean, I guess they are, but I hesitate to even call them coaching calls the way like mine, my little what's that service you set up? That Callum.

Joey Rosen: 27:28

Yeah. Yeah. Exactly. So so that we can book the calls. Mine says, like, let's connect.

Joey Rosen: 27:32

Yeah. Let's connect. Let's talk about the challenge you have. Right? I'm here to bring my experience to this call because chances are I've been through it.

Joey Rosen: 27:40

Whether it's personal or professional,

Drew Beech: 27:41

I've been

Joey Rosen: 27:42

through the shit. I'm here to bring my experience. Right? So that you can tailor your effort and time collapse. Yeah.

Joey Rosen: 27:48

I I mean, that's what it is. You know? So I don't wanna I don't wanna shit on all the programs out there. I highly, highly recommend getting a coach and mentor. Someone that is living the life that you wanna live and has built the thing you wanna build.

Joey Rosen: 28:01

I highly recommend that.

Drew Beech: 28:02

I agree.

Joey Rosen: 28:02

Highly recommend that. But putting so much faith in just the one thing or getting the one thing and then, you know, 75% of the way through of it, deciding you're gonna put your own spin on it, don't don't do that. Like, just run the play.

Drew Beech: 28:15

Or focusing on the one client to solve all your problems.

Joey Rosen: 28:18

Yeah. Yeah. Exactly. Exactly. Yeah.

Joey Rosen: 28:21

So, I'm I'm glad we touched on know, like, and trust because I wanted to I wanted to do that, and explain or at least give some color around the fact that, like, you know, trust is something that's very difficult to build even within yourself. You can't expect that you're gonna show up on the scene, do something consistently for 3 months, and then all of a sudden have the trust to half the world to to scale and grow your community or your business. It's just not gonna you know what I mean? Okay. You say you gotta show up every day, swing the hammer.

Joey Rosen: 28:46

Yeah. Right? Every day.

Drew Beech: 28:48

Yep.

Joey Rosen: 28:48

You know what I mean? Yep. Every day. So we're throwing some truths around. Did you do you have another truth that you wanna share?

Drew Beech: 28:53

I did have one more. I mean but I the no easy solution for all your problems was kind of my second one. But k.

Joey Rosen: 29:02

So we hit on that.

Drew Beech: 29:03

I'll give my last one that I want I this was a game changing truth for my life and my business. Right? Mhmm. But it is brought to us by the one and only Jocko Willi. And he says you have to take extreme ownership for every single problem you have.

Drew Beech: 29:23

Right? Like Mhmm. No matter what it is, it's your fault. So I apply that not only to life and but also business where, like, if something goes wrong or something's not turning out the way you want it to turn out, the only person you need to be pointing the finger at is yourself.

Joey Rosen: 29:38

Yeah.

Drew Beech: 29:39

And a lot of times, entrepreneurs get caught up blaming other people for their problems. Alright. It was that client, that vendor, that this employee. But realistically, if the client didn't know the expectation, if the employee doesn't know how things operate in your business

Joey Rosen: 29:54

Mhmm.

Drew Beech: 29:55

Right, or if the vendor wasn't aware of the timeline, it ultimately ends with you.

Joey Rosen: 29:58

Yeah. All roads lead back to you.

Drew Beech: 30:00

That's a 100% accurate.

Joey Rosen: 30:01

All re all all roads lead back to you.

Drew Beech: 30:03

And if you apply that to your life, you will literally see game changing results.

Joey Rosen: 30:09

Yeah. Yeah. Some of these I mean, one one important point here is some of these truths, you know, don't just relate to entrepreneurship. They're they're life truths. And I think the most powerful truths about entrepreneurship are are at their core truths about life, you know, relationships and personal development, really.

Joey Rosen: 30:26

Alright. So let me on that, this that's a nice little segue into, my last truth that I I would like to give, to the few, and that's entrepreneurship is not going to work out for you unless you do one thing, There's one thing. And it's directly in line with what you just said. If you are looking to build a business or build a community, you must first build yourself. And you must keep building yourself along the way.

Joey Rosen: 30:58

Right? You will what entrepreneurship provides to you are all the challenges and problems you need to do so. But you must, and I wish I knew this from day 1, building a business is so much easier when you're focusing on building yourself, your mental health, your physical health, right, your habits and and things like that. I see a lot of people get involved in entrepreneurship, a game that requires a serious amount of discipline and ownership that can't grab the reins of discipline for themselves in their personal lives when it comes to their fitness and their nutrition and all that. If they could do that first, entrepreneurship and building is that much easier.

Joey Rosen: 31:43

So that's, like, the one thing I think that makes entrepreneurship a bit easier. Taking the reins on your own life and building yourself to be, you know, a human weapon. You know, mind, body, spirit.

Drew Beech: 31:55

That goes back to my favorite quote.

Joey Rosen: 31:57

Mhmm.

Drew Beech: 31:57

What is it?

Joey Rosen: 31:59

How you do one thing is how you do everything.

Drew Beech: 32:01

How you do anything is how you

Joey Rosen: 32:02

do it. My bed, bro. I'm gonna I mean Listen. I'm gonna be honest.

Drew Beech: 32:04

Talk about that awful lot.

Joey Rosen: 32:05

I'll I'll be honest. I I don't got time for that, man.

Drew Beech: 32:08

Bro.

Joey Rosen: 32:08

I got time for that. I don't make my bed. I mean, I I I put the I arranged the covers in a neat Okay. Yeah.

Drew Beech: 32:14

Yeah. I mean, I mean, we're not in the military.

Joey Rosen: 32:16

It'll be like,

Drew Beech: 32:17

like, bounce a quarter off of it.

Joey Rosen: 32:19

I don't know. Is that I thought that's how you did it.

Drew Beech: 32:21

No. It just has to generally be neat.

Joey Rosen: 32:22

Okay. Yeah. I I I subscribe. I subscribe. I subscribe to that.

Joey Rosen: 32:26

I subscribe to it.

Drew Beech: 32:27

But it's very rare that you'll find someone who's, like, dialed in nutrition, and and Vanessa isn't also dialed in their business life too. Right? Mhmm.

Joey Rosen: 32:37

Yeah. Absolutely. I mean, that goes that's the point. Right? To build a great business, you have to build a great you.

Joey Rosen: 32:41

I mean, that's just that's what it is. And I'll hit you with I won't put you on the spot because I don't know if you're gonna get it.

Drew Beech: 32:47

Well, fuck it.

Joey Rosen: 32:48

Let's do it. What what is one of my favorite quotes from I'll give you a hint.

Drew Beech: 32:54

No. I know. I'm The

Joey Rosen: 32:55

all time the all time GOAT.

Drew Beech: 32:56

I know who said boy. Jim Rohn.

Joey Rosen: 32:58

Yep. My boy. Wish I could have met him. What is one of my all time favorite parts

Drew Beech: 33:05

of his

Joey Rosen: 33:05

I know. That relates to this?

Drew Beech: 33:07

And I only it's only on the forefront of my mind because I have Parker reading. Well, the well, he's he's

Joey Rosen: 33:13

Pro move.

Drew Beech: 33:13

He's getting red. He's he's got the audible. Oh, that's good.

Joey Rosen: 33:16

No. That's good.

Drew Beech: 33:18

Work harder on yourself when you're doing your job.

Joey Rosen: 33:21

Yes. Yes.

Drew Beech: 33:23

Damn. I thought thought was it? Because it was No.

Joey Rosen: 33:26

It's it's kinda the same quote.

Drew Beech: 33:28

His his the rule. That's the pillar.

Joey Rosen: 33:30

Yeah. That's the pillar. His quote is your level of income Will

Drew Beech: 33:36

rarely exceed your level of personal development.

Joey Rosen: 33:38

Exactly. Right? So your business, the level of your business, the growth of your business will rarely exceed the growth of you as a human or the level that you're on. And I think it's a perfect way to sum up that last that last hard truth. So, before we let the gang go, before we let the few off to do the hard work that, you know, that they're destined to do, let's talk about fuel hunt rise quickly because I made that promise on the, on the beginning, at the beginning of the show here.

Joey Rosen: 34:06

So, everybody knows about our public community, right, on Instagram primarily, you know, but we also have a private community, which is fuel hunt rise. Right? So if you're serious about accelerating your growth and time collapsing your growth, fuel rises for you. It has both growth and gear benefits. Right?

Joey Rosen: 34:30

So the growth side of things, you wanna talk, you know, give some of the growth benefits?

Drew Beech: 34:35

Yeah. In there, we are doing multiple times a month. We have a lot of high performing athletes, influencers, business people

Joey Rosen: 34:46

Mhmm.

Drew Beech: 34:46

That have done great things, built great businesses, achieved a lot in life that are coming through with sharing their stories with the community Mhmm. And giving us, realistically, tips on how to be a high performer ourselves.

Joey Rosen: 35:02

Yeah. Giving us that that wisdom. All the hard lessons that they learned, right, helping us time collapse. Now one thing that's important to point out is the speakers that we have in fuel hunt rise that come in, they are all living the rules of the few. Right?

Joey Rosen: 35:19

And they are all living lives that the few aspire to live. So, like, we can check that box when it when we go through and we through our network or, we meet somebody new, we we always run them through the rules of the few to vet them to say, like, is this the right person for the the community? So, one thing to mention. So we have those we have the speakers couple times a month. What else we got?

Joey Rosen: 35:42

We got

Drew Beech: 35:43

growth wise, we got 30. 30 for 30, but that's also public

Joey Rosen: 35:48

I was gonna say the the calls.

Drew Beech: 35:50

Yeah. Yeah. That's what you said. Yes. The, 30 minute coaching calls with Joey and I.

Drew Beech: 35:54

So once a month, you can schedule a call with Joey and or myself, and Mhmm. We will dissect your problems. I mean, the realistically, it's like business business coaching built built in because I'm working with Malachi, our our our young that piece is gonna be a

Joey Rosen: 36:13

He's beast.

Drew Beech: 36:13

Of fucking animals. He's, like, 16, 17, but, like He's

Joey Rosen: 36:17

such a beast.

Drew Beech: 36:18

Like, we're working on building his first business already. And, like It's amazing. He's already got such a with he surrounds up with a lot of a lot of heavy hitting people. But, so he's very dialed, but we're already working through problems. And and he has homework for I I saw I saw he just scheduled his first call for next month, so or this month.

Drew Beech: 36:41

Yep. So looking forward to breaking that down with him to see how much progress he's made.

Joey Rosen: 36:46

Yep. I mean, I've done, I've done some personal so I've had some conversations with community members about personal brand. I've had some conversation about professional brand. I've had some relationship type calls.

Drew Beech: 36:58

Oh, really?

Joey Rosen: 36:58

I've had some mindset type stuff. So it's really, like, I was saying earlier, an opportunity for us to connect with the community 1 on 1, and then, like, show up with our experience and our hard lessons learned, and in a more intimate setting, help and serve them in any way we can so that they can over they can overcome. So, yeah, we got speakers. We have the on demand call, schedule whenever you want. What else?

Joey Rosen: 37:23

We have that socials. Right? We have, a few on socials once a month on Sundays, 1st Sunday every month.

Drew Beech: 37:29

I forgot about probably the most important one for the growth was the weekly accountability calls. You We

Joey Rosen: 37:33

have weekly accountability calls if you won't rise.

Drew Beech: 37:35

Because that's something a lot of people sign up for that they that we didn't realize what when we started it, Fuel Hunt Rise, that people need the most. People want accountability. Like, they want a team or a group that's going to sit with them. Like, yo, did you get that done the like, this week like you said you were?

Joey Rosen: 37:53

Yeah. Not like a dick. Like, someone that not that someone is just overseeing them. Someone's invested in them.

Drew Beech: 37:59

Yeah. Like, one That's rooting for them too.

Joey Rosen: 38:01

We have the same crew of killers every Wednesday evening on c one's accountability call, and we're all there for each other. It's not a, like, hey. Did you do it or not? Like, did you do it? It's not that.

Joey Rosen: 38:13

It's growth oriented. I mean, there's an aspect of it there. We all hold ourselves to the expectation to the high expectation we're gonna do. That's literally one of the parts of the accountability call. Did I do what I said I was gonna do last week?

Joey Rosen: 38:25

I did what I said I was gonna do last week, and this was what I'm gonna do this week. But everybody's there because we're invested in each other. It's one of the most powerful things that flies under the radar if you will hunt Rise. And I think there's even some Rise Eagles that are a little intimidated by it. Yeah.

Joey Rosen: 38:41

So I'm gonna do a better job in Rise of saying, like, look, like, this is something that we want you to join so that we can invest in you too. Like, you know, it's not a big brother type thing. I think that's when use the word accountability. You know

Drew Beech: 38:56

what I mean? I feel like a trigger word for me as well. Because I I in in the corporate world, they use that accountability word a lot, and it was really just I

Joey Rosen: 39:04

mean, here's the thing. Like, we we could rename it, but at the same time, like, there's also a reason why you're there. So it's, like, both Yeah. Post and accountability, Wednesdays or something. We'll we'll we'll paint it a little bit different.

Joey Rosen: 39:16

But, yeah, we have those. I mentioned the social for Sunday of every month we get together. I would love to do it in person, but the few are spread all over the world. Yeah.

Drew Beech: 39:25

The world.

Joey Rosen: 39:25

So, it's over Zoom. And we get together and we just jam. We spend an hour together. What you work hard on this week? What do you got on deck for the next week?

Joey Rosen: 39:33

Got any challenges? We shoot the shit, you know, about projects that they're working on. You know, there's a lot of different expect expertise on the call. So we we all help each other, again, grow. You know what I mean?

Joey Rosen: 39:47

So that's the probably the most important thing, like the last truth that I I dropped about entrepreneurship. If you wanna make it easy to build a business, build yourself. The thing I want everybody to understand is you don't have to build yourself alone. You can join us in Fuel Hunt. You can join our community, right, to grow.

Joey Rosen: 40:04

Or if you're really serious about your growth, you can join Fuel Hunt Rise. Right? And build yourself with people that are living the same lifestyle, that have the same dreams, and that have the same, quite frankly, work ethic, which is in short demand. I'm sorry, which is in short supply rather not demand. Short supply nowadays.

Drew Beech: 40:27

Well, it's in short demand. Right?

Joey Rosen: 40:29

Well, yeah. It blow my mind. Yeah. Yeah. I guess so.

Joey Rosen: 40:34

I guess, yeah, you're you're right with that. Alright. So let's talk, before we let the few go. Gear benefits for fuel on it rise. There are gear benefits too, like, all the great stuff, that you'd expect.

Joey Rosen: 40:46

Unlimited free shipping on all of your orders. Unlimited 20% off on all of your orders.

Drew Beech: 40:52

Is that 1 time a month? The 20%.

Joey Rosen: 40:53

It's all unlimited now, bro. I made

Drew Beech: 40:55

the that.

Joey Rosen: 40:55

Listen. Good to know. I made I made the executive decision. It's all unlimited now. Unlimited free shipping, unlimited 20% off, early access, obviously, the new drops.

Joey Rosen: 41:04

That's a

Drew Beech: 41:04

big thing. Early access and also the exclusive rise drops.

Joey Rosen: 41:08

Like Yeah. Yeah.

Drew Beech: 41:09

There are teas that you might be seeing on Instagram or that we've reposted. You're like, oh, I didn't see them even fucking drop that shirt. And realistically, it's because we're we're dropping them in

Joey Rosen: 41:18

In Rise.

Drew Beech: 41:19

Our Rise product.

Joey Rosen: 41:20

Yeah. The Rise Rise only drops. Then you have, you know, prior to customer service, like skip the line customer service, and a bunch of other gear gear benefits that are more gear oriented. So it's a great program. Right now, we are running a full year of fuel hunt rise, and this is kind of, like, carried over from November because it was so popular.

Joey Rosen: 41:42

We're running a full year of fuel hunt rise for, like, less than it's obscene. It's, like, less than 19¢ a day or something.

Drew Beech: 41:49

And then we're just selling things. We're

Joey Rosen: 41:51

Put it this way. You gotta at least believe you're worth that investment in yourself. Right? 19 Yeah. 19¢ a day.

Joey Rosen: 41:57

Come on now. What you're gonna get out of it is far more than, what you put in.

Drew Beech: 42:01

Yeah. It's like if you don't have the money to go to these masterminds and thing like, realistically, you should attend them to Rob Elbaz with people that are doing the things you want to do. But, like, if you if the littlest investment you can make is, like, $70, like Yep.

Joey Rosen: 42:16

For a year. For an entire year.

Drew Beech: 42:18

To put yourself at least virtually in the same room as a lot of people that are doing things that you want to do and achieve, then it's a no brainer.

Joey Rosen: 42:26

Yeah. You're talking about, like, you know, being for these, the the nest live for the speaking part of it. You're in the room with Bedros. There's there's Craig. There's 15 of us there at that time.

Joey Rosen: 42:41

Yep. Because a lot of the fuel hunt rise, he goes watch the replays. Yep. But it's live q and a. You know what I mean?

Drew Beech: 42:47

Like You guys beta was a multimillion dollar Yes. Entrepreneur. Yep. Absolutely. Any question you want, like, for pennies on the dollar.

Drew Beech: 42:56

Yep. And then same thing, like, even if you like, if you wanna be a professional athlete, like, we've got Cody on there. Yeah. Sean will be

Joey Rosen: 43:03

on there Colin.

Drew Beech: 43:04

This month. Colin top like, you have the opportunity to ask a professional athlete any question about their training.

Joey Rosen: 43:12

One of the most powerful things that I think comes from the pro athlete, RISE, talks, speakers that come on is the fact that their story is no different than yours.

Drew Beech: 43:25

Yeah.

Joey Rosen: 43:25

Like, the beginning of their stories is no different. And in many times, it's much worse, more challenging, harder than your current circumstances. So you're like you're sitting there, and you're listening, and you're like, oh, yeah. Like, it it puts things in perspective for you that it's not just possible for you. It's also probable with the hard work and living the rules of the few.

Drew Beech: 43:46

One thing that stuck out to me with Colin's story Mhmm. Was when he just got signed as biggest So

Joey Rosen: 43:51

you're you're talking Collin Thompson, tight end NFL. NFL and tight end.

Drew Beech: 43:55

Yes. Yep. He had just gotten signed. I believe this is the story, but he got signed to the Giants. His fur like, literally coming out of college.

Joey Rosen: 44:01

Yep.

Drew Beech: 44:01

And then his append his appendix burst, and he got cut. Yep. Mhmm. Literally, he he just had the pinnacle of his career to the worst day of his career. He was out in the street.

Drew Beech: 44:11

He's he had to carry his stuff out in trash bags. He said

Joey Rosen: 44:13

He carried out his Like

Drew Beech: 44:15

and not just like I was like, if you can come back from that. Right? Like, what can't you like, what can other people not come back from?

Joey Rosen: 44:22

Exactly. And that's not the only setback that he's that he's had throughout

Drew Beech: 44:25

his career.

Joey Rosen: 44:26

Yeah. There are more and, like

Drew Beech: 44:27

but that was just one that's happening. I was like, wow. Like,

Joey Rosen: 44:29

punch in the face. That's the

Drew Beech: 44:31

pinnacle of your life. Yeah. For sure. Start over.

Joey Rosen: 44:35

For sure. Yeah. So to hear Colin's story, to hear Cody's story, right, you gotta be in fuel on rise with us. For our Eagles, and, our new Eagles and our existing Eagles that are listening, if you go to fuelhunt.comforward/rise, you can see all of the benefits that Drew and I just ran through. And, we hope to see you in there if it's for you, if you're serious about your growth.

Joey Rosen: 45:00

Alright. So truths about entrepreneurship. Anything else you wanna cap off with? I think we covered a lot. And,

Drew Beech: 45:06

I think if you just take the tips from this podcast and put them to your business, you'll

Joey Rosen: 45:10

These are million these are these are multimillion dollar truths that that you need that you need to know. And, I think that if you listen carefully enough, right, to the lessons and then you apply the lessons, you will see progress no matter where you're at in your entrepreneurial journey. Yeah. Alright. As always, I appreciate chopping it up with me, man.

Joey Rosen: 45:37

Likewise. This was a great episode. We'll let the few go so they can do the hard work that they're meant to do. One thing that I'll leave you with, Eagles, always choose effort over entitlement. Always choose hard work over handouts.

Joey Rosen: 45:49

No one owns you. No one owes you. You're one of the few. Now let's hunt.